About Us We're a growing psychiatry and specialty mental health practice based in Burbank, CA offering medication management, TMS, and Spravato (esketamine) treatment. We run active Google Ads and Meta campaigns and use GoHighLevel as our CRM and lead pipeline. What We Need We're looking for an experienced marketing operator who lives inside GoHighLevel and knows paid advertising — someone who can fix our attribution, clean up our lead pipeline, and manage ongoing campaigns with accountability to real numbers. Primary scope: Audit and fix our Google Ads → GoHighLevel attribution (UTM parameters, field mapping, campaign name display in CRM) Set up proper UTM naming conventions across all paid campaigns so leads are tracked accurately by source, campaign, and ad group Manage and optimize Google Ads campaigns (Search, LSA) Manage Meta Ads campaigns with awareness of healthcare advertising policies Build and maintain GHL pipelines, automations, and lead workflows Provide weekly reporting on CPL, lead volume, and pipeline activity by campaign You're a Strong Fit If You: Have 2+ years of hands-on GoHighLevel experience (pipelines, workflows, forms, automations — not just basic CRM use) Have managed Google Ads accounts with $20K+/month in spend Understand UTM architecture and how to pass attribution data cleanly through landing pages into a CRM Have worked with healthcare, medical, or wellness clients (behavioral health experience is a major plus) Are familiar with Meta's restrictions on healthcare and behavioral health advertising Communicate clearly and proactively — you flag issues before they become problems Nice to Have: Experience with DrChrono or other medical EHRs Familiarity with HIPAA-compliant marketing practices Google Ads certified To Apply, Please Include: A brief description of a GHL build or integration you're proud of — what was the problem, what did you set up, what was the result One example of fixing a broken attribution or UTM tracking issue

Ecommerce Growth Consultant Project Duration: ~3 months, long term partnership possible Compensation: $6,000 - $12,000 depending on hours and experience About us Rowan Appliance (rowanappliance.com) is a growing online appliance retailer. We're looking for an experienced eCommerce consultant to work closely alongside our internal team to grow website sales — not to take over, but to guide, execute together, and help us build capability as we go. What you’ll do - Audit our Shopify store and co-develop a plan to improve conversions and UX - Build and execute an SEO strategy — on-page, technical, and content - Set up and manage Google Ads campaigns (Search, Shopping, Performance Max) - Set up and manage Meta Ads campaigns (Facebook & Instagram) - Configure GA4 tracking and reporting so we can both monitor what's working - Walk us through decisions so we understand and can contribute meaningfully Requirements - Proven experience with Shopify — store optimization, apps, and theme customization - Strong SEO skills including on-page, technical SEO, and keyword research - Hands-on experience managing Google Ads for eCommerce - Experience running Meta Ads with a focus on ROAS and audience targeting - Proficiency in GA4 — event tracking, conversion setup, and reporting - Strong communicator who enjoys teaching and explaining their process - Ability to share past results or a relevant case study Nice to have - Experience in appliances, home goods, or consumer electronics - Familiarity with Google Merchant Center and product feed optimization - Experience mentoring or consulting (not just executing independently)

