We’re looking to scale our client acquisition by getting in front of a highly targeted audience and building a funnel that nurtures, qualifies, and moves the right people into a sales call. Our Weight Loss membership is a premium wellness brand with a strong organic foundation, a loyal audience, and proven retention. We’re not starting from scratch. We’re ready to expand reach and create a more predictable acquisition engine that brings in qualified leads consistently. What We Need We want someone who can help us build and optimize the full acquisition path: - Get us in front of the right audience. - Build a funnel that warms them up. - Nurture leads, - Qualify the right prospects. - Drive them into a sales call. - Manage Meta ads as part of the execution We’re looking for someone who understands that paid traffic is only one piece of the system. The real job is building a path from first touch to qualified sales call. About the Brand We are a complete behavioral coaching ecosystem for women 50+ who are done with diets and ready to change from the inside out. We have a distinct voice, a highly specific audience, and a strong body of content and proof behind the brand. Our program is built on depth, credibility, and real transformation, not quick fixes or generic wellness messaging. That means the acquisition system has to match the brand: premium, clear, and built to attract the right women while filtering out the wrong ones. What You’ll Be Responsible For - Building the funnel strategy for cold traffic. - Creating or improving landing pages and lead capture. - Designing email nurture and qualification sequences. - Supporting conversion into booked sales calls. - Managing Meta ads as part of the larger acquisition system. - Tracking performance and optimizing for qualified leads, not just clicks. What We’re Looking For We want someone who: - Understands high-ticket lead generation. - Knows how to build funnels that qualify, not just collect leads. - Can think strategically about audience, message, and conversion path. - Has experience with Meta ads, but does not treat ads as the whole job. - Can help us scale with a system that produces quality over volume. Nice To Have - Experience with premium wellness, coaching, or membership brands. - Experience with women 50+ or similarly specific audiences. - Strong understanding of funnel logic, email nurture, and lead qualification. - Experience driving booked sales calls from cold traffic. Why This Is A Good Fit We already know our audience and our offer are strong. The opportunity now is to build a scalable acquisition system that gets us in front of more of the right people and converts them into sales conversations more consistently. If you’re the kind of person who understands how to turn cold traffic into qualified sales calls through a thoughtful funnel and disciplined execution, this could be a great fit.

ABOUT MASSIFCO Massifco is a digital marketing agency managing SEO and online presence for a diverse portfolio of clients across multiple industries, including e-commerce, B2B, service businesses, and specialized verticals. We operate on a retainer-based model with long-term client relationships, providing consistent, high-quality SEO services that drive measurable organic growth. Our client base spans WordPress, Shopify, and HubSpot platforms, and we pride ourselves on a collaborative, process-driven workflow. We are currently expanding our contractor team and are looking for a skilled, self-sufficient SEO specialist to take on technical SEO work across our client portfolio on a part-time, ongoing basis. ROLE OVERVIEW Job Title: Part-Time SEO Specialist (Contractor) Location: Remote Type: Part-time contractor | Ongoing Hours: ~11–22 hours per client per month Payroll: Processed via Upwork This role is focused on technical SEO execution and on-site optimization across a portfolio of retainer-based clients. You will work directly with our team lead to identify, prioritize, and resolve SEO issues on an ongoing monthly basis. This is not a strategy-from-scratch role — we have established workflows, tools, and processes in place. We're looking for someone who can plug in, follow our framework, execute efficiently, and communicate clearly on progress and blockers. CORE RESPONSIBILITIES Technical SEO Auditing & Issue Resolution – Conduct regular SEMrush site audits across assigned client accounts – Work through SEMrush issue lists systematically, prioritizing high-impact fixes (e.g., missing meta descriptions, broken links, title tag issues) – Identify and resolve Google Search Console errors including 404s, indexing issues, canonical tag problems, and sitemap