Media Attribution Analytics that you can trust. My ideal clients are usually CEO’s/CMO’s/ Marketing Manager trying to make sense out of their data. I assist them with providing omni-channel view of their business, helping them make those data driven decisions to grow their business. Are we a good fit? Do any of these comments sound like you: ✔️ “I have no idea what my team is doing on a daily basis" ✔️ “ I have all these platforms storing my data but no one to look into it” ✔️ “I hired a marketing agency and their reporting does not give me any insight.” ✔️ “Our business runs digital ads with a dedicated monthly budget but I have no idea of my ROAS/ROI/CAC/CLV" ✔️ “ I want more transparency in my team, so everyone is aligned with our KPI’s” ✔️ “ My business is making $$$ and I don’t know what is working or what is not working” I am a full-time Freelance Media and Web Analytics Specialist. 10+ years of experience working with different Media Agencies. As a freelancer I have assisted 150+ brands with bespoke Media Analytics solutions till date. My core expertise is at providing turn-key solutions and an Omni-channel view of the business, Media Analytics, Website Analytics and Performance Reports. Experienced across all the major Ad portals (Facebook, Adwords, Bing, Instagram, DCM, Snapchat, Tiktok, Pinterest), Web Analytics Platforms (Google Analytics (GA4 and UA), and Email/ CRM Platforms (Hubspot, Mailchimp, Active Campaign, Klaviyo, Mailchimp, GoHighLevel, Zoho CRM, Freshworks CRM). Listing specific details 1. Data (Extraction + Manipulation + Visualization). Google Data Studio/ Looker Studio and Tableau are my preferred tools. 2. Automated Adhoc reports for your Website Traffic, Calculating ROI/ROAS. 3. Data Analytics, Digital Funnel Analysis, Time Series Analysis, Quarterly/Monthly performance reports. Artificial Intelligence (AI) assisted insights. 4. Maintaining and updating website tracking with evolving industry standards. 5. Configuring Google Tag Manager from scratch. 6. Automated dashboards for your business, ensuring performance tracking across platforms. 7. Audience/Creative/Keyword insights on ROI. 8. Sales and Brand Lift Studies | MMM Reports 9. CRM Insights (Klaviyo, MailChimp, Hubspot, GoHighLevel, Pipedrive, Airtable) My strengths: - Highly motivated - Proactive - Always focused on results - Responsible - Reliable

Whether you're launching your first Google Ads campaign or managing a large-scale ecommerce or hospitality brand, I help businesses increase revenue while improving ROAS and efficiency. I’m a senior paid media strategist with 10+ years of experience managing Google Ads, Performance Max, Shopping, YouTube, Bing, and Metasearch campaigns across ecommerce, retail, hospitality, and lead generation. I’ve worked with both startups and enterprise brands, including PetSmart and Hard Rock, managing budgets ranging from a few thousand per month to multi-million-dollar annual media programs. Results I've Delivered: • Increased Shopping revenue 203% YoY while improving ROAS from $1 to $7 through feed optimization and campaign restructuring • Led paid search and metasearch strategy across hotel, casino, dining, spa, and entertainment verticals for Hard Rock • Improved campaign efficiency through audience segmentation, AI-assisted bidding, and full-funnel optimization • Built high-performing Google Ads accounts from the ground up for growing businesses with limited budgets Areas of Expertise: • Google Ads & Microsoft Ads • Performance Max (PMax) • Google Shopping & Feed Optimization • YouTube Advertising • Google Hotel Ads / Metasearch • Ecommerce & Lead Generation • SA360, Feedonomics, Looker Studio, Tableau • Conversion Tracking & Analytics • ROAS / CPA Optimization • Audience Strategy & Account Scaling I’m comfortable both: • Building lean, profitable campaigns for smaller businesses AND • Managing complex enterprise-level advertising ecosystems. If you're looking for a strategic partner who understands both performance marketing and business growth, let’s connect.

