Winifred M.
IlorinNigeria
87% Job Success

Content Marketing Manager- Nonfiction Ghostwriting- SEO- Copywriting

Being a Content Marketing Professional with over seven years of experience in digital marketing, my passion lies in creating and executing data-driven content strategies that enhance brand visibility, drive organic traffic, and foster audience engagement. With expertise spanning SEO, ghostwriting, content writing, copywriting, and editing, I bring versatility and value to any marketing team. Throughout my career, I have developed and managed comprehensive content plans that align with business objectives. My proficiency in SEO ensures that every piece of content is optimized for search engines, increasing discoverability and ranking. I also use interlinking techniques to amplify content reach, creating a cohesive and user-friendly experience that keeps audiences engaged. One of my strengths is ghostwriting, which has enabled executive leaders to establish thought leadership and credibility within their industries. I have ghostwritten numerous articles, blog posts, whitepapers, and case studies, business books, memoirs, maintaining a consistent and authentic voice for my clients. My copywriting skills allow me to form compelling and persuasive content that drives conversions and fosters brand loyalty. Core Competencies: * Search Engine Optimization (SEO) * Content Strategy & Development * Ghostwriting & Copywriting * Content Interlinking * Editing & Proofreading * Social Media Strategy * Data-Driven Marketing * Project Management * Team Leadership Certifications: * Google Analytics Certification * HubSpot Content Marketing Certification * Moz SEO Essentials Certification Technical Skills: * SEO Tools: Ahrefs, SEMrush, Moz * Content Management Systems: WordPress, HubSpot * Social Media Platforms: Facebook, Twitter, LinkedIn, Instagram, TikTok * Analytics: Google Analytics, Google Search Console * Project Management: Trello, Asana, Monday.com, Slack, Clickup, and Notion * Writing & Editing: Grammarly, Hemingway Editor, AP Style In my role, I have most time successfully led teams of writers, editors, and freelancers, fostering a collaborative and creative work environment. I excel at creating and maintaining editorial content calendars, ensuring timely and strategic content delivery across various platforms. My meticulous editing skills guarantee that all content is polished, accurate, and aligns with brand guidelines. My strategic approach extends to social media, where I have developed and implemented campaigns that significantly increase follower growth and engagement rates. Analyzing content performance metrics and adjusting strategies accordingly has been instrumental in achieving marketing goals and delivering measurable results. I hold certifications in Google Analytics, HubSpot Content Marketing, and Moz SEO Essentials, which keep me at the forefront of industry trends and best practices. My technical proficiency with tools like Ahrefs, SEMrush, and WordPress complements my creative abilities, making me a well-rounded and highly effective content marketing professional. As a dedicated and strategic Content Marketing professional with expertise in SEO, content creation, and social media strategy. My leadership and innovative approach to content marketing consistently drive business growth and audience engagement, making me an exceptional contributor to any organization.
Work history

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Skills

Skills

  • Pinterest
  • Email Copywriting
  • Email Marketing Strategy
  • Sales Copywriting
  • Content SEO
  • Content Calendar
  • Nonfiction Writing
  • Social Media Marketing Plan
  • SEO Content

Testimonials

Endorsements from past clients

"Winnie is a really impressive Virtual Assistant and Non-Fiction Writer. She's very fast, efficient, and delivered work very timely. All the while she worked on my project she kept communication open and took feedback really well to make sure all requirements were satisfied, she delivered nothing short of high-quality work."

AdefeyiTimi A. | Web Developer
Virtual assistance and Nonfiction writing. Apr 2022

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