- Hourly: $50.00 - $70.00
- Expert
- Est. time: More than 6 months, Less than 30 hrs/week
About Rule Your Kingdom: Rule Your Kingdom is a premium forensic SEO and search engineering agency based in Waco, TX, dedicated to building technical SEO systems and digital infrastructure for high-stakes industries where search visibility directly impacts revenue. We serve clients in competitive sectors like law firms, medical practices, dental offices, home services, and eCommerce, capturing demand at the exact moment intent is expressed. Our approach is engineering focused: no smoke, no shortcuts, no wasted spend - only measurable authority built from the ground up through forensic analysis, intent-driven systems, and data-driven strategies. As a Google Partner, we command top spots on Google for our clients, blending creativity with rigorous technical expertise to foster brand loyalty and predictable revenue ecosystems. We're committed to outstanding customer service, honesty, integrity, and educating our clients on complex digital topics. We're expanding our paid search capabilities and seeking a highly skilled Google Paid Search Specialist with strong expertise in both Google Ads and Google Local Services Ads. We utilize both platforms extensively across our client base, and the right person must be highly capable with both. The types of Google paid search clients you may be taking over are in the following industries: automotive repair, residential HVAC, residential painting, roofing, flooring, kitchen and bath resurfacing/refinishing, aviation, and ecommerce sales of high-end sporting equipment. The focus of our proactive marketing efforts is to attract new clients primarily in the fields of law, healthcare, home services, and e-commerce. This is a part-time freelance role starting at 10 hours per week immediately, with the potential to grow to 20 hours per week over the next several months as we continue to grow quickly. There is also the potential to grow into a full-time position if you choose, although you are also welcome to remain part-time if that is your preference. You will represent yourself as our Paid Search Engineering Specialist - a title that aligns with our forensic SEO and search engineering prowess. You'll handle client accounts on our behalf, maintaining our Google Partner certifications by passing required Google tests, such as Google Ads certifications. While not exclusive to us, your work servicing our accounts must embody our engineering mindset: data-driven decisions over intuition, proactive optimization, and alignment with business objectives for maximum ROI. This role requires a blend of technical expertise, analytical acumen, strategic thinking, and strong client-facing communication. You must be open and available to participate in paid client-facing meetings when needed, including client onboarding, troubleshooting, and periodic reporting/update meetings. You will also be expected to periodically provide basic information to our sales team to help us evaluate and land prospective Google paid search clients. This may include helping us determine whether a particular prospective business client is a good candidate for Google Ads, Google Local Services Ads, or both; estimating how many hours of setup would be involved; estimating how many hours of monthly management would likely be required; and recommending appropriate monthly Google Ads spend or weekly Google Local Services Ads budgets. This limited sales-support input is the only activity we would expect you to occasionally perform without being paid, because none of us gets paid unless we land the account. You must be comfortable with that arrangement. If you're a proactive expert who thrives in fast-evolving environments, including 2026 trends like privacy-centric tracking and Local Service Ads, and can deliver measurable results in competitive markets, we want to hear from you. Key Responsibilities: - Manage and optimize Google Ads and Google Local Services Ads accounts for 10 hours weekly initially, then up to 20 hours per week over the next several months (plus more if desired), including setup, ongoing maintenance, and scaling for new clients. - Pass Google Ads certification exams on our behalf to maintain our Google Partner status. Structure campaigns logically based on business objectives, using tools such as Google Ads Editor for bulk changes and the Manager Account (MCC) for multi-account oversight. - Conduct in-depth keyword research and management, incorporating negative keywords to eliminate irrelevant searches and reduce wasted spend. - Implement and refine bidding strategies, including Target CPA and Target ROAS, using a mix of automation and manual controls for budget optimization. - Craft compelling ad copy, including Responsive Search Ads (RSAs), and conduct A/B testing for performance gains. - Enhance ads with extensions and assets, such as site links, callouts, and location extensions, to boost visibility. - Analyze key metrics, including CTR, CPC, Conversion Rate, ROAS, and other relevant