At Rosenblatt AI, our talent is ready to advise on, architect, and implement your next AI model. Our team of machine learning scientists and engineers from top AI universities (UW, GaTech, Harvard, etc.) and Fortune 100 (Nvidia, Travelers Insurance, Home Depot, etc.) are offering to bring their skills to your next project without the cost of salary, equity, and benefits. We specialize in building custom models end to end in a variety of domains for startups and enterprise alike. Feel free to reach out directly to me to learn more about how our team can solve your AI challenge. 🏆 Personal Accomplishments 2024 Upwork Machine Learning Skill Certification 2023 Techstars Accelerator Alumni (1% acceptance rate) 2022 AWS Impact Accelerator Alumni & CTO-Fellowship (0.1% acceptance rate) 2021 GSU Outstanding Undergraduate Researcher (One student selected annually) 💻 Personal Experience Graduating amidst the challenges of COVID, I've since spent my entire career working remotely. Through over 3 years of experience as a machine learning engineer at two multi-billion-dollar corporations, and an additional 2 years as a data engineer working at petabyte-scale, I have earned the experience needed to build your model to scale. Here are some of the projects I have worked on: 📝 AI Underwriting: Using LLMs to Create Underwriting Assistants at Travelers Insurance 📉 Bayesian Inference: Product Sales Forecasting for CPG Companies at Salient Management 🎨 Image-Text Matching: Creating a New Multi Modal Search Engine to Find Digital Artist at ARTBAT 🗒️ LLM Topic Modeling: Extracting Relevant Political Candidate Profile Info at Branch Politics 📉 Product Sales Anomaly Detection for CPG Companies at Salient Management ♻️ Contrastive Learning: Fine Tuning Vision-Text Foundation Models to Answer "Is This Recyclable?" 📣 Market Mix Modeling: Guiding Media Spend through Casual Models at Expedia 🏠 XGBoost: Ranking Community Relevance at A Place For Mom 🔎 Spark EDA: Analyzing Big Data for Retirement Communities at A Place For Mom 📍HDBSCAN: Segmenting Urban 🌃 vs Rural 🚜 Community Geoclusters at A Place For Mom 🧾 Doc2Vec: Measuring Customer Receipt Similarity using NLP at Home Depot 📱 Bidirectional LSTMs: Detecting Anomalies in Device Geo-tracking 🛰 Neural Architecture Search: Using AI Models to Classify Satellites Obscured by Atmospheric Distortion 🧫 Microscope Image Classification: Using AI to Identify Deadly Bacteria Strains 🚗 Visible Light Communication: Augmenting Road Safety Information Using Visual Perception

I help growth-stage and mid-size companies get the kind of senior marketing strategy usually reserved for global brands and enterprise agency clients. I’ve spent 20+ years at WPP and Omnicom (two of the world’s largest marketing agency networks), leading strategy for some of the most recognized brands globally, including Uber, American Airlines, Dell, Indeed, Brand USA, P&G, GlaxoSmithKline, VMware, PepsiCo, Mercedes, Volkswagen, Warner Bros., Merck, Avis, and Vodafone. I now bring that same strategic discipline to companies at earlier, faster-moving stages of growth, where the right strategy at the right moment can prevent wasted spend, sharpen focus, and unlock the next stage of growth. I have led marketing strategy across technology, travel, CPG, beauty and skincare, automotive, entertainment, pharma, and telecom, with especially deep experience helping technology and travel brands clarify their positioning, improve marketing effectiveness, and identify new growth opportunities. What I do for clients: → Audit your brand, category, competitors, and growth opportunities → Clarify your positioning, messaging, and strategic direction → Identify which audiences, channels, and messages deserve your focus → Build marketing, media, and go-to-market strategies → Create clear marketing plans and roadmaps your team can actually execute → Define the right metrics so your marketing spend is tied to real business goals → Help you evaluate and adopt the right tools, technologies, and AI solutions before investing time or budget What this means in practice: I help companies stop guessing and make smarter marketing decisions. That means knowing where to focus, what to prioritize, what to stop doing, which channels are worth investing in, and how to measure whether marketing is actually working. I’ve helped brands double their return on ad spend, cut media costs by 30%, grow brand awareness by 21%, and get campaigns to market 30% faster. I now apply that same discipline to growth-stage companies, helping you focus on the right audiences, channels, messages, KPIs, and growth opportunities before spending more budget. This is the right fit if you are: → A founder or leadership team that knows marketing matters but is not sure where to focus → A growing company that needs a senior strategic partner, not just an executor → A brand that wants clarity on positioning, priorities, and what to do next → A team that wants to make smarter marketing decisions before investing more budget, tools, agencies, or resources → A company that has tried marketing activity but still does not have a clear growth system Working with me is different from hiring a specialist freelancer. I do not just look at one channel, one campaign, or one deliverable. I help you connect the dots across brand, audience, messaging, media, measurement, and growth; so your marketing decisions become clearer, smarter, and easier to act on. If that sounds like what you need, send me a message. I’d love to hear where you want to take your brand.

