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$8/hr
94%
Job Success
$10K+ earned
Available now
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I help brands grow on Instagram, Facebook, LinkedIn, and YouTube Shorts with content built to convert, not just perform well on a vanity metric.
Social platforms are now where people search, not just scroll, so every profile I manage is optimized to show up, build trust fast, and turn views into followers, leads, and sales. That means less "polished brand voice," more content that actually sounds like a person, because that's what audiences respond to and what the algorithm rewards right now.
As your Social Media Manager, I handle:
- Full content calendar planning for Instagram, Facebook & Shorts — mapped to your goals, not just a posting schedule
- Scroll-stopping reels, carousels, and captions written in your brand's real voice — not generic AI output
- Profile, bio, and highlight optimization built for conversion, not just aesthetics
- Community management — replying, engaging, and building the kind of following that actually sticks around
- Performance tracking and strategy refinement using real analytics, not guesswork
I use AI as a tool to move faster on research and drafts, but every post is reviewed, refined, and made to sound human, because audiences can tell the difference and increasingly reward brands that feel real.
If you want your social presence fully managed, strategically, consistently, and with numbers to back it up, let's talk about what growth actually looks like for your brand.
Himanshi H.
has worked
.
Associated with
Tech Striker
$2M+
earned
$19.99/hr
100%
Job Success
Available now
Start of list.
End of list.
Amazon ad costs are up double digits this year, and most PPC "optimization" now just means letting Amazon's own AI handle bid decisions - that part isn't the differentiator it used to be. What still moves the needle is account architecture, listing content that holds up in conversational search, and someone catching problems (like a stockout killing your ad-driven orders) before they cost you a week of sales.
That's what I handle for Amazon, Walmart, eBay, and Shopify sellers: full account management, PPC strategy layered on top of Amazon's automation rather than fighting it, listing and A+ content built for both search ranking and AI-mediated discovery, and compliance support when something goes sideways.
A few results from recent work:
• Took one client's ad spend from $35,000 to $2.3M in sales in under a year
• Cut TACoS from 38% to 17% in 4 months for a supplement brand, while revenue kept growing
• Recovered a suspended ASIN in under 72 hours
I've been doing this for 10+ years across Seller Central, Vendor Central, and multi-platform stores, and I structure engagements the same way regardless of platform: audit first, fix the structural stuff, then hand you a system that doesn't need constant hand-holding.
If you want a second set of eyes on your current PPC structure or listing content, I'll do a quick audit and tell you honestly what's working and what isn't - no pressure either way.
Amjad I.
has worked
.
$25/hr
100%
Job Success
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As a Hubspot certified freelance digital marketer, I have established myself as an innovator, trendsetter, creative and progressive thinker who can successfully develop and evolve your company's digital activity across all existing online platforms.
With over 7 years of experience delivering value to clients, I have an extensive knowledge of Social Media Marketing, Email marketing, and content creation with a good understanding of marketing and AI toolsets.
I am committed to continuous learning, which has helped me stay current with developments and best practices in the marketing and AI landscape.
On a personal level, I am a team player who will proactively help colleagues to solve problems when they arise. In addition to this, I possess an array
of valuable soft skills coupled with a passionate interest in technology and an outstanding professional record.
During the course of my career, I have,
Provided digital marketing solutions to satisfied 100+ customers.
Generated over $150,000 in sales through Effective and innovative digital campaigns.
Implemented successful social media strategies that resulted in over a 200 percent increase in customer engagement.
Devised strategies and roadmaps to support product vision and value to the business.
Scheduled over two years of marketing calendar using tools such as buffer and Hootsuite.
Created more than 500 digital assets such as rich Facebook ads, sales copy for micro websites, website content, and autoresponder emails.
Worked with over 220 clients to determine project needs, professional requirements and identify the correct course of action.
Achieved over a 1000 percent increase in click-through rates, conversion, and other important KPIs using a strategic approach.
Boosted brand awareness by establishing a strong web and social media presence.
