I'm a UX Researcher with 4+ years of industry experience. I paint, draw, doodle, and make videos. I also speak Korean fluently.

👋 Hi, I’m Rashmi, a UX Researcher passionate about uncovering insights that drive intuitive and impactful user experiences. With experience across public health, fintech, AI, and enterprise domains, I specialize in designing and executing research studies that bridge user needs with business goals. My expertise spans qualitative research methodologies, usability testing, A/B testing, and competitor benchmarking to inform data-driven decisions. I’ve collaborated with companies like Microsoft, NextBike, Shef, Care.com, and Iterate.ai, leading research initiatives that enhanced user engagement, streamlined workflows, and optimized product adoption. I thrive in cross-functional teams, working closely with designers, product managers, and engineers to ensure that research translates into actionable design decisions.

🏅 Top Rated Plus on Upwork | 10+ Years Experience 🤖 UI/UX Designer, User Researcher & AI Filmmaker 🎨 Research Driven Design. Story Driven Film. Both Built to Move People. Building a product users actually love — or a film that stays with them long after it ends? That's my world. I'm Ajith Gonamanda, a UI/UX Designer, Researcher, and Filmmaker based in Hyderabad. I help startups, SaaS companies, and enterprises design digital products that are intuitive, engaging, and grounded in real user insights. I also write, direct, and produce AI animated and live action short films, including Raju Gari Biryani, India's first AI animated Telugu short film (2026). If you need someone who thinks in user behavior AND visual storytelling, you're in the right place. ━━━━━━━━━━━━━━━━━ 🔍 WHAT I DO ━━━━━━━━━━━━━━━━━ UI UX Design for Web, Mobile, SaaS and E-commerce AI Product Design for intelligent tools, agents and automation workflows User Research including Interviews, Usability Testing, Surveys and Synthesis UX Audit and Conversion Rate Optimization Prototyping and Wireframing in Figma and Adobe XD Design Systems and Scalable Component Libraries Service Design and End to End Journey Mapping AI Filmmaking including Direction, Scriptwriting, AI Animation, Voice Design and Post Production 🛠 TOOLS: Figma, Figma AI, Adobe XD, Maze, Hotjar, Photoshop, Illustrator, ElevenLabs, Final Cut Pro 🏭 INDUSTRIES: AI and Automation, SaaS, Fintech, E-commerce, Healthcare, Education, Real Estate, Travel, Film and Entertainment ━━━━━━━━━━━━━━━━━ ✅ WHY CLIENTS CHOOSE ME ━━━━━━━━━━━━━━━━━ Research First. I understand your users before I design for them. No guesswork, no assumptions. AI Ready. I design for AI driven workflows, intelligent agents, and next generation product experiences. Story Driven. Whether it is a product or a film, I lead with narrative and human emotion. That is what makes things memorable. Clear Communication. Regular updates, fast responses, zero ambiguity. You always know where the project stands. Deadline Driven. I treat deadlines as commitments, not suggestions. Your timeline is my timeline. Conversion Focused. Every design decision connects back to user behavior and your business goals. ━━━━━━━━━━━━━━━━━ 🎬 FEATURED FILM WORK ━━━━━━━━━━━━━━━━━ Raju Gari Biryani (2026) Written, Directed and Produced by Ajith Gonamanda. India's first AI animated Telugu short film. Built entirely using AI generation tools for visuals, animation and voice. Handled full creative direction, character voice design, color grading and post production in Final Cut Pro. Released on YouTube, May 2026. ━━━━━━━━━━━━━━━━━ ⭐ CLIENT WORDS ━━━━━━━━━━━━━━━━━ "Outstanding work! Visually appealing and highly functional. Would highly recommend!" "Quick turnaround, excellent understanding of our needs. The final product exceeded our expectations." ━━━━━━━━━━━━━━━━━ You have a project that needs to work and a story that needs to be told. Let's talk.