submissions – Perform manual site audits in collaboration with the team lead to surface issues not caught by automated tools On-Page Optimization – Write and implement optimized meta descriptions and title tags across client sites – Repair broken links and improve anchor text across pages – Implement on-page recommendations including header structure, internal linking improvements, and content optimization – Use Jasper AI (Chrome extension) for meta description rewrites and content improvement tasks Google Search Console Management – Monitor and resolve indexing errors on an ongoing basis – Submit updated sitemaps following site changes or content updates – Perform manual URL submissions for indexing as needed – Track and report on Search Console performance metrics Content & Copy Support – Light content editing and improvement using AI-assisted tools (Jasper AI, ChatGPT) – Ensure on-page copy is optimized for target keywords and search intent – Collaborate with team lead on content strategy direction — execution is the primary focus Client Site Management – Implement SEO changes directly on client websites (WordPress/Divi, Shopify, HubSpot) – Follow client-specific protocols and quality standards for each account – Maintain consistency in service delivery across all assigned accounts Reporting & Communication – Track all hours accurately using our designated time-tracking system – Log tasks and progress in Asana – Communicate proactively with the team lead on blockers, completed work, and recommendations – Participate in check-in meetings — more frequent during onboarding, reduced cadence once workflow is established TOOLS & PLATFORMS – SEMrush — Site audits, keyword research, issue tracking – Google Search Console — Indexing, error resolution, performance monitoring – Asana — Task management and project tracking – Jasper AI + Chrome Extension — Content editing and meta description rewrites – ChatGPT Projects — Client knowledge base and background context – WordPress (Divi builder) — Primary CMS for most client sites – Shopify — E-commerce client sites – HubSpot — B2B client site – Google Analytics / Looker Studio — Performance reporting (as needed) CLIENT PORTFOLIO OVERVIEW You will be assigned to a subset of our active client roster, which includes: – E-commerce: Two sister apparel companies with Shopify-based storefronts – B2B: A company operating on HubSpot CMS – Service businesses: Clients in the lumber industry and drone services sector – Specialized verticals: High-performing contractors may have the opportunity to expand into our addiction treatment center segment over time Each client has a defined monthly hour allocation based on their retainer budget, typically ranging from 11–22 hours per month. You will not be expected to exceed allocated hours without prior approval. WORKFLOW & EXPECTATIONS – Schedule: Flexible and asynchronous — no set daily hours required – Deadlines: All monthly work must be completed by month-end – Communication: Responsive communication via Asana; proactive flagging of issues is expected – Independence: Contractors are expected to work through issue lists with minimal hand-holding once onboarded – Onboarding: A dedicated onboarding session will be scheduled to walk through workflow, Asana setup, hour tracking, and client-specific context – Meetings: More frequent check-ins initially, reducing in cadence as you get up to speed GROWTH POTENTIAL This role starts with a defined client set, but there is real opportunity to grow: – Additional clients can be added to your roster as trust and efficiency are established – High-performing contractors may be considered for our addiction treatment center segment (7 clients) – Long-term contractors may take on broader responsibilities including reporting, strategy input, and client-facing work We value long-term relationships and prefer to grow with people who are reliable, skilled, and easy to work with. IDEAL CANDIDATE – Proven experience in technical SEO, including hands-on use of SEMrush and Google Search Console – Experience with WordPress (Divi builder a plus), Shopify, and/or HubSpot – Comfortable working through audit issue lists independently and prioritizing effectively – Detail-oriented with strong written communication skills – Reliable with hour tracking and Asana task management – Able to work asynchronously and meet monthly deadlines without micromanagement – Experience in a digital marketing agency or white-label environment is a strong plus – Familiarity with Jasper AI or similar AI content tools is a plus (training provided if needed)

