About Outlaw Sports International Outlaw Sports International exists to champion elite and emerging athletes who have historically been overlooked, underestimated, or underserved. We lead with unconventional strategy, unapologetic representation, and a holistic approach to performance and wellness. As Certified PGA Tour agents, we negotiate with rigor, position with intention, and prioritize mental health as a cornerstone of sustained excellence. We support athletes across contract negotiations, brand strategy, PR, community impact, and generational‑impact planning — redefining who belongs in golf and beyond. Position Overview We are seeking a highly organized, tech‑savvy Apollo.io & Social Media Assistant to support partnership outreach, scheduling, and digital brand growth for our athletes and clients. This role is ideal for someone who is fluent in modern outreach tools, understands social media strategy, and thrives in fast‑moving environments. You will work closely with our partnerships and talent teams to ensure outreach pipelines run smoothly, brand pages grow consistently, and our athletes’ digital presence reflects excellence, authenticity, and impact. Key Responsibilities *Apollo.io & Instantly (Partnership Outreach) *Manage daily outreach campaigns using Apollo.io and Instantly *Build and maintain lead lists, sequences, and automated workflows *Schedule partnership calls, brand meetings, and follow‑ups *Track outreach performance, response rates, and conversion metrics *Ensure all communication is aligned with Outlaw’s brand voice and partnership strategy Social Media Management *Grow social media pages for athletes and clients across Instagram, TikTok, YouTube, and LinkedIn *Create and schedule content calendars, posting plans, and engagement strategies *Monitor analytics, optimize growth tactics, and report performance insights *Coordinate with athletes to gather content, stories, and brand‑aligned messaging *Support brand partnerships by preparing social deliverables and campaign assets Operational Support *Maintain organized databases, content libraries, and outreach dashboards *Assist with digital tasks related to marketing, partnerships, and athlete brand development *Provide weekly reports on outreach progress and social media growth Qualifications *Required: Proficiency with Apollo.io and Instantly (must be comfortable managing sequences, lists, and automated outreach) *Experience managing and growing social media accounts (personal or professional) *Strong understanding of digital marketing, content strategy, and audience engagement *Excellent communication, organization, and follow‑through *Ability to work independently, meet deadlines, and manage multiple tasks Bonus: Experience in sports, entertainment, or athlete brand management Who Thrives Here You’re detail‑oriented, proactive, and energized by helping brands grow. You understand the power of digital presence and the importance of strategic outreach. You’re comfortable behind the scenes, making sure systems run smoothly and athletes shine online. Looking for someone who wants to grow with the brand and company.

ABOUT THE PROJECTS. I run a curated marketplace on Shopify (The Ever Good) and I am building out an AI automation system to handle routine tasks in the business. I am AI-savvy and have built a Python agent myself, so I understand what I am asking for. I have the architecture planned and the business requirements semi-documented for each piece. I simply do not have the time to build everything I want to build, which is why I need a developer to work alongside me. The first project is a product review collection and import system. If it goes well, there is ongoing work building out additional agents over time, one at a time. This is a potential long-term engagement depending on how the first project goes. WHAT WE ARE BUILDING. The overall system is a set of AI agents that handle specific business tasks and route outputs to a simple dashboard where I can review, approve, and trigger actions before anything goes live. The dashboard is a Lovable build that gives me a single place to monitor agent status, review outputs, and approve or return anything that needs a human decision before it moves forward. Agents are planned across several areas of the business. We will build one at a time. I will walk you through the requirements for each before you start. Examples of agents here by business category (these could change): - MARKETPLACE & CATALOG. Product Reviews (first project), Catalog Enrichment and SEO, Pricing and Margin Monitor, New Product Auto-Pricer, Maker Stories, Maker Audit, Maker Analytics, Review Monitor. - CONTENT & SOCIAL. Content Generation, Cultural Moment Monitor, Social Publishing, Pinterest Curator, Instagram DM Automation, Image Production, Founder Content Amplifier. - MARKETING & ADS. Email Sequences, Paid Media