My name is Andy, I am the Director at ImproveMyUX with 20+ years experience providing user research, UX strategy and conversion optimisation services. I’ve worked at large web agencies and growing startups providing strategic planning, research and design services for e-Commerce, healthcare, finance and SAAS products. Now, through ImproveMyUX the focus is on helping e-Commerce stores, SAAS products and lead generation led products diagnose existing issues, better understand their end user and make user experience optimisations that drive change visible in key metrics. Headline Achievements: - Research, user flow definition and UX design for Jacks Flight Club on-boarding process contributing to a large uplift in trial subscriptions and a notable uplift in paid subscriptions - UX design for Mount Sinai Health Center internal brand centre resulting in increased engagement and successful download of brand assets - Research insights and usability audits for AAH, contributing to a 1.6% sitewide conversion improvement - Regular user research for Size? contributing to 9% uplift in transactions and over 200% increase in alternative payment methods (client objective KPIs) - Usability audits and associated user research for British Gas HomeCare journeys resulting in 36% uplift in online quotes and 22% increase in Boiler Repairs landing page visits. - UX design for Amazon and Lazada brand stores for Galderma brands, providing a conversion uplift across all projects - Accessibility audit and design recommendations for the worldwide suite of Danone brand websites resulting in best practice accessibility (WCAG AA) across all brands - Led UX Design for Santen one their Ocutears range across multiple regions including an eye drop finder tool that drove a significant increase in pharmacy eye test bookings. How can I help? ASSESS UX & CRO Audits My Pulse Audit benchmarks where you are right now, making the ideal kick-off and delivering a heuristic evaluation based on your conversion goals. In a 3-5 days you’ll have: ✔️ A scored UX Scorecard — every pillar rated, colour-coded and benchmarked so you can see at a glance where you're strong and where you're leaking conversions ✔️ A video walkthrough — a recorded expert review walking through the site in real time, so findings are clear and nothing gets lost in translation ✔️ A prioritised recommendations list — separated into Fix Now (urgent, high-impact) and Testing Hypotheses (structured A/B ideas with clear rationale) How I do it ✔️ Expert heuristic review using my own industry-specific framework, not a generic checklist ✔️ Funnel analysis using your existing tools — Hotjar, Google Analytics, Heap, Shopify and others ✔️ Focus on activation, onboarding an retention improvements ✔️ Competitor review identifying what stronger players in your space are doing better (where applicable) DISCOVER User Research Experienced in the planning, facilitating and reporting on a number of different research methods including: ✔️ Qualitative remote interviews ✔️ Quantitative surveys ✔️ Card sorting I can assess project objectives, suggest the appropriate tools to achieve these objectives, manage recruitment, planning and execution of projects to understand user pain-points, analyse existing products and test new products. IMPROVE Founding UX Strategy & Product Management I can help you set the direction of your product, working with you to develop a deep understanding of your customers and scale for success. I can support as much or as little required either as a founding team of one or part of an extended team. ✔️ Understanding customer pain-points through continuous user research ✔️ Requirements gathering ✔️ Information Architecture ✔️ User flow design and customer journey mapping ✔️ Rapid prototyping ✔️ Designing for Accessibility ✔️ User testing ✔️ User stories & Acceptance criteria Some of my many past clients include: EDUCATION & PUBLISHING Bloomsbury Publishing Classlist Elsevier Magoosh Microbit Taylor & Francis E-COMMERCE Danone Liverpool Football Club Puma ENERGY & COMMS British Gas British Telecom Bulb Energy FINANCE Allegiant Finance Benetic Ernst & Young Morningstar HEALTH CARE AAH Alcon Galderma Medela Modus Mount Sinai Santen SAAS Includia Mailosaur Vee-Help Venzee TRANSPORT Lexus Michelin Toyota Volkswagen TRAVEL & TOURISM Butlins Edinburgh Zoo Jacks Flight Club Sonnet 4.6

