- Hourly
- Expert
- Est. time: More than 6 months, 30+ hrs/week
We’re looking for a performance-driven Google Ads expert to take the reins on our paid search campaigns for a reverse mortgage lender. This is a strategic and execution-focused role — perfect for someone who knows how to squeeze every last qualified lead out of a $20-30K/month budget. About Us: We’re a professional reverse mortgage company with a clear growth goal: reach and convert more qualified seniors through thoughtful, compliant, and ROI-focused digital campaigns. You’ll work directly with the Fractional CMO (me) — someone who respects your time, understands paid acquisition, and values collaboration that drives results. Your Mission: Own the paid search engine strategy and execution across Google Ads, with a laser focus on lead quality and cost-per-conversion. You’ll be responsible for: ✅ Keyword and audience targeting strategy tailored to the reverse mortgage space ✅ Building, managing, and optimizing campaigns across Search, Display, and potentially Performance Max ✅ Writing and testing ad copy in compliance with financial regulations ✅ Ongoing A/B testing of ads, extensions, and landing pages ✅ Weekly/monthly reporting with insights and recommendations ✅ Tracking and conversion setup (in collaboration with our dev or GTM expert if needed) ✅ Collaborating with content/SEO team to align paid + organic strategy What I’m Looking For: Proven Google Ads experience managing $20k+/month budgets, ideally in mortgage, finance, or lead gen Experience in reverse mortgage or senior-focused financial services is a big plus Deep understanding of compliance in financial advertising (important) You’re a data-driven decision-maker who cares about results, not vanity metrics Skilled in ad copywriting and landing page collaboration Comfortable using Google Analytics, Tag Manager, Looker Studio, or similar reporting tools Deliverables: We expect a full-funnel Google Ads strategy and campaign execution, with active management and reporting for a minimum of 6 months (ongoing if performance is strong). Clear tracking, regular optimizations, and proactive communication are musts. To Apply, Please Include: ✅ Examples of high-performing Google Ads campaigns you’ve run (finance/mortgage preferred) ✅ A quick breakdown of your strategic approach to campaign structure and optimization ✅ Your rate, assuming $60k in monthly ad spend ✅ Any other relevant case studies We’re excited to find someone who doesn’t just manage ads — but owns outcomes. If that’s you, let’s talk.
- Hourly: $10.00 - $35.00
- Intermediate
- Est. time: 1 to 3 months, Less than 30 hrs/week
We are seeking a PPC expert to manage and optimize our Google Ads campaigns in the healthcare and wellness industry. The ideal candidate will have experience in creating and executing successful ad strategies, analyzing performance Overview We're a healthcare technology company looking for an experienced PPC specialist to manage and optimize our paid advertising campaigns. This is a contract role for an individual freelancer based in the United States. Agencies will not be considered. What we need You'll own the strategy and execution of our paid search and paid social campaigns, with a focus on driving qualified leads and measurable ROI. We care about closed-loop reporting, not just clicks and impressions. Responsibilities Build, manage, and optimize campaigns across Google Ads, Microsoft Ads, and paid social (LinkedIn, Meta) Conduct keyword research, audience targeting, and competitive analysis Write and test ad copy and landing page recommendations Manage budgets and bidding strategies to hit CPA and ROAS targets Provide clear, regular reporting tied to pipeline and conversions Stay compliant with advertising regulations specific to healthcare and wellness Required qualifications Based in the United States (this is a firm requirement) Proven PPC experience in the healthcare and/or wellness industry (please share specific examples) Hands-on expertise with Google Ads and Meta Ads Manager Strong understanding of conversion tracking, attribution, and analytics (GA4, etc.) Familiarity with healthcare advertising compliance and platform restrictions Excellent written communication and a data-driven approach Nice to have Experience marketing to health systems, hospitals, or multi-location provider groups Background with HIPAA-conscious advertising practices metrics, and making data-driven decisions to improve ROI. This role requires a strong understanding of the healthcare market and the ability to adapt to changing trends. If you have a proven track record in PPC and a passion for healthcare, we would love to hear from you.