Sia Experience is the full-service creative agency within Sia. In the SiaX-Creative business line, we combine creative, CX, marketing, and deep AI expertise with industry leading knowledge to deliver impactful, growth-focused solutions for our clients. By bringing together agencies known for creating standout work for leading brands, SiaX is a premier player in the creative and digital agency space—pairing the speed, creativity, and independence of top boutique shops with the reach and resources of a global network. At SiaX we’re nimble, deeply collaborative, and known for delivering high-impact work with lean teams. As strategic partners to our clients, we focus on building brands and delivering growth for clients that are aiming to break through creative barriers and accelerate digital transformation. Job Description Sia Title: Independent Contractor (1099) Project Title: Digital Strategy/CRM Lead Project Length: 6-8 weeks (July-Aug) Project Hours: Est: up to 40 hrs a week (MUST BE AVAILABLE DURING BUSINESS HOURS 9-5PM EST) Fixed Fee Rate Location: New York, NY or Remote We're looking for an experienced digital marketing strategist to provide coverage while we scale our strategy practice and backfill senior capacity. This is a temporary engagement running approximately 6–8 weeks, with some overlap for handoff and context-setting. The right person is comfortable operating across growth marketing, email and SEO — not necessarily as a deep specialist in each, but as a strategic lead who can keep momentum, support our strategists, and hold the standard of work our clients expect. Prior experience with Adobe Analytics, AJO and CJA is helpful in this role. Importantly, this is not a purely supervisory role — we expect our leaders stay close to the work and deliver as an individual contributor alongside the team. What coverage will include: Growth marketing oversight — Serve as a strategic thought partner and quality check for our digital strategy team across several accounts, while also rolling up your sleeves to develop frameworks, shape briefs, and contribute directly to strategy deliverables when the work calls for it. Email marketing oversight — Provide strategic direction across several accounts, shaping new initiatives with clients and translating them into operational plans. This role helps to guide ongoing task prioritization and stays close to the work throughout: reviewing copy, evaluating campaign architecture, and flagging any execution gaps before they reach the client. Includes overseeing and contributing to performance reporting, with the ability to present results and strategic implications directly to clients. SEO leadership — Own strategic oversight on a handful of accounts, including hands-on maintenance of existing roadmaps, audit reviews, and prioritization guidance. You will serve as a translation layer between technical SEO specialists and client and internal teams. This includes contributing to bi-weekly performance reporting — pulling insights, identifying trends, translating data into clear recommendations — and being prepared to walk clients through performance in senior-level conversations. Client-facing presence — Join key meetings as needed, leading senior-level conversations, and being prepared to present work — including performance updates that you've had a direct hand in shaping. Cross-functional coordination — Collaborating actively with Paid Media, Creative, and Account leads to keep integrated workstreams moving — less about managing handoffs, more about being in the room and contributing to decisions. Qualifications -Available to work a full-time short-term contract role on EST hours -Proven experience leading digital strategy across integrated channels including CRM/email, SEO, and growth marketing within agency, consulting, or complex client-service environments -Strong understanding of lifecycle marketing, customer journeys, campaign architecture, and performance-driven digital strategy across enterprise or multi-stakeholder accounts -Hands-on experience reviewing performance data, extracting actionable insights, and translating analytics into strategic recommendations for clients and internal teams -Familiarity with Adobe Analytics, Adobe Journey Optimizer (AJO), and Customer Journey Analytics (CJA); ability to operate comfortably within modern martech and reporting ecosystems Ability to confidently lead senior-level client conversations, present strategic recommendations, and guide workstreams with executive presence and sound judgment -Experience partnering cross-functionally with Paid Media, Creative, Account, and technical teams to keep integrated initiatives moving effectively -Comfortable operating as both a strategic lead and individual contributor — able to step into the work directly, shape deliverables, review outputs, and provide hands-on support where needed -Strong organizational and prioritization skills with the ability to manage multiple workstreams simultaneously in fast-moving environments with minimal oversight

