Become The Coach Clients Always Choose Go from just another coach in the feed to the only one clients want to work with. If you’re still not booking clients consistently, the problem isn't your content — it's that your website isn't doing any of the heavy-lifting for you. I help you transform your might-as-well-be-a-brochure website into a strategic asset that positions you as the obvious choice and attracts ready-to-invest clients — without relying on social media. As a certified Core Copywriter, I bring proven expertise in clarifying brand messaging through StoryBrand frameworks that help businesses communicate with confidence and convert more customers. This training ensures your message cuts through the noise and connects with the people who need what you offer most. I help clients: 📌 Gain clarity on their ideal customer 📌 Create a simple tagline that resonates 📌 Craft a compelling website narrative that is clear and engaging 📌 Create marketing emails and lead magnets that get opened I work within the StoryBrand marketing framework in three stages: ✅Stage 1: Client Voice Playbook: Here, we develop a foundation for the rest of the business to move forward. Through client voice research, I'll pinpoint your ideal clients’ frustrations and decision triggers, so every word starts working harder for you. I craft your brand story while also extracting what makes you unique in a clear-to-understand methodology. ✅Stage 2: Strategic Story Framework: With all the pieces in place, I'm going to bring it to life in a website wireframed as a story-driven path from landing to yes, so every page strategically moves visitors closer to working with you, and makes the transition to design effortless. ✅Stage 3: Evergreen Attraction Engine: Now it’s time to put client attraction on autopilot with a done-for-you lead magnet and email sequence that handles the heavy lifting of client attraction, so while you’re working, your next batch of clients is always warming up. Project packages begin at $2150. Your next step would be to book a 20-minute Fit Call with me to describe your project. Once I have the specifics, I will provide a detailed project proposal including timeline, deliverables, and investment.

𝐂𝐨𝐧𝐠𝐫𝐚𝐭𝐬! You finally found a Creative Copywriter who doesn’t sell “words.” Because if you only need words, Chat GPT is at your service. I'm the solution provider for your business. What I do is build 𝐭𝐡𝐞 𝐩𝐫𝐨𝐜𝐞𝐬𝐬 𝐛𝐞𝐡𝐢𝐧𝐝 𝐭𝐡𝐞 𝐦𝐞𝐬𝐬𝐚𝐠𝐞. The thinking, the angle, the brand voice, the funnel logic, then the copy that ties everything together. Think of me as someone with three hands🖐🏻🖐🏻🖐🏻 : One hand does marketing. One hand does branding. And the third writes copy that makes the whole thing feel like one clear message, not three random people fighting inside your campaign! The result? Integrated messaging that feels human, not like a premium AI account having a midlife crisis. 𝐇𝐞𝐫𝐞’𝐬 𝐡𝐨𝐰 𝐈 𝐜𝐚𝐧 𝐡𝐞𝐥𝐩: ✅ Meta & YouTube ad scripts Hooks, concepts, and scripts that stop the scroll, hold attention, and give your video a real reason to exist. ✅ Landing page copywriting Sharper positioning, better flow, and copy that helps visitors understand why they should care. ✅ Brand naming + slogans & taglines= company profiles Words that make your brand easier to remember, easier to explain, and harder to ignore. ✅ Creative digital campaigns Campaign ideas, angles, and full-funnel messaging that don’t feel like random content pieces fighting each other. ✅ Email marketing campaigns Human emails with a clear point, a clear rhythm, and a reason for people to keep reading. ✅ Social media copy Posts that sound like a real brand with a real brain, not a content calendar written under hostage conditions. (Like Renault or Danube Home brand I have worked on!) 𝐖𝐡𝐚𝐭 𝐦𝐚𝐤𝐞𝐬 𝐦𝐲 𝐰𝐨𝐫𝐤 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭? I don’t start by asking, “What should we write?” I start by asking: Why should anyone care? That’s where better copy comes from. I have worked with international teams and agencies for the last 7 years across landing pages, video scripts, emails, Meta creatives, social media campaigns, and creative direction for brands in different industries. One of my Upwork clients said: "Sajjad was very professional and available. His communicating skills are top notch and I can recommend working with him." So, if you need someone who can help you with the process, not just the words, I’m in. 𝐏.𝐒. Send me your website, campaign, or messy idea. I’ll show you one existing thought pattern you can use immediately, whether you hire me or not.

