Fractional COO & Strategic Advisor | Scaling, Operations & Business Process **"Turning Vision into Value. The ACF Advantage."** Profile Overview Are you a visionary founder juggling product, sales, marketing, and operations? Are you so busy building the plane while flying it that you can't install the systems needed for a smooth, sustainable flight? At Adams Consulting Firm (ACF), I act as your operational co-pilot. Stepping in as your hands-on Fractional COO/Chief of Staff, I bridge the gap between your big-picture vision and day-to-day execution. I translate your brilliant ideas into clear, actionable strategies and build the powerful, streamlined systems that allow your business to scale—without relying solely on you. My mission is simple: to give you back your most valuable asset—your time—so you can focus on product, vision, and strategic growth. --- My Approach: The Founder's Flight Plan I adapt the same principles of operational excellence that power global leaders like Google, Mayo Clinic, and top-tier healthcare networks into a practical, agile framework for startups and scaling businesses. We fortify your foundation across four key pillars: - Clarifying Your Vision: Aligning your strategic growth plan to ensure the entire organization is rowing in the same direction. - Building Your Team: Fostering a culture of empowerment, accountability, and high performance. - Creating Smart Systems: Implementing right-sized business processes (from project management to customer onboarding) so nothing falls through the cracks. - Strengthening Your Foundation: Getting your operations investor-ready with clear metrics, sound financials, and a scalable infrastructure. --- How I Drive Value (Core Services) - Fractional COO / Chief of Staff: Hands-on operational leadership and executive integration. - Strategic Growth & Consulting: Navigating market entry, scaling hurdles, and turnaround management. - Operations & Business Process: Process creation, automation, and continuous improvement. - Project Management: Leading complex capital projects, product launches, and strategic partnerships. --- Featured Case Studies & Proven Results 1. Healthcare Network Scaling & Integration (Qualderm) - Client Context: A rapidly expanding healthcare organization requiring streamlined operations and standardized processes to support an aggressive clinic expansion strategy. - My Role: Built the foundational operational playbook for launching new clinics, optimizing business processes, and aligning clinical and administrative workflows to ensure scalable, repeatable execution. - Result: Successfully positioned the organization to capitalize on a $100 million growth opportunity, creating a robust operational infrastructure that accelerated new clinic launches and enhanced network-wide efficiency. 2. Startup Scaling: From 6 to 300+ Employees (EXOS) - Client Context: A high-potential human performance startup needing the operational backbone to support explosive customer demand. - My Role: Architected the company's first scalable systems for hiring, training, and service delivery. - Result: Enabled hyper-growth from a 6-person team to an industry leader of 300+, serving giants like Google, Intel, and the NFL Players' Association. 3. From Idea to Profitable Launch (Mayo Clinic) - Client Context: A world-class healthcare organization looking to enter a new market, effectively operating as an internal startup. - My Role: Led the end-to-end launch process, from initial strategy and team-building to execution and project management. - Result: The division achieved a 98th percentile national score for patient/staff satisfaction and generated $25M in profit, proving that structured launch plans de-risk new ventures. 4. Business Turnaround: Creating Profit from Crisis - Client Context: A four-company retail group on the brink of bankruptcy, facing overwhelming operational and financial challenges. - My Role: Executed complete operational triage, simplified processes, implemented financial controls, and realigned the team. - Result: Successfully navigated the enterprise out of bankruptcy and into multi-million-dollar profitability in just 18 months. --- Core Skills `Fractional COO` `Chief of Staff (COS)` `Strategic Growth` `Business Process Improvement` `Project Management` `Startup Consulting` `Scaling` `Turnaround Management` `Fundraising Readiness` `Entrepreneurial Operating System (EOS)` `Change Management` `Healthcare Innovation` Ready to scale? Click 'Invite to Job' to schedule a brief, complimentary strategy call so we can discuss your biggest operational challenges and map out your next phase of growth.