Director, Ads Performance Monitor, LinkedIn Outreach. - SEO and Search. SEO and AI Search Visibility, Crawl Error and Redirects. - THE SCHOOL (Our Coaching Offerings). AI Readiness Assessment, Coaching Prep Tool, Workshop Launcher, Course Completion Monitor, Immersion Round Tracker. - FINANCE & OPS. Profit Police, Cash Flow Forecaster, Financial Health Monitor, System Health Monitor. - CUSTOMER SERVICE & GIFTING. Customer Service Drafts, Gift Inquiry and Proposals, Basket Assembler. OUR TECH STACK (Could Change). - AI AGENT BUILDING STACK. Claude Code, Claude API, Python, Make.com, Replit, Lovable, Google Sheets API, Baserow. - OTHER BUSINESS SYSTEMS. Shopify API, DropCommerce API, Matrixify, Typeform, Stripe API, Yotpo API, Klaviyo API, Instagram Business API, Later API, Pinterest API, ManyChat API, Bannerbear API, LinkedIn API, Google Analytics 4 API, Google Search Console API, DataForSEO API, QuickBooks Online API, Google Drive API. HOW WE WORK. - HOURLY. Collaborative and iterative engagement. - REQUIREMENTS. We review together before each build and refine as we go. - QA. I handle testing and QA on my end. - DOCUMENTATION. All work is documented throughout with decision logs and handoff notes so full ownership and control remains with me at every stage. - IP. All intellectual property and work product belongs to me entirely. - CLAUDE. You are expected to maintain your own Claude environment at a level that supports serious development work with no usage limitations. - ACCESS. All business systems and APIs provided with scoped credentials as needed. - DEPLOYMENT. Production deployment is handled collaboratively. - COMMITMENT. Looking for someone who can help maintain and evolve these tools over time while I retain full control and understanding of everything we build. WHAT I AM LOOKING FOR. - CLAUDE. Must use Claude as your central AI LLM. Experience. Working experience with the Claude API and the tools in the building stack above, or a demonstrated ability to learn new tools quickly. - COMMUNICATION.Clear communicator who works independently and does not need to be managed through a task, but is promptly responsive to me. - MINDSET. Building with AI tools as a regular part of your work. TO APPLY. Please share a brief description of one or two AI agents you have built, what they did, and what tools you used. Include a note on your familiarity with the tools listed above and your hourly rate.

We’re looking for a creative anchor for our paid media clients. You own ad creative from concept through final asset: design strategy, first drafts, revision cycles, and the production pipeline that gets variants out the door. This role requires using an AI-assisted production stack. You’ll spend your hours on the work that requires judgment — concepting, client-facing creative strategy, and revision decisions — not hand-resizing 40 banner variants. You'll work directly with our Head of Paid Media and ads managers. What you'll own - Creative strategy per client. You run the design strategy process for each account - competitor and market research, testing plans, and campaign concepts tied to performance data. - Static ad design. First drafts and full campaign suites for Meta, Google, and LinkedIn. Data-driven creative that's built to convert, not win awards. - Revision cycles. Internal and client feedback rounds, managed to a standard: tight turnarounds, limited rounds, clear rationale when you push back. - The AI production pipeline. You operate and improve our versioning/resizing workflow. When a new tool cuts production time without cutting quality, you test it and systematize it. - Video creative direction. Scripting, storyboards, and creative briefs for video ads. Editing execution is a plus. - Quality control. If it's not client-ready, it doesn't go out. - Asset hygiene. Working files, final files, and folder structure stay organized and findable. The next person can pick up any account cold. This role is paid ads production at scale — resizing, iterating, systematizing, and executing within clear brand guidelines. If you enjoy: - Clean systems - Clear feedback - Repeating what works (and improving it incrementally) - Using AI tools to move faster …this role will be a great fit. If you’re looking for expressive, experimental, or open-ended creative work, this is probably not the right seat. _________ Primary Responsibilities - Create and resize high volumes of paid ad creative across platforms: - Meta (Facebook / Instagram) - Google Display - LinkedIn (occasional) - Produce ad variations for: - Event stages (early bird → last chance) - A/B tests (copy, imagery, CTA emphasis) - Execute cleanly within existing brand systems - Incorporate feedback quickly with minimal revision cycles Occasionally support: - Simple motion graphics - Light video editing (short-form ads) - GIF creation Workflow Note A large portion of