I am a Top 1% Expert-Vetted Marketing Strategist and Data Analyst who collaborates with companies and their marketing teams to provide strategic consulting. I also have my MBA from Boston University and over 20 advanced certifications from Google and Hubspot including Google Tag Manager and Google Ads certifications. Companies retain my services to implement analytics-based strategies and tie client KPIs to marketing metrics. RECENT CLIENT EXPERIENCE: · Tactical planning including trade, media, programmatic, and digital for a Fortune 100 Consumer Goods and Healthcare Conglomerate with $5.3B annual revenue. · Reused Gartner assets in email campaigns, blogs, and video scripts for an Insurance SaaS company with $26M annual revenue and set new company record of 32% webinar conversion. · Ran Google Ads Campaigns for seven Cardiovascular Devices (Pumps, Stents, etc.) for a Medical Device Company with $34.6B annual revenue. · Market Analysis for insurance market for Medi-Cal leading to market penetration and $1M of PBM contracts for a Fortune 500 Health Solutions Company. · Developed white papers on AI Operating Technology for Columbus, Ohio’s Fastest Growing Technology Startup and facilitate a $50M tech exit to a Fortune 100 company. PREVIOUS EXPERIENCE: -Data Analyst for McLean Hospital in Boston, the #1 psychiatric hospital in the world (U.S. News & World Report), where I published numerous academic journal articles. -MBA Internship at CVS Health in Enterprise Market Strategy -Marketing Consultant for Fortune 100 companies EDUCATION: -MBA from Boston University -Specialization in Health Sector Management and Entrepreneurship -Undergrad Boston College WHAT MAKES ME UNIQUE: Each of my digital marketing solutions is entirely customized to each client’s preferences, quarterly KPIs and company culture. My clients realize unprecedented ROI because of my unique holistic approach to digital marketing, which takes into account: - Comprehensive business and data analytics - Proprietary psychological evaluations of target markets - Attention to financials and ROI Offering By Category: Marketing Analytics - Market research, heat mapping, SEO Digital Marketing - Marketing Strategy, Social Media, Influencer Marketing Marketing Content - White papers, Case Studies, Blogs, Copywriting, Video Script Creation, Email Marketing, Drip Campaigns Services Offered: Email Marketing - Strategy and content for drip campaigns, newsletters, onboarding sequences, lead nurturing emails, and more to promote brands and develop customer relationships. Campaign Management - Reporting, optimization, media buying, and more to create, execute, and monitor all types of marketing campaigns from email to social media to influencers. Display Advertising - Display advertising is a mode of online advertising where marketers use banner ads along with other visual ad formats to advertise their product on websites, apps, or social media. Marketing Automation - Marketing automation is the process of using software to automate marketing actions, allowing organizations to be more effective. Search Engine Marketing - Market research, data mining, list building, and other services to identify and cultivate potential customers through content, ads, social media, email, phone, and more. SEO - Develop strategic opportunities to grow a company by developing partnerships, managing relationships, or identifying unique market opportunities through market research. Social Media Marketing Social media marketing is the process of using organic and paid social media posts and ads to build awareness, promote a brand, and connect with an audience. Brand Strategy - Long term plan for a brand to achieve its marketing and sales goals. Content Strategy - Planning, strategizing, and managing of content and messaging in blogs, video scripts, or social media posts to grow a business or brand. Marketing Strategy - Conduct research and analysis to form your marketing strategy and plan that will achieve your business objectives. Public Relations - Press releases, crisis management, speeches, media outreach, influencer marketing and more to build and maintain a positive image for a business or organization’s public. Social Media Strategy - Defining a business's social media goals and creating a plan to get there through social media marketing.

