Welcome to my professional Upwork freelancer account! As a top 1% vetted talent, I bring extensive experience in Startup SAAS, IT Healthcare, Consulting, Real Estate, Marketing, and Acquisitions for Private Equity, Venture Capital, and Merger & Acquisition firms. Here's how I can assist you: Management Consultancy for Startups: I specialize in guiding startup businesses through the complexities of establishing a solid foundation, refining business models, and implementing strategies that drive sustainable growth. Real Estate Solutions: Working closely with brokers, investors, wholesalers, firms, realtors, direct buyers, landlords, and flippers, I provide comprehensive support in setting up businesses, sourcing deals, building effective teams, conducting thorough property due diligence, executing targeted marketing campaigns, and managing day-to-day operations. Demand Generation and Marketing Strategies: I excel in developing and executing tailored demand generation and marketing strategies across diverse platforms including LinkedIn, targeted advertising, email campaigns, and Google My Business. My approach focuses on expanding reach, engaging audiences, and generating high-quality leads to support business growth objectives. Quality Talent Recruitment: With a strong network and expertise in technical recruitment, I specialize in sourcing top-tier talent for AI companies, as well as recruiting skilled professionals in sales and marketing roles. I ensure candidates not only meet technical requirements but also align with company culture and long-term objectives. Acquisitions Expertise: Leveraging sector-specific knowledge, I provide comprehensive market analysis, due diligence reports, and strategic outreach to connect clients with ideal acquisition targets or investors. From initial research to post-merger integration, I optimize investment strategies to achieve aligned strategic objectives and measurable growth. Operations Management: I offer expertise in operations management, specializing in streamlining workflows, optimizing processes, and conducting insightful financial analysis using tools like Excel. My focus is on driving operational excellence to enhance efficiency and support overall business success. Contact me to explore how my specialized services can contribute to achieving your business goals effectively and efficiently.

I help B2B companies build predictable pipeline by combining AI, proven outbound sales systems, and 35+ years of sales leadership to generate qualified opportunities and closed revenue. 35+ years in sales | $1M+ earned on Upwork | 12,688+ hours | 500+ projects | Expert Vetted | 100% Job Success Score I work with SaaS companies, PE backed firms, and founder led businesses that need consistent pipeline generation, stronger qualification, improved deal velocity, and scalable outbound sales execution. Over $1M closed on Upwork helping B2B companies generate pipeline, book qualified meetings, and close revenue. If pipeline is slowing or deals are stalling, I step in to rebuild outbound structure, improve conversion, strengthen follow up, and drive revenue growth. This is a fit when: • Opportunities linger without forward movement • Leadership is still too involved in sales execution • Close rates do not reflect market potential • Outbound sales lacks structure, accountability, or momentum What I Do I build and run B2B outbound sales engines and close 10K to 100K deals through: • Cold email and outbound email campaigns • LinkedIn prospecting and social selling • Strategic outbound calling and appointment setting • Sales development and SDR execution • Full cycle lead generation and B2B closing I handle targeting, messaging, qualification, pipeline management, CRM oversight, and deal control to ensure consistent revenue performance. AI tools support research efficiency and targeting precision, but I personally control positioning, qualification, and sales closing strategy. Verified Performance • 1M+ earned on Upwork • 499 completed engagements • 12,617+ hours of direct sales execution Top Rated Plus Expert Vetted 100 percent Job Success Score What I Build • B2B outbound sales systems that generate qualified decision maker meetings • SDR frameworks that increase appointment setting conversion • High ticket sales closing for 10K to 100K deals • CRM and pipeline management systems that prevent leakage • Call review and real time tuning to improve close rates Results Clients Experience • Reliable qualified meetings • Higher close rates • Clear pipeline visibility • Stronger sales process control • Consistent outbound revenue growth Engagement Structure Engagements are structured for speed, clarity, and measurable ROI. • Retainer plus hourly execution • No commission only arrangements • Proven systems not experimentation I work with a limited number of priority clients to protect execution quality and results. If you need B2B outbound sales execution that installs systems and closes revenue, let’s talk.

