Hire the Best Market Research Analysts
in Kenya

I help businesses turn market research, competitive intelligence, and data into clear, actionable business decisions. With 15 years of research experience, I've worked with individuals, businesses, and agencies across Finance, Real Estate, Product, Healthcare, Retail, Education, Construction, Consumer Goods, and Crypto, helping clients uncover opportunities, understand markets, analyze competitors, and make confident, evidence-based decisions. 𝐇𝐎𝐖 𝐈 𝐇𝐄𝐋𝐏 ✔ Market & Industry Research •Market research and market analysis •Market sizing: TAM, SAM, and SOM •Market entry and market penetration research •Industry structure and competitive landscapes •Emerging markets and growth opportunities •Industry and market trends •Geographic and customer-segment analysis •Product-market research •Business opportunity assessment ✔ Competitive Intelligence •Competitor identification and profiling •Competitor benchmarking •Product and feature comparisons •Pricing research •Competitive positioning •Competitor website and digital analysis •Company research •SWOT and competitive landscape analysis •Market share and positioning research ✔ Customer & Consumer Research •Customer profiling •Target-market research •Customer needs and pain-point analysis •Consumer behavior research •Qualitative and quantitative research •Customer review and sentiment analysis •Survey research •Voice-of-customer research ✔Web & Data Research •Web research and information gathering •Company and executive research •Pricing and product research •Public-source research •Research database development •Structured data collection •Data cleaning and organization •Fact-checking and source verification •Large-scale research projects ✔YouTube & Content Research •Identify trending topics •Research audience interests •Analyze competing channels and content •Find credible sources and supporting facts •Identify content gaps •Research topics for video scripts •Gather statistics, examples, and supporting evidence ------------------------------------------------------------------------------------------------- ✅Tools & Platforms Research & Intelligence: Google Search, Google Trends, Google Scholar, Similarweb, Semrush, Ahrefs, Crunchbase, LinkedIn, industry databases, company filings, and public records. Data & Analysis: Microsoft Excel, Google Sheets, Airtable, Power BI, and Tableau. AI-Assisted Research: ChatGPT, Perplexity, Claude, and other AI research tools. ------------------------------------------------------------------------------------------------- ✅ NEED RESEARCH THAT LEADS TO A DECISION? Whether you're: Validating a business idea Entering a new market Sizing a market opportunity Analyzing competitors Researching customers Investigating an industry Evaluating pricing Finding emerging trends Building a research database Or simply trying to understand a market you don't know well I can help you find the evidence, make sense of it, and turn it into something you can act on. ------------------------------------------------------------------------------------------------- Sample Client Feedback ⭐️⭐️⭐️⭐️⭐️"Andrew is a true professional. He delivered an excellent financial report on time. The report was detailed and well-formatted. Five stars!" ⭐️⭐️⭐️⭐️⭐️"Andrew did a GREAT job on our research project, and he was also great at talking through the research he did for us. Looking forward to working with Andrew again! :)" Please see the work history and portfolio for more details. ------------------------------------------------------------------------------------------------- 🏆 Sample success: Helped a fintech client research and enter a new market, establish the business in East Africa, and generate over $1 million in revenue.

You need to understand your market, customers, trends, and even the regulatory landscape of the space your business operates in. That means you need market research. Primary market research is expensive, time-consuming, and sometimes just not practical. That's where secondary market research comes in: using information already available on the internet. However, there's just too much chaos and fluff on the web and you can't separate facts from fiction. The face of the web is covered with too much salesy content, spam, and a whole host of biased and unsubstantiated content. That's where I come in. I'm an excellent web research with five years of experience scrapping the web to find whatever information my clients want. I have extensive market research experience, having worked with Wonder, a secondary market research company for five years now. I'm your personal research assistant. Do you want a competitive analysis of your competitors to gain an edge over them? Or a SWOT analysis of any company or industry on the planet? Or just a simple lead building task? You've got the perfect person to help you out. I have market research expertise in the following areas and many more: 1. Company analysis. 2. Competitive landscape. 3. Industry insights and trends. 4. Best practices. 5. Data entry. 6. List building. 7. Hypothesis testing. 8. TAM, SOM, SAM, etc Analysis Please note that I conduct secondary research using sources available in the public domain. For every topic, I conduct a 1-hr preliminary research to check for data availability and create a concrete proposal for further research to address all aspects of your research question. Whether you need market research for business, academic, or personal purposes, I'm your guy!