About Us Sophisticated Country Lady designs unique scarves, twillies, key chains, and bag charms with a southwestern twist. We're a growing direct-to-consumer and wholesale brand looking for a paid ads specialist to take ownership of our Meta advertising and help us scale profitably. The Role We're looking for a Meta Ads specialist to own paid social strategy end-to-end — not just execution, but the thinking behind it. You'll set strategy, manage budget allocation, and drive full-funnel growth across prospecting, retargeting, and retention. What You'll Do Develop and own Meta ads strategy across the full funnel (top, middle, bottom) Manage and optimize ad spend/budgets to hit ROAS and growth targets Build, launch, and scale campaigns — testing audiences, placements, and creative formats Monitor performance daily/weekly and make proactive adjustments Identify scaling opportunities as well as risks (ad fatigue, rising CPMs, etc.) Deliver a weekly performance report with key metrics and a short narrative on what's working and what's not Lead a monthly strategy call covering results, creative recommendations, strategic direction, next steps, and any other relevant context Collaborate with us on creative direction — you don't need to design assets, but you should tell us what's working, what's needed, and why What We're Looking For Proven track record managing and scaling Meta ad budgets for ecommerce brands (please share specific results/case studies) Strong grasp of full-funnel strategy — not just "set it and forget it" campaigns Comfortable owning budget decisions and being accountable for performance Clear, proactive communicator — we want someone who flags issues and opportunities before we have to ask Experience with WordPress/WooCommerce and pixel/conversion tracking, including post-iOS14 measurement strategies Bonus: experience with fashion, accessories, or gifting brands Deliverables & Cadence Weekly written performance report (metrics + insights, not just a dashboard export) Monthly 30–45 minute strategy call (results, creative recs, next steps, open discussion) as well as calls as needed while we get ads up and running. Ongoing campaign management and optimization between reports To Apply, Please Include A brief overview of your relevant experience with ecommerce/Meta ads An example of a budget you've managed and the results you drove (ROAS, CAC, revenue growth, etc.) Your typical monthly retainer or rate structure for this scope of work

Overview:
I run a nationwide telehealth and wellness brand and I'm looking for an organic growth specialist to build my search presence across my website, YouTube channel, Google (Search Console + Business Profile), and social media. This is a marketing role, not a development role — you will not touch hosting, code, or backend infrastructure. What you'll do: * Technical SEO on my website (page speed, mobile, meta tags, site structure, schema markup) * Keyword research around patient search intent and build a content plan around it * YouTube SEO — optimize titles, descriptions, tags, and thumbnails for search * Social media profile optimization for discoverability and consistency * Set up and report on Google Search Console and Google Analytics Required: * Proven SEO experience with healthcare, telehealth, or wellness clients (please share relevant case studies) * Google Analytics / Google Ads certification a plus * Demonstrated ranking improvements in past work — not just "content posted" * Comfortable working within FDA and healthcare advertising restrictions. This is essential. My content cannot make weight-loss promises, before/after claims, or unapproved treatment claims, and you'll need to respect those guardrails in everything you produce. How this works: * Milestone-based payment — I pay per deliverable, not lump-sum upfront. * I retain ownership of all accounts. Every platform (Search Console, YouTube, Analytics, social, Google Business Profile) stays under my ownership. You'll be granted delegated/admin access — accounts are never created under your name. To apply: Tell me about a healthcare or wellness client you've grown, what the results were, and how you handled any compliance constraints.

Riddler Road Rally is looking for an experienced Meta Ads specialist to help place, manage, and optimize Facebook and Instagram ad campaigns for our live citywide scavenger hunt events. We will provide the ad creative and general messaging. We need someone who understands how to properly set up campaigns, choose effective objectives, target the right audiences, monitor performance, and make strategic adjustments to improve signups and lower acquisition costs. Experience with local event marketing, lead generation, or ticketed events is a big plus. Responsibilities include: Place and manage Meta ad campaigns for upcoming road rally events. Set up campaigns using the provided ad creative and messaging. Help define and test target audiences by location, interest, and behavior. Monitor performance and optimize based on results. Provide clear updates on what is working, what is not, and what should be adjusted. Help improve conversions from ads to ticket purchases. Ideal candidate: Proven experience running Meta Ads campaigns. Strong understanding of Facebook and Instagram advertising. Comfortable working with location-based event campaigns. Able to explain results clearly and make practical recommendations. Experience with ticket sales, local events, entertainment, or family-friendly activities preferred. This is a contract/freelance role with potential for ongoing work as we launch rallies in multiple cities. Please include examples of past Meta Ads campaigns you’ve managed, results you’ve achieved, and your hourly or project-based rate.

