Hire the Best PR Consultants in Atlanta, GA

Product and user experience researcher with experience in the healthcare / biotech and mobile gaming with both enterprise companies and smaller startups. Leading the end-to-end process of design research from proposal to delivered reports, I have ensured a robust and effective analysis resulting in clear storytelling with tangible insights and recommendations. I have done product, market and user experience research covering methods such as usability testing, A/B testing, positioning & messaging, survey design, and interviews. If your team is looking for someone to help understand potential consumers better, please feel free to reach out! ------------------------------ In addition to product and user experience research, I also have clients in the motorsports industries assisting organizations with communications strategies including social media, PR, and marketing. My work has resulted in earned media for television, social media, and event partnerships with General Motors and Red Bull.

I have over 15 years of experience in Marketing, Marketing Operations, and Sales with both agency and internal corporate or startup teams. I owna startup full-service Digital Marketing consulting agency. I have been extremely successful in building companies from the ground up; with one company becoming profitable after only two years in business. I have an excellent track record in Digital Marketing implementation and strategy, Marketing Operations, and Salesforce/Pardot Admin, I also have experience including (but not limited to) Content Marketing, Email Marketing, SEO, and Social Media. I am an incredibly detail-oriented person, with an ability to manage multiple projects at once. I have worked with many types of clients; ranging from those who own a growing startup or SMB to those who are just getting started with a blog! I now have almost a decade of independent consulting experience under my belt from Elance and now, Upwork. Services include (but are not limited to): - Marketing Operations Consulting - MarTech stack evaluation - Pardot Admin - Salesforce Consulting - Press Releases - Internal Communications/Corporate Communications Strategy - Branding and Brand Awareness Strategy -Paid social media ads (Facebook + Instagram) - Social Media Strategy for Growth - Ecommerce Strategy - Marketing Automation - Customer Relationship Management (CRM) - Instagram Consulting Sessions (I can teach or coach you on how to grow your Instagram account) - Digital Marketing Strategy + Planning - Search Engine Optimization (SEO): On-+ Off-site SEO Strategy + Implementation - Content Marketing - Content Management Systems (CMS) - SEO Audit + Site Speed/Technical/Backend Audit - Editing + Proofreading Websites and Other Digital Content - Video Marketing - Google Analytics (+ Other Analytics Platforms) Management - Email Marketing, Growth, + Management - Sales Scripts + Sales Operations/Enablement Strategy

For 14 years I have been developing, consulting and running E-Commerce businesses. My most recent business was processing $20m in sales annually. I have helped grow a business from $100k in revenue for their first year to $1.5m in revenue for their second year using SEO, Google Adwords and Comparison Shopping Search Engines. What can I do for your company?

