Shopify & eCommerce Tracking Expert | Fix Broken Data, Recover Lost Conversions, Scale Ads Running Meta or Google Ads but your tracking is inaccurate? Most Shopify stores lose 20–40% of conversion data due to broken tracking setups — missing events, duplicate purchases, and iOS signal loss. I fix that. I specialize in Shopify & eCommerce tracking for Meta Ads and Google Ads, helping brands and media buyers get clean, reliable data so campaigns can scale profitably. What I Do: * GA4 & Google Tag Manager (Web + Server-Side) * Meta Pixel + Conversion API (CAPI) — iOS Tracking Fix * Google Ads Conversion Tracking + Enhanced Conversions * Shopify, WooCommerce, WordPress Tracking Setup * DataLayer Architecture (Clean & Scalable) * Offline Conversion Tracking (CRM, Zapier) * Looker Studio Dashboards & Reporting Problems I Solve: * Missing or duplicate purchase events * GA4 vs Google Ads / Meta data mismatch * Meta ROAS drop after iOS updates * Broken funnels and incorrect attribution * Poor tracking affecting Smart Bidding performance Results: * 50+ Server-Side Tracking Implementations * Up to 30%+ improvement in tracking accuracy * Reduced GA4 vs Ads mismatch by 20–50% * 100+ completed projects across eCommerce & agencies * 100% Job Success Score Why Clients Work With Me: * I audit first — you see what’s broken before paying * Tracking setup built for Smart Bidding & Meta optimization * Fast delivery, clear communication, daily updates * Technical setup aligned with your actual marketing goals Free 10-Minute Tracking Audit: Send me your website — I’ll record a Loom video showing exactly what’s broken and how to fix it (no pitch, no obligation). Let’s fix your tracking and unlock real performance.

𝟭𝟰+ 𝗬𝗲𝗮𝗿𝘀 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗪𝗲𝗯 & 𝗠𝗼𝗯𝗶𝗹𝗲 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 — 𝟱𝟬𝟬+ 𝗣𝗿𝗼𝗷𝗲𝗰𝘁𝘀 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱 𝗔𝗰𝗿𝗼𝘀𝘀 𝗘-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲, 𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀, 𝗮𝗻𝗱 𝗶𝗢𝗦/𝗔𝗻𝗱𝗿𝗼𝗶𝗱 𝗔𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀. 🚀 I have been serving as a Business Manager and Lead Developer at Webbook Studio for over 14 years. Throughout this period, my team and I have successfully completed over 500 projects, including E-commerce platforms, corporate and personal websites, and native mobile applications for iOS and Android. These projects have spanned a wide range — from small-scale endeavors to substantial portals and apps tailored for major corporations. My responsibilities encompass custom website development, WordPress-based and Shopify-powered site creation, as well as full-cycle mobile application development using React Native and Node.js. --- **🛠️ Our Expertise:** *WordPress & Web Development* - Custom WordPress Themes - Responsive Design & Gutenberg - Page Builders (Elementor, Divi, WP Bakery, Visual Composer, Beaver) - Custom Plugin Development & Custom Post Types - Figma/PSD/XD/HTML to WordPress - SEO Optimization & Accessibility Enhancements ✦ - PageSpeed Optimization ⚡ - Malware Removal and Security Measures 🔒 - Maintenance and Support *Shopify & E-commerce* - E-commerce Setup and Customization (WooCommerce, Shopify) - Liquid Template Language for Shopify Theming - Shopify CLI and SDK for Development - Payment Processors (Stripe, PayPal, Venmo, etc.) 💳 - CRM Connection (HubSpot, Pipedrive, Square, Salesforce, etc.) - Various API Connections (Shipping, Mailing, Tracking) 🔗 *📱 Mobile App Development* - iOS & Android App Development (React Native) - Cross-Platform Mobile Solutions - Node.js Backend for Mobile Applications - REST API Design and Integration - Push Notifications & Mobile Payment Integration - App Store & Google Play Publishing - UI/UX Implementation from Figma/XD to Mobile *General & Integrations* - Google Maps API & REST API - Multilingual Capabilities 🌍 - Quality Assurance and Automation Testing ✅ --- **💻 Technical Stack:** - HTML5, CSS3, SASS/LESS, BEM Methodology - Bootstrap 2–5, Flexbox - JavaScript, jQuery, Ajax - Vue.js, React JS, React Native - Node.js - PHP, Laravel - Liquid for Shopify Theming - Git - Shopify CLI and SDK --- **🧠 Soft Skills:** - Leadership — Inspiring and guiding teams. - Communication — Effective interaction with teams and clients. - Problem Solving — Identifying and resolving challenges. - Team Collaboration — Fostering teamwork. - Adaptability — Flexibility in response to change. - Time Management — Efficient resource and deadline management. - Customer Service — Meeting client and user needs. - Decision-Making — Informed choices under pressure. - Mentoring — Developing team members' skills. - Stakeholder Management — Building and maintaining relationships. - Critical Thinking — Sound judgment and innovative solutions. --- This comprehensive skill set enables us to seamlessly tackle a myriad of projects — from WordPress customization and Shopify storefronts to full-cycle iOS and Android mobile applications — while ensuring effective leadership, clear communication, and top-notch technical expertise. 🏆

𝗬𝗼𝘂𝗿 𝗮𝗱 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀 𝗮𝗿𝗲 𝗼𝗽𝘁𝗶𝗺𝗶𝘇𝗶𝗻𝗴 𝗼𝗻 𝘄𝗵𝗮𝘁𝗲𝘃𝗲𝗿 𝗱𝗮𝘁𝗮 𝘁𝗵𝗲𝘆 𝗰𝗮𝗻 𝗴𝗲𝘁. 𝗧𝗵𝗮𝘁 𝗱𝗮𝘁𝗮 𝗺𝗶𝗴𝗵𝘁 𝗻𝗼𝘁 𝗯𝗲 𝘆𝗼𝘂𝗿𝘀. Whether you run a mobile app or a web product, broken attribution means your budget is optimizing on noise, not signal. I specialize in attribution infrastructure for both mobile apps and web, connecting MMPs (AppsFlyer, Adjust, Singular, Branch), ad platform pixels, server-side tracking, and CRM systems into a single reliable data pipeline. Most tracking specialists handle one layer. I design the full stack: from SKAdNetwork postbacks and iOS ATT compliance on mobile, to GA4 ecommerce events, Meta CAPI, and enhanced conversions on web. Every implementation is debugged, validated, and documented so you always know exactly what is firing, what is recorded, and why. 𝗠𝗢𝗕𝗜𝗟𝗘 𝗔𝗧𝗧𝗥𝗜𝗕𝗨𝗧𝗜𝗢𝗡 𝗔𝗡𝗗 𝗠𝗠𝗣 𝗦𝗘𝗧𝗨𝗣 AppsFlyer setup and audit Adjust setup and audit Singular setup and audit Branch deep linking and attribution SKAdNetwork (SKAN 4.0) configuration iOS ATT compliance and consent flow In-app event mapping and validation Ad platform MMP integration (Meta, Google, TikTok, Snapchat, Apple Search Ads) Firebase Analytics and remote config MMP postback debugging and cost integration Sandbox vs production data separation Attribution audit and remediation reports 𝗖𝗢𝗥𝗘 𝗧𝗥𝗔𝗖𝗞𝗜𝗡𝗚 𝗔𝗡𝗗 𝗔𝗧𝗧𝗥𝗜𝗕𝗨𝗧𝗜𝗢𝗡 𝗘𝗫𝗣𝗘𝗥𝗧𝗜𝗦𝗘 Marketing tracking infrastructure Conversion tracking architecture Revenue attribution systems Cross-platform marketing attribution Server-side and first-party tracking GA4 setup and configuration GA4 ecommerce and event tracking Google Tag Manager GTM setup GTM triggers and custom events Enhanced conversions implementation Cross-domain tracking UTM tracking frameworks Marketing analytics dashboards 𝗔𝗗 𝗣𝗟𝗔𝗧𝗙𝗢𝗥𝗠 𝗣𝗜𝗫𝗘𝗟 𝗔𝗡𝗗 𝗖𝗢𝗡𝗩𝗘𝗥𝗦𝗜𝗢𝗡 𝗔𝗣𝗜 Meta Pixel setup Meta Conversion API CAPI Event deduplication via event_id Advanced matching and EMQ improvement Aggregated Event Measurement Domain verification Google Ads conversion tracking Bing Ads conversion tracking LinkedIn conversion tracking TikTok Pixel and Events API Snapchat Pixel and CAPI Pinterest Pixel tracking Reddit Pixel tracking Quora Pixel tracking Outbrain Pixel tracking 𝗙𝗢𝗥𝗠 𝗔𝗡𝗗 𝗟𝗘𝗔𝗗 𝗧𝗥𝗔𝗖𝗞𝗜𝗡𝗚 Contact and lead form tracking HubSpot form tracking Multi-step and Ajax forms Elementor, Gravity, CF7, WPForms Shopify and Webflow forms Button and submit tracking Thank you page conversions CRM synced leads Booking and survey forms 𝗘𝗖𝗢𝗠𝗠𝗘𝗥𝗖𝗘 𝗔𝗡𝗗 𝗙𝗨𝗡𝗡𝗘𝗟 𝗧𝗥𝗔𝗖𝗞𝗜𝗡𝗚 Purchase and revenue tracking AddToCart and checkout tracking Enhanced ecommerce GA4 Funnel and journey tracking Attribution setup and fixes 𝗗𝗔𝗧𝗔 𝗟𝗔𝗬𝗘𝗥 𝗔𝗡𝗗 𝗗𝗘𝗕𝗨𝗚 Data layer design and parameter mapping Event validation and QA GA4 not firing fixes Duplicate event fixes GTM trigger debugging 𝗣𝗟𝗔𝗧𝗙𝗢𝗥𝗠 𝗔𝗡𝗗 𝗦𝗜𝗧𝗘 𝗜𝗠𝗣𝗟𝗘𝗠𝗘𝗡𝗧𝗔𝗧𝗜𝗢𝗡 Shopify tracking WooCommerce tracking WordPress GTM setup Webflow tracking Laravel and custom site tracking Kajabi tracking Squarespace tracking BigCommerce tracking ClickFunnels tracking GoHighLevel tracking Landing page and funnel tracking 𝗖𝗥𝗠 𝗔𝗡𝗗 𝗥𝗘𝗩𝗘𝗡𝗨𝗘 𝗔𝗧𝗧𝗥𝗜𝗕𝗨𝗧𝗜𝗢𝗡 GoHighLevel GHL tracking HubSpot CRM tracking Salesforce and Zoho tracking Pipedrive and ActiveCampaign tracking Offline conversion imports CRM to Google Ads uploads CRM to Meta CAPI events Lead stage-based conversions MQL and SQL tracking Revenue and LTV tracking 𝗣𝗥𝗜𝗩𝗔𝗖𝗬 𝗔𝗡𝗗 𝗖𝗢𝗡𝗦𝗘𝗡𝗧 Consent Mode v2 Cookie consent integration GDPR and CCPA compliant tracking 𝗪𝗛𝗔𝗧 𝗬𝗢𝗨 𝗚𝗘𝗧 Accurate verified conversion data across mobile and web Clean GA4, GTM, MMP, and CAPI implementation Higher Event Match Quality EMQ Better optimization signals for ad algorithms Reduced data loss from browser restrictions and iOS privacy changes Clear documentation of every tag, event, and data flow Reliable marketing reporting dashboards If your tracking is broken, incomplete, or sending bad data, on mobile or web, send me your setup. I will review it and tell you exactly what needs to be fixed.