Digital Marketing Specialist Needed – LinkedIn, Email Marketing & Google Ads We're a small electrical company looking for a marketing freelancer to grow our online presence and generate leads. What you'll do: LinkedIn – create and manage regular posts to build our brand and reach commercial clients Email Marketing – manage and segment our database of thousands of contacts, set up campaigns and newsletters that drive enquiries Google Ads – set up and optimize campaigns to bring in local, high-intent leads

About SoleCycle SoleCycle (solecycle.shop) is a premium mail-in sneaker cleaning and restoration service based in Washington, DC. We serve resellers, boutiques, and collectors nationwide. Customers ship us their inventory, we deep clean and restore every pair by hand, and ship them back in 4–7 business days. What we need We're looking for someone to come in, set everything up properly, and hand it off. This is a one-time project, not an ongoing retainer. Once the work is done we'll manage things ourselves, so we need clean builds, clear documentation, and everything organized so a non-specialist can monitor it going forward. DELIVERABLES SEO audit and on-page optimization. Keyword research targeting sneaker resellers and collectors, optimize existing page titles, meta descriptions, headings, and internal linking. Submit sitemap to Google Search Console. Backlink and directory placement. Submit SoleCycle to relevant sneaker, resale, and local business directories. Identify and pursue backlink opportunities from relevant publications in the sneaker and resale space. Google Ads campaign build. Set up search campaigns targeting high-intent keywords (sneaker cleaning, shoe restoration, reseller cleaning service, etc.). Configure conversion tracking, negative keywords, and bid strategy. Hand off with a simple guide for managing spend. Meta ads campaign build. Build and launch Facebook and Instagram campaigns using our existing creative assets. Set up audiences targeting resellers and sneaker collectors. Configure the pixel and conversion events. Hand off with a simple guide for monitoring performance. Google Business Profile. Set up or optimize our GBP listing for local and national visibility. Handoff documentation. A simple one-pager per channel explaining what was set up, what to watch, and what to adjust month to month. Our audience Primary: sneaker resellers and secondhand stores who source beat pairs and flip them at a higher margin after restoration. Secondary: individual collectors protecting high-value pairs. Familiarity with the resale or sneaker market is a plus. What we need from you Experience setting up SEO and paid ads for ecommerce or service businesses (Shopify a plus) Ability to work with our existing creative assets, no content production required Clean, documented builds we can take over after handoff Familiarity with Google Search Console, GA4, Meta Business Suite, and Google Ads

What We Need: A Meta Ads specialist who can build, run, and optimize a lead generation campaign from scratch. We're looking for someone who thinks like a growth partner, not just an ad manager. You'll be working directly with the founding team on a product we deeply believe in. Responsibilities: - Build and manage Meta lead gen campaigns optimized for email waitlist sign-ups - Develop and test audiences, creatives, and copy - Monitor performance daily and make real-time optimization decisions - Report weekly on results with clear, actionable insights - Advise on landing page and funnel improvements that affect conversion You're the right person if: - You have hands-on experience running Meta lead gen campaigns - You've worked with startups or early-stage brands where budgets are tight and every dollar counts - You understand how to reach niche, trust-based communities in an authentic way - You think in terms of cost per lead and cost per acquisition Bonus: experience in the kids, parenting, health, or wellness space We are open to discussing compensation structures — including performance-based arrangements for the right candidate. Please include your hourly rate or project rate in your proposal, along with your preferred structure. To Apply, please include: - 2–3 examples of Meta lead gen campaigns you've managed, with results (cost per lead, ROAS, or other relevant metrics) - A brief note on how you'd approach building an audience that you can't directly filter for with Meta - Your availability and preferred working arrangement

