Hi, I'm Alex! I am a UX Researcher with 4+ years of experience across projects in my college coursework and industry with companies like Blink UX and Meta. I have experience conducting generative and evaluative research, analyzing research findings, and delivering actionable insights through comprehensive research reports and presentations to drive product development. I also have experience with statistics and quantitative analysis as well, and am always willing to independently and quickly learn any skills that I haven't fully mastered if the project asks for it.

I help businesses turn more visitors into customers by optimizing websites with a mix of CRO, UX research, and SEO strategy. I’ve spent the last several years working in B2B SaaS and digital marketing, where I: - Increased landing page conversions by 39% in 3 months through A/B testing and UX improvements - Drove a 71% lift in organic traffic with SEO audits, content optimization, and technical fixes - Ran usability studies, heatmap analyses, and customer interviews to uncover friction points in the buyer journey - Built and tested website variants with HTML and CSS, collaborating closely with developers and designers I take a data-driven but human approach: combining analytics, testing tools, and real user feedback with clear communication and collaboration. Clients value my ability to translate complex insights into actionable website improvements. What I can do for you: - Conversion Rate Optimization (CRO) - A/B & Multivariate Testing (Convert, VWO, Optimizely) - UX Research & Usability Testing (Hotjar, session recordings, surveys, interviews) - Website Audits & Strategy - SEO Audits (on-page, technical, and content optimization) - Analytics Setup & Insights (GA4, Looker Studio dashboards, event tracking) If you’re looking for someone who can dig into your data, uncover what’s holding back conversions, and help you grow with practical improvements, let’s connect. I’ll treat your website like it’s my own and collaborate with you every step of the way.

Hi! I'm Francesca & I work as a UX Research partner, helping teams understand user experience issues. I transitioned from market research to UX research, making use of strategic & tactical methods. I've partnered with international clients across SaaS, retail, e-commerce, environmental, and entertainment industries to support confident, research-backed decisions. I specialize in helping B2C and NGOs as a one-off or long-term research partner. 💌 Send me a message to get started on a project.

Hi, I'm Philipp! I'm a UX Researcher with more than 4 years of experience in conducting qualitative and quantitative User Research on an international level for big companies like C&A and ALDI. I also help companies scale their User Research and UX maturity to the next level by developing and implementing processes and solutions that streamline research operations, integrating user insights into strategic decision-making, and empowering cross-functional teams to adopt a user-centered mindset. What I offer: Full Research Cycle: Don't worry about recruitment. I offer the whole research package, including recruiting the right users that represent your target group. - Moderated / unmoderated usertests - Interviews - Surveys - Diary Studies - Focus Groups - Tree Testing - Card Sorting - Contextual Inquiry - Heuristic Evaluation - Customer Journey Mapping - Benchmarking (e.g. SUS, SEQ, CSAT, CES) - UX Consulting