Managed ten digital projects, from initial conceptualizing through final implementation.
Optimized social media channels and web pages to engage more clients.
Leveraged tracking data to segment target audiences, trigger campaigns and personalize content.
Collaborated effectively with advertising and media specialists to boost results from strategic campaigns.
Strengths;
* Email Management (Mailchimp, Constant Contact, Active campaign, Aweber, Hubspot, Sendin blue etc)
* AI (Chatgpt, Gemini, Deepseek, perplexity.ai etc)
* Social Media Marketing ( Facebook, Instagram,Threads.net Twitter, Pinterest )
* Order Processing
* Calendar management and scheduling
* Ability to handle multiple tasks
* Working under no supervision and meeting deadlines
* Call handling
* Customer Service. These skills combined with my strong sense of professional integrity will significantly contribute to your company's success
* Data entry Specialist
* Proven experience as a virtual personal assistant
I am an all-round individual who will bring in new ideas, ready for new challenges, and a good listener.
Experienced working with new applications and management tools;
* Shopify-Oberlo app fulfillments
* Woocommerce
* Zapier
* Zendesk
* Salesforce
* Go high Level
* Sprout Social
* Gorgias
*ReAmaze
* Amazon
* Infusionsoft
* CRM Zoho
* Microsoft Applications ( Word, Excel, Power point)
* Google apps ( Gmail, G-suites doc and spreadsheets)
Communication Channels;
~ Slack
~Trello
~ Asana
~ Skype among others
If you'd like to achieve a similar or better result, now is the time. Let's take your business to the next level.
Looking Forward to collaborating with you.
Best regards.
Priscilla
$48/hr
100%
Job Success
$10K+ earned
Available now
Start of list.
End of list.
Important points:
1. Recent results: 15X ROAS for a SaaS client, 12X ROAS for an Ecommerce Furniture client ($5M+ in ad spend), 9X ROAS for a Legal client ($2.5M yearly spend).
2. Currently managing more than $12M of ad spend on Google Ads and achieveing a profit of over $71M+ (in 2025). Some clients acquired include Payoneer, TradingView, Liu Jo, Ferrari and dozens more.
3. I don’t take on work with everyone. I work with clients that are building something meant to last - not quick wins that collapse in 90 days.
---
My name is Erika, a specialist Google Ads expert, agency co-founder and performance marketer with more than 15+ years of experience.
I spent the last decade managing campaigns for big and small companies, startups and local businesses.
In my work, I've acquired clients like Payoneer, TradingView, Liu Jo, Ferrari and lots more.
Almost all agencies setup ads and do not optimize them. They do not go deep enough.
In doing so, they limit your success and waste your money and time.
What I do is different.
I build solutions that get you predictable outcomes through constantly optimized campaigns that are built to be profitable as a foundational rule.
This exact approach has transferomed $12M of my client's ad spend in 2025 to more than 71M in profit.
Here's what we can do together:
✅ Analyse your business case and your Google Ads account. I take days, and not hours to do this with high quality.
✅ Build and/or optimize your Google Ads account following my proven system so you can hit your KPIs.
✅ Types of campaigns: Google Search Campaigns, Google Shopping, Performance Max, Demand Gen, YouTube.
✅ Build Remarketing campaigns - to maximize the impact and sales for your investment.
---
You're probably here in search of someone that can build and manage profitable Google Ads campaigns.
There are lots of freelancers on this platform.
Some less experienced, some more.
Are you going to pick a seasoned expert to manage such an important part of your business or someone less experienced?
If you are leaning towards the first option...
Send me a message on Upwork and let's chat!
I don’t take on work with everyone, so message me now so we can arrange a Free discovery call with zero strings attached and start scaling your business.
$14/hr
100%
Job Success
Available now
Start of list.
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Hi, I’m Urwah, a Social Media Manager and Strategist focused on helping businesses grow their online presence with clear, results-driven strategies. I specialize in turning social media into a system that drives visibility, engagement, and opportunities, not just content output.
