Portofolio Website: steventan.framer.website I'm a UX/UI and Product Designer based in Sydney, with a Bachelor of Interaction Design (Advanced Studies) from the University of Sydney. I design user-centred digital experiences across mobile and web, turning research insights into clear, intuitive products. My approach is grounded in evidence. I run mixed-methods research - user interviews, competitor analysis, ethnography, and usability testing using SUS, SEQ, and UEQ methodologies - then iterate based on what I learn. I'm comfortable owning the full design process: research, ideation, wire-framing, high-fidelity UI, and evaluation. What I can help you with: • UX/UI design - wireframes, prototypes, and high-fidelity interfaces in Figma • User research and usability testing • Information architecture and user journey mapping • Responsive landing pages and design systems I've worked in both agency and team settings, collaborating closely with designers, stakeholders, and clients to ship work that's polished, accessible, and built around real user needs. I pride myself on clear communication, fast iteration, and designs that balance aesthetics with function. Whether you're building a new product from scratch or refining an existing experience, I'd love to help bring it to life. Let's talk about your project.

Welcome to my UX world! I am a seasoned user researcher and UX design strategist with extensive expertise in the design and development process. With an empathic and analytical mindset, I focus on understanding user needs, goals, and tasks in a complex business context. I clarify use cases and validate designs and assumptions through prototyping and testing. I have strong experience in creating user and buyer personas and developing overall journey maps. I have contributed to over 30 UX projects and conducted over 10 research studies, both qualitative and quantitative, in B2B and B2C, for ERP and SaaS, online platforms and intranets, web and mobile. I use to work closely with cross-functional teams, including product and program management, development, sales and marketing, and UX research and design, most recently at SAP, HelloFresh, and Union Investment. I help define KPIs to measure design inventions and shape the product vision. To explore UX design ideas, I create wireframes and prototypes using Miro and Figma and collaborate with stakeholders. With over 20 years in the software industry, I am experienced in agile, scrum, and SAFe principles and love to establish best practices that integrate research and design operations. Therefore, I also train UX teams and non-designers in collaborative design methods – including customer journey mapping – through hands on workshops, like those for the Swiss SINGA entrepreneurs program. User Research + ux audit & 360° analysis + in-depth interviews + cognitive walkthroughs + personas & surveys + user & customer journeys Conception & Strategy + (service) design thinking + ideation & co-creation + user stories & task flows + information architecture + ux vision & strategic roadmap Prototyping & Testing + assumptions & hypothesis + user & usability testing + wireframes & mock-ups + A/B testing & data analytics + actionable study reports

CAREER OBJECTIVE As a Product Leader with 15+ years of experience in UX research, design, and technology, I specialize in transforming user insights into scalable digital solutions. I bridge an understanding of workflows with cutting-edge technology - leveraging 4+ years of in-house healthcare UX expertise and a decade of cross-industry consulting to drive adoption and operational excellence. Now, I aim to bring this user-centric approach and strategic vision to clients where I can deliver innovative, data-driven products that improve user experience and accelerate organizational growth. PROFILE SUMMARY Proven track record of launching market-expanding features, optimizing user workflows, and leading cross-functional teams to accelerate product adoption and revenue growth. Passionate about translating customer insights into scalable products that enhance patient care and operational efficiency. Adept at translating qualitative/quantitative research (interviews, surveys, analytics) into high-impact features, reducing friction and increasing clinician satisfaction. Proven track record of bridging workflows, compliance, and innovation—designing solutions that align with user needs and business KPIs. Partners with engineering, product teams, and execs to prioritize backlogs, accelerate delivery, and mitigate risks in fast-paced Agile environments. Research-Backed Strategy: Skilled in leveraging journey mapping, usability testing, and data analysis to inform product vision—ensuring solutions resonate with users and scale sustainably. Technical Proficiency: Azure DevOps, Jira, Microsoft Office, Google Analytics, Confluence, ClickUp

