Growth Strategy & Go-To-Market Consultant | SaaS & B2B Tech |Fractional Executive | Scaling Tech | PE Value Creation I help SaaS and B2B technology companies unlock growth through clear strategy, sharp market research, and practical execution. With 20+ years as a founder, CEO, regional director and Operating Partner, I’ve scaled multiple tech ventures across Australia, APAC, Europe, and the US — from early stage to global expansion and successful exits. I’ve also advised AWS’s fastest-growing software companies ($50M–$2B revenue) on international go-to-market expansion, sales strategy, and market prioritisation. I've also guided businesses through buy-and-build strategies, commercial acceleration, and successful exits. I work with private equity firms, portfolio CEOs, and deal teams to deliver roll-up execution, integration planning, and value creation roadmaps that maximise EBITDA and enterprise value. What I can do for you: Market Research & Analysis – competitor benchmarking, TAM/SAM/SOM, customer insights Go-to-Market Strategy – ICP definition, messaging, sales motion design, expansion playbooks Business Planning & Board Reporting – investor-ready decks, growth plans, due diligence support Fractional Growth Support – short-term sprints to validate pipeline, improve sales performance, and drive execution PE Backed Value Creation - target identification & screening, commercial due diligence, integration planning & execution, value creation roadmaps, exit readiness. I work best with founders, executives, and investors who need clarity fast — whether that’s a market entry plan, an operational review, or a sales growth sprint.

I started in business at the young age of 16 doing direct sales and progressed to owning my first franchise business by the age of 18. Over 8 years I grew my first business to a multi-million dollar business with over 10 managers, 80 staff and 25,000 customers and then sold it when I was 26. I then took up a position with the company I sold it to and proudly held the position of National Sales Director for the largest direct sales company in Canada servicing over 400,000 homes specializing in property beautification services. Then I founded GoWrench Auto "The Uber of Mechanics". We bring "Auto Repairs, Tires and More Right to Your Door". We’ve innovated the entire automotive industry and sold to some of the biggest companies and government clients. GoWrench continues to achieve impressive growth and has recently started franchising with new franchisees starting up in more and more areas. Next is GoLearn.io. Throughout my 20+ years of experience and countless speaking engagements, I had so many business owners and executives ask for my help and advice so I started an agency called GoLearn.io doing exactly that. Since then we’ve helped frustrated and burnt out business owners / executives to fix issues in their business and achieve new growth. We specialize in customer acquisition, sales, marketing, operational efficiency, and fundraising. Certainly get in touch with us to see our case studies and learn how we can help you keep your sanity and grow your business.

Techstars founder | 7+ years of Operations management for early stage startups | RevOps | Founders right hand | Raised 4.2M from EIC | 200+ pitchdecks designed | Workflows | Automations | AI bots and Agents As an Operations Manager and Workflow Architect, I partner with startup teams to design intelligent systems that eliminate bottlenecks and accelerate growth. I architect the infrastructure that makes your company run efficiently. I specialize in operations and workflow architecture for pre-seed through Series A startups. Working alongside your team, I identify where you’re losing time, then build and implement automated solutions tailored to how you actually work. My Technical Stack: - Deep Expertise: Attio, Notion, Airtable - Automation: Zapier, Make, n8n and custom solutions - Software: workes with many different softwares: Shopify, Asana, Mondaycom, Motion, Figma, Linear, Loom, Quickbooks, Deel, Elevenlabs, Claude, Slack, Trello and much more My Background: - Operations Manager & Workflow Architect - Founder of Vyrtual (Techstars ’23) and - Former Operations Manager at SPHERICAL (Space and hardware) and Orchest (Data/AI) raised $4.2M from EIC. - Fractional Operations Manager for 7+ years You gain a strategic partner who architects workflows that scale with your growth, turning operational bottlenecks into competitive advantages. Originally from Rotterdam, Netherlands, I’m based in Montevideo, Uruguay (UTC-3), enabling seamless collaboration across The Americas and Europe. Native Dutch speaker, fluent in English.

