As a graduate in Audiovisual Communication with an emphasis on leadership and journalism, my career has been focused on art direction, filmmaking, and editing. My distinctive approach to art direction brings creativity and unique aesthetics to each project. Now, as a freelancer on Upwork, I am excited to offer my expertise and commitment to elevate your visual projects. - Specialized in art direction, filmmaking, and editing, particularly skilled in Adobe Suite. - Creative and aesthetic approach to every project. - Commitment to surpassing expectations and capturing innovative ideas. - Outstanding technical skills in direction and editing. Ability to work under pressure and meet tight deadlines. Objective: - Explore opportunities to expand my experience and contribute to exciting visual projects.

I make big ideas behave. I’m a Creative Director focused on brand storytelling for audience growth. I’m interested in how ideas travel, how a narrative becomes a visual system, how a campaign becomes a cultural moment, and how a brand earns attention rather than demanding it. I’m at my best where creative ambition needs structure: aligning strategy, design, and production so teams move fast and ideas land with precision. My craft brings story, aesthetics, and execution into alignment, shaping concepts into cohesive brand worlds people want to engage with. Some outcomes from recent work include: • + 37% campaign reach through multi-channel creative initiatives • 5x content output by building scalable creative workflows • +40% audience engagement through refined storytelling I’m the Mulan of creative direction. I don’t win by brute force, I win by design: strategy + aesthetics. I spot the rock stopping the avalanche, and remove it.

Award-winning creative director, copywriter and brand strategist. Expertise in both brand design and advertising. Expert vetted on Upwork, so in the top 1% of my field. I help my clients find their 'why' with a deep dive strategic positioning process, rooted in finding an insightful idea to unify your brand or campaign. Then express this through compelling identities, ads and copy. Please contact me directly for a link to my portfolio.

🌟 Top Ranking on Upwork 🇺🇸 U.S. based, native English speaking 🎨 20 yrs exp. as Creative Director and Graphic Designer 🌐 Worldwide clientele in a variety of industries 🎗️ Works with nonprofit organizations 🎓 BFA degree, UX design certifications SERVICES I PROVIDE: * Customized logo design (vector-based), brand identity development, guidelines * Print design (brochures, reports, signage, invites, packaging, merchandise, etc.) * Digital design (social media graphics, web assets, presentations, digital ads, etc.) * Multi-platform event design (campaigns, annual events, trade-shows, etc.) HOW CAN I HELP YOUR BUSINESS? Beyond creating visually strong design, I focus on helping clients communicate more effectively and present their brand with clarity and professionalism. * Build a stronger and more recognizable brand identity for your business * Improve visual communication to better engage your target audience * Elevate the professionalism and consistency of your brand presence * Develop creative assets that support your marketing, sales, and growth goals WHY HIRE AN ME? Hiring an expert-level design professional often means fewer delays, clearer direction, and a more polished final product that reflects positively on your business. * Efficient workflows that save time and reduce costly revisions * Creative solutions built to support long-term brand growth, not short-term trends * High-quality files prepared correctly for print and/or digital use * Thoughtful, strategic approach for each project – not just design execution WHAT TO EXPECT WHEN WORKING WITH ME? I have many repeat clients that continue to hire me because my professionalism brings value beyond the final visuals. * Collaborative and responsive communication * Reliable timelines and attention to detail * Creative solutions grounded in decades of real-work experience * A professional, flexible approach that adapts to your project goals WANT TO LEARN MORE? I’d welcome the opportunity to learn more about your project. Message me to get started.

My design and strategic services help businesses look sharper, earn trust faster, and open doors they couldn't before. I'm Alex. Senior Designer and Creative Director with 7+ years working with established brands and startups across e-commerce, fintech, and digital products. What I bring: • Brand identity built to stay relevant and recognisable for years, not just look good at launch • Strategic creative direction based on business goals • Full ownership of the creative process. From concept to final delivery • Business and marketing thinking built into every design decision I've co-founded a creative agency, led teams, managed contractors, and operated at executive level on projects where creative direction had real business weight behind it. I know good design isn’t decoration. It’s what makes people take your business seriously before you say a word. I've contributed to projects for Forbes-featured companies and many heavy hitters, as well as dozens of startups I've helped navigate from Pre-Seed to Series A+ investment rounds. If you're ready to invest in design that earns its keep – let's talk.

