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I love working in the Home Services industry with a focus on HVAC, Electrical, Plumbing, Roofing Companies generating between $5-$50M in Revenue. I am an Expert Vetted, Google-Certified Expert specializing in Google Ads Management in Nashville, TN. I help Enterprise & Mid Market Google Ads and Microsoft Ads Accounts deliver the absolute maximum Return On Ad Spend they can. If you have an account that has drastically changed performance and you don't know why, I am the guy that can figure it out. 3 Step Process to work with me: 1. Analyze Your Accounts & Give My Expert Strategic Opinion (One Time Fee $350-1500, 3-5 day turn around) 2. Implement Recommend Changes & Begin Account Rebuild ($500-$5,000, 3-5 day turn around) 3. Google Ads Account Management (On-Going Fee, Minimum $1500/month Service Fee, Best Results with average of 8X ROAS for clients) Google Ads has evolved. Are you making the most of it? I offer advanced budget and account control products like NinjaCat, Shape.io, Fluency, & Skai.io to make the most of every dollar and then further protect ad spend with spam swatting products like Cheq Essentials or ClickCease to save you thousands in ad spend. Would you like to know more? Scale Your Google Ads ROI by 3X-20X with my Google Ads Expertise 🚀 $24M / Year Ad Spent Managed with Top Clients & Lead Generations Agencies. 15+ Years of Digital Marketing Excellence 🥇 Google Partner & #1 on Upwork Worldwide. 🌟 The businesses I work with are competing at the highest level. This is how I help them crush it: 🏆 Achieved an average 450% ROAS improvement with Google Ads 🏆 Increased ad spend efficiency by 150% for top clients 🏆 Every dollar spent on campaigns creates a significant impact 🏆 Maximize Conversions & Minimize Cost / Conversion 🏆 Most of my clients say: “After burning through so much advertising budget, we finally found the real Google Ads expert.” Top Niches I've Recently Helped Generate Effective Results Through Google Ads: 🔧 Local Services (HVAC, plumbing, electricians, roofing, landscaping) 🛠️ Home Improvement and Renovation 🏠 Real Estate 🏥 Healthcare and Medical Services 🎓 Education and Online Learning 🏨 Travel and Hospitality 🚗 Automotive Sales and Services 💻 Technology and Software Solutions 🏋️‍♀️ Fitness and Wellness 📊 Professional Services (accounting, consulting) 🏛️ Legal Services 🛍️ E-commerce Hire me to ✅Audit your existing setup (SEM/SEO/Tag Manager/Analytics) ✅Cut your ad waste in half ✅More conversions ✅Lower Costs Per Lead (CPA) ✅Best practice landing page design consulting ✅Setup Call Tracking for Adwords/Analytics , Retargeting Audiences, Convert to GA4 & More ✅On-Going Account Optimization and Reporting Areas of Expertise: 🔹Google Ads (Google Search, Google Display, YouTube, Remarketing). 🔹Google Tag Manager 🔹Local Lead Generation (CallRail, BrightLocal, GMB Optimization) 🔹Meta Ads 🔹Conversion Rate Optimization 🔹Google Analytics (GA4) My Track Record: 🏆 Expert Vetted Freelancer on Upwork 🥇 Ranked in the Top 1% on Upwork among all service providers ⭐ 100%+ Job Success Rate with a 4.96/5.0 feedback rating 🕰️ Over 2,800 hours and 125+ successful projects completed 💸 Managing over $12M/year in Google Ad Spend 🎓 Google AdWords™ Certified Professional 🤝 Google AdWords™ Certified Partner Real World examples of different kinds of compensation agreements I am open to: 1. Working White-Label for an Agency handling 10-50 clients behind the scenes and working with an Account Manager. I am paid ~$500 per account per month for a $5,000- $25,000 monthly retainer. 2. Working Directly with a client spending between $25K- $250K per Month in Google Ads. My fee is 20% of the Ad account spend, which fluctuates between $25-250K month to month. My compensation is between $5k and $50K per month. . 3. Working as a Consultant, I monitor and provide verbal/written strategy recommendations to another agency's PPC implementation team. Without using time-tracking, I bill 5 hours per week through Upwork @ $100/hour for $500/per week, $2,000 per month for eyes-on consulting with no account optimization (lever pulling) or client interaction. What Else I Bring to the Table: ★ Excellent Communication ★ Exceptional Response Rate ★ Multiple Project Reporting Options ★ Cost Effective Compared to Large Agencies ★ Fast Turn Around on Audits and Account Updates ★ Available 5 Days a week on Email and Phone ★ Located in Nashville, TN Interested in moving forward? Here are the next steps: 1) Review my Upwork profile and feedback. 2) Send me an invitation to interview OR 2.5) Direct Message me with details about your business needs. 3) We'll schedule a brief 15-20 minute call on Upwork.

