William C.
ChicagoIL

Fractional CMO for Brands With Serious Growth Goals

Working as a Fractional CMO under the Treetop Growth Strategy brand. Deep experience in B2B lead generation. Fractional CMO for Hapana, 2017 - 2023. Hapana grew from 200 to 1,200 locations managed during my tenure leading marketing for the brand. Fractional CMO for The Stack System, 2022. Trained in-house team on vital customer acquisition strategies, metrics and progress tracking methodology. Over 200% revenue growth in 2022. Fractional CMO and Investor at Swish House, the world's premier basketball fitness experience - opening in 30 US cities in 2022. Fractional CMO at The Axle Workout -- Peloton for home barbell training. Building the world's first Smart Barbell, capable of reporting on human performance and output data. Previously CMO at Factor 75, an INC 5000 Fastest Growing Company in 2017 and 2018. Lead company to 66% growth in revenue from May 2017 - Dec 2017. Previously Fractional CMO at amSTATZ I've been responsible for strategy AND execution of every marketing function, from pre-revenue to mid 5 figure total monthly bookings. Expert in lead generation, Facebook marketing, SEO, email copywriting, social media marketing. I've been responsible for a 500k annual budget, and have reported directly to a board of directors, responsible for forecasts, cost-per-acquisition plans. Rare combination of high level thinker/strategist who can also execute and get his hands dirty with day-to-day tasks. Let's chat. I can help you grow revenue.
Work history

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Skills

Skills

  • Facebook
  • SEO Writing
  • Search Engine Optimization
  • Marketing Strategy