We're a career coaching business with high-ticket coaching programs looking for a hands-on paid ads specialist to drive qualified prospects to book a discovery call, primarily on Meta/Instagram (Google Ads a plus). Our close rate on calls is strong, so the goal is cost-effective call bookings directly, not a tiered offer funnel. Starting as a 60-90 day trial with clear KPIs (cost per booked call, ROAS) before discussing anything longer-term. Requirements: -Proven track record with service-based businesses, not e-commerce or B2B/SaaS -Coaching or high-ticket service experience strongly preferred; career coaching is a major plus -Can track and report ROAS/cost per qualified call, not just impressions or CTR -US-based -Hands-on execution to start, not strategy-only consulting Screening Questions: -Share 2-3 case studies of service-based (not B2B) accounts, with ad spend, results, and ROAS or cost per call. -Have you worked with coaches or high-ticket service providers? Describe the results. -Your approach to driving cost-effective call bookings in the first 30 days?

*Please read this full post before applying as it's not for everyone * I am not looking for a canned proposal. I won't respond to obviously AI responses * Potential dealbreakers below I am looking for a long-term Google Ads and social media ads specialist who understands small business budgets, local service businesses, hourly work, and clear reporting. I have been in the website and marketing industry for 20+ years. Over time, I have focused my work on WordPress websites, SEO, and marketing support for American small businesses. Most of my clients are local, service-based businesses, no e-commerce. My clients include general contractors, excavators, concrete companies, fence builders, deck builders, dog walkers, therapists, nonprofit consultants, tree farms, and other small business owners. I am looking for someone who can help manage simple paid ad campaigns for some of these clients. This may include Google, Facebook, Instagram, Reddit, and maybe even ChatGPT ads, or a mix depending on the client. Some campaigns may be ongoing. Others may be short-term campaigns for a specific service, event, season, promotion, or business need. I need someone who is comfortable with both. This would be a small team relationship. I want someone reliable, practical, honest, and easy to communicate with. *Possibly dealbreaker for you* Important pricing and workflow note: I do not work on large monthly retainers or project-based pricing. My company bills clients based on real time worked. I know most ad specialists have a monthly minimum per client with package deals starting at $500-1,000/month. That just doesn't work for my clients who are small, local businesses with tight budgets. Each invoice to my client is broken down by: Client Task Time worked If a task takes 10 minutes, I bill 10 minutes. If it takes 47 minutes, I bill 47 minutes. I need someone who is willing to work the same way. Please do not apply if you require a monthly minimum per client. Some clients may only have $100 per month available for ad management. Some may have more. The work will vary by client and by month. This is very important. I work with small businesses that need honest, practical marketing help without being forced into large retainers they cannot afford. Time tracking and payment: You will need to use my FreshBooks Contractor account to track your time. Time must be tracked by client and task. I invoice clients and pay contractors around the first of each month. Honest time tracking is required. Inflated time, padded hours, vague time entries, or time clock theft are dealbreakers. I am loyal to good people, and I want this to become a long-term working relationship. But honesty, integrity, clear communication, and accurate time tracking are non-negotiable. The work may include: - Setting up basic Google and social media campaigns from scratch - Some ad accounts have already been started so will need to give you access. After which, you're welcome to work your magic with the data I've got and create new campaigns. - I'll need you to take lead on guiding me to get you the right access to accounts and to share with me. - Generating New Ads: Doing basic keyword research, writing ad copy, setting location targeting based on client direction and current website, reviewing landing pages if necessary, etc. - Maintaining Ads: Checking search terms, pausing poor-performing items, adjusting keywords or targeting, updating ad copy, reviewing spend, etc. - Monthly Reporting: Send a monthly report via email to me that I will forward to the client after review. You can include any notable highlights they should know or questions to ask. Most campaigns will be simple. I am not looking for overly complicated agency-style campaign builds. I need clean, organized, practical campaigns for local service businesses. You should be comfortable communicating with me directly. Over time, if needed, you can communicate directly with my clients after I make an introduction. Please have: - Well-written communication - Strong customer service skills - A positive attitude - Patience with small budgets Tools You'll Use: - Asana for project management - FreshBooks for time tracking - Search Atlas - I use for SEO but you can use whatever tool you prefer This may be a good fit if: - You intimately understand the back end of the Google ecosystem (Ads, Analytics, Search Console, Tags, etc.) - You've been doing this long enough that you don't need much direction. - You don't just go through the motions of running ads but actually use your brain and help these small businesses get leads and survive. - You're completely comfortable with small budgets, small business owners, and sometimes fickle budgets. - You don't require monthly minimums and have no problem working hourly and even prefer it that way for transparency and honesty. - You're interested in long-term work. This is not a good fit if you: - Only work with large ad budgets - Require a monthly minimum per client - Require large retainers - Only work on project-based pricing - Do not want detailed hourly tracking - Do not want to use FreshBooks for time tracking - Do not want to work with small local businesses I am looking for someone for the long haul. If I find the right fit, I believe this can grow over time. I already have a solid base of about 40 clients, and I am confident I will bring in more work once I have the right person helping with paid ads.