💡 About Me Hi, I’m Emma, a mum-of-three and award-winning Creative Copywriter :) I help brands speak to real people through copy that connects, entertains, and sells. With over a decade of experience in top London agencies and global brands, I bring storytelling flair and strategic thinking to every brief. That includes homepages, social captions, blog posts, and email campaigns. From launching startups and baby food lines with Ella's Kitchen, to crafting global copy for Samsung and Adidas, I’ve shaped campaigns that stick and messages that move people. I’ve helped the National Autistic Society increase enquiries by 145%, sold Happy Meals to kids, and fine dining to adults! Whether you're building a new brand or refreshing your voice, I create compelling copy across websites, blogs, social, and more. I’ve written for Dove, McDonald's, Vodafone, and The Gut Co, and I love supporting smaller businesses who want to make an impact. Let’s chat 🎯 Skills & Expertise • Website and blog copy that gets results • Social media content and captions with personality • SEO-friendly writing that sounds natural • Brand tone of voice and messaging guidelines • Creative concepts and campaign copy • Product descriptions, email sequences, and newsletters • Proofreading and editing ✅ Why Work With Me • Experience across global brands and startups • Strategic approach with a playful, conversational tone • A people's person - so I'm always happy to chat! 📌 Keywords: website copy, social media copywriter, blog writing, copywriter for mum-focused brands, product descriptions for fashion ecommerce, food and restaurant copywriting, beauty brand email marketing copy, freelance blog writer for wellness, digital marketing content writer, SEO copywriting for small businesses, newsletter writer, creative copywriter for product launches, editing and proofreading for websites, conceptual copywriter for ad campaigns, copywriter for family and parenting brands

✅Content Marketing Certified ✅Google Ads Search Certification ✅Google Ads Display Certification ✅Google Ads Video Certification ✅Shopping ads Certification ✅Digital Marketing certified ✅Social Media Marketing ✅Email marketing certified ✅Google Analytics certification ✅SEO Certified ✅Google Ads Apps Certification ✅Microsoft Advertising Search Certification ✅Microsoft Advertising Display Certification ✅Microsoft Advertising Shopping Certification. I’m a proficient website content specialist, content writing and marketing expert with a strong record of delivering clear, high-quality work that supports your brand’s goals. I hold extensive experience in diverse industries with few including real estate, fashion, health-fitness, medical, IT, furniture, travel, event planning & child development programs. This affiliation has offered me with an opportunity to write for clients with different expectations & gaining a wealth of knowledge framing successful 15+ years of experience. My upwork feedback testifies my writing skills and adeptness in delivering high quality, unique, grammatically correct, engaging and informative content efficiently and on time. My passion and seriousness towards this job has helped to develop a list of happy yet satisfied clients. It would be my pleasure to help & achieve your business goals with detailed, user friendly and engaging content. --CORE SERVICE SUITE-- - Writing / Editing / Proofreading - Content Strategy Consulting and Implementation - Content Creation - Website, Blog, Social Media, Articles, PR, Technical Content, product Descriptions etc. - Social Media Strategy and Implementation - Mobile Marketing Content and Social Media Strategy - My work involves British, US, Canadian and Australian English and have delivered perfect content to the respective clients. - Website Content - Email Copy Content - Sales Funnel Content - Landing Page Content