UI UX Designer with 10+ years of experience for complex B2B and SaaS products where too many roles, actions and edge cases collide in one place ✔️Users get lost in workflows and training takes too long ✔️The product has grown feature by feature, but the interface no longer feels structured ✔️Dashboards look overloaded, yet still fail to show the right information at the right time ✔️Teams struggle to balance business logic, usability and scalability ✔️Developers lack a clear system, so the product becomes inconsistent and expensive to maintain ✔️The real risk is not bad visuals, but lost efficiency, weak adoption, and missed revenue because the complexity is not managed well 👉If this sounds familiar, your product likely needs stronger UI UX designer, not more features What My Clients Say about me as a UI UX Designer SaaS 🇺🇸 CEO of Whiterock, Software Startup - "We're most impressed with the ability to come up with a system to bring design solutions" 🇮🇪 CTO of ResHub, Healthcare Startup - "Took way more responsibility than we asked and we were so happy with the results" What should you know about my design projects? 🔹Increase revenue via UI UX by 36% 🔹The clients with my design raised $142 million in investment 🔹107 successful projects I design SaaS dashboard, CRM design, B2B platform design solutions that turn messy workflows into clear, scalable interfaces. 10 years of experience as UI UX Designer, B2B Designer, my mission is to help SaaS products win users’ hearts through pragmatic UX/UI design. I turn complex ideas into visually engaging, intuitive, user-friendly interfaces that clearly support and drive your business goals. What I Do as a SaaS Product Designer & Dashboard UI Designer I have extensive experience working with SaaS products, B2B platforms and Warehouse design, focusing on creating exceptional user experiences 💎SaaS Product Design: I've designed interfaces for multiple SaaS products across various industries, improving usability and functionality 💎UI/UX Dashboard Design: Dashboards are often the heart of a SaaS product. I design UI/UX dashboards that present large amounts of data in a structured, functional, visually appealing way 💎As a CRM designer I create CRM interfaces from customer profiles to communication logs and performance metrics 💎Wireframing & Prototyping: Using Figma, Sketch, Adobe XD, I create low-fidelity wireframes and high-fidelity prototypes that are tested and validated by users before development begins 💎UX Research & User Testing: Understanding the user is essential. I conduct thorough UX research and user testing to inform design decisions and refine the final experience 🛠️Skills & Tools which I use as a B2B SaaS Designer Figma Adobe XD Sketch SaaS UX UI Wireframing & Prototyping SaaS Design UX/UI Design UI/UX Research Design Systems UI UX dashboard User-Centered Design (UCD) Dashboard Design CRM Interface Design Data Visualization Mobile & Web App Design Responsive Design User Flows and Journey Mapping Collaborative Design Tools (InVision, Zeplin, Miro, etc.) Why Choose Me as UI UX Designer 🔹User-Centered Approach: I am passionate about understanding users and their needs, ensuring every design decision prioritizes user experience. UX design SaaS, UI UX designer SaaS 🔹Experience in UI UX SaaS and B2B Platform: I have hands-on experience designing for both SaaS and B2B product (b2b web design), understanding the complexities and unique challenges of these platforms. I focus on product design saas and complex UX flows 🔹Strong Collaboration Skills: As a Product designer SaaS, I work closely with cross-functional teams to ensure the design vision aligns with technical and business goals 🔹End-to-End Design: From concept sketches to final high-fidelity prototypes, I deliver end-to-end design solutions. As a dashboard designer I improve data visualization 🔹Focus on Business Impact: I design with the bigger picture in mind, creating products that deliver excellent user experience and drive business growth If you need product UI across devices, I also work as a ux ui app designer 🏆 What can we solve and achieve together? * As a UI Designer, I transform outdated, hard-to-use software into intuitive and professional interfaces * Improved scalability through a focus on UI UX Design, UIKit, and business-product logic * Support for various screen resolutions with responsive design * Interface updates with a new component library during migration to a new front-end framework * Building scalable, consistent, responsive, intuitive B2B software from scratch, starting from the first iteration If you're looking for a UI UX Designer with deep experience in SaaS product, B2B platform dashboard design, I can help you create a product your users will love and your business can grow with. 🎁 Contact me and get a FREE personal roadmap for your future Unicorn!

