👋 Hi, I'm Maria - Content Creator, Social Media Manager, and SEO Content Writer with 5+ years of experience helping brands grow through content that actually works. I specialize in SaaS, AI, startups, crypto/Web3, and iGaming - fast-moving industries where the content bar is high and generic writing gets ignored. What I Do: • Social Media Management and Content Strategy. I manage social accounts end-to-end: content creation, scheduling, community engagement, performance reporting, and brand voice across Instagram, LinkedIn, Telegram, and X. • SEO Copywriting and Content Writing Blog posts, articles, and landing page copy written for both Google and real readers. I've covered SaaS, iGaming, crypto, fintech, and Web3 niches, and helped brands grow organic traffic by 40-60% in the first 3-6 months. • Ghostwriting Thought leadership articles, LinkedIn posts, and brand narratives for startup founders, crypto project leads, and SaaS executives who need a consistent voice but don't have time to write. My work speaks louder than I do, so check the portfolio below: • You'll find real examples: social media setup for an AI startup, LinkedIn promotion for a Web3 payments platform, Twitter/X brand growth for an education company, influencer marketing for a crypto project, and content strategy work across SaaS, fintech, real estate, and iGaming. • I've also volunteered for a nonprofit focused on digital literacy for underserved youth, helping them build a social media presence and write donor-facing blog content that communicated their mission clearly. The part clients always mention in reviews: 50+ projects delivered. Fast turnaround. No hand-holding needed. I think strategically about what your audience needs, not just what sounds good on paper. 💬 Got a project in mind? Tell me about it and I'll come back with ideas. Keywords: Social Media Management, Content Strategy, Social Media Manager for Startups, SEO Content Writer for SaaS, iGaming Content Writer, Crypto Copywriter, Fintech Content Writer, Web3 Marketing, Ghostwriting, Blog Writing, Copywriting, Content Marketing, Social Media Content Creation

Find me 🟦in: /mariefostercreative 🔄 Last updated 20th March 2025 👋 About me 👋 I am a freelance Creative Strategist and Marketeer with over 11 years of industry experience working on large and small brands from both in-house and ad agency set-ups. I am a marketing all-rounder with experience in both strategic and creative "big thinking", as well as hands-on experience in design, analytics, email marketing, and social media management (paid and organic). I love to work with start-ups on creating a well-rounded marketing strategy to achieve your goals, and also have a particular specialism with social media campaigns (paid and unpaid). I thrive with variety and am excited by big challenges. I believe that my varied skillset and passion for problem solving makes me an ideal fit for small charities or start-ups who need a determined all-rounder to make impactful KPI-driven campaigns. My relevant education and experience: • BA Honours Creative Advertising Degree (Lincoln University), Foundation Art & Design degree (Central St. Martins, London). • Freelance Art Director at various ad agencies: DLKW Lowe, Quiet Storm, Isobel, IRIS Worldwide, Blue Hive, GTB / Ogilvy. (2 years). Developing advertising campaigns across a range of channels. • Worked for 4.5 years as an Art Director and single creative working on social & campaigns for Ford Motor Company, South West Trains, Guide Dogs for the Blind, and Wrap-up London. Covering a range of TV, Radio, Print, PR, Social Media, digital marketing, online advertising, and non-traditional campaigns. • Launched and managed the organic social media channels (paid and organic) for several small brands as a freelance marketing and social media consultant (VA Institute Australia, Village Leathers London, Just Move in). Coming up with a new brand image for Village Leathers and JMI, creating design and copy guidelines to be used across all channels. • Employed for 3 years at CLUSE watches as a Senior Social Media Specialist and copywriter leading a team of 4 social media managers and designers. Coming up with the strategies and creative concepts for all social platforms and creating content for email marketing. • At Generation UK & Ireland (employed for 2 years) I led the creation and implementation of the organisations first marketing strategy and managed all executions across organic and paid social channels, eventually hiring a marketing team. This included creating the marketing strategy, creating content and posting to all social media channels, creating weekly, monthly, and quarterly progress reports and adapting the strategy based on learnings, creating an automated email marketing flow for our subscribers and writing all emails, creating a paid marketing strategy and executing it across social media and Google Ad Words. • Content creator for Howsy and Upad. Creating blog, website and email content for landlords. • Launching marketing strategy for Parcelist (USA Start -up). Here's some of my results: • Won a new client (South West Trains) for Ad Agency GTB with my pitch for the “Adless Ad Campaign”. I became the lead creative on this account for the following years the client remained with us. • Created the most engaged with Social Media post of all time for Ford Motor Company (Europe) with an astonishing 42% engagement rate. (Industry benchmark is 2%). • Won YCN award for best campaign and achieved several in-book D&AD awards as well as important contributions to Cannes Lions winning campaign entires. • Grew the organic social media following for Generation UK & Ireland by 500% in 6 months. • Several creative community competition wins with organisations such as She Says and One Minute Briefs. • Increased conversions from marketing by 40% in one year for Generation UK. • Created a 155% increase in transactions from organic social media for CLUSE watches and jewellery • Earned 7.7K in just 3 weeks with new social media assets for digital marketing (CLUSE Watches and Jewellery). • Increased comments by 74% and overall engagement by 34% (CLUSE watches and jewellery). • As lead creative on a charity campaign for wrap-up London with £0 budget, I created organic “buzz” through organic social media channels, influencer outreach, PR stunts, and using free ad space in Time Out and the Metro to reach 4.1M users organically and receive 23K coat donations within just one week. I am open to work and would love to chat to you about your brief - Come say hi! I am able to visit offices in the UK or the Netherlands, cadence to be negotiated per client.

