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$80/hr
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7𝟬 + 𝗯𝗿𝗮𝗻𝗱𝘀 𝘀𝘂𝗽𝗽𝗼𝗿𝘁𝗲𝗱 | 𝟰𝟬𝟬+ 𝗽𝗮𝗴𝗲𝘀 𝘄𝗿𝗶𝘁𝘁𝗲𝗻 | 4𝘅 𝗮𝘃𝗴. 𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝗟𝗶𝗳𝘁 | 𝗘𝘅𝗽𝗲𝗿𝘁-𝗩𝗲𝘁𝘁𝗲𝗱
Your website has about 5 seconds to convince your visitor to keep going.
If they have to work to understand what you do or why it matters,
they will not stay long enough to discover how good you actually are.
When that happens, it is rarely a brand or design problem.
It is a thinking problem.
And when the thinking is thin, no amount of copy or visual polish will save it.
This is the gap I work in.
I help teams fix the thinking underneath their brand and marketing decisions, before they rush into execution.
In practice, that means turning fuzzy ideas into clear positioning,
then translating that thinking into strategic assets teams can actually use:
websites, landing pages, sales decks, and messaging systems that hold up under pressure.
With nearly 15 years of experience as a brand strategist, I have guided more than 60 brands, from billion-dollar organizations to early-stage startups, by tightening the logic first and letting every asset follow from it.
𝗠𝘆 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵
Step 1. Deep discovery -- where I look at buyer judgment, market perception, and internal misalignment to find where your brand is currently losing its way.
Step 2. Positioning & your edge -- We identify the specific space that makes you the obvious choice for your ideal client.
Step 3. Messaging backbone -- I develop an actionable, ready-to-execute system that is ready to be put in action.
Step 4. Execution -- I translate the strategy into high-impact communication. This includes conversion copywriting for landing pages, sales decks that persuade, and website messaging that speaks directly to your audience’s needs.
𝗔 𝗳𝗲𝘄 𝗵𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀
‣ 70+ brands guided through high-level positioning and narrative revamps.
‣ 150+ Customer & Stakeholder Interviews to ground strategy in real-world data.
‣ Former CMO experience that allows me to see your brand through a business lens.
‣ 500+ landing pages written that on average 4x conversions
—
"𝑲𝒂𝒕𝒂𝒓𝒊𝒏𝒂 𝒊𝒔 𝒐𝒏𝒆 𝒐𝒇 𝒕𝒉𝒆 𝒎𝒐𝒔𝒕 𝒑𝒓𝒐𝒇𝒆𝒔𝒔𝒊𝒐𝒏𝒂𝒍 𝒊𝒏𝒅𝒊𝒗𝒊𝒅𝒖𝒂𝒍𝒔 𝑰'𝒗𝒆 𝒘𝒐𝒓𝒌𝒆𝒅 𝒘𝒊𝒕𝒉. 𝑺𝒉𝒆 𝒊𝒔 𝒗𝒆𝒓𝒚 𝒌𝒏𝒐𝒘𝒍𝒆𝒅𝒈𝒂𝒃𝒍𝒆, 𝒓𝒆𝒍𝒊𝒂𝒃𝒍𝒆, 𝒄𝒐𝒏𝒔𝒕𝒓𝒖𝒄𝒕𝒊𝒗𝒆, 𝒂𝒏𝒅 𝒔𝒉𝒂𝒓𝒑 𝒊𝒏 𝒕𝒉𝒆 𝒘𝒂𝒚 𝒔𝒉𝒆 𝒖𝒔𝒆𝒔 𝒉𝒆𝒓 𝒆𝒙𝒑𝒆𝒓𝒕𝒊𝒔𝒆 𝒕𝒐 𝒓𝒂𝒊𝒔𝒆 𝒊𝒎𝒑𝒐𝒓𝒕𝒂𝒏𝒕 𝒒𝒖𝒆𝒔𝒕𝒊𝒐𝒏𝒔 𝒂𝒃𝒐𝒖𝒕 𝒕𝒉𝒆 𝒑𝒓𝒐𝒋𝒆𝒄𝒕𝒔 𝒔𝒉𝒆'𝒔 𝒂𝒔𝒔𝒊𝒈𝒏𝒆𝒅. 𝑺𝒉𝒆 𝒉𝒆𝒍𝒑𝒆𝒅 𝒐𝒖𝒓 𝒄𝒐𝒎𝒑𝒂𝒏𝒚 𝒕𝒐 𝒃𝒖𝒊𝒍𝒅 𝒂 𝒓𝒆𝒂𝒍 𝒇𝒐𝒖𝒏𝒅𝒂𝒕𝒊𝒐𝒏 𝒂𝒔 𝒂 𝒃𝒓𝒂𝒏𝒅 𝒃𝒆𝒚𝒐𝒏𝒅 𝒘𝒉𝒂𝒕 𝒘𝒆 𝒄𝒐𝒖𝒍𝒅 𝒉𝒂𝒗𝒆 𝒆𝒙𝒑𝒆𝒄𝒕𝒆𝒅."
