I'm a CXL-certified CRO strategist and conversion copywriter. Since 2015, i have worked with SaaS companies (primarily B2B), from bootstrapped startups through to large enterprise teams. I audit funnels end-to-end, build messaging strategy from voice-of-customer research, and write the conversion copy that executes on those ideas: landing pages, ads, email sequences, website copy, and user flows. Named clients include Toggl, Adobe Systems, SEON, DataDome, Screenly, and Courier Exchange. What I work on: 1. Messaging + positioning: ICP mapping, value prop development, competitive differentiation, full-funnel messaging frameworks 2. CRO and funnel strategy: End-to-end LP/website audits, heuristic analysis, prioritised optimisation roadmaps, A/B test design and variant development 4. Conversion copy: Landing pages, PPC ad copy, email sequences, website copy, UX microcopy, and low-fidelity wireframes 5. Embedded model: Customer research and data analysis through to launch, iteration, and ongoing testing What clients say: "Tobias helped us cut our cost per lead from $120 to under $40 and boost our click-through rate by over 25%." "Tobias delivered more than just copy; he helped us reframe our entire go-to-market positioning and improve customer engagement." — Julien, Multiply Credentials: - CXL minidegrees: Conversion Optimisation + Growth Marketing - CXL certifications: Digital Psychology, Applied Neuromarketing, Landing Page Optimisation - 100% Job Success Score | 100+ completed contracts | Upwork Top Rated Available for contract, part-time, and embedded engagements. GMT+1 (Lisbon). 📩 Send me your copy/website. I’ll provide a free teardown with actionable insights :)

Copywriter on a mission to make the web sound more human! I get excited about fun, factual, and fabulous content that makes people want to keep reading. Whether you need web, blog, or email content, I can help bring the wow-factor to every word.

If you need: ➡Landing pages that generate leads/bookings ➡Direct response ads that drive sales ➡Website copy that converts traffic ➡Email sequences that move people to action ➡Email copy that gets high open rates Then you're at the right place. I write website copy, landing pages, and direct response ads that convert cold traffic into customers. I understand how to write emotionally engaging copy that builds trust without manipulation, handles objections, and creates low-friction entry points. My approach: I don't write "nice-sounding" copy. I write copy that converts. That means: → Avatar mapping and pain point analysis → Applying conversion psychology throughout (objection handling, trust-building, CTA strategy) → Prioritizing clarity over cleverness → Integrating testing recommendations → Delivering copy that fits your design/templates and timeline What you get when you work with me: ✅Messaging strategy ✅First drafts that rarely need major revisions ✅Fast, reliable communication ✅Copy that converts Ready to work together? Then send me a message with details of your project: ⏩What type of project (landing page, ad scripts, website, emails) ⏩Your industry/service ⏩Your timeline I typically respond within 24 hours and can start most projects within 1 week. Precious O.

My name is Giovanna Boeri, and I hold a Master's degree in Screenwriting from the International Film School in Cologne, Germany (IFS). I also completed my Bachelor's degree in Arts and Media at the University of Groningen, the Netherlands. While my master's degree focused on scriptwriting for films and series, I worked as a copywriter, screenwriter, and producer at A Veneta for the first eight months of this year. In this role, I had the responsibility of writing and producing various advertising campaigns and working on their copywriting and client servicing. Currently, I work as a Content Writer and Project Coordinator for Foodpass, where I write, prepare, and plan social media posts and newsletters for the company and our clients.

COPYWRITING SPECIALIST & WELLNESS PROFESSIONAL Combining extensive experience in copywriting, creative content creation, and customer service, I am dedicated to delivering exceptional results while embodying the ethos of a marketing professional. My proficiency in problem-solving and client-centric approaches ensures efficient operations and personalized service, reflecting my commitment to wellbeing. With a diverse background spanning management of a successful e-commerce holistic practice and educational foundation in marketing and communications, I am equipped to excel as a marketing and copywriting specialist across various categories of work. I adapt quickly and contribute effectively to any environment, drawing on my passion and fostering positive experiences for clients and colleagues alike.

