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I love working in the Home Services industry with a focus on HVAC, Electrical, Plumbing, Roofing Companies generating between $5-$50M in Revenue. I am an Expert Vetted, Google-Certified Expert specializing in Google Ads Management in Nashville, TN. I help Enterprise & Mid Market Google Ads and Microsoft Ads Accounts deliver the absolute maximum Return On Ad Spend they can. If you have an account that has drastically changed performance and you don't know why, I am the guy that can figure it out. 3 Step Process to work with me: 1. Analyze Your Accounts & Give My Expert Strategic Opinion (One Time Fee $350-1500, 3-5 day turn around) 2. Implement Recommend Changes & Begin Account Rebuild ($500-$5,000, 3-5 day turn around) 3. Google Ads Account Management (On-Going Fee, Minimum $1500/month Service Fee, Best Results with average of 8X ROAS for clients) Google Ads has evolved. Are you making the most of it? I offer advanced budget and account control products like NinjaCat, Shape.io, Fluency, & Skai.io to make the most of every dollar and then further protect ad spend with spam swatting products like Cheq Essentials or ClickCease to save you thousands in ad spend. Would you like to know more? Scale Your Google Ads ROI by 3X-20X with my Google Ads Expertise 🚀 $24M / Year Ad Spent Managed with Top Clients & Lead Generations Agencies. 15+ Years of Digital Marketing Excellence 🥇 Google Partner & #1 on Upwork Worldwide. 🌟 The businesses I work with are competing at the highest level. This is how I help them crush it: 🏆 Achieved an average 450% ROAS improvement with Google Ads 🏆 Increased ad spend efficiency by 150% for top clients 🏆 Every dollar spent on campaigns creates a significant impact 🏆 Maximize Conversions & Minimize Cost / Conversion 🏆 Most of my clients say: “After burning through so much advertising budget, we finally found the real Google Ads expert.” Top Niches I've Recently Helped Generate Effective Results Through Google Ads: 🔧 Local Services (HVAC, plumbing, electricians, roofing, landscaping) 🛠️ Home Improvement and Renovation 🏠 Real Estate 🏥 Healthcare and Medical Services 🎓 Education and Online Learning 🏨 Travel and Hospitality 🚗 Automotive Sales and Services 💻 Technology and Software Solutions 🏋️‍♀️ Fitness and Wellness 📊 Professional Services (accounting, consulting) 🏛️ Legal Services 🛍️ E-commerce Hire me to ✅Audit your existing setup (SEM/SEO/Tag Manager/Analytics) ✅Cut your ad waste in half ✅More conversions ✅Lower Costs Per Lead (CPA) ✅Best practice landing page design consulting ✅Setup Call Tracking for Adwords/Analytics , Retargeting Audiences, Convert to GA4 & More ✅On-Going Account Optimization and Reporting Areas of Expertise: 🔹Google Ads (Google Search, Google Display, YouTube, Remarketing). 🔹Google Tag Manager 🔹Local Lead Generation (CallRail, BrightLocal, GMB Optimization) 🔹Meta Ads 🔹Conversion Rate Optimization 🔹Google Analytics (GA4) My Track Record: 🏆 Expert Vetted Freelancer on Upwork 🥇 Ranked in the Top 1% on Upwork among all service providers ⭐ 100%+ Job Success Rate with a 4.96/5.0 feedback rating 🕰️ Over 2,800 hours and 125+ successful projects completed 💸 Managing over $12M/year in Google Ad Spend 🎓 Google AdWords™ Certified Professional 🤝 Google AdWords™ Certified Partner Real World examples of different kinds of compensation agreements I am open to: 1. Working White-Label for an Agency handling 10-50 clients behind the scenes and working with an Account Manager. I am paid ~$500 per account per month for a $5,000- $25,000 monthly retainer. 2. Working Directly with a client spending between $25K- $250K per Month in Google Ads. My fee is 20% of the Ad account spend, which fluctuates between $25-250K month to month. My compensation is between $5k and $50K per month. . 3. Working as a Consultant, I monitor and provide verbal/written strategy recommendations to another agency's PPC implementation team. Without using time-tracking, I bill 5 hours per week through Upwork @ $100/hour for $500/per week, $2,000 per month for eyes-on consulting with no account optimization (lever pulling) or client interaction. What Else I Bring to the Table: ★ Excellent Communication ★ Exceptional Response Rate ★ Multiple Project Reporting Options ★ Cost Effective Compared to Large Agencies ★ Fast Turn Around on Audits and Account Updates ★ Available 5 Days a week on Email and Phone ★ Located in Nashville, TN Interested in moving forward? Here are the next steps: 1) Review my Upwork profile and feedback. 2) Send me an invitation to interview OR 2.5) Direct Message me with details about your business needs. 3) We'll schedule a brief 15-20 minute call on Upwork.

