My name is Hammad Mustafa, and I am a highly skilled data analyst with over 5 years of industry experience. I specialize in leveraging advanced tools and techniques to provide customized solutions that elevate your business. ⭐ TOP RATED ⭐ ✔ Google Workspace tools like Google Scripts, Google Sheets, Google Forms, Google Docs, and Data Studio/Looker Studio ✔ Excel, VBA, Pivot Tables, MS Access, Power Query, and Power BI ✔ Expert in Report generation and beautiful dashboard creation ✔ Zapier and Make expert for seamless automation and integrations ✔ Proficient in CRM Automation, including sales and marketing funnel design, using tools like Go High Level, HubSpot, and Notion ✔ Advanced skills in Appscript for automating tasks and enhancing productivity ✔ Comprehensive knowledge of data visualization and reporting, transforming complex data into actionable insights ✔ Proven track record of successful project execution and client satisfaction 🏆 Expertise in 100+ projects across various businesses, including automation, data analysis, dashboard generation, AI-driven personalization, and more 🏆 $200M+ raised by our clients Let's elevate your business to the next level!

✔️ Generating Consistent Leads For Businesses ✔️ Optimized Google Marketing Platform Setup - GTM, GA4, Data Studio & Google Ads ✔️ Over 7+ years of Google Ads Experience - Search, Measurement, Display & Video Specialist ✔️ Over 50 GTM Accounts - Setups / Troubleshooting / Testing ✔️Google Marketing Platform Expert - 👍 Google Analytics 4 (GA4) - Setup to measure reliably, Integration with GTM and Google Ads 👍 Google Tag Manager (GTM) - Troubleshooting & Optimize for Better Conversions 👍 Google Data Studio (Looker) - Customize for marketing manager & owner-friendly reports, 👍 Google Ads - Strategy, Setup, Optimization and Management. Performance Management ✔️ Certified Google Ads Partner since 2018 ✔️ LinkedIn Marketing Solutions Fundamentals Certification ✔️ Hubspot Solutions Provider ✔️ Facebook Ads - Create and Manage for Lead Gen ✔️ Specialty: 🎯 Digital Marketing Expertise for Marketing Managers & Owners 📈 Industries including B2B, Professional Services (Medical & Law), Local Services ▶️ Check out my Video

I'll keep to the point. I'm Bren a native English speaker. I'm available for calls between 06:00 - 18:00 CST. I love to try new things and use critical objective thinking to determine real results. Worked in marketing from 2014 Teaching 5+ Years Conversion tracking from 2015 Main skills: Google Ads, writing Google Ads scripts, Microsoft Ads, Google Analytics, GA4, Google Tag Manager, Google Data Studio, JavaScript, CSS, HTML, HotJar, WordPress, Google Cloud, dealing with clients, training, python, and Google Optimize. Normal daily tasks: Setting and maintaining conversion tracking, landing pages, AB testing (on the landing pages and campaigns), Google Analytics, meeting with clients, and dynamic reports. Industries I have worked in: Law, science, real estate, web hosting, health, charities, eCommerce, finance, and more. After many years of work, I have found my true love and that is tracking and testing. Working out what macro and micro-changes can make THE difference. Platforms: I have set up tracking on WordPress, Click Funnels, Shopify, Hubspot & more. Tracking Options: Call tracking (DPI: dynamic phone number insertion), Enhanced eCommerce, dynamic remarketing, form tracking, email/phone clicks & more. Diploma in Digital Marketing Search engine optimization (SEO), PPC (sem), email marketing, digital display advertising, mobile, web analytics, social media (SMM), and planning digital marketing campaigns. Diploma in information and communication technology JavaScript, CSS, HTML, website design, ethical hacking, social engineering, and administration. Also, I have the Google Ads, Google Analytics, & Microsoft Ads certifications. What my clients say: "My favorite person to work with on Upwork! Bren is an absolute legend!" - Eric, AdWords Client "Hands down the most knowledgeable AdWords expert I have ever had the pleasure of working with. We will be working with Bren for as long as he can stand us! He is an invaluable member of our team we are extremely grateful to have him." - Jeff, AdWords Client "I appreciate everything you have done for me and my business. I would recommend anyone Brendan to anyone! he is super helpful and calm. Considering you have to tell me things 5x in a row and explain it differently each time.... he did that without a problem. He knows exactly what he's talking about and I have been reaping the benefits of the strategy and campaigns he set up. I WILL come back and use Brendan for every PPC project I have in the feature. Thank you, Brendan!" - Tim I look forward to us taking your business to the next level.

