📢Marketing performance depends on data. Wrong tracking signals cost you real ad spend. As a GA4 & Server-Side Tracking specialist, I help e-commerce and SaaS teams fix conversion data so Meta, Google, and TikTok optimize for buyers, not browsers. I combine a Master's in Business Analytics with hands-on implementation across 40+ projects, not just tagging, but full measurement architecture: server-side containers (Stape), first-party data pipelines, Consent Mode v2, and cross-platform attribution. Most tracking freelancers set up tags. I build the system your ad spend depends on. 🛠 What I can help you with: • GA4 setup, audits & cleanup (event validation, data layer, cross-domain) • Google Tag Manager - browser & server-side (Stape) container architecture • Ecommerce tracking (Shopify, WooCommerce, custom stacks) • Google Ads conversions & Enhanced Conversions • Meta Pixel & Conversions API (deduplication, EMQ improvement) • TikTok, Pinterest, LinkedIn, Snapchat, Reddit Conversions APIs • Microsoft/Bing Ads conversion tracking • Call conversion tracking (Avanser, CallTrackingMetrics, CallRail) • GDPR & Consent Mode v2 (Cookiebot, CookieYes, OneTrust) • Attribution & UTM frameworks • Looker Studio dashboards & BigQuery reporting 📈 What clients typically see after implementation: • 20–50% more Meta-attributed sales • 13–21% more Google Ads-attributed sales • Lower CAC and more stable ROAS • Numbers that align between GA4, Shopify, and ad platforms Certified: Google Analytics Individual Qualification | Stape Server-Side Tagging | Microsoft Certified Professional Top Rated on Upwork · 5.0 rating · 40+ completed projects Send me a message describing your tracking setup and I'll tell you exactly where the gaps are usually within a few hours. Keywords : Tracking and analytics expert,GA4, Google Analytics 4, GA4 Setup, GA4 Audit, Conversion Tracking, Google Tag Manager, GTM, Server Side Tracking, Meta Pixel, Facebook Pixel, Conversions API, CAPI, Google Ads Conversion Tracking, Bing Ads conversion tracking, Snapchat , Pinterest, Tiktok , Enhanced Conversions, Ecommerce Tracking, Shopify Tracking, Attribution, UTM Framework, Funnel Tracking, Cross Domain Tracking, Consent Mode v2, First Party Data, Event Match Quality, Marketing Analytics, Looker Studio

25 years in e-commerce analytics. I set up tracking that actually works, build reports people read, and find the leaks in your conversion funnel - then fix them. Shopify is my home turf. Data is my language. Background and interests: -------------------------------- Specialize in optimizing online presence for businesses, committed to helping them increase revenue by guiding customers through a website's conversion path. 15 years of experience in competitive markets such as travel, real estate, and retail e-commerce. Prefer to dive deep into problem-solving. Have a great experience with A/B testing (VWO, Optimizely, Convert, and Google Optimize), in-page analytics (Hotjar, Crazyegg, also using privately developed analytic tools for daily work). I would be pleased to get involved in projects that are already using event-based analytic tools such as Heap, Mixpanel, Amplitude, etc. Highly interested in working towards machine learning, forecasting, prediction of customer behavior analytics, and big data reporting. Prefer to work closely with the client's team, providing tests, feedback, and continuous implementation to deliver the best result. Promote simple over complicated. What I can do for you: --------------------------- - Conversion rate and revenue optimization (Shopify/Shopify Plus); - Significantly reduce the bounce rate of a website to keep people highly engaged with your content/products/services. Pure user engagement, no dirty technical tricks involved; - Configure proper visitor engagement tracking and web-analytic tools (GA4, Google Analytics, Tag Manager, A/B testing, Heap, Amplitude, Hotjar, etc); - Setup GDPR/CCPA cookie consent banner (Cookiebot); - Server-side tracking (Stape); - Setup Google Analytics, Google Ads, Meta pixel; - Proper custom UTM link tagging and training for your marketing team; - Create ad-hoc and ongoing reports and reporting frameworks (ShopifyQL, Looker aka Google Data Studio, Google Sheets files, stand-alone reports, BI software). Key facts: ------------ - In business for 25 years, have proven work records on Upwork since 2016; - Top 1% among Shopify Conversion Rate Optimization specialists on Upwork; - Had the honor to work with 8-figures businesses (Coolina USA, Airtreks, Hotspot Shield, JustYou24, bookspahotel, Shiny Rock group) and celebrities (involved in social impact projects); - Regularly attend Conversion Rate and Marketing conferences to improve my skills and keep up with the trends; - A detail-oriented and data-driven person. Quick turnaround guaranteed most of the time; - Developed a web analytics software specialized solely in helping to reduce bounce rates