this role is production work. You’ll often be working from: - Existing templates - Prior winning creatives - Clear creative direction from our lead designer + media team - Speed, consistency, and accuracy matter more than originality Tools & Skills Required Must-Haves -Strong experience designing paid digital ads -Advanced proficiency in: -Adobe Photoshop -Adobe Premier Pro is a plus -Google Business Suite -Comfortable exporting for multiple platforms + specs -Strong attention to detail (typos, alignment, brand compliance) -Ability to follow systems and checklists -Great time tracking AI & Automation We strongly prefer designers who already use (or are eager to use): - AI-assisted image generation or enhancement - Background removal, upscaling, smart resizing - Template-based workflows - Any AI tools that reduce repetitive effort without sacrificing quality (You don’t need to use the same tools we do — just show us how you work faster.) Bonus - Scriptwriting & video editing skills - Experience inside an EOS, Traction, or ScalingUp company - Familiarity with Looker Studio, Google Analytics, or other reporting tools _________ You’re likely a strong fit if you: - Are detail-oriented and precise - Prefer clear direction over ambiguity - Enjoy executing and refining more than reinventing - Take pride in clean, error-free delivery - Can shift up or down in hours without friction - Are comfortable working with clients to talk creative strategy Tools you'll use daily - ClickUp, Basecamp, Slack, Zoom, Google Workspace, Claude, Zapier, Swydo, Vidyard

eSoftware Associates is seeking a Senior Full Stack Microsoft 365 Developer / Architect to design, develop, and deliver enterprise business solutions across the Microsoft ecosystem. This is a hands-on development role requiring expertise in Microsoft 365, SharePoint Framework (SPFx), Power Platform, Azure, Copilot Studio, Microsoft Graph API, React, TypeScript, C#, and SQL Server. The ideal candidate is a senior Microsoft 365 developer who can independently design, architect, and build enterprise business solutions. Candidate has a proven track record delivering production-ready Microsoft 365 solutions and is comfortable moving between client discussions, architecture design, development, troubleshooting, and deployment. What You Will Do · Design and develop Microsoft-based business solutions · Build SPFx applications and modern web experiences · Develop Power Apps, Power Automate solutions, and Copilot agents · Create integrations using Microsoft Graph API, Azure services, and third-party platforms · Develop Azure Functions, Logic Apps, and cloud-native solutions · Participate in client discovery, solution design, and technical planning sessions · Create technical documentation and architecture deliverables · Lead technical delivery across client projects · Troubleshoot, optimize, and enhance existing client solutions Non-Negotiable Requirements · 8+ years of Microsoft development experience · Extensive SPFx development experience · Power Platform development experience · Experience with Azure Functions and/or Logic Apps · Experience with Microsoft Graph API · Experience delivering client-facing projects · Ability to demonstrate previous work · Strong written and verbal communication skills Required Technical Skills Microsoft Ecosystem · Microsoft 365 · SharePoint Online · SharePoint Framework (SPFx) · Power Apps · Power Automate · Dataverse · Copilot Studio · Microsoft Teams Integrations · Microsoft Graph API Azure · Azure Functions · Azure Logic Apps · Azure App Services · Azure Storage · Azure SQL Development · C# · .NET / ASP.NET Core · SQL Server · REST APIs · JavaScript · TypeScript · React · HTML5 / CSS3 Development Lifecycle · Azure DevOps · Git · CI/CD · Agile/Scrum Additional Experience That Will Differentiate Top Candidates · Power BI · Power Pages · AI Builder · Microsoft Certifications · Microsoft MVP Recognition · Enterprise Architecture Experience · Multi-Tenant Microsoft 365 Environments · SaaS Application Development Portfolio & Demonstration Requirement Applicants must provide a resume, LinkedIn profile, portfolio of completed work, and/or examples of Microsoft solutions they personally developed, including SPFx, Power Platform, Azure, Copilot, or Microsoft Graph API projects. Candidates selected for interviews should be prepared to demonstrate previous solutions and discuss their specific contributions to those projects. Applicants who cannot provide examples of previous work will not be considered. What We Are Looking For We are looking for a Microsoft technology expert who can design solutions, build applications, integrate systems, and guide clients from concept through deployment. This is a hands-on development role. Candidates should currently be developing solutions and not solely functioning in project management, consulting, or advisory positions.

