Casey D.

Casey D.

BostonMA
Job Success
Top Rated Plus

Tracking and Analytics Guru

I have helped hundreds of SMBs in conversion tracking optimization. I am well-versed in Google Tag Manager to install conversion tracking across platforms and industries (Google Ads, Microsoft Ads, Facebook, Pinterest, LinkedIn, TikTok, Snapchat, Universal Analytics/GA3, GA4 and more). My troubleshooting skills help to identify gaps in your tracking needs, and to ultimately give you the best insight into how to further drive business growth. I am familiar with a multitude of CMS, landing page and CRM backends, including but not limited to WordPress, Shopify, Drupal, Duda, Magento, SquareSpace, Wix, Unbounce, HubSpot, Instapage, and Weebly. I also support call tracking integrations if that is a business driver as well, including CallRail, CallTrackingMetrics, WhatConverts, etc. I am familiar with more niche systems as well for bookings (i.e. Calendly and Acuity), several chat vendors (Drift, Tidio, Intercom, Intaker, LiveChat, Olark, etc) and specific form builders (i.e. Jotform, Pardot, Gravity, Contact Form 7, etc). The pride I take in the work I do shows in my detail-oriented, analytical and organized approach I take with every client project. I can assure you that you will not be disappointed by my keen eye and passion for helping SMBs find their online presence with the help of clean data. Hopefully we can build a working relationship soon!
Rating is 5 out of 5.
5.00 Feb 7, 2023 - Feb 9, 2023

"Casey did exactly what she said and recapped her work with a Loom video. As someone less experienced in the new Google Analytics, I needed the step-by-step instructions. Hire Casey!"

Private earnings
Rating is 5 out of 5.
5.00 Apr 17, 2022 - Apr 18, 2022

"Was awesome to work with. Got the job done super quick, fixed my tag issue and had great communication. I will definetely use her again."

Private earnings
Rating is 5 out of 5.
5.00 Feb 4, 2022 - Mar 1, 2022

"Casey was extremely communicative, hands-on, and worked with the whole team + freelancers to get us set up for success. "10/10 would recommend""

Private earnings
Rating is 5 out of 5.
5.00 Feb 12, 2022 - Feb 22, 2022

"Casey was great to work with and super helpful! She started by understanding our needs, expectations, and deliverables that would make the project successful - and then went above and beyond to meet those expectations. Including full GA set up, great support in answering questions, creating loom walkthroughs to better understand the aspects we weren't sure of, etc. We will definitely be working with her in the future."

Private earnings
Oct 21, 2021 - Feb 13, 2022

No feedback given

Private earnings
Oct 1, 2020 - Feb 13, 2022

No feedback given

Private earnings
Oct 13, 2021 - Feb 13, 2022

No feedback given

Private earnings
Sep 26, 2020 - Feb 13, 2022

No feedback given

Private earnings
Rating is 5 out of 5.
5.00 May 5, 2021 - Feb 13, 2022

"Casey was very detail-oriented and transparent throughout the entire process. It was great working with her, and she was very responsive to any questions I had. Great experience!"

Private earnings
Mar 2, 2021 - Feb 13, 2022

No feedback given

Private earnings

Casey D. has more jobs. Create an account to review them
Casey D.

Casey D.

BostonMA
Job Success
Top Rated Plus
181
Total Jobs
1,029
Total Hours

Tracking and Analytics Guru

Specializes in
I have helped hundreds of SMBs in conversion tracking optimization. I am well-versed in Google Tag Manager to install conversion tracking across platforms and industries (Google Ads, Microsoft Ads, Facebook, Pinterest, LinkedIn, TikTok, Snapchat, Universal Analytics/GA3, GA4 and more). My troubleshooting skills help to identify gaps in your tracking needs, and to ultimately give you the best insight into how to further drive business growth. I am familiar with a multitude of CMS, landing page and CRM backends, including but not limited to WordPress, Shopify, Drupal, Duda, Magento, SquareSpace, Wix, Unbounce, HubSpot, Instapage, and Weebly. I also support call tracking integrations if that is a business driver as well, including CallRail, CallTrackingMetrics, WhatConverts, etc. I am familiar with more niche systems as well for bookings (i.e. Calendly and Acuity), several chat vendors (Drift, Tidio, Intercom, Intaker, LiveChat, Olark, etc) and specific form builders (i.e. Jotform, Pardot, Gravity, Contact Form 7, etc). The pride I take in the work I do shows in my detail-oriented, analytical and organized approach I take with every client project. I can assure you that you will not be disappointed by my keen eye and passion for helping SMBs find their online presence with the help of clean data. Hopefully we can build a working relationship soon!
Rating is 5 out of 5.
5.00 Feb 7, 2023 - Feb 9, 2023

"Casey did exactly what she said and recapped her work with a Loom video. As someone less experienced in the new Google Analytics, I needed the step-by-step instructions. Hire Casey!"