I am Julie, a Fractional COO and merchandising strategy leader for retail, CPG, beauty, fashion, home, and consumer brands. I help founders and growth-stage brands grow more profitably through sharper assortment, pricing, and operations. I bring 25 years of merchandising leadership, more than 1.5 billion dollars in P&L ownership, and over 200 annual product launches. I spent my career as a senior merchandising and operations leader inside consumer brands, including Bath and Body Works, Restoration Hardware, Calypso St. Barth, Abercrombie and Fitch, Club Monaco, and Delia's. I co-founded Plan and Pivot Collective with Carolyn MacBain-Waldo, who leads merchandise planning and inventory management, so clients get both strategic and financial depth. As a Fractional COO, Chief Merchant, or Integrator, I own assortment and product strategy, merchandising operations, KPI design, and scalable retail growth playbooks. My merchandising strategy work covers assortment planning, line planning, key item distortion, white space optimization, SKU rationalization, and product architecture built for your brand, customer, and margin. My go-to-market and growth strategy work covers market entry, channel strategy across DTC, e-commerce, wholesale, retail, and Amazon, launch calendars, brand positioning, and retention. My inventory management and demand forecasting work covers open-to-buy, allocation, seasonal planning, sell-through analysis, and replenishment. My pricing and margin work covers pricing strategy, costing, vendor development, private label conversion, and markdown optimization. Recent client results include accelerating go-to-market by 6 months for a consumer-product startup, cutting missed deadlines by 40 percent for a fashion brand, and improving margin by 15 percent for a beauty founder through pricing and SKU optimization. Earlier in my career I led a 3 billion dollar business at Bath and Body Works, turned around a 1.5 billion dollar body-care division with three consecutive years of comp growth, drove 10 to 25 percent comp growth across 200 to 400 million dollar categories at Restoration Hardware, and expanded margins by 600 basis points at Calypso St. Barth through private-label sourcing. Every engagement is built for your brand, customers, and stage. I am a management consultant who executes rather than advises from a distance, working alongside your team to reset assortments, build go-to-market plans, and align merchandising strategy with financial goals. If you need a Fractional COO, merchandising strategist, or Fractional Integrator for your retail, DTC, or CPG brand, I would love to hear what you are building.

Running a business shouldn't feel harder every month. But for many founders and business owners, growth brings complexity. Projects start living in people's heads. Processes become inconsistent. Communication gets messy. Things fall through the cracks. And before long, you're spending more time managing chaos than leading the business. That's where I come in. I'm Katlyn, an Operations Partner and Fractional COO with 10+ years of experience helping business owners create clarity, structure, and momentum behind the scenes. I've led operations for healthcare organizations, supported growing service-based businesses, implemented systems and automations, built SOPs and accountability frameworks, managed complex projects, and helped leadership teams create businesses that run more smoothly and predictably. Some clients hire me because they're growing. Others hire me because they're tired of putting out fires. Both are valid. My role is to help business owners build stronger operations so they can spend less time chasing problems and more time focusing on the work they actually enjoy. Some of the ways I help: • Operational audits and process improvement • SOP creation and workflow design • Project and team coordination • CRM implementation and optimization • AI and automation integration • KPI dashboards and reporting • Hiring, onboarding, and team accountability • Client and patient journey optimization • Executive support and operational leadership A few recent examples: I helped a pelvic floor physical therapy practice grow from a solo provider to a team of three physical therapists while improving scheduling efficiency, standardizing workflows, and increasing margins by 12%. I partnered with an intervention and transport company to strengthen compliance-driven operations, improve reporting visibility, and create systems that allowed leadership to focus on the business instead of constantly managing operational issues. I conducted a deep operational review for a service-based business that uncovered missed revenue opportunities, improved billing processes, and increased margins by 10% within six months. What clients appreciate most is that I don't just identify problems. I help solve them. I become a trusted partner behind the scenes, someone who can organize the moving pieces, create structure where it's missing, and help the business run more effectively day after day. If you're looking for someone who can bring order to the chaos, strengthen your operations, and help your business work better, I'd love to connect.