🚀 I help CEOs and founders build marketing engines that scale with confidence. As a Fractional CMO and Head of Marketing & Growth, I work alongside leadership teams to: ✅ Turn business goals into clear marketing strategies that drive revenue and brand equity ✅ Build and lead high‑performing marketing teams — hiring, mentoring, and aligning them to your vision ✅ Design systems and workflows that keep marketing consistent, accountable, and efficient ✅ Oversee campaigns and automation that generate measurable growth without constant hand‑holding For over a decade, I’ve partnered with founders and business owners to move from scattered efforts to focused execution. Clients appreciate that I bring both big‑picture strategy and hands‑on operational leadership — making sure plans turn into results. 100% Job Success | Top Rated Plus | $200K+ earned on Upwork If you’re ready for marketing that feels steady, strategic, and built for scale — I’d be glad to help. Let’s start the conversation.

I am a Digital Marketing Expert with over 10+ years of experience working with Startups and Small to Medium-sized businesses from around the world. I have acquired my MBA with a focus on Marketing along with studying International Business Strategy and Development at the prestigious École Supérieure de Commerce Et de Management in Paris. I will work closely with you to incorporate new ideas for online growth whether it’s marketing or advertising. My expertise is in digital strategy, lead generation, social media advertising, and data analysis. My background as a Panel Director for a market research company where I worked alongside Fortune 500 companies will prove very useful to you and your team when it comes to understanding customer behavior and segmentation. I led both qualitative and quantitative studies for companies like Proctor & Gamble, Humana, Yum! Brands, and GE. This position led me to a marketing agency. I'm now able to provide end-to-end marketing technology stacks and solutions for your digital marketing or advertising needs. I've continued to study marketing while building my real estate investment firm. I'm able to assist your business in a variety of areas and have worked with other industries outside of real estate, such as finance, healthcare, publishing, firearms, construction, accounting firms, dentistry, e-commerce, and even blockchain. I am focusing on Upwork to expand my reach outside my local markets. I'm very flexible in meeting your needs, so don't hesitate to reach out with any questions. The skillset you're able to utilize in your business would be lead generation, inside sales, outside sales, B2B or B2C digital marketing, web design, graphic design, email marketing, social media advertising, social media management, digital strategy, digital development, business consulting, real estate consulting, real estate advice, financial advice, data analysis, Google ads, Bing ads, Facebook ads, Instagram ads, TikTok ads, Linkedin ads, funnels, CRM creation, marketing automation, sms automation, business planning, marketing planning, and training. I am Google-certified in search, analytics, and ads.

I’ve built winning creative for 8-figure brands, celebrity athletes, telehealth brands (sema and trt), supplement brands (Primal Queen, Plnktn, Natural Rems, ProCalm, Magnali), e-commerce brands (Seese Pro, Grounding Well, by Crea), fashion brands(Rockdenim, Calou), and multiple top 2-50 apps (Quittr, Settlemate, PayMe, Tolans, TapTap Send, Be Present, Turbo AI + more). I am the sole strategist for over $2M/month in ad spend. I track data, keep a deep swipe file, and pull from a long list of proven tactics to make sure every ad gets sharper, smarter, and more effective. I’m easy to work with, passionate about my work, and reliable.