We're a growing service company looking for an experienced developer to build a Slack bot that answers employee questions about our HR policies, SOPs, and internal documentation. Team members will tag the bot in a channel, ask a question in plain language, and receive a conversational, accurate answer grounded in our documented materials. **This is a build + teach engagement.** I have no coding background, and a core requirement of this project is that you walk me through your decisions and architecture as you build, so I can understand, maintain, and eventually extend the system myself. If you're a strong developer but don't enjoy explaining your work, this isn't the right fit. ## What You'll Build A production-ready Slack bot with the following architecture: - **Slack integration** using Slack's Bolt framework (Python or Node.js — your recommendation welcome) - **Retrieval-Augmented Generation (RAG)** pipeline: questions are matched against our documentation via semantic search, and relevant context is passed to an LLM for a conversational answer - **Vector database** (Pinecone, Weaviate, or a comparable option you can justify) storing embeddings of our policies, SOPs, and transcripts - **OpenAI API** integration for embeddings and chat completions - **Document ingestion pipeline** that can handle multiple source formats: Word docs, PDFs, spreadsheets, and plain-text transcripts (e.g., exported Loom video transcripts) - **Source citations** in bot answers, so users can see which policy or document the answer came from - Deployment to a cloud environment (AWS, Heroku, Railway, or similar) with clear instructions for how it runs and how to restart or update it ## Technical Requirements You should have demonstrable experience with: - Slack app development (Bolt framework, event subscriptions, OAuth/permissions setup) - OpenAI's API (chat completions and embeddings) - RAG architecture and vector databases (Pinecone, Weaviate, Qdrant, pgvector, or similar) - Python or Node.js backend development - Cloud deployment and basic DevOps (environment variables, API key security, uptime) **In your proposal, please link to or describe at least one similar project you've built** — ideally a Slack bot, a RAG system, or an LLM-powered internal tool. ## Deliverables 1. A working Slack bot deployed to production and connected to our Slack workspace 2. Document ingestion process (with instructions or a simple tool for me to add new documents myself as our documentation grows) 3. Full source code in a repository I own, with clear comments 4. **Written documentation** covering: system architecture, how each component connects, how to add/update documents, how to update API keys, and common troubleshooting steps 5. **Teaching sessions**: recorded screen-share walkthroughs (or live calls) at each major milestone explaining what was built and why — I estimate 3–5 sessions of 30–60 minutes 6. A handoff session at the end where we test the bot together and review maintenance procedures ## Communication & Working Style - Regular progress updates (at minimum, 2x per week) - Willingness to explain decisions in plain English, not just technical jargon - Patience with beginner questions — teaching is part of the paid scope, not a favor - Fluent written and spoken English - Availability for scheduled video calls (please note your time zone in your proposal) ## Scope Notes - Initial document set is modest, but the system should be designed to scale as our documentation library grows significantly - Future phases may include: automatic transcript ingestion from Loom, additional Slack channels/workflows, and analytics on what questions get asked — mention if you have experience with any of these - I will provide: Slack workspace admin access, OpenAI API account, and all documentation to be ingested ## How to Apply In your proposal, please include: 1. A brief description of a similar project you've built (links or screenshots appreciated) 2. Your recommended tech stack for this project and a one-paragraph explanation of why 3. Your approach to the teaching/documentation component 4. Estimated timeline and total cost (fixed price preferred; open to milestone-based payment) 5. Your time zone and general availability Proposals that are clearly personalized and address the teaching component will be prioritized. Generic copy-paste proposals will be declined.

