If your business is getting traffic but not converting, the problem usually isn't your traffic. It's your message. I'm a direct response copywriter and creative strategist. For years I've written the words that turn attention into revenue sales pages, VSLs, email flows, and ad copy for eCommerce and DTC brands. Across that work I've contributed to campaigns generating over $40M in sales and delivered 3,500+ copy projects. The thread through all of it is the same: I don't write to sound clever, I write to move a specific reader toward a specific action. Most copy fails for a boring reason it talks about the product instead of the person. So I start where the money is: research. What does your buyer actually want, fear, and believe? What's stopping them from saying yes right now? Only once I understand that do I write clear, persuasive without being pushy, built around a single conversion path from first line to final CTA. ✍️ What I write Sales pages and landing pages that turn cold visitors into buyers. Email marketing and lifecycle flows welcome, abandoned cart, post purchase, win back that recover revenue most brands leave on the table. Video sales letters and long form sales copy. Ad copy and ad scripts for Meta, YouTube, and TikTok built around angles, not adjectives. And full funnel messaging one coherent voice from the ad to the page to the inbox. 🎯 Where strategy comes in I don't just hand you words and walk away. I work as a creative strategist on the copy side developing the hooks and angles before the writing, mapping each to the audience it's meant to reach, and building them as a set you can test rather than one best guess. The real win on paid traffic is rarely the cleverest line; it's finding the message market match faster than the budget burns, then having a system to find the next winning angle once the current one fatigues. That's the difference between a writer who gives you copy and a strategist who gives you a reason it will work. I focus on the messaging and creative strategy hooks, angles, scripts, and copy. 🤝 Who I work best with eCommerce and DTC brands, coaches and course creators, and teams running paid traffic who know their funnel is leaking conversions somewhere and want it found and fixed. ⚙️ How I work I dig into your audience and offer before I write a word, I deliver clean and on time, and I treat your copy as a measurable lever on revenue test the message, keep the winner, rewrite the loser not a matter of taste. If you want a copywriter who also thinks like a strategist someone who understands both the words and why they convert send me a message or invite me to your project. Tell me what's leaking, and I'll tell you how I'd fix it.

I'm a seasoned WordPress & React developer with over 5 years of experience building high-performing, user-focused websites for businesses across a wide range of industries, from startups and retail to nonprofits. 💻 Here's how I can help you: - Webflow Front-End Development: I build modern, responsive websites using Webflow to deliver smooth user experiences that load quickly and scale easily. - Elementor Website Design: I craft fully custom WordPress websites using Elementor, creating pixel-perfect layouts that are easy to manage and update. - JetEngine Website Design: I use JetEngine (Crocoblock) to create dynamic content, custom listings, and advanced filtering to bring complex WordPress projects to life. - WooCommerce Store Setup: I set up e-commerce stores from scratch, ensuring a seamless shopping experience from homepage to checkout. - WooCommerce Customization: I tailor your WooCommerce store to fit your products, customers, and workflows, adding custom features where needed. - Product Page Development: I design product pages that not only look professional but also guide users toward conversion with clear layouts and smart design. - SEO Optimization: I implement on-page SEO best practices so your website can rank better in search engines and attract organic traffic. - UI/UX Design: I design intuitive interfaces that align with your brand and make it easy for users to navigate and engage with your site. - Cross-Industry Web Solutions: I’ve worked with startups, retail businesses, and nonprofits — adapting to their specific needs with flexible, goal-driven solutions. - Website Development for Startups: I help startups launch with lean, scalable websites that grow with their business. - Website Development for Retail: I build retail sites that showcase products effectively and streamline the online buying process. - Website Development for Nonprofits: I create mission-focused websites that are informative, accessible, and donation-friendly. - Website Maintenance & Updates: I keep your website secure, updated, and performing at its best with regular maintenance and improvements. Whether you're launching a new site or improving an existing one, I’m here to bring your vision to life with smart design and reliable code. Let’s connect and build something great!