𝐈 𝐰𝐢𝐥𝐥 𝐟𝐢𝐧𝐝 𝐭𝐡𝐞 𝐡𝐨𝐥𝐞 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐭𝐫𝐚𝐜𝐤𝐢𝐧𝐠 𝐛𝐞𝐟𝐨𝐫𝐞 𝐲𝐨𝐮 𝐟𝐢𝐧𝐢𝐬𝐡 𝐫𝐞𝐚𝐝𝐢𝐧𝐠 𝐭𝐡𝐢𝐬. 🚀 Google Tag Manager (GTM) | GA4 | Google Ads | Meta Pixel & CAPI Tracking Expert | Looker Studio & Marketing Automation Specialist I help businesses fix broken tracking, improve attribution, and scale profitable PPC campaigns using accurate, end-to-end data systems. Most ad accounts struggle not because of bad campaigns but because of poor tracking, missing conversion data, and disconnected platforms. I solve this by building clean, scalable analytics and automation systems that connect your ads, website, and CRM into one reliable source of truth. 💡 What I Specialize In: ✔️ Google Tag Manager (Web & Server-Side) setup, debugging & scaling ✔️ GA4 advanced tracking (events, funnels, conversions, ecommerce) ✔️ Google Ads & Facebook Ads Manager conversion tracking ✔️ Meta Pixel + Conversion API (CAPI) with deduplication setup ✔️ PPC Campaign Setup & Management tracking systems ✔️ Looker Studio dashboards for unified marketing reporting ✔️ Marketing Analytics & performance tracking systems ✔️ Server-side tracking & first-party data implementation ✔️ GoHighLevel (GHL) CRM setup, funnels, pipelines & automation ✔️ Marketing automation using Zapier & Make (Integromat) ✔️ Shopify tracking setup (events, purchases, attribution) ✔️ WordPress tracking integration & custom event setup ✔️ JavaScript-based tracking customization & dataLayer implementation 📈 Business Outcomes You Get: ✔️ Accurate conversion tracking across all platforms ✔️ Clear attribution (no more “unknown traffic” issues) ✔️ Better ROAS through data-driven optimization ✔️ Reduced wasted ad spend from incorrect tracking ✔️ Full visibility from click → lead → sale → revenue ✔️ Automated reporting dashboards for faster decisions 🧠 Tools & Tech Stack: Google Tag Manager, GA4, Google Ads, Meta Ads, Looker Studio, BigQuery, GoHighLevel (GHL), Shopify, WordPress, JavaScript, Zapier, Make, Facebook Ads Manager, TikTok Pixel, LinkedIn Insight Tag. 🚀 What You Can Expect Working With Me: ✔ Clean, scalable tracking architecture ✔ Clear communication without technical confusion ✔ Systems built for long-term marketing growth ✔ Focus on revenue impact not just data setup If you need help fixing tracking issues, improving ad performance, building automation systems, or creating a full marketing analytics infrastructure, feel free to reach out. Let’s turn your data into a system you can actually scale with confidence. server-side tracking | server-side GTM | sGTM setup | Google Tag Manager | GA4 tracking | GA4 event tracking | GA4 ecommerce tracking | Meta Pixel setup | Meta Conversion API | Facebook CAPI | conversion tracking | tracking implementation | attribution tracking | marketing attribution | ROAS tracking | performance marketing tracking | ecommerce tracking setup | Shopify tracking | WooCommerce tracking | purchase event tracking | add to cart tracking | checkout tracking | funnel tracking | dataLayer implementation | JavaScript tracking | custom event tracking | GTM debugging | Google Ads conversion tracking | enhanced conversions Google Ads | offline conversion tracking | Looker Studio dashboards | marketing dashboards | data visualization reporting | BigQuery analytics | CRM tracking integration | GoHighLevel tracking | GHL automation setup | Zapier integration | Make automation | marketing automation systems | Hyros setup | Triple Whale tracking | cross domain tracking | first party data tracking | consent mode v2 | iOS tracking fix | conversion attribution | tracking audit | analytics implementation | event deduplication | tracking infrastructure | revenue tracking system | funnel analytics