Brand Operations & Digital Asset Management Lead Alternative titles: DAM Manager, Brand Operations Manager, Brand Asset & Guidelines Manager, or Director of Brand Operations & DAM depending on experience level. Company: FUR4 Role Type: Full-time Reports To: Founder / Brand Owner / Executive Leadership Works closely with: CMO, COO/CTO, Product, Catalog, Sales, Retailer Onboarding, Creative, Legal/Compliance, Marketplace, Web, AI, and service-provider teams. Role Summary: FUR4 is looking for a highly organized, detail-driven Brand Operations & Digital Asset Management Lead to own, maintain, and continuously improve the company’s brand guidelines, DAM, public-approved asset system, Brand.FUR4.com, Brandfolder structure, and daily public-facing creative asset audit process. This role is responsible for making sure every public, partner-facing, retailer-facing, marketplace-facing, and AI/search-visible FUR4 asset is accurate, approved, properly named, properly tagged, correctly sized, source-traceable, and used according to written brand guidelines. This is not a social media management role, a PR role, or a campaign-management role. This is a brand operations, DAM governance, asset QA, metadata, approval workflow, and brand consistency role. The person in this role will help convert FUR4’s creative direction into a structured, searchable, scalable operating system that internal teams, external partners, retailers, catalog managers, service providers, search engines, AI tools, and crawlers can understand and follow. Why This Role Exists FUR4 has a strong brand foundation, but the current audit shows that the public asset and brand-guideline system still needs to be fully operationalized. The audit identifies Brand.FUR4.com / Brandfolder as the official production master asset source, FUR4.com as the live consumer-facing product and messaging reference, PAF/catalog data as the SKU and product-data source, and David’s owner-approved Illustrator files as the final design authority. The audit also shows that the current system still needs final Illustrator/source files, packaged fonts, swatches, logo vectors, dielines, Brandfolder export/API access, official font confirmation, claim/trademark review, naming normalization, metadata, and asset approval status before the system can reliably guide the team and partners. This role exists to close that gap. The person in this role will make sure FUR4 does not have broken images, distorted images, wrong product variants, outdated claims, missing metadata, inconsistent file names, unapproved public assets, unclear public/private asset rules, or AI/crawler-visible brand inconsistencies. Core Responsibilities 1. Own the DAM and Brand.FUR4.com System Manage Brand.FUR4.com / Brandfolder as the official brand and asset source of truth. Maintain all approved brand assets, product images, packaging images, lifestyle images, videos, logos, feature icons, claims, creative assets, campaign files, sales assets, and partner materials. Organize assets into clear directories such as logos, product images, product videos, promotional images, lifestyle images, influencer videos, information, marketplaces, social content, press assets, dog content, cat content, packaging, product design, training/AI, and source samples. Ensure every asset has a clear owner, approval status, version number, source file, usage rule, channel rule, country rule, and public/private designation. Maintain a complete asset inventory that includes file name, asset type, SKU, product line, dimensions, ratio, format, usage rights, source URL, CDN URL, tags, description, approval status, modified date, and owner. 2. Maintain Written Brand Guidelines Translate approved brand direction into clear, written rules the team and partners can actually follow. Maintain guidelines for logos, marks, slogans, taglines, claims, product imagery, feature graphics, packaging, videos, icons, badges, CTAs, review graphics, campaign assets, marketplace assets, retailer assets, and partner downloads. Create do/don’t examples so teams understand what is approved, what is wrong, and why. Document rules by asset type, property, channel, product line, SKU, country, territory, language, and use case. Ensure public assets are supported by written usage instructions so AI tools, crawlers, search engines, service providers, and partners know how to treat them. 3. Manage Public vs. Private Asset Governance Define and maintain which assets are public, private, gated, partner-only, source-only, internal-only, legal-review-only, draft, retired, or approved for public use. Ensure only approved, customer-safe, partner-safe, SEO-safe, AI-safe assets are public and crawlable. Keep source Illustrator files, layered files, raw renders, unreleased product assets, legal-review drafts, pending claims, internal pricing, retailer-specific terms, contracts, sensitive CAD/GLB files, and strategy documents private or gated unless approved for release. Make sure the right public assets are discoverable for SEO, search, AI, retailers, partners, and customers, while protecting sensitive or unapproved materials. 