The only real money in DTC is made through retention, and if your creative isn't built around that, you're paying to acquire customers you'll never see again. Message me before you read further. If you're spending $100K+ a month on paid media and your creatives are optimized for clicks but not for customers who stay, that one shift alone is worth a conversation right now. Not after you've finished reading. Now. Still here? GOOD ... Let me show you what that looks like in practice. A supplement brand I worked with had solid media buying, decent hook rates, and a CPA they could live with. What they couldn't live with was a 60-day reorder rate that was bleeding them dry. The issue wasn't their ads; it was that the creative was attracting the wrong buyer. Discount-chasers. Skeptics. One-and-done clickers. We rebuilt the creative strategy around retention signals. New angles. New hooks. Scripts written to attract buyers who already believed in the mechanism, not just the offer. Within 90 days, reorder rate climbed. Refund requests dropped. Same ad spend, completely different customer quality. That's what I do. Most creative strategists hand you scripts and call it done. I build the systems that keep your creative working past the first test hooks that hold attention across weeks, not days, angles that deepen customer trust instead of burning it, scripts that don't just convert once, they convert the RIGHT customer who stays. Because a dropped CPA that spikes your churn isn't a win. A high ROAS that attracts the wrong buyer isn't a win. Retention is the win. What I do as a creative strategist: I research your competitive landscape using Meta Ad Library and organic content analysis. I map your customer's psychology across awareness stages. I develop the hooks and angles most likely to generate a response not based on guesswork, but on what's already working in your market and what's building long-term trust inside it. Then I turn that research into UGC scripts, native ads, advertorials, and direct response copy that your media buyer can test and that your customer retention numbers will actually feel. Every piece of work connects back to a performance metric. But the metric I care most about sits downstream from your first purchase. DELIVERABLES I PRODUCE:- — UGC scripts and full creative packages (concept, hook, scene breakdown, creator direction) — Meta ad copy and creative strategy built for long-term angle durability — TikTok ad scripts optimized for native-feeling, high-retention short-form — Direct response copywriting: advertorials, native ads, landing pages, VSL scripts — Performance creative frameworks and creative testing systems — Hook and angle development backed by competitive research — Ad creative strategy audits for brands scaling on Meta and TikTok Industries where I do my best work: Supplements, nutraceuticals, wellness DTC, health e-commerce, and performance marketing agencies managing multi-brand creative. As a supplement ad copywriter and Meta ads creative strategist, I understand the compliance constraints, the customer skepticism, and the emotional triggers specific to this vertical better than a generalist ever will and I know exactly which creative approaches build the long-term brand trust that keeps buyers subscribed and reordering. Who I work with: DTC founders and operators running $100K–$1M/month in paid media who've realized that creative isn't just a cost of acquisition it's the thing that determines whether acquired customers are worth anything. In-house performance teams that need fractional creative strategy support. Agencies that need a performance creative consultant who can plug in, understand the brand, and produce work without hand-holding. I work best with brands who treat creative as a strategic lever, not a content production line. What makes me different: I'm not a writer who learned some marketing. I'm a creative strategist who treats every script as a retention asset, something that should attract the right person, set the right expectation, and begin a relationship that outlasts the first click. A UGC script writer gives you words. A creative strategist gives you a reason those words will work and a system for finding the next winner after that one stops. I've worked with supplement brands, wellness DTC, e-commerce brands, and direct response agencies producing UGC scripts, Meta ads copy, native advertorials, and full creative strategy frameworks. My approach is research-first, performance-obsessed, and built for brands that measure everything. Top Rated Plus on Upwork. Top 3% globally. Fast response. Available for ongoing creative strategy partnerships, script packages, and full creative system builds. If your paid media needs a creative that moves metrics and keeps the customers you paid to acquire, message me. Tell me what you Tell me what you're spending and what your retention looks like. That's where we start.

A great idea is only valuable once people can see it, feel it, fund it, watch it, or buy it. That’s where I come in. I’m Alex Morsanutto, an award-winning writer, director, producer, screenwriter, and founder of Silvermine Productions. I help filmmakers, founders, brands, production companies, and startups turn ideas into scripts, pitch decks, commercials, branded films, crowdfunding videos, and production-ready creative packages. My background sits at the intersection of film development, TV development, screenwriting, creative producing, and commercial video production. I can help bring a movie, TV pilot, limited series, or documentary concept to life — while also bringing that same cinematic storytelling, production discipline, and audience-first thinking to brand videos, product videos, YouTube scripts, social ads, Kickstarter campaigns, and short-form content. Most recently, I wrote, directed, and produced Dark Skulls, a Viking psychological thriller feature film shot in Norway with an international cast and crew. I also produced TRAPPED, which won a Special Jury Award at SXSW, and Scent of Pho, a feature film with a worldwide release approaching $2M in gross. On the commercial side, I’ve created video content for brands including Unilever, Mastercard, Chevrolet, Zenni, Kiehl’s, Brother, and The Atlantic. My work has lived across broadcast commercials, digital campaigns, branded content, social media, documentary shorts, crowdfunding campaigns, film festivals, and narrative platforms. What makes me useful is that I don’t just write the thing. I understand how to build the thing. I can help shape the concept, sharpen the hook, structure the story, write the script, develop the pitch, think through production realities, and make sure the idea feels clear, compelling, cinematic, and actually executable. I can help with: Feature film development TV pilots, limited series, and scripted series concepts Screenplays, treatments, outlines, script rewrites, and dialogue polish Series bibles, pitch decks, loglines, synopses, and investor-facing materials Commercial scripts, brand films, branded content, and product videos YouTube scripts, short-form video concepts, social ads, and high-retention hooks Kickstarter videos, crowdfunding campaigns, and launch videos Creative producing, story consulting, and production strategy Full-service video production from concept through delivery If you have a film, show, brand, product, true story, campaign, or half-formed idea that needs to become real, I can help turn it into something people understand, remember, and want to watch. I don’t just make videos. I help build the story, the package, and the path to bring it to life. I’ve worked internationally across Europe, the Middle East, and Asia, and I’m comfortable jumping into projects at any stage. I prefer to work on a flat-fee basis with 50% upfront and 50% on delivery. If you want something sharp, cinematic, and actually effective, let’s talk.