About the Role We are a digital growth marketing agency that helps brands grow through creative marketing strategies and technology-driven solutions. We're currently seeking a skilled Paid Ads Manager with significant experience in the beauty industry to join our team and support a variety of client accounts. This position is a great fit for someone who enjoys building high-impact paid media strategies, taking ownership of campaign performance, and working closely with clients to achieve measurable results. If you're proactive, data-driven, and enjoy solving marketing challenges, we'd love to hear from you. What You'll Do Plan, launch, and manage paid advertising campaigns that drive growth, lead generation, and brand awareness. Develop campaign strategies based on each client's goals, audience, and marketing funnel. Analyze campaign data and customer insights to identify opportunities for optimization and continued growth. Test creatives, messaging, targeting, and campaign structures to improve performance. Oversee and optimize advertising budgets across Google, Meta, TikTok, YouTube, and other paid media channels. Maintain accurate tracking, reporting, and campaign attribution. Continuously optimize campaigns to improve ROI, ROAS, and cost per lead. Attend client meetings to provide updates, performance insights, and strategic recommendations. Communicate with clients promptly through Slack and maintain strong working relationships. Collaborate with internal team members to ensure campaigns are executed successfully. What We're Looking For At least 3 years of experience managing paid advertising campaigns for multiple clients. Strong expertise across Google Ads, Facebook, Instagram, YouTube, TikTok, and other paid media platforms. Ability to demonstrate successful campaigns and clearly explain the strategy behind the results. Experience using SEMrush and Canva. Experience working with international brands and larger-scale advertising accounts. Creative thinker who is equally comfortable making data-driven decisions. Independent, accountable, and collaborative in a remote work environment. Entrepreneurial mindset with the ability to adapt in a growing agency. Strong understanding of customer psychology, marketing funnels, and conversion optimization. Excellent attention to detail and the ability to proactively improve underperforming campaigns. Strong analytical, communication, and presentation skills. Comfortable using reporting, analytics, campaign tracking, and project management software. Committed to continuous learning and staying ahead of changes in the digital advertising landscape. Note: Please answer all screening questions. Applications with incomplete responses will not be considered.

We are a small creative business based in Los Angeles with a Squarespace website, Google Ads account, online application forms, and payment workflows. We are looking for a reliable specialist to take over ongoing website and advertising support from our current administrator. Responsibilities include: • Maintaining and updating our Squarespace website • Creating and modifying pages, forms, and payment workflows • Troubleshooting technical issues • Managing and optimizing Google Ads campaigns • Setting up and monitoring conversion tracking • Working with Google Analytics and Google Tag Manager • Implementing small improvements to user experience and lead generation Experience with Meta (Facebook/Instagram) Ads is a plus but not required. This is a long-term relationship. Most weeks require only a few hours of support, but we are currently launching new advertising campaigns and need someone who can help improve our website, conversion tracking, and marketing setup. Please include examples of Squarespace websites and Google Ads campaigns you have managed.

We are seeking an experienced ads manager to oversee paid advertising campaigns on Meta and Google for our marketing agency clients. The ideal candidate will have a strong background in managing and optimizing ad campaigns to achieve maximum ROI. Responsibilities include developing ad strategies, managing budgets, and analyzing campaign performance to ensure successful outcomes. We can provide anywhere from 5-20 hrs / week depending on your capacity.

We are looking for an experienced Freelance Paid Media Specialist to support our agency with white-label paid media services for hospitality, tourism, and experience-driven brands. This role is ideal for someone who understands how to turn strong organic content and brand storytelling into measurable paid media results, especially for brands focused on bookings, visits, ticket sales, and community growth. * Develop paid media strategies aligned with client goals, budgets, audiences, and campaign timelines * Build, launch, and manage campaigns across Meta Ads Manager, Google Ads, and other relevant platforms * Support campaigns for hotels, hospitality groups, destinations, attractions, restaurants, events, and lifestyle brands * Recommend campaign objectives, targeting, creative formats, placements, budgets, and testing strategies * Manage paid social campaigns for awareness, engagement, traffic, lead generation, bookings, ticket sales, and conversions * Set up and manage tracking, pixels, conversion events, UTMs, and reporting dashboards * Monitor campaign performance and make ongoing optimizations to improve results * Provide clear insights and recommendations based on performance data * Collaborate with our team on creative direction, ad copy, landing page recommendations, and testing opportunities * Prepare monthly or campaign-specific reports with key takeaways, wins, learnings, and next steps * Communicate proactively with our internal team while remaining white-labeled to clients when needed We are looking for someone with: * 5+ years of hands-on paid media experience * Proven experience managing campaigns across Meta Ads Manager and Google Ads * Experience with hotels, hospitality, travel, tourism & destinations

We are seeking a Google Ads expert to manage and optimize our campaigns. The ideal candidate will have experience in creating and executing successful ad strategies, analyzing performance metrics, and making data-driven decisions to improve ROI. Responsibilities include setting up and managing ad campaigns, conducting keyword research, and optimizing ad copy and landing pages for better conversion rates.