I've spent over 7 years helping businesses grow through smart, data-driven strategies in SEO, Google & Meta Ads, GA4, Tag Manager, and Email Marketing. Working across industries like healthcare, retail, education, and entertainment, I've learned that precision and performance go hand in hand. Whether it's fixing a tricky GA4 setup or rolling out a complex GTM solution, I focus on creating systems that are not just effective but also easy for your team to manage. My approach is straightforward: I start with a thorough audit, explain everything in plain language, and then implement solutions tailored to your needs. You'll always know what's been done and how to keep an eye on things moving forward. Some highlights of my work: *Implemented GA4 and GTM on over 100 websites, handling complete GA4 migrations. *Managed and optimized Google and Meta Ads campaigns for more than 100 clients. *Delivered pixel implementations across platforms like Snapchat and Pinterest. *Crafted thousands of GA4 funnel explorations and custom reports. *Built over 50 Looker Studio dashboards that integrate various data sources. *Successfully completed numerous Technical SEO projects using tools like Semrush and Ahrefs. *Set up 20+ email automation campaigns in platforms like SFMC and ClickDimensions. How I can help you: *GA4 audits and event tracking. *Google Tag Manager setup and troubleshooting. *Conversion tracking for Google, Microsoft, and Meta Ads. *Email Marketing & Automation, including journey building. *Technical SEO audits with actionable insights. *Creating Looker Studio dashboards that answer your business questions. If you're looking for someone who can take charge of your tracking and marketing needs with clarity and reliability, let's chat!

Is your tracking built on a shaky foundation? I fix broken attribution for high-growth brands by building GTM Server-Side "Truth Engines" that restore your ROAS. Stop guessing. Start measuring with 100% precision. In 2026, standard browser-based tracking is dead. Between iOS privacy, ad-blockers, and messy DataLayers, most brands lose 30%+ of their data. With 8+ years of experience and a track record of managing tracking for €20M+ quarterly E-commerce revenue, I provide the technical fix. 🏗️ Google Tag Manager (GTM) Architecture I don’t just "install" tags; I build a scalable measurement framework. My core setup ensures your site remains fast while your data remains 100% accurate: - Custom DataLayer Design: I write the technical specifications for your developers (or implement them myself via JS) to ensure that every user action—from E-commerce transactions to complex form interactions—is captured in the DataLayer. - Server-Side GTM (SSGTM): I specialize in moving your tracking off the user’s browser and onto a private server (GCP/Stape). This bypasses ad-blockers, extends the life of cookies (ITP), and drastically improves your Google PageSpeed scores by reducing heavy "tag bloat." - Variable & Trigger Optimization: Using Custom JavaScript variables and CSS selectors to track interactions that standard GTM triggers miss (e.g., dynamic "Thank You" messages, partial form fills, and scroll-depth milestones). -The "One-Tag" Principle: I organize your container using a clean, professional hierarchy that makes it easy to audit and scale, preventing "tag soup" and redundant firing. 📊 Google Analytics 4 (GA4) Specialist - I architect GA4 for business intelligence, not just basic reporting: - Advanced Event Tracking: Precision setup for Phone Calls, Form Submissions, and Button Clicks. - Full Ecommerce Suite: Implementation of ViewItem, AddToCart, and Purchase events with exact revenue mapping. - Cross-Domain & UTM Fixes: Ensuring data continuity across domains and cleaning up messy "Unassigned" traffic via UTM parameter logic. 📈 Google Ads & High-Performance Tracking I feed the Google algorithm high-quality signals via Enhanced Conversions for: - Purchase, Lead, & Call Conversions: Linking every sales event, form lead, and CallRail phone call back to specific ad spend to optimize Smart Bidding. 📱 Meta & TikTok Conversion Specialist (CAPI & Events API) I implement robust, privacy-first tracking to reclaim signals lost to iOS: - Server-to-Server (StS): Full implementation of Meta CAPI and TikTok Events API with 100% event deduplication. - Lead & Call Attribution: Capturing Purchases, Forms, and Phone Calls directly from your ads. 🛍️ Shopify Tracking Specialist I specialize in the modern Shopify tracking ecosystem to ensure zero data loss: - Shopify Customer Events: I implement tracking via the Shopify Web Pixel API (Customer Events) for a secure, sandbox-compliant setup that doesn't break during theme updates. - Custom Pixel Integration: Seamlessly connecting Shopify data to GTM and GA4 without relying on buggy third-party apps. 🔗 Technical Integrations & Tools CRMs & Forms: Full attribution for HubSpot and Typeform. - CMPs: Expert implementation of OneTrust and Cookiebot via Google Consent Mode v2. 📉 Looker Studio (Data Visualization & Reporting) I turn raw tracking data into a visual "Command Center" for your business. I specialize in deep GA4 integration to pull real-time insights directly from your measurement protocol: - GA4 Native Integration: Building custom reports using GA4 data to visualize user journeys, engagement rates, and lifecycle stages. - Full-Funnel Visualization: Creating intuitive dashboards that show exactly where users drop off—from the first click to the final purchase or lead. - Cross-Channel ROI: Blending GA4 data with Meta, TikTok, and Google Ads to show your Blended ROAS and Customer Acquisition Cost (CAC) in one view. -BigQuery & SQL Reporting: For high-volume stores, I connect GA4 to BigQuery to bypass data sampling and provide 100% accurate, high-speed reporting. Languages: JavaScript, SQL (BigQuery), HTML/CSS. The Goal: 95%+ data accuracy, perfect attribution, and total compliance. Most tracking issues can be identified in a 10-minute audit. If you’re tired of "ghost data" and want to scale your ads with confidence, click the 'Invite' or 'Hire' button and let’s fix your data today.

