🌟 Hi, I’m Robin – a Marketing, Operations & AI Systems Leader with a Financial Edge. I’m a Fractional COO, CMO, and Director of Operations with over a decade of experience helping brands grow smarter, scale faster, and run smoother. I specialize in building systems, solving bottlenecks, and creating structure where there’s chaos — whether that means streamlining a team, optimizing a CRM, or building an AI-powered workflow from scratch. With dual bachelor’s degrees in Business Marketing and Accounting & Finance, I blend creative vision with operational precision — connecting marketing strategy, financial oversight, and technology into one cohesive growth engine. 💡 What I Do Best 🔹 Operational Leadership & Optimization I step into businesses to identify gaps, inefficiencies, and missed opportunities—then design and implement the systems to fix them. From building dashboards and SOPs to redefining team communication and reporting, I help companies create clarity, accountability, and measurable progress. 🔹 Project & Team Management As a Director of Operations and Project Manager, I lead cross-functional teams with clear communication and detailed execution. I manage complex projects spanning marketing, client delivery, and technology—always focused on timelines, budgets, and tangible outcomes. 🔹 AI-Powered Systems & Automation I build and train AI agents inside GoHighLevel, automating lead follow-ups, sales pipelines, and onboarding flows. Each CRM is customized to your brand — complete with branded dashboards, AI chat agents, and automated reporting. 🔹 Custom GoHighLevel CRM Builds Currently launching a custom CRM for woodworking and craftsman clients, integrating marketing, sales, finance tracking, and client communication—all under one automated system. 🔹 AI-Enhanced Content & Marketing Strategy Using tools like Google Veo 3, Sora 2, Runway ML, Jasper, Ideogram, and HeyGen, I help brands produce professional AI videos, branded imagery, and campaigns that convert. From strategy to execution, I align creative marketing with operational excellence. 🔹 Finance Meets Marketing My accounting background allows me to build financially sound systems—budgeting, forecasting, and ensuring every campaign or operation drives ROI. ⚙️ AI, Automation & Creative Tools I Use AI & Creation: ChatGPT 5 | Jasper | Claude 3 | Gemini 2.0 | Sora 2 | Google Veo 3 | Runway ML | HeyGen | Synthesia | Ideogram | Pika Labs | Luma AI | Leonardo AI | Kaiber | OpusClip | D-ID | ElevenLabs | Descript | Canva Magic Studio | Copy.ai | Writesonic | Replit AI | Perplexity | Pi AI Automation & CRM Systems: GoHighLevel | HubSpot | Zoho | Salesforce | ActiveCampaign | Ontraport | ClickFunnels | ConvertKit | Drip | Mailchimp | Lemlist | Make (Integromat) | Zapier | N8n | Airtable Automations | HubSpot AI | Zoho Zia | Salesforce Einstein Project Management & Operations: ClickUp | Asana | Notion | Monday.com | Trello | Smartsheet | Slack | Microsoft Teams Data & Financial Tools: QuickBooks | Zoho Books | Power BI | Tableau | Excel (Power Query, Pivot Tables) | Google Analytics 4 | SEMrush | SurferSEO Creative Tools: Canva | Photoshop | Figma | CapCut AI | Vimeo | Loom | InShot | Premiere Pro | Runway ML | Google Veo 3 | Sora 2 | HeyGen 🌾 What It’s Like to Work With Me I’m not just a strategist — I’m a builder and problem-solver. I come in when things feel messy, overcomplicated, or disjointed — and I fix them. Whether it’s a marketing system, an operations workflow, or a project stuck in motion, I bring order, communication, and forward progress. Clients hire me when they need someone who can see the big picture and manage the backend — who can connect departments, align goals, and make sure everything runs seamlessly from finance to marketing to delivery. If you’re ready to transform your business with structure, systems, and AI-driven solutions, let’s connect. 🌈 Robin