I have experience managing platforms like Facebook, Instagram, LinkedIn, TikTok, Twitter, Reddit, and Quora. I create high-quality content using Canva, edit short-form videos with CapCut, and manage workflows through tools like Buffer, Hootsuite, Notion, Trello, and Asana. My approach includes content strategy, audience targeting, hashtag research, daily engagement, and performance tracking. I also run paid campaigns with A/B testing, retargeting, and continuous optimization.
My services include social media strategy, content creation, video editing, account management, audience growth, and performance optimization. I focus on building scalable systems that deliver consistent results.
I have a background in Chemistry, which strengthens my analytical and research skills, allowing me to take a data-driven approach to marketing while staying creative.
If you’re looking for someone who combines strategy with execution, I’d be happy to help.
Urwah S.
has worked
.
Associated with
ClientFirst Digital
$20/hr
100%
Job Success
Available now
Offers consultations
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🚀 𝗜𝗡𝗩𝗜𝗧𝗘 𝗧𝗢 𝗜𝗡𝗧𝗘𝗥𝗩𝗜𝗘𝗪 | 𝗘𝘅𝗽𝗲𝗿𝘁 𝗪𝗼𝗿𝗱𝗣𝗿𝗲𝘀𝘀 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗲𝗿 & 𝗪𝗼𝗿𝗱𝗣𝗿𝗲𝘀𝘀 𝗗𝗲𝘀𝗶𝗴𝗻𝗲𝗿 | 𝗪𝗼𝗼𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲, 𝗘𝗹𝗲𝗺𝗲𝗻𝘁𝗼𝗿 & 𝗖𝘂𝘀𝘁𝗼𝗺 𝗪𝗼𝗿𝗱𝗣𝗿𝗲𝘀𝘀 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀
"𝐈 𝐛𝐮𝐢𝐥𝐝 𝐰𝐞𝐛𝐬𝐢𝐭𝐞𝐬 𝐭𝐡𝐚𝐭 𝐥𝐨𝐚𝐝 𝐟𝐚𝐬𝐭, 𝐫𝐚𝐧𝐤 𝐨𝐧 𝐆𝐨𝐨𝐠𝐥𝐞, 𝐚𝐧𝐝 𝐠𝐞𝐭 𝐟𝐨𝐮𝐧𝐝 𝐛𝐲 𝐀𝐈 𝐬𝐞𝐚𝐫𝐜𝐡."
Hi,
I am 𝐍𝐞𝐡𝐚, a 𝐖𝐨𝐫𝐝𝐏𝐫𝐞𝐬𝐬 𝐝𝐞𝐯𝐞𝐥𝐨𝐩𝐞𝐫 𝐚𝐧𝐝 𝐒𝐄𝐎/𝐀𝐄𝐎 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐬𝐭 at 𝐒𝐩𝐚𝐫𝐤𝐆𝐫𝐨𝐰𝐭𝐡 𝐖𝐞𝐛 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐋𝐋𝐏, helping businesses turn their website into their strongest lead-generation asset.
I combine three things most freelancers offer separately: clean, 𝐜𝐮𝐬𝐭𝐨𝐦 𝐖𝐨𝐫𝐝𝐏𝐫𝐞𝐬𝐬 𝐛𝐮𝐢𝐥𝐝𝐬 (𝐄𝐥𝐞𝐦𝐞𝐧𝐭𝐨𝐫 & 𝐃𝐢𝐯𝐢 𝐏𝐫𝐨), 𝐒𝐄𝐎 that actually 𝐫𝐚𝐧𝐤𝐬, 𝐚𝐧𝐝 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬 that convert, plus a growing focus on 𝐀𝐈/𝐀𝐄𝐎/𝐆𝐄𝐎 optimization, so your site shows up not just in Google, but inside AI answers like 𝐂𝐥𝐚𝐮𝐝𝐞, 𝐂𝐡𝐚𝐭𝐆𝐏𝐓 𝐚𝐧𝐝 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐈 Overviews.