Do you need help in social media marketing or management? Would you like to consistently get leads or customers to your site and build your business? The clients I worked with gained an average of 350% more active followers and clicks over the course of a campaign period, higher than the average follower growth rate of 42% for brands across the five major social networks. This resulted in a higher engagement, improved brand recognition and direct measurable results for their products/services/KPIs. WHAT I DO: I help clients reach their ideal customers by helping them plan and execute a successful digital and social media strategy. WHO I WORK WITH: Currently, I am helping recurring clients improve their ROI from social media in different industries like podcasting, real estate, and native advertising to name a few. WHY IT WORKS: Personalized support for your social media needs, with a strategy and plan tailored exactly to the goals you want your business to achieve HOW IT WORKS: My overall objective in social media management is always tied to increase engagement for the brand, with the deliberate intention of gaining quality sales and leads from social media platforms. Let's discuss your objectives and what have you done so far and I'll create a social media marketing plan for you. I'm also experienced in creating posts for Facebook, Instagram, Twitter, LinkedIn, and Pinterest, publishing content to all of the above platforms, and publishing them too of course with an effective publishing schedule. I'm outgoing and creative, working with a high degree of professionalism, and have a passion for digital marketing and communications. I can help Social Media Influencers to provide services for their products. READY TO TALK? Reach out to me directly here on Upwork.

I run Google Ads and Meta Ads for SaaS and B2B companies. What I do: - Google Ads — Search, Performance Max, YouTube - Meta Ads — Facebook + Instagram for B2B and SaaS lead gen - Full-funnel conversion tracking (MQL → SQL → activation) - Landing page optimization - Reporting tied to ROAS and CAC, not vanity metrics Recent results: - Managed $35K/month ad spend on a SaaS account, driving 5x ROAS - 8 years running paid ads, mostly for US/Canada SaaS and service businesses Who I work best with: SaaS founders and B2B operators spending $5K-50K/month on ads, looking for a senior partner - not a button-pusher. First call is a free 30-min audit. If we're a fit, we go from there.

20+ years experience in digital marketing, CRM systems, and growth strategy! ⭐⭐⭐⭐⭐ I help B2B and B2C brands fix leaky funnels, unify scattered data, and scale acquisition through smart automation and conversion-focused strategy. As a Wharton MBA candidate and co-founder of PathFinder, an AI-powered customer intelligence platform, I’ve supported brands like Microsoft, Zillow, and Panasonic. I’ve also built and exited 5 companies and contributed to more than $2B in revenue across the US, EMEA, LATAM, and ANZ. If you're battling disconnected data, unclear ROI, or inefficient funnels, I build automated systems that turn every touchpoint into a conversion opportunity. 🎯 Skills & Expertise • HubSpot Marketing & Sales Hub • Conversion Rate Optimization (CRO) • Funnel Analysis & A/B Testing • Lifecycle Automation & CRM Segmentation • Paid Ads Strategy (Google, Meta, LinkedIn) • AI-Powered Analytics & Attribution • SaaS & Fintech Growth Strategy • Marketing Ops & Tool Integration (GA4, Zapier, GPT API) 📌 Experience Highlights • AI Tax SaaS: Delivered $520K ARR + 5,500 MQLs in 6 weeks • Roofing Company: Closed $1.8M in sales through automated email workflows • Investment Bank: Sourced $10M in deals through outbound optimization • Led digital strategy for global campaigns with President Obama, the 2012 DNC, and major tech brands ✅ Why Work With Me • Wharton MBA candidate + 5x founder with multiple exits • 20+ years across SaaS, fintech, and digital ecosystems • Expert at aligning strategy + execution for fast, measurable outcomes • Proven track record building high-converting, scalable systems Keywords: HubSpot automation expert, conversion rate optimization specialist, B2B SaaS funnel optimization, marketing automation consultant, AI marketing automation, HubSpot CRM implementation, digital funnel audit, customer journey automation, marketing ops for SaaS, behavior-based email automation, paid ads conversion strategy, data-driven marketing consultant, marketing attribution setup, HubSpot workflows setup, digital campaign performance tracking, lead nurturing automation, full-funnel CRO strategist, martech stack optimization, ROI-focused marketing strategy, SaaS demand generation expert