Organizations engage me when leadership faces an important business decision and the path forward is not clear. I specialize in executive business analysis, combining operational diagnostics, competitive intelligence, financial reasoning, AI-assisted research, and strategic writing to help leaders understand what is actually happening before making expensive decisions. My work produces practical, decision-ready analysis that leadership can act on immediately. Typical Executive Engagements I help organizations answer questions such as: • Why has growth stalled? • Is this business plan convincing? • Does this investment narrative make sense? • Where are we actually losing money? • What are competitors doing differently? • Is this strategy commercially viable? • Which operational problems deserve attention first? • How should leadership prioritize execution? Core Services Executive Business Analysis Decision-ready assessments for founders and executive teams facing operational or strategic uncertainty. Business Plan, Proposal & Investment Memo Review Reviewing business plans, investor memoranda, grant proposals, commercialization strategies, executive summaries, and funding narratives for clarity, logic, structure, reviewer confidence, and persuasive impact. Competitive Intelligence Market research, competitor assessment, industry analysis, and strategic positioning. Operational Intelligence Identifying bottlenecks, execution gaps, process failures, organizational misalignment, and revenue leakage. AI Business Workflow Integration Helping executive teams integrate AI into research, analysis, proposal development, executive communication, meeting preparation, and decision support. Fractional COO Support Ongoing operational leadership for clients who need execution support after an initial diagnostic engagement. Experience Supporting Work Involving • Professional Services • Retail • Education / EdTech • Government • Nonprofit Organizations • Startups • B2B Services Recent Project Experience • Executive business analysis • Operational diagnostics • Government proposal development • Commercialization strategy • AI workflow design • Organizational assessment • Executive communications • Competitive research Why Clients Hire Me Clients engage me when they need someone who can: ✓ Analyze complex business problems ✓ Review important executive documents ✓ Challenge assumptions ✓ Evaluate strategic options ✓ Improve operational clarity ✓ Produce concise executive reports ✓ Translate ambiguity into action I do not deliver generic consulting reports. I provide structured executive analysis that helps organizations make better decisions faster. Whether reviewing a business plan, diagnosing operational issues, evaluating commercialization opportunities, or supporting executive decision-making, my focus is delivering practical recommendations leaders can execute with confidence.

Are you looking for someone to bring structure and clarity - and run operations - so you can focus on being CEO? Are you looking for someone to manage and improve your operations? Do you need someone to handle pressing projects or support your daily priorities? I am a COO with 15+ years of experience bridging the gap between vision and execution. I specialise in resolving scaling friction for founders by implementing the structures, clarity, and accountability needed to move from a "startup" mindset to a high-performance engine. Proven track record across 30+ projects in defining clear ownership, building SOP playbooks, and establishing real-time KPI visibility. I own the "How" of daily operations so leadership can reclaim their time to focus on the "Why" of strategy and growth. Examples of recent projects: Operational Turnaround: Restored profitability for a US-based firm by implementing cost discipline, margin management, and a new governance structure. Structure and Clarity: Established roles, roadmaps, and communication protocols for a French startup; increased team output by ~3x in two weeks by eliminating duplicate work and improving accountability. Operational Oversight: Owned end-to-end Finance, Sales, and Reporting processes (incl. Governance and KPIs), ensuring executive visibility and 100% accountability across remote teams. Core Competencies: Clarity & Structure: Defining roles, roadmaps, and SOP playbooks to eliminate scaling friction and ensure every team member understands their priorities. Execution & Visibility: Managing daily operations and accountability through OKR implementation, team syncs, and "single source of truth" dashboards (Asana/ClickUp) for real-time KPI tracking. Strategy & Growth: Leading business model innovation, rigorous P&L management, and venture architecture to secure long-term profitability and scalability.