⭐️⭐️⭐️⭐️⭐️ 5-Star and Top-Rated on Upwork, Trustpilot, Google, Clutch & Fiverr (Ask for Proof) Check our full creative portfolio below With over 7 years of experience in creative strategy and media buying, I specialize in delivering winning ad creatives and scaling e-commerce brands through strategic paid media. Additionally, I offer expert-level email marketing services to drive revenue and customer retention. 🔹 Creative Strategy & Ads: • Managing $12M in ad spend yearly across Meta, TikTok, and Google Ads • Over 7 years of experience, generating over $40M in revenue for brands • Creating 600+ ads monthly, driving 3-4x ROAS on a consistent basis • Official partner with Meta, TikTok, and Google Ads to execute cutting-edge campaigns Key Wins: - FIXD: $500K/mo ad spend, 80+ winning assets created - Blackout Coffee: Generated $20M in revenue from our creative strategy system and media buying - Gratsi: Managing 500k/mo with creatives - Mechanic Superstore: 6x-8x ROAS, $35K/mo spend - Snackverse: CPA reduced from $20 to $10 on TikTok - QGS: 16x-18x ROAS 🔹 Email Marketing: • Managing 1.4 million subscribers for several e-commerce brands • Creating 400+ emails monthly, achieving 30%-48% attributed revenue • Generated $20M+ in revenue through email marketing • Partnered with Klaviyo as an official partner to create innovative, results-driven email campaigns Key Wins: • Blackout Coffee: 63% attributed revenue, $10M+ total revenue achieved • Hasta Muerte: Increased attributed revenue from 12% to 30% in 65 days • Lash By Maya: $60K+ per month with Klaviyo • Nature Hedonist: Grew from 0% to 50% attributed revenue in 6 months What Sets My Services Apart: ✔ Proprietary Systems for managing and delivering winning creatives and email strategy ✔ Expertise across the entire marketing funnel, from email strategy to media buying ✔ Dedicated teams of copywriters, creative strategists, designers, media buyers and email strategists to transform your brand ✔ Proven results in scaling businesses profitably with weekly reporting and bi-weekly meetings What This Means for You: • 🔑 Focus on growing your brand while I handle your creative strategy and email campaigns • 💰 Achieve 10x ROI on email marketing and 3-4x ROAS on paid ads • 🚫 Say goodbye to wasted ad spend and ineffective emails • 🛒 Engage your ideal customers, keeping them excited for your next offer • 📊 Scale profitably across Email, SMS, Push notifications, and Ads • 💸 Increase your Customer Lifetime Value (CLV) year after year This Is a Great Fit If: ✅ You have at least 10K subscribers or spend $10K/month on ads ✅ You understand the importance of creative strategy and want professional management ✅ You have a product or service people love and are open to innovative marketing approaches ✅ You prioritize long-term success and continuous improvement, not just short-term gains If this resonates with you, let’s discuss how we can supercharge your creative strategy, media buying, and email marketing to scale your brand!

I help founder-led beauty, wellness, and lifestyle brands build the strategic foundation they need to grow with intention. From brand positioning and visual identity to social media, content, and influencer strategy. With 9+ years of experience working with US-based CPG brands, I specialize in the categories where brand feeling drives purchasing decisions. My clients are typically small to mid-sized brands who are ready to move beyond guesswork and build something that actually delivers. A few brands that I've worked with: * Tower 28 Beauty * Ciele Cosmetics * Mocktail Club * Movember * Gillette * noissue packaging How I work: I start by auditing what exists, researching the competitive landscape, and identifying whitespace. From there I build positioning strategy grounded in where the market is and where it's going. Then I develop the frameworks your brand needs to show up consistently: visual style guides, social and influencer strategies, content calendars, and analytics best practices. What I can help you with: * Brand audits & competitive analysis * Brand positioning & visual identity * Social media & content strategy * Influencer & creator strategy * UGC strategy & creator partnerships * Content ideation & sample content calendars

 A note on location: I'm an American based in Amsterdam, working remotely with US clients with flexible hours that overlap with US time zones. English is my first language, and so is understanding the cultural nuance that makes American consumers actually connect with a brand. For international brands looking to enter or grow in the US market, that's a meaningful advantage. If you're a founder building something you believe in and need a strategic partner who can meet you at the vision stage, I'd love to connect.

I’m a Brand Identity Designer and Creative Director working with hospitality, lifestyle, and design-led real estate brands. I help founders and developers translate strong business ideas into cohesive brand systems that feel intentional, elevated, and commercially clear. My work spans brand strategy, visual identity, packaging, website direction, and launch-ready creative across print and digital. With a background in fine arts and a Master’s in Creative Direction, I bring both conceptual depth and practical structure to every project. I focus on building brands that are not just beautiful, but positioned to grow.