🚀 Struggling with tracking, reporting, or data accuracy? I help businesses unlock powerful insights, optimize conversions, and streamline marketing analytics using GA4, GTM, Looker Studio, and top MarTech tools like Supermetrics, Segment.io, mParticle, and VWO. 🔍 What I Offer: ✅ GA4 & GTM Implementation – Accurate tracking for eCommerce, SaaS & Lead Gen businesses ✅ GA4 Audit & Debugging – Fix broken tracking, consent mode issues & attribution gaps ✅ Looker Studio Dashboards – Custom marketing & eCommerce reports with automated insights ✅ MarTech & CDP Integrations – Supermetrics, Segment.io, mParticle for unified data ✅ A/B Testing & CRO – VWO, Google Optimize for data-driven optimization 💡 Why Work With Me? ✔ 9+ years of experience in analytics & marketing data ✔ Trusted by agencies, startups & enterprise clients ✔ Hands-on, strategic & execution-focused approach 📈 Let’s optimize your marketing analytics for better decisions and higher ROI! 🔥 📩 Message me now, and let’s discuss your project!

𝟭𝟬𝟬% 𝗠𝗢𝗡𝗘𝗬-𝗕𝗔𝗖𝗞 𝗚𝗨𝗔𝗥𝗔𝗡𝗧𝗘𝗘 - I treat your business like my own. If I can't fix the root cause of your tracking problems, I will issue a 100% refund immediately. 𝐖𝐡𝐲? 𝐁𝐞𝐜𝐚𝐮𝐬𝐞 𝐚 𝐛𝐫𝐨𝐤𝐞𝐧 𝐬𝐲𝐬𝐭𝐞𝐦 𝐡𝐞𝐥𝐩𝐬 𝐧𝐨 𝐨𝐧𝐞. Anyone can install GTM, but not everyone can fix it. I don't just "𝐬𝐞𝐭 𝐚𝐧𝐝 𝐟𝐨𝐫𝐠𝐞𝐭." I dive deep into your tracking issues and stay on the job until they are fully resolved. You won't just get a setup; you will get a system that actually works. 3 𝐌𝐨𝐧𝐭𝐡𝐬 𝐨𝐟 𝐏𝐨𝐬𝐭-𝐒𝐞𝐭𝐮𝐩 𝐒𝐮𝐩𝐩𝐨𝐫𝐭 I offer a 3-month support window to ensure your tracking is reliable. If anything breaks or feels "off" with the data, I'll fix it for you for free. My Focus: I don't just set it and forget it. I make sure your tracking remains stable so you can scale your ads without worrying about data errors. What I Help Businesses Fix: 1. Mismatched Purchase Data (Over/Under Reporting) * Real sales ≠ Reported sales in Meta or Google * Duplicate purchases * Missing conversions * Broken deduplication between browser & server events I build clean, accurate tracking systems with: * Advanced GTM implementation * Server-side tracking * Conversions API (CAPI) * Enhanced Conversions * Proper deduplication logic 2. Broken Attribution & UTM Issues * UTMs not passing correctly * Wrong source/medium attribution * Self-referrals * Cross-domain tracking issues * Third-party tool attribution conflicts I fix: * Cross-domain tracking * UTM persistence logic * GCLID / FBCLID capture & storage * Proper session attribution setup * Funnel-based attribution validation * Click IDs capture & storage 3. Third-Party Checkout Tracking (No GTM Access) Many businesses use: * External checkout systems * SaaS platforms * Payment processors Where you cannot install web GTM directly. I implement: * Webhook-based tracking * Server-side event processing * Data layer reconstruction * CRM-triggered purchase events * Secure API-based conversion tracking 4. Offline Conversion Tracking & CRM Integration For lead generation businesses, tracking "form submit" is not enough. You need to optimize for: * Qualified leads * Booked calls * Closed deals * Actual revenue I integrate CRMs (HubSpot, Zoho, GoHighLevel, Salesforce, Pipedrive, etc.) with: * Google Ads Offline Conversion Import * Meta Offline Events / CAPI * GCLID & FBCLID mapping * Lead status-based optimization * Revenue-based bidding This allows your ads to optimize for REAL business results, not just form submissions. 5. Automation & AI-Driven Workflows I build automated systems using: * Zapier * Make * n8n * Webhooks * CRM automations Including: * Lead qualification routing * Conversion upload automation * Payment split logic * Data formatting (E.164 phone formatting, normalization) * Smart workflow optimization I also implement AI-based automation for marketing workflows and reporting efficiency. 6. Clean, Easy-to-Read Looker Studio Dashboards Clients don't want messy reports. I design: * Executive dashboards * Funnel performance views * Attribution reports * CRM + Ads unified dashboards * Revenue-based reporting Clean. Minimal. Actionable. 7. BigQuery & Advanced Data Infrastructure For scaling businesses: * GA4 → BigQuery export * Custom event transformation * Server-side data validation * Revenue analysis * Advanced attribution modeling My Core Expertise * Google Tag Manager (Web & Server-Side) * GA4 Advanced Implementation * Google Ads Conversion Tracking * Meta Pixel & Conversions API * TikTok / LinkedIn / Multi-platform tracking * Offline Conversion Setup * CRM & Ad Platform Integration * Attribution Modeling * Marketing Automation * AI Automation * Looker Studio * BigQuery What You Get Accurate conversion data Clean attribution Scalable tracking system CRM-based optimization Automated workflows Clear reporting dashboards If your tracking is broken, incomplete, or not helping you scale I'll audit your setup and give you a clear action plan. No guesswork. No inflated numbers. No broken tracking. 𝐅𝐫𝐞𝐞 𝐀𝐮𝐝𝐢𝐭 𝐎𝐟𝐟𝐞𝐫 Not sure if your tracking is accurate? Facing a complex issue? 𝐒𝐞𝐧𝐝 𝐦𝐞 𝐚 𝐦𝐞𝐬𝐬𝐚𝐠𝐞. I'll provide a free audit of your current setup or a free problem analysis, and explain clearly: * What’s wrong * Why it’s happening * How to fix it Let's build a tracking system that reflects your real business performance. 𝐒𝐭𝐨𝐩 𝐰𝐚𝐬𝐭𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐚𝐝 𝐛𝐮𝐝𝐠𝐞𝐭 𝐨𝐧 𝐛𝐫𝐨𝐤𝐞𝐧 𝐭𝐫𝐚𝐜𝐤𝐢𝐧𝐠. Message me or book a call today. Let's ensure your setup is rock-solid so you can scale your campaigns with confidence.