SaaS and digital product teams hire me when users are dropping off and the usual fixes aren't working. My work combines UX design and UX research to find exactly where and why users disengage, then design and test the improvements that move the metrics that matter. ▸ You might be in the right place if: Your product has traffic or signups but conversion or retention is lower than it should be You've had designers or audits before but nothing meaningfully changed You need someone who can own the problem end to end, not just deliver a report or a Figma file You want research-backed decisions, not assumptions ▸ What working with me looks like: I start by finding the real problem, through user interviews, usability testing, behavioral analysis, and journey mapping. Most teams discover the issue they thought they had isn't the actual issue. Then I design the solution, wireframes, flows, prototypes, and specs your developers can build from immediately. No theoretical recommendations. No endless Figma exploration. Then I tie it to outcomes, conversion rates, onboarding completion, trial-to-paid, retention. The work isn't done when the design is delivered. It's done when the metrics move. ▸ This is not the right fit if you're looking for: A quick visual refresh or UI polish Someone to execute a brief without questioning it A one-off audit with no follow-through ▸ A bit about me: I'm a UX Designer and UX Researcher with a Master's in Service Design from the Estonian Academy of Arts. I've led UX strategy and research for enterprise clients including VML (Dubai), QSAS (Saudi), the City of Tallinn, Riga Airport, alongside SaaS and digital product teams across Europe and the Middle East. On Upwork I'm Top Rated Plus with a 100% Job Success Score. Also found via these searches: User Experience · UX Design · UX Designer · User Experience Design · UX Research· UX Researcher · Usability Testing · Conversion Rate Optimization · A/B Testing · App Design · Web Design · Product Design · Prototyping · Wireframing · User Flow · User Interface Design · Digital Product Designer · Experience Designer · User Research · Qualitative Research · Journey Mapping · Information Architecture · Design Thinking · SaaS Product Design · Figma Design · Product Designer · Interaction Design · Wireframe · Landing Page Optimization · Funnel Optimization · Customer Experience · UI/UX · Product Strategy · Product Experience · WCAG · UX Audit · UX Strategy · User Testing · Ecommerce UX · Mobile UX · User Onboarding · CRO · Funnel Analysis

Most people hire a researcher, a designer, and a developer - then lose half the insight in the handoffs between them. I do all three, so the thing you ship is the thing the research actually pointed to. 17 years in B2B SaaS UX. I spent seven of them at an industrial software company consolidating 54 legacy apps into one platform (it won a Red Dot Design Award). I hold an MSc in Statistics and a PhD candidacy in behavioral science, so "data-informed" isn't a buzzword here, I can run the study, read the numbers, and tell you what they don't say. What you get: Research - interviews, usability testing, surveys, mixed-methods synthesis. I turn messy qualitative data into traceable insights and opportunity maps, not vibes. Design - end-to-end product and UX design for genuinely complex tools. Information architecture, flows, interaction design, design systems. Build - I ship working software. I've designed and launched apps and web tools. I'm especially a good fit if you're a B2B SaaS team or founder with a hard problem and not enough people to throw at it. I work best owning a problem from discovery through to working product, instead of handing off a deck and disappearing. Send me the problem and let's talk.

🚀 I design clean, intuitive, and scalable UX for SaaS platforms, AI tools, and data-heavy dashboards. With 11+ years of experience, I specialize in simplifying complex workflows into clear, high-performing user experiences. I’m a Senior UX Designer with 11+ years of experience crafting high-performing, user-centered digital products — now merging design strategy with AI-driven efficiency. I specialize in SaaS platforms, CRO experimentation, and data-heavy product interfaces, helping startups and enterprises alike simplify complexity and drive measurable results. My workflow integrates AI tools like ChatGPT, Midjourney, and Automato AI for faster ideation, research synthesis, and A/B testing insights — without compromising creativity or usability. Having led UX efforts for AI, Fintech, and eCommerce products, I bring a balance of research, design systems, and growth strategy. Whether it’s improving a funnel’s conversion rate or redesigning a multi-role dashboard, my focus is always on delivering impact — not just visuals. Let’s transform your product experience with design that’s intelligent, scalable, and conversion-focused.