I help founders, investors, and executive teams make high-stakes product and technology decisions with confidence - and execute them without wasted time or capital. I typically step in as a Fractional CTO / COO or Lead Product Manager when: ✔ An MVP, SaaS, Marketplace, or AI product is scaling - but the team or execution is breaking down ✔ Strategy is clear, but delivery is slow, fragmented, or misaligned ✔ A company is preparing for fundraising, acquisition, or technology due diligence ✅Expert-vetted & pre-screened by the Upwork team for the top 1% of Product Management talent and Fractional CTO / Technology consultant working with enterprise clients, PE, VC Bringing 15+ years of expertise leading 500+ projects (from startups to Fortune 500s), specialising in product management, development and strategy, digital transformation, and business scaling, ensuring your team moves fast with clarity and precision. Let’s connect to de-risk decisions, accelerate growth, and maximise value in your next venture. 🚀 Expert-Vetted (Top 1%) | Building & Scaling SaaS, Marketplaces, and AI-Driven Solutions | Fractional CTO & COO Who I Work With: ✔ Founders & CEOs looking to launch or scale, SaaS & AI-driven products ✔ Investors & PE firms needing M&A technology advisory and due diligence ✔ Teams seeking product & agile leadership to accelerate execution 💡 Key Outcomes I Deliver: ✅ Product-Led Growth – Clear GTM strategy that drives adoption and revenue ✅ M&A Technology Due Diligence – Ensuring seamless transitions & risk mitigation ✅ SaaS & Marketplace Scalability – Optimising product-market fit & business operations ✅ AI & Automation Strategy – Integrating AI-driven solutions for competitive advantage ✅ Agile & Cross-Functional Leadership – Leading teams to execute efficiently at scale Why Clients Trust Me ⭐⭐⭐⭐⭐: 🔹 “His leadership and execution helped us scale to a multimillion-dollar exit.” 🔹 “Mitko’s experience and strategic mindset transformed our SaaS business.” 🔹 “We managed to launch a feature-rich MVP in weeks - others quoted 4-6 months” 🔹 “An invaluable asset—deep expertise, clear communication, and results-driven.” 🔹"He operates at a higher standard than most consultants and freelancers" 🚀 My Background & Expertise: ✔ Product Strategy & Management – Roadmaps, GTM, monetisation ✔ Fractional CTO/COO Leadership – Aligning business & technology ✔ M&A & Due Diligence – Risk assessment, tech audits, post-acquisition strategy ✔ AI & SaaS Growth – Implementing AI & automation to drive efficiency ✔ Agile & Scrum – Certified Scrum Master, fostering high-performing teams ✔ Angel Investor - Reviewing 50+ company pitches each year 📢 Let’s work together if you need senior product or technology leadership — not task-level execution If you’re building an MVP, scaling a SaaS or AI product, fixing delivery issues, or preparing for fundraising or M&A, invite me to your project or send a direct message. I’m happy to start with a focused diagnostic or strategy call to quickly assess fit and next steps.

𝗜 𝗯𝗿𝗶𝗱𝗴𝗲 𝘁𝗵𝗲 𝗴𝗮𝗽 𝗯𝗲𝘁𝘄𝗲𝗲𝗻 𝗰𝗹𝗶𝗻𝗶𝗰𝗮𝗹 𝘀𝗰𝗶𝗲𝗻𝗰𝗲, 𝗯𝗿𝗮𝗻𝗱 𝘃𝗶𝘀𝗶𝗼𝗻, 𝗮𝗻𝗱 𝘁𝗵𝗲 𝘁𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗿𝗲𝗮𝗹𝗶𝘁𝗶𝗲𝘀 𝗼𝗳 𝗺𝗮𝗻𝘂𝗳𝗮𝗰𝘁𝘂𝗿𝗶𝗻𝗴. 𝗪𝗶𝘁𝗵 𝟭𝟴 𝘆𝗲𝗮𝗿𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆—𝗶𝗻𝗰𝗹𝘂𝗱𝗶𝗻𝗴 𝗺𝘆 𝗯𝗮𝗰𝗸𝗴𝗿𝗼𝘂𝗻𝗱 𝗮𝘀 𝗮𝗻 𝗠.𝗗. 𝗮𝗻𝗱 𝟭𝟱 𝘆𝗲𝗮𝗿𝘀 𝗼𝘄𝗻𝗶𝗻𝗴 𝗮𝗻𝗱 𝘀𝗰𝗮𝗹𝗶𝗻𝗴 𝗮 $𝟯𝟬𝗠 𝗰𝗼𝘀𝗺𝗲𝘁𝗶𝗰 𝗮𝗻𝗱 𝘀𝘂𝗽𝗽𝗹𝗲𝗺𝗲𝗻𝘁 𝗺𝗮𝗻𝘂𝗳𝗮𝗰𝘁𝘂𝗿𝗶𝗻𝗴 𝗳𝗮𝗰𝗶𝗹𝗶𝘁𝘆 𝘁𝗼 𝗮 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗲𝘅𝗶𝘁—𝗜 𝗼𝗳𝗳𝗲𝗿 𝗮 𝗹𝗲𝘃𝗲𝗹 𝗼𝗳 𝗶𝗻𝘀𝗶𝗴𝗵𝘁 𝘁𝗵𝗮𝘁 𝘀𝘁𝗮𝗻𝗱𝗮𝗿𝗱 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝘁𝘀 𝗰𝗮𝗻𝗻𝗼𝘁. 𝗛𝗮𝘃𝗶𝗻𝗴 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲𝗱 𝗼𝘃𝗲𝗿 $𝟴𝟬𝟬𝗠 𝗶𝗻 𝗹𝗶𝗳𝗲𝘁𝗶𝗺𝗲 𝘀𝗮𝗹𝗲𝘀 𝗳𝗼𝗿 𝗺𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀, 𝗜 𝗮𝗰𝘁 𝗮𝘀 𝗮 𝗙𝗿𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗢𝗢 𝗮𝗻𝗱 𝗛𝗲𝗮𝗱 𝗼𝗳 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝘁𝗼 𝗵𝗲𝗹𝗽 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀 𝗻𝗮𝘃𝗶𝗴𝗮𝘁𝗲 𝘁𝗵𝗲 𝗷𝗼𝘂𝗿𝗻𝗲𝘆 𝗳𝗿𝗼𝗺 𝗰𝗼𝗻𝗰𝗲𝗽𝘁 𝘁𝗼 𝗮 𝗵𝗶𝗴𝗵-𝘃𝗮𝗹𝘂𝗲 𝗲𝘅𝗶𝘁. 