🇺🇸 𝗨𝗦 𝗘𝗰𝗼𝗺 & 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗙𝗼𝗰𝘂𝘀 🎯 𝗥𝗢𝗜 𝗢𝗯𝘀𝗲𝘀𝘀𝗶𝗼𝗻 (𝗮𝘃𝗴 𝗰𝗹𝗶𝗲𝗻𝘁 𝗥𝗢𝗔𝗦 𝗼𝗳 𝟱𝟬-𝟱𝟬𝟬%+) 📊 $𝟯𝟭𝗠+ 𝘁𝗼𝘁𝗮𝗹 𝗮𝗱 𝘀𝗽𝗲𝗻𝗱 𝗺𝗮𝗻𝗮𝗴𝗲𝗱 💪 𝟮𝟯𝟬+ 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝘀𝗲𝗿𝘃𝗲𝗱 🕺 𝟯𝟬 𝗺𝗶𝗹𝗹𝗶𝗼𝗻𝗮𝗶𝗿𝗲𝘀 𝗺𝗮𝗱𝗲 🧠 𝟵+ 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 Clear, concise, no-nonsense communicator. 🤝 I believe a great Google Ads manager relationship between you and me is built around excellent PPC ROI and exceptional communication. As a Google Ads certified specialist, I focus on supporting US-based eCommerce and service business owners making 15-500K+ a month to scale their Google Ad account, and consistently 2-3x+ their Google Ads profit. 📈 — 📞 Invite me to your project on Upwork, or send me a direct message, and we can review and audit your Google Ads account together at no cost. ⬆️ You can expect the Google Ads optimization help you receive on our consultation to be earnestly valuable regardless of whether you choose to work with me. — Average Ranges of Google Ads Results I Generate: 🎯 Google Ads Qualified Leads Increased 2x - 10x+ 🎯 Google Ads Return On Ad Spend - ROAS - Increased 50% - 500%+ 🎯 Google Ads Total Profit Increased 200% - 300%+ — ❝ I cannot recommend Will and his team highly enough. If you’re looking for a strategic partner to elevate your online presence and drive tangible results, look no further! This team is truly a game-changer in the world of digital advertising. ❞ 🗣 Chris Hansen - Founder - Life Skills Advocate (Executive Function Coaching) — Here’s why you’ll love my Google Ads management and PPC lead generation: 🔹 My communication skills are a priority. Expect to get a message back within 5-10 minutes. (Almost 24/7). 🔹 I’ve done this 100’s of times. If you can’t reasonably scale your Google Ads, I’ll tell you upfront and let you know why. 🔹 I deliver in-person reporting so you can ask questions and be fully aware of what you’re paying to Google Ads in ad spend, what you’re paying me and what exact measurable and quantitative result you get for every dollar you put in. I’m the right Google Ads optimization specialist for you if… ✅ You have a product or service that people cannot stop talking about ✅ Your business makes enough money that your mother might think you deal drugs (15K+/month minimum) ✅ You don’t enjoy being personally hands-on with your Google Ads account ✅ You have had a poor experience with another Google Ads manager or agency (let’s fix that) Examples of common client niches served include: 🔸 eCommerce Stores - Shopify - WooCommerce - Opencart - Magento - All Other Major eCommerce Platforms - Pet Industries & More 🔸 Service Based Businesses Of All Kinds - Doctors - Dentists - Psychologists - Coaches & Coaching - Accountants - Lawyers & Family Law Practitioners - eLearning 🔸 SaaS - B2B & B2C - Manufacturers - Fashion - Engineering - Architecture - AI & More 🔸 Real Estate - Health & Wellness - Healthcare - Jewelry - Mortgages Examples of the types of work I commonly deliver includes: 🛠 Google Ads - Google Ads Setup - Google Ads Ongoing Campaign Management & Optimization - Google Ads Audits - Google Ads PPC - Google Ads Campaign Setup - Google Ads Media Buyer - Google Ads Banners - Google Ads Consultant Projects - Google Ads Coach Projects - Google Ads Design - Google Ads Keyword Research - Local Google Ads - Google Ads Marketing - Google Ads Writer - Google Ads SEO - Google Ads Training 🛠 Google Ads Grant Projects - Google Ads For Nonprofits 🛠 Google Ads Landing Pages 🛠 All Google Ads Networks Including: Google Ads Search Campaigns - Google Ads Display Campaigns - Google Ads Remarketing & Retargeting Campaigns - YouTube Ads - YouTube Google Ads 🛠 Anything a Google Ads Manager or Google Ads Specialist Could Help With! 🛠 Google Ads Shopping Ads - Google Merchant Center - PLA Campaigns 🛠 Google Ads Lead Generation 🛠 Google Ads Conversion Tracking Setup - Google Analytics - GA4 - Google Tag Manager - GTM - Google Ads Tracking 🛠 Google Ads Performance Max - PMAX - & ROAS Focused Campaigns 🛠 Search Engine Marketing Strategy 🛠 Google Ads Suspension Support 🛠 Pay Per Click Advertising - PPC Campaign Setup & Management 🛠 Google AdWords - Hubspot 🛠 Certified Google Ads Partner If your project is related to Google Ads, digital marketing, PPC, SEO or Facebook Ads. I’ve got your back. 🙏 Thank you for learning about me. If you're ready to take your Google Ads to the next level, invite me to your job and let’s rock and roll. 🎸 William Arnett — ❝ Great communication, cared for me and my business needs, would highly recommend to anyone looking for a trusted expert to help them with their business! ❞ 🗣 Josef Visinski - Owner - Allagash Antlers