Every business communicates. Most of them just don't do it very well. The expertise is usually there. The care for customers is genuine. What's missing is the ability to take all of that and turn it into words that actually land… Words that hold attention, feel human, and move people from reading to doing something about it. That's a specific skill. And it's what I do. Hi, I'm Veselin. I write copy designed to move people from attention to action. Most writers pick a lane and stay in it. I work across formats… Shifting tone without losing brand voice… Moving between copy and content without dropping the thread… Treating every piece of writing as a small argument for why your reader should trust you, stay engaged, and eventually take action. A few things I bring to everything I write: Voice – your writing should sound like your brand, not like a template with your logo swapped in. Whether you're authoritative, conversational, bold, or warm I write to match that and keep it consistent across every touchpoint. Empathy – the copy that works best doesn't feel like selling. It feels like someone finally put words to exactly what the reader was already thinking. I write from the reader's perspective first, every time. Action – every piece of writing should leave the reader somewhere different than where they started. Informed, convinced, curious enough to click, or ready to buy. If the writing doesn't move people forward, it's just filler. What I write: Email sequences, campaigns, newsletters and automations Sales pages and long-form sales letters Landing pages and funnel copy Ad copy -- Facebook, Google, social media VSL and video sales scripts Webinar and presentation scripts Website copy and brand messaging Blog posts, articles and SEO content Product descriptions and e-commerce copy Social media captions and content Direct response copy Long-form content and articles I write across industries…SaaS, e-commerce, health and wellness, finance, coaching, personal development, real estate, and more. The niche changes. The quality of the writing doesn't. Portfolio is below. If it reads like what you've been looking for, let's talk. Veselin

