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Top 10% UpWork Freelancer Hard working, always available on Skype, Phone or email, 15 years SEO/SEM experience, working for online/offline ad agencies and direct with clients from USA and Canada. As a PPC Specialist I am responsible for planning, executing, and optimizing pay-per-click (PPC) campaigns across various platforms, including Google Ads and Microsoft Ads which are driving targeted traffic to the client website and increasing conversion rates while maintaining a high return on investment (ROI). I have a solid background in digital marketing and proven track records of successful PPC campaign management. My Key Responsibilities: Campaign Planning and Management: Develop and manage comprehensive PPC campaigns that align with our company’s branding and marketing goals. Budget Optimization: Allocate and optimize ad spending to achieve maximum ROI, adjusting strategies based on campaign performance and market trends. Performance Analysis: Monitor and analyze PPC campaigns using analytics tools to ensure campaigns are reaching their target audience and meeting KPIs. Market Research: Conduct thorough market research and competitor analysis to stay ahead of industry trends and make informed decisions. My Skills: Platform Proficiency: Expert knowledge of Google Ads, Microsoft Ads, and Ad management systems (for ex. Adroll) Analytical Abilities: Strong analytical skills, with the ability to interpret data and make data-driven decisions to optimize campaign performance. Experience with E-commerce: Expert knowledge in managing PPC campaigns for shopping, optimization Google merchant feeds, setting up tracking codes for Shopify and other shopping platforms. Communication Skills: Excellent communication abilities to clearly convey campaign changes and results to team members and stakeholders. Available almost 24/7 Detail oriented Work as a freelancer only Keeping up-to-date in SEM and e-commerce

𝐒𝐭𝐫𝐮𝐠𝐠𝐥𝐢𝐧𝐠 𝐭𝐨 𝐠𝐞𝐭 𝐜𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐭 𝐥𝐞𝐚𝐝𝐬 𝐨𝐫 𝐬𝐚𝐥𝐞𝐬 𝐟𝐫𝐨𝐦 𝐲𝐨𝐮𝐫 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬❓ If you’re viewing my profile, chances are you’re looking for someone who can 𝐚𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐞 𝐩𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐥𝐞 𝐥𝐞𝐚𝐝𝐬 𝐧𝐨𝐭 𝐣𝐮𝐬𝐭 𝐫𝐮𝐧 𝐚𝐝𝐬. I have experience 𝐦𝐚𝐧𝐚𝐠𝐢𝐧𝐠 𝐚𝐝 𝐛𝐮𝐝𝐠𝐞𝐭𝐬 𝐟𝐫𝐨𝐦 $𝟏𝟎/𝐝𝐚𝐲 𝐭𝐨 $𝟓,𝟎𝟎𝟎/𝐝𝐚𝐲, focusing on scaling campaigns while maintaining strong ROAS and conversion performance. I help businesses and agencies scale high-converting Google Ads campaigns with a strong focus on 𝐥𝐞𝐚𝐝 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧, 𝐬𝐚𝐥𝐞𝐬 𝐠𝐫𝐨𝐰𝐭𝐡, and conversion optimization. While Google Ads is my core expertise, I also support scaling through Meta Ads where needed. I regularly work with marketing agencies as a white-label PPC expert, managing multiple client accounts, optimizing campaigns, and delivering consistent ROI. I also partner directly with business owners who want predictable lead flow and scalable growth. 📈 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 𝐈’𝐯𝐞 𝐃𝐞𝐥𝐢𝐯𝐞𝐫𝐞𝐝 ✅ 10x ROAS for service-based businesses using advanced PPC funnel strategies ✅ 𝟐𝟑𝐗 𝐑𝐎𝐀𝐒 for eCommerce brands using Google Shopping & Meta ads ✅ 40% reduction in CPA through campaign optimization ✅ Scaled campaigns from small budgets to $50K+ monthly ad spend 🔘 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 I have worked with businesses across multiple industries including: • eCommerce brands • SaaS companies • B2B businesses • real estate • healthcare clinics • local service businesses • education and coaching companies This experience helps me build custom PPC strategies that fit each business model and audience. 📈 𝐖𝐡𝐲 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 𝐌𝐞 ✅ Experience working with agencies managing multiple client accounts ✅ Focus on ROI and profitable growth ✅ Strong experience with lead generation and eCommerce campaigns ✅ Clear reporting and performance insights ✅ Long-term partnerships with agencies and businesses I enjoy building long-term partnerships with agencies and business owners who want a reliable PPC expert to manage and scale their advertising campaigns. 📩 𝐅𝐞𝐞𝐥 𝐟𝐫𝐞𝐞 𝐭𝐨 𝐬𝐞𝐧𝐝 𝐚 𝐦𝐞𝐬𝐬𝐚𝐠𝐞 𝐭𝐨 𝐝𝐢𝐬𝐜𝐮𝐬𝐬 𝐲𝐨𝐮𝐫 𝐩𝐫𝐨𝐣𝐞𝐜𝐭. 𝐂𝐨𝐫𝐞 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞 & 𝐊𝐞𝐲𝐰𝐨𝐫𝐝𝐬: Google Ads, Lead Generation, Conversion Tracking (GA4, GTM), Meta Ads, CRO, Sales Funnels, Google Ads conversion tracking, Consultation, Performance Marketing, Google Ads Management, PPC Campaign Optimization, Lead Generation, Sales Funnel Optimization, Conversion Rate Optimization (CRO), Google Ads Conversion Tracking, GA4 Tracking Setup, Google Tag Manager (GTM), Meta Ads (Facebook Ads), B2B Lead Generation, High-Converting Landing Pages, Paid Ads Strategy, Performance Marketing, Consultation & Growth Strategy