Private earnings
Rating is 5 out of 5.
5.00 Apr 17, 2022 - Apr 18, 2022

"Was awesome to work with. Got the job done super quick, fixed my tag issue and had great communication. I will definetely use her again."

Private earnings
Rating is 5 out of 5.
5.00 Feb 4, 2022 - Mar 1, 2022

"Casey was extremely communicative, hands-on, and worked with the whole team + freelancers to get us set up for success. "10/10 would recommend""

Private earnings
Rating is 5 out of 5.
5.00 Feb 12, 2022 - Feb 22, 2022

"Casey was great to work with and super helpful! She started by understanding our needs, expectations, and deliverables that would make the project successful - and then went above and beyond to meet those expectations. Including full GA set up, great support in answering questions, creating loom walkthroughs to better understand the aspects we weren't sure of, etc. We will definitely be working with her in the future."

Private earnings
Oct 21, 2021 - Feb 13, 2022

No feedback given

Private earnings
Oct 1, 2020 - Feb 13, 2022

No feedback given

Private earnings
Oct 13, 2021 - Feb 13, 2022

No feedback given

Private earnings
Sep 26, 2020 - Feb 13, 2022

No feedback given

Private earnings
Rating is 5 out of 5.
5.00 May 5, 2021 - Feb 13, 2022

"Casey was very detail-oriented and transparent throughout the entire process. It was great working with her, and she was very responsive to any questions I had. Great experience!"

Private earnings
Mar 2, 2021 - Feb 13, 2022

No feedback given

Private earnings

Casey D. has more jobs. Create an account to review them
Less than 30 hrs/week

< 24 hrs response time

Testimonials

Endorsements from past clients

"We hired Casey to be our resident conversions and tracking expert. I haven't met anyone who knows this topic as well as Casey. She can answer just about any question concerning conversion implementation, tags, GTM, UA, GA4, and call tracking. Even if you have a unique project or unusual question, Casey will do the research needed to help you figure out the perfect solution. Reliable, knowledgeable, and fun to work with. Highly recommended!"

Chris S. | PPC Manager
Mar 2023
Verified

"Over the course of more than a year, our marketing agency with Casey on multiple projects working with a range of different client types and tracking platforms. Her incredible skill and attention to detail have been paramount to helping us drive growth at our agency. We have leveraged her in many capacities from setting up tracking with GA4, Google Ads Conversion Tracking, Facebook events & conversions API, Twitter, TikTok. She has helped us build a standardized approach to multiple funnels, and help build a standard approach to the entire process we use to track the most valuable of events for our clients. We look forward to continuing work with her moving into the future. "

Andrew G. | Manager, Strategic Marketing
Mar 2023
Verified

"Casey is the best person to speak to for all things digital analytics (Conversation tracking, GA3/4 set-up, GTM, Datastudio, etc..). I have been working with Casey for 3 years and she continues to over-deliver on every project we work on and has never missed a deadline. She overcommunicates with us on all projects and is able to speak to us using normal business terms when I know the projects she is helping us with are very technical/complex workflows. Additionally, she is able to find the blindspots we are not aware of, call them out ahead of time, and plan accordingly without even our team asking. If you looking for a Digital analyst expert, look no further as Casey is it! I can not recommend her enough and she has been a virtual part of our company since we began working together! "

Jake B. | COO
Mar 2023
Verified

"I hired Casey to be our defacto Google Analytics and Tag Manager expert and she's succeeded beyond expectations. We had a complicated case of 40+ properties with multiple accounts and over 500 tags in our GTM account and needed to get organized. She successfully put a system into place to get us organized, streamlined, and prepared for the move to GA4. She's now an extension of our marketing team and we will be continuing working with her, in fact, I won't let any other agency come near our Google accounts, they all run through her! A++++ Can't recommend her enough."

Justin L. | VP, Marketing
Mar 2023
Verified

"I've worked with Casey for a year now and her work has consistently been stellar. She's an excellent communicator and will help you solve your tracking needs with a teachers attitude. Highly recommend you hire her for your next project!"

Alex E. | CEO/Chief Strategist
Jun 2022
Verified

"Our company had many different people trying to manage the back end conversion tracking, which caused a mess with our data coming through. We hired Casey, who was able to not only get the job done in a timely manner but also made suggestions and recommendations to help organize and clean our conversion tracking for the long haul. She was able to take what we needed, implement it and then give us a break down that explained exactly what was done, which most people do not do. Not only did she fix our tracking but they also gave wonderful website recommendations that we will be able to implement as we head in that direction. Casey is an amazing person to work with and we hope to continue having her! She truly goes above and beyond. "

Susan Y. | Associate Director of Digital Marketing
Google Ads, Google Analytics, and GTM Audit/Setup
Feb 2020
Verified