🟢 Available Now! My Strengths Are: 1. Ability to quickly resonate with the Client's Frame of References 2. Research-driven approach to Understand Client's Business 3. Tech-savvy, yet very methodical approach towards processes for building effective workflows 4. Powered by AI Agents & N8N AI Workflow Automation I help founders, agencies, consultants, SaaS/startups, and SMBs build structured business development and operations systems — covering multichannel outreach, LinkedIn-led B2B engagement, CRM workflows, project coordination, SOPs, reporting, and disciplined follow-up operations. I bring 10+ years of experience across business development, digital marketing, sales operations, project management, CRM management, retail operations, agency operations, and client-facing execution. My work connects growth activities with operational discipline, so outreach, follow-ups, CRM, projects, and team workflows do not operate in silos. How I can help you 1. BUSINESS DEVELOPMENT & MULTICHANNEL OUTREACH - Research Ideal Client Profiles, buyer personas, decision-makers, and account lists - Build and manage LinkedIn-led B2B outreach campaigns - Support email outreach and follow-up workflows - Create structured outreach messaging and follow-up sequences - Support LinkedIn content-led engagement and positioning - Support LinkedIn paid campaign planning for targeted B2B audiences - Help with Upwork profile positioning, bidding support, and agency positioning - Prepare sales decks, capability presentations, and outreach content LinkedIn is one of my strongest channels, especially for B2B service businesses, consultants, agencies, SaaS teams, and IT companies. I use LinkedIn for ICP research, buyer persona mapping, Sales Navigator prospecting, direct-message outreach, content positioning, paid targeting support, credibility-building, and relationship-led appointment setting. My approach is research-driven and configured around hyper-targeting, hyper-customization, and hyper-personalization. This helps improve engagement quality without making outreach feel generic, automated, or disconnected from the buyer’s real context. 2. PROJECT & OPERATIONS MANAGEMENT - Manage business projects, priorities, task boards, and execution follow-ups - Coordinate between founders, internal teams, freelancers, vendors, and clients - Set up workflows in Asana, Jira, Microsoft Planner, Miro, and similar tools - Build SOPs, checklists, process documents, trackers, and internal workflows - Prepare project updates, meeting notes, action items, and progress reports - Track ownership, deadlines, blockers, and pending actions - Improve operational visibility without adding unnecessary complexity 3. FOUNDER, AGENCY & CONSULTANT SUPPORT - Support founders with research, documentation, reporting, coordination, and execution-heavy work - Help agencies and consultants manage client-facing workflows and internal operations - Coordinate across sales, marketing, operations, and delivery teams - Protect founder time by creating structure, clarity, and reliable follow-through - Support business owners who need a senior operator with business development and operations maturity 4. CRM & Pipeline Operations - Set up, clean, and manage CRM pipelines - Maintain CRM as the single source of truth across leads, clients, follow-ups, and communication - Track lead status, deal stages, client communication, and next actions - Support CRM adoption and workflow discipline for small teams - Reduce scattered data, missed follow-ups, and dependency on memory - Connect CRM workflows with outreach, reporting, and task management where possible TOOL I WORK WITH A. Project & Workflow Management 1. Attlasian Jira Work Management 2. Asana 3. Microsoft Planner 4. Confluence 5. Miro B. CRM Tools: 1. Pipedrive CRM 2. Zoho CRM 3. Hubspot CRM C. Business Development & Lead Generation 1. LinkedIn Sales Navigator 2. Apollo 3. Crunchbase 4. Clay 5. ZoomInfo Certifications 1. Certified Professional for LinkedIn Marketing Strategy 2. Google Professional Certificate for Digital Marketing and E-commerce 3. Google Professional Certificate for Data Analytics 4. Google Professional Certificate for Project Management 5. Marketing Analytics from IIT Kharagpur BEST FIT CLIENTS: I am a strong fit if you are: - A founder who needs help managing business development, CRM, projects, and operations - A B2B agency looking to improve outreach, follow-ups, CRM discipline, and client coordination - A consultant who needs research, lead generation, project tracking, and founder-level support - A SaaS/startup team that needs structured growth operations and execution follow-through - An ecommerce or service business that needs better coordination across marketing, sales, vendors, and reporting - A small business that needs CRM, follow-ups, SOPs, workflows, and pipeline visibility - A business owner who needs a senior operator who can manage both growth and operational execution

Are you looking for someone to bring structure and clarity - and run operations - so you can focus on being CEO? Are you looking for someone to manage and improve your operations? Do you need someone to handle pressing projects or support your daily priorities? I am a COO with 15+ years of experience bridging the gap between vision and execution. I specialise in resolving scaling friction for founders by implementing the structures, clarity, and accountability needed to move from a "startup" mindset to a high-performance engine. Proven track record across 30+ projects in defining clear ownership, building SOP playbooks, and establishing real-time KPI visibility. I own the "How" of daily operations so leadership can reclaim their time to focus on the "Why" of strategy and growth. Examples of recent projects: Operational Turnaround: Restored profitability for a US-based firm by implementing cost discipline, margin management, and a new governance structure. Structure and Clarity: Established roles, roadmaps, and communication protocols for a French startup; increased team output by ~3x in two weeks by eliminating duplicate work and improving accountability. Operational Oversight: Owned end-to-end Finance, Sales, and Reporting processes (incl. Governance and KPIs), ensuring executive visibility and 100% accountability across remote teams. Core Competencies: Clarity & Structure: Defining roles, roadmaps, and SOP playbooks to eliminate scaling friction and ensure every team member understands their priorities. Execution & Visibility: Managing daily operations and accountability through OKR implementation, team syncs, and "single source of truth" dashboards (Asana/ClickUp) for real-time KPI tracking. Strategy & Growth: Leading business model innovation, rigorous P&L management, and venture architecture to secure long-term profitability and scalability.