Profitable ad spend starts with reliable, actionable data. I create high-performing Google Ads campaigns driven by clear analytics, so we can cut waste and scale what works. Want campaigns that deliver measurable ROAS? Message me now and let’s map out your winning strategy. We'll work together to create a plan to avoid burning marketing dollars on under-performing campaigns and start generating profitable returns from your digital ads now! My digital advertising campaigns have helped my clients generate 10x Return On Ad Spend (ROAS) from search, social, and display. I'm a full-stack digital marketing specialist with over 15 years of experience in Google Ads, Facebook Ads, SEO, conversion rate optimization, copywriting, and analytics. ✅ Full-Stack Digital Marketing Specialist ✅ 15+ Years Digital Marketing Experience ✅ Top-Rated UpWork Freelancer ✅ 100+ Projects Successfully Completed I've worked at a number of very successful digital marketing agencies for several years before striking out on my own as a freelancer. I've helped local businesses to generate leads and inbound calls. I've helped ecommerce stores sell online. I've helped SaaS businesses to generate leads, subscribers, and app installs. I've managed campaigns from a few hundred dollars per month to six figures per month in ad spend. I keep all my certifications up to date every year to stay on top of the rapid changes in the digital advertising world. I'm certified in Google Analytics, Google Ads Search, Display, Shopping, Social Media Advertising, and more. After managing hundreds of campaigns and going through numerous training programs, I've developed an arsenal of tools, strategies, blueprints, and templates, that are ready to deploy in your business. I create measured and calculated campaigns optimized with a laser focus on delivering RETURN ON AD SPEND. Don't spend any more time struggling to get your digital marketing and advertising campaigns profitable. Leverage my skills and experience to give your campaigns a solid foundation for success from the start. Allow me go to work for you to generate revenue for your business at a positive return on marketing investment. I'll handle it all from a to z, including: ☑️ Campaign Setup: Proper account structure, campaign structure, ad groups, and ads. ☑️ Keyword Research: Choosing the right keywords to reach your ideal customers online. ☑️ Conversion Tracking: Track leads, calls, and purchases to know which campaigns are generating customers, down to the exact ad. ☑️ Landing Pages: Build new landing pages or optimize your existing pages. ☑️ Conversion Rate Optimization: Ensure your campaigns and landing pages contain the right elements to attract buyers and compel them to take action. ☑️ Bidding Management & Optimization: Reach your customers where they are online but don't overpay. ☑️ Day-Parting and Time-Parting: Make sure your ads show up at the times when people are converting into leads and customers, not just browsing. ☑️ Quality Score Optimization: A higher quality score can place your ad above your competitor at a lower cost. ☑️ Ad Copywriting: Ads that compel customers to click your ad versus your competitors. ☑️ Ad Split-Testing: Continually testing and optimizing ads to improve performance. ☑️ Remarketing: Follow your customers around the web until they buy. ☑️ Reporting: Weekly and monthly performance reports showing you how your campaigns are performing. Are you ready to make digital marketing work for YOUR business? Hit that invite button and let's chat!

