Hi, I'm Chris, Expert Cold Caller and President of Seloquent, a premium SDR agency built on results, integrity, and world-class outreach.
After over 15 years in the SDR and Sales world, I began my journey right here on Upwork as a solo freelancer, specializing in cold calling and appointment setting. Over the years, through consistent performance and client success, I’ve grown from an individual operator into the founder and leader of a small-to-medium-sized agency with 40+ highly trained SDRs delivering exceptional outbound results across multiple industries. I would like to inform you that we do not work on a commission structure for clients we do not have a history with. If you are looking for a commission-only structure, we would not be interested.
Today, while I no longer make calls day-to-day, I personally oversee every step of the process, ensuring that each campaign reflects the same quality, professionalism, and results that built my reputation on this platform.
Proven Track Record
81+ Upwork jobs completed
Nearly 8,000 hours logged
100% Job Success Score
5-Star Google Rating for Seloquent
11+ years of cold calling, sales development, and appointment setting experience
These milestones reflect not just longevity, but consistent excellence and exceptional client outcomes.
What My Agency Delivers
Cold Calling & SDR Services
Our team executes targeted, high-impact outreach campaigns designed to engage decision-makers, generate qualified leads, and open real sales opportunities.
Appointment Setting
We handle the full lifecycle from initial contact to confirmed meetings so your calendar fills with qualified prospects ready to talk business.
Lead Generation Strategy
We build and execute custom outreach systems that consistently deliver high-quality leads and a stronger sales pipeline.
Why Work With Me & Seloquent
Leadership-Level Oversight: You get agency power with founder involvement. I directly supervise strategy, messaging, training, and performance to ensure top-tier results.
Budget Fit For Your Needs: The $40/Hr rate is for working with me to create your narrative and build your campaign. If you already have a narrative, data, and a built campaign to hire us for your campaign on Upwork the rate is $30 to $35, depending on the number of hours you want contracted. Important information. We do not do full commission campaigns with clients we do not have a history with.
Results-Driven Approach: Every campaign is engineered to generate measurable ROI and pipeline growth.
Elite-Level Professionalism: From communication to execution, we operate at the highest standards in the industry.
Clear, Consistent Communication: I keep you informed, aligned, and supported throughout the entire engagement.
If you’re looking for a proven sales development partner backed by years of excellence and a full team of dedicated SDR professionals, I’d love to connect. Let’s build a campaign that drives real growth for your business.
Google AdSense
Microsoft Word
Lead Generation
Sales & Marketing
Google Docs
Microsoft Excel
eBay Listing
Construction Estimating
Executive Support
Construction
Data Analysis
Facebook
Data Science
Material Take-Off
Receptionist Skills
Google Sheets
Administrative Support
Cold Calling
Stacey N.
Ladera Ranch, California
$150/hr
5.0
134 jobs
What is ad operations?
Ad ops (short for ad operations) refers to the setup, input, targeting, serving, reporting, optimization and monetization of digital marketing efforts for advertisers and publishers. This includes the infrastructure architecture, governance and maintenance of the ad tech platforms used throughout the online media buying lifecycle.
Prior to going out on my own in 2015, I worked both on the publisher end (AKA sell-side) and the advertiser end (AKA buy-side) of the digital media buying lifecycle. This gave me a unique perspective and part of what makes me an ad ops expert.
Since 2015, some of the largest, well-known publishers and agencies have employed my expertise. Aside from being top-rated with a 100% job success score, I have earned almost $500k through Upwork. Feel free to review my work history and feedback.
If you are reading this, there’s a good chance you need an ad operations consultant and found me. That’s great! Here’s what I can offer:
Agencies
DFA/DCM/Campaign Manager 360 (CM360) – Agencies like VMLY&R, Ptarmigan, Forward PMX, Plush Digital, PN Media, Apollo, Callahan (and many more) have white-labeled my services to supplement and/or manage their ad operations/trafficking. Why would an agency outsource this service rather than hire in-house? The answer to this is multi-faceted:
• Less expensive than a full-time employee.
• Training is limited to internal processes.
• Expert services guarantee high-quality output.
• No turnover.
• Fast turnaround time.
• Not subject to hiring freezes.
• Responsive and responsible.
As the buy-side of my managed-services has evolved, I realized that many agencies face the same issue – the revolving door of ad operations. I can quickly learn how the internal media buying team works and become part of the high-functioning team. I am aware of the time crunches that the buy-side ad operations often faces. I can pivot and fulfill last minute requests to ensure campaigns can launch in a timely manner. I’ve been setting up tags in DFA/DCM/CM360 for 10 years. I know all the shortcuts.
Google Tag Manager – I have 10 years of tag implementation through GTM. I can help with FB pixels, CM360 Floodlight activities as well as GA4 events.
Advertisers
I have had the great opportunity of working with the Gary Sinise Foundation for the last seven years managing their AdGrants, AdWords (now Google Ads) and Bing search engine marketing (SEM) efforts. If you need help with SEM, I’m happy to provide a free consultation to discuss your project. Please send me a message.
I have also used the following media buying platforms for prospecting and retargeting efforts – MediaMath, DV360, Turn, Facebook (and others).