I help businesses automate their workflows, connect different systems, and build custom tools that save time and reduce manual work. I’m a full-stack developer with many years of experience working on automation, integrations, and internal business systems. Most of my work is focused on building practical solutions using APIs, Google Sheets, and AI tools. I work on projects like: automating business workflows AI-based tools (ChatGPT, OpenAI, etc.) connecting APIs between different platforms web applications and backend systems mobile apps when they are part of a larger system building Google Sheets systems with automation dashboards and reporting systems CRM and e-commerce integrations internal tools and admin panels EXPERIENCE I’ve worked with a wide range of tools and systems, including Shopify, Stripe, HubSpot, Salesforce, QuickBooks, GoHighLevel, Twilio, Meta/Facebook, Telegram, WhatsApp, Trello, Pipedrive, Mailchimp, Zoho, and many others. I also build custom integrations using React, Node.js, Python, PHP, and Google Apps Script. I prefer simple, reliable solutions that solve real business problems. In most cases, I choose custom development over no-code tools because it gives more flexibility and long-term stability. I’m open to long-term collaborations, especially around: automation and integrations AI-powered workflows system architecture and internal tools business process optimization web applications and backend systems mobile apps when they are part of a larger system

Hello there, 🥇Google Analytics 4(GA4) 🥇Google Tag Manager 🥇Looker Studio 🥇Google Ads 🥇Firebase ⭐ TOP RATED FREELANCER ⭐100% Job Success Rate on Upwork ⭐ I'm experienced certified Analytics Tracking, Audit, Setup, Strategy planning and Reporting & Insight Generation expert in Web & App both having: ★ 7+ Years of experience with Google Marketing Platform including Google Analytics 4, Google Tag Manager, Google Data Studio, Looker Studio, Google Ads, AppsFlyer and Firebase Analytics for Website & Mobile App platform. ★ 100+ Given Training to marketers across the industries ★ 100% Quality guaranteed on time ★ 100% JOB SUCCESS SCORE ★ Top Rated Freelancer ★ 100+ project completion over the years across industries like Ecommerce, Leadgen, Publishers, Servicing, SaaS and any other online businesses. Google Ads Server Side Tracking/ Google Ads Enhanced Conversions/ Ecommerce Conversion Tracking/ Bing Tracking/ FB Pixel Tracking/ Meta Pixel tracking with Conversion API/ IG Tracking/ Outbrain/ Pinterest tracking/ LinkedIn tracking/ GTM/ GA4 Expert/ Google Analytics/ Server side tracking/ Sever Side tracking Via Stape.io or Custom/ Upgrade Shopify Checkout Extensibility tracking using GTM/ Setup Google Consent Mode version 2/ Cookiebot OneTrust, GDPR or CCPA Cookie Consent Mode V2 Implementation via Google Tag Manager I have managed elite and complex accounts to build their measurement infrastructure for App as well as Web analytics. I can address any issues in your analytics tracking or build one from scratch. Past work done is available to be showcased over a zoom call at any time. My goal is to satisfy my customer on 100% keeping deadlines and top quality work. Trust and long-term cooperation is very important for me: - I will not disappear with a job half-done - I will complete job on time - I have great communication skills in English - I am available to respond in less than 12 hrs (irrespective of time zone) Why to choose me: ✅ One stop solution, for all your tracking, analysis, reporting, insight generation related queries ✅ Expert in troubleshooting the issue and finding route cause ✅ Expert in building any solution from scratch ✅ Good Trainer & Communicator ✅ Committed to my work ✅ Can easily understand your requirement 🌟I offer below Servicing portfolio: 1. GA4 tagging & Implementation 2. GTM Tagging 3. Custom JS integration 4. GA4 Audit & GTM audit health check solutions 5. Event Tracking 6. Server-side Tagging with Stape.io or Custom, Conversion API (CAPI) Tagging 7. Cookie Consent tracking, eg. Consent Mode v1, v2, OneTrust Integration (Third party cookie block) 8. Cross Domain Tracking 9. Custom dimension/parameters tracking 10. Conversion/key events Tracking 11. Reporting & Analysis 12. BigQuery Integration & Reporting 13. CRO & A/B Testing 14. A/B Testing 15. Cross Domain Tracking 16. Enhanced Ecommerce Tracking 17. Purchase and revenue metrics Tracking 18. User Id Tracking 19. Enhanced Conversions Tracking 20. iFrame, Calendly Booking Tracking 21. Exporting GA4 data to BigQuery 22. Custom Form Implementation ★ GDPR & Consent Management Tools: OneTrust, Cookiebot, Google Consent Mode v1, v2, Microsoft Consent Mode ★Ads Tools: Google Ads, DV360, Facebook/Meta, Bing/Microsoft, LinkedIn Ads, Tiktok, any affiliate ads pixel implementation & Tagging ★ CRM / Other Tools: → BigQuery, CRM, Hubspot, Klaviyo, Hotjar, Clarity ★ Web platforms: ➜Shopify, Wordpress, Magento, Clickfunnels, Webflow, Leadpages, Typeform, GoHighLevel, Unbounce, Squarespace, SPAs, Other custom build web platforms Analysis I do: ➞Funnel, Cohort Analysis, User Journey Analysis, Cart Abandonment Analysis, Product Journey Analysis, Path Analysis, Age, Gender Analysis, Geography Analysis I have already completed more than 150+ projects for my clients for Web as well as App Analytics. Hope I can help you as well. 📩 I'm excited to get in touch with you, let's connect quick and get started from there, I'm just one click away! Thanks, Rajvi Shah