We're building an internal PPC keyword research and automation system to support paid acquisition across two brands (legal finance / legal tech). This is a one-time setup project — fixed scope, defined deliverables. The goal is a repeatable keyword research workflow, the automation pipeline behind it, and an AI-assisted review layer for QA and recommendations on what we pull. This is NOT ongoing campaign management or attribution work — strictly system build-out and handoff. WHAT WE NEED BUILT Keyword research workflow combining SEMrush, SpyFu, SimilarWeb, and Google Keyword Planner into a single repeatable process Automation pipeline that pulls keyword and competitor data on a recurring basis, normalizes it, and stages it for review AI-assisted review layer that evaluates new keyword sets — flags relevance, suggests groupings, surfaces gaps and overlaps with current campaigns Output formats: cleaned, structured keyword lists ready for Google Ads import, plus a decision log we can audit Documentation so the system is hand-offable to our internal team REQUIRED SKILLS Strong PPC and keyword research experience (Google Ads, SEMrush, SpyFu, or comparable) Automation and scripting (Python, Node.js, or similar) for pulling and normalizing keyword data Comfortable wiring up LLM APIs (OpenAI, Anthropic, or similar) for AI review steps Familiarity with Google Ads structure (campaigns, ad groups, match types, negatives) Clean documentation habits — system should be operable without you NICE TO HAVE Legal, fintech, or B2B/B2C hybrid vertical experience Direct Google Ads API integration experience Past work on internal marketing tools or admin dashboards SCOPE & LOGISTICS One-time project, fixed scope Deliverable: working system + documentation, not ongoing optimization Hourly engagement, completable in a few weeks Async-friendly — communication via Upwork messaging with occasional video sync

We are looking for an experienced Digital Marketing Specialist with a proven track record of successfully marketing online courses, memberships, coaching programs, or educational platforms. Our company, TUFF AI Learning Academy, is launching a next-generation online learning platform that teaches K–12 students and aspiring entrepreneurs practical AI, coding, business, financial literacy, digital marketing, and technology skills through interactive, project-based education. We're looking for someone who can help us rapidly grow enrollments through strategic paid advertising and social media marketing. About the Project TUFF AI Learning Academy prepares students for tomorrow's careers by teaching skills that traditional schools often don't cover. Our platform includes: - AI Education - Coding & Computer Science - Business & Entrepreneurship - Financial Literacy - Digital Marketing - AI Career Masterclasses - Interactive Learning - K–12 Curriculum - Project-Based Learning This is not a typical tutoring business—we're building a national education brand. --- Responsibilities Develop, launch, and optimize paid advertising campaigns on: - Facebook - Instagram - YouTube - Google Ads - Performance Max - Display - Remarketing Create and optimize: - Lead generation campaigns - Course enrollment campaigns - Video advertising - Conversion funnels - Landing page optimization - Audience targeting - Lookalike audiences - Retargeting campaigns - Pixel tracking - GA4 reporting - A/B testing Develop organic social media strategies for: Required Experience You MUST have experience marketing one or more of the following: - Online courses - Digital products - Membership communities - Coaching programs - Educational platforms - SaaS products - Subscription businesses Bonus if you've marketed: - AI products - EdTech - Homeschool products - Parent-focused products - Children's education - STEM education --- Required Skills - Meta Ads Manager - Google Ads - GA4 - Google Tag Manager - YouTube Ads - Landing Page Optimization - Conversion Rate Optimization (CRO) - A/B Testing - Email Marketing - Funnel Optimization - Pixel/Event Tracking - Analytics & Reporting --- What Success Looks Like Your goal is to increase: - Course enrollments - Qualified leads - Parent inquiries - Email subscribers - Return on ad spend (ROAS) - Cost per acquisition (CPA) - Conversion rates --- To Apply Please include: 1. Examples of online course or education campaigns you've managed. 2. Screenshots or case studies showing measurable results. 3. Your experience with Meta and Google Ads. 4. Average monthly ad budgets you've managed. 5. Your recommended strategy for launching an AI education platform. 6. Your favorite campaign you've ever run and why it was successful. --- Preferred Qualifications - Experience with GoHighLevel - Experience with course platforms - Experience marketing to parents - Funnel building experience - Copywriting experience - Creative strategy experience - Video ad optimization - AI marketing tools --- Budget Open to hourly or fixed-price proposals. We're looking for a long-term marketing partner who can help scale TUFF AI Learning Academy into a nationally recognized education brand. If you're passionate about education, AI, and building high-performing marketing campaigns that deliver measurable results, we'd love to hear from you.