Available now. I set up, rebuild, and optimize GA4, Google Tag Manager, Consent Mode v2, Meta CAPI, Google Ads conversions, and server-side tracking for ecommerce, SaaS, lead-gen funnels, and marketing agencies. If you need tracking built from scratch, I can design the event plan, dataLayer, tags, conversions, and reporting from zero. If your current setup is broken, I can debug the funnel, fix triggers/tags, remove duplicate events, and verify conversions end to end. What I can handle: - GA4 and GTM setup: events, ecommerce, custom dimensions, cross-domain tracking - Google Ads conversion tracking and enhanced conversions - Meta Pixel and Conversion API with deduplication and event quality checks - Consent Mode v2 and GDPR/CMP setups: Cookiebot, OneTrust, custom banners - Server-side GTM for cleaner data and stronger attribution - Shopify, WooCommerce, WordPress, Webflow, Framer, and custom JavaScript tracking - Looker Studio dashboards your team can actually use Why clients hire me: Most analytics freelancers can configure basic GTM tags. I have a developer background, so I can read the source code, inspect the dataLayer, debug JavaScript issues, and build tracking that survives redesigns, plugin updates, and CMS changes. Recent results from Upwork projects: - Helped recover 15-40% of conversion data lost to Consent Mode misconfiguration - Reduced GA4 event duplication by up to 60% through better dataLayer architecture - Improved attribution accuracy with server-side conversion APIs for Google, Meta, LinkedIn, and Reddit - Built reporting dashboards that reduced manual reporting time from hours to minutes Top Rated Plus | 93% Job Success | $100K+ earned | 5,900+ hours | 100+ jobs I am available now and can begin today or tomorrow. Send me your site, ad platforms, and tracking goal - I will start by mapping the funnel and telling you exactly what needs to be fixed or built.