What I do:
𝐂𝐮𝐬𝐭𝐨𝐦 𝐖𝐨𝐫𝐝𝐏𝐫𝐞𝐬𝐬 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Pixel-perfect builds, Figma-to-WordPress, ACF Pro, WooCommerce, child themes, no bloated templates.
𝐒𝐄𝐎 & 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: Keyword-driven service pages and blog content, technical on-page SEO, E-E-A-T structured data.
𝐀𝐄𝐎/𝐆𝐄𝐎 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Structuring content so AI search tools surface and cite your brand.
𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Search, PMax, RSA copywriting, geo-targeting, conversion tracking (via my team's Ads strategist).
𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧-𝐅𝐨𝐜𝐮𝐬𝐞𝐝 𝐃𝐞𝐬𝐢𝐠𝐧: Sites built to turn visitors into leads, not just look good.
Why clients work with me:
Detail-obsessed, revision-friendly, and clear communicator.
Delivered projects across e-commerce, travel, dental, HR/recruiting, franchise, and B2B SaaS.
Test-first development approach, nothing breaks live functionality.
On-time delivery with full documentation and clean handovers.
🌍 Industries We Serve
eCommerce • Real Estate • Healthcare • Education • Technology & SaaS • Hospitality • Finance • Fashion & Lifestyle • Gaming & Entertainment • Casion • Food & Hospitality • Home Services & Interior • Pets & Animal Services
👉 𝗟𝗲𝘁'𝘀 𝗕𝘂𝗶𝗹𝗱 𝗦𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗚𝗿𝗲𝗮𝘁 𝗧𝗼𝗴𝗲𝘁𝗵𝗲𝗿
If you need a dedicated WordPress Developer and WordPress Expert to bring your vision to life on time, on budget, and perfectly aligned with your business goals let's connect today.
Click "𝗜𝗻𝘃𝗶𝘁𝗲 𝘁𝗼 𝗜𝗻𝘁𝗲𝗿𝘃𝗶𝗲𝘄" and let's get started!
#WordPressDevelopment #ShopifyDevelopment #ShopifyExperts #WooCommerce #WebDevelopment #WebDesign #UIUX #eCommerceDevelopment #DigitalMarketing #SEO #GoogleAds #MetaAds #PerformanceMarketing #SocialMediaMarketing #ContentMarketing #EmailMarketing #GraphicDesign #BrandIdentity #LogoDesign #CreativeDesign #FullServiceAgency #DigitalAgency #wordpress #wordpressexpert #DIVI
Associated with
SPARKGROWTH WEB SOLUTIONS LLP
$10/hr
96%
Job Success
$100K+ earned
Available now
Offers consultations
Start of list.
End of list.
Is your ecommerce store losing traffic because AI Search is changing how customers discover products? Are your Google Ads becoming more expensive while sales stay flat? Are you struggling to generate profitable, scalable growth?
Hi, I am Surinder, I help ecommerce brands adapt to the modern AI era with an AI-driven marketing system that combines AI Search Optimization, AI SEO, Google Ads, Meta Ads, conversion optimization, and data-driven growth strategies to generate more qualified traffic, lower customer acquisition costs, and increase profitable sales.
With 10+ years of experience in ecommerce marketing, I don't just run campaigns, I become your AI-Driven Ecommerce Marketing Manager, helping you build a sustainable growth engine that delivers measurable ROI.