🧑‍💻 WordPress Developer | WooCommerce Expert | Elementor & Custom WordPress Specialist When the stakes are high, I help businesses build high-performance, conversion-focused WordPress websites they can be proud of. I don’t just write code — I build results-driven WordPress solutions that balance clean UI/UX design, strong functionality, and real business goals. Whether it’s custom WordPress development, WooCommerce store creation, Elementor Pro design, or WordPress performance optimization, I deliver scalable, secure, and SEO-optimized results using lean, product-focused execution. My goal is simple: you focus on growing your business offline, and I handle your entire WordPress website development, optimization, security, and ongoing maintenance online. ✅ Custom WordPress theme development & advanced customization ✅ WooCommerce store development & secure payment gateway integration ✅ Elementor Pro & Gutenberg block customization ✅ WordPress speed optimization (Core Web Vitals, LiteSpeed, caching, CDN setup) ✅ WordPress security hardening, firewall setup & malware removal ✅ SEO-friendly WordPress architecture & on-page optimization ✅ WordPress bug fixing, error troubleshooting & plugin conflict resolution ✅ WordPress migration, staging setup & hosting configuration 👥 Why Work With Me? My portfolio focuses on business-driven WordPress websites that generate leads, increase conversions, and scale smoothly. I build: ✔ Fast-loading WordPress websites optimized for performance ✔ Mobile-responsive, cross-browser WordPress designs ✔ SEO-optimized WordPress structures for better ranking ✔ Secure and scalable WooCommerce stores ✔ Clean, maintainable WordPress code & structure Every WordPress project is built with transparency, performance, and long-term reliability in mind. 𝐓𝐇𝐄 𝐏𝐑𝐎𝐂𝐄𝐒𝐒 ↳ Requirement discussion (Chat / Zoom) ↳ Competitor & market analysis ↳ WordPress architecture & database planning ↳ Custom theme & plugin selection ↳ Development on staging environment ↳ Revisions & UX/UI optimization ↳ WordPress speed optimization & technical SEO setup ↳ Final launch, deployment & quality testing ↳ Post-launch support & WordPress maintenance 💻 WordPress Tech Stack WordPress Development WooCommerce Development Elementor Pro Expert Gutenberg Block Customization Custom Theme Development Custom Plugin Development MemberPress Setup LiteSpeed Cache Optimization WordPress Migration (cPanel, Cloud, VPS) Malware Removal & Security Hardening On-Page SEO for WordPress Technical SEO & Performance Optimization Plus modern web technologies: HTML, CSS, JavaScript, React, Next.js, Tailwind, Node.js, Express, MongoDB. 🛠️ WordPress Services ✔ Full WordPress Website Development ✔ WooCommerce Store Setup & Conversion Optimization ✔ WordPress Landing Page Design (High-Converting Layouts) ✔ WordPress Speed Optimization (90+ PageSpeed Score) ✔ WordPress Website Redesign & UX Improvement ✔ WordPress Error Fixing & Advanced Debugging ✔ WordPress Backup, Cloning & Migration ✔ API & Third-Party Integration (CRMs, Payment Gateways, Automation) ✔ Ongoing WordPress Maintenance & Monthly Support Your business is unique — and your WordPress website should reflect that. Real WordPress projects. Real growth. No surprises — just structured execution and measurable progress. 🤝 Let’s build a high-converting, scalable WordPress website.

