If you run a DTC ecommerce brand of any size and want to generate sales from completely cold audiences, you’re in the right place. Scaling paid traffic takes more than good-looking creatives. It takes the right strategy, messaging, and funnel behind them. I’m Zalan, a Creative Strategist and Direct Response Copywriter specializing in cold traffic sales funnels and high-converting ad creatives for DTC ecommerce brands. I’ve worked with brands at every stage, from new product launches to six-figure dropshipping stores to established eight-figure brands. In the past year alone, I’ve helped generate over seven figures for clients and worked with 17+ DTC/ecommerce brands across industries including health, supplements, beauty, jewelry, wellness, pets, personal care, and consumer products. My approach blends data-driven decision-making with performance-focused creativity, supported by AI systems that make research, ideation, production and iteration faster and sharper. I combine old-school direct response principles with modern Andromeda-optimized ad formats designed to convert cold traffic. Here’s how I can help your brand: → Creative strategy process: ad account analysis, market and competitor research, VOC mining, ideation, scriptwriting, and production-ready briefs with clear visual direction → High-converting Andromeda-optimized ads: static ads, native ads, VSLs, UGCs, and unconventional formats tailored to the brand and platform → Landing pages: product pages, PDPs, sales pages, and upsells designed to turn browsers into buyers → Advertorials and listicles that educate, build trust, and presell → Funnel optimization: CRO support through testing, analysis, and conversion-focused improvements Here’s what my clients say: “Zalan was communicative, proactive, and a pleasure to work with. He showed professionalism and a strong understanding of ad copy and campaign prep.” — A Life Plus, 8-figure DTC health brand “Zalan communicated well, worked quickly, and was flexible throughout the project.” — Paradisee Wellness, product launch “Working with Zalan was a great experience. The tone, structure, and flow were spot-on, persuasive without feeling salesy. Communication was smooth, deadlines were met, and revisions were handled quickly and professionally. I’ll absolutely be hiring again for future projects.” — Nutrimind, 6-figure supplement brand “New ad scripts look fire. Can’t wait to launch them.” — Grooby, 8-figure brand “Communication with Zalan was easy and straightforward. He delivered exactly what he promised and also shared valuable insights.” — Familyjewels, 6-figure men’s hygiene brand If you want to see portfolio samples, case studies, or ad performance screenshots, send me a message and I’ll share the most relevant examples for your brand. You have two options to work with me: Freelance — strategy, concepts, scripts, briefs, funnel direction, and landing page copy, editor feedback. Your team handles production and build. Agency — everything above, plus a proven creative strategy system, final video/image production and full landing page build, so you get launch-ready assets. This is for you if: → You run a DTC/ecommerce brand and want to scale with paid traffic → You need to convert cold audiences, not just warm traffic → Your creatives need stronger angles, hooks, and messaging → You want ads, landing pages, and funnel assets that work together → You want a performance-focused approach built around conversions Next steps: If you already know what you need, invite me to your job and I’ll send a tailored proposal with scope, timeline, and deliverables. If you want help figuring out the best path first, send me a message and I’ll point you in the right direction. Either way, the goal is the same: building a creative and funnel system that turns cold traffic into customers.

About Me I help brands turn attention into customers through clear messaging, structured funnels, and lifecycle email. My work focuses on the full path from first click to purchase. That includes ads, landing pages, onboarding sequences, retention emails, and conversion optimization. I’m less interested in writing one piece of copy and more focused on building systems that keep working after traffic arrives. Most clients come to me when something feels off. Traffic isn’t converting. Emails exist but don’t drive revenue. Messaging sounds generic or AI-written. I step in to diagnose the gaps, clarify positioning, and build copy that moves people forward. What I Do I write and structure funnels, email ecosystems, and performance creative designed to improve conversion and revenue per subscriber. That includes landing pages, welcome flows, nurture sequences, paid ad scripts, advertorials, and product page optimization. I work angle first, not template first. Every project starts with audience belief gaps, offer clarity, and the stage of awareness we’re speaking to. Industries I’ve worked across ecommerce, SaaS, education, service businesses, and founder-led brands where messaging clarity directly impacts growth. Why Clients Work With Me You’re not getting filler content. You’re getting conversion thinking. I combine direct response fundamentals with real buyer psychology so your messaging feels human while still performing. I move fast, communicate clearly, and iterate based on what actually happens after launch. If you need copy that connects the dots across your funnel instead of living in isolation, I can help.

I am a native UK English speaker who is proficient in Word, Excel and Google Spreadsheets. I am confident with CMS systems and have an excellent attention to detail. I also have excellent research skills. I am the creator and host of Hidden Wings and Bloodlust Podcast, a podcast about ladybirds and ladybugs around the world.