⭐️⭐️⭐️⭐️⭐️ "Kathleen knows how to STRATEGIZE GROWTH FOR A BUSINESS! She helped our startup narrow down our offering and clarify our value proposition, which was huge" ⭐️⭐️⭐️⭐️⭐️ "Kathleen and Volt have proven their value as a long-term, strategic partner. A collaborative partnership with constant innovation and creativity" ⭐️⭐️⭐️⭐️⭐️ "Excellent communication, great ideas, beautiful execution" I help founders and growth-minded teams unlock serious momentum through done-for-you business strategy and marketing execution. Think of it as having your own growth partner in your corner. What I bring to the table: deep market research and analysis to answer the hard growth questions, smart business development planning, brand positioning that actually resonates, compelling messaging, strategic ad management, and full-spectrum marketing guidance. Whether you’re an early-stage startup or an established company ready to scale boldly, I meet you where you are. I can audit what’s working (and what’s not), offer sharp, actionable insights—or guide you step-by-step from the ground up. Let’s map a clear path to growth, leverage digital to its fullest, and build the kind of traction that drives real revenue. Ready when you are. -------------------------------------------------------------------------------------------------------------- 👍 - IF YOU’RE READY, LET'S GO - 👍 Message me and let's get you growing! IF YOU’RE NOT QUITE READY - 👇 If you are still trying to decide whom you want to work with, I offer a 30-minute "test drive" call where we go hands-on right away and begin working through your initial questions, fact-finding, and strategy process and quickly determine the best course of action for future steps. I don't hold back, I'll give you real value in the first call. (Message me for a booking link; Upwork doesn't allow hyperlinks here). I look forward to working with you and helping you hit your business growth goals! -------------------------------------------------------------------------------------------------------------- I have worked with: eBay, the World Bank, JP Morgan, Shell Foundation, Walmart Foundation, and the City of Austin, just to name a few enterprises. On the startup side, I have led the growth strategy for startups to gain traction, raise funding ($5M and counting), and I've served as a growth coach through SBDC centers in Texas. I've got an MBA, an engineering degree, and years of running my own business as a female entrepreneur. I can't wait to face your hardest problem head-on. Let's talk!

𝗜 𝗮𝗺 𝘆𝗼𝘂𝗿 𝗴𝗼-𝘁𝗼 𝗲𝘅𝗽𝗲𝗿𝘁 𝗳𝗼𝗿 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗰𝗼𝗺𝗽𝗹𝗲𝘅 𝗱𝗮𝘁𝗮 𝗶𝗻𝘁𝗼 𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀. 𝗪𝗶𝘁𝗵 𝗺𝗼𝗿𝗲 𝘁𝗵𝗮𝗻 𝟱,𝟬𝟬𝟬 𝗵𝗼𝘂𝗿𝘀 𝗼𝗳 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝗰𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻𝘀 𝘄𝗶𝘁𝗵 𝗼𝘃𝗲𝗿 𝟱𝟬 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀, 𝗜 𝗮𝗺 𝗰𝗼𝗻𝗳𝗶𝗱𝗲𝗻𝘁 𝘁𝗵𝗮𝘁 𝗜 𝗰𝗮𝗻 𝗴𝘂𝗶𝗱𝗲 𝘆𝗼𝘂 𝗶𝗻 𝘂𝘀𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗱𝗮𝘁𝗮 𝘁𝗼 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿 𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀. 𝗛𝗲𝗿𝗲'𝘀 𝘄𝗵𝗮𝘁 𝗜 𝗼𝗳𝗳𝗲𝗿: 1️⃣ Expert GA4 and GTM Implementation: Leveraging GA4 and GTM to provide analytics setup, including advanced tags and triggers, enhanced e-commerce implementation, and cross-device and cross-domain tracking. 2️⃣ Data Analysis and Visualization: Specializing in creating custom reports and dashboards in Data Studio and Tableau, integrating data from diverse sources like Google Analytics, marketing platforms (e.g., Google/Facebook/LinkedIn ads), CRMs, and product databases. 3️⃣ Conversion Rate Optimization and A/B Testing: Experience in CRO, particularly in setting up and analyzing A/B tests using tools like Optimizely and Google Optimize, to increase website conversion rates. 4️⃣ In-depth Marketing and Product Analytics: Strong background in using analytics to drive decisions in product development and online marketing, including SEO and marketing automation. 𝗔𝗿𝗲𝗮𝘀 𝗼𝗳 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲: 🔹 Advanced Google Analytics, including Analytics 360: Setup, management, and utilization of Google Analytics Premium features. 🔹 Google Tag Manager: Expert-level installation and configuration for precise data capture. 🔹 Data Visualization: Skilled in both Google Data Studio and Tableau for compelling data presentations. 🔹 Product Development: MVP prioritization, user-journey design, wireframing, prototyping, and road mapping. 🔹 Marketing Automation: Experienced with Emarsys, Salesforce Marketing Cloud, and Insider for automated marketing campaigns. 𝐓𝐨𝐨𝐥𝐬: 🔹 Google Analytics & GA4 for detailed insights. 🔹 Google Tag Manager for streamlined tag management. 🔹 Data Studio & Tableau for standout data presentations. 🔹 Various CRM and product databases for holistic data approaches. 𝗪𝗼𝗿𝗸𝗶𝗻𝗴 𝗣𝗿𝗼𝗰𝗲𝘀𝘀: 1️⃣ Initial Consultation: Let’s figure out your data and analytics needs. 2️⃣ Custom Setup: Setting up the analytics tools your business needs to thrive. 3️⃣ Ongoing Optimization and Reporting: Constantly tweaking and refining to keep your analytics sharp. 4️⃣ Final Delivery and Feedback: Making sure everything meets your expectations, with room for ongoing support and tweaks 𝗟𝗲𝘁'𝘀 𝗱𝗶𝘃𝗲 𝗶𝗻𝘁𝗼 𝘆𝗼𝘂𝗿 𝗱𝗮𝘁𝗮 𝗮𝗻𝗱 𝘁𝘂𝗿𝗻 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗶𝗻𝘁𝗼 𝗮𝗰𝘁𝗶𝗼𝗻!