4. Daily Public Creative Asset Audit Run a daily audit of FUR4’s public and partner-facing creative footprint. This includes FUR4.com, Brand.FUR4.com, Dealer.FUR4.com, Catalog.FUR4.com, Pro.FUR4.com, Refer.FUR4.com, Brandfolder, online marketplaces, retailer portals, distributor sites, sales channel sites, catalog systems, PDP pages, social channels, paid ads, email assets, press assets, partner downloads, CDN links, and public image URLs. Check for broken images, blocked images, distorted images, wrong file sizes, wrong aspect ratios, outdated assets, incorrect claims, wrong product variants, wrong grip colors, incorrect SKU mapping, missing alt text, missing metadata, unapproved public assets, and inconsistent brand usage. Maintain a correction log and make sure issues are fixed quickly. 5. Product Image and Variant Accuracy Ensure product images show the correct grip color, correct species, correct coat type, four deShedding edges, SafetyNubs, silver body geometry, and no harsh metal blade appearance. Ensure Long Hair Dog, Short Hair Dog, Long Hair Cat, and Short Hair Cat assets are not mixed or mislabeled. Maintain image rules for PDP, marketplace, packaging, retail sell sheets, social, paid ads, training, support, dealer portals, catalog pages, press, and AI reference. Maintain multiple approved image sizes and aspect ratios so assets are not stretched, squeezed, distorted, cropped incorrectly, or compressed poorly. 6. SEO, Search, AI, and Crawler Readiness Make sure public assets are named, tagged, described, and structured so search engines, AI systems, crawlers, catalog systems, marketplace systems, and partners understand what each asset is and how it should be used. Maintain SEO titles, alt text, metadata, descriptions, file names, structured tags, source URLs, and usage rules. Ensure AI tools are pointed only to approved assets and approved brand guidelines. Prevent public-facing inconsistency from becoming the version that search engines, AI, partners, retailers, and customers learn from. 7. Approval Workflow and SLA Management Create and manage a request-and-approval workflow for new assets. For example, if the dealer portal needs a pallet image, the request should include the use case, destination property, product/SKU, country, required size/ratio, deadline, mockup, and approval owner. Route assets to the correct reviewer, collect feedback, track approval, finalize exports, upload approved versions, tag them properly, add usage rules, and retire old versions. Maintain a one-business-day response SLA for launch-critical asset requests. The asset does not always have to be completed in one day, but the request must receive approval, revision notes, or escalation within one business day. 8. Brandfolder Export and Completion Plan Coordinate Brandfolder export/API access so the company has a complete asset inventory. The audit notes that Brand.FUR4.com publicly confirms the 348-asset Brandfolder collection and the Web Store Images collection, but full asset details require export/API/login access. This role is responsible for closing that gap and maintaining the completed inventory. Normalize file names using the approved naming structure. Map old/original file names to FUR4 production names. Track asset status as approved, draft, retired, pending legal review, internal-only, partner-only, or public-approved. 9. Claims, Trademark, and Compliance Coordination Work with brand, legal, product, and compliance teams to verify usage rules for claims and protected terms. Maintain rules for FUR4, FUR4 deShedding Tool, SafetyNubs™, PolyCarboMax™, Long Hair Dog, Short Hair Dog, Long Hair Cat, Short Hair Cat, “No harsh metal blades,” “300% more deShedding area,” and “Reduces shedding up to 95%.” Ensure claims are only used where approved, sourced, channel-appropriate, and country-appropriate. Flag legal, country, packaging, advertising, marketplace, and international usage risks before publication. 