Expert-Vetted, Top 1% of Global Talent on Upwork ⭐ I have 6+ years of experience managing ads on Meta & Google for brands generating as high as $120 million per year in revenue. I specialize in Google & Meta Ads and help business owners and marketing managers make their online advertising more profitable. Let’s work together to build a unique action plan that focuses on profit & capturing a larger market share against your direct competitors. Based in Vancouver, Canada and Expert-Vetted 🥇 on Upwork – you are working with the top 1% of talent on this entire platform when you work with me. Your needs come first: 1️⃣ For established businesses: If your business has hit a growth ceiling, I’ll develop a comprehensive strategy to scale revenue and outperform competitors. 2️⃣ For emerging brands: If you’re aiming for rapid growth, I’ll craft and execute a data-driven paid acquisition plan designed to achieve your ambitious KPIs. What you get working with me: ✅ An official Meta & Google Partner with over 6 years of experience managing over $3 million in monthly ad spend ✅ Commitment to transparency and open communication ✅ Comprehensive campaign management, including retargeting, conversion tracking, and performance reporting ✅ Strategic insights & a holistic approach to take your paid acquisition campaigns from good to exceptional Your success is my priority and I look after your business as if it were my own. 📞 I offer an audit or consultancy call before you hire me to prove my skills and expertise. Let’s work together.

Google Ads is becoming more expensive. The one factor you can control is how well your Google ads are optimized. This can make or break your odds of success. Since 2015, I've helped 150+ entrepreneurs PROFITABLY grow their businesses using Google Ads. Sometimes, that means scaling the account; other times, it means cutting the wasted ad spend. Usually, it means both. If you have an established business with a gross rev of 40k+/month and would like a free audit or consultation, please contact me. During the call, we can briefly review your account, discuss your goals and challenges, and develop a high-level strategy. My goal with all calls is to (A) confirm Google ads is the right channel for you and by how much, (B) see if we could be a good fit to work together, and (C) provide as much value as humanly possible to you within our call. ***************************************************************** Summary of Credentials and Tools: -Certified Google Partner Agency -Conversion Rate Optimization (CRO), Hotjar -Competitive and Keyword Research: SEMrush, Ahrefs -Funnel Strategy, Lead/Sales Generation -Click Funnels, Convertri, Lead Pages, Unbounce -Startup MVP/POC Consultive Approaches ***************************************************************** A few testimonials: ❝Leads increased 350% while cutting cost-per-leads in half❞ - Easigrass.com ❝Sales increased by 200%❞ - Ancasterfoodequipment.com ❝Sold over $300k of products in the first 3 months❞ - Hoverbird.ca +video testimonials I will send you links to.

Running ads but not getting enough leads or profitable sales? I help businesses turn Google Ads and Meta Ads into consistent lead and revenue channels — not just traffic. I’ve managed over $400K+ in monthly ad spend and helped clients achieve 3x–8x ROAS, reduce cost per lead, and scale campaigns profitably. 🔹 What I specialize in: Lead generation for service-based businesses (calls, forms, bookings) E-commerce growth (Google Shopping & Performance Max) Fixing underperforming ad accounts Scaling campaigns while maintaining profitability 🔹 Proven Results: Generated $80K revenue from $8K ad spend (10x ROAS) Reduced cost per lead by 30–50% within weeks Turned struggling campaigns into profitable ones in under 10–14 days Increased lead volume without increasing budget 🔹 What I can help you with: Full Google Ads & Meta Ads setup or restructuring Campaign audits & performance improvement Conversion tracking (GA4, Tag Manager) Audience targeting & retargeting strategies Landing page & funnel improvement suggestions I don’t just manage ads, I identify where your funnel is leaking money and fix it. My focus is simple: get you better results with the same or lower budget. If you’re looking for someone who understands both the technical setup and growth strategy, I’d be happy to help. 👉 Send me a message — I can review your account and share quick, actionable insights.