🚀 Helping startups & enterprises build AI-driven web & mobile applications with React, Flutter, and the latest Generative AI (GPT-4, Whisper, LangChain, Vector Databases). From idea to launch, I design scalable solutions that automate workflows, delight users, and deliver measurable ROI. With 12+ years in full-stack web development and 8+ years in cross-platform app development, I’ve delivered 80+ projects and 15,000+ billed hours on Upwork (Top-Rated). My expertise lies in blending modern tech stacks with AI intelligence to craft products that solve real business problems. 💼What I Do Best ✅ Full-Stack Development – Web & mobile apps using React, Next.js, Laravel, Django, Flutter, React Native ✅ AI / ML Solutions – Generative AI (GPT-5/4, Claude, Gemini), RAG pipelines, Agentic AI, computer vision, speech-to-text ✅ Chatbots & AI Agents – Custom LLM-powered bots, autonomous AI workflows, conversational agents with tool integrations ✅ Data Scraping & Automation – Web scraping, structured/unstructured data extraction, APIs, workflow automation ✅ Custom SaaS Platforms – From MVP to enterprise-grade products with scalable cloud infrastructure 🤖 AI Experience & Case Studies ∎ Sabbatic – Automated expense management using OCR & AI. ∎ EasySwim – Smart training feedback app with pose detection & motion analysis. ∎ StartQuestion – AI survey system with GPT-4 adaptive branching. ∎ Shilo.ai – Real-time voice analytics & roleplay with Whisper API. ∎ CoffeeMug.ai – Professional networking matchmaking using behavioral AI. ∎ DropShopAI – AI-powered dropshipping with Shopify integration & demand forecasting. ∎ FoodConclude – AI recipe generator using NLP & deep learning. ∎ CreditRiskAnalysis – ML model for credit default prediction. ∎ Sentiment Analysis Engine – BERT-based sentiment detection for app reviews. 🛠️ Tech Stack Expertise ✅ Web: React.js, Next.js, Vue.js, Laravel, Django, Node.js, FastAPI ✅ Mobile: React Native, Flutter ✅ AI/ML: Generative AI (GPT-5/4, Claude, Gemini) | LLMs & Agentic AI | RAG | Whisper | NLP | CV | Fine-Tuning ✅ Chatbots & Agents: Custom LLM bots, AI assistants, autonomous workflows, OpenAI function-calling ✅ Data Scraping & Automation: Python Scrapy, BeautifulSoup, Selenium, API integrations, N8N, Zapier ✅ Databases: PostgreSQL, MySQL, MongoDB, Firestore, Redis, Vector DBs (Pinecone, Weaviate, ChromaDB, LlamaIndex) ✅ Cloud & DevOps: AWS (S3, EC2, Lambda, SageMaker), Docker, Kubernetes, Vercel, Netlify, GitHub Actions 🌍 Past Portfolio with Global Brands ∎ Enterprise & Consumer Platforms Delivered: ∎ Service Based Marketplace Platform – Similar to Upwork for service providers & seekers. ∎ Thehairtalk – Fashion e-commerce platform. ∎ Colbun – Hydel power onsite maintenance apps. ∎ EMAAR Group – Procurement management system (Oracle integration). ∎ Admissify App 2.0 – E-learning platform. ∎ Food Marketplace – Uber Eats–style delivery platform with live kitchens. ∎ Ola Pharmacy App – Full-featured e-commerce app. ∎ TechMandi – Agri-business platform with real-time logistics. ∎ Nanotech Energy – Renewable energy platform (raised $64M in funding). ∎ Trendsbee – E-commerce store. ∎ Art/Digital Marketplace – Online art & digital product marketplace. ∎ School PTM – School ERP solution. ∎ UNAB – University application management. ∎ CYFAY – Employee assessment & quiz application. ∎ Dutch Recipe – AI-driven recipe suggestion app. ∎ Akcess Parking – Condo parking management system. ∎ Virtual Assistant Hiring Platform – Marketplace for VAs. ∎ Concept Crafter – Art bidding marketplace, Fiverr-style. ∎ TCJB – Job board for cannabis industry with staffing module. ∎ Reskillify – E-learning & coaching platform with affiliate system. ✨ From web & mobile apps to AI chatbots, intelligent agents, and large-scale data scraping solutions — I deliver reliable, production-ready systems that create real business impact. 👉 Let’s build your next digital product together. Click “Invite” and let’s get started.