Human copywriter keeping it cosy for e-commerce brands & purpose-led creatives. Before I get into my credentials, I want to highlight that I love a little VIP day/last-minute projects! On to more important things - I’m a collector of digital prowess, a crocheter of all things insightful, and a writer of relevant copy for brands for 7+ years. I come bearing evidence: - Championed digital strategy for NIVEA India that garnered 2X follower growth in 2022 - Nominated for Effie Awards in 2022 for NIVEA Soft Fresh Batch - Collaborated with popular Disney stars for Disney International HD What I can help you build with my Swiss knife-like copywriting skills: - Website copy & building wireframes - ⁠Landing page copy - ⁠Product descriptions (across websites & e-commerce) - ⁠Ad copy (across Meta, Instagram, YouTube, and more) - ⁠Social media strategy & copy: Launches or BAU content - ⁠Branding copy & strategy - ⁠Email marketing - ⁠UX Copywriting - ⁠A little bit of Canva designing and Figma, too! Clients I’ve worked for/managed: - Skincare: NIVEA, Pond’s, Vaseline, and Foxtale - ⁠Entertainment: Disney International HD, Viacom18, Marvel HQ Art, and Colors - ⁠Wellness & health: Wellbeing Nutrition and CoProtex - ⁠Tourism & lifestyle: The Seychelles Islands and Hily - ⁠Women-owned (B2B): The Pink Fox - ⁠Miscellaneous: Pepperfry, Goel Pipes, Capital Foods, and Kimaye Let’s pack a punch together creatively!

Are you struggling with penning down your ideas? Does your content miss the spark you want? I can tell your story the way it should be told to create the desired effect. Great content starts with great ideas and the skills and creativity to present them impactfully. My job is to help you grab your audience's attention and ensure leads convert into sales. Content is the backbone of business marketing. It is crucial for planning, strategizing, and growing any business. However, writing content is not a mindless activity of just filling in words. Instead, it's the art of curating engaging text by stringing together meaningful words that resonate with the target audience and create the desired impact. This is where my expertise lies. Using my seasoned copywriting, research writing, creative writing, and content marketing skills, I create content for various print and digital products for marketing and other purposes. My specialty is understanding the target audience and communicating business messages effectively. I think outside the box and make ideas jump off the page to inspire readers. I help your voice become heard, your messages get across, and your target audience relate to your brand to inspire them to purchase from you. So, let me be the bridge between your ideas and your target audience. Well-researched. Effective. Truly creative. So, whether you need a polished story or help with brushing up on what you have already written, I am here to assist you. If you need web copy, SEO articles/blogs, eBooks, short stories, scripts, press releases, brochures, emails, social media marketing, or other digital content products, I can help you make a mark. From the imaginative world of fiction to telling real-life stories in a memoir, a business story, or making a difficult topic easy to understand for the general audience, I can do it all! If you find writing daunting, you don't have to do it yourself! I can help you with the power of my pen. I enjoy helping people like you achieve what they desire through my most special skill – quality writing. While my natural aptitude for writing helps me satisfy clients, I am continuously working on honing my skills and improving my craft further. Each project that I take on is done wholeheartedly, diligently, and eagerly as if it were my own. As a native speaker who loves writing, I have a huge imagination, a sensitive heart, and versatile creative writing skills that help me create 100% original content in any style, format, and on a budget that works for you. I refuse to stay stuck to a particular niche, and versatility is my superpower. So, if you're looking for that unique mix of world-class storytelling, the perfect tone, the right format and style, send me a message!

