Hire the Best Consumer Segmentation Freelancers
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🚀 Data Strategy, Analytics & AI Partner | Turn Business Data into Growth Engines through Automation, Data & AI services 📊 🌟 Hi, I am Bhawana - I help founders, revenue leaders, and operators turn messy, scattered data into clear decisions, automated workflows, and measurable profit improvements. I’m a Data & AI consultant and founder of Priorise, a consulting firm focused on Revenue Growth Management (RGM), data platforms, and AI automation for B2B and retail businesses. After a 5-year break, I’m back on Upwork to build long-term partnerships What I help clients achieve: 🚀 Increase revenue and margin with RGM analytics (pricing, promotion, assortment, trade spend effectiveness). 🚀 Build modern data foundations: single source of truth, automated pipelines, and reliable dashboards decision-makers actually use. 🚀 Design and deploy AI/ML solutions that solve real business problems, not “nice-to-have” experiments. 🚀 Automate manual reporting and processes so your team can focus on selling, marketing, and operations instead of wrestling with spreadsheets. Typical work I do: ✅ Data platform & Architecture: Designing data models, ingestion pipelines, and cloud setups for analytics and AI (e.g., sales, marketing, supply chain, retail, manufacturing). ✅ Revenue Growth Management Analytics: Next best offers & actions, Pricing waterfalls, Promo ROI, Pack-price architecture, Channel/ Customer profitability, and executive-ready reporting. ✅ AI & Data engineering: scoping and building AI-powered workflows, from forecasting and recommendations to process automation and insight copilots. ✅ Sales & marketing analytics & agents: Enablement analytics Funnel visibility, territory and account performance, coverage and capacity analysis, and field-ready dashboards. ⭐⭐⭐⭐⭐ "Bhawana was a phenomenal partner - I would work with her and her team again anytime!" ⭐⭐⭐⭐⭐ "...They have been instrumental in accelerating our roadmap from end-to-end through their project management and data science capabilities." ⭐⭐⭐⭐⭐ "Their AI / ML / Data Scientists have provided deeper insights into our business, and supported the scaling of our product by over 60% in the last year alone." ⭐⭐⭐⭐⭐ "The team's collaborative spirit and ability to seamlessly integrate into cross-functional and highly matrixed projects has made them valuable members of our team." ⭐⭐⭐⭐⭐ "They have played a crucial role in our efforts to develop an internal application that involves numerous AI and ML components, intricate data engineering, and complex tasks. Priorise stands out as a remarkably dependable resource throughout our partnership." Tech Stack: Python, SQL, AWS, GCP, Tableau, Google Data Studio, R, MS Office, Pyspark, PowerBI, Google Analytics, LLMs, RAG, Knowledge Graph, Airflow, Talend, etc. Let's Talk: If you’re looking for a partner who understands both business and engineering, and can own the path from strategy to execution, do reach out, and let's schedule a call to see how we can collaboratively succeed.

Top Rated Plus on Upwork for 6+ consecutive years, 21+ years of market research experience, and 500+ successfully delivered projects. My experience includes 12 years with Kantar, one of the world's leading market research organizations, followed by 9 years running my own market research and analytics consulting firm. Throughout my career, I have helped businesses understand customers, uncover growth opportunities, and make smarter marketing decisions through research, consumer insights, and advanced analytics. I help businesses answer questions such as: • Who are our most valuable customer segments? • What drives customer satisfaction and loyalty? • Which marketing activities generate the highest ROI? • What opportunities exist in the market? • Are our findings statistically reliable and actionable? Core Expertise ✔ Market Research & Consumer Insights Customer Segmentation, Brand Research, U&A Studies, Customer Satisfaction, Product Research, Voice of Customer, Competitive Intelligence ✔ Statistical Analysis Cluster Analysis, Factor Analysis, Conjoint Analysis, Regression, Hypothesis Testing, A/B Testing, Significance Testing, Power Analysis ✔ Marketing Strategy Market Opportunity Assessment, Brand Positioning, Pricing Research, Customer Journey Analysis, Marketing Effectiveness ✔ Dashboards & Data Visualization Power BI, Tableau, Excel Dashboards, Marketing Performance Reporting, Executive Reporting ✔ Research & Analytics Tools SPSS, R, Power BI, Tableau, Excel Clients value my ability to combine statistical rigor with practical business recommendations. I don't just analyze data; I help organizations understand what the findings mean, why they matter, and what actions should come next. If you're looking for a research and analytics partner who can transform complex data into actionable business insights, let's connect