Digital Advertising & Analytics Manager Position Overview We are seeking a highly analytical and technically skilled Digital Advertising & Analytics Manager to oversee campaign tracking, attribution, paid media management, marketing technology, and AI-driven process improvements. This hybrid role bridges marketing strategy, campaign execution, and data analysis to improve performance across multiple client accounts. The ideal candidate has experience managing Google Ads and Meta Ads campaigns, implementing conversion tracking, building attribution models, managing marketing technology platforms, supporting email marketing initiatives, and identifying opportunities to leverage AI tools to improve efficiency and campaign results. Key Responsibilities Marketing Analytics & Attribution • Design, implement, and maintain conversion tracking across websites and marketing platforms. • Configure and manage Google Tag Manager, Google Analytics 4, Meta Pixel, Conversion API, and other tracking technologies. • Develop attribution models to accurately measure marketing performance across multiple channels. • Analyze lead quality, customer journeys, and campaign effectiveness. • Build dashboards and reporting frameworks for internal teams and clients. Paid Media Management • Manage and optimize Google Ads campaigns, including Search, Display, Performance Max, and Local campaigns. • Manage Meta Ads campaigns across Facebook and Instagram. • Monitor budgets, bidding strategies, audience targeting, and campaign performance. • Conduct ongoing testing and optimization to improve ROI and lead generation results. Social Media & Content Support • Coordinate and manage social media content calendars. • Assist with content strategy, copywriting, and creative recommendations. • Analyze engagement metrics and provide optimization recommendations. Email Marketing • Build and manage email marketing campaigns and automations. • Maintain audience segmentation and customer journey workflows. • Analyze campaign performance and recommend improvements. Marketing Technology & AI Implementation • Evaluate, implement, and manage marketing technology platforms and integrations. • Identify opportunities to leverage AI tools for campaign management, reporting, content creation, and workflow automation. • Develop processes that improve operational efficiency and scalability across client accounts. • Train internal team members on new technology solutions and best practices. Qualifications • Experience in digital marketing, paid media, analytics, or marketing operations. • Strong proficiency with Google Ads, Meta Ads Manager, Google Analytics 4, and Google Tag Manager. • Experience with conversion tracking, attribution modeling, and marketing automation. • Familiarity with CRM systems and lead tracking platforms such as WhatConverts, CallRail, Stape, and others. • Experience with email marketing platforms such as Mailchimp • Understanding of AI tools and automation platforms. • Strong analytical, problem-solving, and project management skills. Success Metrics • Accurate implementation and maintenance of conversion tracking. • Improved attribution visibility across marketing channels. • Growth in lead volume, lead quality, and campaign ROI. • Increased operational efficiency through automation and AI implementation. • Timely reporting and actionable performance insights.

# Temporary Contractor – Meta Ads, Google Ads & Tracking Setup Specialist (Telehealth) ## Overview Vytora Health is seeking an experienced digital marketing contractor to set up and configure our advertising and tracking infrastructure. This is a short-term project-based engagement, not a full-time or ongoing position. The ideal candidate has experience working with direct-to-consumer (DTC) healthcare or telehealth companies. Experience with GLP-1, weight loss, wellness, or pharmaceutical marketing is strongly preferred. ## Project Scope The selected contractor will be responsible for: ##Meta Advertising Setup * Create and properly configure Meta Business Manager * Set up Facebook and Instagram advertising accounts * Configure user permissions and security settings * Verify business assets and domains * Set up custom conversions and events * Configure event prioritization for iOS tracking ### Google Advertising Setup * Create and configure Google Ads account * Configure conversion tracking and attribution settings ### Tracking & Analytics Implementation * Install and configure Meta Pixel on our website * Implement Conversion API (CAPI) if appropriate * Configure standard and custom conversion events * Verify tracking accuracy across all platforms * Test event firing and conversion reporting * Create tracking for: * Purchases/checkouts * Other key funnel events ### Deliverables * Fully functioning Meta advertising infrastructure * Fully functioning Google advertising infrastructure * Pixel and tracking implementation verified * Documentation of account access and configuration * Walkthrough call explaining setup and tracking architecture ## Preferred Experience Applicants should have: * Prior experience setting up Meta advertising accounts * Prior experience setting up Google Ads and GA4 * Experience with Meta Pixel and Conversion API * Experience with Google Tag Manager * Experience with direct-to-consumer healthcare brands * Experience with telehealth companies * Experience with GLP-1, weight loss, wellness, or pharmaceutical marketing (preferred) * Ability to provide examples of previous work ## Engagement Details * Temporary contractor position * Project-based engagement * Remote work * Immediate start preferred ## To Apply Please include: 1. Relevant experience with Meta Ads and Google Ads setup 2. Experience in telehealth or healthcare marketing 3. Experience with GLP-1 or weight loss brands (if applicable) 4. Examples of similar projects completed 5. Estimated project fee 6. Estimated timeline for completion We are looking for someone who can get our advertising and tracking infrastructure properly configured so we can begin scaling paid acquisition efficiently and accurately measure results.

Hello, I need someone to help me with my Google Ads campaign for my local business.