💼 What I Can Do for Your Ecommerce Store
🤖 AI Search & AI SEO
• AI Search Optimization (ChatGPT, Gemini, Perplexity & AI-powered search visibility)
• Ecommerce SEO Strategy
• Shopify SEO
• WooCommerce SEO
• Technical SEO Audits
• On-Page SEO
• Schema Markup
• Internal Linking Strategy
• Product & Category Page Optimization
• Keyword & Competitor Research
• AI-Powered Content Strategy
📈 Performance Marketing
• Google Search Ads
• Google Shopping Ads
• Performance Max Campaigns
• Meta (Facebook & Instagram) Ads
• Remarketing Campaigns
• Conversion Tracking
• GA4 & Google Tag Manager
• Customer Acquisition Strategy
• ROAS Optimization
• Budget Scaling
🚀 Ecommerce Growth Strategy
• Conversion Rate Optimization (CRO)
• Landing Page Optimization
• Sales Funnel Strategy
• Customer Journey Optimization
• Marketing Automation
• Email Marketing Strategy
• Lead Generation
• Revenue Growth Planning
• AI Workflow & Marketing Automation
🎯 Why Clients Hire Me
✔ 10+ Years of Ecommerce Marketing Experience
✔ AI-Driven Marketing Strategies for the Modern Search Era
✔ ROI-Focused Campaign Management
✔ Lower Customer Acquisition Cost (CAC)
✔ Higher Return on Ad Spend (ROAS)
✔ More Qualified Traffic & Sales
✔ Transparent Communication & Weekly Reporting
✔ Long-Term Growth Partner
🛠 Platforms & Tools
Shopify | WooCommerce | WordPress | Google Ads | Meta Ads | Google Merchant Center | GA4 | Google Tag Manager | Google Search Console | Ahrefs | SEMrush | Screaming Frog | ChatGPT | Claude | Gemini | Perplexity | Looker Studio | Hotjar
🌍 Who I Work With
• Shopify Stores
• WooCommerce Stores
• DTC Ecommerce Brands
• High-Ticket Ecommerce Businesses
• Scaling Ecommerce Companies
• Agencies Looking for an Ecommerce Marketing Expert
📊 My Growth Framework
I don't believe in chasing vanity metrics like clicks or impressions.
Instead, I focus on what actually grows your business:
✅ More qualified traffic
✅ Better conversion rates
✅ Lower customer acquisition cost
✅ Higher ROAS
✅ Increased repeat purchases
✅ Sustainable revenue growth
Every strategy is built around data, AI insights, and continuous optimization to help your ecommerce business stay ahead in today's rapidly evolving AI-powered search landscape.
🤝 Let's Grow Your Ecommerce Business
Whether you're launching a new store or scaling an established ecommerce brand, I can help you build a marketing system that consistently generates traffic, leads, and profitable sales.
If you're looking for an AI-Driven Ecommerce Marketing Manager who understands AI Search, AI SEO, Google Ads, Meta Ads, CRO, and ecommerce growth, let's connect.
Surinder K.
has worked
.
Associated with
MKR Techsoft Private Limited
$2M+
earned
$100/hr
100%
Job Success
$100K+ earned
Available now
Offers consultations
Start of list.
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Hi, I’m Francis, Founder of Yventure Brand Strategy Partners. I help consumer brands go-to-market, win retail, and scale high-performing DTC systems that actually convert.
I bring 20+ years of experience leading growth inside $400M to $3.5B companies, with a track record of launching 200+ products and driving 100K+ retail placements across Walmart, Costco, Whole Foods, and Amazon.
I’ve built brands from the inside, not just advised from the outside.
🚀 Results
Led go-to-market strategy for Clubtails, scaling to #3 RTD brand in the U.S. with 90,000+ stores and the #1 canned margarita
Launched Clubtails Crushers from concept to shelf, securing 15,000+ placements pre-launch
Grew Godshall’s into the #3 turkey bacon brand with 400% growth in 18 months and 23,000+ stores
Scaled Quick N Eat to the #1 frozen burger patty in the U.S.
Improved DTC conversion rates by 19%+, increased revenue per visitor by 13%, and lifted AOV by 20% through CRO and A/B testing
Helped win Walmart Vendor of the Year (2×) and Instacart Best in Class
💡 What I Do
Go-to-market strategy from concept through launch and revenue growth
Retail sell-in strategy, buyer decks, and category positioning
Brand positioning, messaging, and packaging that drives conversion
DTC growth across Shopify, Meta, Google, and Klaviyo
Conversion rate optimization (CRO), landing pages, and A/B testing
Amazon and omnichannel growth systems
⚙️ How I Work
I don’t just advise. I own the go-to-market and build the system around it.