If you've ever had a landing page that looked great but didn't convert, an ad that got clicks but not customers, or a VSL that lost people halfway through — that's the gap I close. I'm Naseer, a direct-response copywriter with 75+ completed projects on Upwork and a 100% Job Success Score. I write copy that's built around one thing: getting your reader to take action. What I do best: Landing pages & sales pages that move qualified traffic toward a decision VSL & video ad scripts structured to hold attention and drive conversions Meta & Facebook ad copy tested across multiple angles and audience types B2B website copy that speaks to decision-makers without sounding like a brochure Email sequences that nurture, sell, and actually get opened I've worked with B2B brands, ecommerce operators, course creators, and agencies who needed a reliable writer behind the scenes. Whether it's a full sales funnel or a single high-stakes page, I come in with the research done, the strategy clear, and the copy ready to work. I don't do vague. I don't do filler. And I don't hand over a first draft and call it done — I stay in until the copy is right. If you have a project in mind, send me the brief. I'll tell you honestly whether I'm the right fit, and if I am, I'll show you exactly how I'd approach it.

"Taiwo was absolutely outstanding. She did a phenomenal job at creating unique content for our site and if you need something similar definitely call on her. You won't be disappointed. She did not miss one deadline and her creative ability exceeded anyone else that I had done business with on Upwork. We are very satisfied and will be working with Taiwo again." Are you on the lookout for an attentive, creative and smart copywriter to help you craft out copies that turns your leads into returning customers? Or Copies that helps you stand as an Authority in your niche Or Copies that helps you build Brand Awareness If your answer to the above question is "Yes" then you are at the right place.. As your Conversion Copywriter and Content Strategist, I can help you crank out irresistible copies that would make your target audience hunger for what you are offering them... With me on your team, you can be rest assured of scaling your brand or business But don't just take my word for it, see what other clients are saying about my work' "It was a pleasure working with Taiwo. She was fast, efficient, and professional. I would definitely recommend her and look forward to the opportunity to work with her again in the future." - Rafael "Taiwo is a 5/5 freelancer. Communicates clearly, reliable, and her work is exceptional quality. We are very satisfied and will be working with Taiwo again." - James Ashley As your go-to Copywriter, here's the list of Skills I would be offering: ✅ Personalized First Line For Emails ✅Content Writing ✅Email Copywriting ✅Lead Generation ✅ Newsletter Writing ✅LinkedIn Lead Generation ✅Sales Copy ✅SEO Articles/Blog Posts ✅Social Media Ads Copy ✅ Virtual Assistant ✅ E-commerce Email Copy ✅ Product description ✅ Website Content Containing -Eye catchy subject lines that gets prospects to click open -An hook up body content -A strong call to action And I do that by making extensive research on my clients business and prospects to get a full knowledge of what drives their interest and triggers their emotions into taken actions. If you really want a productive yield in your business, then hire me! Why should you hire me - I take every client's job seriously and your success as a business is directly proportional to my success as a Copywriter One thing my previous clients have stressed on when it comes to working with me has been my attention to details and versatility... No matter your niche, I have the adaptability and creativity to tailor my writing style to suit your brand's unique voice and tone. Want me to work on your project? Contact me now by clicking on the Green contact button in the top-right corner of this page Cheers, Taiwo Shodeinde

If you're looking to elevate your MedTech, Pharma or healthcare brand’s marketing copy or build sustainable organic growth through SEO and AI-targeted content - you’re in the right place. I’m Annette, a medical communications specialist (aka copywriter) with a B.Pharm and an MBA in Marketing. I bring together science, marketing insight to help healthcare and MedTech companies communicate with clarity, authority, and commercial impact. Over the past 5+ years, I’ve served as a trusted partner to medical advertising agencies, MedTech innovators, healthcare facilities, and B2B marketing teams - going beyond content creation to help shape message architecture, organic growth strategy, and brand positioning. My Strategic Focus Areas 1. Organic Growth & Visibility for B2B Healthcare I build ecosystems-not just content, that increase discoverability and demand through: SEO strategy, keyword opportunity mapping, competitor insights, GEO-targeted pages, authority-building content, and thought leadership frameworks. 2. Medical Communications & Narrative Development I help brands clarify their value proposition and communicate complex science simply through: Message maps, product narratives, clinical value stories, and evidence-backed positioning. 3. Marketing & Sales Enablement I bridge the gap between commercial, medical, and creative teams by developing: Sales decks, HCP communication strategy, content funnels, buyer-journey mapping, and multichannel campaign alignment. 4. High-Value Content Assets I craft sophisticated materials that influence decisions, including: Whitepapers, case studies, SEO blogs, landing pages, and executive ghostwriting. Clients appreciate that I combine MLR understanding, marketing thinking, and SEO intelligence, allowing me to deliver content that is compliant, differentiated, and strategically aligned with business goals. Client Feedback: "Annette was extremely valuable to our project. Her expertise, professionalism, and quality of work were exceptional. I highly recommend her.” Skillsets that you can choose from for your project: - Strategic mindset before execution - Holistic understanding of science, marketing & buyer psychology - SEO & GEO content frameworks for organic growth - AMA referencing & Veeva submissions - Collaborative approach with cross-functional teams - Sensitivity to design, UX, and content flow - Ability to operate as an extension of your internal team Drop me a message and let's discuss more so we can determine if we're a good fit to work together! Talk soon!