𝗗𝗶𝗿𝗲𝗰𝘁 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗲 𝗖𝗼𝗽𝘆𝘄𝗿𝗶𝘁𝗲𝗿 𝗪𝗵𝗼 𝗕𝘂𝗶𝗹𝗱𝘀 𝗛𝗶𝗴𝗵-𝗖𝗼𝗻𝘃𝗲𝗿𝘁𝗶𝗻𝗴 𝗙𝘂𝗻𝗻𝗲𝗹𝘀 (𝗩𝗦𝗟𝘀, 𝗠𝗲𝘁𝗮 𝗔𝗱𝘀, 𝗟𝗮𝗻𝗱𝗶𝗻𝗴 𝗣𝗮𝗴𝗲𝘀, 𝗘𝗺𝗮𝗶𝗹 𝗦𝗲𝗾𝘂𝗲𝗻𝗰𝗲𝘀) 𝗳𝗼𝗿 𝗖𝗼𝗮𝗰𝗵𝗲𝘀, 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝘁𝘀 & 𝗛𝗶𝗴𝗵-𝗧𝗶𝗰𝗸𝗲𝘁 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 "𝘝𝘢𝘴𝘪𝘮 𝘪𝘴 𝘯𝘰𝘵 𝘫𝘶𝘴𝘵 𝘢 𝘤𝘰𝘱𝘺𝘸𝘳𝘪𝘵𝘦𝘳 𝘣𝘶𝘵 𝘢 𝘩𝘪𝘨𝘩𝘭𝘺 𝘢𝘯𝘢𝘭𝘺𝘵𝘪𝘤𝘢𝘭 𝘢𝘯𝘥 𝘵𝘩𝘰𝘶𝘨𝘩𝘵𝘧𝘶𝘭 𝘮𝘢𝘳𝘬𝘦𝘵𝘦𝘳. 𝘏𝘪𝘴 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘢𝘤𝘶𝘮𝘦𝘯 𝘪𝘴 𝘨𝘳𝘦𝘢𝘵 𝘢𝘯𝘥 𝘩𝘦 𝘸𝘪𝘭𝘭 𝘷𝘦𝘳𝘺 𝘲𝘶𝘪𝘤𝘬𝘭𝘺 𝘶𝘯𝘥𝘦𝘳𝘴𝘵𝘢𝘯𝘥 𝘺𝘰𝘶𝘳 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘢𝘯𝘥 𝘸𝘩𝘢𝘵 𝘺𝘰𝘶 𝘢𝘳𝘦 𝘵𝘳𝘺𝘪𝘯𝘨 𝘵𝘰 𝘢𝘤𝘩𝘪𝘦𝘷𝘦."- Coopper K., MALEX Most funnels fail not because the offer is bad or the target audience is wrong, but because their messaging doesn't connect. The ads get clicks. The landing page looks professional. The offer is solid. But prospects still don't convert. If that's happening in your funnel, you don't have a traffic or offer problem. You have a messaging problem I can solve. I'm Vasim Khan, a Direct Response Copywriter & Funnel Strategist. Over the past 𝟯 𝘆𝗲𝗮𝗿𝘀, I've completed 𝟭𝟳𝟬+ 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀 𝗮𝗰𝗿𝗼𝘀𝘀 𝟮𝟬+ 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀, writing full-funnel copy that delivers conversion improvements ranging from 𝟯𝟱% 𝘁𝗼 𝟰𝗫 baseline performance. I don't just write copy. I build revenue systems. 𝗛𝗲𝗿𝗲'𝘀 𝗛𝗼𝘄 𝗜 𝗪𝗼𝗿𝗸 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁𝗹𝘆 Most direct response copywriters start writing immediately. I start with research. Before I write a single word, I understand three things: your audience's psychology, your competitors' messaging, and your market's actual language. I dig into customer reviews, competitor ads, and sales recordings. I identify the exact pain points your prospects feel but don't always say. I map out their objections, desires, and decision-making patterns. Then I build messaging that moves people to act. This research-driven approach is why my clients see results like: → 𝟳𝟬% landing page conversion increases → 𝟯𝗫-𝟰𝗫 revenue improvements across multiple funnels → Complete acquisition systems bringing in 𝟱-𝟳 𝗽𝗿𝗲𝗺𝗶𝘂𝗺 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝘄𝗶𝘁𝗵𝗶𝗻 𝟰𝟱 𝗱𝗮𝘆𝘀 I leverage AI tools to accelerate research and maintain quality at scale. But the strategy, psychology, and final polish are always mine. 