Most brands don’t have a traffic problem or a retail problem—they have a system problem across positioning, sell-in, and conversion.
I define positioning, build the GTM plan, align retail and DTC, then either lead or plug directly into your team to execute. Every decision is grounded in real performance data across retail and digital, with a strong focus on conversion and revenue.
For many clients, this evolves into a long-term partnership where I lead growth across the business.
🏆 Why Clients Hire Me
Proven track record building #1 and #3 brands in competitive categories
Deep experience across Walmart, Whole Foods, Costco, Amazon, and more
Strong balance of strategy, execution, and measurable results
📩 Let’s Connect
If you want to pressure-test your go-to-market, retail strategy, or conversion funnel, send me a message and I’ll give you direct, actionable feedback on where your biggest growth opportunity is.
I work with a limited number of brands at a time to stay deeply involved in both strategy and execution.
$10/hr
100%
Job Success
$3K+ earned
Offers consultations
Start of list.
End of list.
Are you looking for an experienced Social media marketing, Digital Marketing Expert? You don't need to search any more now.
I have 7+ years of experience providing my clients with complete Digital Marketing Services like SMO, SEO, Email marketing, PPC, etc. I have gained expertise in all aspects of online marketing. My area of interest includes Social Media Marketing, Social Media Optimization, SMM Strategy, Search Engine Optimization, PPC, Content Writing, Email Marketing, Conversion Rate Optimization, etc. I am a complete Digital marketer package who can manage all your work.
Whether you want more leads, higher traffic to your website, or both amplifying the impact of your social media posts to your audience using organic reach (on Facebook) and paid advertising. I can help you develop a marketing strategy and analysis that works for any industry to improve the return on investment from the campaigns you choose to run.
#Yourachievement is my achievement!
𝐀𝐂𝐂𝐄𝐏𝐓 𝐎𝐍𝐋𝐘 𝐖𝐎𝐑𝐊 𝐓𝐇𝐑𝐎𝐔𝐆𝐇 𝐔𝐏𝐖𝐎𝐑𝐊
My experience includes but is not limited to:
👉Social Media optimization/Marketing - Facebook Marketing, Instagram Marketing, Twitter Marketing, Pinterest Marketing, Linkedin Marketing, Reddit marketing
👉 Facebook ads, Instagram ads, Linkedin ads, Pinterest ads
👉 Search Engine Optimization
👉 Creating weekly/Monthly Content Calendar
👉Competitors Analysis
👉 Content strategy
👉 Designing- Canva, Adobe Photoshop, Adobe illustrator
👉Content Writing and Marketing
👉Conversion Rate Optimization, Traffic increment
👉 Website SEO, both On-Page and Off-Page (Search Engine Optimization)
👉 Building website Land page
👉Web Research/Market Research
👉 E-commerce Listing
Industry expertise:
I have expertise and experience in Marketing E-commerce websites, Service providers, Finance and Mortgages, Architecture Industry, logistics & supply websites, food and restaurant websites and applications, real estate websites and applications, and fashion and beauty products websites.
Tools:
I use tools such as Google Keyword Planner, AHREFS, Semrush, Moz, Facebook report, Instagram Insight report, Google Search Console, Google Analytics, and Google Data Studio to bring the best results for any task I perform. These tools help in studying the competition and making strategies to overcome them.
Please feel free to contact me for any detail. I will also provide a case study on chat.
Mariyum Z.
has worked
.
$64/hr
100%
Job Success
Available now
Offers consultations
Start of list.
End of list.
B2B tech businesses with long, complex sales cycles spend months chasing the wrong accounts and the wrong people inside them. I fix the targeting, the messaging, and the pipeline motion so marketing and sales move as one unit.