Key Skills: Contract Drafting, Contract Review, Contract Abstraction, Contract Negotiation, Quality Checks and Assurance, Team Management. OBJECTIVE I am passionate about driving measurable outcomes by blending legal acumen with cuttingedge technology to redefine the future of legal operations. Aim to leverage my academic expertise and skill set to make a substantial impact on the company's success. I can Help in drafting Contracts and Power of Attorney, manage Legal calender and Documentation/ Legal Research.

Stop Guessing, Start Measuring. Optimize Your ROI with Data Engineering. Most businesses waste 30% of their ad budget due to broken tracking and "black box" analytics. As a Marketing Analytics Engineer with a background in [Economics/İktisat], I bridge the gap between raw data and profitable business decisions. If you are looking for a "button-pusher," I am not your candidate. But if you want a Technical Ally who uses SQL and Python to ensure your algorithms learn from the right data, let’s talk. 🎯 Where Clients Usually Bring Me In: Data Integrity Issues: Your GA4 data doesn't match your backend sales, and you can't trust your reports. Privacy & Compliance: You need to implement Consent Mode v2 or GDPR compliance without losing tracking accuracy. Cookie-less Future: You need to bypass ad-blockers and iOS restrictions using Server-Side GTM. Scaling Bottlenecks: Your standard dashboards are too simple; you need BigQuery & SQL to see the real LTV and Attribution. Ad Spend Protection: You want Python-driven anomaly detection to prevent budget bleeding 24/7. 🛠️ My Technical Stack & Services: Advanced Infrastructure: Full GA4 Migration, Server-Side GTM, Meta CAPI, and Server-side Tagging (Stape/Google). Data Warehousing (The SQL Edge): Architecting BigQuery pipelines to unlock insights that standard UIs hide (Cohort Analysis, Custom Attribution). Predictive Insights (The Python Edge): Leveraging Python for Marketing Mix Modeling (MMM), Budget Forecasting, and Automation. Executive Business Intelligence: Crafting high-performance Looker Studio dashboards that translate complex datasets into clear "Buy/Sell" signals for stakeholders. Why Choose a Technical Analyst Over a Standard Marketer? Digital marketing is no longer just about "creative." It’s a software and data integrity problem. I provide the technical layer that ensures your Meta and Google AI algorithms are optimized for Profit, not just "Clicks." Ready to turn your data into a competitive advantage? Click "Message" to discuss your project and secure your tracking for 2026. Skills (Yetenekler - Upwork Etiketleri): Google Analytics 4 (GA4) Google Tag Manager (GTM) Server-Side Tracking BigQuery & SQL Python for Data Science Looker Studio Conversion Rate Optimization (CRO) Marketing Attribution Modeling Consent Mode v2 & GDPR API & Data Integration (ETL) Ready to stop guessing? Click 'Message' and let’s turn your data into your biggest growth engine.