✨You’re here because you seek to ✔grow your brand ✔extend your influence ✔increase your revenue. 17 yrs of pro conversion copywriting XP says I can fire up your landing page copy, website copy, sales emails, sales ads & VSLs — and turn your prospects into paying customers. Grab Me Now If This Is You: 👉 You want winning landing page or website content to boost lead gen and sales. Get copy & layout for your key marketing assets. 👉 Your email list is hungry for tasty nurture, welcome or sales campaigns. Get your direct response email copy in the bag. 👉 You understand the power of sales videos, and you want in on effective VSL copy with a distinctive voice. Spokesperson, kinetic, slides, animated. 👉 You seek integrated sales funnel firepower — a compelling narrative from start to finish. 👉 Your sales ads need bite, authority, and pulling power 👉 You need a creative strategist to generate effective selling angles and oversee the big picture. Got a Market-ready Proposition? You'll receive: ✅ Clear & persuasive copy primed to generate leads and revenue. ✅ Strategic input to set your venture free. ✅ Formatting instructions so your design team can build your sales promo quickly and easily. ✅ A cast-iron delivery date for all your copywriting deliverables. ✅ Regular & concise comms to keep you in the loop. ✅ As a bonus, I’m dead easy to work with, and I always deliver on time. 💡 Need strategic copywriting advice for your next sales campaign? 📞 Private consultations are available. 💬 Persuasive Sales Copywriting, not FLUFF! Since 2008 I've helped entrepreneurs, small businesses, and large organisations position their products, services and brands across SAAS, ecommerce, coaching, B2B/B2C (and more). Could be I’ve seen your kind of thing before. Here to help you match your product, service & brand benefits to consumer desires, needs & problems with a view to generating customers, fans & followers. I work with: 👍 Innovative SaaS companies and startups who love bold horizons and hate jargon. 👍 Ecommerce businesses with juicy products & services, niche buyers, and aspirational mindsets. 👍 Coaches, consultants and elearning ventures big on verve & authority.* 👍 Persona-led entrepreneur initiatives demanding blue sky brand storytelling. * Feel free to tap 29yrs' specialist mentoring experience. 👇CLIENT TESTIMONIALS👇 This is what you can expect from hiring me to be your go-to conversion copywriter: ⭐⭐⭐⭐⭐ "Steven has basically repositioned my business with his amazing copywriting." ⭐⭐⭐⭐⭐ "Steven is a total pro - amazing communication, great feedback, and really helped shape our landing page into a lead-generating machine. Can't wait to work with him again. A+." ⭐⭐⭐⭐⭐ “Great copywriter! Amazing to work w such a talent.” 👑Who Do You Seek To Influence? What Business Challenges Do You Seek To Solve? Vanilla sales pitches are a liability — and 2026 is no time to let your rivals set the agenda. So get your hands on a no-nonsense conversion copywriter & creative strategist primed to show your audience why you’re the #1 choice. Serious enquiries only, please. Our time is not infinite, so let’s not waste a second. Steve W PS: My rates are per project only, not per word/hour. Keeps things stunningly simple. ▼ The Small Print: My Stance on AI Copy ▼ The Small Print: My Stance on AI Copy 😫 Words are ten a penny in this new age of Quick & Easy AI-Slop-For-All. 😫 Any chump can chuck them out by the ton for free — which is why I don't bother with it. 👎 What makes the difference is strategic copywriting for long term competitive advantage. When you lead with authority and verve, you make yourself distinctive & desirable rather than forgettable & embarrassing. AI copy lacks wit, charm & heart — and your customers and clients deserve better.

I've spent over the last half decade working full-time writing and editing quality copy for many websites. One of my greatest strengths is the ability to work independently and provide excellent work with minimal oversight or direction. I pride myself on the ability to take complex ideas and break them down into succinct, easily digestible pieces. If you provide the topic and a basic structure of what you want, I can provide you with any type of article or copy you need. I'm very flexible when it comes to hours, pay, and project details, so feel free to reach out and see if we can work together!

Anyone can arrange words on a page. Few can build understanding. When content falls flat, it is rarely the topic — it is the writer. I take that responsibility seriously. Clients come to me with unfinished eBooks, unpolished articles, complex subjects, or scattered drafts that need a steady voice. Some need something as simple as a product description. Others need a layered case study or a long-form guide. In every case, they want writing that feels clear, confident, and grounded in real understanding. Here is the simple truth behind my work: I am a researcher before I am a writer. Old school. Patient. Methodical. I read deeply. I take notes. I understand the subject before I write a single line. Engineering. AI. Medical. Business. Wellness. Technology. Clients feel the difference in the clarity of the final draft. When the work needs to move fast, I adapt without sacrificing quality. No shortcuts. No gimmicks. No artificial voice pretending to be human. Just real writing shaped by real thinking. My promise on every project: To make the writing sound like you — clear, confident, and thoughtfully crafted. What clients say ⭐⭐⭐⭐⭐ "This feels like my real voice." ⭐⭐⭐⭐⭐ "This reads smoother than I expected." ⭐⭐⭐⭐⭐ "You turned this into something I actually want to publish." Hire me as your: ✔️ Website copywriter ✔️ Article & blog writer ✔️ eBook writer and editor ✔️ SEO content writer ✔️ Email & newsletter writer ✔️ Whitepaper and case study writer ✔️ Landing page copywriter ✔️ Brand storyteller ✔️ Social media content writer ✔️ Product description writer ✔️ Press release writer ✔️ Script writer ✔️ Grant and business plan writer ✔️ Content editor and proofreader ✔️ Research writer for long and short-form content I write across formats: Ad copy · articles · bios · booklets · brochures · business plans · case studies · courses · eBook covers · emails · grants · guides · journals · landing pages · letters · manuals · mission and vision statements · newsletters · novels · presentations · press releases · product descriptions · property descriptions · reviews · scripts · social media content · use cases · whitepapers — and more. Tools and platforms I work in: Content & CMS: WordPress, Shopify, Wix, Squarespace, Webflow, Notion, Google Docs, Google Workspace, Zoho Writer, Canva Docs Marketing & Email: HubSpot, Mailchimp, ActiveCampaign, ConvertKit, ClickFunnels, Kajabi SEO & Editing: Surfer SEO, Ahrefs, Semrush, Grammarly, Hemingway Editor, Jasper Project & Analytics: Trello, Asana, Airtable, Google Analytics Social: LinkedIn, Facebook Pages, YouTube Studio, Canva If your content is close but not quite there. If you need a writer with care, research, and intention. If you want clarity, flow, and meaning in every line. You are in the right place. Send me a message and let's get started. ________________________________________ Skills: Content writer, copywriter, website copywriter, SEO content writer, blog writer, long-form content writer, article writer, eBook writer, eBook editing, eBook formatting, book writing, book editing, nonfiction writing, guide writing, educational content writer, technical content writer, research-based writing, content optimization, copy optimization, website copy optimization, SEO blog writing, content editing, proofreading, line editing, developmental editing, English proofreading, business writing, SaaS content writer, B2B content writer, thought leadership writing, whitepaper writing, case study writing, documentation writing, help centre writing, WordPress content writer, content restructuring, content refinement, professional content writing, human-written content, manual writing, long-form editorial content, insight-driven writing, instructional writing, structured content writing.