- Hourly: $75.00 - $125.00
- Expert
- Est. time: 1 to 3 months, 30+ hrs/week
We are in need of a paid ads expert who can analyze our existing accounts on Google/LinkedIn/Meta and help us: - Create a holistic marketing strategy - Optimize the existing ads accounts/campaigns - Create or optimize landing page using Elementor, HubSpot or Unbounce - Sync lead gen forms with our CRM - Ensure proper conversion tracking is in place using GTM, GA4 and the relevant Pixels/Tags The aim of this funnel is to generate at least a 2x ROAS on an $8,000/month ad spend. When you reply to this project start with the word "attentive" and be sure to include relevant case studies and proof of your past performance/experience with Google Ads, LinkedIn Ads, Meta Ads, GTM, GA4, and CRM's. Thanks.
- Fixed price
- Expert
- Est. budget: $100.00
Looking for a google ads expert who knows how to set up and manage a campaign that is cost effective and can profitable. This is a small company, and the ads are basically for startup digital products / SAAS etc. Budgets are modest. If you have spent 20m of clients money before, well good for you, but i don't have 20m!! Should be willing to work thru teamviewer to set up things, and it should not be 'i will check back in a week while you stew'. This needs a handson approach, especially in the beginning. And IT MATTERS if the ads bring in revenue :) The $100 budget should cover setup in full and tweaks as needed for the first 7 days. If all goes well we can discuss further budget and longer term arrangements. But we have to BUILD ON SUCCESS, not on expense
- Hourly
- Intermediate
- Est. time: 1 to 3 months, Less than 30 hrs/week
Seeking an experienced Google Ads Specialist to manage and optimize paid search campaigns for a well-established multi-location home improvement company specializing in custom storage and organization solutions. The company serves multiple markets across the United States and offers services including custom closets, walk-in closets, garage storage systems, home offices, pantries, laundry rooms, mudrooms, and related home organization solutions.We are looking for a Google Ads expert who can take ownership of campaign strategy, execution, optimization, and reporting with a strong focus on generating qualified leads. Responsibilities Manage Google Search campaigns across multiple geographic markets Conduct keyword research and expansion Build and optimize campaign structures Create compelling ad copy and ad extensions Monitor budgets and bidding strategies Optimize for lead generation and cost per lead Improve Quality Scores and conversion rates Manage negative keyword lists Analyze search term reports and competitor activity Implement and monitor conversion tracking Provide monthly performance reports and recommendations Collaborate with our agency team on landing page and conversion optimization opportunities Requirements Proven experience managing Google Ads campaigns for local lead generation businesses Experience with home services, remodeling, construction, interior design, or related industries preferred Strong understanding of: Google Search Ads Performance Max Conversion Tracking Google Tag Manager Google Analytics 4 Call Tracking Platforms Ability to identify optimization opportunities independently Excellent communication skills Fluent English Ideal Candidate You have successfully managed campaigns for businesses such as: Home remodeling companies Kitchen and bath contractors Custom closet companies Window treatment companies Flooring companies Roofing companies HVAC companies Other local service businesses Current Environment Multiple service locations Lead generation focused Existing Google Ads account with active campaigns Conversion tracking already in place Opportunity for long-term ongoing work if performance is strong
- Hourly
- Expert
- Est. time: More than 6 months, Less than 30 hrs/week
We are a US marketing agency serving the family entertainment center industry and we are looking for an experienced Google Ads manager to take over ongoing management of our paid search portfolio. Our goal on every account is visitor generation: driving foot traffic and bookings to local venues. This is a steady, recurring engagement, not a one-off project. What you will do Manage and optimize roughly 32 established Google Ads accounts (Search and Performance Max) to drive visitor generation for local venues. Run weekly optimization: search terms and negatives, budget pacing, bid and target adjustments, ad and asset performance. Keep conversion tracking healthy across accounts (GA4, Google Tag Manager, conversion imports). Send a short weekly status update and a monthly performance summary per account in a simple format we will set at kickoff. Why one person can manage this many accounts These are 32 established, stable accounts, so the work is ongoing optimization, not building campaigns from scratch. The portfolio also shares a consistent set of targeting demographics and tactics, so you learn our approach once and apply it across the book. To be straight with you: we do not have a formal written SOP library yet, so onboarding is hands-on knowledge transfer rather than a manual. Mature accounts plus a repeatable method are what make the volume workable for one strong operator. What we are looking for 3+ years hands-on Google Ads for local businesses (driving visits, foot traffic, and bookings). Google