Are you not getting the ranking of your website in google/yahoo/bing or Yandex search results or are Competitors with not great efforts doing better than your website? Getting ahead position in Search Engines is getting harder with every algorithm update. I am here to help you with your all SEO needs! As an SEO expert, I specialize in optimizing websites to improve their visibility and ranking on search engines such as Google. This includes conducting keyword research, analyzing competitors, optimizing on-page elements, and building backlinks. My goal is to increase website traffic and drive more leads and conversions for my clients. With a strong understanding of the latest algorithm updates and industry trends, I am able to consistently deliver measurable results and drive long-term success for businesses of all sizes What do I have? I have a clear and focused strategy for the long term. Having tremendous knowledge and vast experience Certified from one the best training of Pakistan SEO "MMM Mastermind" Skill Level in SEO ✔️ On-Site/ On-Page SEO ✔️ High-Level SEO Keyword Research ✔️ Website SEO Audit ✔️ Competition Keyword Analysis and Audit ✔️ Competitor website Strategy to outrank ✔️ Website Page Speed Optimisation Highly Level Expert ✔️ SEO Optimizations of Content ✔️Local SEO Site Optimization ✔️ Schema markup Expert | Featured Snippet ✔️ Technical SEO | URL Structure ✔️ Link Building ( Guest Posts, Profile backlinks, PBN Backlinks, Article Submission Backlinks, etc ) Skill Level in WordPress ✔️ Redesign and Fix existing WordPress sites ✔️ Fix Bug and errors in the site ✔️ Installation of Premium theme/plugins ✔️ PHP, Javascript, CSS, HTML ✔️ PSD to HTML to WordPress Theme Conversion ✔️ Premium Theme configuration and layouts ✔️ Mobile And SEO Friendly. ✔️ Installation of SSL. ✔️ Plenty of Premium Themes and Plugins Experience in SEO Tools and Websites • Google Search Console • Google Ads • Ahrefs • Long Trail Pro • Semrush • Google Analytics • Moz • Majestic Experience in WordPress Theme and Plugin • Avada Theme • BeTheme • Flatsome • Divi Theme • Astra Theme • REHub • Fusion Builder • Elementor • Divi Builder • Wp Bakery Why Me • Passionate and Determined • Vast Experience • On-Time Delivery • Committed to Work • Easy to work with me • Cooperative Feel free to invite me to an interview so I can better share some of my past experience, and projects, and we can see if we're the right fit. Regards, Ahmad Shakeel

I help businesses understand which marketing activities are actually driving sales using practical Marketing Mix Modelling (MMM). I combine Python, statistical modelling, machine learning, and marketing strategy experience to analyse the impact of channels such as Google Search, Meta, TikTok, TV, retail media, promotions, pricing, and seasonality. My focus is not just building models, but translating the results into clear business decisions: which channels are working, where budget may be wasted, and how investment could be reallocated more effectively. My background combines AI/ML engineering with 20+ years of marketing experience across FMCG, digital strategy, performance marketing, and media planning. This means I can work with both technical teams and marketing leaders, making complex modelling outputs easy to understand and act on. Typical projects include: - Building a simple MMM in Python - Cleaning and preparing marketing/sales data - Estimating channel contribution and ROI - Analysing seasonality, pricing, promotions, and media spend - Creating clear reports and recommendations for budget decisions If you need a practical, business-focused approach to MMM, I can help turn your marketing data into clearer investment decisions.

Marketing Analytics Consultant | Segmentation, Strategy, Measurement Overview/Bio: I’m a VP-level marketing analytics consultant with 12 years of experience helping brands make smarter decisions with data. I’ve led analytics functions across pharma, CPG, finance, and travel — managing teams of up to 15 and owning $3M+ in analytics revenue. My work spans creative, web, strategic analytics, PR measurement, and both primary and secondary research, giving me a 360° view of how data drives performance. I specialize in audience segmentation, cross-channel measurement, creative effectiveness, and data literacy initiatives that actually stick. I’ve built enterprise-wide training programs, developed reporting ecosystems, and partnered with media, strategy, creative, and comms teams to embed insights throughout the campaign lifecycle. I bring a strong foundation in statistical analysis - including regression modeling, predictive analytics, and media mix modeling - to dig deeper into what’s driving results. From psychographic segmentation and brand lift to A/B testing and creative metadata tagging, I apply analytical rigor to uncover patterns and guide strategy. Tools & Tech I Work In: SQL, Python, Tableau, GA4, Looker Studio, Klaviyo, Shopify, Salesforce MCI, Salesforce Marketing Cloud, Salesforce Data Cloud, Snowflake, Adobe Analytics, Power BI, SEMrush, StatSocial, GWI, MRI-Simmons What Sets Me Apart: Full-spectrum analytics: creative, web, media, PR, business impact, and financial analytics Statistical modeling: regression, MMM, clustering, predictive modeling End-to-end research: survey/focus group design and analysis, qualitative and linguistic analysis, social listening, competitive audits Proven frameworks for omnichannel measurement - even with fragmented data Audience segmentation using behavior, media, purchase history, and psychographics Built and scaled analytics teams and org-wide training programs adopted across agencies Trusted by senior stakeholders to translate complexity into clear decisions I’m strategic, technical, and sharp on execution - here to help you make sense of your data and use it to actually move the needle.