performance data, using Google Analytics 4 (GA4) integration to identify trends, underperforming segments, and opportunities. - Set up and maintain conversion tracking, including server-side and first-party data solutions for privacy compliance. - Perform proactive optimizations: search term audits, pausing underperforming campaigns, audience targeting, remarketing, and landing page alignment to achieve 1:1 conversion ratios. - Handle automation wisely - trusting Google's AI where appropriate but overriding to prevent overspending. - Manage and optimize Google Local Services Ads for service-based clients, including profile review, budget recommendations, lead quality evaluation, dispute management where appropriate, and ongoing performance monitoring. - Stay ahead of trends like Performance Max (PMax), privacy-centric tracking, and Local Service Ads (LSAs) for service-based clients. - Provide clear, insightful reporting to internal stakeholders, highlighting ROI and strategic recommendations. - Participate in paid client-facing meetings as needed, including onboarding meetings, troubleshooting meetings, and periodic reporting/update meetings. - Periodically provide basic sales-support guidance to help us evaluate prospective Google paid search clients, including whether Google Ads, Google Local Services Ads, or both are appropriate; estimated setup and monthly management time; and recommended ad spend levels. - Align all efforts with client business goals, such as lead generation and brand awareness, while embodying our forensic, engineering-driven approach. Required Skills & Qualifications: 1. Technical Proficiency & Strategy - Proven expertise in account structure and setup: Organizing campaigns, ad groups, and keywords based on business objectives. - Advanced keyword management and research using tools like Keyword Planner, with strong use of negative keywords to minimize waste. - Mastery of bidding and budget optimization, including automated strategies such as Target CPA and Target ROAS, along with manual in-depth control. - Skilled in ad copywriting and testing: Creating relevant ads, RSAs, and A/B variations for optimal performance. - Proficient with ad extensions and assets to enhance visibility, including site links, callouts, and location extensions. - Expert-level knowledge of Google Ads Editor for bulk edits and Google Ads Manager Account (MCC) for multi-client management. - Strong working knowledge of Google Local Services Ads, including setup, optimization, budget strategy, lead review, lead quality improvement, and ongoing client guidance. 2. Analytical & Data Skills - Strong data analysis and interpretation: Evaluating CTR, CPC, Conversion Rate, ROAS, and other metrics to spot trends and drive adjustments. - Experience implementing conversion tracking, including GA4 integration, to measure true business value. - Ability to improve Quality Score through optimized keyword-ad-landing page relationships, reducing CPC and boosting positions. - Pattern recognition in historical data, especially in post-COVID ad auction dynamics. 3. Optimization & Maintenance - Proactive performance tuning: Regular audits, pausing underperformers, and testing new strategies. - Landing page optimization for relevance, mobile-friendliness, and high conversion rates. Audience targeting and remarketing to refine reach and reconnect with visitors. - Balanced handling of automation: Knowing when to leverage or override Google's AI to control spend. - Ongoing Google Local Services Ads optimization, including evaluating lead quality, recommending appropriate weekly budgets, and identifying opportunities to improve performance. 4. Soft Skills & Business Acumen - Exceptional attention to detail in geolocation, bidding, keyword management, and LSA profile accuracy to avoid budget waste. - Clear communication and reporting: Presenting data digestibly, emphasizing ROI and insights. Strong client-facing communication skills and willingness to participate in client onboarding, troubleshooting, and reporting/update meetings when needed. - Strategic thinking: Aligning campaigns with broader goals like lead generation or awareness. Ability to quickly evaluate prospective clients and provide practical sales-support recommendations regarding Google Ads, Google Local Services Ads, setup requirements, monthly management needs, and recommended ad spend. - Adaptability: Keeping current with AI, privacy changes, server-side tracking, first-party data, Google Local Services Ads, and platform evolutions. Additional Requirements: - 5+ years of hands-on Google Ads management experience, preferably for service-based or high-value clients, such as law, healthcare, home services, and ecommerce. - Strong hands-on experience with Google Local Services Ads. - Current or recent Google Ads certifications. We'll support recertification. - Familiarity with 2026 trends: Performance Max, privacy-centric tracking, and LSAs. - Ability to work independently as a freelancer, starting at 10 hours per week, with the capacity to grow