I help businesses build digital products that are reliable, intuitive, and high-quality. With a background in Visual Design and a Postgraduate degree in UX, I’ve moved beyond just "making things look pretty"—I focus on making sure they work. If you are struggling with bugs, confusing user flows, or you don't know why users are leaving your app, I can help. How I add value to your project: Manual QA & Usability Testing: I don't just find bugs; I find friction. I test your product from a human perspective, identifying inconsistencies and technical errors before they reach your customers. User Research & Interviewing: I am an experienced moderator. I conduct natural, engaging interviews that make users feel at ease, allowing me to uncover deep insights that standard surveys miss. Strategic UX Design: I define information architecture and user journeys. I specialize in the logic behind the screen—ensuring every click makes sense. Agile Collaboration: I speak the language of developers and product owners. I use Jira, Figma, and TestFlight to ensure smooth handoffs and clear bug reporting. My Toolkit: Testing: Manual QA, Bug Reporting (Jira/Trello), TestFlight, Usability Testing. Research: User Interviews, Moderation, Miro, Notion. Design: Figma (Prototyping & Flows), Design Thinking. Whether you are launching an MVP or optimizing an existing platform, I ensure your product is polished, functional, and user-approved. Let’s connect and make your product reliable!

Most teams want AI in their product, but few know where it actually belongs. I am Yuriy, Founder of Cieden. We are a specialized Product Design Agency and UX Engineering partner sitting at the intersection of High-End Aesthetics, Business Intelligence, and Technical Architecture. We have moved beyond the "design-only" model. We merge Senior UI UX Design with Front-End Engineering to ship functional prototypes in code (React, Next.js, Convex, Vercel) while traditional agencies are still polishing static Figma files. You get the output of a designer and a developer in one workflow, eliminating handoff friction, coordination overhead, and UX debt by default. Core Value Proposition: ◾️ Agentic UI & AI Orchestration. We design interfaces for Autonomous Agents, Multi-Agent Systems, and Agent Orchestrators. We specialize in Human-in-the-loop (HITL) workflows, making complex AI logic steerable and transparent. ◾️ Generative UI & LLM Integration. Expertise in building custom wrappers and interfaces for GPT-4o, GPT-5, Claude 3.5/4, and Gemini. We create Generative UI that adapts dynamically to model outputs. ◾️ Rapid Prototyping & MVP Velocity. We ship clickable, code-based prototypes for user validation in 4 weeks. Our record includes a multimodal banking MVP for 200M+ users in just 2.5 weeks. ◾️ UX Engineering & Design Systems. We deliver Design Systems in Code, managing Design Tokens, Storybook documentation, and Chromatic UI testing. We commit UI fixes directly to your GitHub/GitLab repository. Our Stack: ◾️ Design: Figma, FigJam, Claude Design ◾️ AI: Cursor.ai, Claude Code, ElevenLabs, AG-UI, Next.js, Convex, OpenAI, Gemini, Perplexity ◾️ Design systems in code: Unlike others, we do UX Engineering, so we provide components in React code, create storybooks, and set up chromatic UI testing; we also commit UI fixes. ◾️ Collaboration: Notion, Jira, Slack, Google Workspace Specialized Expertise: ◾️ SaaS & B2B Enterprise: Dashboards, CRM, ERP, and High-Density Data Visualization. ◾️ Fintech & Healthtech: Decision-making tools, secure portals, and HIPAA/GDPR-compliant UX. ◾️ AI Chatbots: Conversational AI, RAG-based interfaces, and Voice UX (VUI). ◾️ Product Strategy: Deep UX Research, User Interviewing, Persona Mapping, and Redesign Roadmaps. Proven Track Record: 🏆 Upwork Top Rated Plus with a proven track record of excellence; 🚀 Recognized among the Top 5 UX agencies by Clutch; 📈 10+ years providing complex UI UX solutions; 🎯 300+ UI UX design projects with real business outcomes; 💎 Consistently achieving 100% customer satisfaction thanks to our relentless focus on client needs. Clients: Apollo, Blizzard, MedEntry, elGrocer, Sitenna, Exceeders Collaboration Model: We attend your stand-ups. We act as your internal product design department, scaling up or down as your roadmap requires. If you’re ready to build an AI-driven product or transform your business with software and AI, let’s connect. The right strategy and execution can save you months of development time, reduce costly mistakes, and accelerate your path to growth.