𝗧𝗛𝗘 "𝗜𝗡𝗦𝗜𝗗𝗘𝗥" 𝗔𝗗𝗩𝗔𝗡𝗧𝗔𝗚𝗘: "I know how labs think because I owned one." Most advisors have never managed a production line or a P&L for a factory. I have. I use this insider knowledge to protect your margins and your brand’s reputation: * Cost Optimization: I typically achieve an average 35% reduction in COGS by auditing formulations, identifying "hidden" factory markups, and renegotiating raw material sourcing and MOQs. * AI-Powered Operations: I don't just build static systems; I build intelligent ones. Utilizing platforms like Voiceflow and Make, I architect custom AI agents and automated workflows to handle repetitive vendor follow-ups, customer service routing, and inventory tracking, drastically reducing your team's operational overhead. * Regulatory Shield: I provide comprehensive FDA & MoCRA compliance management, ensuring your brand is protected in an increasingly regulated landscape. 𝟯𝟲𝟬° 𝗕𝗥𝗔𝗡𝗗 𝗔𝗥𝗖𝗛𝗜𝗧𝗘𝗖𝗧𝗨𝗥𝗘 Beyond the bottle, I help build the brand. Having developed 400+ stock and custom formulations, I ensure your technical specs align with your market positioning: * Clinical Storytelling & Identity: Translating complex active ingredients into compelling brand voice and "white space" innovation that resonates with consumers. * Packaging Strategy: Sourcing components that aren't just aesthetically beautiful, but are compatible with your formula and optimized for shipping/logistics. * Scale-Up Advisory: Coaching startups and celebrity-backed brands on how to build a scalable infrastructure that attracts investors and acquirers. 𝗧𝗥𝗔𝗖𝗞 𝗥𝗘𝗖𝗢𝗥𝗗 & 𝗖𝗔𝗦𝗘 𝗦𝗧𝗨𝗗𝗜𝗘𝗦 Skincare Acquisition ($100M+ Exit) | Role: Fractional End-to-End Product Architect * Action: Built the entire operational infrastructure and sourced high-efficacy US manufacturers compliant with strict quality standards. * Result: Scaled from $0 to $8M in Year 1. This foundation contributed to a $100M+ acquisition after 6 years. Supplement Scale-Up ($18M Year 1) | Role: Strategic Product Development Manager * Action: Developed the core action plan and sourcing strategy, replacing the need for a three-person full-time team. * Result: Successfully launched and grew the brand to $18 Million in sales within the first 12 months. 𝗖𝗢𝗥𝗘 𝗖𝗢𝗡𝗦𝗨𝗟𝗧𝗜𝗡𝗚 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦: (Available via structured monthly advisory retainers or targeted project sprints) 𝟭. 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗦𝘂𝗽𝗽𝗹𝘆 𝗖𝗵𝗮𝗶𝗻 & 𝗩𝗲𝗻𝗱𝗼𝗿 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 Global sourcing (USA, EU, Asia) with rigorous GMP/ISO vetting. Expert contract negotiation (Lead times, Payment terms, Formula Ownership). 𝟮. 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 (𝗖𝗼𝗻𝗰𝗲𝗽𝘁 𝘁𝗼 𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻) Translating marketing concepts into technical R&D briefs. Managing prototyping, stability testing, and pilot batches. 𝟯. 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻 & 𝗔𝗜 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻 Architecting "AI Sandbox" environments for rapid business efficiency. Deploying custom conversational AI and workflow automations (Voiceflow / Make) to streamline daily operations. 𝟰. 𝗥𝗲𝗴𝘂𝗹𝗮𝘁𝗼𝗿𝘆 & 𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗖𝗼𝗺𝗽𝗹𝗶𝗮𝗻𝗰𝗲 FDA & MoCRA registration and ongoing compliance strategy. Ingredient safety reviews, COA, and MSDS validation. Ready to scale with precision? Whether you are launching your first SKU or optimizing a multi-million dollar supply chain, I bring the executive-level expertise to get it done right the first time. Click "𝗜𝗻𝘃𝗶𝘁𝗲 𝘁𝗼 𝗝𝗼𝗯" to discuss how we can build your brand together.