Hi, I’m Gema — a UX Researcher and Human-Centered Design Strategist with a Master’s degree in Interaction Design & Information Architecture, and over 5 years of experience helping create thoughtful, intuitive, and research-driven digital experiences. Whether you're launching a new product, redesigning a service, or simply trying to understand your users better, I help you uncover what people need, why it matters, and how to act on it. What Makes Me Different I bring a unique combination of strategic thinking, mixed-methods research, and process optimization, shaped by my work at Capital One—where I collaborated on 100+ research sessions and cross-functional design initiatives. But more than just methods, I bring empathy and clarity to every engagement. I don’t just deliver data, I translate human behavior into compelling, actionable stories that help teams make confident design and business decisions. Core UX Research Skills Mixed-Methods Research: In-depth interviews, surveys, usability testing (moderated & unmoderated), diary studies, A/B testing, behavioral analysis Strategic Insight Building: Persona development, journey mapping, experience audits, friction point analysis Tool Proficiency: Figma, Miro, UserTesting, Axure, Visio, Adobe CC Research Communication: Synthesizing findings into actionable reports, executive summaries, workshops, and stakeholder presentations Languages: Fluent in English and Spanish (native), ideal for multicultural or Latin American research contexts Project Highlights: Improved digital adoption by 40% in a cross-functional initiative by identifying behavioral blockers and redesigning opt-in flows. Reduced approval time from 2 days to 1 by streamlining internal hiring workflows based on friction point analysis. Led 100+ research sessions, across usability testing, interviews, and surveys, to support product and design decisions at scale. Behavioral Research on Paperless Adoption in Banking (Thesis): Conducted a mixed-methods UX research study exploring behavioral, emotional, and usability-related barriers to paperless statement adoption. Combined literature review, surveys, and semi-structured interviews to surface five key behavioral themes and develop actionable recommendations. Findings informed internal strategy discussions and digital experience enhancements.

I'm Anna, a dedicated and goal-oriented User Researcher & Business Analyst with a unique journey that blends art, psychology, and user experience. A year and a half ago, I followed my heart's call to pivot from my consulting career to a more creative path, enrolling in an Art School and becoming an Artist and Art Educator. Just afterwords, I got my UX/UI designer certificate after intensive UX + 400 hours training. This transformative experience, combined with my inherent empathy and contemplative skills, led me naturally to the world of UX Design and Research. Now, I'm excited to apply my deep understanding of human behavior and my love for art to craft intuitive and impactful user experiences. With a background that bridges consulting, digital project management and fine arts, I bring a fresh perspective to understanding of user's pain points and problem-solving in the UX field. Let's connect and explore how we can create meaningful experiences together !

👋 Hi there! I’m a passionate UX Researcher and Designer with a strong academic foundation and hands-on experience. Currently, I’m contributing my skills at a Danish startup while finalizing my master’s thesis on Interaction Design in Sexual Violence Recovery Support, focusing on empowering women through innovative online platforms. I have extensive experience in Discovery Research methods, including user interviews, contextual inquiries, surveys, and user journey mapping. Additionally, I specialize in Testing Research, utilizing techniques such as usability tests (moderated and unmoderated), A/B testing, card sorting, and heuristic evaluations. My skill set enables me to gather deep user insights and transform them into actionable design strategies. My journey began with a bachelor’s in Design at FAUL, where I explored diverse design fields like Service, Graphic, and Product Design. If you're looking for a user-centric professional to elevate your project, let’s connect!

🏆 Google Certified UX Designer | App Designer | Website Design | Figma 🏆 +5 years of professional experience. 🏆 +100 concluded projects. Hello! I'm a passionate UX designer with a knack for creating seamless and delightful digital experiences. My goal is to bridge the gap between user needs and cutting-edge technology, crafting intuitive interfaces that engage and empower users. With a deep understanding of user psychology and a keen eye for aesthetics, I bring a human-centered approach to every project. Whether it's designing user flows, conducting user research, or crafting pixel-perfect prototypes, I thrive on turning complex challenges into elegant solutions. I look forward to hearing from you and helping you take your user experience to the next level. ✅ My expertise: Website Design (UI/UX) Mobile App Design (UI/UX) E-commerce design SaaS product design Dashboard design Graphic Design ✅ Software skills: Figma (Mostly) Adobe Photoshop Adobe Illustrator Adobe XD

UX Designer and Researcher with an MSc in HCI from University College Dublin and peer-reviewed research published at ACM CHI 2024. I work across the full UX stack — from running moderated usability studies and synthesising research findings, to Figma prototypes, design systems, and production-ready specs for engineering teams. Currently UX PM at DrayTek, leading product design across enterprise networking tools (B2B dashboards, eSIM lifecycle management, and security monitoring platforms). Previous clients include Gravitad, where I delivered UX for digital health and financial services products. What I bring to freelance work: fast ramp-up on complex domains, clear documentation that engineers can actually build from, and research rigour that keeps design decisions grounded. If you need someone who can both run the research and deliver the design, let's talk.

