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$40/hr
100%
Job Success
$80K+ earned
Available now
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If your business is getting traffic but not converting, the problem usually isn't your traffic. It's your message.
I'm a direct response copywriter and creative strategist. For years I've written the words that turn attention into revenue sales pages, VSLs, email flows, and ad copy for eCommerce and DTC brands. Across that work I've contributed to campaigns generating over $40M in sales and delivered 3,500+ copy projects. The thread through all of it is the same: I don't write to sound clever, I write to move a specific reader toward a specific action.
Most copy fails for a boring reason it talks about the product instead of the person. So I start where the money is: research. What does your buyer actually want, fear, and believe? What's stopping them from saying yes right now? Only once I understand that do I write clear, persuasive without being pushy, built around a single conversion path from first line to final CTA.
✍️ What I write
Sales pages and landing pages that turn cold visitors into buyers. Email marketing and lifecycle flows welcome, abandoned cart, post purchase, win back that recover revenue most brands leave on the table. Video sales letters and long form sales copy. Ad copy and ad scripts for Meta, YouTube, and TikTok built around angles, not adjectives. And full funnel messaging one coherent voice from the ad to the page to the inbox.
🎯 Where strategy comes in
I don't just hand you words and walk away. I work as a creative strategist on the copy side developing the hooks and angles before the writing, mapping each to the audience it's meant to reach, and building them as a set you can test rather than one best guess. The real win on paid traffic is rarely the cleverest line; it's finding the message market match faster than the budget burns, then having a system to find the next winning angle once the current one fatigues. That's the difference between a writer who gives you copy and a strategist who gives you a reason it will work.
I focus on the messaging and creative strategy hooks, angles, scripts, and copy.
🤝 Who I work best with
eCommerce and DTC brands, coaches and course creators, and teams running paid traffic who know their funnel is leaking conversions somewhere and want it found and fixed.
⚙️ How I work
I dig into your audience and offer before I write a word, I deliver clean and on time, and I treat your copy as a measurable lever on revenue test the message, keep the winner, rewrite the loser not a matter of taste.
If you want a copywriter who also thinks like a strategist someone who understands both the words and why they convert send me a message or invite me to your project. Tell me what's leaking, and I'll tell you how I'd fix it.
Muhammad Shahzad Khan N.
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$85/hr
100%
Job Success
$80K+ earned
Available now
Offers consultations
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Hire me if you want real, tangible ROI from your marketing -- someone with more than 20 years experience in Direct Response. Someone in the top 1% of Upwork freelancers with the Expert Vetted Badge. A Marketing Director who has successfully run $100k+ a month ad budgets and marketing teams for 8-figure companies.
Someone who has worked with the biggest and most successful entrepreneurs who built their multi-million dollar businesses using the same direct response marketing methods I'm an expert in. I've worked for Eben Pagan, Tony Robbins (yes, THAT Tony Robbins), Google, and hundreds of national and international clients such as Bose, AG Edwards, and many more.
I'll create, write and implement your Meta and TikTok ads, online sales funnels, digital strategy, email campaigns, A/B split tests, landing pages, websites, direct mail, Facebook ads... if it LIVES in the direct response space I've done it and done it successfully.
I've trained and coached entrepreneurs in marketing for some of the biggest names in Direct Response. Researched and implemented multiple complex online sales funnels with monthly ad spends of $50-$100k for multi-million dollar virtual companies. Written VSLs, webinars, national TV and radio commercials.
I've spearheaded the launch of new online products in multiple channels and mediums. Run and written successful influencer and social media campaigns. And I will drive the development of your marketing and copy based on intensive prospect research and insights to deliver meaningful business results that makes sure your money is well spent.
I'll also analyze the performance and retargeting efforts of your campaigns in order to increase ROI and grow sales revenue.
Referrals provided upon request. But most of all, I'm easy going, chill, innovative and just simple to work with.
Michael M.
has worked
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$40/hr
100%
Job Success
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If you're looking to elevate your MedTech, Pharma or healthcare brand’s marketing copy or build sustainable organic growth through SEO and AI-targeted content - you’re in the right place.
I’m Annette, a medical communications specialist (aka copywriter) with a B.Pharm and an MBA in Marketing. I bring together science, marketing insight to help healthcare and MedTech companies communicate with clarity, authority, and commercial impact.
Over the past 5+ years, I’ve served as a trusted partner to medical advertising agencies, MedTech innovators, healthcare facilities, and B2B marketing teams - going beyond content creation to help shape message architecture, organic growth strategy, and brand positioning.
My Strategic Focus Areas
1. Organic Growth & Visibility for B2B Healthcare
I build ecosystems-not just content, that increase discoverability and demand through:
SEO strategy, keyword opportunity mapping, competitor insights, GEO-targeted pages, authority-building content, and thought leadership frameworks.