If your B2B lead generation is producing volume but not pipeline, if your go-to-market strategy feels disconnected from what sales is actually doing, or if deals keep stalling before the first real conversation, the problem is almost never the product. It is the account selection, the buying committee mapping, and the gap between what marketing sends out and what sales needs to close.
That is exactly what I fix.
I build Account-Based Marketing systems for B2B technology companies selling into complex, multi-stakeholder buying cycles. My work covers the full motion: identifying the right accounts, mapping every decision-maker and user inside them, building the messaging that speaks to each role, and aligning B2B LinkedIn marketing, Google Search, and content into a single revenue engine that sales can actually use.
This is not demand generation. It is not spray-and-pray lead generation. It is surgical, committee-level targeting that puts your brand on the shortlist before buyers ever contact you.
According to 6sense's 2025 Buyer Experience Report, 94% of B2B buying groups rank preferred vendors before first contact, and preliminary favorites win 77% of deals. Shortlisting happens in the invisible stage. My frameworks are built to win there.
RECENT WORK:
Membrane Labs
I led ABM for Membrane Labs, a leading institutional crypto lending and loan management platform serving prime brokers, banks, funds, and credit desks at the intersection of TradFi and crypto.
I built and operationalized the full ICP, IBP, and IUP framework for institutional crypto credit markets, defining who should buy, who actually decides, and who uses the platform day to day. Working cross-functionally with sales, product, and leadership, I orchestrated multi-threaded account engagement across digital campaigns, direct outreach, and high-stakes industry summits.
This included:
Tiered ICP modeling for institutional lending and loan infrastructure
Mapping decision-makers and daily users across Tier 1 to 3 accounts
Account-level messaging and personalization frameworks
Market and intent mapping across funds, desks, custodians, and credit platforms
In practice: 150+ high-value institutional targets analyzed and scored, executive-level ICP segmentation built, Membrane's positioning and homepage narrative refined, and Tier 1 wins like Bitcoin Suisse supported through targeted buying committee engagement.
OTHER RELEVANT RESULTS
DirectID: Strengthened enterprise buyer positioning through thought leadership and strategic influencer collaborations, connecting the founder with the top 5 global fintech influencers and increasing LinkedIn and X engagement by 50%.
Laus CC (healthcare software): Combined LinkedIn ABM with Meta Ads targeting decision facilitators, producing a 300% lead increase, 2.8% Meta CTR, 45% decision-maker connection rate, and a 20% demo-booking rate.
mSemicon: Used Sales Navigator and ICP-driven targeting to reach engineers and procurement leaders in manufacturing, building a consistent flow of qualified opportunities through optimized founder and company profiles.
THE FRAMEWORK
My ICP-Led ABM Framework integrates B2B LinkedIn marketing, Google Search, Meta Ads, and content into a unified system built around one goal: sales and marketing alignment around the accounts most likely to close.
Most companies treat these channels as separate programs. I connect them so buying committees encounter your message wherever they research, building the familiarity and trust that determines shortlist position long before anyone books a demo.
As Jon Miller, Marketo co-founder, puts it: "CMOs consistently pick demand over brand, even though 73% say brand makes demand more efficient, and 63% say brand directly feeds demand." My approach bridges both by weaving brand-building content into demand tactics from day one.
WHO I WORK BEST WITH
B2B technology companies with deal sizes above $20k, sales cycles of three months or longer, and buying committees involving more than two stakeholders. Fintech, institutional finance, industrial OEM, and complex SaaS are the verticals where I have done my deepest work.
If you are building a go-to-market strategy from scratch, rebuilding one that is not producing pipeline, or trying to get sales and marketing speaking the same language about the same accounts, that is the conversation worth having.
This is not about chasing leads.
It is about making the right accounts feel like you built the product for them.
In complex B2B markets, the deals do not go to the loudest vendor.
They go to the one who was already on the shortlist when the buyer started looking.
Branko B.
has worked
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