Bold ideas deserve smart execution. I help SaaS businesses scale smart — by turning bold ideas into user-loved, data-driven products that meet market needs and business goals. I align business goals with product outcomes through sharp strategy, UX insight, and tight cross-functional collaboration. 🧠 Core Expertise 📊 Market Research & Competitive Analysis 🗺️ Strategic Roadmapping & OKR Alignment 👥 UX-Driven Design & Persona Mapping 🤝 Agile Collaboration Across Dev, Design & GTM 💼 What I Bring • Actionable insights from research & market trends • Roadmaps that balance vision with execution • Journey-based UX planning built around personas • Seamless coordination between product, dev & design • Clear KPIs, iteration loops & metrics that drive smart decisions ✅ Tools I Use Jira, Confluence, Notion, Miro Trello, Figma (collab), Postman, Swagger 🚀 Let’s Build Something Great 📍 Available for discovery sprints, roadmap creation, or full-cycle product delivery. 👉 Ready to bring clarity, speed, and momentum to your product? 👉 Let’s turn your roadmap into results — together.

🙋‍♀️ I'm a UI UX Designer / Product Designer with 4+ years of experience in building B2C digital products (mainly E-commerce and SaaS) with lots of data display. I also have experience in UX Research. I can help you achieve your business goals through design! 🔎 Currently open UI UX Design and UX Research opportunities. (have other opportunities? don't hesitate to contact me!) 📈 I have handled products with high traffic (1 mio page visits per month) and handled many type of personas including the low tech savvy ones (ex: 6k low tech savvy, older age users). I also have experienced in creating products for thousands of operational teams and field agents. 📕 My design workflow: 1) Requirements gathering by doing UX Audit & Competitor Benchmarking or UX Research: - If you already have a website/app, I will conduct UX Audit based on experts’ UX guidelines, to find out problems in your website and propose for improvements - If you don’t have website/app, you can share your reference to me. If you don’t have reference, I can help you find up to 3 websites as a benchmark to find out what features should your website have, the flow and the structure of the website. - or If you have extra time or want a more accurate result, I can conduct quantitative and qualitative research to gather requirements from the potential users to create your website. 2) Website Flow & Structure (User Flow & Information Architecture): - I will make the website flow and structure documentation for you and the reason, so the next designer working on your product will not get confused. 3) UX Design: I will create the UX Design from the user flow & information architecture that has been defined before. 4) UI Design: I will polish the UX Design with colors that is harmonious with your brand and make sure the look and feel of the website aligns with your goals. 5) Usability Testing: Conduct testing to users to find out whether they can use the web easily or not. 6) Design Revision: - Revise design based on feedbacks from users, or from you. - I will explain the ‘design decisions’ (the reason behind the design) to you, ensuring your objectives are met and the design aren't made without any reason. 7) Design Handoff: I will explain the design and the reasoning to you and you development team, and give prototype when necessary. I have a flexible workflow -- we can discuss more about this so I can adjust it based on your needs and urgencies :) 🌟 Impact of my designs and research: *IDR 202 mil of revenue 2 months after feature release (no usability tests conducted, but can still achieve 0 complaints about usability) *Increased number of views in a listing page by 20% *Increased number of click bookings by 10% * Reduce operational teams workload by 15% ⚙️ My skills: * UX Design * UI Design * Usability testing
 * Quantitative research (Quantitative 1-5 likert scale) * Qualitative research (FGD, Usability Testing, Interviews, Concept Testing, etc) * Strategic thinking (MECE principle) 🎨 Tools: * Figma * Miro 💡 I'm new to upwork, but you can get to know me more at linkedin or my portfolio at sandyasekar.framer.website. ________ KEYWORDS: User Interface, User Experience, Design Thinking, Interaction Design, Designer, UI, UX, Web-design, Mobile Design, Mock-up, Design Expert, Design Guru, App Design, Application design, platform design, Android, iOS, Desktop, iPhone, Application, Usability, Website, Logo, Logotype, Responsive, Adaptive, Website Prototyping, Wireframe, Update, Solutions, Long term, Effective, Productive, Experienced, Job, SAAS, Hire, Testing, A/B Testing, Design Thinking, Management, Redesign, Developing, User Research, Wireframing and Prototyping, Interaction Design, Visual Design, Usability testing, Information architecture, User flows, User journey Mapping, Design Thinking & Design Sprint, Responsive design, HTML / CSS (Basic knowledge), Collaboration and Communication