I help businesses track accurate and reliable data so marketing decisions are based on facts, not assumptions. I specialize in Google Analytics 4, Google Tag Manager, and conversion tracking across web and advertising platforms. My work focuses on clean event tracking, proper attribution, and reliable reporting. I work with eCommerce brands, service businesses, and agencies to fix broken tracking, implement server-side tracking, and ensure conversion data is accurate across platforms. If your analytics data does not match your real business results, I can help identify issues and implement a structured tracking setup that supports long-term growth.

𝐌𝐞𝐭𝐚 𝐬𝐚𝐲𝐬 𝐲𝐨𝐮'𝐫𝐞 𝐩𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐥𝐞. 𝐆𝐀𝟒 𝐬𝐚𝐲𝐬 𝐲𝐨𝐮'𝐫𝐞 𝐧𝐨𝐭. 𝐘𝐨𝐮𝐫 𝐂𝐑𝐌 𝐬𝐚𝐲𝐬 𝐬𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠 𝐜𝐨𝐦𝐩𝐥𝐞𝐭𝐞𝐥𝐲 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭. 𝐘𝐨𝐮𝐫 𝐚𝐜𝐭𝐮𝐚𝐥 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐝𝐨𝐞𝐬𝐧'𝐭 𝐦𝐚𝐭𝐜𝐡 𝐚𝐧𝐲 𝐨𝐟 𝐭𝐡𝐞𝐦. Yet every marketing decision you make depends on this data. So, which numbers should you trust before investing more into marketing? Most reporting discrepancies begin with inaccurate conversion tracking and attribution setups, not poor marketing performance. ✯✯𝐈 𝐝𝐨𝐧'𝐭 𝐣𝐮𝐬𝐭 𝐢𝐧𝐬𝐭𝐚𝐥𝐥 𝐩𝐢𝐱𝐞𝐥𝐬. 𝐈 𝐚𝐫𝐜𝐡𝐢𝐭𝐞𝐜𝐭 𝐟𝐮𝐥𝐥 𝐭𝐫𝐚𝐜𝐤𝐢𝐧𝐠 𝐞𝐜𝐨𝐬𝐲𝐬𝐭𝐞𝐦𝐬 𝐭𝐡𝐚𝐭 𝐜𝐨𝐧𝐧𝐞𝐜𝐭 𝐲𝐨𝐮𝐫 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, 𝐚𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬, 𝐂𝐑𝐌, 𝐚𝐧𝐝 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐝𝐚𝐭𝐚✯✯ I build accurate conversion tracking systems that reveal exactly where your leads, appointments, and revenue come from. Using GTM, GA4, Meta Pixel, CAPI, Server-Side Tracking via Stape, Google Ads Conversion Tracking, and CRM integrations, I help businesses collect, validate, and connect data across their marketing ecosystem, so you can scale based on numbers you trust. ➤ 𝐂𝐨𝐦𝐦𝐨𝐧 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠 & 𝐀𝐭𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧 𝐏𝐫𝐨𝐛𝐥𝐞𝐦𝐬 𝐈 𝐅𝐢𝐱 ‣ Meta, GA4, CRM, or Shopify data doesn't match ‣ Duplicate conversions are inflating your ROAS ‣ Missing leads, appointments, or purchase events ‣ CRM conversions not syncing back to Meta Ads or Google Ads ‣ Low Event Match Quality (EMQ) and poor data signals ‣ Incorrect purchase values, lead values, or revenue reporting ‣ iFrame forms, embedded forms, Calendly, or booking tracking issues ‣ Cross-domain tracking and funnel attribution gaps ‣ Server-Side Tracking and CAPI deduplication problems ‣ Broken tracking after website, theme, GTM, CRM, or funnel changes ‣ Unreliable attribution across Meta Ads, Google Ads, GA4, Shopify, and CRM platforms ‣ GoHighLevel, HubSpot, Zapier, or webhook attribution issues ➤ 𝐓𝐡𝐞 𝐑𝐞𝐬𝐮𝐥𝐭 𝐨𝐟 𝐀𝐜𝐜𝐮𝐫𝐚𝐭𝐞 