Job Overview I run four companies. A marketing agency, a SaaS platform, a professional community, and a fractional operating practice. I also wrote a book called Build Your Comeback, about getting unstuck, built from twenty years of rebuilding companies and one very real experience of rebuilding myself after overcoming addiction. Around that book there's supposed to be a whole ecosystem: a quiz funnel, workbooks, a newsletter, a course, coaching. The products are mostly written. The strategy is done. The project plan exists down to the task level. What's missing is the person who owns getting it built. Every time I sit down to execute it myself, one of the four companies eats my day. I've written this plan three times. I don't need a fourth plan. I need an operator. What you'd own The entire execution layer of this build. Specifically: The funnel itself: product pages in Stan Store, email automations in Kit, the quiz in ScoreApp, the integrations between all of them, and the testing that proves every path works before anything launches. Formatting the workbooks into polished, sellable PDFs. The publishing calendar and content production pipeline, from scheduling social media posts to managing video edits. The analytics tracker. The project plan in ClickUp, which you'll run like it's yours, because it will be. When something's supposed to ship Tuesday, you're the reason it ships Tuesday. When a tag isn't firing in Kit, you notice before a customer does. When I'm the bottleneck on an approval, you chase me until I'm not. (That last one matters a lot.) Responsibilities - Build and manage product pages, checkout, and digital product delivery in Stan Store - Build and maintain email automations, sequences, tagging, and a weekly newsletter in Kit (ConvertKit) - Set up and manage a lead-generation quiz in ScoreApp, integrated with the email platform - Format and design workbooks and lead magnets into polished, sellable PDFs in Canva - Run the social content pipeline: scheduling, publishing, and managing video edits across Instagram, LinkedIn, TikTok, and YouTube Shorts - Plan and run in-person content shoot days: shot lists, filming, getting the founder on camera and keeping the footage organized - QA every funnel path end to end before launch, and keep watching after launch so problems get caught before customers find them - Maintain a simple performance tracker (quiz completions, opt-ins, sales, email metrics) and flag what the numbers are saying - Run the project plan in ClickUp: priorities, deadlines, and chasing approvals, including mine Skills - Hands-on experience with creator-economy tools: Stan Store (or Gumroad, Podia, Kajabi), Kit/ConvertKit (or a comparable email platform), and quiz/form tools like ScoreApp or Typeform - Strong Canva and/or Photoshop skills for product and social design - Basic short-form video editing (CapCut, Descript, or similar) - Social media management across Instagram, LinkedIn, TikTok, and YouTube Shorts - Comfortable reading marketing metrics (conversion rates, open rates, funnel drop-off) and adjusting based on what they say - A sharp editing eye: you'll catch the typos, broken links, and anything off-voice before it ships - Organized enough to run multiple workstreams at once without anything slipping; experience with ClickUp or a similar project tool - Comfortable directing someone on camera and running a low-fuss shoot You're probably right for this if You've worked inside the creator economy and have the receipts. You've built funnels, run email platforms, operated someone's digital product business, or produced content for a founder or creator. You're organized to a degree that mildly annoys your friends. You like having real ownership instead of a task list. And you live close enough to come to my office once or twice a week without hating your life. You're not right for this if You need every task spelled out twice, you're looking for a creative outlet for your own voice, or you want a job where someone else notices when things slip. In this role, you're the person who notices. How to apply Send me a short intro, and three links to things you've actually built or run: funnels, product pages, content operations, a creator's account you operated. Tell me what part of LA you're in. That's it. If your links are good, you'll hear from me fast.

We need someone who can do both: think strategically about funnel design (which marketing message wins with which buyer, how to sequence outbound emails and retargeting ads) AND get hands-on inside HubSpot and Apollo to actually build and fix it. Immediate priorities: Audit and fix a broken sync between Apollo and HubSpot (leads aren't tracking correctly) Get LinkedIn ads back up and running, with proper targeting, retargeting, and lead capture in place before sending traffic to a booking page. Activate a large list of dormant contacts we haven't emailed yet Enable retargeting and proper sequence implementation with a focus on TOFU. Give us an honest opinion on whether our current marketing strategy is right In your application, answer this: We're deciding between three ways to pitch our product — one about company culture certification, one about the dollar cost of bad hires, one comparing us against competitors. Which would you pick as the lead message, and why? We want to see how you think, not a perfect answer. We'll pay for a short paid trial task before any bigger commitment.

