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At A Glance: Adobe InDesign

Adobe is a well-known and well-respected name in the software market, and Adobe InDesign is its flagship desktop publishing software application. This crucial piece of software can be used to create a host of publications, including magazines, brochures, newspapers, and even books. It can also be used alongside other Adobe products, such as the Digital Publishing Suite, to make these publications suitable for use on a tablet. The program also allows exporting to important formats like EPUB and SWF to convert content into an eBook or other digital publication. This means that as well as sending a physical copy to people, you can also distribute the same content via digital formats, opening a far greater field of readership than print alone.

Adobe InDesign experts come from a range of backgrounds, often including production artists and graphic designers. This is because getting the most from this software requires more than just simply typing in good content and adding pictures. The creation of top-quality, engaging publications requires experience as well as knowledge of both the software itself and any associated software from Adobe and other providers. It also requires the touch of an artist to balance words and images using the right color schemes and other elements, such as fonts. All of this means that if you want the best Adobe InDesign publication, you’ll want an expert in the field, and Upwork is where you’ll find one.

Design

What Are Web Fonts and Why Are They Important?

Web fonts were developed to allow designers to use custom fonts that aren’t available on computers while still ensuring their design (and overall branding) remains consistent no matter who’s viewing it, or where. Learn more about web fonts, things to consider when using a web font, and how to optimize web fonts for your site or app.

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March 24, 2017

Customer Support

What is Interactive Voice Response (IVR)?

Interactive voice response (IVR) is an automated telephone system that interacts with callers and gathers information about the purpose of the call to route callers to the appropriate individual or department.

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March 24, 2017

Customer Support

Customer Experience Trends to Look for in 2017

Customer experience (CX) refers to the interactions between a customer and an organization that occur for the duration of the business relationship. In recent years, customer experience has grown in value to supersede product quality, value, and customer service.

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March 23, 2017

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