- Top Rated Plus Freelancer - HubSpot SEO Certified - HubSpot Content Marketing Certified I’m a professional copywriter for article writing, blog writing, website content, landing pages, PRs, newsletters, and SEO-driven storytelling. I can help you craft content that engages, educates, and earns trust. Words matter, but what matters more is the way you convey them to your reader. So, are you launching a brand-new site? Refreshing some of your existing content? Well, what you need is strong content. What Does Weak Content Do To Your Business 🔴Drives visitors away with high bounce rates 🔴Creates confusion around your brand (or offer) 🔴Damages credibility and trust 🔴Loses your rank on search engines What Does Strong Content Do Instead 🟢Captures attention and keeps visitors on your site 🟢Tells a clear, compelling brand story 🟢Boosts your search engine rankings 🟢Builds long-term relationships with your audience What I Can Do For You ✅ Write high-quality, original blog posts, website copy, and SEO articles tailored to your audience ✅ Research and include relevant keywords for better visibility ✅ Craft engaging headlines and clear formatting (H1, H2, meta descriptions, etc.) ✅ Position your brand as a trusted expert in your space ✅ Deliver polished, publication-ready content, on time, every time Industries I’ve written for: 🖥 Tech & SaaS 🛍 E-commerce 🏥 Health & Wellness 📚 Education 📈 Finance … and more! Ready? ➡️ Invite me to your job posting or send a direct message ➡️ Share your goals, target audience, and preferred voice ➡️ I’ll take it from there (delivering content your customers and search engines will love) What you need is a dependable writer who knows how to turn words into results. So, let’s create content that works as hard as you do!

You’re Gonna Want to Hear This… Did you know customer trust is at an all-time low, down by nearly 50%? You might be thinking, “So what?” Well… it means whatever business you’re building is at risk. 👉 Risk of: - Decreased customer loyalty - Reduced revenue - Negative brand reputation - More complaints, returns, and churn - A weak long-term vision—and worse. Why? Because in the rush to automate everything, many businesses are losing the human connection that converts. I get it. You want to save time and money. But what if your messaging is costing you everything? 🟣 That’s Where I Come In… I’m a Marketing Copywriter, Full Stack Email Marketer & Brand Voice Strategist for coaches, personal brands, and service-based businesses. I help you: - Regain customer trust - Connect authentically with your audience - Show empathy (and sound human, not robotic) - Craft a voice they feel - Leverage creativity - Impact real lives - And yes—make sales without sounding salesy 🟣 What I Do Best: - Full Stack Email Marketing (Copy, Automation, Tech, Deliverability) - Website Copy that converts browsers to buyers - Brand Voice Guide to help you find your unique voice and stand out from the noise - LinkedIn Ghostwriting (yup, I help you stay visible without lifting a finger) - Strategic Contents and Story Content Writing - Social Media Copywriting that sparks conversation - Sales Pages & Full Sales Funnels built to convert 💜 Clients Say: “Very good at her art. Will come again. Thank you.” – Jeff Holt “Great work ethic.” – Jake Perry “Winnie was amazing! She kept communication open, was prompt, and easy to work with.” – Lauren Bridge, Celebrant 🟣 Industries I’ve Worked In: Coaching | Real Estate | Marketing | Health | Finance & Insurance | Fitness | Food & Beverage | Wellness | Travel | Religion | Personal Development | E-commerce | Home Improvement, etc. 🟣 If You’re: - Struggling to write copy that feels like you - Wondering why your emails aren’t converting - Drowning in content tasks while trying to grow... Let me help. I’ll bring the words, strategy, and emotional depth you need to build trust and drive results, without sounding like AI. 🟣 Let’s Chat : ) Book a free 30-min consultation. Let’s get your messaging working for you in 2026. P.S. When I’m not writing, you can find me… - Reading novels (CR: It Starts With Us by Colleen Hoover🤩) - Listening to marketing + mindset podcasts - Or enjoying a cozy movie night on the weekend with great food Let’s create copy that connects, converts, and truly feels like you.

Your customer wants to know, “what’s in it for me?”. It's imperative that your copy clearly and concisely communicates that to them! Because the truth is people don’t buy your service or product. They want the end result it will give them! But before they ever buy that result, they need to trust you. That’s why when they first land on your page, they’re looking for one thing immediately... A REASON NOT TO TRUST YOU... Errors in your message are all it takes. Just a tiny hint of insincerity or inconsistency and POOF! They're running to your competition. Because your message is what allows them to create trust and bond with you. YOUR MESSAGE (COPY) IS THE MOST IMPORTANT THING ON YOUR SITE! So let me help you HOOK them in, warm them with your STORY, and sell them on your OFFER! Let’s make it happen.