I work with designers and product teams to help them validate their hypotheses, find new product ideas, research competitors, and improve conversions and user experience. What I can do for you: 1. UX Audit and CRO • I can audit your online store, website, or app, identify its core UX problems, and propose solutions to problems I’ve found. • You will get a list of problems, actionable recommendations, and mock-ups. 2. Customer and usability research. That includes: • Interviews • Surveys • Usability Testing • Customer Journey mapping • Work with product analytics 3. Market research and Competitor analysis

𝐄𝐥𝐞𝐯𝐚𝐭𝐢𝐧𝐠 𝐔𝐗, 𝐂𝐫𝐚𝐟𝐭𝐢𝐧𝐠 𝐔𝐈 ✨ ▪️Top-Rated Designer ▪️6+ Years of Experience ▪️User-centered Designs ▪️Quick Turnarounds & Flexible Hours ▪️Google Certified UX/UI Designer ▪️Website and Mobile App Designer ▪️Figma & Prototyping Skilled Designer ▪️Extensive experience in UX/HCI Research As an experienced UX/UI designer and researcher, I enjoy exploring users’ pain points and addressing them. I excel at crafting useful, user-friendly, visually appealing yet minimal mobile apps and website UIs. My portfolio spans web and mobile app design, dashboard interfaces, landing pages, and web applications, including SaaS and B2B products. With broad industry experience, I focus on human-centered and universal design principles to deliver top-tier user experiences tailored to each client’s unique vision. 𝐈 𝐚𝐦 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐝 𝐢𝐧 𝐝𝐞𝐬𝐢𝐠𝐧𝐢𝐧𝐠 𝐰𝐞𝐛𝐬𝐢𝐭𝐞𝐬/𝐦𝐨𝐛𝐢𝐥𝐞 𝐚𝐩𝐩𝐬: AI healthcare, AI Marketing, Booking systems, e-commerce, Educational, Real estate, Social and Lifestyle, B2B, SAAS, Fintech, Crypto, Startups, Travel and Hotels, AI solutions 𝐌𝐲 𝐔𝐈 𝐒𝐤𝐢𝐥𝐥𝐬𝐞𝐭: ◦ Mobile app - UI designing ◦ Websites - UI Designing ◦ Color, Contrast, Typography, Visuals ◦ Clickable Prototyping ◦ Responsiveness designing ◦ Dashboard designing ◦ Animation ◦ Autolayout ◦ Component designing 𝐌𝐲 𝐔𝐗 𝐒𝐤𝐢𝐥𝐥𝐬𝐞𝐭: ◦ UX Research ◦ User Need Analysis ◦ Ideation ◦ Sitemap ◦ Navigation ◦ User journey ◦ User persona ◦ User Flow ◦ Human-centered designing ◦ HCI principles ◦ UX design principles ◦ Accessibility designing ◦ Universal designing ◦ Design Consistency Check ◦ CTA Designing ◦ Wireframing ◦ UI development ◦ Heuristic Evaluation ◦ User Testing ◦ Usability Testing ◦ Design Reviews Reports/Live Call ◦ Redesigning of UI with better UX 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐝 𝐢𝐧 𝐟𝐨𝐥𝐥𝐰𝐨𝐢𝐧𝐠 𝐭𝐨𝐨𝐥𝐬: ◦ Figma (Expert) ◦ Adobe XD ◦ Balasmiq ◦ Axure ◦ Justinmind ◦ Marvel ◦ Webflow ◦ Penpot 𝐌𝐲 𝐖𝐨𝐫𝐤 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: I alter my work strategies according to the nature of the work and the client's requirements: 𝐅𝐨𝐫 𝐃𝐞𝐬𝐢𝐠𝐧𝐢𝐧𝐠 𝐔𝐈𝐬: User Need Analysis → Requirements → Ideation (Competitive research, user research) → Design System → Wireframing → Visuals and Assets → UI Designing → Client Feedback ↔ Changes (if required) → Delivery. 𝐅𝐨𝐫 𝐑𝐞-𝐝𝐞𝐬𝐢𝐠𝐧𝐢𝐧𝐠 𝐔𝐈𝐬: User Need Analysis → Ideation (Competitive research, user research) → Design System Check (Color, font, visuals) → Functionality Check → Wireframe/UI Design Review → Redesigning Wireframing /UI → Client Feedback/User Testing ↔ Changes (if required) → Delivery. 𝐔𝐗 𝐑𝐞𝐯𝐢𝐞𝐰 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: Briefing → Research (Competitive research, user research) → Conducting interviews and test sessions (where required) → Evaluating the UX → Reporting Feedback/Suggestions. 𝐖𝐡𝐲 𝐌𝐞? 