🇺🇸 𝗨𝗦 𝗘𝗰𝗼𝗺 & 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗙𝗼𝗰𝘂𝘀 🎯 𝗥𝗢𝗜 𝗢𝗯𝘀𝗲𝘀𝘀𝗶𝗼𝗻 (𝗮𝘃𝗴 𝗰𝗹𝗶𝗲𝗻𝘁 𝗥𝗢𝗔𝗦 𝗼𝗳 𝟱𝟬-𝟱𝟬𝟬%+) 📊 $𝟯𝟭𝗠+ 𝘁𝗼𝘁𝗮𝗹 𝗮𝗱 𝘀𝗽𝗲𝗻𝗱 𝗺𝗮𝗻𝗮𝗴𝗲𝗱 💪 𝟮𝟯𝟬+ 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝘀𝗲𝗿𝘃𝗲𝗱 🕺 𝟯𝟬 𝗺𝗶𝗹𝗹𝗶𝗼𝗻𝗮𝗶𝗿𝗲𝘀 𝗺𝗮𝗱𝗲 🧠 𝟵+ 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 Clear, concise, no-nonsense communicator. 🤝 I believe a great Google Ads manager relationship between you and me is built around excellent PPC ROI and exceptional communication. As a Google Ads certified specialist, I focus on supporting US-based eCommerce and service business owners making 15-500K+ a month to scale their Google Ad account, and consistently 2-3x+ their Google Ads profit. 📈 — 📞 Invite me to your project on Upwork, or send me a direct message, and we can review and audit your Google Ads account together at no cost. ⬆️ You can expect the Google Ads optimization help you receive on our consultation to be earnestly valuable regardless of whether you choose to work with me. — Average Ranges of Google Ads Results I Generate: 🎯 Google Ads Qualified Leads Increased 2x - 10x+ 🎯 Google Ads Return On Ad Spend - ROAS - Increased 50% - 500%+ 🎯 Google Ads Total Profit Increased 200% - 300%+ — ❝ I cannot recommend Will and his team highly enough. If you’re looking for a strategic partner to elevate your online presence and drive tangible results, look no further! This team is truly a game-changer in the world of digital advertising. ❞ 🗣 Chris Hansen - Founder - Life Skills Advocate (Executive Function Coaching) — Here’s why you’ll love my Google Ads management and PPC lead generation: 🔹 My communication skills are a priority. Expect to get a message back within 5-10 minutes. (Almost 24/7). 🔹 I’ve done this 100’s of times. If you can’t reasonably scale your Google Ads, I’ll tell you upfront and let you know why. 🔹 I deliver in-person reporting so you can ask questions and be fully aware of what you’re paying to Google Ads in ad spend, what you’re paying me and what exact measurable and quantitative result you get for every dollar you put in. I’m the right Google Ads optimization specialist for you if… ✅ You have a product or service that people cannot stop talking about ✅ Your business makes enough money that your mother might think you deal drugs (15K+/month minimum) ✅ You don’t enjoy being personally hands-on with your Google Ads account ✅ You have had a poor experience with another Google Ads manager or agency (let’s fix that) Examples of common client niches served include: 🔸 eCommerce Stores - Shopify - WooCommerce - Opencart - Magento - All Other Major eCommerce Platforms - Pet Industries & More 🔸 Service Based Businesses Of All Kinds - Doctors - Dentists - Psychologists - Coaches & Coaching - Accountants - Lawyers & Family Law Practitioners - eLearning 🔸 SaaS - B2B & B2C - Manufacturers - Fashion - Engineering - Architecture - AI & More 🔸 Real Estate - Health & Wellness - Healthcare - Jewelry - Mortgages Examples of the types of work I commonly deliver includes: 🛠 Google Ads - Google Ads Setup - Google Ads Ongoing Campaign Management & Optimization - Google Ads Audits - Google Ads PPC - Google Ads Campaign Setup - Google Ads Media Buyer - Google Ads Banners - Google Ads Consultant Projects - Google Ads Coach Projects - Google Ads Design - Google Ads Keyword Research - Local Google Ads - Google Ads Marketing - Google Ads Writer - Google Ads SEO - Google Ads Training 🛠 Google Ads Grant Projects - Google Ads For Nonprofits 🛠 Google Ads Landing Pages 🛠 All Google Ads Networks Including: Google Ads Search Campaigns - Google Ads Display Campaigns - Google Ads Remarketing & Retargeting Campaigns - YouTube Ads - YouTube Google Ads 🛠 Anything a Google Ads Manager or Google Ads Specialist Could Help With! 🛠 Google Ads Shopping Ads - Google Merchant Center - PLA Campaigns 🛠 Google Ads Lead Generation 🛠 Google Ads Conversion Tracking Setup - Google Analytics - GA4 - Google Tag Manager - GTM - Google Ads Tracking 🛠 Google Ads Performance Max - PMAX - & ROAS Focused Campaigns 🛠 Search Engine Marketing Strategy 🛠 Google Ads Suspension Support 🛠 Pay Per Click Advertising - PPC Campaign Setup & Management 🛠 Google AdWords - Hubspot 🛠 Certified Google Ads Partner If your project is related to Google Ads, digital marketing, PPC, SEO or Facebook Ads. I’ve got your back. 🙏 Thank you for learning about me. If you're ready to take your Google Ads to the next level, invite me to your job and let’s rock and roll. 🎸 William Arnett — ❝ Great communication, cared for me and my business needs, would highly recommend to anyone looking for a trusted expert to help them with their business! ❞ 🗣 Josef Visinski - Owner - Allagash Antlers