I help SaaS startups and tech companies turn complex products into intuitive experiences that improve onboarding, increase conversions, and support growth. With 7 years across product design, UX UI, SaaS platforms, mobile and web apps, I bring product strategy and polished interface design to every project. ➔ What I do: Product design: I design SaaS platforms, dashboards, mobile apps, and web apps that simplify complex workflows, improve usability, and help users complete key actions with less friction. UX Strategy: I map user journeys, information architecture, onboarding flows, and core product requirements so the experience is clear and intuitive end to end. UX UI Design: I create clean, modern Figma interfaces that make complex products easier to use and keep every screen aligned with your product goals, brand direction, and user needs. Webflow: If needed, I build responsive enterprise sites that support the product. Webflow support: when your product needs a launch-ready site, I can design and build responsive Webflow landing pages and CMS pages that support demos, lead generation, and launches. ➔ Who I work with: I partner with funded SaaS startups, AI companies, FinTech platforms, B2B software teams, and premium health and wellness brands that need intuitive product design, clear onboarding flows, mobile apps, dashboards, and scalable Figma design systems. ➔ Services: • SaaS product design for dashboards, user portals and admin tools. • UX UI redesigns to reduce friction and drop off. • Product discovery and UX strategy to clarify flows before design. • Figma design systems built for scale. • Webflow launch support for responsive landing pages, SaaS websites, enterprise. marketing pages, and CMS-driven pages. ➔ Results: • AI SaaS platform: improved search efficiency by 200%, and cut admin tasks by 70% through clearer flows and streamlined dashboards. • SaaS onboarding project: 200+ user interviews and a UX redesign increased onboarding success by40%. • FinTech product redesign: reduced payment drop-off by 30% and increased transactions by 15% by simplifying the payment flow. • Mobile app launch: led wireframing and mobile UX, increasing signups by 27% through improved onboarding and social invites. • Responsive web redesign: reduced bounce rate by 35% and helped generate $30,000 in revenue within 6 months through a clearer site structure and a conversion-focused design. ➔ Process: • Discovery: I align on goals, users, constraints, success metrics, and product requirements. • UX strategy: I map flows, information architecture, and onboarding paths. • Design: I create high-fidelity Figma screens, components, and prototypes. • Review and iteration: I refine with structured feedback. • Developer handoff: I deliver dev-ready Figma files. ➔ Why should you hire me? I bring product thinking and clear execution, not just polished screens. With 7+ years across SaaS, AI, mobile, and Webflow launches, I design experiences that are clear for users, practical for devs, and aligned with business goals. I move fast, communicate clearly, and build scalable design systems. If you're looking for a product designer who can turn complex workflows into clear, scalable digital products, send me your goals, timeline, and current stage. I'll review the scope and recommend the best next step.

Hi! I'm a UX Researcher dedicated to helping businesses create intuitive, user-centered digital experiences. I provide research-driven insights that help you understand your users, identify usability issues, and make informed design decisions. Whether you're launching a new product, improving an existing website, or validating ideas before development, I deliver actionable recommendations that reduce guesswork and improve user satisfaction. My UX research services include: User interviews Usability testing Competitor analysis User personas Customer journey mapping Surveys and data analysis Heuristic evaluations UX audits with clear, prioritized recommendations I focus on delivering clear, practical findings—not just reports—so you can confidently improve your product and create experiences your users will love. I'm committed to clear communication, timely delivery, and high-quality work tailored to your project's goals. Let's work together to build products that are both user-friendly and business-focused.

I’m a UX Researcher with 4+ years of experience helping startups and growing businesses understand their users, uncover pain points, and design products that truly work. My expertise spans usability testing, user interviews, surveys, and ethnographic research, with a proven track record of transforming raw data into actionable insights. I specialize in: Research Methods: Usability Testing, A/B Testing, Surveys, Card Sorting, Heuristic Evaluations Analysis & Strategy: Journey Mapping, Persona Development, Affinity Mapping, UX Strategy Tools I Use: Figma, Maze, Optimal Workshop, Dovetail, Smartlook, Mixpanel, Google Analytics What sets me apart is my ability to bridge research and strategy—delivering clear, engaging reports and recommendations that guide design teams and stakeholders toward user-centered solutions. Whether you need to validate a prototype, understand customer behavior, or redesign a user journey, I’ll bring a structured research approach and deliverables that drive measurable impact. Let’s collaborate to create products your users love.

Are users abandoning your product before they realize its true value? You're not alone — most startups struggle to understand what's preventing user engagement, conversion, or retention. I help you fix that. I'm a UX researcher for startups and digital products. I uncover the “why” behind user behavior — so your team can make confident decisions, improve experiences, and grow faster. With me, you get: 🎯 In-depth user research and usability testing 🧠 Clear, actionable insights 📈 Help validating your MVP, feature ideas, or redesign 🔍 Expert research on user needs, motivations, and friction points I've worked with early-stage startups and growing teams to solve questions like: • Why are users giving up after onboarding? • What's stopping them from completing key actions? • What features do they actually need? I don’t just deliver reports. I offer clarity — so you can make product decisions with confidence, quickly and without guesswork. Let’s talk if you need user research that drives real results. 📩 Send me a message and let’s uncover what’s holding your users back.