⭐ JOB AD: Full Stack Java Developer (Hybrid – NJ Office Required for Initial Paid Assessment) Location: Mountain Lakes, NJ (Initial in‑office assessment required) Type: Contract → Long‑Term / Hybrid Compensation: Competitive, based on experience and performance We are expanding our engineering team as we scale our Revenue Generation Engine (RGE) and Autonomous OS — advanced AI-driven systems powering multiple client platforms. We are seeking a Full Stack Java Developer who is comfortable working across modern backend and frontend stacks, and who can execute clean, efficient, and secure development workflows. This role begins with a paid, in‑office technical assessment at our private NJ development office. This is standard procedure due to the sensitive nature of our systems and the proprietary architecture we maintain. ⭐ What You’ll Do (Initial Assessment Project) The first assignment is a small, well‑defined technical task designed to evaluate your baseline competency with standard development tools and workflows: - Setting up and running a project locally - Working with GitHub repositories - Re-establishing deployment pipelines (e.g., Netlify or similar) - Ensuring clean builds and proper CI/CD functionality These are foundational skills expected of any experienced developer. Successful completion unlocks access to larger, ongoing AI and enterprise projects. ⭐ What We’re Looking For - Strong experience with Java, Spring Boot, REST APIs, Microservices - Solid understanding of React/Angular, modern front-end workflows - Comfort with GitHub, CI/CD, cloud deployments (Netlify, AWS, GCP, Azure) - Ability to work efficiently, follow structured processes, and deliver clean execution - Professionalism, reliability, and strong communication - Ability to work on-site for the initial assessment (required) - Availability for hybrid or remote work afterward (project-dependent) ⭐ Why Work With Us - We are scaling rapidly and onboarding multiple developers - You will work directly with our architecture and AI systems team - Opportunity to grow into long-term, high-impact roles - Exposure to cutting-edge AI automation and enterprise-level systems - Competitive compensation with performance-based advancement - A culture focused on speed, precision, and innovation ⭐ How to Apply Please send: - Your resume or LinkedIn profile - Your standard rate (hourly or fixed) - Your availability for the in‑office paid assessment in Mountain Lakes, NJ Office We are moving quickly and evaluating candidates on a rolling basis.

About ProviderNow ProviderNow is the healthcare platform you've always wished existed—and will actually use. We're redefining how people access healthcare by making high-quality care simple, transparent, and affordable. Rather than replacing insurance, ProviderNow helps individuals, families, employers, and organizations access quality healthcare without the complexity and limitations of traditional insurance. Our platform offers nationwide virtual care, transparent pricing, affordable pharmacy solutions, and an AI-powered healthcare guide that helps members navigate their healthcare journey with confidence. We're looking for someone who loves moving fast, learning quickly, and helping build a modern healthcare company from the ground up. Your Opportunity: hourly rate with incentives monthly based on company goals. ProviderNow is seeking a Growth Marketing Specialist to help execute and optimize our direct-to-consumer marketing efforts. This is a highly execution-focused role. You'll work closely with our Marketing Director and CEO to launch campaigns, analyze results, improve performance, and continuously test new ideas. We're a startup, and momentum matters. Every day counts. We're looking for someone who takes ownership, communicates proactively, closes the loop on every task, and thrives in an environment where priorities move quickly. If you're energized by learning, executing, and making an immediate impact, you'll fit right in. What You'll Do Design and build high-quality email campaigns using Mailchimp, Canva, and related marketing tools. Create, schedule, and optimize email and SMS marketing campaigns. Analyze campaign performance using open rates, click-through rates, conversion rates, heat maps, and other engagement metrics. Continuously improve campaign performance through testing, experimentation, and data-driven iteration. Support organic and paid social media initiatives across multiple platforms. Help scale ProviderNow's digital presence through content distribution, community engagement, and social publishing tools. Research how consumers search for affordable healthcare services, identify emerging trends, and recommend new opportunities to increase awareness, engagement, and conversions. Develop a deep understanding of ProviderNow's services and translate complex healthcare topics into simple, compelling marketing messages. Build repeatable marketing processes and improve operational efficiency. Continuously evaluate emerging marketing tools, AI solutions, automation platforms, and digital growth strategies that can help ProviderNow scale more effectively. Support the Marketing Director with campaign execution, research, reporting, content creation, and other marketing initiatives. Help ensure projects move quickly from idea to execution while maintaining a high standard of quality. What We're Looking For The ideal candidate has: Experience using Mailchimp to build, automate, segment, and