2. Medical Communications & Narrative Development
I help brands clarify their value proposition and communicate complex science simply through:
Message maps, product narratives, clinical value stories, and evidence-backed positioning.
3. Marketing & Sales Enablement
I bridge the gap between commercial, medical, and creative teams by developing:
Sales decks, HCP communication strategy, content funnels, buyer-journey mapping, and multichannel campaign alignment.
4. High-Value Content Assets
I craft sophisticated materials that influence decisions, including:
Whitepapers, case studies, SEO blogs, landing pages, and executive ghostwriting.
Clients appreciate that I combine MLR understanding, marketing thinking, and SEO intelligence, allowing me to deliver content that is compliant, differentiated, and strategically aligned with business goals.
Client Feedback:
"Annette was extremely valuable to our project. Her expertise, professionalism, and quality of work were exceptional. I highly recommend her.”
Skillsets that you can choose from for your project:
- Strategic mindset before execution
- Holistic understanding of science, marketing & buyer psychology
- SEO & GEO content frameworks for organic growth
- AMA referencing & Veeva submissions
- Collaborative approach with cross-functional teams
- Sensitivity to design, UX, and content flow
- Ability to operate as an extension of your internal team
Drop me a message and let's discuss more so we can determine if we're a good fit to work together!
Talk soon!
Annette J.
has worked
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$99/hr
100%
Job Success
$300K+ earned
Available now
Offers consultations
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Over 12 years on Upwork with 100% positive feedback.
If ever there was a chance to blow my own trumpet, it's here on Upwork. So, if you want the GOLD STANDARD in copywriting, then you've come to the right place! I am consistently in the top 3% of more than 18 million Upwork freelancers and the pieces I ghost write often gain more than 100,000 monthly views.
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It's nice to "meet" you, I'm Emma, an exceptionally experienced content writer/copywriter/blogger/press release writer/email marketing writer and SEO writer (Surfer-proficient), based in the UK. I'm able to copywrite for audiences across the world, with a thorough understanding of different demographics, markets and the ability to tailor my writing to your desired tone of voice.
With outstanding job success, I’ve completed a very impressive 945+ Upwork copywriting and SEO writing jobs (in addition to private work). What’s more, I am a TOP RATED PLUS COPYWRITING AND CONTENT WRITING FREELANCER, on this platform since 2014 and now going into 2026! If you haven't already, why not take a look at my business website writeminded.co.uk?
Before I delve into what I do - how about reading some of my feedback below? I have so many positive testimonials, too many to display, so here’s a tiny snapshot.
"I love the newsletter. Have I ever told you how great you are? In the event I haven't, you're GREAT!" F.C, Savannah
“Truly an exceptional content writer with superb flair and imagination who is completely adaptable to different business writing requirements, be it business literature, marketing emails, blogging or content, she always gets the tone spot on!” - J.B, Watford, client reference available if required.
Here’s another:
“Emma was a pleasure to work with. She understood my project in great detail, and I never had to explain the concept once. She is well informed about many subjects and definitely has a talent for writing. Above all this, she was always kind and prompt with delivery; she follows through on all her commitments and leaves you feeling confident in her work. I definitely look forward to working with her on an ongoing basis as my business develops further. It felt like she was a part of my team.” S.J, Toronto.
Let’s face it, we can all write, but it’s about whether you can capture an audience, and the only way to do that is with outstanding, interesting and attention-grabbing copywriting. I've made you sit up and listen - right?
With a proven track record in the written word, my clients are always delighted with what I create for them; be it for their website, a business article, brochure, advert, email campaign, thesis/dissertation proof & edit, or even a creative piece, I am confident in my ability to consistently deliver only the best.
As well as thousands of online publications (ghost-written and under my name) I have also been published in various magazines/publications, including Today’s Child, My News, Chemist & Druggist, Professional Adviser, Weddings, and Ultimate Wedding. As you might have noticed, I'm what you might call omnichannel, I can pretty much write on any topic.
Additionally, I can offer a voice-over service, please ask for samples; I've recorded quite a few podcasts to boot; you can look up Interface Financial Planning for something very recent and to hear my dulcet tones!
So, you've already come this far, you've found one of the top freelance content writers on Upwork, all you need to do now is HIRE ME!
Emma C.
has worked
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$35/hr
$9K+ earned
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I am a copywriter & technicalwriter with over 4000 published copies and outstanding portfolio fo work with 150+ clients including Meta, Waze, Apple and more.
Technical Writing
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I write full software documentations and have the ability to use live and under-development tools and document them with understandable guides and full product documentations. I also do ux writing and have an outstanding portfolio.
Copywriting
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My copywiring process basically comprises:
▶️Doing extensive research and diving into your business and market
▶️Using my talent and experience of using words and putting them together
▶️Applying my tested formulas to make customers believe, interact and buy
▶️Putting more time to enhance, proofread and optimize for search engines
Then comparing and measuring results!