I recently delivered 15x ROI for a client and grew another client’s site traffic by 11,000%. Recent clients include Simon Sinek's The Curve, NYC Tourism, Equilar, Aventon, QuickFee, Restaurant Associates, FUTEK, NAYA, Mindgrasp, Cohera, and Tom Colicchio’s Crafted Hospitality portfolio. I help established SMBs and mid-market companies generating $2M to $500M turn search into a measurable growth channel across Google, AI Overviews, ChatGPT, Perplexity, Claude, and everywhere customers search. My work combines SEO, GEO, AEO, AI search visibility, digital PR, content, technical SEO, off-page authority, citation building, UX design, conversion rate optimization, and website development into one holistic search and growth strategy. Every campaign is supported by robust analytics, conversion tracking, reporting, and attribution analysis. This connects search visibility with qualified traffic, leads, revenue, and ROI, even when the customer journey spans multiple channels and touchpoints. My work includes: • SEO and AI visibility audits and strategic roadmaps • Keyword, entity, audience, and competitive research • Technical SEO, site architecture, and on-page optimization • Content strategy, briefs, writing, and optimization • Digital PR, link earning, citations, and authority building • Complete user experience design and conversion rate optimization • Website design and development across any CMS • Analytics dashboards, conversion tracking, and attribution reporting I have worked with 8-figure brands and growing companies across B2B, e-commerce, technology, professional services, hospitality, travel, and local markets. You work directly with me on strategy, prioritization, and performance reporting, with vetted specialists supporting execution where needed. My background in website design and development allows me to connect search visibility, technical performance, content, user experience, conversion, and business objectives rather than treating them as separate initiatives. The result is a clear, prioritized growth program built to increase visibility, authority, qualified demand, conversions, and revenue. Send me your website, growth goals, and current search challenges. I’ll identify the highest-leverage opportunities and determine whether we are a strong fit.

As a seasoned Digital Marketer with over 15 years of hands-on experience, I offer a robust track record in driving successful digital marketing campaigns and initiatives. My deep expertise in Analytics, coupled with a solid background in Search Engine Marketing (SEM) and Email Marketing, allows me to deliver exceptional results tailored to meet business objectives. Based in the Netherlands, I am well-versed in the European digital landscape and data privacy regulations GDPR/DMA. Comprehensive knowledge in data analysis and reporting, with proficiency in Google Analytics 4 (GA4) and Google Tag Manager (GTM). Toolset Proficiency: Google Tools: Google Tag Manager (GTM), Google Ads, Google Analytics 4 (GA4), Campaign Manager 360 (CM360), Display & Video 360 (DV360) Social Media Ads: Facebook Ads, TikTok, Pinterest, SnapChat, LinkedIN, Reddit, X Consent Management Platforms (CMP): Expert in implementing and managing CMP tools such as Cookiebot, Onetrust, Quantcast, Amasty, CookieYes, CookieScript and IUbenda to ensure compliance with data privacy regulations. E-commerce Platforms: Proficient in working with various e-commerce platforms including Hybris SAP, Magento 1&2, Lightspeed eCommerce, Shopify, WordPress - WooCommerce, Prestashop, OpenCart, and Shopware 5&6. Other Platforms: Hubspot, Triple Whale, Posthog, Zoho, Pipedrive, Segment, Pipedrive, Mixpanel, Systeme-io Professional Experience: IPG Mediabrand (KINESSO), DELL Computers, KLM, Transavia, Schiphol Group, Rexel Services (not limited): Server-side migrations (via GCP, Taggrs, Stape) Audit and fix measurement & tracking issues (Offline) CAPI Conversion tracking for any type of (ads) platform Implement consent mode v2 (Cookiebot Agency Partner) Implement Google Ads dynamic retargeting Implement & configure GA4 and GTM ecommerce tracking Implement & configure Google BigQuery Workshops: GA4, GTM Server-side Should you have any other related Analytics or Data requests I would love to hear it. Best, CJ

