Hire the Best Social Media Advertising Freelancers
in South Africa

More than 3,000 reviews on G2
Rating is 4.5 out of 5.
4.5/5
of Upwork by G2 peer reviewers
Lauren H.

Middelburg, South Africa

$20/hr
5.0
12 jobs

Co-owner of Motion Media, a professional media and content production company based in South Africa that helps businesses elevate their brand through creative, high-quality content. Together with my business partner and our experienced team, we provide end-to-end media solutions, including social media management, photography, videography, video editing, content creation, and event coverage. We work with businesses, retail brands, shopping centres, hospitality venues, and growing companies that need a reliable media partner to create engaging content and strengthen their online presence. Our services include: • Social Media Management • Content Creation • Photography & Videography • Video Editing • Event Coverage • Promotional Videos • Content Strategy When you work with us, you’re not hiring a single freelancer. You’re partnering with a dedicated team that delivers professional, results-driven content tailored to your brand’s goals. We’re passionate about helping businesses tell their story, connect with their audience, and stand out in a crowded digital space.

  • Social Media Advertising
  • Review
  • Content Creation
  • Promotional Products
  • Video Editing
  • Explainer Video
  • Video Production
  • Video Commercial
  • Acting
  • Administrative Support
  • Photo Editing
  • Adobe Lightroom
  • Testimonial Video
  • UGC
Weslee L.

Johannesburg, South Africa

$10/hr
5.0
10 jobs

I'm a multidisciplinary South African performer with credits ranging nationally and internationally on stage, screen and the internet. In 2020 I took to Digital Marketing out of necessity and since then have become a thought leader on Influencer Marketing; contributing to multiple New Gen award nominated influencer marketing campaigns, in two years while working for Arora Online. As a freelancer I aim to deliver customized, strategic and creative solutions for all digital outcomes to grow and engage your audience, helping your digital presence soar. Here's a list of the things I can help you with: - Influencer Marketing & Management - Content Creation - Social Media Marketing & Management - Copywriting - Video Editing - Web Design - SEO content writing

  • Social Media Advertising
  • Social Media Management
  • Social Media Content
  • TikTok
  • Instagram
  • Facebook Ads Manager
  • Facebook
  • Google Ads
  • Google Analytics
  • Freelance Marketing
  • Web Design
  • Google
  • TikTok Marketing
  • Instagram Marketing
  • SEO Audit
Carol T.

Pretoria, South Africa

$15/hr
5.0
2 jobs

It does not matter what you're doing or who you are, anyone can benefit from strategically building their brand on social media and that is what I am here to help you with. I add value to your marketing team by managing social media with a strategic approach providing insight and direction on how to grow your brand and connect meaningfully with your audience. I aim to be an integral part of your marketing efforts, bringing value through strategy, creativity, and consistent execution that drives real results. Here's what I bring to your project/business: ◼ Social Media Brand Strategy (This will identify your BRAND STRATEGY, goals, colors, fonts, TARGET AUDIENCE and social media strategy) ◼ Content Repurposing (Send me your edited video & I will provide you with content assets for your social media including short clips for IGTV / Reels, Feed Posts etc.) ◼ Content creation and curation ( I will create graphics for your brand and pre-plan social media posts) ◼Assist your marketing team by giving clear directions on how what graphics are required for social media ◼ Grow and analyze social media platforms (Using different KPIs and metrics to track your growth and determine your social media ANALYTICS ) ◼ Trend Monitoring ( Help you keep up with industry trends and provide insight on what's new and beneficial for your brand) Process we will go through: First step is research, this will take 7 - 10 days depening on the hours, The discovery call will offer direction as to what you want your brand to look like. Researc: this is where I will to research on how to move forward with the brand takes brand strategy Additionally, I am skilled in using various data entry software and tools such as: ✅ Microsoft Excel ✅ Google Sheets ✅ CapCut ✅ Slack ✅ Canva ✅ Photoshop ✅ Zoom ✅ Teams ✅ Buffer ✅ Microsoft PowerPoint and more... Social Media Platforms I am an expert: ✅Facebook ✅TikTok ✅Instagram ✅ LinkedIn ✅ YouTube We are a great fit if you are looking for a freelancer who: ◼ Effectively communicates and collaborates valuable information with you. ◼ Will be honest and transparent and have the utmost respect for your time. ◼ Makes it a point to actively listen to my your needs so that I can fully understand your goals and requirements. ◼ Is friendly to work with. As a social media manager, the skill of being able adapt to change is vital therefore as a professional learner (LOVER OF LEARNING NEW THINGS) I will make sure that I keep up with industry TRENDS which are beneficial for your brands growth to ensure that we put your brand among the TOP PERFORMING brands on social media. I want to grow your followers ORGANICALLY while also increasing and skyrocketing ENGAGEMENT. I would be absolutely delighted to discuss how I can contribute to your success. Let's collaborate together and turn your ideas into reality! Please don't hesitate to reach out to me.

