Clara M.
91% Job Success
Top Rated

Enterprise Sales / Key Account / Business Development Director

A foot in blue-chip corporations (Coca-Cola system, Ecolab (NYSE: ECL), and another in startups (SaaS, AI, marketplaces) with a focus on B2B sales and B2B2C describe my career. If you are a startup or SME in the B2B, I can help you drive revenue growth by setting up your sales strategy, building a sales team, as well as an individual contributor acquiring enterprise accounts and building strong relationships with a high LVT. See below examples how I can help your company👇 🏢 Enterprise Sales & Corporate Sales👇 I set up sales departments, and as an individual contributor, I own the full sales cycle and land new clients. I will expand the existing accounts partnering with clients to develop plans to grow your revenue. 🤜 I helped EasyJet Airline PLC set up a Remote International Account team as well as an individual contributor I got RFPs from Business Travel Global Accounts with no traction (UK, Netherlands, Denmark, and the USA) and landed new clients/accounts, and expanded existing accounts partnering with clients, and external stakeholders. I launch new markets, defining the go-to-market strategy and landing the first clients and customers for marketplaces and SaaS while in a discovery mode getting insights for product development. 🤜 I launched a British multisided marketplace and SaaS tool in Iberia as Country Director, having defined the go-to-market strategy and as an individual contributor signed the first users, landed the first customers in two weeks, and closed the first corporate client in two months. 🚀Key Accounts Management & Direction👇 I start new departments, working with different stakeholders in product development, while negotiating complex deals from prospecting, and lead nurturing to closing the first deals to get revenue quickly. 🤜I started a BU at Ecolab (NYSE: ECL), taking it from 0 to 1 in 6 months, launching in one year with almost 1 million euros in revenue. I transform sales departments into Key Account Departments when you already have several customer segments and require ABM strategies & sales enablement. 🤜l transformed a sales department into the Away From Home Key Accounts Department at the Coca-Cola bottler with another colleague and maintained a 20% YOY growth over 5 years. Me in a nutshel👇 - 7 New Ventures of my own. - Started the business of 2 startups in Iberia. - 4 new ventures at the prototype stage (hardware, app, marketplace) - Started 3 Departments/Business Units at 2 Food & Beverage Corporations and at a biotech startup. - Managed up to 55 million euros of revenue, - 8 years in management and P&L roles in corporations. - Team leadership across multiple geographies. - Acquired & managed clients/partners/distributors worldwide (Europe, Asia, Brazil, and the USA). - B2B2C, B2C, B2B. - Negotiated many deals from 2.000 euro contracts to complex multi-million euro contracts: Retail: Carrefour, Dia%, Auchan, Intermarché, El Corte Inglês, Sonae, Makro, etc. Food & Beverages: Burger King, Sodexo, Compass. Travel & Tourism: Accor Hotels, Marriot Hotel, Club Med, Sheraton Hotels, Hilton. FMCG: Heineken, Unilever, P&G, Beiersdorf, J&J, Johnson's Wax, etc. Industry expertise: SaaS, Fintech, Food & Beverages, Skincare, Marketing Services, Non-Profit. You can find me in London, Barcelona, and Lisbon, or in any location that you need me to be!
Work history

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  • Go-to-Market Strategy
  • Sales Consulting
  • Strategy
  • Marketing Plan
  • Management Consulting
  • Price & Quote Negotiation
  • Contract Negotiation