EXECUTIVE PROFILE * Strategic Operations Executive with 30+ years transforming organizations, delivering complex programs, and building high-performing teams. * Expert in complex project & program delivery, restructuring departments, optimizing operations, and driving sustainable business improvements across global environments. * Proven track record in sales transformation and enterprise account management. * PMP Certified. Top 1% Expert-Vetted (Upwork). CORE COMPETENCIES * Business Transformation & Leadership Designed and executed organizational restructuring initiatives across Strategy, Processes, and Software consulting units. Established governance frameworks, optimized resource allocation, and built high-performing teams across multiple geographic locations. Proven ability to diagnose gaps and implement targeted improvements. * Complex Project & Program Delivery Delivered large-scale, mission-critical initiatives with emphasis on scope control, timeline adherence, and stakeholder alignment. Managed diverse project portfolios across distributed teams and complex organizational environments. Established and optimized Project Management Offices (PMOs) that enhanced organizational delivery capability and standardized methodologies. Performance Management & Strategic Consulting * Architect of KPI frameworks and performance management systems. Provided strategic guidance to senior leadership on complex organizational challenges. Track record of exceeding targeted outcomes across cost efficiency, delivery timelines, and quality standards. ADDITIONAL EXPERTISE Board Meetings & Steering Committee participation. Multi-site team leadership. Stakeholder management. PMO design and optimization. Expert-Vetted by Upwork (top 1%). PMP Certification.

I build the operational systems that scale organizations and eliminate founder dependency. With 29+ years across corporate consulting, global digital communities, higher education, international development, and federal government, I step in as COO, Director of Operations, or Chief of Staff and leave organizations running better than I found them. My consulting practice has supported 10+ CEOs across the US, UK, Europe, and LATAM. Available for full-time executive roles, fractional retainers, and project engagements. At Latinas in Tech, a 40,000-member global community backed by LinkedIn, Match Group, and Uber, I was the sole operational leader who took the organization from founder-dependent chaos to scalable systems: governance, sponsor management, digital academies built from scratch, and two international summits producing 1,000+ in-person attendees in San Francisco and 2,000+ attendees at a global virtual event. At Hacking HR, with 1M+ social media followers, I facilitated 6 certificate programs for 2,000+ participants with C-level speakers. Operations & Systems Leadership Governance frameworks, process architecture, cross-functional accountability, and execution discipline that free founders from the day-to-day and make organizations scalable. Learning Operations Digital academies, certificate programs, and professional education built and run at scale. Virtual Event Production End-to-end summit production on RingCentral, managing 130+ volunteers, C-level speakers, and live broadcast logistics. AI Integration 40-hour Generative AI certification. I implement Claude, Gemini, NotebookLM, Copilot, and ChatGPT across real organizational workflows. Fully bilingual in English and Spanish. COO-level ownership on every mandate.

I help founders, investors, and executive teams make high-stakes product and technology decisions with confidence - and execute them without wasted time or capital. I typically step in as a Fractional CTO / COO or Lead Product Manager when: ✔ An MVP, SaaS, Marketplace, or AI product is scaling - but the team or execution is breaking down ✔ Strategy is clear, but delivery is slow, fragmented, or misaligned ✔ A company is preparing for fundraising, acquisition, or technology due diligence ✅Expert-vetted & pre-screened by the Upwork team for the top 1% of Product Management talent and Fractional CTO / Technology consultant working with enterprise clients, PE, VC Bringing 15+ years of expertise leading 500+ projects (from startups to Fortune 500s), specialising in product management, development and strategy, digital transformation, and business scaling, ensuring your team moves fast with clarity and precision. Let’s connect to de-risk decisions, accelerate growth, and maximise value in your next venture. 🚀 Expert-Vetted (Top 1%) | Building & Scaling SaaS, Marketplaces, and AI-Driven Solutions | Fractional CTO & COO Who I Work With: ✔ Founders & CEOs looking to launch or scale, SaaS & AI-driven products ✔ Investors & PE firms needing M&A technology advisory and due diligence ✔ Teams seeking product & agile leadership to accelerate execution 💡 Key Outcomes I Deliver: ✅ Product-Led Growth – Clear GTM strategy that drives adoption and revenue ✅ M&A Technology Due Diligence – Ensuring seamless transitions & risk mitigation ✅ SaaS & Marketplace Scalability – Optimising product-market fit & business operations ✅ AI & Automation Strategy – Integrating AI-driven solutions for competitive advantage ✅ Agile & Cross-Functional Leadership – Leading teams to execute efficiently at scale Why Clients Trust Me ⭐⭐⭐⭐⭐: 🔹 “His leadership and execution helped us scale to a multimillion-dollar exit.” 🔹 “Mitko’s experience and strategic mindset transformed our SaaS business.” 🔹 “We managed to launch a feature-rich MVP in weeks - others quoted 4-6 months” 🔹 “An invaluable asset—deep expertise, clear communication, and results-driven.” 🔹"He operates at a higher standard than most consultants and freelancers" 🚀 My Background & Expertise: ✔ Product Strategy & Management – Roadmaps, GTM, monetisation ✔ Fractional CTO/COO Leadership – Aligning business & technology ✔ M&A & Due Diligence – Risk assessment, tech audits, post-acquisition strategy ✔ AI & SaaS Growth – Implementing AI & automation to drive efficiency ✔ Agile & Scrum – Certified Scrum Master, fostering high-performing teams ✔ Angel Investor - Reviewing 50+ company pitches each year 📢 Let’s work together if you need senior product or technology leadership — not task-level execution If you’re building an MVP, scaling a SaaS or AI product, fixing delivery issues, or preparing for fundraising or M&A, invite me to your project or send a direct message. I’m happy to start with a focused diagnostic or strategy call to quickly assess fit and next steps.