🙋🏻 ⚡︎ Figma Expert ⚡︎ Specialized in User Experience Design ⚡︎ More than 6+ Years of Experience ⚡︎ Up-to-date with UX/UI trends ⚡︎ Detailed UX Review via Zoom/Google Meet ⚡︎ Expert in Agile Environment ⚡︎ Micro-manage the design changes with your team ⚡︎ Experience with a variety of tools ⚡︎ Software engineering background helps me understand the technical and UX issues effectively 𝐑𝐞𝐚𝐝𝐲 𝐭𝐨 𝐭𝐚𝐤𝐞 𝐲𝐨𝐮𝐫 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬 𝐭𝐨 𝐭𝐡𝐞 𝐧𝐞𝐱𝐭 𝐥𝐞𝐯𝐞𝐥? 𝐋𝐞𝐭'𝐬 𝐰𝐨𝐫𝐤 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫! 🚀📈 I'm committed to delivering high-quality designs that drive client success. Eager for new collaboration opportunities! With a passion for excellence and a focus on results, I'm here to bring your ideas to life. Click '𝐇𝐢𝐫𝐞 𝐌𝐞' now, and let's create something exceptional together! 🔑𝐊𝐞𝐲𝐰𝐨𝐫𝐝𝐬: UI/UX, UX, UI, User Interface Design, UI Design, UX Design, mobile app designer, Landing Page Design, Web & Mobile Design, Responsive Design, User Experience Design, Website, responsive web design, FinTech, eCommerce web design, SaaS product, user flow, eCommerce app design, Principle GUI design, iOS app design, Platforms, SaaS platform, Animations creation, web designer, sleek design, crypto, UX/UI specialist, design strategist, digital designer, product strategist, user interface expert, UX architect, UI analyst, AI Medical app designs, marketplace designs, mobile design specialist, usability expert, interaction design specialist, user-centric designer, design consultant, visual design expert, app user interface, Figma, Figma expert, UX UI designer, Figma designer, website designer, landing page designer, landing page design, app designs, mobile screen designs, Mockup design, style guide, dashboard designs, dashboard designer, Mobile UI, Mobile designer, website redesign, Visual Design, Visual Designer, Branding, icon design, mobile UX/UI designer, Design Systems, Wireframing, Prototyping, User-Centered Design, Mobile App Design, SaaS, mobile app redesign, Usability Testing, App Interface Design, Seamless Experience, Design Optimization, Interaction Prototyping, UX/UI Strategy, MVP, AI App Designs, AI Designer

Senior SaaS & Mobile UI/UX Designer with 7+ years designing B2B SaaS platforms, mobile apps (iOS & Android), and web products in Figma. I specialise in SaaS dashboards, admin panels, complex data interfaces, and native mobile design — helping startups ship intuitive, conversion-focused products from first wireframe to dev-ready design system. 🟢 Projects $2,000+  ·  🤝 Open to ongoing design partnerships 🇪🇺 Europe-based  ·  🇺🇸 Fluent English  ·  🏆 100% Job Success  ·  200+ products shipped Click "INVITE" to discuss your project. SaaS Product Design B2B SaaS dashboards · Admin panels & back-office tools · Data tables & complex filtering · Reporting & analytics UX · Multi-tenant SaaS · Settings, billing, roles & permissions · SaaS onboarding & activation flows · Customer portals · Integration / API setup UX · Empty, loading & error states · CRM, ERP, workflow automation, vertical SaaS Mobile App Design Native iOS (Human Interface Guidelines) · Native Android (Material Design) · React Native & Flutter UI · Mobile onboarding · Push notification UX · Mobile-first responsive · Gestures & microinteractions · Mobile dark mode · App icons · App Store & Google Play assets · Cohesive iOS/Android design systems Also AI products · LLM interfaces · AI chat UI · Design systems · Interactive prototypes · Landing pages · Conversion funnels