I grew a TikTok account to 127,000+ followers in under 60 days, generated 100M+ organic TikTok views in one year, and drove $150K+ in directly attributed GMV through organic social programs across three brands. I help brands build the strategy, creator network, affiliate programs, content systems, and internal processes needed to grow through organic social media, creator marketing, TikTok Shop, and paid-social creative. My work goes beyond posting content. I build the systems behind successful social and creator programs: how creators are sourced and selected, how briefs are written, how deliverables are managed, how editors and internal teams collaborate, how content moves through production, and how performance insights are turned into stronger creative. SELECTED RESULTS • Grew a TikTok account to 127,000+ followers in under 60 days • Generated 100M+ TikTok views across brand accounts in one year • Drove $150K+ in directly attributed GMV through organic social programs • Increased an Instagram account from approximately 1,300 monthly views to 130,000+ views in the first month of consistent posting • Helped another Instagram account consistently reach four- and five-figure views • Managed and collaborated with 2,000+ creators • Worked with 40+ brands, including Almond Cow, Bullymake, Dinovite, Vincero, Alaskan King Crab Co., and Snow Cosmetics • Oversaw approximately $60,000 per month across three brands HOW I CAN HELP SOCIAL MEDIA STRATEGY & OPERATIONS • TikTok and Instagram strategy • Organic social media growth • Social media audits and competitor research • Content pillars, recurring series, and content calendars • Workflow design, SOPs, and internal processes • Social media analytics and reporting • Testing frameworks for hooks, formats, messaging, and creative concepts • Cross-functional project and team management CREATOR MARKETING & UGC PROGRAMS My creator marketing experience includes working with TikTok Shop affiliates, micro creators, UGC creators, recurring brand creators, and other content partners. I can help with: • Creator and UGC sourcing • TikTok Shop affiliate recruitment • Creator vetting and selection • Creator outreach and communication • Creative briefs and filming instructions • Product seeding and sample coordination • Deliverable, deadline, and revision management • Creator relationship management • Editing-team coordination • Content organization and asset management • Building scalable creator pipelines • Developing recurring creator programs • Creating systems for high-volume creator production AFFILIATE MARKETING & TIKTOK SHOP • Affiliate strategy and program development • TikTok Shop creator recruitment • Product seeding and outreach systems • Follow-up and creator communication processes • Affiliate briefs and promotional direction • Creator and affiliate tracking systems • Identifying high-performing creators and content • Partner retention and reactivation • Connecting organic content, creator content, and affiliate growth PAID-SOCIAL CREATIVE STRATEGY I support paid-media teams by developing creative strategy, sourcing and briefing creators, coordinating production and editing, reviewing deliverables, and building a consistent pipeline of ad-ready content. I can help connect organic performance insights with paid creative development so brands can produce stronger concepts, briefs, hooks, and creator assets for testing. FRACTIONAL SOCIAL & CREATOR LEADERSHIP For brands that need ongoing leadership, I can operate as a Fractional Head of Social & Creator Marketing. This can include: • Establishing the social, creator, and affiliate strategy • Setting priorities, workflows, and performance goals • Building systems, documentation, and accountability • Directing creators, editors, contractors, and internal team members • Managing budgets, timelines, and deliverables • Coordinating with paid media, brand, e-commerce, and leadership teams • Reviewing performance and adjusting the strategy • Improving how content and creator programs operate across the business I am especially well suited for brands that have strong products and ambitious growth goals but lack the systems, processes, and leadership needed to scale their social media and creator operations. CORE EXPERTISE Social media marketing, social media strategy, creator marketing, organic social growth, TikTok marketing, Instagram marketing, TikTok Shop, affiliate marketing, TikTok Shop affiliates, UGC sourcing, creator management, micro creators, creative strategy, content strategy, video content, social media analytics, project management, marketing operations, cross-functional team management, budget management, and paid-social creative strategy. Send me a message with your current channels, goals, team structure, and biggest growth or operational challenge.

Expert Content Writing and Management - Traditional and AI-Enhanced Experienced in crafting marketing and operational deliverables, including: • Website content • Video Editing • Blogs/articles • Social media content • Manuals • Case studies/white papers • Email marketing sequences • Presentations • Internal documentation Contact me to get started, TODAY!

Ready to turn clicks into clients? Unlock exponential growth for your business with a seasoned Google Ads and SEM expert. With a proven track record on and off Upwork, I specialize in crafting and optimizing campaigns that get results. ✅ "Garrin was exceptional. In the last 8 years of running my business, I have not found anyone as competent; or had a harder work ethic than Garrin...It takes a lot to impress me. Garrin definitely did that. I will hire him again in an instant and plan to do exactly that. Our Google Adwords account has become spot on." --- Owner, Dallas-Ft. Worth Irrigation Repair Service Company My strategies are not about just increasing traffic; they are about driving qualified leads that convert. Whether you're looking to dominate local search or scale globally, I have the tools and experience to make your objectives a reality. My digital marketing background: • Senior Digital Marketing Director, Gallant Fish Internet Marketing • Director of Internet Marketing, Servigistics / PTC • Director of Internet Marketing, Logility • Web Content Manager / Analyst, MDG Advertising • Marketing Manager, Nextel Communications