Ads certified (Google Partner a plus). Solid GA4, Google Tag Manager, and conversion-tracking skills. Comfortable managing a high-volume portfolio inside a standardized process. Strong written English, weekly reporting discipline, and overlap with US business hours. Terms Ongoing monthly retainer of $3,000 for the portfolio. We retain full ownership of all ad accounts and grant manager-level access. Month one is an evaluation period before we commit to the ongoing retainer. Please answer in your proposal How many Google Ads accounts do you currently manage, and how much time per account do you spend each month? Briefly walk us through how you run weekly optimization on a local account where the goal is driving visits and bookings. Are you Google Ads certified? Do you have Google Partner status? Describe your experience with GA4, Google Tag Manager, and conversion tracking. Have you worked on multi-location, franchise, or local entertainment accounts? Confirm you are comfortable with a $3,000/month retainer for a portfolio of roughly 32 standardized accounts, or share your proposed rate.
- Hourly: $55.00 - $95.00
- Expert
- Est. time: More than 6 months, Less than 30 hrs/week
This person will set up, manage and report on various paid search accounts. It is largely supporting one large account with a few other smaller, local accounts. The campaigns will include Google Ads, LSA coordination with branch locations and Meta advertising. The right person will; * Be self-disciplined and able to effectively manage their time * Provide accurate and actionable reporting * Deliver results
- Fixed price
- Expert
- Est. budget: $50.00
Looking For Google ad manager for pest control service. Looking for experienced ad managers in getting calls , leads and form submissions. Need more calls for bed bugs, ants, spiders and rodents etc. This is a performance-based opportunity.I'm prepared to renegotiate for higher compensation.
- Hourly
- Intermediate
- Est. time: More than 6 months, Less than 30 hrs/week
# Google Ads Expert Needed for Local Service Business (Management, Optimization & Conversion Tracking) I'm looking for an experienced Google Ads specialist to take over and manage our Google Ads account for a growing local service business. We previously worked with a Google Ads manager, but communication was extremely limited. We received almost no updates, reports, or explanations of what was being done to improve performance. I'm looking for someone who takes a much more proactive approach. ### About Our Business We are a custom metal fabrication and mobile welding company serving the Lehigh Valley and surrounding areas. We specialize in: * Custom railings * Mobile welding * Structural steel fabrication * Aluminum & stainless welding * Commercial and residential metal fabrication Our goal is to generate qualified local leads—not online product sales. ### What I'm Looking For I'm looking for someone who can take ownership of our Google Ads account and continually optimize it for better lead quality and ROI. Responsibilities include: * Ongoing Google Ads management and optimization * Keyword research and expansion * Search term optimization * Negative keyword management * Bid strategy optimization * Ad copy testing and improvement * Landing page recommendations (if needed) * Budget management * Competitor analysis * Local service targeting ### Conversion Tracking (Very Important) One of my biggest priorities is getting accurate tracking in place. I don't just want to know how many phone calls we receive. I want to track: * Calls generated from Google Ads * Which calls become actual customers * Which leads turn into paying jobs * Website form submissions * Quote requests * Contact form completions * Email inquiries * Website traffic generated from Google Ads * Cost per qualified lead * Cost per booked job (where possible) If additional setup is needed (Google Tag Manager, GA4, call tracking, conversion imports, CRM integration, etc.), I'd like your help implementing it correctly. ### Communication Expectations This is extremely important to me. I'm **not** looking to manage the account myself. I want to hire someone I can trust to run it. However, I do expect consistent communication. Ideally: * Monthly performance reports * A monthly phone or Zoom call (15–30 minutes) * Clear explanations of what changed, why it changed, and what results we're seeing * Recommendations for continued improvement I never want to wonder what's happening with my advertising. ### Experience Required Please apply only if you have experience with: * Google Ads for local service businesses * Lead generation campaigns * Conversion tracking * GA4 * Google Tag Manager * Call tracking * ROI optimization Bonus points if you've worked with contractors, construction companies, fabrication shops, welding companies, or other home/commercial service businesses. ### Budget I'm flexible on management fees and more interested in long-term ROI than finding the cheapest option. When applying, please include: * Examples of local service businesses you've managed * Typical results you've achieved * Your reporting process * How you handle communication with clients * Any certifications or relevant experience I'm looking for a long-term partner who can continuously improve our campaigns and help generate more qualified local leads while providing transparent communication and measurable results.