Strategic Leader with 10+ years at top-tier firms (ING, Admiral Group, Accenture). I help FinTechs and InsurTechs scale by reducing costs (15%+) and optimizing processes (60%). Proven track record in translating complex business strategies into executable digital roadmaps that deliver measurable impact on P&L and customer experience. Core Expertise: 🟩 Lending FinTech & InsurTech: Expert in end-to-end lending and insurance journeys and regulatory governance (Business Guardian). 🟩 Operations Efficiency: Led 15% cost reductions and 60% process optimization through automation. 🟩 Data Strategy: Master's in Big Data enabling data-driven decision-making and forecasting frameworks. 🟩 Agile Leadership: Expert in managing cross-functional teams usingJira and Azure DevOps. I help organizations scale by bridging the gap between business goals and technical execution.

When your business is growing faster than your systems can handle, that's exactly the problem I solve. I'm a Fractional COO brought in when founders are scaling fast but the backend isn't built to support that growth yet. I don't do task-based support. I step in at a strategic level, diagnose what's broken, and build the operational infrastructure that lets you grow without everything falling apart. Here's what that's looked like in practice: ✅ 95% reduction in founder involvement across all companies within 3 months ✅ 200% revenue increase at Fathom High within one year - I led the full tech and operations setup, coordinating Kajabi, ConvertKit, and Shopify systems from the ground up. ✅ 100% client retention at OBE - built a communication and delivery system that closed the operational gaps that were quietly costing them clients. ✅ 50% productivity increase at Gaia Media Group - designed workflows, automations, and ClickUp systems that transformed how the team operated day to day. ✅ Structured operational backbones for 20+ companies - turning scattered processes into centralized systems with SOPs and aligned team workflows. I've managed 100+ projects across agencies, startups, and digital businesses. I operate like an owner, think long-term, and build systems that make the entire business run smoother, not just one department. If your team is stretched, your processes are held together with duct tape, and you need someone who can walk in and fix it, let's talk.

After helping hundreds of businesses fix their operations, I noticed a pattern: the companies that struggled weren't missing tools. They were missing structure. They had ClickUp but no architecture. They had team members but no SOPs. They had automations but no logic connecting them. Everything worked in isolation and nothing worked together. That's the exact problem I was built to solve. I'm Azba, a ClickUp Certified Consultant and Operations Architect. I design end-to-end business systems that connect your tools, document your processes, and automate your workflows so your business operates like a machine, not a group chat. Core services: ✦ ClickUp Workspace Design & Architecture ✦ Business Process Automation (Zapier, Make, ClickUp) ✦ Standard Operating Procedures & Documentation ✦ Operations Strategy & Process Improvement ✦ Project Management Systems ✦ Fractional COO & Executive Operations Support Vetted ClickUp Consultant. 100+ businesses served. Featured on ClickUp's official partner directory.