A founder reaches a point where they say: "This company needs to grow, but I can't run everything myself." That's where I come in. "Working with Tuba as our Fractional COO has honestly been one of the best things that's happened to my business. She brought structure, calm, and consistency into the business, and for the first time in years, I could actually step back without worrying that things would fall apart." One founder described our work together this way. I help founder-led companies scale, by building operational systems, leading teams, improving delivery, and creating growth opportunities through founder positioning, strategic content, podcasts & interviews, digital PR and thought leadership. Become known for what you know. Build authority, attract opportunities, and become recognized voices in your industry. The goal: a company that works without you, and you focus on growth. HOW I WORK 1 – Meet: I get to know you, your business, your vision, your goals, and your thoughts, inside out. 2 – Plan: I study your sector, your company, your personality, and your niche. Then we come up with a plan together. 3 – Produce: systems where the business needs them, strategic content where you need to be seen, intentional collaborations, precise shooting briefs and on-set guidance. Then I take every asset and repurpose it for the right platform, the right format, the right moment. 4 – Refine: We monitor closely and move fast when it matters. I keep an eye on what's working and adjust. I don't wait three months to notice something's off. WHY IT WORKS I've spent ten years inside founder-led businesses; not advising from the outside, running the operations myself. Most startups hit the same wall. They've found demand but growth stalls. The operations can't absorb more without breaking, so the founder stops pushing, and demand plateaus. Because the only thing generating demand was the founder's early hustle, no real system behind it. Founder personal branding works because people trust people before they trust companies. It builds credibility faster than corporate marketing, compounds over time instead of fading like ad spend, lowers perceived risk for buyers and investors who are betting on the person as much as the product, and attracts inbound opportunities; talent, press, deals. In short: in crowded markets, the founder's voice is often the hardest thing for competitors to copy. QUESTIONS I GET A LOT 1. When is the best time to build your personal brand? I suggest starting as early as possible. Authority creates leverage. The right clients, talent, partners, investors, and opportunities are attracted to visible experts. People buy from people. 2. How quickly will you see results? Positioning and content foundation takes the first two to three weeks. Most founders start seeing meaningful traction within 60 to 90 days. Visibility compounds; the longer we work together, the stronger the returns. 3. How much of your time does this require? After the initial session, as little as two to three hours per month. We run short briefing calls to extract your thinking. You don't write a word. 4. What platforms do I focus on? Wherever your audience actually is. Strategy dictates format, not the other way around. My core expertise is LinkedIn, YouTube, and Instagram. 5. What do I need from you to get started? A 40-minute clarity call and one hour of shooting per month. That's it. I handle every aspect of the production, you just show up. 6. Why do you only work with five clients? Because every client gets our full attention. Five is where quality holds without compromise. When we're full, we're full.