𝗪𝗵𝗮𝘁 𝗜 𝗕𝘂𝗶𝗹𝗱 𝗙𝗼𝗿 𝗬𝗼𝘂 I write complete funnel systems where every piece works together: 𝘼𝙙𝙫𝙚𝙧𝙩𝙞𝙨𝙞𝙣𝙜 𝘾𝙤𝙥𝙮: Meta ad copy (image and video), video ad scripts (30-90 seconds), platform-specific variations, and creative hooks that stop the scroll. 𝙁𝙪𝙣𝙣𝙚𝙡𝙨 & 𝘾𝙤𝙣𝙫𝙚𝙧𝙨𝙞𝙤𝙣 𝘼𝙨𝙨𝙚𝙩𝙨: High-converting landing pages, Video Sales Letters (short and long-form), sales pages, opt-in pages, webinar pages, thank you pages, booking pages, and email sequences. 𝙀𝙢𝙖𝙞𝙡 𝙈𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜: Welcome sequences, nurture campaigns, sales sequences, re-engagement sequences, and post-purchase onboarding. All written to feel human, not automated. This isn't template-based copywriting. It's strategic, research-backed messaging built for your offer and audience. 𝗠𝘆 𝗕𝗮𝗰𝗸𝗴𝗿𝗼𝘂𝗻𝗱 I've trained with top names in direct response: Alex Cattoni, Armash Kamal, Brandon Storey, and Alisha Conlin-Hurd. As Head of Copywriting at MALEX Digital (Australia-based agency), I managed 3 copywriters and collaborated with designers and developers to deliver complete client acquisition systems. That experience taught me how to think beyond copy, position offers, structure funnels, and optimize for metrics that matter. 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 𝗜'𝘃𝗲 𝗪𝗼𝗿𝗸𝗲𝗱 𝗪𝗶𝘁𝗵 • Health & Wellness • AI & Technology • B2B Services • Finance & Investment • Real Estate • High-Ticket • Marketing Agencies • Course Creators 𝗛𝗼𝘄 𝗪𝗲'𝗹𝗹 𝗪𝗼𝗿𝗸 𝗧𝗼𝗴𝗲𝘁𝗵𝗲𝗿 My process is straightforward: 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗗𝗶𝘀𝗰𝘂𝘀𝘀𝗶𝗼𝗻: We clarify your offer, audience, and goals. 𝗗𝗲𝗲𝗽 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵: I analyze your market, competitors, and customer psychology. 𝗖𝗼𝗽𝘆 𝗖𝗿𝗲𝗮𝘁𝗶𝗼𝗻: I write strategically structured messaging using proven direct response frameworks. 𝗥𝗲𝘃𝗶𝗲𝘄 & 𝗥𝗲𝗳𝗶𝗻𝗲𝗺𝗲𝗻𝘁: We iterate until the copy is exactly right. 𝗣𝗼𝘀𝘁-𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝘆 𝗦𝘂𝗽𝗽𝗼𝗿𝘁: I stay available for implementation and performance-based refinements. 𝗠𝘆 𝗚𝘂𝗮𝗿𝗮𝗻𝘁𝗲𝗲: If the copy doesn't perform, I refine it until it does, or you're happy. 𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝗕𝘂𝗶𝗹𝗱 𝗮 𝗙𝘂𝗻𝗻𝗲𝗹 𝗧𝗵𝗮𝘁 𝗖𝗼𝗻𝘃𝗲𝗿𝘁𝘀? Message me with your offer, what you're struggling with, and what you need written. I'll send you a free audit showing what's blocking your conversions. Vasim Khan Direct Response Copywriter | Funnel Strategist 𝗣.𝗦. Choose a copywriter who doesn't just write words, but builds systems that sell while you sleep.