TOP RATED PLUS | $300K+ EARNED | 100% JOB SUCCESS | 14+ YEARS Is your business stuck in operational chaos? I build the systems that fix it and make you optional in your own operations. You're probably here because: Projects keep slipping, and you don't know why Your team is busy, but delivery feels chaotic You're firefighting daily instead of building the business Systems haven't kept up with your growth You need someone who assesses, decides, and executes without being micromanaged That's exactly what I solve. I've walked into this situation seven times across seven industries and built the infrastructure to fix it every time. What I Actually Do I don't just manage tasks. I build the operational backbone that makes your company scalable, the kind that runs whether you're watching or not. Build systems from scratch: PMO structures, delivery frameworks, SOPs, and tracking dashboards for startups to $900M portfolios. Replace founders in daily ops: I've taken over operations in 72 hours. You define the outcome, I build the path. Turn chaos into repeatable delivery: Workflow mapping, SOP creation, team accountability systems, and leadership dashboards. Manage global cross-functional teams: Developers, QA, consultants, support, and marketing across U.S., Europe, and Asia-Pacific time zones. Give leadership real-time visibility: Dashboards and reporting systems so you always know what's happening without asking. Proof It Works Director of Operations, Silverdale Technology (6 years, Odoo ERP, ranked #9 globally) Built Pakistan delivery center from zero: 6 departments, 40+ professionals, 2,000+ U.S. client projects delivered. Reduced post-launch support needs by 90%. Traveled to the U.S. twice for onsite Go-Live implementations. Head of Operations, High-Ticket Sales Agency (2024) Took full operational control in 72 hours. Rebuilt entire system in ClickUp and GoHighLevel. Cut client onboarding from 7 days to 48 hours. Reduced CEO's daily involvement by 80% within weeks. Technical Operations Manager, Title Check Australia (PropTech SaaS, current) Managing operations for $3.5M business targeting $7M+. Reduced support backlog by 41% in first month. Launched HomeShield SaaS product from 95% to live in 2 weeks. Freed founder to focus on UK/US market expansion. Director of Project Management, Graphiqs (7 years, acquired by Amazon) Built entire PM infrastructure from scratch under founder Kevin O'Connor. Managed teams that became part of the technology foundation for Amazon Alexa. Project Manager, UGro Capital / Grocapitus (Real Estate) Built Asana system managing $900M+ real estate portfolio across 10 U.S. states. Connected acquisitions, construction, data research, and sales into one integrated tracking framework. Roles I've Delivered In Director of Operations / COO / PMO Head Chief of Staff / Right Hand to CEO / Founder Project Manager (ERP, SaaS, E-Commerce, Real Estate, Web/App) Scrum Master (Agile/Scrum) Operations Manager (Client Success, Fulfillment, Support) Head of Customer Success Tools I've Mastered PM & Ops: ClickUp, Asana, Jira, Trello, Monday, Notion Collaboration: Slack, Google Workspace, Microsoft Teams ERP / E-Com: Odoo (Expert), Shopify, WooCommerce, Magento CRM: GoHighLevel, Zoho CRM, HubSpot, Salesforce Automation: Zapier, Make, Slack Workflows, GoHighLevel Reporting: Google Sheets / Excel (Advanced), dashboard design Ready to Fix It? If your operations need someone who assesses quickly, builds structure fast, and gets your team delivering without constant guidance, let's talk. Send me a message and let's see if I'm the right fit for your operation.