into 20 hours per week over the next several months. - Openness to a role that could eventually grow into full-time if you choose, while also allowing you to remain part-time if preferred. - Strong English communication skills for client-facing representation and internal collaboration. Comfort with periodically providing limited, unpaid sales support to prospective accounts, understanding that none of us gets paid unless we land the account. - Portfolio or case studies demonstrating ROI improvements in competitive markets. Nice To Have: - Familiarity with CallRail, which we use for lead attribution and pay for on behalf of our clients. What We Offer: - Competitive hourly rate based on experience, $50-$70/hour, negotiable. - Opportunity to work with a forward-thinking agency in forensic SEO and search engineering. - Flexible, part-time commitment starting at 10 hours per week, with the potential to grow to 20 hours per week and possibly full-time if desired. - Paid client-facing meetings when your participation is needed. - Access to our tools and resources for efficient management. - Collaborative environment focused on long-term client success and measurable results. If you have the technical chops, analytical mindset, strategic vision, and client-facing communication skills to engineer paid search success in high-stakes markets, apply now! Please include in your proposal: - A brief overview of your Google Ads and Google Local Services Ads experience. - Examples of campaigns you've optimized, with metrics. - Any relevant experience managing Google Local Services Ads for service-based businesses. - Why you're drawn to a forensic, engineering-focused agency like ours. - Your availability, including whether you have the capacity to grow from 10 to 20 hours per week over the next several months. - Your proposed hourly rate. We look forward to partnering with a specialist who can help our clients rule their kingdoms through precision paid search engineering.
- Fixed price
- Intermediate
- Est. budget: $800.00
About SoleCycle SoleCycle (solecycle.shop) is a premium mail-in sneaker cleaning and restoration service based in Washington, DC. We serve resellers, boutiques, and collectors nationwide. Customers ship us their inventory, we deep clean and restore every pair by hand, and ship them back in 4–7 business days. What we need We're looking for someone to come in, set everything up properly, and hand it off. This is a one-time project, not an ongoing retainer. Once the work is done we'll manage things ourselves, so we need clean builds, clear documentation, and everything organized so a non-specialist can monitor it going forward. DELIVERABLES SEO audit and on-page optimization. Keyword research targeting sneaker resellers and collectors, optimize existing page titles, meta descriptions, headings, and internal linking. Submit sitemap to Google Search Console. Backlink and directory placement. Submit SoleCycle to relevant sneaker, resale, and local business directories. Identify and pursue backlink opportunities from relevant publications in the sneaker and resale space. Google Ads campaign build. Set up search campaigns targeting high-intent keywords (sneaker cleaning, shoe restoration, reseller cleaning service, etc.). Configure conversion tracking, negative keywords, and bid strategy. Hand off with a simple guide for managing spend. Meta ads campaign build. Build and launch Facebook and Instagram campaigns using our existing creative assets. Set up audiences targeting resellers and sneaker collectors. Configure the pixel and conversion events. Hand off with a simple guide for monitoring performance. Google Business Profile. Set up or optimize our GBP listing for local and national visibility. Handoff documentation. A simple one-pager per channel explaining what was set up, what to watch, and what to adjust month to month. Our audience Primary: sneaker resellers and secondhand stores who source beat pairs and flip them at a higher margin after restoration. Secondary: individual collectors protecting high-value pairs. Familiarity with the resale or sneaker market is a plus. What we need from you Experience setting up SEO and paid ads for ecommerce or service businesses (Shopify a plus) Ability to work with our existing creative assets, no content production required Clean, documented builds we can take over after handoff Familiarity with Google Search Console, GA4, Meta Business Suite, and Google Ads
- Hourly: $20.00 - $40.00
- Intermediate
- Est. time: 1 to 3 months, Less than 30 hrs/week
We are seeking a skilled freelancer to enhance our website's performance through Google Ads and SEO. The ideal candidate will have experience in managing Google Ads campaigns and optimizing website content for better search engine rankings. Responsibilities include conducting keyword research, analyzing website traffic, and implementing strategies to improve conversion rates. If you have a strong understanding of digital marketing and a proven track record in this field, we would love to hear from you.