- Hourly: $30.00 - $75.00
- Expert
- Est. time: More than 6 months, Hours to be determined
StoryVid is looking for a strategic Marketing Director to help build and optimize our entire customer acquisition engine. This is not a social media manager role. This is not a content creator role. We are looking for someone who understands how all the pieces connect: Google Ads, LinkedIn Ads, landing pages, retargeting, CRM automation, attribution, conversion tracking, lead nurturing, and the customer journey from first click to signed contract. Our goal is simple: create a predictable pipeline of qualified opportunities for a growing video production and creative agency. About StoryVid: StoryVid is a Kentucky-based video production and creative agency that helps businesses tell better stories and achieve measurable business outcomes through strategic content, video production, photography, and marketing support. We’ve worked with retailers, healthcare organizations, manufacturers, nonprofits, educational institutions, and professional service firms. We are currently refining our service offerings, pricing structure, and marketing systems to support long-term growth. What We Need Help With: We are building a full-funnel marketing system and need someone who can help architect, implement, and optimize: * Google Search campaigns * Google Display and retargeting campaigns * LinkedIn advertising * Audience development * Funnel architecture * Landing page strategy * Conversion optimization * Lead nurturing * CRM automation * Attribution tracking * Reporting dashboards * Customer journey mapping We care less about platform certifications and more about your ability to connect all of these pieces into a system that generates revenue. Responsibilities: * Develop and execute a full-funnel marketing strategy * Manage Google Ads campaigns * Manage LinkedIn Ads campaigns * Build and optimize retargeting audiences * Improve landing page conversion rates * Analyze user behavior and funnel performance * Develop reporting and KPI dashboards * Identify bottlenecks in the customer journey * Recommend creative testing opportunities * Collaborate with StoryVid leadership * Provide strategic recommendations based on performance data * Connect marketing activity directly to revenue outcomes What Success Looks Like (Within 30 Days): * Clear customer acquisition strategy established * Conversion tracking properly configured * Google Ads campaigns launched and optimized * Retargeting campaigns launched * LinkedIn campaigns structured correctly * Funnel reporting established * Qualified leads increasing month-over-month * Cost per lead improving over time * Clear visibility into marketing ROI Ideal Candidate: * 5+ years of digital marketing experience * Strong Google Ads experience * Strong LinkedIn Ads experience * Experience with B2B lead generation * Experience with service-based businesses * Experience building multi-touch customer journeys * Comfortable analyzing data and making decisions * Understands attribution and conversion tracking * Strategic thinker who can connect marketing activities to revenue outcomes Nice to Have: * Agency experience * HighLevel experience * HubSpot experience * Meta Ads experience * Google Tag Manager experience * GA4 experience * CRM automation experience * Experience managing client marketing accounts Future Opportunity: While the initial focus will be building and optimizing StoryVid’s own marketing and customer acquisition systems, there may be opportunities to support select StoryVid clients as well. Many of our clients require assistance with advertising strategy, campaign setup, audience targeting, funnel development, conversion tracking, lead generation, CRM automation, and ongoing marketing optimization. For the right candidate, this role could expand into additional consulting, campaign management, or fractional marketing leadership opportunities for StoryVid clients. We are particularly interested in candidates who can bridge the gap between creative content and measurable business outcomes.