10. Cross-Functional Coordination Work daily with leadership, CMO, COO/CTO, creative, product, catalog, sales, marketplace, web, legal, compliance, retailer onboarding, and outside service providers. Attend daily operating meetings so asset needs are known before teams are blocked. Track what is launching, what is being revised, what is going to retailers, what is being uploaded to marketplaces, what needs approval, and what needs to be created next. Serve as the operating layer between creative direction and execution. Required Skills Strong experience managing a DAM, Brandfolder, Bynder, Canto, Adobe Experience Manager Assets, Widen, Frontify, Brandpad, or similar asset-management platform. Strong understanding of brand guidelines, brand governance, creative operations, file naming, metadata, tagging, taxonomy, rights management, version control, and approval workflows. Ability to build and maintain clear brand usage rules for humans, partners, service providers, search engines, AI systems, and automation workflows. Strong knowledge of digital asset formats including AI, EPS, SVG, PNG, JPG, WebP, PDF, MP4, MOV, GLB, PSD, layered source files, and production exports. Ability to manage public vs. private assets, permissions, gated access, partner downloads, and crawler-visible content. Strong QA eye for visual consistency, distortion, image ratio issues, broken image links, incorrect versions, wrong product variants, wrong colors, and incorrect brand usage. Understanding of SEO basics, image metadata, alt text, structured naming, crawlability, search visibility, and AI-readiness. Ability to create asset cards, usage rules, file naming systems, image-size standards, country rules, and approval checklists. Strong project-management discipline with ability to manage daily audits, correction logs, deadlines, approvals, and cross-functional blockers. Excellent written communication skills. High attention to detail and comfort working in fast-moving environments. Required Experience 5+ years of experience in brand operations, creative operations, DAM management, digital asset management, marketing operations, catalog operations, ecommerce content operations, or a closely related role. Direct experience managing a large DAM or brand asset library with hundreds or thousands of assets. Experience supporting ecommerce, marketplaces, retail channels, distributor portals, catalog teams, product data teams, or multi-channel brand execution. Experience working with creative directors, brand owners, marketing teams, product teams, legal/compliance teams, and outside agencies. Experience creating and enforcing naming conventions, metadata standards, approval workflows, asset lifecycle rules, and usage guidelines. Experience with product-image governance, SKU/variant mapping, product-content standards, and channel-specific asset requirements. Experience operating under tight timelines with daily QA, launch deadlines, and fast approval cycles. Preferred Experience Experience with Brandfolder specifically. Experience with pet, CPG, retail, ecommerce, marketplace, consumer product, or omnichannel brands. Experience supporting Amazon, Chewy, Walmart, Shopify, retailer portals, distributor portals, PIM systems, PAF files, GS1/GTIN data, or catalog onboarding workflows. Experience with AI content workflows, prompt libraries, AI guardrails, AI asset-reference systems, or machine-readable brand guidelines. Experience with Adobe Illustrator, Photoshop, InDesign, Acrobat, Figma, Canva, Shopify, WordPress, DAM APIs, CDN URLs, and image transformation tools. Experience coordinating claims, trademarks, localization, country-specific rules, and international asset usage. Experience building public brand portals, partner portals, retailer asset hubs, or searchable brand-guideline systems. Key Deliverables Completed Brand.FUR4.com / Brandfolder asset inventory. Final public/private asset governance model. Clean asset directory and naming convention. Complete metadata, alt text, tags, descriptions, and usage notes for approved assets. Daily public creative asset audit process. One-business-day asset request and approval workflow. Written brand guidelines by asset type, property, channel, country, and product line. Approved image-size and aspect-ratio standards. Product-image rules for every SKU and variant. Claims and trademark usage matrix. Public-approved SEO/search/AI-ready asset directory. Service-provider QA scorecard. Correction log for broken, distorted, outdated, or incorrect public assets. Monthly brand consistency report. Daily Responsibilities Review public-facing FUR4 assets across owned sites, Brand.FUR4.com, Brandfolder, marketplaces, retailer portals, distributor sites, partner downloads, public URLs, and sales channel pages. Check for broken images, distorted images, missing metadata, outdated assets, incorrect product variants, wrong grip colors, unapproved claims, and incorrect public/private exposure. Route approval requests and make sure launch-critical assets receive approval, revision notes, or escalation within one business day. Update the DAM with new assets, retired assets, tags, descriptions, source URLs, usage rules, channel