- Hourly: $10.00 - $35.00
- Intermediate
- Est. time: 1 to 3 months, Less than 30 hrs/week
We are seeking a PPC expert to manage and optimize our Google Ads campaigns in the healthcare and wellness industry. The ideal candidate will have experience in creating and executing successful ad strategies, analyzing performance Overview We're a healthcare technology company looking for an experienced PPC specialist to manage and optimize our paid advertising campaigns. This is a contract role for an individual freelancer based in the United States. Agencies will not be considered. What we need You'll own the strategy and execution of our paid search and paid social campaigns, with a focus on driving qualified leads and measurable ROI. We care about closed-loop reporting, not just clicks and impressions. Responsibilities Build, manage, and optimize campaigns across Google Ads, Microsoft Ads, and paid social (LinkedIn, Meta) Conduct keyword research, audience targeting, and competitive analysis Write and test ad copy and landing page recommendations Manage budgets and bidding strategies to hit CPA and ROAS targets Provide clear, regular reporting tied to pipeline and conversions Stay compliant with advertising regulations specific to healthcare and wellness Required qualifications Based in the United States (this is a firm requirement) Proven PPC experience in the healthcare and/or wellness industry (please share specific examples) Hands-on expertise with Google Ads and Meta Ads Manager Strong understanding of conversion tracking, attribution, and analytics (GA4, etc.) Familiarity with healthcare advertising compliance and platform restrictions Excellent written communication and a data-driven approach Nice to have Experience marketing to health systems, hospitals, or multi-location provider groups Background with HIPAA-conscious advertising practices metrics, and making data-driven decisions to improve ROI. This role requires a strong understanding of the healthcare market and the ability to adapt to changing trends. If you have a proven track record in PPC and a passion for healthcare, we would love to hear from you.
- Hourly
- Expert
- Est. time: More than 6 months, Less than 30 hrs/week
Expert Meta Ads Growth Marketer (Creative + Media Buying + Scaling) About Us Cyngn is a Silicon Valley robotics company building AI-powered autonomous vehicles for industrial material handling. We help industrial companies automate repetitive workflows using self-driving tuggers powered by our proprietary DriveMod autonomy platform. Our mission is to solve labor shortages while improving safety, productivity, and operational efficiency through practical, enterprise-ready automation. We’re looking for someone who doesn’t simply “manage ads.” We want a growth marketer who knows how to build, test, optimize, and continuously improve Meta campaigns that scale. ⸻ What You’ll Own You’ll be responsible for our entire Meta advertising program. This includes: * Building campaign strategy from the ground up * Creating campaign structures inside Meta Ads Manager * Audience research and testing * Pixel and conversion optimization * Budget allocation and scaling * Creative strategy * Image, video and UGC asset creation * Copywriting * A/B testing dozens of creative variations * Weekly reporting with actionable insights * Finding new growth opportunities before we ask You should constantly be asking: “What should we test next?” ⸻ Creative Is Critical We’re looking for someone who understands that creative wins Meta. You should be comfortable producing or directing: * Static image ads * UGC concepts * AI-generated creative * Short-form video * Motion graphics * Carousel ads * Hooks and headlines * Multiple creative variations every week ⸻ Bonus Skills (Highly Preferred) While Meta is the primary focus, we’d love someone who can also help with: * Google Ads * Microsoft Ads (Bing) * LinkedIn Ads * Google Tag Manager * Landing page optimization (Hubspot based) * CRO The more channels you can contribute to, the better. ⸻ What Success Looks Like * Lower CAC * Higher ROAS * Drive + scale qualified leads/SQLs * Constant creative testing * Data-driven decisions * Clear communication * Fast execution * Bringing new ideas—not waiting for instructions ⸻ Requirements * Strong experience managing Meta Ads * Proven success scaling campaigns * Strong portfolio of ad creatives you’ve personally built * Strong understanding of attribution and conversion tracking * Excellent communication We’re looking for a long-term partner, not someone who simply turns campaigns on and off.