An accomplished Product Designer located in San Diego, CA, with experience working with agency clients in the healthcare, insurance, and tech industries. UX Skills: Heuristic Evaluation, User Research, C&C Analysis, Contextual Inquiry, User Scenarios, Personas, Journey Mapping, Card Sorting, Information Architecture, Wireframes, Usability Testing, Affinity Mapping, Survey Design, Interviews UI Skills: User-centered Design, Web & Mobile Design, Illustration & Sketching, Icon/Logo Design, Print Layout, Prototypes Tools: Optimal Workshop, UserZoom, Sketch, Figma, Photoshop, Invision, Illustrator, Indesign, Wordpress, Pen & Paper, Wix, Squarespace

Looking to unlock meaningful insights to transform your product and elevate user experiences? With over a decade of expertise in UX research, I've partnered with leading companies, including eMoney Advisor, BetterHelp, and ANGI, delivering data-driven strategies that translate directly into user satisfaction and business growth. My strengths include: • Mixed-Method Research Excellence: Skilled in discovery interviews, usability testing, concept testing, and analytics to gather deep user insights. • UX Program Implementation: Proven ability to set up and scale user research programs, train stakeholders, and integrate research into all stages of product development. • Strategic Research Roadmaps: Adept at managing complex research roadmaps, prioritizing initiatives to align with company goals, and delivering actionable insights. • Engaging Workshops & Storytelling: I activate research insights through workshops, stakeholder engagement, and compelling narratives that drive innovation. Whether you need to discover new customer segments, optimize existing designs, or build a culture of user-centered learning, I'm here to help guide your product to success. Let's collaborate to make your project a user-centric success story. "Always a pleasure to work with, Alex brings an unfailing “can do” attitude to the work. He will hang in there to fulfill unexpected client requests and that “one more look” at the data". -GKS Consulting I've led user research projects for over 12 years as a consultant and in house user researcher in a variety of industries including, finance, home services, manufacturing, industrial, and consumer products. I offer an advantage over typical user researchers by combining my deep understanding of business strategy and design to deliver meaningful solutions to clients instead of just reports. I got into user research because I found that too many businesses launch new products or fail to move in a new direction because they don't understand their customers well enough to the right decisions. I really enjoy making clients smarter by getting them answers to their most complicated questions.

I help startups and businesses design intuitive digital products that improve usability, streamline workflows, and enhance user engagement. With 4+ years of experience in UI/UX design and front-end development, I specialize in turning complex ideas into clean, user-friendly interfaces across web and mobile platforms. My experience includes: • Designing SaaS dashboards and mobile apps • Creating wireframes, high-fidelity UI, and interactive prototypes (Figma) • Conducting UX research, usability testing, and A/B testing • Building scalable design systems and developer-friendly handoffs I combine research-driven UX with practical UI design, so your product not only looks clean, but works efficiently for real users. If you’re looking to improve your product experience or bring a new idea to life, feel free to reach out.

I help startups and digital products improve usability, reduce friction, and increase conversion through research-driven design. My work focuses on understanding real user behavior through testing, interviews, and analysis, and turning those insights into clear, practical design decisions. I’ve worked on onboarding optimization, UX audits, and complex interaction flows, helping teams improve how users understand and interact with their products. Whether it's identifying why users drop off, simplifying a confusing experience, or improving product clarity, my goal is always the same: design solutions that work for users and for the business. Clear communication, fast iteration, and impact-driven work are core to how I collaborate with clients. Open to both long-term collaborations and short-term UX projects.

Senior UX/Product Designer (ex-Meta) with 7+ years of experience designing data-intensive SaaS and B2B platforms across enterprise, fintech, ad tech, and media. I specialize in simplifying complex workflows into intuitive, scalable systems—improving usability, accelerating decision-making, and reducing operational friction for high-stakes internal tools. I've led end-to-end product design for platforms involving dashboards, experimentation systems, cloud tooling, compliance workflows, editorial operations, and mobile app ecosystems. My approach blends design thinking, systems thinking, and facilitative leadership to align stakeholders and turn ambiguous problems into clear, user-validated solutions. Selected impacts: • Meta — Designed internal vulnerability scanner that reduced remediation time 57%, doubled resolved issues, and improved reliability across cloud provisioning & monitoring systems. • Rokt — Led UX for a 0→1 experimentation platform; increased ad performance 5% and improved internal tooling consistency through design system contributions. • JP Morgan Chase — Modernized legacy voice tooling; improved efficiency 20% and aligned the platform to their micro-frontend design system. • NBCUniversal — Streamlined newsroom and media-supply-chain workflows; reduced entitlement task time 6× and digitized manual operational processes. • ScratchOdds — Boosted subscription retention from 30% → 66% and increased LTV through research-driven mobile UX improvements. I collaborate closely with engineering and product teams, running usability tests, stakeholder interviews, and iterative prototyping to ensure solutions are validated, feasible, and scalable. I've also mentored designers, advanced design systems, and led strategy for complex internal platforms. Portfolio: wolfandrew.com (password: uxwolf)