  • Social Media Advertising
  • Social Media Marketing Strategy
  • TikTok
  • Instagram Marketing
  • Facebook
  • Content Strategy
  • Social Media Design
  • Instagram Story
  • Instagram
  • Content Planning
  • Content Creation
  • Audience Research
  • Hashtag Strategy
  • Community Engagement
  • Social Media Account Setup
Paloma G.

Johannesburg, South Africa

$35/hr
5.0
1 jobs

Video Producer | Content Creator | Social Media Strategist Hi, I’m Paloma — a content creator and video specialist with 4+ years of experience helping brands tell their stories through powerful visuals and authentic digital strategy. I’m passionate about creating video content that not only looks great but feels right for the audience — engaging, on-brand, and built to perform across platforms. I offer a full suite of creative and strategic services: Video Production & Editing: From concept to final cut, I produce high-quality short-form videos for social media (Reels, TikToks, Shorts) that drive engagement and reflect your brand’s identity. Content Creation: Creative direction, scripting, shooting, and post-production for lifestyle, product, and brand storytelling. Social Media Video Editing: Optimized, trend-driven edits that align with platform algorithms and audience behavior. Brand Management & Strategy: Helping businesses build strong, cohesive brands through thoughtful storytelling and consistent visuals. Social Media Management: Content calendars, caption writing, scheduling, and analytics tracking to grow communities and conversions. I’ve worked with a variety of clients — from restaurants and yoga instructors to manufacturing and lifestyle brands — crafting digital content that feels personal, modern, and results-driven. My goal is always the same: to bring your brand’s story to life through creative visuals that connect and inspire. Let’s create something that stops the scroll and tells your story beautifully.

  • Social Media Advertising
  • Social Media Marketing Strategy
  • Social Media Management
  • Videography
  • Video Editing & Production
  • Content Creation
  • Web Design
  • Digital Marketing Management
  • Google Ads
  • Graphic Design
  • Social Media Ad Campaign
Lisma O.

Aberdeen, South Africa

$18/hr
5.0
2 jobs

I work with businesses that want real, strategy-driven social media management. No shortcuts. Just content that connects with people and builds trust over time. I can also help you set up your Meta Business Portfolio correctly, especially if you want to run ads and make sure everything is organized the right way from the start. Platforms I work with: • Facebook • Instagram • TikTok • Meta Business Manager / Ads Manager Here’s how I can help you: ▪️ Custom Strategy – I create a simple plan that fits your brand, your audience, and your business goals. ▪️ Content Creation – Eye-catching posts, reels, and captions that stop the scroll and encourage people to engage with your page. ▪️ Scheduling & Automation – I plan and schedule your content so your page stays active without you needing to worry about posting. ▪️ Community Engagement – I respond to comments and messages to keep your audience happy. ▪️ Monthly Reports – Clear and simple updates so you can see what’s working and how your page is growing. ▪️ Meta Business Portfolio Setup – I set up your Meta Business Manager correctly so everything is ready if you want to run ads. ▪️ Ad Management – I can run ads that help your business reach the right audience. If you’re looking for a reliable and creative social media manager who focuses on real growth, let’s chat. Send me a message and tell me a little about your business. I’d love to help make your social media stress-free and full of life again.

  • Social Media Marketing
  • Social Media Content
  • Digital Marketing
  • Digital Marketing Strategy
  • Social Media Strategy
  • Social Media Content Creation
  • Content Creation
  • Content Calendar
  • Facebook Ads Manager
Clayton C.