- Hourly: $35.00 - $75.00
- Intermediate
- Est. time: 1 to 3 months, Less than 30 hrs/week
# Meta Ads Expert Needed for Truck Accessory & Commercial Vehicle Upfitter (Lead Generation) We are looking for an experienced Meta (Facebook & Instagram) advertising specialist to manage paid advertising for our growing vehicle upfitting business in New Mexico. Our company installs truck accessories and commercial vehicle equipment, including: * Spray-on bedliners * Tonneau covers * Running boards * Lift kits and suspension * Camper shells * Fleet and contractor vehicle upfits * Custom fabrication Our goal is simple: generate high-quality local leads that turn into profitable installs—not vanity metrics like likes or followers. ## Responsibilities * Build and manage Meta lead generation campaigns * Create and test multiple ad creatives and audiences * Retarget website visitors and previous customers * Optimize campaigns for phone calls, quote requests, and appointments * Install and verify Meta Pixel and conversion tracking * Work with our team to create compelling offers and promotions * Provide weekly performance reports with recommendations ## Required Experience Please apply only if you have: * 3+ years managing Meta Ads professionally * Experience generating leads for local service businesses * Experience with high-ticket products or services ($500–$10,000+) * Strong understanding of Meta Ads Manager, Pixel, Conversion API, and attribution * Excellent English communication skills **Bonus points if you have worked with:** * Truck accessory companies * Automotive aftermarket businesses * Vehicle wrap or tint shops * Spray-on bedliner companies * Home service businesses * Fleet or commercial equipment companies ## When You Apply Please include: 1. A brief overview of your experience. 2. Three examples of successful Meta lead generation campaigns. 3. Your average cost per qualified lead for similar businesses. 4. Screenshots (or case studies) from Meta Ads Manager showing results. 5. Your recommended monthly management fee. 6. Your recommended monthly ad budget for a business like ours. 7. Whether you also manage Google Ads. 8. How you track calls, form submissions, and actual sales. ## Success Metrics We care about: * Qualified leads * Cost per qualified lead * Booked appointments * Sales generated * Return on ad spend (ROAS) We are looking for a long-term marketing partner. If you consistently generate profitable leads, there is an opportunity to expand into managing additional locations and increasing ad spend. **Please begin your proposal with the words "Waypoint Growth" so we know you've read the entire posting.**
- Fixed price
- Intermediate
- Est. budget: $2,000.00
We are a growing family law firm in Miami Lakes, Florida looking for an experienced Google Ads and Google Local Services Ads (LSA) specialist to help generate qualified consultations. This is not a social media position. We already have a separate social media/content partner. Scope of Work We are looking for someone who can: • Set up and manage Google Local Services Ads (LSA) • Build and optimize Google Search campaigns • Improve our Google Business Profile • Recommend landing page improvements to increase consultation bookings • Track conversions, phone calls, and consultation requests • Provide a simple monthly report with recommendations Budget • Approximately $500/month for ongoing campaign management. • Separate monthly advertising budget of approximately $1,500/month. Ideal Candidate Please apply only if you have experience marketing law firms. When applying, please answer the following: 1. Have you managed Google LSA for law firms? 2. Have you managed Google Ads for family law firms? 3. Approximately how much monthly ad spend do you currently manage? 4. What metrics do you focus on? 5. If you started Monday, what would your first 30 days look like? 6. Please provide one or two examples of successful legal marketing campaigns you've managed. We are looking for a long-term partner who is proactive, data-driven, and focused on generating consultations—not vanity metrics such as impressions or followers.