I help businesses generate more qualified leads, increase organic visibility, and improve marketing ROI through data-driven digital marketing strategies. With hands-on experience in Google Ads, SEO, Google Analytics 4 (GA4), Google Tag Manager (GTM), and conversion tracking, I focus on building scalable marketing systems that drive measurable business growth not just clicks and impressions. I work with startups, local businesses, agencies, eCommerce brands, and service-based companies to improve traffic quality, reduce wasted ad spend, and increase conversions through strategic optimization. What I Can Help You With ✔ Google Ads Campaign Setup & Management ✔ Search, Display & Performance Max Campaigns ✔ PPC Optimization & Scaling ✔ Google Analytics 4 (GA4) Setup ✔ Google Tag Manager (GTM) Implementation ✔ Conversion Tracking & Event Tracking ✔ Technical SEO Audits ✔ SEO Strategy & Organic Growth ✔ Keyword Research & Competitor Analysis ✔ On-Page & Off-Page SEO ✔ Local SEO & Google Business Profile Optimization ✔ Landing Page Optimization ✔ Lead Generation Campaigns ✔ Facebook & Social Media Marketing ✔ WordPress Website Management ✔ Funnel Optimization & Reporting Why Clients Work With Me ✔ ROI-focused marketing strategies ✔ Strong analytical and problem-solving skills ✔ Clear communication and transparent reporting ✔ Experience supporting agencies and growing businesses ✔ Long-term growth mindset instead of short-term hacks ✔ Focus on measurable performance improvements I believe great marketing is a combination of strategy, data, testing, and execution. Every campaign and SEO strategy I build is designed around business objectives, conversion performance, and sustainable growth. If you’re looking for someone who understands both the technical and strategic side of digital marketing, let’s connect.

I fix tracking and campaign structure so businesses can see what’s actually generating leads. Most Google Ads accounts don’t fail because of budget. They fail somewhere between the click, the website, the phone call, and the booked job. If ads are running but leads aren’t coming through, I find what’s breaking. That’s the work I do. I spent 12 years inside legal at the Office of General Counsel. I don’t miss details, and I don’t guess with data. I work with service businesses where: • ads are getting clicks but not calls • leads are inconsistent or low quality • conversion tracking can’t be trusted • money is being wasted on the wrong searches • attribution data is unclear • campaigns were built without proper tracking Typical engagements: 1. Tracking + lead flow diagnostic 2. Google Ads/GTM/GA4 cleanup 3. Optional ongoing oversight Common problems I fix: • GA4/GTM conversion tracking • campaign structure and targeting • wasted spend and bad search terms • lead quality problems • call tracking and attribution gaps • duplicate conversions • Google Ads to GA4 conversion imports Most businesses I work with rely on calls from Google. If the calls aren’t there, something in the pipeline is breaking. I find it. I fix it. Elaine Bulawin

14 YEARS MARKETING EXPERIENCE, OFFERING DISCOUNTED SERVICES EXCLUSIVELY ON UPWORK TO REACTIVE DORMANT ACCOUNT! First come first serve. I'm Joshua Ruskin, the driving force behind Ruskin Consulting. We’re not just another agency; we're a Google Premier Partnered agency. That means we've mastered the art of online marketing. Why Should You Hire Me? ✔ I’m a Google Ads Premier Partner. ✔ Proprietary scripts and algorithms to prevent overspending (including weather scripts). ✔ If you’re an agency, I’m willing to jump on a sales call to support your sale. ✔ I offer custom reports, or willing to report through your systems. ✔ Holistic Marketing Approach: Expert in Google Ads, Design, SEO, Web Development, and Paid Social Media Marketing. ✔ I have my own custom made training. ✔ I own Metronet, a Wordpress Google Tag Manager plugin used by companies like NASA. ✔ I own a website template company WP Creative House. ✔ Successfully worked with 100+ different businesses. If you’re interested in growing your business or looking to outsource fulfillment for your agency, let’s have a chat to discuss your specific needs and goals! Eager to supercharge your business.