✔️ 4600+ hrs trusted by 60+ Upwork clients ✔️ Fractional COO & AI Operations Leader | Operational Transformation, Intelligent Automation, Scaling ✔️ 12+ years building and scaling technology companies - 50+ operational transformations from startups to Fortune 50 ✔️ Founder of TrackMage (e-commerce logistics SaaS) ✔️ Lead Investor, Physical AI Europe Fund I ✔️ Currently architecting multi-agent AI systems and agentic workflows for two ventures I build, fix, and scale the operational backbone of technology companies. Then I automate it with agents. Are you a: ➡️ SaaS or software product company ➡️ marketing or development agency ➡️ e-commerce or logistics business ➡️ startup scaling past the founder-does-everything phase ➡️ company exploring AI transformation for your operations Can you relate to some of the below? ❓ Your operations still run on manual processes, Slack messages, and tribal knowledge instead of documented systems ❓ You spend too much on development or delivery without getting tangible, predictable results ❓ Your project budget looks like a black hole — constantly sucking in more money and people ❓ You're firefighting all the time instead of delivering value to your customers ❓ You know AI could transform your operations but don't know where to start or how to deploy it safely ❓ Your founder/CEO is trapped in day-to-day operations instead of focusing on growth If you recognize yourself in at least one of those, you've come to the right place. WHAT I BRING: 🔧 OPERATIONAL TRANSFORMATION I design systems out of the right people, processes, and tools - then install the accountability structures that make them self-governing. SOPs, KPI dashboards, workflow automation, team structure, and governance that actually sticks. 50+ engagements, from solopreneur agencies to 125+ person enterprise teams. 🤖 AI-NATIVE OPERATIONS I don't just consult on AI - I deploy it. Multi-agent workflows, automated customer support triage, AI-powered analytics, intelligent onboarding systems, and AI-driven research pipelines. Currently architecting agentic infrastructure for two ventures, including autonomous agent systems for development, support, and investor operations. 📊 CASE STUDIES: Agency from Portland (Automated Dreams) Transformed solopreneur operation into a scalable agency. Average project value: $3K → $15K (400% increase). Delivery cycle time cut by 40%. Owner still travels the world while teams deliver consistently. "There are very few people that you can 100% trust, and Irina is one of them. Had I not hired Irina when I did, I'd not be surprised if our business had closed due to crumbling operations." — CEO SaaS Company (Nimbus Web, San Francisco) Led Agile transformation and operational redesign for a 20-person team. Reduced founder dependency by 60% — the CEO stepped out of daily operations entirely. Enterprise Platform (Pfizer, London) Operational delivery lead across two platform organizations (125+ people). Established cadences and governance that reduced delivery cycle time by 30% without adding headcount. $1B+ Real Estate Firm (La Fayette Properties) Fractional COO consulting. Assessed operational structure across acquisition, asset management, and investor relations. Designed systems to support scaling from 5,000 to 10,000+ homes. What results can you expect? 🏆 Systematized, automated operations with clear ownership and accountability 🏆 Bottlenecks identified and eliminated - so you can reach the next level 🏆 Self-managing teams that free your time for needle-moving activities 🏆 AI-powered workflows that handle repetitive tasks, triage, and reporting automatically Certifications: SAFe 6 Practice Consultant (SPC) Certified Scrum Master (CSM) Lean Six Sigma Green Belt Certified LeSS Practitioner Certified Customer Value Optimization Specialist NEXT STEP: Let's see if we're a good fit. Contact me for a free 30-minute consultation.

Founders of fast-growing US and EU companies hire me when their business is scaling, but daily execution is falling apart. I build the rigid operational layer — OKRs, EOS frameworks, and AI workflows — so you can finally stop being the bottleneck. You're past the scrappy stage. The team is growing, the deals are coming — but somehow you're still the bottleneck. Priorities shift weekly. Your team waits for your input to move. You're spending Sundays firefighting instead of building. That's not a strategy problem. It's an operations problem. I'm Vasilii, an international Fractional COO with a Top Rated Plus track record on Upwork. I step into 7-figure startups and scaleups to build the operational architecture founders never had time to create: * Execution Rhythm: OKRs, weekly cadence, and clear ownership matrices. * Decision Systems: Autonomy in your org structure so the team moves fast without you in every meeting. * AI-Driven Operations: Identifying manual bottlenecks and integrating AI tools to cut overhead and speed up delivery. * Scalable Workflows: Processes that hold steady as you scale past 20, 50, or 100+ people. Why American and European founders trust me: * Western Management Standards: 95% of my portfolio consists of US, UK, and EU-based companies doing $500K–$5M. I operate entirely in your business culture and adapt to your time zones. * Proven ROI: Over $200K+ in verified earnings and a 100% Job Success Rate on this platform. Your investment is backed by real, audited execution. Engagement Options & Pricing: * Hourly Consultations: $99/hour Best for operational audits, short consultations, or ad-hoc tasks (under 5 hours/week). * Starter Fractional Package: $750/week (Up to 10 hours/week) Perfect for early-stage teams that need structured operational support and basic framework setup. * Scale Fractional Package: $1,250/week (Up to 20 hours/week) My most popular option. Designed for growing companies that need consistent operational leadership, execution tracking, and team management. Engagements are typically 3–6 months, part-time. No full-time overhead, no long onboarding — just rapid operational traction. If your company is doing $500K–$10M and you feel stuck in execution mode — let's talk. 👉 Click the "Invite to Job" button in the top right, and let’s schedule a brief 15-minute alignment call.