Every copywriter on Upwork is about to lie to you. Not on purpose. Most of them believe it. They'll read your job post and tell you the problem is your copy. Of course they will. When all you sell is words, every problem looks like a word problem. Agencies do the same thing with ads. Nobody you hire gets paid to say "the thing I sell isn't what you need." I'm a copywriter, and here's the thing I'm not supposed to admit: the copy usually isn't the problem. You hired someone decent before, didn't you? The copy was good. But the number still didn't move. And nobody could tell you why. It's because you don't have a copy problem. You actually have a constraint problem. Think of your business as a machine. At any given moment, one part of that machine is the constraint. You find it, fix it, and everything downstream opens up. Fix anything else and you've paid for motion, not money. And one number sits under all of it: what a customer costs you versus what that customer is worth. Every profit problem is one of five constraints dragging that number down. They stack in order. 1️⃣ - Economics. Is a customer even worth more than they cost? Price, margin, the money model itself. This is the one constraint copy will never touch. If this math is bad, no headline on earth saves you. And I'll tell you that on day one instead of selling you ads. 2️⃣ - Acquisition. Are the right strangers becoming leads, cheaply? Who you attract, how you're positioned, the hook that stops the right person. 3️⃣ - Conversion. Do those leads actually buy? Everything after the click lives here. This is where most flat deposits hide. 4️⃣ - Retention. Do they stay and buy again, or leak out the back? 5️⃣ - Compounding. Referrals, word of mouth, brand. The customers you already have making every other rung cheaper, until growth starts feeding itself. So before I write a word, I diagnose. I take your real numbers, Stripe deposits, ad spend, your CRM, and reconcile them line by line. Then I walk that ladder in order until I hit the constraint that's actually capping you. Sometimes the answer actually is conversion copy. Often it isn't. Either way, you'll know for sure. And when the copy is the constraint? Then I write. Research first. Then strategy. Then the copy itself, built from your market and your buyers' own language. Never from recycled swipe files or templates. I'm a one-person, full-stack operator. The offer angle, the landing page, the emails, the follow-up, the tracking. One brain on every piece, so the funnel actually fits together. Here's how we'd start: A paid diagnosis of where your growth is stuck, run on your actual numbers. You walk away knowing your one constraint, whether you fix it with me or without me. And it's guaranteed: if I can't find you a fix worth making, you get every dollar back. If we move forward, the fee credits toward the work. From there we run the loop - Diagnose, fix, measure, repeat. So message me here on Upwork. Tell me what you sell and where it feels stuck, and I'll tell you where I think your real constraint is.

A proven copywriter; skilled at designing and implementing disruptive content strategies, helping brands gain attention, and breaching difficult markets. I've written for Indeed, Checkatrade, Basware, MicroStrategy and Castrol, with my content generating millions of impressions across blogs, campaigns and social platforms. Whether your goal is to inform, entertain, or persuade, I can help you achieve it through results-driven writing. Let's talk!

I'm a copywriter and content strategist with years of experience helping brands communicate, convert, and grow. Whether you need scroll-stopping sales copy, engaging content, email sequences that actually get opened, or YouTube scripts that keep viewers watching, I've got you covered. I don't just write. I craft messages that move people to act. Let's work together!

With over 20 years of professional writing experience and a PhD in Consumer Psychology, I bring a strategic, conversion-focused approach to every project. I’ve written thousands of pieces across SaaS, B2B, legal, healthcare, and marketing industries, including website copy, SEO content, sales pages, email campaigns, and long-form content. My focus is always the same: clear, persuasive writing that supports real business outcomes like conversions, rankings, and engagement. I’ve worked with startups, agencies, and established global brands, helping them refine messaging, improve clarity, and connect more effectively with their audiences. I’m comfortable working from brief or independently, and I adapt quickly to different brand voices and industries. Clients value me for being consistent, reliable, and easy to work with. I manage my workload carefully and maintain long-term relationships by delivering high-quality work on time and communicating clearly throughout every project. If you need an experienced writer who can move between industries, understand business goals, and produce clean, effective copy, I’m ready to help.