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Ajay S.

Ajay S.

New Delhi, India
Job Success
Top Rated Plus

Google Ads, PPC, Lead Generation, Shopify Integration With Google, SEM

Upwork Top Rated for five consecutive years. Over 11,000 hours across 197 projects. Google Ads and Google Shopping specialist. I am certified in Google Ads, Google Shopping, Display & Analytics. with over ten years of working experience. I have managed hundreds of Google Ads and Google shopping accounts ranging from account set up, feed integration, campaign creation including Remarketing and shopping, and optimization/management of campaigns. Fact file: 1. Top Rated Plus at Upwork for 60 months at a stretch with a 100% success rate (upwork.com/freelancers/~01a02d7c47e70ae69c) 2. Certified in Google Ads, Google Shopping, Google Display & Google Analytics with ten years of digital marketing experience in a hugely diverse environment. 3. 100 top reviews 4. Over $120 Ks earned, 10000+ hours done Essential Skills (not in any order): 1. Google & Bing Search Ads, Display and Remarketing Ads 2. Regular campaign management and optimization expert. 3. Landing page and conversion optimization 4. Ad-copy/web content writing 5. Keyword research THE PROCESS: 1. Campaign Build: a. Market Research & Campaign Tracking - Before I do anything else, I will conduct market research, looking at your target customer profiles and pairing that with comprehensive keyword research. b. Segmentation - After my research is complete, I will spend time building out all your firm’s ad groups, ad types, ad sets, and individual ads themselves. Different audiences will be grouped based on similar characteristics so that each ad shown is as relevant as possible. This saves you money, improves your conversion rate, and gives you insight into which ads and audiences are performing the best c. Copywriting - I will then curate perfectly persuasive messages for each audience and ad segment to yet again maximize relevancy and clickthrough rates 2. Campaign Management: a) Bid Optimization - I will review your campaign performance in on a regular basis. Ads that are performing well for your firm’s high revenue services will see increases in their budget allocation, while poor performers will be reduced or even eliminated b) Keyword Review - Specific attention will be given to keyword performance throughout the campaign. Successful keywords for your firm’s campaign will be extensively researched to find even more long-tail variations, with attention given to shorthand and conversational search terms c) Performance Tracking: I will be watching this campaign all the way through, not just on the front end. We will constantly be monitoring your Google Analytics website goals to find out which ads are driving the best results and building an ongoing strategy around these winning campaigns The Scope: Project Scope: What’s Included: -Keyword research, campaign setup, and ad copywriting -Ongoing campaign management and optimization -Periodic reporting and analysis using Data Studio and Google Analytics - Landing page suggestions/improvement What’s Not Included: -Landing page building and/or management -Any web/graphic design work Thanks
Rating is 5 out of 5.
5.00 Jul 23, 2021 - Mar 22, 2022

"Ajay is very knowledgeable and a team worker. Ending the contract temporarily and we would definitely hire him again."

Private earnings
Rating is 5 out of 5.
5.00 Jul 4, 2021 - Sep 1, 2021

"We have been using Google Adwords for 17 years and have had many consultants work with our PPC campaigns. None of them were half as good as Ajay. His understanding of how to set up an effective Google Adwords account and marketing campaigns is unparalleled and, surprisingly for a man who has such talent and experience, he is a complete gentleman to work with. In every way, this was one of the best and most productive experiences we have every had with any consultant anywhere in the world."

Private earnings
Rating is 5 out of 5.
5.00 Jun 12, 2021 - Aug 24, 2021

"Ajay is excellent in Google Ads campaign management and very strategic in developing new concepts to optimize our account."

Private earnings
Rating is 5 out of 5.
5.00 Jul 1, 2021 - Jul 19, 2021

"All good."

Private earnings
Rating is 5 out of 5.
5.00 Jun 17, 2021 - Jul 10, 2021

"Great communication and reliability. Putting work on hold for now for circumstances outside of freelancer's control."

Private earnings
Rating is 5 out of 5.
5.00 Jun 22, 2021

"Great Service. Would Recommend!"

Private earnings
Rating is 4.8 out of 5.
4.80 Oct 30, 2019 - Oct 31, 2019
Private earnings
Rating is 5 out of 5.
5.00 Feb 6, 2018 - Oct 27, 2019

"Ajay produces fantastic quality work, and has great communication! I would work with him forever, we just don't do as much adwords work anymore."

Private earnings
Rating is 5 out of 5.
5.00 Apr 5, 2018 - Mar 31, 2019

"Ajay is a great person to work with. His PPC skills are incredible and he is constantly improving it. I am looking forward to working with Ajay on my future project. Hire Ajay and thank me later!"

Private earnings
Rating is 5 out of 5.
5.00 Oct 10, 2018 - Nov 20, 2018

"thank you, all good!"

Private earnings
Ajay S. has more jobs. Create an account to review them

Skills

Ajay S.

Ajay S.