7𝟬 + 𝗯𝗿𝗮𝗻𝗱𝘀 𝘀𝘂𝗽𝗽𝗼𝗿𝘁𝗲𝗱 | 𝟰𝟬𝟬+ 𝗽𝗮𝗴𝗲𝘀 𝘄𝗿𝗶𝘁𝘁𝗲𝗻 | 4𝘅 𝗮𝘃𝗴. 𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝗟𝗶𝗳𝘁 | 𝗘𝘅𝗽𝗲𝗿𝘁-𝗩𝗲𝘁𝘁𝗲𝗱 Your website has about 5 seconds to convince your visitor to keep going. If they have to work to understand what you do or why it matters, they will not stay long enough to discover how good you actually are. When that happens, it is rarely a brand or design problem. It is a thinking problem. And when the thinking is thin, no amount of copy or visual polish will save it. This is the gap I work in. I help teams fix the thinking underneath their brand and marketing decisions, before they rush into execution. In practice, that means turning fuzzy ideas into clear positioning, then translating that thinking into strategic assets teams can actually use: websites, landing pages, sales decks, and messaging systems that hold up under pressure. With nearly 15 years of experience as a brand strategist, I have guided more than 60 brands, from billion-dollar organizations to early-stage startups, by tightening the logic first and letting every asset follow from it. 𝗠𝘆 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵 Step 1. Deep discovery -- where I look at buyer judgment, market perception, and internal misalignment to find where your brand is currently losing its way. Step 2. Positioning & your edge -- We identify the specific space that makes you the obvious choice for your ideal client. Step 3. Messaging backbone -- I develop an actionable, ready-to-execute system that is ready to be put in action. Step 4. Execution -- I translate the strategy into high-impact communication. This includes conversion copywriting for landing pages, sales decks that persuade, and website messaging that speaks directly to your audience’s needs. 𝗔 𝗳𝗲𝘄 𝗵𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀 ‣ 70+ brands guided through high-level positioning and narrative revamps. ‣ 150+ Customer & Stakeholder Interviews to ground strategy in real-world data. ‣ Former CMO experience that allows me to see your brand through a business lens. ‣ 500+ landing pages written that on average 4x conversions — "𝑲𝒂𝒕𝒂𝒓𝒊𝒏𝒂 𝒊𝒔 𝒐𝒏𝒆 𝒐𝒇 𝒕𝒉𝒆 𝒎𝒐𝒔𝒕 𝒑𝒓𝒐𝒇𝒆𝒔𝒔𝒊𝒐𝒏𝒂𝒍 𝒊𝒏𝒅𝒊𝒗𝒊𝒅𝒖𝒂𝒍𝒔 𝑰'𝒗𝒆 𝒘𝒐𝒓𝒌𝒆𝒅 𝒘𝒊𝒕𝒉. 𝑺𝒉𝒆 𝒊𝒔 𝒗𝒆𝒓𝒚 𝒌𝒏𝒐𝒘𝒍𝒆𝒅𝒈𝒂𝒃𝒍𝒆, 𝒓𝒆𝒍𝒊𝒂𝒃𝒍𝒆, 𝒄𝒐𝒏𝒔𝒕𝒓𝒖𝒄𝒕𝒊𝒗𝒆, 𝒂𝒏𝒅 𝒔𝒉𝒂𝒓𝒑 𝒊𝒏 𝒕𝒉𝒆 𝒘𝒂𝒚 𝒔𝒉𝒆 𝒖𝒔𝒆𝒔 𝒉𝒆𝒓 𝒆𝒙𝒑𝒆𝒓𝒕𝒊𝒔𝒆 𝒕𝒐 𝒓𝒂𝒊𝒔𝒆 𝒊𝒎𝒑𝒐𝒓𝒕𝒂𝒏𝒕 𝒒𝒖𝒆𝒔𝒕𝒊𝒐𝒏𝒔 𝒂𝒃𝒐𝒖𝒕 𝒕𝒉𝒆 𝒑𝒓𝒐𝒋𝒆𝒄𝒕𝒔 𝒔𝒉𝒆'𝒔 𝒂𝒔𝒔𝒊𝒈𝒏𝒆𝒅. 𝑺𝒉𝒆 𝒉𝒆𝒍𝒑𝒆𝒅 𝒐𝒖𝒓 𝒄𝒐𝒎𝒑𝒂𝒏𝒚 𝒕𝒐 𝒃𝒖𝒊𝒍𝒅 𝒂 𝒓𝒆𝒂𝒍 𝒇𝒐𝒖𝒏𝒅𝒂𝒕𝒊𝒐𝒏 𝒂𝒔 𝒂 𝒃𝒓𝒂𝒏𝒅 𝒃𝒆𝒚𝒐𝒏𝒅 𝒘𝒉𝒂𝒕 𝒘𝒆 𝒄𝒐𝒖𝒍𝒅 𝒉𝒂𝒗𝒆 𝒆𝒙𝒑𝒆𝒄𝒕𝒆𝒅." - André Borrel, Concentric — 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗮𝗰𝘁𝗶𝗼𝗻 If you’re looking for someone who asks the hard questions first, I’m your person. Drop me a message and let's talk.