optimize email and SMS campaigns. Strong Canva design skills and an eye for clean, effective marketing creative. Experience analyzing campaign performance using open rates, click-through rates, conversions, engagement metrics, heat maps, and other marketing analytics to continuously improve results. Experience using marketing automation, scheduling, publishing, and analytics platforms to efficiently manage and scale digital marketing initiatives. Experience supporting social media campaigns, community engagement, and content distribution across multiple platforms. Strong organizational skills with exceptional attention to detail. Excellent written communication skills. A bias toward action with the ability to execute quickly, adapt, and consistently follow through. The ability to quickly develop expertise in new products, industries, customer behaviors, and market opportunities. Comfort working in a fast-paced startup environment where priorities evolve rapidly and every contribution matters. Bonus Qualifications Experience with any of the following is a plus: Healthcare or wellness marketing GA4 or other analytics platforms SEO and keyword research Social listening and audience research A/B testing Landing page optimization Marketing automation AI-assisted content creation Basic HTML for email marketing Meta, LinkedIn, Reddit, TikTok, Instagram, or X campaign management What Success Looks Like Within your first six months, you'll: Help increase engagement across our marketing channels. Continuously improve email and SMS performance through testing and optimization. Build repeatable marketing processes that improve execution speed. Become a trusted operational partner to the Marketing Director. Help ProviderNow reach more people who need affordable healthcare. Opportunity for Growth As ProviderNow grows, this role has the opportunity to evolve into a full-time position with expanded responsibilities. We believe in investing in high performers and promoting from within whenever possible. We're looking for someone who wants to grow with the company and help build a world-class marketing organization. Why Join ProviderNow? You'll have the opportunity to make an immediate impact while working directly with experienced leadership in a fast-growing healthcare company. If you're energized by building, testing, learning, and improving every day, we'd love to meet you.

Paid Digital Marketing Lead (Contract-to-Hire) Mission Collaborate on the strategy + own the day-to-day execution and optimization of OneStream’s global paid digital marketing programs across Google, LinkedIn, StackAdapt, Reddit, Meta, and emerging channels to maximize ICP account reach, engagement, pipeline creation, and revenue impact. AI is central to how this role operates: you will work with Claude, including Claude Cowork, every day, integrating AI across your workflows to raise both the quality and speed of everything you do. You won't do this alone – you will work day-to-day with a dedicated digital analyst and partner closely with paid digital strategy leadership, who provide deep data and strategic support while you own the channels hands-on. This is a contract-to-hire position: the role begins as a 3–6-month contract engagement, with the intent to convert to a permanent role at the world’s fastest-growing + 4x Gartner leader fintech organization, once mutual fit is confirmed. Success to us • 80%+ reach within target ICP account segments • Increased engaged accounts and buying group penetration • Increased demo requests and qualified meetings • Improved conversion rates throughout the funnel • Efficient and scaled up pipeline creation and pipeline influence • Continuous testing that improves performance quarter over quarter Core Responsibilities Strategy & ABM • Bring a clear point of view on global paid media strategy: channel mix, audience prioritization, budget allocation, and where to invest next by geo and region • Build account-based audience and targeting strategies using ABM platforms such as Demandbase and/or 6sense, activating intent and engagement data in paid campaigns • Align paid media plans to ICP segments, buying groups, and quarterly pipeline goals Platform Execution • Build, launch, and optimize campaigns as an expert directly within: • LinkedIn Campaign Manager • Google Ads • StackAdapt • Reddit Ads • Meta Ads • Additional channels (including paid LLM channels) as needed • Build retargeting and nurture/surround programs • Manage account-based advertising campaigns • Launch campaigns across awareness, consideration, demand generation, and opportunity acceleration motions Optimization & Performance • Monitor campaign performance daily • Adjust bids, budgets, audiences, placements, creative, and landing page experiences • Analyze performance trends and identify opportunities • Develop testing roadmaps across: • Creative • Messaging • Offers • CTAs • Audience segments • Landing pages • Channel mix Insights & Analytics • Translate campaign data into actionable recommendations • Surface weekly insights to Digital, Campaigns, and Field Marketing teams • Identify: • Audience opportunities • Content gaps • Creative opportunities • Funnel bottlenecks • Channel performance shifts • Partner with Marketing Operations on attribution and measurement Cross-Functional Partnership • Work day-to-day with your digital analyst and paid digital leadership on measurement, performance reviews, and strategic planning • Partner