If you feel like your business is invisible in local search, or you're paid ads aren't converting the way you thought they would, and if you’re tired of random tactics, marketing hires that don’t deliver, or agencies that vanish after promising the world, we should talk. I've ranked over 300 Google Business Profiles, dozens of websites, and gotten countless suspended profiles reactivated. And I know what AI bots scouring the internet are looking for before suggesting a business to those searching for your services. I also build lead generation and client acquisition systems that attract the right clients for your business, book appointments, and tie everything to real revenue metrics. Strong paid ads set up and management, landing pages that convert, automations to pre-qualify leads, and actual booked appointments. No fluff, and no vanity metrics. If that's what you seek, let's chat. Send me a message using the green button, on this page. Cheers, Don “Cappy” Capwell ⭐⭐⭐⭐⭐ "Cappy didn’t just get us more clients — he made sure we stopped losing the ones we were already paying for!"

# Google Ads Strategist | Microsoft Ads | Offline Conversion Tracking | Lead Generation Hi, I'm Dustin Bowser. I help businesses grow through Google Ads and Microsoft Ads by focusing on what actually matters—bringing in more customers, not just more leads. Over the past nine years, I've worked with businesses across a wide range of industries, managing campaigns that range from a few thousand dollars per month to more than $200,000 in monthly ad spend. Every business is different, but one thing remains the same: successful advertising starts with accurate data, a solid strategy, and consistent optimization. One of the biggest mistakes I see businesses make is measuring success by clicks, form submissions, or phone calls alone. Those metrics are important, but they don't tell the whole story. My goal is to help Google understand which leads actually became paying customers. When we connect your CRM back to Google Ads through offline conversion tracking, Google becomes significantly better at finding people who are most likely to generate revenue for your business—not just inquiries. That's where I believe the future of paid advertising is headed, and it's an area I'm passionate about helping businesses implement correctly. ## My Approach I treat every advertising dollar as if it were my own. That means I'm not interested in making changes simply to make changes. I believe in building a strong foundation first, understanding the data, making thoughtful optimizations, and scaling once we've proven what's working. I've found that slow, consistent improvements almost always outperform chasing the latest marketing trend. Advertising should be a long-term investment, not a guessing game. ## What I Help Businesses With • Google Ads Management • Microsoft Ads Management • Google Shopping & Merchant Center • Performance Max Campaigns • Lead Generation • Google Analytics 4 • Google Tag Manager • Offline Conversion Tracking • Call Tracking & Attribution • Campaign Audits • Account Restructuring • Landing Page Strategy ## Experience Throughout my career, I've had the opportunity to help businesses produce record-breaking months, improve lead quality, and scale profitably through paid search. One project I'm particularly proud of involved helping grow a business that had roughly $5,000 left in its bank account into a company generating more than $3.5 million in annual sales within two years. That wasn't accomplished through one "magic" campaign. It came from understanding the data, making thousands of small improvements over time, and allowing those improvements to compound. That's how I approach every account. ## Why Clients Work With Me When you hire me, you're working directly with me. No account managers. No junior media buyers. No layers of communication. Just honest conversations, transparent reporting, and a shared goal of growing your business responsibly. I believe the best client relationships are partnerships. My job isn't simply to manage your Google Ads account. My job is to understand your business, protect your advertising budget, and help you make better marketing decisions using real data. If that sounds like the type of partner you're looking for, I'd love to connect.