Hi, I am Tanya, a Top-Rated Graphic Designer & Video Editor with 6+ years of experience working with global clients. I help brands create high-quality visuals and engaging video content that builds a strong brand identity, increases engagement, and supports marketing goals. My focus is on clean, modern design and content that performs across digital platforms. I have worked with eCommerce & Shopify brands, SaaS companies, startups, fashion & beauty brands, agencies, and corporate businesses. My Services: Graphic Design • Logo design & brand identity • Social media graphics (Instagram, Facebook, LinkedIn) • Ad creatives, banners & marketing materials • Pitch decks, presentations & brand assets • Website & landing page visuals Video Editing – Social media videos (Reels, TikTok, YouTube Shorts) – Promotional & ad videos – Corporate & explainer videos – Video ads for Facebook & Instagram – Basic motion graphics & transitions Tools & Skills: ▪ Adobe Photoshop, Illustrator, InDesign ▪ Adobe Premiere Pro, After Effects ▪ Figma, Canva Why work with me? ★ Clean, professional, and brand-focused design ★ Content optimized for engagement & conversions ★ Fast turnaround & clear communication ★ Reliable for long-term projects Keywords: Graphic Designer | Video Editor | Social Media Designer | Content Creator | Brand Identity | Logo Design | Social Media Graphics | Video Editing | Reels Editor | TikTok Video Editor | YouTube Shorts | Ad Creatives | Motion Graphics | Adobe Premiere Pro | After Effects | Canva Expert Let’s create visuals and videos that elevate your brand - feel free to message me.

A lot of SaaS teams have strong products, but struggle to explain them in a way that actually lands with buyers. I help B2B SaaS companies turn complex products into clear positioning and high-trust thought leadership. I shape product narratives across website copy, long-form content, and executive thought leadership, from whitepapers to deep-dive SaaS articles. My work contributed to the growth of the Sage Intacct blog to 250,000 readers. Clients include early-stage SaaS teams and established platforms like Sage, the largest technology company on the London Stock Exchange. - SaaS website and product copy driven by strong positioning - Long-form blog content for technical and compliance-focused audiences - Executive thought leadership and ghostwriting for founders and operators If your product is difficult to explain or your content isn’t reflecting the depth of what you’ve built, feel free to reach out.