with: • Campaign Marketing • Product Marketing • Content Marketing • Web Team • SEO/AEO Team • Sales Development • Field Marketing • Ensure message consistency from ad to landing page to conversion AI & Modern Marketing • Make AI part of your daily operating system, with Claude and Claude Cowork as core tools alongside Gemini, ChatGPT, and platform-native AI capabilities, to accelerate: • Audience research • Creative ideation • Ad copy development • Performance analysis • Campaign optimization • Integrate AI into core workflows (research, reporting, creative iteration) so it drives measurable impact and quality, not just occasional assistance • Stay curious: experiment with emerging AI capabilities, build on what works, and share learnings with the broader marketing team Who You Are • Super curious: you ask why, dig beneath surface metrics, and constantly experiment with new channels, formats, and AI capabilities • Collaborative: you do your best work with others, from your digital analyst to leadership to cross-functional partners • Hands-on yet strategic: you're personally in the platforms every day, and you can zoom out to shape channel strategy and budget allocation • Extremely data-oriented: every decision starts with the data, and you bring structure and clarity to complex performance questions • An owner of outcomes: you measure yourself on pipeline and revenue impact, not clicks and impressions Preferred Experience • 8–10 years of deep, hands-on paid digital experience, ideally in B2B SaaS • Experience marketing to enterprise buyers • Experience targeting CFOs, CIOs, Finance, IT, or complex buying committees preferred • Strong LinkedIn expertise • Strong Google Ads expertise • Strong programmatic experience (StackAdapt, Demandbase, 6sense, RollWorks, etc.) • Hands-on experience with ABM platforms (Demandbase and/or 6sense), including building audiences from intent and account data • A strong point of view on B2B paid media strategy, developed through owning channel mix and budget decisions • Experience with Salesforce and marketing automation platforms • Comfortable working independently inside ad platforms rather than directing agencies • Genuinely AI-curious: already uses tools like Claude or ChatGPT in daily work, and eager to keep learning as AI capabilities evolve • Advanced analytical skills: comfortable deep in campaign data, attribution, and reporting, and fluent in using data to drive budget and optimization decisions

The Fractional Director of Marketing will be responsible for developing and executing marketing strategies that create new business opportunities for Conceptual Minds. This role is focused on helping Conceptual Minds attract, engage, and convert prospects — primarily auto repair shops, tire dealers, and other fragmented consumer-focused service businesses. The ideal candidate understands how to market an agency, professional services firm, or B2B service provider to business owners who may not be sophisticated marketers but are highly motivated to grow. We are looking for someone with a strong agency background who knows how to position marketing services, create compelling lead generation campaigns, build credibility, and move prospects from awareness to sales conversations. Experience working with agencies or businesses that serve fragmented local consumer categories — such as automotive, home services, healthcare practices, franchise systems, or multi-location operators — is strongly preferred. Key Responsibilities Lead Generation Strategy Develop and manage a marketing strategy designed to generate qualified leads for Conceptual Minds. Identify and prioritize target segments, including independent auto repair shops, tire dealers, multi-location operators, and other local service businesses that fit Conceptual Minds’ ideal customer profile. Create campaigns that drive prospect engagement through channels such as email marketing, LinkedIn, webinars, direct mail, referral programs, partnerships, content marketing, paid media, industry associations, and event marketing. Build lead generation systems that consistently create awareness, interest, and sales opportunities for Conceptual Minds. Brand Positioning & Messaging Strengthen Conceptual Minds’ positioning as a trusted marketing growth partner for auto repair shops, tire dealers, and local service businesses. Develop clear messaging that explains what makes Conceptual Minds different, including its industry knowledge, practical coaching model, customer-centric approach, creative strategy, and data-driven marketing recommendations. Create content and campaign themes that resonate with business owners who care about car count, customer retention, revenue growth, marketing ROI, and operational simplicity. Help translate Conceptual Minds’ expertise into marketable content, including webinar topics, case studies, email campaigns, social posts, sales collateral, lead magnets, landing pages, and thought leadership pieces. Campaign Planning & Execution Plan and oversee campaigns designed to generate new leads and nurture existing prospects. Coordinate with internal team members, designers, copywriters, media buyers, vendors, and leadership to ensure marketing initiatives are executed on time and with a high level of quality. Develop campaign calendars, promotional plans, event follow-up sequences, webinar marketing plans, and prospect nurture workflows. Ensure that all marketing activity supports Conceptual Minds’ sales