Great marketing is not about guesswork. It is about data, strategy, and execution. I’m a results-driven Marketing Expert, Consultant, and Competitive Analyst who helps businesses understand their market, outperform competitors, and build strategies that drive measurable growth. In today’s competitive landscape, intuition alone is not enough. Without data, you are just another person with an opinion. That’s where I come in. Whether you are launching a new product, entering a highly competitive market, scaling your business, or refining your marketing strategy, I provide in-depth market research, competitor analysis, and actionable marketing insights that give you clarity and confidence in every decision. I work with startups, entrepreneurs, SMEs, and established brands to uncover opportunities, identify threats, and design strategies that position them ahead of the competition. My approach is practical, data-driven, and tailored specifically to your business goals. What I Deliver: • Comprehensive Market Research & Analysis • Competitive & Competitor Benchmarking • Market Size, TAM, SAM, SOM • Industry Trends, Growth Drivers & Challenges • SWOT Analysis • STP (Segmentation, Targeting & Positioning) • Go-to-Market & Market Entry Strategies • Marketing Strategy & Consulting • Clear Recommendations & Action Plans Why Choose Me? • Data-driven insights backed by credible industry sources • Access to premium tools such as Statista, IBISWorld, and Euromonitor • Easy-to-understand reports with visuals, charts, and graphs • Strategic recommendations you can actually implement • Clear communication and on-time delivery If you are looking for more than just information, if you want clarity, direction, and a competitive edge, you are in the right place. Let’s turn insights into impact. Place your order today, and let’s get started. Best regards, John

I am a PhD-qualified Market Research Analyst, Data Scientist, Academic Researcher, and Statistical Consultant with over 6 years of international experience providing premium-level services to startups, investors, research institutions, graduate students, and NGOs. My core strength lies in turning complex data and abstract ideas into clear, actionable strategies using a unique blend of quantitative rigor, analytical modeling, and deep research methodology. Whether you need a market validation study, a startup investment report, advanced econometric modeling, or data-driven dissertation support, I’m here to help you succeed with academic precision and industry-level clarity. 🔍 🔹 Core Areas of Expertise; 🟦 1. Market Research & Strategic Intelligence I conduct end-to-end market research rooted in real data, not guesswork. -Industry & Market Size Analysis: Emerging trends, growth forecasts, regional outlooks -Competitive Benchmarking: SWOT, PESTEL, Porter’s Five Forces, market entry mapping -Consumer Behavior Insights: Survey design, persona profiling, customer segmentation -Startup Investment Support: Go-to-market analysis, traction modeling, TAM/SAM/SOM metrics -Custom Reports: Tailored to investor decks, pitch presentations, business plans, or grant submissions 🟦 2. Data Analysis & Business Analytics I help businesses and researchers uncover patterns, prove hypotheses, and visualize data in meaningful ways. -Descriptive Analysis: Summary stats, distributions, pivot tables -Inferential Analysis: Correlation, t-tests, ANOVA, hypothesis testing -Data Visualization: Custom dashboards using Power BI, Excel, Tableau -Survey Analysis: Likert scale processing, cross-tabulation, segmentation, insights extraction -KPI Reporting & Dashboard Design: Weekly/monthly tracking for operations, sales, or marketing 🟦 3. Econometrics & Statistical Modeling With a strong foundation in applied econometrics, I develop models that go beyond trends to reveal true causal relationships. -Regression Modeling: Linear, logistic, multinomial, multivariate -Forecasting & Time Series: ARIMA, exponential smoothing, VAR, ARCH/GARCH -Panel Data Analysis: Fixed effects, random effects, Hausman tests -Causal Inference: Difference-in-Differences (DiD), Propensity Score Matching (PSM), RCT interpretation -Simulation & Monte Carlo Modeling: For risk assessment and predictive analysis 🟦 4. Academic Research & Dissertation Support I specialize in academic coaching and data support for postgraduate and doctoral students—ensuring your work meets the highest scholarly standards. -Research Design & Proposal Development: Gap analysis, question framing, methodology setup -Quantitative Data Analysis: Using SPSS, STATA, R, Excel, EViews, Python -Qualitative Data Support: NVivo, MAXQDA, coding structure, theme extraction -Dissertation Coaching & Editing: From chapter drafts to formatting (APA, Harvard, MLA, Chicago) -Journal & Conference Paper Prep: Academic ghostwriting, proofreading, and statistical validation 🟦 5. AI/ML & Predictive Modeling I apply machine learning to real-world data problems—bridging the gap between raw information and smart automation. -Supervised Learning: Regression, decision trees, SVM, ensemble models -Unsupervised Learning: Clustering, PCA, anomaly detection -Predictive Analytics: Churn models, lead scoring, financial risk modeling -NLP Applications: Text mining, sentiment analysis, academic content modeling -Toolkits: Python (pandas, NumPy, scikit-learn), R (caret, forecast, tidymodels) 🧑‍💼 Who I Work With; ✔️ Tech Startups & Founders — validating business ideas with real market intelligence ✔️ Investors & VC Firms — deep-dive due diligence, trend analysis, & competitive reports ✔️ Academic Institutions & Grad Students — full-cycle research support and PhD-level editing ✔️ NGOs & International Agencies — program evaluations, baseline studies, impact assessments ✔️ Consultants & Agencies — white-label analytics, modeling, and technical research support ✔️ Corporate Teams — internal data analysis, market expansion reports, visualization dashboards ⚙️ Tools & Platforms I Use; -Quantitative Analysis: R, Python, STATA, SPSS, Excel, EViews, JASP -BI & Visualization: Power BI, Tableau, Excel Dashboards -Qualitative Tools: NVivo, MAXQDA, QDA Miner -ML/NLP: scikit-learn, pandas, NumPy, XGBoost -Academic Writing: EndNote, Zotero, Mendeley, Grammarly, LaTeX -Survey & Reporting: Google Forms, Typeform, Qualtrics, SurveyMonkey 📩 Let’s Work Together When your project demands more than generic data or surface-level reports, I provide the depth, accuracy, and insight you need to succeed. 👉 Message me now — I’d be honored to bring your research, business, or data vision to life.