𝐄𝐗𝐏𝐄𝐑𝐓-𝐕𝐄𝐓𝐓𝐄𝐃 (𝐓𝐨𝐩 𝟏% 𝐨𝐟 𝐔𝐩𝐰𝐨𝐫𝐤) · 𝟏𝟎𝟎% 𝐉𝐨𝐛 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 · $𝟒𝟎𝟎𝐊+ 𝐞𝐚𝐫𝐧𝐞𝐝 𝐨𝐧 𝐔𝐩𝐰𝐨𝐫𝐤 𝟕𝟎𝟎+ 𝐣𝐨𝐛𝐬 · 𝟓 𝐅𝐨𝐫𝐭𝐮𝐧𝐞 𝟏𝟎𝟎𝐬 ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ I help founders and leadership teams solve the problem beneath the marketing problem — unclear positioning, weak messaging, and growth channels that don't align with the business. I'm Neil Mathew: a fractional CMO, brand strategist, and senior marketing consultant trusted by organizations like Microsoft, Intel, Dell, Exxon Mobil, Marqeta, SproutSocial, Johnson Controls, PayIQ, Almond Fintech, and OpenSea. Over the past decade, I've helped 5 Fortune 100 companies, 8 unicorns, and hundreds of founders turn strategy into revenue — through sharp positioning, high-converting copy, and full-funnel growth execution. 𝟭𝟬+ 𝘆𝗲𝗮𝗿𝘀 𝗶𝗻 𝗯𝗿𝗮𝗻𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆, 𝗽𝗼𝘀𝗶𝘁𝗶𝗼𝗻𝗶𝗻𝗴, 𝗚𝗧𝗠 & 𝗴𝗿𝗼𝘄𝘁𝗵 ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ 𝗘𝗻𝘁𝗲𝗿𝗽𝗿𝗶𝘀𝗲 & 𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 🏢 Partnered with ExxonMobil, Microsoft, Intel, Dell, and Johnson Controls on executive communications, narrative strategy, and cross-department messaging alignment. 𝗦𝘁𝗮𝗿𝘁𝘂𝗽𝘀, 𝗦𝗮𝗮𝗦 & 𝗦𝗰𝗮𝗹𝗲𝘂𝗽𝘀 🚀 Directed multiple 7-figure launches from positioning through conversion. Built pitch decks that helped startups raise millions. Engineered 200K+ signups via docuseries campaigns combining thought leadership, creative direction, and paid activation. 𝗗𝗧𝗖 & 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 🛍 Creative strategy and performance creative for 7-figure ecommerce brands — concept development, hook and angle testing frameworks, UGC and static ad direction, AI-accelerated production from brief to asset. 5-8x ROAS, 30%+ email-revenue lifts. 𝗧𝗵𝗼𝘂𝗴𝗵𝘁 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 & 𝗚𝗵𝗼𝘀𝘁𝘄𝗿𝗶𝘁𝗶𝗻𝗴 ✍️ Executive content featured in Forbes, Entrepreneur, and Fast Company. Brand positioning frameworks, content playbooks, and LinkedIn thought leadership systems for founders and C-suite executives. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━ Whether you need brand positioning, a messaging framework, a GTM strategy, or a fractional CMO to lead the thinking — I build the strategic foundation your team executes against. If the marketing isn't working, the problem is usually underneath it. Selected case studies below.

Hello, and welcome to my profile! My name is Maxime Masse, and I'm a full-time freelance translator and content writer with over 8 years of experience. I offer a wide range of services, including content writing, translation, copywriting and more. With fluency in both French and English, I specialize in creating high-quality content for clients in various industries. Whether you need engaging blog posts, informative articles, or compelling product descriptions, I can provide the content you need to reach your target audience and achieve your business goals. As a professional content writer since 2015, I've worked on hundreds of projects for clients from around the world. I pride myself on my attention to detail, my ability to meet deadlines, and my commitment to providing exceptional service to each and every client. If you're looking for a reliable, experienced, and skilled freelancer , look no further. I'm passionate about helping businesses succeed through effective communication, and I'd be honored to help you achieve your goals. Contact me today to discuss your project and see how I can help you grow your business.