goals and overall growth strategy. Funnel Development & Sales Enablement Help improve the path from prospect awareness to booked sales conversations. Develop and refine lead capture forms, landing pages, email sequences, sales collateral, follow-up messaging, and prospect education materials. Work with leadership and sales stakeholders to define lead qualification criteria and improve handoff from marketing to sales. Create materials that help prospects understand Conceptual Minds’ services, value proposition, case studies, pricing logic, and growth methodology. Support sales conversations with strategic insights, campaign ideas, competitive positioning, and prospect-specific recommendations when needed. Performance Tracking & Optimization Track and report on lead generation performance, including qualified leads, booked calls, conversion rates, campaign performance, cost per lead, source attribution, and pipeline contribution. Evaluate which marketing channels and messages are creating the strongest opportunities for Conceptual Minds. Recommend adjustments to improve campaign performance, lead quality, and conversion efficiency. Help build a more disciplined reporting process for Conceptual Minds’ own marketing efforts. Required Qualifications 5+ years of marketing experience, with meaningful experience working in or with a marketing agency. Proven ability to develop and execute lead generation strategies for a B2B service business, agency, consulting firm, or professional services company. Experience creating campaigns that generate qualified leads and sales opportunities. Strong understanding of direct response marketing, positioning, content marketing, email marketing, webinars, LinkedIn, referral marketing, and sales enablement. Ability to write or guide clear, compelling messaging for business owner audiences. Strong understanding of how to move prospects through a marketing and sales funnel. Comfortable working with leadership to turn business goals into actionable marketing plans. Strong project management skills and ability to coordinate multiple campaigns and stakeholders at once. Ability to analyze marketing performance and make practical recommendations based on results. Excellent written and verbal communication skills. Preferred Qualifications Experience working with agencies that support fragmented consumer-focused industries, including: Automotive repair and tire dealers Home services HVAC, plumbing, electrical, roofing, or pest control Healthcare practices Franchise systems Multi-location local service businesses Other high-trust, local consumer service categories Experience marketing to small business owners, operators, franchisees, or local market leaders. Experience creating thought leadership, webinars, industry-specific campaigns, case studies, and nurture sequences. Familiarity with CRM systems, email marketing platforms, Google Analytics, Google Ads, LinkedIn, landing page tools, call tracking, and marketing automation. Experience supporting event marketing, industry association partnerships, referral programs, or affinity-style business development programs. Automotive aftermarket, tire, auto repair, or local service marketing experience is a strong plus. Ideal Candidate Profile The ideal candidate is a practical growth marketer who understands how to generate leads for a specialized marketing agency. They should know how to take a clear niche — auto repair shops, tire dealers, and local service businesses — and turn that focus into compelling campaigns, strong messaging, useful content, and qualified sales opportunities. This person should be strategic enough to shape the overall marketing plan, but hands-on enough to help create campaigns, improve landing pages, guide email sequences, develop webinar topics, and identify what is or is not producing results. They should understand that Conceptual Minds does not need generic marketing activity. It needs marketing that builds trust, demonstrates expertise, educates prospects, and creates meaningful sales conversations with the right types of business owners. Success Measures Success in this role will be measured by: Increased qualified leads for Conceptual Minds More booked sales conversations with ideal-fit prospects Stronger lead quality from target industries Improved prospect nurture and follow-up systems Clearer positioning and messaging for Conceptual Minds Better visibility in the automotive repair, tire dealer, and local service business markets More consistent execution of campaigns, webinars, content, partnerships, and referral programs Improved tracking of marketing source, pipeline contribution, and conversion performance Position Details Role Type: Fractional / Part-Time / Contract Reports To: CEO / Leadership Team Primary Focus: Lead generation and growth marketing for Conceptual Minds Location: Remote, with occasional meetings as needed Target Market: Auto repair shops, tire dealers, and fragmented local service businesses Compensation: Commensurate with experience and scope of engagement Summary This is a growth-focused marketing leadership role for someone who understands agency marketing, B2B lead generation, and the realities of selling to small and mid-sized business owners. The right person will help Conceptual Minds build a more consistent, strategic, and measurable marketing engine that attracts the right prospects, creates trust before the sales conversation, and supports long-term company growth.