Do you or your company want to turn LinkedIn into a real growth channel? 👉 More visibility with the right buyers 👉 Consistent conversations in your inbox 👉 Engagement that turns into real opportunities LinkedIn has 850M+ professionals and more buying power than any other platform. But posting consistently takes time and outbound takes strategy. And most teams don’t have the bandwidth to do both well. That’s where we come in. At Speedwork, we’ve helped 500+ B2B businesses grow through LinkedIn using: 🟢 Outbound Prospecting (done-for-you messaging campaigns) 🟢 Profile Optimization 🟢 Organic Content & Thought Leadership 🟢 Follower Growth & Engagement Strategy Some clients hire us strictly for outbound. Some want help building visibility through content. Some layer both together for stronger results. We’ll meet you where you are. === Who This Works Best For === Our process works best for: ✅ SaaS platforms ✅ High-tech & software companies ✅ B2B products & services ✅ Professional services ✅ Executive teams & founders We don’t work with: ❌ B2C offers ❌ Real estate ❌ Home services ❌ Financial advisors ❌ Low price point offers ❌ TikTok If you want LinkedIn to drive real business results, whether that’s conversations, credibility, or pipeline, let’s talk!

🚀 Helped businesses drive $50M+ in revenue | 💪🏼 Generated 20+ sales exceeding $100K each | 📈 Zero-To-One SaaS Marketing -> I'm a seasoned expert in Product Marketing, GTM, Demand Generation, and Content Marketing with 12+ years of success in elevating B2B SaaS companies from startups to market leaders. Specializing in strategic marketing, HubSpot automation, and comprehensive product marketing strategies, I've been the architect behind generating over $7 million in revenue and executing 20+ sales exceeding $100K each. 🔍 What Sets Me Apart: Certified Expertise: Deep proficiency in HubSpot, complemented by a strategic blend of marketing automation tools to optimize your digital footprint. Proven Track Record: Enhanced B2B messaging, positioning for six companies, revitalizing their go-to-market strategies, and significantly boosting their scalability. Comprehensive Service Offering: From GTM strategy and product launches to marketing automation, sales enablement, and lead conversion, I provide a full spectrum of marketing solutions tailored to help you skyrocket your growth. 💡 My Approach: Strategic Consultation: Beginning with an in-depth analysis of your business objectives to tailor a bespoke HubSpot setup that seamlessly integrates with your operations. Holistic Execution: Leveraging a wide array of marketing disciplines to ensure your message resonates with the target audience, thereby differentiating your offerings in competitive markets. Continuous Optimization: Dedicated to refining and enhancing strategies through insightful, data-driven methodologies to maximize market share and customer engagement. 🔑 Core Competencies: 👉🏼 Product Marketing & GTM Strategy: Expertise in developing and executing comprehensive GTM strategies, ensuring successful product launches with a keen focus on messaging, positioning, and market segmentation. 👉🏼 Marketing Automation & HubSpot Mastery: Proficient in utilizing HubSpot for end-to-end marketing automation, enhancing the efficiency and effectiveness of marketing operations. 👉🏼 Sales Enablement & Lead Conversion: Formulating strategies and creating impactful sales materials that boost sales productivity and revenue growth. 👉🏼 Content Strategy, SEO, & PPC: Orchestrating content strategies coupled with SEO and PPC campaigns to drive digital presence and optimize marketing-sourced revenue. 👉🏼 Performance Marketing: Executing data-driven marketing strategies across digital channels to maximize ROI. 👉🏼 Website Strategy & Development: Overseeing website strategy and development projects, ensuring optimal user experience (UX) and alignment with overall marketing goals. 🌟 Fractional CMO Services: Offering strategic marketing leadership to align your marketing efforts with overarching business goals, without the commitment of a full-time executive. As a passionate marketing professional dedicated to the intersection of creativity and analytics, I bring a robust blend of strategic insight and tactical execution. My approach is rooted in a deep understanding of the B2B SaaS market dynamics and a commitment to leveraging the latest technologies and methodologies to drive growth. Let's collaborate to exceed your digital marketing objectives and drive meaningful business results.