Hire the Best UX Designers in London, UK

Top Rated Plus UI/UX Designer | 8+ Years in Product Design | Figma Specialist 1M+ Users Impacted | SaaS, Fintech, Healthcare Experience Data-Driven Design | Boosted Engagement, Improved Conversions 50+ Projects Shipped | Bold, Scalable, High-Impact Solutions Startup Partner | Helped Raise Pre-Seed & Scale Fast Hello, I’m Jay! A UI/UX designer with over eight years’ experience crafting high-converting, user-centred interfaces for both web and mobile products. I specialise in Figma and have delivered designs that have reached more than one million users across SaaS platforms, fintech applications, healthcare systems, blockchain products, and property technology. My approach combines creative flair with a data-driven mindset to enhance engagement, improve usability, and achieve measurable business outcomes. I’ve worked with both start-ups and established companies to translate complex requirements into clean, scalable design systems that developers can implement with ease. Whether it’s a SaaS dashboard, a fintech app prototype, a responsive landing page, or an end-to-end mobile UX, I focus on producing bold, intuitive designs that support growth. Several of my projects have directly contributed to successful pre-seed fundraising and rapid product scaling. Clients value my product-led thinking, swift turnaround, and clear, open communication. Every project is approached strategically to ensure the design is not only visually appealing but also delivers on performance. I’m available to begin within 24 hours and can support you from initial concept through to fully interactive prototypes. Let’s create a product that not only looks great but also performs brilliantly. I would be happy to help bring your idea to life from concept to interactive prototype using Figma. Keywords to find me: Figma expert, UI/UX designer, mobile app UI/UX, SaaS dashboard design, landing page UI, fintech app design, healthcare UX, blockchain UI/UX, design system (Figma), interactive prototype, high-fidelity UI design, wireframes & mockups, conversion-optimised UI, user flow design, CRM UI/UX, UX Strategy, UX Audit, UI/UX System Design, SaaS Platform UI/UX, Ecommerce UI/UX.

🏆 𝐄𝐱𝐩𝐞𝐫𝐭 𝐀𝐩𝐩𝐫𝐨𝐯𝐞𝐝 𝐔𝐬𝐞𝐫 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐃𝐞𝐬𝐢𝐠𝐧𝐞𝐫 I help you turn ideas into products that are easy to use, easy to explain, and built to grow. (Available for 2 projects this month) I’ve worked with founders at different stages; from early ideas to scaling products; and the focus is always the same: clarity, usability, and momentum. Recent work: 🏛 𝐇𝐚𝐰𝐚𝐢𝐢 𝐆𝐨𝐯 The existing system made business registration more complicated than it needed to be. I redesigned the full user journey; focusing on clarity, accessibility, and ease of use; turning a complex government process into something straightforward and user-friendly. Result: Reduced friction; improved usability; and a smoother experience for thousands of users. 🚀 𝐙𝐞𝐧𝐀𝐝𝐦𝐢𝐧 They had a strong idea but needed something tangible to show investors. I designed and prototyped their product in Figma; helping them clearly communicate the value. Result: €1.5M raised; plus a product their customers actually understood and enjoyed using. What you get working with me: 🧠 Product thinking, not just design Every decision is tied to how your users think and what your business needs; not just what looks good. 🎯 UX/UI that actually gets used Clean, intuitive interfaces that reduce friction and keep users moving. ⚡ Designs developers can actually build My understanding of frontend development means your designs aren’t just visually polished; they’re practical, scalable, and easy for developers to implement. 🛠 Tools & stack Figma, React, Next.js, React Native, HTML, CSS, JavaScript 🌍 Proven reliability 90%+ client return rate; I focus on long-term partnerships, not one-off gigs. If you’re building something serious: Whether it’s an MVP, a redesign, or a frontend that needs to scale; I’ll help you ship something that makes sense to users and holds up as you grow. There’s a lot of noise on here right now. If you want someone who actually thinks through your product; 𝐧𝐨𝐭 𝐀𝐈 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐞𝐝 designs; let’s talk.