Top-Rated Data Analytics & Market Research Specialist | 100% JSS • $13k+ earned I turn raw data and market research into analysis, reports, dashboards, forecasts, and practical market insights leaders use to plan, invest, and grow (Power BI, SQL, Python). Send a 1-line project brief (goal + dataset size or target market) and I’ll propose a clear scope & next steps. I’m a Top-Rated Upwork freelancer with 7+ years of experience in data analytics, market research, and business intelligence. With a 100% Job Success Score and $13K+ in earnings, I help businesses transform raw data and research findings into clear, actionable insights and practical recommendations. My work is fast, accurate, and decision-ready, delivered in formats executives and stakeholders can easily understand and act on. ________________________________________ What I Do Best Data Analytics & Machine Learning: • Data cleaning, preprocessing, and database management for accurate analysis • Advanced analytics, predictive modeling, and forecasting (Python, SQL, R) • Statistical analysis, regression, hypothesis testing, and A/B testing • Machine learning models for classification, pattern recognition, and optimization • ETL pipelines, large-dataset handling, and automated workflows • Interactive dashboards and automated reporting (Power BI, Tableau, Excel) • Survey data, quantitative and qualitative analysis • ROI analysis, business analytics, and performance optimization Market Research & Competitive Intelligence: • Market sizing (TAM / SAM / SOM), trend analysis, and opportunity mapping • Competitor benchmarking, product comparisons, and pricing analysis • Customer segmentation, buyer personas, and consumer behavior insights • B2B & B2C research, survey design and execution, focus groups • Go-to-market research, SWOT analysis, and growth strategy support • Executive-ready reports, slide decks, and structured datasets ________________________________________ Industries I’ve Supported • Technology & SaaS • Retail & E-commerce • Healthcare • Real Estate & Construction • Finance • Education • Hospitality & Foodservice • Service-based businesses • Non-profits ________________________________________ Why Clients Work With Me ✓ Top-Rated on Upwork with 100% Job Success Score ✓ $13,000+ earned with consistent 5-star feedback ✓ Clear communication, fast turnaround, and reliable delivery ✓ Action-focused insights — not just data, but what to do next ✓ Clean, structured deliverables: dashboards, reports, slides, summaries, and datasets ________________________________________ Let’s Get Started Send me a brief description of your project, dataset size, or target market, and I’ll suggest a clear scope, timeline, and next steps — often within minutes.

📚 Research fuels progress; whether it’s for individuals making decisions, businesses finding their edge, or creators developing content that connects. I help clients turn questions into clarity. Whether you're navigating a saturated market or just need reliable information fast, I offer focused, well-organized research to support your next move. 🔍 I specialize in: Online & Secondary Research Topic and Niche Exploration Market Overviews & Trend Spotting YouTube Automation Support Clip-finding & Content Research Organized data tracking in Google Sheets ⚡ I help you: ✅ Save time ✅ Cut through the noise ✅ Make informed, confident decisions Whether you’re a startup founder, digital creator, academic, or solo entrepreneur—you don’t have to do it all alone. With a sharp eye and a curiosity-driven approach, I bring structure, speed, and substance to your research process. 🎯 Let's work together to: Simplify complexity Discover overlooked insights Build a foundation for smarter decisions