- André Borrel, Concentric
—
𝗖𝗮𝗹𝗹 𝘁𝗼 𝗮𝗰𝘁𝗶𝗼𝗻
If you’re looking for someone who asks the hard questions first, I’m your person. Drop me a message and let's talk.
Katarina N.
has worked
.
$20/hr
94%
Job Success
$100K+ earned
Available now
Offers consultations
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𝐇𝐞𝐥𝐩𝐢𝐧𝐠 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬 𝐬𝐜𝐚𝐥𝐞 𝐰𝐢𝐭𝐡 𝐜𝐨𝐡𝐞𝐬𝐢𝐯𝐞 𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐚𝐧𝐝 𝐡𝐢𝐠𝐡-𝐜𝐨𝐧𝐯𝐞𝐫𝐭𝐢𝐧𝐠 𝐰𝐞𝐛𝐬𝐢𝐭𝐞𝐬.
Since 2014, I’ve helped businesses scale with cohesive branding and high-converting websites. With over 𝟏𝟎 𝐲𝐞𝐚𝐫𝐬 𝐨𝐟 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐚𝐧𝐝 𝟓𝟎𝟎+ 𝐜𝐨𝐦𝐩𝐥𝐞𝐭𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬, I don’t just complete tasks; I partner with you to solve problems and deliver results.
𝐖𝐡𝐚𝐭 𝐈 𝐎𝐟𝐟𝐞𝐫:
- Brand Authority: Complete identity design (logos, packaging, marketing collateral) that builds trust.
- Web Solutions: Fast, user-friendly WordPress, Shopify, and custom sites designed to convert visitors into customers.
- End-to-End Support: From wire-frames to deployment and maintenance, I handle the technical heavy lifting.
𝐖𝐡𝐲 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 𝐌𝐞?
- 𝟒.𝟖/𝟓.𝟎 𝐑𝐚𝐭𝐢𝐧𝐠 with a focus on clear communication.
- Strategic approach tailored to your long-term goals.
- Reliable partner for ongoing digital needs.
Ready to launch a high-performing digital asset? Send me an invite, and let’s map out the right solution for your business.
Updated on: 15th June 2026
Shaheryar S.
has worked
.
Associated with
Digital Tunnel
$20K+
earned
$30/hr
94%
Job Success
$300K+ earned
Available now
Start of list.
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Most businesses don’t struggle because they lack ideas. They struggle because their visuals fail to communicate those ideas clearly.
A pitch deck that doesn’t convince, a brand identity that feels inconsistent, or marketing materials that don’t convert can quietly hold your business back.
This is where I come in.
I’m a Graphic Designer with over 8 years of experience, helping startups, agencies, and growing businesses turn raw concepts into clear, professional, and conversion-focused visual communication.
My work is not just about design. It’s about making your message easier to understand, your brand more consistent, and your content more effective across every platform.
I specialize in design systems that support real business use cases:
🎯 Brand Identity Design:
I create complete visual identity systems including logo design, typography, and color frameworks that ensure your brand looks consistent across web, print, and marketing materials.
📊 Presentation and Pitch Deck Design:
I design structured, high-impact PowerPoint and Google Slides presentations that communicate ideas clearly and professionally.
📄 Marketing Collateral Design:
From brochures and catalogs to flyers and sales sheets, I design marketing materials that are clear, engaging, and conversion-focused.
📚 Editorial and Layout Design:
Clean and structured layouts for ebooks, reports, and documents that improve readability and maintain a professional look.
📦 Packaging and Label Design:
Visually appealing packaging designs aligned with your brand and optimized for print and retail use.
📱 Social Media and Campaign Design:
Consistent, branded social media creatives that help maintain a strong digital presence.
My approach is simple: clarity, structure, and consistency across everything I design.
If you’re looking for a designer who can bring clarity to your ideas and a professional edge to your visuals, I’d be glad to work with you.
Send a message and let’s discuss your project.
Esha N.
has worked
.
$30/hr
95%
Job Success
$7K+ earned
Offers consultations
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I’m a Logo & Brand Identity Designer with 8+ years of experience helping businesses build strong, memorable, and consistent brands through logo design, branding, visual identity, graphic design, and UI/UX. I’ve worked with 100+ clients and well-known brands, delivering strategic design solutions that support business goals and help brands stand out in competitive markets.
My services include logo design, brand identity packages, brand guidelines, visual identity systems, branding assets, graphic design, and UI/UX design. I focus on clear communication, fast turnaround, and high-quality delivery, and I’m always available for calls to discuss project needs, creative direction, and timelines.