Through pure grit, you've built something real. Now it needs to run without you in every decision. I'm a Fractional COO who designs, installs, and runs the operational infrastructure that fast-moving businesses need to scale, without adding complexity or chaos. My approach follows a disciplined sequence: Diagnose | Design | Document | Delegate. Every engagement ends with your team running the system, not depending on me. What I've delivered: 🚀 4 x revenue growth in 4 months - $300k to $1.2m increase in monthly sales by fixing the fulfillment process 🚀 4× revenue growth in 4 years ($600K → $2.4M) through systematic scaling 🚀 $4M project redevelopment delivered ahead of schedule and under budget 🚀 10% COGS reduction through team redesign and automation 🚀 60+ staff hired and onboarded through purpose-built recruitment systems 🚀 Doubled business footprint (3 to 6 sites) in 12 months through scalable systems 🚀 $10M P&L accountability across multiple operating entities What makes this different in 2026: I now design my own custom systems. Using AI-augmented workflows, live dashboards, and automated pipelines, I deliver operational infrastructure faster and at a fraction of what a full-time COO costs. Clients keep what I build. It works without me. I have working expereince in using Claude, OpenAI, Vercel, Supabase, Apollo, Instantly, and Github. Core Expertise: Business Systems Design & Implementation Strategic Operations Leadership Performance Optimization Leadership Team Development Process Engineering & Automation Sectors I've worked in: NDIS Aged Care Healthcare including medical Fitness Entertainment Publishing Professional services Financial Services I work with a small number of clients on ongoing retainer engagements. If you're a founder or CEO building past $1M and ready to install systems that scale without you, let's talk. Core specializations: Fractional COO, COO, Chief Operating Officer, Business Advisor, Business Consultant, Operations Systems Expert, Operations Strategist, Integrator, Systems Integrator, Executive Coach, Startup Operations Consultant, Scaling Expert, Fractional COO, Business Advisor, Operations Systems Expert, Integrator, Business Operations, Strategic Planning, Operational Planning, Organizational Design, Business Scaling, Workflow Optimization, Process Improvement, SOP Development, KPI Development, Leadership Team Development, Staff Recruitment & Management, EOS Integrator, Scaling Up, Performance Optimization, Operational Efficiency, Project Management, Change Management, Business Process Mapping, Operational Frameworks, Team Accountability Systems, Monday, ClickUp, Notion, Dashboard Reporting, AI Operations.

Hi, I’m Laura Briggs, a fractional CMO/COO, marketing strategist, and publishing consultant with 13+ years of experience helping professional-services firms, authors, agencies, and growth-stage companies turn ideas into scalable revenue and visibility systems. I operate at the intersection of strategy and execution. I don’t just build plans, I help clients implement them. Whether you need senior-level marketing leadership, launch support, operational systems, or someone to bring structure to a growing business, I step in as an embedded partner without the cost of a full-time executive hire. I’ve led initiatives across legal services, publishing, coaching, software, creative services, real estate development, and revenue acceleration companies, managing everything from marketing strategy and content ecosystems to project management and team operations. Here’s how I help: Fractional CMO & Strategic Leadership I step into the marketing leadership role to build multi-channel growth strategies that connect directly to business goals. This includes content strategy, SEO, social media, speaking opportunities, video, PR, email campaigns, partnerships, and paid advertising. Marketing Operations & Growth Systems Great marketing requires strong systems. I build and optimize operational workflows including CRM setup, SOPs, dashboards, team processes, project management systems, and contractor oversight so your business scales without chaos. Project & Team Leadership I’ve managed cross-functional projects involving writers, designers, developers, media teams, coaches, legal professionals, and subject matter experts. I keep projects moving, stakeholders aligned, and deliverables on track. Author Platform & Book Launch Strategy As a book coach, publishing consultant, and author myself, I understand the unique challenges of building authority through books. I create launch systems that include platform strategy, content marketing, pre-order campaigns, podcast outreach, Amazon optimization, thought leadership initiatives, and long-term audience growth. Content & Thought Leadership Development I write, ghostwrite, edit, and direct content designed to position businesses and individuals as leaders in their industries. This includes blogs, LinkedIn content, articles, email campaigns, website copy, educational materials, speaking materials, and executive thought leadership. Data & ROI Focused Marketing I believe marketing should be measurable. I focus on performance metrics, conversion