Google Ads lead generation specialist with 6+ years of hands-on experience across healthcare, local service businesses, insurance, and B2B. Most of my work is in niches where lead quality matters more than volume — therapy and mental health practices, home services, insurance-adjacent services, and high-ticket local businesses. I've managed 20+ therapy and mental health accounts across the US and Canada, and worked extensively with local service businesses including plumbing, roofing, pest control, pool construction, and home renovation. What I do differently: I don't just manage campaigns — I build lead generation systems. That means conversion tracking that reflects real business outcomes (not just form fills), CRM integration and offline conversion imports so Google optimizes toward leads that actually close, dynamic landing page content that matches search intent, and A/B testing frameworks that produce compounding improvements over time. My audits go deeper than most. For a national public adjuster platform I analyzed median home values across 14 states to set data-driven CPL targets by geography. For a stem cell bank I studied cancer incidence trends by patient segment before making targeting recommendations. When the business model requires it, I go well beyond the ad account. Results from recent projects: roofing company in Florida — conversions from 53 to 156, CPL from $459 to $130 on lower spend. Online therapy clinic in Toronto — conversions up 87%, CPL down 45%. Home staging in Seattle — CPL cut in half, close rate from 8% to 25%. National public adjuster platform — $1.6M–$2M in closed revenue per month, ROAS 13.7 across 14 states. I work with Google Search, Performance Max, Local Services Ads, Display, and Demand Gen. Tools I use regularly: Google Tag Manager, GA4, GoHighLevel, Unbounce, WhatConverts, Looker Studio. If you're serious about lead quality and sustainable CPL — not just traffic numbers — let's talk.

I’m a digital analytics expert with over 6 years of experience helping businesses and agencies implement reliable, scalable tracking systems across platforms like Google Analytics 4 (GA4), Google Tag Manager (GTM), and Adobe Analytics. As a Top-Rated Upwork freelancer, I’ve worked with everyone from Fortune 500 brands to high-growth startups, ensuring their data is clean, actionable, and aligned with business goals. What I Do: 📊 GA4 Setup, Migration & Audits From account architecture to enhanced event tracking, I ensure your GA4 setup delivers insight—not noise. 🧩 Google Tag Manager Strategy & Implementation I clean up bloated containers, deploy new tags, and structure your GTM workspace for performance and scale. 📈 Adobe Analytics Support Whether you're maintaining a legacy Adobe implementation or optimizing report suites and processing rules, I help you get the most from your setup. 🧪 Measurement Planning Need to unify marketing, product, and business KPIs? I’ll help you create a tagging and reporting plan that drives decisions. 💡 Data Quality Checks Using tools like debug extensions, network analysis, and BigQuery exports, I validate that your data is accurate from tag to report. Why Work With Me? ✔️ Trusted by national brands, agencies, and startups ✔️ Top-Rated with consistent 5-star feedback ✔️ Deep technical knowledge + strategic thinking ✔️ Fast communication and proactive project leadership Let’s turn your analytics into an asset. Message me to discuss how I can help.