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At a Glance: Public Relations

When you want to get the word out about your business, public relations professionals can help. As the conduit to magazines, blogs, and other media, they know how to turn information about your organization into an enticing story, and how best to pitch that story to the writers, editors, and producers most likely to share it with the most appropriate audience for your brand.

Whether you’re looking for a one-time promotional effort—to unveil a product launch, for instance—or seeking a long-term strategy for raising the overall profile of your business, the PR specialists on Upwork have the analytical, research, and communication skills to help. After learning about your goals, resources, and target audience, they can create press releases and media alerts and distribute them to the appropriate media contacts. They can also suggest other public relations tactics, such as hosting media events, pitching articles, and writing guest blog posts. They can even help you coordinate special events and ghostwrite articles and blog posts if you need it.

Mobile Development

Helpful Tips & Best Practices for Android Developers

Many programmers will tell you that some of the biggest mistakes they’ve made have been through trial and error. Even an experienced developer can benefit from reviewing some of the best practices that Google lays out for Android projects. To help you start your Android app project off on the right foot, here are a few tips and best practices to consider.

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October 24, 2016

Web Development

Tips and Best Practices for Working With the .NET Framework

It’s not easy getting to know .NET. Not only do you have to learn the language, which is a combination of the C# and VB.NET programming languages, you also need to understand principles of object-oriented programming (OOP). Other than differences in syntax, the concepts are the same. Here are some tips to keep in mind when working in the .NET platform.

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October 21, 2016

Web Development

Backbone.js: An MV-Style JavaScript Library

Backbone.js is a JavaScript library that was designed with specific goals: to keep client-side JavaScript code clean and organized, and to make it easy for developers to connect that code with their site’s server-side applications. Find out what makes it such an important addition to the technology landscape.

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October 20, 2016

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