Publishers
I started and fell in love with (yes, you read that right) ad operations while working on the publishing side of the industry. The sell-side of ad operations has changed since I started in 2009. I can help publishers with:
• AdSense
• AdX
• AdTech
• Header bidding (prebid) implementation/ad tech
• Google Ad Manager (AKA DFP or GAM) implementation
• Campaign management (for direct deals)
I have helped hundreds of publishers monetize their site. Publishers come to me after working with one of the networks (you know who I’m talking about) because they feel like they are getting the short end of the stick. And they are! My motto is – own your setup; own your revenue.
Large publishers come to me for managed services because the other options outsource the work which can be timely not to mention costly. Often times, I can complete the work in the same time it takes to fill out the work order. Additionally, publishers will supplement their current managed service agreements and contract with me because I can provide sound implementation and optimization advice that the other companies can't. Here are just some of the publishers I’ve had the pleasure of working with:
The Motley Fool, Stack Overflow, Daily Wire, Power of Positivity, Urban Dictionary, Encyclopedia.com, MLBTradeRumors.com to name just a few.
I have also established myself as the go-to expert in the healthcare industry by partnering with the Cleveland Clinic Journal of Medicine, National Psoriasis Foundation, National Eczema Association, ReachMD (USHealthConnect), YourCareEverywhere, JDDonline.com (recently acquired by WebMD), Psychiatrist.com and others. The healthcare space requires someone to be familiar with the setup. The advertisers want PLD in the form of NPI or DGID which often requires working with DMD/IQVIA/Lasso or Pulsepoint. I have helped CCJM and Psychiatrist.com implement via GAM and can help others with these hurdles.
Please feel free to contact me to see how we can work together!
Google AdSense
Google Analytics
Google Ads
Mobile Advertising
Ad Server
Revenue Management
Internet Marketing
Google Ad Manager
Display Ad
Brady H.
Madison, Alabama
$160/hr
4.9
202 jobs
If you're looking for someone to help you with all things web analytics, look no further! I am a full-time freelancer with a marketing agency background. I specialize in platforms like Google Tag Manager, Google Data Studio, and Google Analytics. Checkout my Data Analytics and Data Visualization profiles to see more specific details on my areas of service.
Talk soon!
Google AdSense API
Google
Google Analytics
Google Tag Manager
Data Analysis
Business Intelligence
Data Interpretation
Google Analytics API
Analytics & Tracking Setup
Google Ads
Paid Media
Web Analytics
Pixel Setup & Optimization
Internet Marketing
Facebook Pixel Setup & Optimization
Donald C.
Mesa, Arizona
$75/hr
5.0
43 jobs
If you feel like your business is invisible in local search, or you're paid ads aren't converting the way you thought they would, and if you’re tired of random tactics, marketing hires that don’t deliver, or agencies that vanish after promising the world, we should talk.
I've ranked over 300 Google Business Profiles, dozens of websites, and gotten countless suspended profiles reactivated. And I know what AI bots scouring the internet are looking for before suggesting a business to those searching for your services.
I also build lead generation and client acquisition systems that attract the right clients for your business, book appointments, and tie everything to real revenue metrics. Strong paid ads set up and management, landing pages that convert, automations to pre-qualify leads, and actual booked appointments.
No fluff, and no vanity metrics. If that's what you seek, let's chat. Send me a message using the green button, on this page.
Cheers,
Don “Cappy” Capwell
⭐⭐⭐⭐⭐ "Cappy didn’t just get us more clients — he made sure we stopped losing the ones we were already paying for!"
Google AdSense
Lead Generation
Local SEO
Google My Business Listing
PPC Campaign Setup & Management
Google Ads
Local Search Ads
Google Local Business Optimization
Google Maps
Google Ad Manager
Google Marketing Platform
Google Ads Account Management
SEO Localization
Lead Magnet
Lead Qualification
Lead Generation Strategy
Lead Nurturing
Google My Business Optimization
Marketing Consulting
Marketing Strategy
Stephen H.
Lexington, Kentucky
$65/hr
5.0
6 jobs
16 year veteran of digital advertising operations, with a primary focus on publisher monetization through programmatic auctions, ad sales trafficking, and 1st party audience strategy.
Google AdSense
HTML
Pay Per Click Advertising
OpenX
Advertising
Google Ad Manager
Google Ads
Garrett G.
Southbridge, Massachusetts
$45/hr
4.8
4 jobs
Are you looking for a marketer or social media manager with a unique blend of skills and experiences? Look no further! My name is Garrett, and I am the perfect fit for your team or business.
With almost 10 years of experience in the marketing industry, I have a passion for crafting compelling copy and implementing effective social media strategies that help businesses achieve their goals. In addition to my work in the marketing field, I am a retired EMT with 8 years of experience in emergency medical services, and I have spent the past 5 years living and working in Southeast Asia, gaining valuable cultural insights and experience in diverse environments.
I have worked with a wide range of clients, including startups, small businesses, and Fortune 500 companies, and have helped them achieve success through my copywriting and social media consulting services. My areas of expertise is rather wide and I am always looking to expand my skills and knowledge.
I am a detail-oriented and proactive worker, dedicated to delivering high-quality work that meets the needs and expectations of my clients. If you want a dynamic and experienced copywriter and social media consultant to join your team, I am the perfect fit. Thank you for considering my profile. I look forward to discussing your project further.
Google AdSense
Google AdSense API
Google
Google Ads
Paid Media
Branding
Advertising
Freelance Marketing
HealthKit
Advertisement
Basic
Google Display Network
Health
Marketing
Press Advertising
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