Hire the Best UX Designers in London, UK

Top Rated Plus UI/UX Designer | 10+ Years in Product Design | Figma Specialist 1M+ Users Impacted | SaaS, Fintech, Healthcare Experience Data-Driven Design | Boosted Engagement, Improved Conversions AI-Assisted Product Design | Scalable Design Systems 60+ Projects Shipped | Bold, Scalable, High-Impact Solutions Startup Partner | Helped Raise Pre-Seed & Scale Fast Hi, I'm Jay, a UI/UX designer with 10+ years of experience building high-converting, user-centred products for web and mobile. I specialise in Figma and have designed products used by over a million people, across SaaS, fintech, healthcare, blockchain, and proptech. My work blends human-centred design thinking with data-driven UX strategy, and I lean on AI tools (ChatGPT, Claude, Perplexity, Figma AI, Figma Make, Google AI Studio) to move faster without cutting corners on quality, from research and ideation through to user flows, design systems, and interactive prototypes. I've worked with early-stage startups building their first product, and established companies untangling years of design debt. Either way, my job is the same: take messy requirements and turn them into clean, scalable design systems that developers can actually build from without guesswork. A few of my projects have gone on to help clients raise pre-seed funding and scale quickly, which tells me the work isn't just good-looking, it's doing its job. Clients value my product-led thinking, swift turnaround, and clear, open communication. Every project is approached strategically to ensure the design is not only visually appealing but also delivers on performance. I can start within 24 hours and take you from a rough concept all the way to a polished, fully interactive prototype ready for development handoff. If you want a product that looks great and performs even better, let's talk. Keywords to find me: Figma Expert, UI/UX Designer, Product Designer, AI Product Design, AI UX Design, Mobile App UI/UX, SaaS Dashboard Design, Landing Page UI, Fintech App Design, Healthcare UX, Blockchain UI/UX, AI Interface Design, Design System (Figma), Figma AI, AI Prototyping, Interactive Prototype, High-Fidelity UI Design, Wireframes & Mockups, Conversion Optimised UI, User Flow Design, CRM UI/UX, UX Strategy, UX Audit, SaaS Platform UI/UX, Ecommerce UI/UX.

I am a top-performing and certified UI/UX Designer with over 2 years of experience in designing new website functionalities and prototyping product apps interfaces. In addition, I am a professional graphic designer with top-level skills in Photoshop, Adobe Illustrator, Miro and Figma Over the course of my career, I have undertaken numerous projects earning 95% positive feedback. My portfolio includes a User-centred design for a Bitcoin portfolio app, Gift card trading apps, website landing pages among others. My core competencies include Website Design, Mobile App Design, UX Research, Prototyping, Adobe Illustrator, Wire Framing, Responsive Design, HTML/CSS, Design Thinking, and Persona Creation.

I am an accomplished Civil Engineer with eight (8) years of experience in analyzing and designing Civil engineering structures. I'm also a professional writer and researcher. I also offer data entry services, audio/video transcription, UI/UX designs, video editing, and virtual assistance services.

UI/UX Designer interested in creating digital experiences that are easy to use, visually clear, and thoughtfully structured. I’m particularly drawn to work where interface, interaction, and usability come together to solve practical problems.

Greetings! Alex here - a London-based UX/UI Designer, Full Stack Developer, and AI-focused product builder. I design, build, and optimise digital products with AI embedded across the full lifecycle - from research, UX, and interface design to development, automation, project delivery, and internal tooling. I also build custom AI solutions for my own workflows and help businesses implement AI in ways that are practical, commercially useful, and technically sound. My work sits at the intersection of product thinking, full-stack execution, and applied AI. That includes everything from AI-assisted delivery and automation to more advanced AI development such as RAG systems, LLM integrations, fine-tuning workflows, machine learning implementation, and custom AI-powered product features. Why work with me: • Expert-vetted professional trusted to deliver high-impact work across design, development, and AI-led execution • Top-Rated Plus with a strong track record of shipping thoughtful user experiences and reliable technical solutions • Among the top 1% in design and development, with AI deeply integrated into how I work and what I build • 99% of clients rate my work 5/5, reflecting consistent quality across strategy, execution, and communication What sets me apart: I combine design, engineering, and AI implementation in one end-to-end approach. 1. AI-enhanced design - I use AI to accelerate research, explore UX directions faster, test concepts, support content thinking, and improve design workflows without losing human judgement. 2. AI-supported development - I use AI across architecture, implementation, debugging, optimisation, QA thinking, and documentation to move faster while maintaining technical quality. 3. AI product development - I help build AI-native features and products, including chat experiences, AI assistants, internal copilots, recommendation flows, knowledge systems, and automation tools. 4. LLM and RAG expertise - I work with retrieval-augmented generation systems, document-aware AI workflows, vector-based search, prompt architecture, context pipelines, and knowledge-grounded assistants. 5. Machine learning and fine-tuning - I understand how to approach model selection, fine-tuning workflows, dataset preparation, evaluation logic, feedback loops, and practical ML implementation where it genuinely adds value. 6. AI for operations and project management - I apply AI to planning, task structuring, documentation, QA workflows, communication, and internal process efficiency. 7. Custom AI tooling - I develop my own AI-powered tools and workflows and help others create bespoke AI systems tailored to their teams, products, and business models. 8. Holistic execution - design, engineering, AI, and delivery are handled as one connected system, reducing friction and improving outcomes. Clear communication, transparency, and quick responsiveness remain central to how I work. AI improves the process - it does not replace ownership, thinking, or quality control. What you’ll get from me: • UX/UI design shaped by product thinking and accelerated by AI-assisted workflows • Full-stack development with strong technical foundations and modern delivery methods • Practical AI integration into products, operations, and internal workflows • Support with RAG systems, LLM-based features, fine-tuning direction, ML-related implementation, and AI automation • End-to-end ownership from discovery and prototyping through to development, launch, and iteration Technical toolbox: UX/UI & Product Design • Figma, Sketch, Adobe XD, InVision • Wireframing, prototyping, user flows, usability testing • AI-assisted design exploration, research synthesis, and workflow acceleration Frontend Development • React.js, Next.js, Vue.js, JavaScript (ES6+), TypeScript • HTML5, CSS3, Tailwind, BEM, jQuery Backend Development • Node.js, Express, Python, Django, DRF, PHP, Laravel, Ruby on Rails • REST APIs, GraphQL • Backend architecture for AI features, automations, and internal tools AI Development • LLM integrations and AI application development • RAG systems and document-aware assistants • Prompt engineering and context orchestration • Fine-tuning workflows and evaluation thinking • Machine learning implementation and applied AI use cases • AI automation and workflow design • Custom AI tools and internal copilots Databases & Infrastructure • PostgreSQL, MySQL, MongoDB, Redis • Vector-friendly data and knowledge pipeline thinking • AWS, DigitalOcean, Docker, Jenkins, Nginx Let’s build products and systems that are not only well designed and technically strong, but also smarter, faster, and more valuable through the right use of AI.

😊 I'm a passionate UX/UI designer with 4+ years of experience, dedicated to crafting human-centred designs with a focus on accessibility (WCAG standards). My journey in design is driven by a deep curiosity and a desire to solve complex problems through creative thinking and intelligent, functional solutions.