Does this sound like you? ⬇️ ❌ Can't scale up your ad campaigns due to missing/inaccurate conversion data? ❌ Not sure where your customers are coming from and how to get more? ❌ Don't have a report to look at ALL of your marketing data? Sounds like you need me! Here's what I do: ⬇️ I have 15 years of experience in data analytics and reporting across a variety of industries. I primarily work in: • Google Analytics (GA4) • Google Tag Manager • Google Looker Studio (data visualization) • Conversion Tracking (ecommerce and lead gen) • Paid Ad Management (PPC) • Web/Data Analytics. I can help with your project in the following areas: ✅ Google Analytics • Full GA4 Audits • GA4 Implementation & Updates • Custom Reports & Explorations • Events, Key Events & Conversions ✅ Google Tag Manager (GTM) • Custom events/dimensions/metrics • Ecommerce funnel tracking (buyer journey) • Server-Side Tracking Setup • Data Layer construction/revision ✅ Conversion Tracking • B2C, B2B, SaaS & Ecommerce • Shopify & WooCommerce • HubSpot Forms • Third-party Booking & Payment Systems • Social Platforms/Pixels • Google Ads • Meta Ads • LinkedIn Ads • Twitter Ads • Reddit Ads • TikTok Ads ✅ Google Looker Studio • UA to GA4 Dashboard Conversions • Custom Dashboards • Dashboard Templates • Custom Dimension, Metrics & Blended Data • Funnel & Supermetrics • Analytics, Paid Ads, Social, SEO, & CRM Data ✅ Google Ads • Full Account Audits • Conversion Setup • Campaign Setup • Keyword Research • Custom Ad Copy • Campaign Monitoring & Optimization Not bad, right? Your customer's data is telling you a story. If you want to know what that story is, I can help! Let's discuss how we can work together to grow your business.