New Delhi, India
Job Success
Top Rated Plus
200
Total Jobs
11,770
Total Hours

View profile

Google Ads, PPC, Lead Generation, Shopify Integration With Google, SEM

Specializes in
Upwork Top Rated for five consecutive years. Over 11,000 hours across 197 projects. Google Ads and Google Shopping specialist. I am certified in Google Ads, Google Shopping, Display & Analytics. with over ten years of working experience. I have managed hundreds of Google Ads and Google shopping accounts ranging from account set up, feed integration, campaign creation including Remarketing and shopping, and optimization/management of campaigns. Fact file: 1. Top Rated Plus at Upwork for 60 months at a stretch with a 100% success rate (upwork.com/freelancers/~01a02d7c47e70ae69c) 2. Certified in Google Ads, Google Shopping, Google Display & Google Analytics with ten years of digital marketing experience in a hugely diverse environment. 3. 100 top reviews 4. Over $120 Ks earned, 10000+ hours done Essential Skills (not in any order): 1. Google & Bing Search Ads, Display and Remarketing Ads 2. Regular campaign management and optimization expert. 3. Landing page and conversion optimization 4. Ad-copy/web content writing 5. Keyword research THE PROCESS: 1. Campaign Build: a. Market Research & Campaign Tracking - Before I do anything else, I will conduct market research, looking at your target customer profiles and pairing that with comprehensive keyword research. b. Segmentation - After my research is complete, I will spend time building out all your firm’s ad groups, ad types, ad sets, and individual ads themselves. Different audiences will be grouped based on similar characteristics so that each ad shown is as relevant as possible. This saves you money, improves your conversion rate, and gives you insight into which ads and audiences are performing the best c. Copywriting - I will then curate perfectly persuasive messages for each audience and ad segment to yet again maximize relevancy and clickthrough rates 2. Campaign Management: a) Bid Optimization - I will review your campaign performance in on a regular basis. Ads that are performing well for your firm’s high revenue services will see increases in their budget allocation, while poor performers will be reduced or even eliminated b) Keyword Review - Specific attention will be given to keyword performance throughout the campaign. Successful keywords for your firm’s campaign will be extensively researched to find even more long-tail variations, with attention given to shorthand and conversational search terms c) Performance Tracking: I will be watching this campaign all the way through, not just on the front end. We will constantly be monitoring your Google Analytics website goals to find out which ads are driving the best results and building an ongoing strategy around these winning campaigns The Scope: Project Scope: What’s Included: -Keyword research, campaign setup, and ad copywriting -Ongoing campaign management and optimization -Periodic reporting and analysis using Data Studio and Google Analytics - Landing page suggestions/improvement What’s Not Included: -Landing page building and/or management -Any web/graphic design work Thanks
Rating is 5 out of 5.
5.00 Jul 23, 2021 - Mar 22, 2022

"Ajay is very knowledgeable and a team worker. Ending the contract temporarily and we would definitely hire him again."

Private earnings
Rating is 5 out of 5.
5.00 Jul 4, 2021 - Sep 1, 2021

"We have been using Google Adwords for 17 years and have had many consultants work with our PPC campaigns. None of them were half as good as Ajay. His understanding of how to set up an effective Google Adwords account and marketing campaigns is unparalleled and, surprisingly for a man who has such talent and experience, he is a complete gentleman to work with. In every way, this was one of the best and most productive experiences we have every had with any consultant anywhere in the world."

Private earnings
Rating is 5 out of 5.
5.00 Jun 12, 2021 - Aug 24, 2021

"Ajay is excellent in Google Ads campaign management and very strategic in developing new concepts to optimize our account."

Private earnings
Rating is 5 out of 5.
5.00 Jul 1, 2021 - Jul 19, 2021

"All good."

Private earnings
Rating is 5 out of 5.
5.00 Jun 17, 2021 - Jul 10, 2021

"Great communication and reliability. Putting work on hold for now for circumstances outside of freelancer's control."

Private earnings
Rating is 5 out of 5.
5.00 Jun 22, 2021

"Great Service. Would Recommend!"

Private earnings
Rating is 4.8 out of 5.
4.80 Oct 30, 2019 - Oct 31, 2019
Private earnings
Rating is 5 out of 5.
5.00 Feb 6, 2018 - Oct 27, 2019

"Ajay produces fantastic quality work, and has great communication! I would work with him forever, we just don't do as much adwords work anymore."

Private earnings
Rating is 5 out of 5.
5.00 Apr 5, 2018 - Mar 31, 2019

"Ajay is a great person to work with. His PPC skills are incredible and he is constantly improving it. I am looking forward to working with Ajay on my future project. Hire Ajay and thank me later!"

Private earnings
Rating is 5 out of 5.
5.00 Oct 10, 2018 - Nov 20, 2018

"thank you, all good!"

Private earnings
Ajay S. has more jobs. Create an account to review them

Skills

As Needed - Open to Offers
Ajay Sabharwal

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