improvements, cost-per-lead analysis, funnel optimization, and making sure marketing activities contribute to actual business outcomes rather than vanity metrics. Clients work with me when they need someone who can zoom out and create the strategy, then zoom back in and execute the work. I bring the structure of an operator, the mindset of a marketer, and the flexibility of a consultant. I am also a five-time author and three-time TEDx speaker. My sixth book, American History with a women's focus, is coming out in 2028. Let’s connect and discuss how I can help move your business forward. "Laura has served as our fractional CMO for 5+ years. Her work is organized, communication is great, and she fully maintains all of our marketing activities from states away. Strongly recommend." Colorado personal injury law firm. "In the world of marketing, there's A LOT of noise and it's hard to sift through all of it to find the real deal. But if you are looking for a true marketing and communication expert, YOU HAVE FOUND HER. Laura is a true expert in her field and is also incredibly passionate about it, which leads to the inevitable outcome of perfection in her work."- Olivia Jaras "Laura is a go-to for law firm and lawyer content including strategy, deployment, and copyediting in B2B and B2C practice areas. On top of her expertise, she is great to work with - smart, sophisticated, and always pleasant! I give her my highest recommendation."- Meranda Vieyra, Denver Legal Marketing "Laura is the most brilliant legal content writer I've encountered in the past two years." -J.C. Cavanaugh "Laura performed in two capacities during our tenure together. She wrote blogs for US-based law firms on a weekly basis for almost 2 years. Laura was also a Program Manager for enterprise clients that required her to manage writing projects including recruiting writers, managing their workflow, meeting deadlines and overall project/content management. Laura is extremely positive, very business savvy and can prioritize large volumes of work. She has the ability to handle tough situations with the utmost professionalism and keeps the client and team at the forefront. I highly recommend Laura for any content management project as either a contributor or as a manager. She is absolutely fabulous!" Dawn Dasburg, Upwork PTC Recruiter

Former COO of an online Health & Wellness Company located in the US. I will help you with the strategy, management, execution and the innovation for you and your business/team. With over four years of experience running a multi-million dollar online health and wellness company, helped develop and execute the strategy to grow the business to $4M in annual revenue. Managed a fully remote team and oversaw operations across marketing, sales, finance, customer support, legal, IT, delivery and more. With that comes an extensive experience in tools like ClickUp, HubSpot, GoHighLevel, ActiveCampaign, Google Workspace, QuickBooks, Zapier, Make and many other tools we used internally to support and smoothen operations, all processes of which were documented into an elaborate, structured, organized Playbook System (SOPs). Originally from The Netherlands and now based in Costa Rica, currently operating across all US/CA time zones. I'm currently seeking a fractional role (max 20 hours/week) that allow me to apply my expertise while supporting multiple ventures that align with my vision and my family life.

Highly effective operations, systems, workflows and process specialist with extensive experience working within various businesses - from Tech and SaaS businesses, big global brands to smaller startups across a multitude of industries. Scale-ups/ growth stage businesses are my happy place! Usually filled with well-intended tool stacks, systems and workflows which have often become redundant and need a refresh ensuring they are optimal for the phase your business has evolved into. As a certified EOS Implementer and Integrator, I specialise in translating a company's vision into operational reality — structuring teams, aligning accountability, and eliminating the chaos that causes customers to quietly disengage. For a B2B SaaS retention context, this means I can audit your entire customer lifecycle, identify where value perception erodes, and design recovery and upsell workflows that account managers can actually execute. I work with all major software platforms and solutions including the usual Google Workspace, Microsoft, ClickUp, Monday, Slack et al - as well as engaging the EOS ethos and framework as an implementer and integrator - helping businesses to ensure their vision and goals are not lost in the chaos. With insights into marketing, brand and every form of communication, I bring a powerful combination of hard and soft skills to your business. With the onset and massive uptick in AI, I engage these solutions to empower and evolve the thinking I bring to each scenario. I invest time understanding AI and how it's reshaping customer success operations — from intelligent engagement triggers to AI-assisted preparation. I bring that lens to every system I build, ensuring your SOPs are future-ready, not just functional today.