If your team is still pulling monthly reports manually, copy-pasting from three systems, and second-guessing the numbers — that's the exact problem I fix. I design end-to-end Business Intelligence solutions that can convert fragmented data into trusted, automated reports — built for executives, analysts, and operations teams. With 8+ years delivering BI systems across Healthcare, Pharma, Hospitality, Marketing, F&B, Retail & E-commerce, I don't just build dashboards — I build decision-making infrastructure. Microsoft Power BI — Executive dashboards, KPI scorecards, operational reports, drilldowns, Row-Level Security (RLS), performance-tuned semantic models Tableau — Interactive dashboards, data visualization, ad-hoc analytics, calculated fields Excel & Power Query — Advanced formulas (XLOOKUP, Index/Match, Pivot Tables), financial projections, budgeting models, dynamic reports, Macro automation DAX & Data Modeling — Advanced DAX measures, star schema design, calculated columns, cash flow modeling, financial reporting ETL & Data Engineering — SQL, Power Query transformations, Python, API integrations Power Automate & Power Apps — Workflow automation, approvals, alerts, intake forms, operational trackers, role-based portals Looker / Looker Studio / Data Studio — Dashboard development and data visualization Industry Expertise: Healthcare · Pharma · Hospitality · Food & Beverage · Retail · E-commerce· Marketing · Education · Finance I know which KPIs actually move the needle in your industry — and I build around them. Technical Stack: Power BI · DAX · Power Query (M) · Tableau · SQL · Python · Excel · SSIS · Azure · Microsoft Fabric . Power Automate · Power Apps · Looker Studio · R Studio · SPSS · API Integration My Process Discover — I audit your current reports, identify what's being ignored, and find where manual work is costing your team hours each week. Model — Build clean, scalable data models with a single source of truth Visualize — Design professional, interactive dashboards tailored to your audience Automate — Eliminate manual steps with scheduled refresh and workflow automation Handover — Train your team and document everything Available for: → Power BI dashboard creation & redesign → Tableau dashboard development → Monthly reporting automation → Ad-hoc analytics & KPI development → Excel dashboard & financial modeling → Data cleaning, transformation & ETL pipelines → Healthcare & Pharma data analytics → Marketing analytics & campaign reporting Let’s unlock the hidden value in your data, contact me today!

I am expert in data analytics, having 12+ years of experience in in GTM, GA4, Looker Studio (Google data studio), Server Side Tagging, Universal Analytics (GA) migration to GA4, Tealium, Mix Panel, Tripple Whale and Big Query expert for various reportings in GA or GA360 Google Tag Manager (GTM): - Google Tag Manager audits and debugging - Google Tag Manager set up - Custom Event tracking - Enhanced E-commerce Tracking for GA4 - Custom Dimensions & Metrics set up for GA4 - Cross-Domain Tracking and Sub domain tracking - Iframe tracking - Google server side tag manager set up and configuration - Google Ads Conversions Setup and Debug - Facebook Pixel & Custom Events Integration - Facebook Conversion API (Facebook CAPI) - Twiter tracking - Snapchat tracking - Tik Tok tracking Google Analytics (GA4) and Data Visualisation: - Migration from universal analytics to GA4 - GA 4 set up, configuration, Audit, and troubleshooting - Universal Analytics Upgrades - GA4 Enhanced E commerce (monetisation, e-commerce purchases) - Conversions and events set up - Cross-Domain Tracking - Report explorations (Funnel exploration, path exploration, segment overlap, user exploration, cohart exploration, user lifetime) - Custom Google Analytics Dashboards & Reports - Data analyse to provide you with actionable recommendations on conversion rate optimalization / CRO Looker Studio (Google Data Studio): Data source integrations such as GA4, Google Analytics (UA), Google Ads, Facebook Ads, Google Search Console (GSC), Google Sheet, MySQL, PostgreSQL, BigQuery, SQL Server, Data modelling, Data profiling, data validation, ETL process, Insights, APIs. Reports I can create: - Sales & Analysis Reports - Customer Profitability reports - Email Marketing Reports - Customer Profitability Reports - Financial Analysis Reports - Digital Marketing Reports - HR Analytics Reports - Website Analytics Reports Dashboards I can create: - E-commerce Sales Dashboard - Inventory Stock Analysis Dashboard - Supermarket / Mall Sales and Analysis Dashboard - Sports performance dashboard - Social Media Monitoring & Analytics Dashboard - Patient Management Analytics Dashboard - Property Developer Sales Analytics Dashboard - Retail Dashboard - Attendance Tracker Dashboard - Call Center KPI Dashboard - Financial Analytics Dashboard - Pharmaceutical Company Dashboard - CEO Dashboard - Trading Information Dashboard - Time Tracking Dashboard - Sentiment Analysis Dashboard Charts: Area charts, Bar and column charts, Cards, Combo charts, Decomposition tree, Doughnut charts, Funnel charts, Gauge charts, Key influencers chart, KPIs, Line charts, Pie charts, Ribbon chart Maps: Basic map, ArcGIS map, Azure map, Filled map (Choropleth), Shape map, Matrix, Ring Map, GEO Map, GEO Flow map, Time series map, Globe share map