Hey there! I’m Taz. I’m an Operations Manager and Executive Support partner to business leaders who need someone they can truly rely on behind the scenes. I step in when things start feeling messy, scattered, or overwhelming and bring structure, clarity, and momentum back into the business. With an MBA and 7+ years in operations, I specialize in bringing structure to fast-moving businesses so things actually feel organized, efficient, and under control. I spent eight years working in the fast-paced LA market before moving to Greenville, SC in 2024, where I fully embraced remote work and made Upwork my primary focus. You'll notice some smaller completed projects in my profile. Those were from when I was exploring Upwork while leading full-time operations teams. Since transitioning to Upwork full-time, I've focused on long-term Executive Support and Online Business Manager partnerships rather than short-term gigs. My current engagements can be found in the In Progress section of my profile, and as those partnerships naturally wrap up, I'm excited to find my next long-term engagement. My experience spans supporting business functions, leading cross-functional teams, and building systems that make growth feel a whole lot smoother. I handle the “how” so you can stay focused on the “why.” How I Power Your Growth I take ownership of the operational side of your business so things keep moving without you needing to be in everything. Here’s what that looks like: - Your Right-Hand in the Business Beyond execution, I act as your right hand in the business, helping you prioritize what actually matters and filter out the noise. I keep a clear pulse on operations, flag risks early, and make sure you always know what’s moving, and what needs attention. I handle the gears so you can keep your hands on the wheel. - Operational Architecture Streamlining workflows, building SOPs, and creating structure so everything runs cleanly and efficiently. - Executive Support & Daily Operations Managing high-level scheduling, inboxes, and day-to-day priorities so you can stay focused without getting pulled into the details. - Project Management & Execution Tracking deliverables, managing timelines, and keeping projects moving forward without constant follow-up. - Team Leadership & Coordination Overseeing cross-functional teams, delegating tasks, and keeping communication flowing so everyone stays aligned and productive. - Systems, CRM & Workflow Optimization Implementing and refining CRM systems, automation, and workflows to eliminate inefficiencies and improve operations. - Vendor, Client & Stakeholder Management Acting as a central point of contact to manage relationships, communication, and expectations across vendors and stakeholders. - Strategic Operations & Process Improvement Identifying bottlenecks, refining processes, and putting systems in place that support growth and reduce friction. - Financial & Operational Support Supporting expense tracking, budgeting, and operational processes to keep everything organized and running smoothly. - Brand & Digital Support Supporting content workflows, brand consistency, and digital presence to keep everything aligned and polished. - Ad Hoc Problem-Solving Stepping in where needed, troubleshooting issues, and making sure nothing falls through the cracks. What You Can Expect Working With Me - Flexibility & Adaptability Things shift, priorities change. I adjust quickly and keep everything moving without missing a beat. - You’re Never Left Wondering A quick “got it” or “on it” goes a long way. You’ll always know where things stand. - Proactive Execution I don’t wait for things to break. I spot gaps early, fix them fast, and keep everything moving. - Ownership & Follow-Through When something unexpected comes up, I don’t just flag it. I figure it out and keep things moving. I act as your right-hand partner, stepping in where needed and making sure things move forward without you having to manage every detail. Outside of work, I’m always learning. Lately that’s meant working on my Spanish and staying curious about new tools and ways of doing things. I bring that same mindset into my work, figuring things out quickly and keeping things moving. Ready to Streamline? You’ve built something great. My job is to make sure it runs smoothly, scales properly, and feels a whole lot lighter on your end. If you’re looking for someone who can step in, take ownership, and genuinely make your business run better, let’s connect.

My focus is to define client needs, clarify requirements, provide solutions, visualize and document them. This narrow list of services allows my clients to feel confident about receiving what they expect as a result of software development. 🚀My expertise includes:🚀 🔥 Translate product strategy into product requirements 🔥 Defined product key selling features 🔥 Identified and described in detail all the necessary features of your product 🔥 Write user stories, SRS and BRD 🔥 Build project roadmap and backlog 👨🏻‍💻Problems I help to solve: ✅ Endless scope (features) ✅ Meet the cost you didn't expect ✅ Not defined and measurable project expectations ✅ Missed market launch Deliverables you could expect from me: 👉 SRS 👉 BRD and FRD 👉 Use Case and Process Flow Diagrams 👉 User Stories Sound like exactly what you need? Feel free to get in touch about your project and see how I can help you 👍🏻 🧰 Tools: Figma, Notion, Miro, Draw.io, Jira, Confluence, Whimsical, Clickup, LucidChart, MS Visio, Asana, XMind, Trello. 🧰 Domains: E-Commerce, FinTech, Logistics, Warehouse, Supply Chain, Trucking, Transportation, Healthcare, E-learning, Wellness and Beauty, AdTech, Retail, Real Estate, CRM, SaaS, ERP. 🧰 Skills: Requirements Gathering, User Story, Scope Management, Product Roadmap, Product Backlog, Change Management, Competitor Analysis, Feature Definition, Stakeholder Analysis, Functional Requirements, Non-Functional Requirements, Business Requirements, Market Research. 🧰 Tech: MVP, Prototype, Agile, Scrum, Kanban, SDLC, SWOT.