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠 ‣ Accurate data you can trust across Meta, GA4, and your CRM ‣ Clear visibility into where leads, appointments, and sales actually come from ‣ Campaign optimization backed by real conversion data, not guesswork ‣ Reduced wasted ad spend caused by broken tracking ‣ More confident marketing and business decisions ➤ 𝐈 𝐅𝐢𝐱 𝐖𝐡𝐚𝐭 𝐎𝐭𝐡𝐞𝐫𝐬 𝐂𝐚𝐧'𝐭, 𝐑𝐞𝐚𝐥 𝐑𝐞𝐬𝐮𝐥𝐭𝐬. ★ 𝐼 𝑑𝑜𝑛'𝑡 𝑗𝑢𝑠𝑡 𝑖𝑛𝑠𝑡𝑎𝑙𝑙 𝑡𝑎𝑔𝑠. 𝐼 𝑎𝑢𝑑𝑖𝑡 𝑡ℎ𝑒 𝑓𝑢𝑙𝑙 𝑡𝑟𝑎𝑐𝑘𝑖𝑛𝑔 𝑠𝑦𝑠𝑡𝑒𝑚. ★ ZenHairShop (Global & UAE Shopify stores) had broken Meta Pixel, GA4, Google Ads, and Snapchat tracking. GTM was overloaded, data didn't match, and the team couldn't trust their data. Multiple specialists failed to fix it. I rebuilt the tracking ecosystem using GTM, Meta CAPI, and Stape server-side tracking. EMQ increased from 5.2 to 9.1, attribution stabilized, and ROAS nearly doubled. Today, their team can trust the data, optimize with confidence, and scale without second-guessing the numbers. ➤ 𝐖𝐡𝐚𝐭 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐒𝐚𝐲 𝐀𝐟𝐭𝐞𝐫 𝐖𝐨𝐫𝐤𝐢𝐧𝐠 𝐖𝐢𝐭𝐡 𝐌𝐞 "Amit did an excellent job setting up our Meta Pixel through Google Tag Manager. He worked fast, communicated clearly, and verified every event carefully. The process was smooth and stress-free." — Frank, Marketing Agency Owner "Amit clearly knows what he's doing. Tracking was fixed quickly, documentation was clean, and everything was explained in detail during a Google Meet." — Rayan, eCommerce Business Owner "We hired Amit to integrate GTM with Meta Pixel and analytics, and the experience was outstanding. Everything was tracking correctly and firing the right events." — Sarah, Gaming Business Owner ➤ 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬, 𝐓𝐨𝐨𝐥𝐬 & 𝐒𝐲𝐬𝐭𝐞𝐦𝐬 𝐈 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 ➣ 𝑇𝑟𝑎𝑐𝑘𝑖𝑛𝑔, 𝐴𝑛𝑎𝑙𝑦𝑡𝑖𝑐𝑠 & 𝐴𝑡𝑡𝑟𝑖𝑏𝑢𝑡𝑖𝑜𝑛 Google Tag Manager (GTM) ▪ Google Analytics 4 (GA4) ▪ Meta Pixel & Conversion API (CAPI) ▪ Server-Side Tracking (Stape) ▪ Google Ads Conversion Tracking ▪ Enhanced Conversions ▪ Offline Conversion Tracking ▪ TikTok Pixel ▪ Snapchat Pixel ▪ Pinterest Pixel ▪ Consent Mode v2 ➣ 𝐶𝑅𝑀𝑠 & 𝐴𝑢𝑡𝑜𝑚𝑎𝑡𝑖𝑜𝑛 𝑃𝑙𝑎𝑡𝑓𝑜𝑟𝑚𝑠 ▪ GoHighLevel (GHL) ▪ HubSpot ▪ Salesforce ▪ Zoho ▪ Pipedrive ▪ Zapier, Make, n8n & Pabbly ▪ Webhooks ➣ 𝑊𝑒𝑏𝑠𝑖𝑡𝑒𝑠, 𝐹𝑢𝑛𝑛𝑒𝑙𝑠 & 𝐸-𝐶𝑜𝑚𝑚𝑒𝑟𝑐𝑒 𝑃𝑙𝑎𝑡𝑓𝑜𝑟𝑚𝑠 ▪Shopify ▪ WordPress & WooCommerce ▪ ClickFunnels ▪ Funnelish ▪ GoHighLevel Funnels ▪ Wix ▪ Squarespace ▪ Calendly 👉 𝐒𝐞𝐧𝐝 𝐦𝐞 𝐲𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞, 𝐟𝐮𝐧𝐧𝐞𝐥, 𝐨𝐫 𝐂𝐑𝐌. 𝐈'𝐥𝐥 𝐢𝐝𝐞𝐧𝐭𝐢𝐟𝐲 𝐭𝐡𝐞 𝐭𝐫𝐚𝐜𝐤𝐢𝐧𝐠 𝐢𝐬𝐬𝐮𝐞𝐬 𝐡𝐮𝐫𝐭𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐝𝐚𝐭𝐚. 𝐓𝐡𝐞𝐧 𝐨𝐧 𝐚 𝐟𝐫𝐞𝐞 𝟏𝟓-𝐦𝐢𝐧𝐮𝐭𝐞 𝐜𝐚𝐥𝐥, 𝐈'𝐥𝐥 𝐰𝐚𝐥𝐤 𝐲𝐨𝐮 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐭𝐡𝐞 𝐟𝐢𝐧𝐝𝐢𝐧𝐠𝐬, 𝐬𝐨 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰 𝐞𝐱𝐚𝐜𝐭𝐥𝐲 𝐰𝐡𝐚𝐭 𝐭𝐨 𝐟𝐢𝐱 𝐛𝐞𝐟𝐨𝐫𝐞 𝐬𝐩𝐞𝐧𝐝𝐢𝐧𝐠 𝐚𝐧𝐨𝐭𝐡𝐞𝐫 𝐝𝐨𝐥𝐥𝐚𝐫.