I help founders and product teams turn complex problems into interfaces that grow revenue. With 8+ years in product design and a background as Head of Product at Zeal (a Silicon Valley contract management SaaS), I work at the intersection of UX, product strategy, and business outcomes. What that means for you: — You get a designer who understands your business model, not just your Figma file — Every design decision is tied to a metric: conversion, retention, activation, or time-to-value — I move fast without cutting corners — from wireframe to testable prototype in days, not weeks What I do: Product & SaaS Design End-to-end product design for web apps, dashboards, and SaaS platforms. I've redesigned full product suites, built design systems from scratch, and shipped features that moved the needle on key metrics. UX Strategy & Audit I identify where your product loses users and why. Heuristic audits, flow analysis, and prioritized recommendations you can act on immediately. Founder Support (0→1) Building from scratch? I help early-stage founders go from idea to validated interface — fast. I've co-founded and built three digital products myself, so I understand the constraints. Design Systems Scalable component libraries and token-based systems that make your team 3x faster at shipping. Recent results: — Redesigned full UI system at Zeal (CLM SaaS) — improved usability across contract workflows used by enterprise clients — Built Helvia.ro end-to-end (Angular + Stripe Connect) — conversion funnel optimization led to +35% increase in paid consultations — Delivered complete homepage redesign and email system for CrushIt Systems (US client) within tight deadline and scope Tools: Figma, FigJam, Adobe Illustrator, After Effects, Axure, Angular (yes, I can implement what I design) If you need someone who thinks like a product lead and executes like a senior designer — let's talk.

Your Brand and Website Should Generate Clients - Not Just Look Pretty whether you are a Founder, Consultant or a Freelancer. What to expect? Measurable business results: - Booked calls booked from qualified leads, - New subscribers, consistent and reliable income - High conversion landing pages, - Email capture forms with followup sequence, + - On Page SEO that helps you rank higher in searches and Ai results - Cinematic, user-centred designs that resonate with your audience, - Animations and practical solutions that save time and money, → Delivered websites that convert at 40% → Top Rated Web Designer on Upwork with a 100% satisfaction rate → Top 3% Design Talent™ (TopTal) delivering visual identities and websites → Google-certified UX designer and WordPress/Elementor Pro expert → 2026 Super Mentor – Enterprise Challenge, Greenwich University London

Greetings! Alex here - a London-based UX/UI Designer, Full Stack Developer, and AI-focused product builder. I design, build, and optimise digital products with AI embedded across the full lifecycle - from research, UX, and interface design to development, automation, project delivery, and internal tooling. I also build custom AI solutions for my own workflows and help businesses implement AI in ways that are practical, commercially useful, and technically sound. My work sits at the intersection of product thinking, full-stack execution, and applied AI. That includes everything from AI-assisted delivery and automation to more advanced AI development such as RAG systems, LLM integrations, fine-tuning workflows, machine learning implementation, and custom AI-powered product features. Why work with me: • Expert-vetted professional trusted to deliver high-impact work across design, development, and AI-led execution • Top-Rated Plus with a strong track record of shipping thoughtful user experiences and reliable technical solutions • Among the top 1% in design and development, with AI deeply integrated into how I work and what I build • 99% of clients rate my work 5/5, reflecting consistent quality across strategy, execution, and communication What sets me apart: I combine design, engineering, and AI implementation in one end-to-end approach. 1. AI-enhanced design - I use AI to accelerate research, explore UX directions faster, test concepts, support content thinking, and improve design workflows without losing human judgement. 2. AI-supported development - I use AI across architecture, implementation, debugging, optimisation, QA thinking, and documentation to move faster while maintaining technical quality. 3. AI product development - I help build AI-native features and products, including chat experiences, AI assistants, internal copilots, recommendation flows, knowledge systems, and automation tools. 4. LLM and RAG expertise - I work with retrieval-augmented generation systems, document-aware AI workflows, vector-based search, prompt architecture, context pipelines, and knowledge-grounded assistants. 5. Machine learning and fine-tuning - I understand how to approach model selection, fine-tuning workflows, dataset preparation, evaluation logic, feedback loops, and practical ML implementation where it genuinely adds value. 6. AI for operations and project management - I apply AI to planning, task structuring, documentation, QA workflows, communication, and internal process efficiency. 7. Custom AI tooling - I develop my own AI-powered tools and workflows and help others create bespoke AI systems tailored to their teams, products, and business models. 8. Holistic execution - design, engineering, AI, and delivery are handled as one connected system, reducing friction and improving outcomes. Clear communication, transparency, and quick responsiveness remain central to how I work. AI improves the process - it does not replace ownership, thinking, or quality control. What you’ll get from me: • UX/UI design shaped by product thinking and accelerated by AI-assisted workflows • Full-stack development with strong technical foundations and modern delivery methods • Practical AI integration into products, operations, and internal workflows • Support with RAG systems, LLM-based features, fine-tuning direction, ML-related implementation, and AI automation • End-to-end ownership from discovery and prototyping through to development, launch, and iteration Technical toolbox: UX/UI & Product Design • Figma, Sketch, Adobe XD, InVision • Wireframing, prototyping, user flows, usability testing • AI-assisted design exploration, research synthesis, and workflow acceleration Frontend Development • React.js, Next.js, Vue.js, JavaScript (ES6+), TypeScript • HTML5, CSS3, Tailwind, BEM, jQuery Backend Development • Node.js, Express, Python, Django, DRF, PHP, Laravel, Ruby on Rails • REST APIs, GraphQL • Backend architecture for AI features, automations, and internal tools AI Development • LLM integrations and AI application development • RAG systems and document-aware assistants • Prompt engineering and context orchestration • Fine-tuning workflows and evaluation thinking • Machine learning implementation and applied AI use cases • AI automation and workflow design • Custom AI tools and internal copilots Databases & Infrastructure • PostgreSQL, MySQL, MongoDB, Redis • Vector-friendly data and knowledge pipeline thinking • AWS, DigitalOcean, Docker, Jenkins, Nginx Let’s build products and systems that are not only well designed and technically strong, but also smarter, faster, and more valuable through the right use of AI.