I have been using the power of words for over 8 years with a huge amount of written content for many clients and in many industries.
Learning from the top web copywriting, marketing and psychology masterminds, I was able to understand what can motivate people to take action while using the internet and what can make them trust you.
I have then created my own formulas and applied them to figure out what works best.
Now I have over 90 completed projects in over 12 industries, including projects with real big names.
My exceptional track record as a SEO copywriter & content writer tells about my SEO experience, with hundreds of high-ranking copies.
If you read till here (you probably have skimmed), I believe you need to check my portfolio, or leave me a message and I will be in touch very soon!
Mohamed A.
has worked
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United States
$40/hr
100%
Job Success
$7K+ earned
Start of list.
End of list.
Hi! I'm Ashlyn, an 8-year SEO content writer and copywriter. I started my freelancing journey on Upwork writing a mix of romance novels and SEO content before landing contracts with big brands such as Wayfair, Pier 1 Imports, Gymfluencers, Bamboozle, and more to perfect my SEO and copywriting skills. My work has been featured in several big-name publications such as HealthCentral, Southern Living, The Spruce, PEOPLE, CNN Underscored, U.S. News & World Report, and more.
No portfolio yet
Netherlands
$30/hr
100%
Job Success
$70K+ earned
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Experienced Dutch copywriter, also available for translations, edits and proofreading. Are you looking for a professional to write easy-to-read, grammatically correct product descriptions, articles or other texts? In Dutch or English? Don't hesitate to send me a message!
Philippines
$25/hr
$3K+ earned
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Your copywriter for bold ideas and unforgettable brand stories.
From startups finding their voice to established brands leveling up, I’ve worked for them all. Backed by regional and national writing awards, I bring sharp strategy and a strong command of language to every project.
I don’t do cookie-cutter. I craft words that reflect your identity, resonate with your audience, and elevate your vision. Every line is tailored, intentional, and built to make your brand impossible to ignore.
With compelling copy tailored to your vision, your brand won’t just stand out—it will stay unforgettable.
Alyssa O.
has worked
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$30/hr
60%
Job Success
$10K+ earned
Start of list.
End of list.
If you’re looking for someone who can combine strategy, copywriting, and marketing execution to help your business grow, you’re in the right place.
I work with businesses to create marketing that not only looks good but actually connects with people, generates leads, and drives conversions. My background includes digital marketing strategy, B2B marketing, copywriting, cold email campaigns, SEO, content marketing, and campaign management across SaaS, fintech, healthcare, IT, and service-based industries.
I can help you with:
• Cold email campaigns & outreach sequences
• Conversion-focused copywriting
• Landing pages & website copy
• Email marketing & automation
• SEO & content strategy
• Social media content & campaigns
• Lead generation & campaign management
• Digital marketing strategy & analytics
I also completed a Diploma in Digital Marketing from UCD Professional Academy, where I worked on integrated marketing strategies, audience research, customer journey mapping, and multi-channel campaign planning.
I focus on creating clear messaging, understanding customer psychology, and building marketing strategies that help businesses grow in a practical and measurable way.
Let's chat
Yayyy
Areeba J.
has worked
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$30/hr
100%
Job Success
$3K+ earned
Start of list.
End of list.
⭐⭐⭐⭐⭐ "Great working with Scott - we will certainly be in touch frequently for his services - exceptional copywriter"
⭐⭐⭐⭐⭐ "It's been an amazing experience to work with Scott! He is fast, efficient and very open minded. Great collaborator!"
⭐⭐⭐⭐⭐ "Scott is a 100/10, do not miss the chance to work with this guy!"
⭐⭐⭐⭐⭐ "Great copywriter, will definitely hire in the future"
⭐⭐⭐⭐⭐" Scott is a talented writer"
Ever met a copywriter who can effectively write about anything, in any industry?
Now you have. Nice to meet you too.
How can I make such a bold claim?
Take a look at my samples when you have time. They're in my "other experiences" section at the bottom of my profile.
I've written email sequences, landing pages, social media copy, SMS copy and more, over a wide variety of industries including digital services, personal fitness, and construction.
I proudly sport the fabled Top Rated badge, and the Top Independent badge on Contra.
Here's a formal rundown of my skillset:
♠ Writing copy that persuades won't cut it. If it doesn't convert, the copy wasn't good enough.
♠ Every word I write has the end goal of conversion. No fluff, no waffle, just pure gold copy.
♠ I’m knowledgeable about many different styles of copy. I can use each one where needed.
♠ I write copy for email sequences. Whether it's a welcome sequence to build the bond, a reactivation sequence to get engagement back where it once was, or a launch sequence to boost the hype for a new product, I gotcha.
♠ I’m a native English speaker from the UK.
If you're interested, drop me a line and let's get to work!