- Hourly: $50.00 - $100.00
- Intermediate
- Est. time: 1 to 3 months, Less than 30 hrs/week
We are seeking an experienced professional to manage Google Ads and SEO for our hockey equipment e-commerce business. The ideal candidate will have a strong background in digital marketing and a proven track record in increasing online visibility and driving sales. Responsibilities include optimizing ad campaigns, conducting keyword research, and improving website SEO to enhance customer engagement and conversion rates.
- Hourly: $55.00 - $95.00
- Expert
- Est. time: More than 6 months, 30+ hrs/week
We are looking for an experienced Freelance Paid Media Specialist to support our agency with white-label paid media services for hospitality, tourism, and experience-driven brands. This role is ideal for someone who understands how to turn strong organic content and brand storytelling into measurable paid media results, especially for brands focused on bookings, visits, ticket sales, and community growth. * Develop paid media strategies aligned with client goals, budgets, audiences, and campaign timelines * Build, launch, and manage campaigns across Meta Ads Manager, Google Ads, and other relevant platforms * Support campaigns for hotels, hospitality groups, destinations, attractions, restaurants, events, and lifestyle brands * Recommend campaign objectives, targeting, creative formats, placements, budgets, and testing strategies * Manage paid social campaigns for awareness, engagement, traffic, lead generation, bookings, ticket sales, and conversions * Set up and manage tracking, pixels, conversion events, UTMs, and reporting dashboards * Monitor campaign performance and make ongoing optimizations to improve results * Provide clear insights and recommendations based on performance data * Collaborate with our team on creative direction, ad copy, landing page recommendations, and testing opportunities * Prepare monthly or campaign-specific reports with key takeaways, wins, learnings, and next steps * Communicate proactively with our internal team while remaining white-labeled to clients when needed We are looking for someone with: * 5+ years of hands-on paid media experience * Proven experience managing campaigns across Meta Ads Manager and Google Ads * Experience with hotels, hospitality, travel, tourism & destinations
- Hourly: $35.00 - $95.00
- Expert
- Est. time: More than 6 months, Less than 30 hrs/week
We are looking for a Google Ads specialist to help improve lead generation for a mobile detailing business in Southern California. This is for a local service business, not ecommerce. We already have an active Google Ads campaign running and want to start with a paid audit of the existing account first before deciding on ongoing management. Our business offers services such as interior deep cleans, wash clay and seal packages, ceramic coatings, paint correction, and maintenance details. Our goal is not vanity metrics. We care about qualified leads, booked jobs, lead quality, cost per booked job, reducing wasted spend, and improving overall account performance. For the initial audit, we want help with: Reviewing current campaign structure Reviewing keywords and search terms Reviewing negative keywords Checking location targeting and service area setup Reviewing ad copy Checking conversion tracking Identifying wasted spend Identifying lead quality issues Highlighting top problems and opportunities Providing a 30 day action plan You should have experience with U.S. local service businesses such as auto detailing, tint, car wash, HVAC, plumbing, roofing, junk removal, landscaping, or similar service based businesses. What success looks like: Better quality leads More booked jobs Lower wasted ad spend Clear communication Strong understanding of local intent and service area targeting A clear action plan instead of vague recommendations To apply, please answer these questions: 1. What U.S. local service businesses have you run Google Ads for? 2. Have you worked with auto detailing, tint, car wash, PPF, ceramic coating, or similar automotive service businesses before? 3. What would you check first in the first 7 days of reviewing an account like ours? 4. How do you improve lead quality, not just lead volume? 5. How do you handle search term review and negative keywords? 6. What metrics do you track weekly for a local service business? 7. Do you recommend starting with a paid audit first, or jumping straight into ongoing management, and why? 8. Please share a short example of a local lead generation account you improved and what changed. We are open to ongoing part/full time management after the audit if it is a strong fit. Please do not apply if your experience is mostly ecommerce, SaaS, or brand awareness campaigns with no local service lead generation experience. If you understand local service lead generation and know how to turn Google Ads into booked jobs, we would like to speak with you