Helping founders, leadership teams, and SMEs navigate growth, fundraising, and transformation through hands on execution, cross functional leadership, and alignment across operations, technology, finance, marketing, sales, and organisational growth. ✔ Advised 200+ startups and SMEs globally ✔ Supported fundraising initiatives exceeding $25M+ ✔ 10 years in leadership roles at GE ✔ Top Rated with 100% Job Success Score ✔ Startup Mentor at Surrey University and Ignyte Since 2019, I have worked full time as a Strategic Advisor and Fractional COO, partnering with founders, leadership teams, investors, and portfolio companies across growth, fundraising, operational transformation, and scaling initiatives. I combine the discipline, governance, and execution rigor developed during 10 years in leadership roles at GE with the agility and hands on approach required in startups and growing businesses. Unlike specialists focused on a single function, I operate across the business with a 360 degree perspective, aligning people, processes, technology, finance, operations, culture, and governance around common objectives. My role is often to act as the glue between leadership, investors, teams, and external stakeholders, ensuring priorities are clear, communication flows effectively, and execution remains on track. How I Help ✔ Fractional COO and Operational Leadership ✔ Strategic Planning and Execution ✔ Startup Growth and Scaling ✔ Fundraising Readiness, Financial Modelling, and Investor Materials ✔ KPI, OKR, and Performance Management Frameworks ✔ Business Transformation and Process Optimisation ✔ Cross Functional Leadership Across Product, Technology, Operations, Finance, and Commercial Teams ✔ Stakeholder Management Across Leadership Teams, Investors, Boards, Clients, and Partners My Approach I do not just provide recommendations. I work closely with leadership teams to drive execution, remove bottlenecks, align stakeholders, improve communication, establish accountability, and ensure initiatives translate into measurable business outcomes. I am highly data driven, hands on, and comfortable operating in ambiguous environments where priorities evolve quickly and information is incomplete. Whether supporting a startup preparing for its first funding round