Hi, I'm Dipali with a 4.9 rating and experience helping startups, eCommerce brands, and growing businesses build better digital experiences, I've learned that most websites don't have a traffic problem. They have a user experience problem. Visitors arrive, get confused, lose trust, struggle to find what they need, or abandon the journey before taking action. The result is missed opportunities, lost revenue, and a website that never reaches its full potential. That's where I can help. I'm a UI/UX Designer, Web Designer, and Shopify & WordPress Developer who combines strategic design thinking with technical execution. Instead of handing over designs and hoping they're implemented correctly, I can take a project from wireframes and Figma designs all the way through to a fully functional website. This allows me to create seamless digital experiences while eliminating the common disconnect between design and development. I work with businesses that want more than just a visually appealing website. They need a website that is easy to use, reflects their brand professionally, and provides an experience that keeps visitors engaged. My expertise includes: • UI/UX Design • Web Design & Website Redesign • Shopify Store Design & Development • Shopify Theme Customization • WordPress & WooCommerce Development • Figma Design, Wireframing & Prototyping • Figma to Shopify Development • Figma to WordPress Development • Landing Page Design • Responsive & Mobile-First Design • Custom Website Development Whether you're launching a new brand, redesigning an existing website, improving an online store, or creating a completely new digital product, my goal is simple: deliver a polished experience that looks exceptional, functions flawlessly, and supports your business growth. I've partnered with startups, agencies, and established companies across various industries, helping them transform ideas into websites and digital products that users genuinely enjoy using. If you're looking for a designer who understands both the creative and technical sides of building successful websites, I'd love to hear about your project. Let's create something your users will remember. Best, Dipali Expertise includes: UI/UX Designer, Shopify Developer, Shopify Expert, Shopify Theme Customization, Shopify Store Development, eCommerce Developer, eCommerce Designer, Conversion Rate Optimization (CRO), Shopify CRO, UX Designer, UI Designer, Figma Expert, Figma Designer, Figma to Shopify, Figma to WordPress, Web Designer, Website Designer, Landing Page Designer, Conversion-Focused Design, User Experience Design, User Interface Design, Wireframing, Prototyping, Design Systems, Mobile App Design, SaaS UI/UX Design, Dashboard Design, Shopify Liquid Developer, Custom Shopify Development, Shopify App Integration, WordPress Developer, WooCommerce Developer, Elementor Expert, Divi Developer, Website Redesign, Responsive Web Design, Front-End Developer, HTML, CSS, JavaScript, Core Web Vitals Optimization, eCommerce UX, Checkout Optimization, User Journey Optimization, Digital Product Design