🚀 I help eCommerce and service businesses generate more leads, increase sales, and maximize ROAS through data-driven Google Ads and PPC. 🎯 Average client ROAS of 50–150%+ 📊 $100K+ in total ad spend managed 💪 30+ clients served ✅ Top Rated on Upwork | Google Ads Certified — Search, Display & Measurement (Verified by Upwork) | AI-Powered Shopping Ads Certified 🧠 11+ years in digital marketing I bring a full-funnel advantage most ad managers don't. I started in design, moved into web development and SEO, and now specialize in Google Ads and PPC. That means I don't just run ads — I build the complete system behind them: compelling creative, conversion-focused landing pages, and accurate tracking that ties it all together. ✅ How I work: My focus is profit, not vanity metrics. I structure and optimize campaigns to increase ROAS, lower cost-per-lead and cost-per-acquisition, improve conversion rates, and scale what's working — backed by transparent reporting so you always know where your budget goes. ✅ Services I deliver: 🛠 Campaign setup, ongoing management & optimization 🛠 Account audits & recovery 🛠 Search, Display, Performance Max (PMax) & YouTube campaigns 🛠 Shopping Ads, Google Merchant Center & PLA campaigns 🛠 Meta Ads (Facebook & Instagram) 🛠 Remarketing & retargeting 🛠 Lead generation campaigns 🛠 Keyword research & competitor analysis 🛠 Conversion tracking — GA4, Google Tag Manager & Google Ads 🛠 Landing page & conversion rate optimization 🛠 Local Google Ads for service businesses 🛠 PPC strategy & budget management 🛠 Google Ad Grants for nonprofits If your project involves Google Ads, PPC, or paid social — and especially if you want someone who understands the full funnel from ad to landing page — I've got you covered. 🙏 Thanks for reading. If you're ready to scale your campaigns, invite me to your job or send a message, and let's get started. Thank you Harsha Arora Search Terms :- Google Ads Expert | Google Ads Expert | Google Ads Manager | Google Ads Consultant | PPC Manager | PPC Expert | PPC Specialist | Meta Ads Specialist | Meta Ads Expert | Facebook Ads Manager | Lead Generation Expert | Lead Generation Specialist | Google Shopping Ads Expert | Performance Max Specialist | Google Search Ads | YouTube Ads Expert | Conversion Tracking Expert | Google Analytics 4 | Google Tag Manager | ROAS Specialist | Paid Media Expert | Digital Advertising Specialist | SEM Expert | PPC Audit Expert | eCommerce PPC Expert Updated on 14 / 06 / 26

Boost your store's revenue with data-driven CRO strategies. I help eCommerce brands increase conversions using analytics, heatmaps, and precision A/B testing. I specialize in Conversion Rate Optimization (CRO), UX audits, and Google Analytics to help businesses maximize conversions and revenue. I’ve worked with top companies like Amazon, Google, and Census, crafting high-converting landing pages and optimizing digital experiences for better performance. With 7+ years of experience in digital marketing, user behavior analysis, and data-driven optimization, I bring deep expertise in: ✅ Landing Page Optimization – Designing and refining pages that convert. ✅ User Experience (UX) Audits – Identifying friction points and improving website usability. ✅ Google Analytics & Heatmaps – Tracking user behavior for actionable insights. ✅ Conversion Copywriting & Funnel Strategy – Writing persuasive content that drives engagement. ✅ A/B Testing & Movement Tracking – Using data to refine performance and boost conversions. ✅ Behavioral Science & Scroll Depth Analysis – Understanding user intent for smarter UX improvements. I use proven frameworks, analytics, and CRO best practices to create digital experiences that increase engagement, reduce bounce rates, and drive ROI. My strategies typically deliver an 8-40% conversion rate and a 3-7x return on ad spend (ROAS). Let’s turn your website into a high-performing sales machine!

Need help making sense of Mixpanel or Amplitude? I’m a Mixpanel Certified Partner & Implementation Expert who has helped 70+ clients clean noisy data, build reliable tracking plans, and unlock insights that drive growth. 👉 Here’s how I can help your team: - Tracking plan tailored to your KPIs. - Implementation support for your developers. - QA assurance so your data is 100% reliable. - Dashboards that make KPIs visible from day one. - Training to help your team use data effectively. Clients achieve: ✔️ Trust in their data ✔️ Clear visibility of key metrics ✔️ Actionable insights that drive product & business growth Why me: - Top-rated on Upwork, 99% success. - 10+ years in digital products. - 10M+ end users impacted. Tools: Mixpanel, Amplitude, Segment, RevenueCat, Appsflyer, Adjust, Hubspot, Customer.io, OneSignal, and more. ⚡ Ready to get your analytics right? Let’s make your data work for you.