Online Business Manager (OBM) & Fractional COO helping founders and small business owners streamline operations, build scalable systems, and grow their visibility through strategic marketing and LinkedIn growth — so they can step out of the day-to-day and focus on growth. I specialize in business operations management, workflow optimization, SOP documentation, team coordination, project and launch management, marketing strategy, and LinkedIn content strategy. Whether you need someone to run operations behind the scenes, plan a marketing roadmap, or build authority and visibility in front of your audience, I create the systems and strategy that make both possible. Core Services: 🔹 Business Operations Management — Day-to-day operations, workflow systems, and process oversight for founders who need to delegate and scale 🔹 Marketing Strategy — Positioning, messaging, and marketing roadmaps that align with your business goals and target audience 🔹 LinkedIn Growth & Content Strategy — Content planning, posting schedules, and engagement strategy that builds authority and attracts the right audience 🔹 SOPs & Process Documentation — Clear, repeatable systems that make your business easier to run and scale 🔹 Project & Launch Management — Timelines, milestones, and execution plans that keep launches on track 🔹 Team Coordination & Management — Alignment, accountability, and communication systems across your team 🔹 Workflow & Systems Optimization — Streamlined processes that cut down on manual work and confusion 🔹 Automation & Admin Support — Reducing repetitive tasks through smart systems and tools 🔹 Lead Generation Support — Prospecting and list-building to support outreach and sales pipelines 🔹 Recruitment Support — Sourcing and coordination using recruitment platforms 🔹 Email Marketing — Campaign setup, list management, and automation flows 🔹 E-commerce & Website Support — Product listings, store management, and basic website builds 🔹 Basic Creative Support — Simple design and video editing for content and marketing needs Tools & Platforms: Operations & Project Management: ClickUp, Trello, Notion Communication & CRM: GoHighLevel (GHL), Google Workspace, Slack, Airtable Social Media & LinkedIn Marketing: LinkedIn Sales Navigator, Publer, Hootsuite, Later, Canva Lead Generation: Aeroleads, Apollo Recruitment: Vincere, Indeed Email Marketing: Klaviyo, Mailchimp, Mailjet Finance & E-commerce: QuickBooks Online, Shopify, Wix Creative Tools: Photoshop, Video Editing (basic to intermediate) Why work with me: ✅ Organized, scalable operations that reduce your day-to-day overwhelm ✅ A clear marketing strategy that supports consistent, sustainable growth ✅ Consistent LinkedIn visibility that builds trust and authority ✅ Clear communication, documented systems, and reliable execution ✅ Fluent across a wide range of tools — from project management to CRM, lead gen, email marketing, and e-commerce ✅ Experience supporting founders, coaches, consultants, and service-based businesses If you're looking for an Online Business Manager, Fractional COO, Marketing Strategist, or Operations Manager who can also grow your visibility on LinkedIn — let's talk about how I can support your business.