I help companies with active Google Ads accounts improve performance when growth has plateaued, efficiency is slipping, or the current plan is no longer producing meaningful progress. I’m the founder of Griffin Marketing, a boutique Google Ads-only agency focused on improving accounts that already have traction, conversion data, and meaningful spend. We stay focused on Google Ads so we can bring deeper strategy, stronger execution, and greater attention to each account. Clients work with a dedicated, expert Google Ads Strategist, supported as needed by specialists in conversion tracking and landing page optimization. A few relevant credentials: ★ Rated Top 1% Expert-Vetted on Upwork ★ Founder of Griffin Marketing, a Google Ads-only agency ★ 20+ years in digital marketing, with experience across 1,000+ Google Ads accounts and 10,000+ campaigns WHEN WE'RE A STRONG FIT We are often a strong fit when Google Ads is already working, but there is no clear explanation for what is limiting the next stage of performance. ◾ Performance has plateaued ◾ Scaling is getting harder ◾ Efficiency is slipping ◾ Reporting shows what happened, but not what to do next ◾ No one is clearly identifying what is limiting better performance We are not usually the right fit for businesses trying to test Google Ads for the first time. We do our best work when there is already account history, conversion data, meaningful existing spend, and evidence that Google Ads can be a meaningful growth channel. We also use AI-assisted analysis and anomaly detection to help monitor accounts more consistently, while strategy and decisions remain human-led. EXPERIENCE & CAPABILITIES I have reviewed and worked across 1,000+ Google Ads accounts and 10,000+ campaigns. I have worked with clients across many industries and account sizes, from growing businesses to accounts spending $ 1M+ per month on ads. Most clients hire us for ongoing Google Ads management, strategic account audits, or rebuilds of existing accounts that need a clearer path forward. My team and I can support the key parts of Google Ads performance, including: ◾ Account audits, opportunity analysis, and restructuring ◾ Search, Shopping, Performance Max, YouTube, Display, and Retargeting ◾ Keyword, audience, competitor, and market research ◾ Ad copy, messaging, and landing page recommendations ◾ Conversion tracking, GA4, Google Tag Manager, and eCommerce tracking ◾ Feed optimization, lead quality tracking, CRM integrations, and call tracking ◾ Bidding strategy, budget allocation, scaling plans, and ongoing testing HOW WE APPROACH STALLED ACCOUNTS We start by understanding the business goal, not just the account metrics. Before making major changes, we look at what Google Ads is supposed to do for the business, what the account is currently optimized for, and what may be limiting performance. That usually means reviewing: ◾ Account structure ◾ Conversion tracking and data quality ◾ Campaign roles and budget allocation ◾ Search intent, audience, and offer alignment ◾ Bidding strategy and automation signals From there, we identify the most likely constraints to better performance and the first tests most likely to create useful learning. We do not believe random changes create reliable growth. Strong Google Ads management requires clear goals, clean data, sound structure, and disciplined testing. Our team works to identify what is limiting performance, build a practical plan, and test improvements in a way that leads to better decisions. WHAT CLIENTS SAY A few patterns show up often in client feedback: “Having worked with several Google Ads specialists over the past six years, we can confidently say that their team stands out.” “They don’t just run ads. They build smart, data-driven campaigns that deliver measurable results and continuously optimize for performance.” “They took the time to thoroughly understand our business, which translated into thoughtful, well-executed strategies.” “Their expertise in Performance Max was especially evident in the measurable improvements we saw in overall campaign performance.” If Google Ads is already an important growth channel for your business but performance has stalled, send a message with your website, monthly Google Ads spend range, and what you are trying to improve. From there, we can see whether the account, goals, and working relationship are a strong fit.