Great products don't start with beautiful interfaces—they start with understanding people. I'm a Product Designer and UX Researcher with an academic background in Design, specializing in transforming complex user insights into meaningful digital experiences. My work combines qualitative research, design thinking, and product strategy to help teams make informed decisions instead of relying on assumptions. Whether I'm analyzing user interviews, synthesizing research findings, evaluating user journeys, or designing intuitive interfaces, my goal is always the same: create solutions that are both useful for users and valuable for businesses. I can support projects involving: • UX Research & Design Research • User Interviews & Qualitative Analysis • Research Synthesis & Insight Generation • User Journey Mapping & Personas • Information Architecture • Wireframing & Prototyping (Figma) • UX Audits & Usability Evaluation • Product Strategy & Feature Discovery • Interface Design for Web & Mobile Products What sets me apart is my ability to bridge research and design. Rather than treating research as a separate phase, I use evidence to guide every design decision, ensuring that products solve real problems and create measurable value. I particularly enjoy collaborating with startups, SaaS companies, healthcare, education, and research-driven teams that value thoughtful product development and user-centered decision-making. If you're looking for someone who can turn complex information into clear product direction and intuitive user experiences, I'd be glad to help bring your project to life.

I help product teams understand user behavior, identify friction points, and turn research insights into clear product decisions that improve usability, conversion, and overall product performance. ABOUT ME I help product teams understand why users struggle, hesitate, or drop off, and turn those insights into actionable product decisions. My background combines UX research, behavioral analysis, and product experience design. Over the past 4+ years, I have worked across international consultancy, SaaS, and automotive environments, helping teams uncover user needs, identify friction points, and improve digital experiences through research-driven decision making. Most recently, I have been involved in behavioral research and usability testing for future mobility experiences, translating complex user insights into strategic product recommendations. I have also supported public institutions, SaaS products, and digital services through user research, UX strategy, accessibility, information architecture, and service improvement initiatives. MY AREA OF EXPERTISE INCLUDE • UX Aaudits & Heuristic Evaluations Expert evaluation of digital products to identify usability gaps, friction points, and conversion barriers. • User Interviews & Usability Testing Planning and conducting qualitative research (interviews, usability tests) to uncover user needs, behaviors, and decision drivers. • Product Discovery & Concept Validation Supporting early-stage product strategy by validating ideas, assumptions, and concepts through structured user research. • User Journey Mapping & Worflow Analysis Mapping and analyzing end-to-end user journeys to identify critical friction points, drop-offs, and opportunities for optimization across the full experience. • Survey Design & Behavioral Research Designing and analyzing surveys to capture structured user feedback and behavioral insights. • Information Architecture Designing and optimizing information structures to improve clarity, usability, and navigation efficiency, ensuring users can easily find and understand what they need. • Conversion & Activation Research Analyzing user behavior to understand conversion and activation patterns, identifying barriers in the user journey, and defining opportunities to improve engagement and business outcomes. • Research Synthesys & Insight Generation Synthesizing qualitative and quantitative data into clear, actionable insights. • UX Strategy & Product Reccomendations Translating user insights into informed decisions by aligning user needs, business goals, and product opportunities. MY APPROACH I work with both qualitative and quantitative research methods to help teams understand not only what users do, but why they do it. My approach is grounded in psychology, behavioral and design thinking, and evidence-based decision making. Rather than jumping directly into solutions, I focus on identifying the real problem first, ensuring product decisions are driven by user needs, business objectives, and measurable outcomes. LET’S WORK TOGETHER Whether you're validating a new product idea, improving an existing experience, or trying to understand where users are getting stuck, I can help you uncover the insights needed to move forward with confidence. Feel free to get in touch. I'd be happy to have a chat about your project and see how I can help.