Selected Results B2B SaaS — workflow automation platform Admin panel cut new-account setup time by 40% Dashboard redesign +55% weekly active usage Cleaner data hierarchy −30% support tickets Logistics SaaS — pharmacy ordering +120% order processing efficiency −35% user errors after usability rework −50% manual operator tasks SaaS analytics platform — reporting redesign +45% feature adoption after onboarding rework Reworked complex data tables and filtering UX HealthTech mobile — iOS & Android patient app +80% user retention after redesign 2.5× faster onboarding via redesigned mobile flow FinTech mobile — iOS & Android banking app +38% session length, +22% feature adoption Cohesive iOS/Android design system shipped HR SaaS — employee management platform Designed onboarding, settings & permissions UX +50% admin task completion after redesign Reusable design system shipped to engineering AI product — LLM-powered assistant +60% task completion via clearer chat UI states Reusable AI pattern library shipped How I Work Discovery — business goals, users, competitors Research & flows — user research, audit, IA, user flows Wireframes — low-fi structure, fast iteration UI design — high-fidelity screens, design system Prototype — interactive Figma, usability testing Handoff — dev-ready specs, components, ongoing support Common Requests I Deliver SaaS dashboard redesign · New SaaS MVP from scratch · Admin panel UX overhaul · Data table & filter UX · Settings, billing & permissions design · iOS app design from scratch · Android app redesign · Cross-platform mobile design system · Mobile onboarding redesign · Design system audit & build · Figma file cleanup & component library · Landing page for SaaS · Marketing site for mobile app Why SaaS & Mobile Teams Hire Me 7+ years specialising in SaaS product design and mobile app design 100+ SaaS dashboards and admin panels shipped 80+ mobile apps shipped across iOS and Android Fluent in Human Interface Guidelines and Material Design Strong handoff: clean Figma files, components, tokens, documented states Embedded with engineering — I think in components and design systems 20+ talks and workshops on SaaS UX and mobile design Industries SaaS · B2B SaaS · FinTech · HealthTech · Logistics · E-commerce · EdTech · MarTech · HR Tech · AI / ML products Tools Figma (Auto Layout, Variables, Components) · Adobe XD · Adobe Illustrator · Adobe Photoshop · Maze · Miro · Notion · Jira · Principle · ProtoPie Skills SaaS — SaaS Design · B2B SaaS Design · SaaS UX · SaaS Product Design · SaaS Dashboard Design · Admin Panel Design · Back-Office UX · Data Table Design · Multi-Tenant SaaS · SaaS Onboarding · Activation Flows · Customer Portal Design · CRM UX · ERP UX · Workflow Automation UX · Vertical SaaS Mobile — Mobile App Design · Mobile UI Design · Mobile UX · iOS Design · Android Design · Native App Design · React Native UI · Flutter UI · Mobile-First Design · Push Notification UX · Mobile Dark Mode · App Icon Design Core UX/UI — UI/UX Design · UX Design · UI Design · Product Design · Web Design · Wireframing · Prototyping · Design Systems · User Research · Usability Testing · Information Architecture · Interaction Design · Responsive Design · Accessibility · WCAG · Design Handoff · Conversion Rate Optimization · Landing Page Design AI Products — LLM Interfaces · AI Chat UI · AI Product Design Open to long-term retainers, embedded design partnerships, and one-off projects. Happy to jump on a quick call.