Most companies have accounting. Very few have investor-ready financial models that support fundraising, runway planning, pricing decisions, and major growth scenarios. I help founders and leadership teams build investor-ready financial models used for capital raises, lender conversations, expansion planning, and board-level decision support. Typical engagements include: • 3-statement financial forecasts • 12–36 month runway and burn models • Revenue build-up and unit economics modelling • Scenario and sensitivity analysis • Pricing and expansion decision models • Lender-ready and investor-ready projection structures Most engagements begin with structuring assumptions architecture before projection layers are built. I am a Chartered Accountant (ACA) and strategic finance leader with 20+ years of experience supporting financial planning, capital structuring, and operational finance across telecom, technology, fintech, and consumer businesses. My work has supported transactions exceeding $260M+ across capital raises, infrastructure financing, and corporate finance initiatives, including large-scale telecom funding environments and consumer sector expansion programs. These models are typically used to support investor discussions, internal planning decisions, and lender-facing projection environments rather than internal reporting workflows. FINANCIAL MODELING FOR FUNDRAISING & DECISION SUPPORT I support startups and growth-stage companies preparing for: • Seed and growth capital raises • Lender readiness and debt discussions • Runway visibility and burn planning • Pricing and margin strategy decisions • Expansion scenario planning • Board and leadership forecasting environments This work typically includes: • Investor-ready financial models • Scenario planning and sensitivity analysis • Revenue driver modelling • Unit economics frameworks • Business valuation support models • Strategic planning projection environments STRATEGIC FINANCE SUPPORT (SELECT ENGAGEMENTS) For selected engagements, I also support leadership teams with strategic finance input beyond the model itself where funding decisions, capital planning, or board preparation require it. This can include: • Cash flow strategy and runway planning • Budgeting and rolling forecasts • Capital structuring support • Profitability visibility frameworks • Decision-support reporting environments INDUSTRY EXPERIENCE My experience spans: • SaaS and technology companies • Telecommunications and infrastructure • Fintech and financial services • Food & beverage and consumer businesses Across these sectors, I support leadership teams in building structured financial projection environments that improve visibility, strengthen funding readiness, and support confident growth decisions. HOW I WORK I combine strategic finance thinking with hands-on financial model architecture. The focus is always to translate assumptions into clear projection structures that support real decisions rather than spreadsheet outputs alone. If helpful, I can outline the structure I would typically implement in the first stage of your model before you decide how you want to proceed.

RS Law (Tech) is a Munich-based boutique legal practice operating at the intersection of artificial intelligence, privacy engineering, digital assets, fintech innovation, and international tax strategy. Founded by Dr. Samira Schwartzhoff (Radwan), the firm combines deep expertise in data protection, intellectual property, digital asset regulation, asset protection, trust structures, and cross-border tax matters into a uniquely integrated advisory model. Through Schwartzhoff Americas (Irvine), she delivers integrated governance, compliance, and CFO-level financial advisory for early-stage and scaling companies. Samira advises on financial modeling and forecasting, Seed and Series A+ fundraising, investor-ready reporting, investor relations, corporate structuring, and compliance operations—ensuring legal, financial, and operational foundations scale together. She also brings deep, hands-on experience in the crypto and digital asset sector, bridging institutional finance, regulatory frameworks, and emerging market models with clarity and precision.