Hi. Thanks for stopping by. I'm passionate about writing and storytelling. I'm a life-long student of the craft and have worked as a professional screenwriter in Hollywood for twenty years. I'm also everyone's go-to copywriter -- whether you need a website, blog, email, speech, ad copy or landing page, I've done it all. I have a warm, friendly tone that puts people at ease and invites them to keep reading. If you have a specific project, I'd love to hear about it. I believe words have super powers and I'd love to write yours. I'm new to Upwork, but I'm not new to writing. Please reach out if you think we're a good fit.

You don't need another freelancer who waits for instructions, or someone that send you robotic text copy pasted from GPT. You need someone who takes over your marketing, owns the creative strategy, and runs the whole system efficiently and effectively. Here's why clients hire me: - Overcome creative fatigue and get better conversions, lower CPL, and high ROAS - Build and grow personal brands rather than simply posting online stuff - Takeover whole marketing team, operations, and manage - Strategize, research, and create content to grow social media accounts - Plan and launch brands/offers - Write content that actually converts That's what I do. I step in as your Creative Director and marketing partner. I research your audience, develop the messaging, write the scripts, direct the ad creative, manage your content, test and optimize campaigns, and build the backend that ties it all together. From organic social media growth to paid ads to full brand launches, I manage it all! Here's why clients trust me with their brands: My longest Upwork client kept me for 519 hours across 17 months. They hired me for one task. They stayed because I took over their entire marketing operation. 47+ projects. $35000+ earned. Near-perfect 5-star rating. ⭐⭐⭐⭐⭐ "Ali is a great man first of all. Great values and personality. Hard worker. Always there when needed! Ali is a real team player." — 375 hours, 6-month contract That's not because I follow instructions well, it's because I think like a partner, not a freelancer. I'm not waiting around for briefs. I'm thinking ahead, flagging issues, and getting things done. Here's what I handle: ✅ Creative Strategy & Ad Management - Audience and competitor research: I dig into what's working, what's not, and where the opportunities are before writing a single word - Ad creative direction: I decide what ads to make, write the scripts, direct the creative, and manage the testing process - Copywriting for Meta ads: video scripts, static creative, UGC-style hooks, retargeting sequences - Performance optimization: Testing hooks, angles, and creative variations to lower CPL and boost ROAS - Full campaign management from research to creation to optimization ✅ Content Strategy & Organic Social Media Growth - Brand voice development: I extract your style and turn it into content that sounds like you, not a copy pasted template - Content strategy and calendars across LinkedIn, X, Instagram, TikTok, and YouTube - Ghostwriting, scriptwriting for short-form video, and long-form content - Content repurposing: One idea turned into assets across 5+ platforms - Organic growth strategy: Building engaged audiences without relying solely on paid spend - Visual design: Carousels, graphics, infographics, memes (Canva, CapCut) ✅ Personal Branding & Brand Launches - End-to-end brand launch strategy: Positioning, messaging, content, and go-to-market plan - Brand positioning and authority building for founders, coaches, and creators - Offer structuring: From lead magnets to low-ticket to high-ticket funnels - Profile optimization across all major platforms - Content that builds authority and brings inbound leads ✅ Funnels, Email & Automation - GoHighLevel funnel setup, CRM management, and automations - Email sequences: Welcome, nurture, cart abandonment, book-a-call (GHL, ConvertKit, HubSpot) - Landing page copy and conversion optimization - Lead magnet creation that actually converts ✅ Operations & Project Management - Full marketing workflow coordination via ClickUp, Google Workspace, Notion - Proactive communication: I flag issues before they become problems Most freelancers do one of these things. I connect all of them content, offers, funnels, ads, and brand into one system, so rather than hiring multiple agencies I build everything inhouse for you. That's why clients hire me for a task and end up handing me the keys to their marketing. P.S I've got flexible timings, so can be available whenever you need me Oh and don't forget to check out those amazing client reviews ;)

To be in business today, you need a successful, engaging, and authoritative website. But if customers don't find your website, you are likely losing out on some valuable people (and revenue too). The best websites subscribe to the EEAT principle - content should demonstrate experience, expertise, authority, and trust. I write people-first website content, such as blogs, articles, and landing page copy, that helps position your organization as experienced experts who are authorities in their space. The content I prepare for you will help you earn your customers' trust, establishing your company as an expert, so they keep coming back. The risks of poor copywriting and content on your website: 🔴 Increased bounce rates 🔴 Confusion about the products and services that you sell 🔴 A bad taste that you are a low-quality business, and customers won't trust you 🔴 A poor brand story Great content, on the other hand, can do the following: 🟢 Drive more traffic to your website 🟢 Help improve your search engine ranking results 🟢 Build a relationship with your audience 🟢 Make you stand out from your competition Here is what I can do for you: ✅ Create high-quality, authentic, and engaging content that your customers will want to read ✅ Maximize site traffic by creating SEO-optimized content, including keywords, H1, H2, H3 headers, backlinks, etc. ✅ Provide headline recommendations via HeadlineStudio to give your article better SEO value ✅ Help you improve your search engine rankings and boost your credibility So what's my process? To get started, do one of the following: ➡️ Request a 15-minute call via Upwork so that we can connect and I can better understand your needs ➡️ Send me an Upwork contract that clearly outlines your needs and outcomes ➡️ I will review your materials and provide you with any remaining questions ➡️ I'll get to work, developing an excellent piece that you will want to post to your website right away