rules, country rules, and approval status. Attend daily operating meetings to identify upcoming asset needs before teams are blocked. Weekly Responsibilities Review new and changed assets with brand, marketing, product, catalog, legal/compliance, and sales teams. Update brand guidelines based on new approvals, new products, new claims, new campaigns, or new retailer requirements. Audit marketplace and retailer pages for consistency. Review service-provider outputs against the QA scorecard. Report unresolved asset issues, approval delays, missing files, and launch blockers. Success Metrics Percent of assets with complete metadata, tags, descriptions, owner, source URL, approval status, and usage rules. Percent of public assets correctly classified as public, private, gated, partner-only, draft, retired, or approved. Reduction in broken, distorted, outdated, or incorrect public assets. Reduction in rework, rendering revisions, and asset-related delays. One-business-day response rate for launch-critical asset requests. Marketplace, retailer, catalog, dealer portal, and PDP asset accuracy. Improvement in brand consistency across decks, catalogs, web pages, marketplaces, packaging, social, sales materials, and AI outputs. Number of assets properly mapped to SKU, product line, channel, country, and usage status. Number of outdated or incorrect assets retired. Partner and internal team adoption of Brand.FUR4.com as the source of truth. Ideal Candidate Profile The ideal candidate is a highly organized brand-operations professional who has managed a real DAM before and understands that brand consistency is not just design taste. It is file structure, metadata, naming, permissions, approvals, source control, image sizing, public/private governance, channel rules, country rules, daily QA, and constant maintenance. This person should be comfortable working with executives, designers, marketers, catalog teams, ecommerce teams, legal, service providers, and AI workflows. They should be able to move quickly without being sloppy and enforce structure without slowing the company down. They should understand that every public asset is part of the brand system. If it is public, search engines, AI, crawlers, retailers, partners, and customers can see it. Therefore, it needs to be accurate, approved, documented, searchable, properly sized, and governed. Recommended First 90 Days First 30 Days Complete Brandfolder export/API inventory. Map all current assets into approved directories. Identify broken, distorted, outdated, duplicate, missing, or unapproved assets. Confirm public/private status for existing assets. Build the first version of the daily public asset audit checklist. Create the launch-critical asset request workflow. Days 31–60 Complete naming normalization and metadata standards. Add asset cards for priority logos, product images, packaging images, claims, feature graphics, videos, and marketplace assets. Create approved image-size and aspect-ratio standards by channel. Build claims and trademark usage matrix. Publish first version of Brand.FUR4.com usage rules. Implement correction log and weekly reporting. Days 61–90 Complete public-approved asset directory. Roll out partner/service-provider usage instructions. Implement one-business-day approval SLA. Connect AI workflows to approved assets and guidelines only. Publish do/don’t examples. Create monthly brand consistency report. Identify remaining staffing, vendor, or system gaps. Suggested Role Level Given the urgency, visibility, and complexity, this should not be treated as an entry-level or first-time DAM role. The company needs someone who has either already managed a large DAM before or is directly supported by an experienced DAM/brand-operations consultant. A good title would be: Director of Brand Operations & Digital Asset Management if the person has senior experience and can build the system from scratch. Brand Operations & DAM Manager if the person has hands-on DAM experience and will work under executive/creative direction. Brand Asset Coordinator would be too junior unless paired with a senior DAM consultant or experienced brand-ops lead.

I am looking for a developer to build an automated email outreach system to pitch my music to independent radio stations. Requirements: Connect a database (Google Sheets or Airtable) to an email API (like Mailgun, Brevo, or Amazon SES). Create a template system that dynamically inserts personalized fields (Station Name, Director Name, Genre). Implement safe-sending protocols, including randomized delays (30-90 seconds) between emails to prevent spam flags. Assist with domain configuration (SPF, DKIM, DMARC) to ensure high inbox deliverability. Preferred Tech: Python or No-Code (Zapier/Make.com).