🔥 If you want blunt, useful design that moves the needle, hit “𝐈𝐍𝐕𝐈𝐓𝐄 𝐓𝐎 𝐓𝐇𝐄 𝐉𝐎𝐁” or “𝐒𝐄𝐍𝐃 𝐀 𝐌𝐄𝐒𝐒𝐀𝐆𝐄”. No fluff. Just work that ships. 🚀 Available to start quickly | 9+ Years in design | Based in India 👋 I design clarity into chaos. I take messy, multi-stakeholder fintech and SaaS problems and turn them into simple, usable systems that scale with the product, not against it. I’ve spent the last 9+ years building design systems, shipping complex workflows, and partnering closely with product and engineering to push things from prototype to revenue. What I actually do (and get paid for) • Map messy business processes into single-screen flows and scalable components. • Build tokenized Figma libraries and design systems so engineers actually want to implement UI. • Ship MVPs that validate fast and reduce operational overhead for stakeholders (legal, finance, and ops). • Turn product problems into measurable outcomes, faster decisions, fewer escalations, and less support load. Real outcomes (so you know I’m not talking fluff) 🏆 Contributed to products that processed $1B+ in eight months. 🏆 Built a core Document Management System that cut coordination time by ~80%. 🏆 Redesigned a supply chain finance flow that shortened disbursal from 7 days to 1. 🏆 Led UX work that improved retention metrics by ~40% for a productivity product (consulting). Who I Mostly Work With ✔ Early-stage startups / MVPs ✔ Funded startups ✔ B2B & B2C teams in fintech, SaaS, AI, and workflow-heavy products How I work (short and practical) 1. Discovery: quick stakeholder interviews and data review to find the real problem. 2. Focused UX, wireframes & flows that prioritize the 20% of screens that drive 80% of value. 3. Systemize components, tokens, and handoff-ready specs so your devs move fast. 4. Iterate, real-world validation, not endless polish. Tools & strengths ✔️ Figma, ✔️ Miro ✔️ Notion ✔️ Design systems ✔️ UX research ✔️ Information architecture ✔️ High-fidelity prototyping ✔️ Cross-functional leadership. ✔️ Wireframing ✔️ Prototyping Availability & timezone Based in Chennai, IST (UTC+5:30). Available for async work and 4–6 hr overlap with US/UK teams. Open to short engagements and longer partnerships. 🚀 Keyworkds Experienced, App Design, UX/UI, WordPress design, iPhone Design, Digital, Design Thinking, Responsive Web Design, User Flow, eCommerce app design, Platform design, Mobile UI/UX Design, Branding, Principle, UI Design, Promo, Adobe, Guidelines, Effective, Export Assets from Sketch, Web Design, InVision, iOS and Android guidelines, FinTech, Crypto, UX Research, Website Wireframing, Designer, UI Research, Logo Design, User Experience, Material Design, Adaptive, Sketch, Wireframe, Creation, Usability audit, Google Material Design, Branding, Pitch deck presentation design, Android guidelines, Long term, Clickable prototype, Sketch, Wireframes design, Website, Head of Design, eCommerce web design, iPad Design, Art Director, Webdesign, Graphic Design, Animations creation, Adobe Illustrator, User Interface Design, App, Axure, Job, CJM, Solutions, Infographics design, Figma, Android app design, Responsive Design, Testing, Application design, Mock-up, Android, Google, Web & Mobile Design, Identity, iOS guidelines, Graphic design, STARTUP, UI/UX Design, Graphic Design, Interaction Design, Visual Design, Creative, Agency, UI/UX, Search, User Interface, Logotype, A/B Testing, NFT, Material Design, Wireframing, Adaptive, Website Prototyping, iOS App Design, Desktop, FinTech, Redesign, User experience design, Productive, Designer, iOS, Animation UI, Landing Pages Design, Infographics, Web designer, Adobe Photoshop, Tailwind, Figma, Sketch, iOS guidelines, Landing Page Design, Pitch deck presentation, eCommerce web design, Responsive, Prototyping, SAAS, sleek design, Mobile Design, Marvelapp, UI/UX, Design Expert, Landing Page, UI/UX Design, Adobe Illustrator, Mobile UI/UX Design, Digital, UI Research, Photoshop, Experienced, Animations creation, Identity, WordPress, Android and iOS app design

UX Research & Strategy Combining psychological expertise with agile research methods: user interviews, focus groups, surveys, usability testing, and behavioral analysis. I deliver actionable, user-centered insights that directly inform design and business strategy. Brand Identity & Omnichannel Design I help companies craft consistent, meaningful brand experiences across all touchpoints. From concept to execution, I create visual and strategic frameworks that strengthen brand presence both online and offline.