I build Lean Business Operating Systems (LBOS) that let founders step out of day-to-day operations — without the business slowing down. I work with digital agencies, online coaches, and service-based founders who've outgrown founder-led operations. In 24 years running operations — from a $50M+ APAC energy portfolio to scaling a home services platform to 9,000+ customers — I've learned the same lesson everywhere: growth stalls when goals, KPIs, workflows, and accountability live in different places. LBOS puts them in one system. What I Build A custom operating system for your business: SOPs, automation, and accountability structures, wired together using tools you likely already have — Notion, ClickUp, Asana, GoHighLevel, Power BI. I don't believe in reinventing the wheel. I connect the right tools the right way. Track Record Built LBOS playbooks for 12+ startups, improving scalability, efficiency, and revenue predictability As Fractional COO for The Retail Strategists, increased delivery speed 40% through automation and SOP alignment As Consultant for Winkdezign, restructured project delivery and client systems, cutting lead time 25% and opening the business to international markets As Founder & CEO of Agniko Home Services, scaled a 4-city home services platform to 9,000+ customers and 300% revenue growth — StartupTN TANSEED 5.0 and Emerging Startup of the Year (Times Group) Managed $50M+ in assets and 100+ multicultural staff across APAC at Modex Energy Singapore Tools I Connect Notion (Advanced) | Asana (Ambassador) | ClickUp | Monday com | GoHighLevel | Power BI | Salesforce | Google Workspace | Zapier | Looker Studio | Miro | Lucidchart | Visio | ChatGPT | Claude | Perplexity Industries Digital marketing agencies | Online coaching & consulting | eCommerce | SaaS | Home services | Retail | Energy | Manufacturing Why Clients Work With Me I don't just optimize operations — I engineer the system that runs them. Your LBOS becomes your company's operational backbone: lean, data-driven, and built to scale without you carrying it day to day.

Fractional COO | Fraud, Risk & Operations Scale Specialist I help founders stop operational leaks, control risk, and scale without chaos. I’m a Fractional COO and senior operations leader with 14+ years of experience fixing and scaling high-risk, high-growth operations across fintech, payments, and global consumer platforms. I’ve led large, global teams, owned mission-critical KPIs, and delivered material cost reduction, fraud containment, and productivity gains in regulated, always-on environments. Clients bring me in when: Growth has outpaced structure and decisions feel reactive - Fraud, risk, or compliance issues are escalating - Costs keep rising but output and accountability don’t - Founders are pulled into daily escalations - “Everyone is busy” but outcomes are unclear What you get when I step in - A hands-on Fractional COO embedded with your leadership team - Clear operating structure, ownership, and governance - KPI frameworks tied directly to cost, risk, speed, and quality - Stabilised fraud / AML / risk operations with predictable outcomes - Simplified processes, cleaner escalation paths, and calmer teams - More founder time back — fewer surprises Why this works - Former senior operations leadership roles at Revolut, Vodafone, and Airbnb - End-to-end ownership of cost, risk, quality, productivity, and customer impact - Delivered 24%+ quarterly efficiency gains in complex operations - Certified Fraud Examiner | Lean Six Sigma | PRINCE2 - I don’t advise from slides — I build, fix, and run alongside your team How clients engage me - Fractional COO (10–20 hrs/week) - Operations, fraud, or risk diagnostics with clear execution plans - KPI, governance, and operating model setup - Short-term leadership support during scale, funding, or operational stress If you’re a founder or leadership team that needs senior operational control without a full-time hire, this will move fast. Send a message outlining your situation — I’ll tell you in one conversation whether I can materially improve it.

I help organizations improve operations, strengthen leadership, and build systems that support sustainable growth. My experience spans engineering, manufacturing, supply chain, and business operations with Raytheon, Honeywell, and Texas Instruments, along with more than 100 consulting engagements that have produced over $30 million in measurable operational and financial improvements. I work with business owners and leadership teams who are experiencing challenges such as: • Growth that feels harder than it should • Leaders carrying too much of the day-to-day decision making • Teams that are working hard but not consistently aligned • Processes that no longer scale with the business • Limited operational visibility or meaningful performance metrics • Managers who need stronger leadership and accountability skills My role is to identify what's getting in the way, simplify the operation, and help leadership teams build practical systems that continue working long after the engagement ends. Areas of Focus • Fractional COO & Operations Leadership • Strategic Planning & Business Execution • Leadership Coaching & Management Development • Process Improvement & SOP Development • KPI & Performance Dashboard Design • Growth Marketing and Proposal Development • Scaling Every engagement begins with understanding the business first—not selling a predetermined solution. Together we identify opportunities, prioritize improvements, and create a practical roadmap that fits your organization. If you're leading an organization that's growing, changing, or facing operational challenges, I'd be happy to connect. Feel free to send me a message—I'm always glad to exchange ideas, offer perspective, or discuss whether I might be able to help.