📊 GA4 · GTM · BigQuery · Looker Studio Expert | Marketing Analytics & Attribution I build end-to-end marketing analytics systems for B2B & D2C brands, Med Spas, and growth-stage companies — clean tracking, reliable attribution, and dashboards leadership actually uses to decide where to spend next. ⭐ 11+ years in digital analytics — including enterprise GA4 migrations and MarTech integrations for global software and data companies. Enterprise-grade rigor, on growth-stage budgets. ❓ Are your GA4 data, dashboards, and attribution reports driving growth decisions — or are they just noise your team ignores? Most analytics setups I inherit are broken in 3 ways: events fire incorrectly, attribution is guesswork, and dashboards show vanity metrics. I fix all three — then build the infrastructure that keeps it clean. 🔧 ━━━━━━━━━━━━━━━━━━━━ ✅ WHAT CLIENTS GET ━━━━━━━━━━━━━━━━━━━━ 📈 GA4 implementations that capture every conversion, correctly 🏷️ GTM architectures with clean data layers, server-side tagging, and Consent Mode v2 / GDPR-compliant tracking 🗄️ BigQuery pipelines that turn raw event data into business-ready models 📊 Looker Studio (Google Data Studio) dashboards that answer "where should we spend next?" — not just "what happened" 🔗 Cross-channel attribution tying Meta, Google Ads, and CRM data into one source of truth ━━━━━━━━━━━━━━━━━━━━ 🚀 WHERE I GO DEEPER THAN MOST ━━━━━━━━━━━━━━━━━━━━ 🤖 AI-augmented delivery — I use Claude AI with GA4 & GTM MCP integrations plus Python/SQL to automate tracking audits, tag creation, and reporting, so you get faster turnarounds with fewer errors 🔒 Privacy-compliant tracking — OneTrust / Consent Mode v2 setups that keep GA4, Google Ads, and Meta firing under proper consent categories, without silently losing conversion data 🔄 GA4 migrations — clean rebuilds from Universal Analytics, Adobe Analytics, or WebTrends 🔌 CRM & MarTech integration — Salesforce / Marketo + GA4 wired into one source of truth ━━━━━━━━━━━━━━━━━━━━ 🏆 RESULTS FROM RECENT ENGAGEMENTS ━━━━━━━━━━━━━━━━━━━━ ⏱️ Reduced client reporting time by 85% with an automated Looker Studio + BigQuery pipeline 💰 Rebuilt GA4 ecommerce tracking for a D2C brand, recovering 30%+ in untracked revenue attribution 📊 Built a multi-channel attribution dashboard used weekly by a CMO for $2M+ ad spend decisions ━━━━━━━━━━━━━━━━━━━━ 🤝 WHO I WORK BEST WITH ━━━━━━━━━━━━━━━━━━━━ B2B, D2C brands, Med Spas, and marketing agencies who need a long-term analytics partner — not a one-time fix. Most clients move to monthly retainers after the first engagement, because clean data is a continuous investment, not a project. 🛠️ MY STACK GA4 · Google Tag Manager (web + server-side) · BigQuery · Looker Studio · OneTrust · Supermetrics · SQL · Python · Google Ads API · Meta Ads API · GoHighLevel 📩 If you're investing $10K+/month in paid media and flying blind on attribution, or your team is wasting hours in manual reporting — let's talk. Book a 30-minute strategy session or send me a message describing your setup. ⚡ Top Rated Plus · 100% Job Success · 1,100+ Hours Delivered · Available for Retainers ———— Specialties: Google Analytics 4 (GA4), GA4 Setup & Migration, Google Tag Manager (GTM), Server-Side GTM, Data Layer Implementation, Conversion Tracking, Ecommerce Tracking, Event Tracking, BigQuery, GA4 BigQuery Export, SQL, Looker Studio (Google Data Studio) Dashboards, Marketing Attribution, Cross-Channel Attribution, Google Ads & Meta Ads Tracking, Consent Mode v2, GDPR / OneTrust Cookie Compliance, Web Analytics, Marketing Analytics, Supermetrics, Python, Universal Analytics to GA4 Migration.