As a bilingual qualitative researcher, I moderate in-depth interviews, focus groups, and remote usability testing to uncover how consumers, patients, HCPs, and B2B decision-makers actually think, choose, and behave. With 18+ years of experience, I've run studies across healthcare, B2B SaaS, FinTech, FMCG, and consumer apps — helping insight agencies and innovation teams understand adoption barriers, usage habits, and brand perception well enough to make confident strategic calls. Primary research: I moderate 1:1 interviews, FGDs, and usability sessions in English and Hindi, giving clients native-language access to Indian consumers and professionals without losing nuance in translation. I handle scheduling, screening, note-taking, session summaries, and backroom management, so research leads can focus on the findings, not the logistics. Cultural & market context: My work in the Indian market means I bring more than language fluency — I understand how regional, linguistic, and cultural context shapes how people answer, what they leave unsaid, and how to probe past a polite response to get an honest one. That's especially valuable for global teams running studies in India for the first time. Research methods: IDI, FGD, MROC, remote & in-person usability testing, ethnographic interviews, diary studies, screener design & quota management Industries: Healthcare, B2B SaaS, FinTech, FMCG, consumer apps I also recruit and screen research participants — patients, HCPs, consumers, caregivers — for both qualitative and quantitative studies, and provide real-time interpretation, transcription, and translation for interviews, surveys, and stakeholder calls. I'm a Top-Rated Plus freelancer with 7,600+ hours, 95+ clients, an 84% repeat rate, and a 100% Job Success Score. Clients keep coming back because I show up prepared, communicate fast, and deliver without hand-holding. 🎯 Core Services 🎙️ UX & Market Research Moderation 1:1 interviews, focus groups & remote usability testing Healthcare, B2B, SaaS, FinTech, FMCG & Consumer app research Scheduling, note-taking, summaries & backroom management 🔍 Research Participant Recruitment Sourcing & screening for qualitative & quantitative studies Recruiting participants, Screener design, Quota management Pre-study communications, Incentivisation 🌐 English–Hindi Translation & Bilingual Moderation Interview, survey & transcript translation Real-time interpretation during sessions & stakeholder calls Transcription and localisation for apps, websites & marketing content 👥 HR & Talent Recruitment (Upwork, LinkedIn, Job Portals) Full-cycle recruitment: sourcing, screening, outreach, onboarding Technical & non-technical roles, freelance & startup hiring 📌 Admin & Virtual Assistant Support Email/calendar management, data entry, file management CRM updates in Salesforce, HubSpot, Trello, ZOHO Vendor & client communication, deliverable tracking 🛠️ Tools: Google Suite | MS Office | Zoom | Trello | Lookback | Notion | Calendly | Salesforce | HubSpot | ZOHO | WhatsApp Business | Upwork Talent Search | LinkedIn Recruiter | LinkedIn Sales Navigator| JazzHR | Workday| 📩 Message me — I usually respond within a few hours. Best regards, Seepika

I help founders and enterprises de-risk decisions and accelerate growth with rigorous market intelligence and GTM execution. With 15+ years in research and strategy—incl. Nielsen & Kantar—I’ve delivered TAM/SAM/SOM models, pricing & packaging, competitive intelligence, voice-of-customer programs, and board-ready market stories across complex, regulated, and tech-heavy categories. What I Do 1. Market Sizing & Opportunity Maps: TAM/SAM/SOM, demand drivers, growth forecast, regional breakouts, and whitespace analysis. 2. Competitive & Category Intelligence: Pricing/positioning tear-downs, feature benchmarking, win/loss, and moat assessment. 3. Go-to-Market (GTM): ICP definition, segmentation, value prop & messaging, channel strategy, launch plans, OKRs. 4. Customer Research (Primary & Secondary): Survey design (SurveyMonkey), expert interviews, buyer-journey mapping. 5. Pricing & Packaging: Conjoint-backed recommendations, elasticity reads, and monetization playbooks. 6. Dashboards & Exec Deliverables: Pitch decks, board packs, KPI scorecards, and data-to-decision narratives. Industries I Serve Petrochemicals, Oil & Gas, Drones & Field Ops, Heavy Construction (roads/dams/bridges), Smart Cities, Climate/Sustainability, Food & Beverages, SaaS, FMCG, Healthcare Tech, Sports. How I Work (Process) 1) Scope & success metrics → 2) Desk research & data model → 3) Primary research (surveys/interviews) → 4) Synthesis & insights (clear “so-what”) → 5) Strategy & GTM plan → 6) Enablement (decks/tools) → 7) Iteration & handover. Example Outcomes (representative) 1. GTM for industrial SaaS: clarified ICP and channels; created pricing tiers and sales enablement; enabled faster trials→paid. 2. Smart-city procurement support: competitor matrix + bid strategy; sharpened technical win themes. 3. FMCG pack & price read: conjoint-informed pricing and promo guardrails; increased contribution margin while sustaining share. 4. Oil & Gas supplier study: segmentation + account playbooks; improved hit-rate on strategic accounts. Tooling & Methods SPSS, Excel/PowerPoint, SurveyMonkey (expert), competitive intelligence frameworks, conjoint, CAGR & scenario modeling. Engagement Options * Fixed-price research packages (market scan, competitor deep dive, pricing read) * Monthly advisory/analyst (fractional Head of Research/GTM) * Pitch-deck & board-pack buildouts Let’s talk: Share your goal, audience, and timeline—I’ll suggest a right-sized approach within 24 hours.

🎯 Most startups guess what their customers want. I help you know. I work with startups to understand their customers before they build, launch, or scale. From survey design to insight generation, I focus on one thing — helping you make better decisions with real data. What I can help you with: – Validate product ideas with customer research – Identify target segments and customer needs – Understand why users convert, churn, or drop off – Turn survey and research data into clear next steps I don’t just deliver data — I tell you what it means and what to do next. My background in consumer behavior and research methodology helps ensure your decisions are based on evidence, not assumptions. Whether you're testing an idea or optimizing your product, I’ll help you move forward with clarity. 🏛️ IIT Madras | ⭐ 5.0 on Upwork

Abhishek is an Upwork "Expert-Vetted" Freelance Researcher. This Expert-Vetted designation is for the top 1% of talent on Upwork. Abhishek has been ranked as #1 Survey Programmer on Elance/Upwork for over 7 years. I have been in this market research company from past 6 years and have a great experience on working on all major types of survey tools like confirmit, qualtrics, survey monkey, survey gizmo, Lime Survey and decipher I can frame any given study on any of the given tool as per the questionnaire and requirements provided from your end. And I am good in any type of customisation required on achemer, with custom coding. Also I m good enough to work with jquery and JavaScript to enhance the functionality of the survey. Can easily frame a level 5 study on any of the above mentioned tool.