or a growing business navigating a complex transition, my focus is always the same: helping leadership teams make better decisions, align priorities, and execute with confidence. If you need a strategic partner who can operate across the business, connect strategy with execution, and help your organisation move forward with greater clarity, alignment, and momentum, let's talk.

🏆 Get 10X more investor meetings🏆 $𝟗𝟎𝟎𝐌+ 𝐟𝐫𝐨𝐦 𝐭𝐨𝐩 𝐕𝐂𝐬: 𝐒𝐞𝐪𝐮𝐨𝐢𝐚, 𝐚𝟏𝟔𝐳, 𝐏𝐥𝐮𝐠 & 𝐏𝐥𝐚𝐲, 𝐀𝐜𝐜𝐞𝐥, 𝐀𝐧𝐝𝐫𝐞𝐞𝐬𝐬𝐞𝐧 𝐇𝐨𝐫𝐨𝐰𝐢𝐭𝐳 🌟+10 years capital markets experience 🥇 Top 1% on Upwork worldwide. 🟢 𝐖𝐚𝐧𝐭 𝐭𝐨 𝐨𝐩𝐞𝐧 𝐢𝐧𝐯𝐞𝐬𝐭𝐨𝐫'𝐬 𝐜𝐡𝐞𝐜𝐤𝐛𝐨𝐨𝐤𝐬? Let's keep it real here. 𝐘𝐨𝐮 𝐨𝐧𝐥𝐲 𝐠𝐞𝐭 𝐎𝐍𝐄 𝐬𝐡𝐨𝐭 𝐰𝐢𝐭𝐡 𝐢𝐧𝐯𝐞𝐬𝐭𝐨𝐫𝐬, one wrong move in this process, and poof! All your hard work and time? Down the drain. 𝐈'𝐯𝐞 𝐜𝐫𝐞𝐚𝐭𝐞𝐝 𝐚 𝐰𝐞𝐥𝐥-𝐨𝐢𝐥𝐞𝐝 𝐦𝐚𝐜𝐡𝐢𝐧𝐞 𝐭𝐡𝐚𝐭: 📢 Gets you 𝟏𝟎𝐗 𝐦𝐨𝐫𝐞 investor meetings 📢 Saves your TIME by raising 𝟒𝐗 𝐅𝐀𝐒𝐓𝐄𝐑 📢 𝐒𝐓𝐎𝐏𝐒 𝐘𝐎𝐔𝐑 𝐒𝐓𝐑𝐔𝐆𝐆𝐋𝐄𝐒 and allows you to focus on your core business My clients have a LOT to say about me: ✅ 𝑾𝒆 𝒘𝒐𝒓𝒌𝒆𝒅 𝒘𝒊𝒕𝒉 𝒂𝒏 𝒊𝒏𝒗𝒆𝒔𝒕𝒎𝒆𝒏𝒕 𝒃𝒂𝒏𝒌 𝒇𝒐𝒓 𝒐𝒗𝒆𝒓 𝒂 𝒚𝒆𝒂𝒓 𝒂𝒏𝒅 𝒏𝒆𝒗𝒆𝒓 𝒈𝒐𝒕 𝒕𝒉𝒆 𝒐𝒖𝒕𝒄𝒐𝒎𝒆 𝒕𝒉𝒂𝒕 𝑮𝒖𝒓𝒈𝒆𝒏 𝒑𝒓𝒐𝒗𝒊𝒅𝒆𝒅 𝒇𝒐𝒓 𝒖𝒔 - AI founder with $200M raised + 3 exits + 1 IPO ✅ 𝑴𝒚 𝒘𝒉𝒐𝒍𝒆 𝒕𝒆𝒂𝒎 𝒘𝒂𝒔 𝒆𝒙𝒕𝒓𝒆𝒎𝒆𝒍𝒚 𝒊𝒎𝒑𝒓𝒆𝒔𝒔𝒆𝒅 𝒘𝒊𝒕𝒉 𝒕𝒉𝒆 𝒘𝒐𝒓𝒌 𝑮𝒖𝒓𝒈𝒆𝒏 𝒑𝒓𝒐𝒅𝒖𝒄𝒆𝒅 -Series A founder who raised $12M in 10 weeks ✅ 𝑩𝒆𝒔𝒕 𝒅𝒆𝒄𝒌 𝑰’𝒗𝒆 𝒆𝒗𝒆𝒓 𝒔𝒆𝒆𝒏! - Lead investor of a Fintech business (ex-JP Morgan) ✅ 𝑰 𝒔𝒆𝒏𝒕 𝒕𝒉𝒆 𝒑𝒊𝒕𝒄𝒉 𝒅𝒆𝒄𝒌 𝒂𝒏𝒅 𝑰 𝒓𝒂𝒊𝒔𝒆𝒅 𝒐𝒗𝒆𝒓 𝒕𝒉𝒆 𝒑𝒉𝒐𝒏𝒆 𝒕𝒉𝒆 𝒏𝒆𝒙𝒕 𝒅𝒂𝒚! 𝑮𝒖𝒓𝒈𝒆𝒏 𝒊𝒔 𝒎𝒂𝒈𝒊𝒄! - $20M raised with multiple VC backing in 8 weeks (Oversubscribed) Sound like a fit? Next steps: 📺 Watch the video on my profile and check out my portfolio 🟢 Press '...' button then ‘Send Message’ button in the top right-hand corner

Type A personality, organized, and able to adapt to nontraditional work environments, I bring more than three years of experience in Business Operations. I originally studied Health Sciences, but I later discovered my true interest lies in Business, so I decided to change my career path. This allowed me to use my ability to work well with people in new ways. Since then, I have gained experience supporting leaders and representing my clients in executive settings while also providing hands-on support with daily operations. If you’re looking for a strategic partner who is reliable and committed to driving measurable results, let's connect!