Pretoria, South Africa

$17/hr
5.0
2 jobs

Meta Ads Media Buyer & Performance Creative Strategist Scaling Facebook & Instagram Ad Accounts Through Data-Driven Creative 💰 Currently managing ~$10,000/month+ in Meta ad spend across multiple active client accounts in an agency environment. 📈 Recent Campaign Performance: • 200 total purchases generated across scaling + testing campaigns • $28,801+ total purchase conversion value generated through Meta ads • 8.21 ROAS on a scaling e-commerce campaign with profitable scaling maintained at just $17.39 cost per purchase • 5.89 ROAS testing campaign used to identify and feed winning creatives into scaling campaigns • Generated 70+ venue booking leads for a nightlife/hospitality brand at ~$9 cost per result for bookings accommodating 20–50 people per reservation • Generated qualified landlord leads at ~$18 per qualified lead through Meta lead generation campaigns • Produced ad creatives for an e-commerce jewelry brand where campaigns achieved 2.5x ROAS and 1000+ orders Most businesses don’t have an ad problem. They have a creative testing and scaling problem. A lot of Meta campaigns fail because: • weak hooks don’t stop the scroll • creatives fatigue too quickly • campaigns are scaled emotionally instead of strategically • media buyers focus on metrics without understanding creative psychology That’s where I come in. I specialize in: ✅ Meta Ads management (Facebook & Instagram) ✅ Lead generation campaigns ✅ E-commerce sales campaigns ✅ Creative testing frameworks ✅ Scaling winning ad creatives ✅ Performance-focused video ads & UGC creatives ✅ Campaign optimisation based on real performance data ✅ Creative strategy & performance analysis My approach combines: • media buying strategy • performance creative production • conversion-focused hooks • data analysis & optimisation I don’t just launch ads. I analyze why creatives win, why audiences convert, and how to scale campaigns while maintaining profitable ROAS. ⚙️ Tools & Platforms: • Meta Ads Manager • Meta Business Suite • CapCut • Canva • Blender • Google Drive • ChatGPT • Claude AI • Manus AI • HighLevel • ElevenLabs • Google Analytics • Loom I’m highly focused on: • identifying winning creatives quickly • scaling profitable campaigns safely • improving conversion quality • reducing CPA through testing and optimisation • building systems that allow accounts to scale consistently over time If you're looking for someone who understands both performance creative and Meta ad account scaling, feel free to reach out. 📩 Happy to discuss your account structure, creative strategy, or scaling goals.

  • Social Media Management
  • Video Editing & Production
  • Video Post-Editing
  • Data Entry
  • Virtual Assistance
  • Customer Service
  • YouTube Video
  • YouTube Thumbnail
  • Teaching English
  • Digital Marketing
  • Facebook Ads Manager
  • Instagram Marketing
  • Event Management

How it works

Post a job for free Post a job

Tell us what you need. Create your own job post or generate one with AI then filter talent matches.

Hire top talent fast

Consult, interview, and hire quickly, so you can meet the freelancers you're excited about.

Collaborate easily

Use Upwork to chat or video call, share files, and track project progress right from the app.

Payment simplified

Manage payments in one place with flexible billing options. Only pay for approved work, hourly or by milestone.

Don't just take our word for it

How do I hire a Social Media Advertising Freelancer in South Africa on Upwork?

You can hire a Social Media Advertising Freelancer in South Africa on Upwork in four simple steps:

  • Create a job post tailored to your Social Media Advertising Freelancer project scope. We'll walk you through the process step by step.
  • Browse top Social Media Advertising Freelancer talent on Upwork and invite them to your project.
  • Once the proposals start flowing in, create a shortlist of top Social Media Advertising Freelancer profiles and interview.
  • Hire the right Social Media Advertising Freelancer for your project from Upwork, the world's largest work marketplace.

At Upwork, we believe talent staffing should be easy.

How much does it cost to hire a Social Media Advertising Freelancer?

Rates charged by Social Media Advertising Freelancers on Upwork can vary with a number of factors including experience, location, and market conditions. See hourly rates for in-demand skills on Upwork.

Why hire a Social Media Advertising Freelancer in South Africa on Upwork?

As the world's work marketplace, we connect highly-skilled freelance Social Media Advertising Freelancers and businesses and help them build trusted, long-term relationships so they can achieve more together. Let us help you build the dream Social Media Advertising Freelancer team you need to succeed.

Can I hire a Social Media Advertising Freelancer in South Africa within 24 hours on Upwork?

Depending on availability and the quality of your job post, it's entirely possible to sign up for Upwork and receive Social Media Advertising Freelancer proposals within 24 hours of posting a job description.