I work professionally under NDA when required and stay committed to client satisfaction, polished results, and smooth collaboration from start to finish. If you need a designer who can handle branding from concept to final delivery with confidence and consistency, I’m ready to help.
Aliya N.
has worked
.
$35/hr
89%
Job Success
$200K+ earned
Available now
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Hello Mariam here
I help authors, publishers, startups, and businesses create professional visual assets that communicate clearly and leave a lasting impression.
With 7+ years of experience, I specialize in:
Books – Formatting, layout, KDP/IngramSpark, eBooks, covers, journals, workbooks
Presentations – Investor pitch decks, sales decks, company profiles (PowerPoint & Google Slides)
Branding – Logo design, brand identity, guidelines, packaging
Print Materials – Brochures, flyers, catalogs, print-ready artwork
I believe good design is more than making things look attractive. It should communicate information clearly, strengthen your brand, and help you achieve your business objectives.
Send me a message with your project details. Let's make something awesome together.
Mariam S.
has worked
.
Associated with
Cali Creatives
$50K+
earned
$250/hr
100%
Job Success
$500K+ earned
Offers consultations
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🔸 Expert-Vetted | Top 1% on Upwork
🔸 Published in Vogue, Elle, WWD, Teen Vogue
🔸 Adobe Featured | Hand-picked among the best in their field
🔸 Upwork Skill Certified in Brand Identity
I don’t do branding. I do propaganda.
Most founders come to me at one of two moments: right before launch, when everything is riding on first impressions, or after realizing the brand they built in year one is holding them back in year three. Either way, the problem is the same. A logo isn't a brand. A name isn't a strategy. And a business without a cohesive brand identity doesn't just look unfinished, it leaves money, credibility, and opportunity on the table.
I'm Axel, a brand identity designer and naming expert with 20+ years of experience building brands that transform a founder's vision into lasting market value. I specialize in strategy-based brand identity for ambitious startups and scaling companies with their sights set on the top tier of their market, across lifestyle, hospitality, fashion, beauty, finance, food & beverage, health & wellness, and tech.
◼️ What working with me looks like:
Before we make any creative decisions, we align on strategy. Who you are, who you're for, and what makes you impossible to ignore. Then we build: naming, verbal identity, visual identity, brand guidelines, everything your team needs to show up consistently, whether that's on packaging, a pitch deck, or a homepage.
Founders who work with me walk away with a brand system built to grow with the business, one that commands the attention, credibility, and investment their work deserves.
◼️ Built for founders who are serious:
My background includes brand identity work for Airbnb, PepsiCo, Ralph Lauren, Martha Stewart, Elizabeth Arden, and Sur La Table, in addition to the startups and early-stage brands I'm most energized by on Upwork.
If you're launching, fundraising, rebranding, or scaling, your brand is either building your business or costing it. Let's make sure it's doing the former.
Send me a message to start the conversation.
◼️ WHAT I BUILD
▪️ Brand Naming & Naming Strategy
▪️ Brand Strategy & Positioning
▪️ Visual Identity & Logo Design
▪️ Verbal Identity & Brand Voice
▪️ Brand Identity Design & Systems
▪️ Rebranding & Brand Identity Refresh
▪️ Creative Direction
◼️ HOW WE WORK TOGETHER
▪️ Every project starts with strategy. If you want someone to execute a brief, I may not be the right fit. If you want someone to help you think through what your brand should stand for and then bring it to life, we should talk.
▪️ I work on fixed-rate contracts for most brand projects. My hourly rate applies to consulting and advisory engagements.
▪️ A free 15-minute discovery call is recommended. This ensures we're the right fit before either of us commits.
▪️ I don't offer unlimited revisions. I follow a proven methodology designed to get it right.
▪️ The best outcomes come from founders who trust the process and bring their vision openly. The brand becomes yours, we build it together.
Axel B.
has worked
.
$25/hr
95%
Job Success
$10K+ earned
Available now
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Hi, I’m Aizaan. I help startups, founders, and growing teams turn ideas, content, and brand direction into clear, professional visual assets across presentations, branding, and marketing ✨.
My work is focused on one thing: making your business easier to understand, trust, and remember 🧩.
Whether you need a pitch deck, sales presentation, brand guideline, logo system, social media campaign, white paper, brochure, or digital marketing asset, I create designs that feel structured, modern, and ready for real-world use 🎨.
What I can help with:
PRESENTATIONS & PITCH DECKS 📊:
Investor decks, sales decks, company profiles, sponsorship decks, product decks, and editable PowerPoint or Google Slides templates.
BRANDING & IDENTITY SYSTEMS 🏷️:
Logo design, brand guidelines, typography, color systems, brand kits, and scalable visual identity assets.
MARKETING & DIGITAL ASSETS 💻:
Social media graphics, brochures, white papers, one-pagers, ads, banners, email graphics, and campaign visuals.
SOFTWARES 🛠️:
I work with Figma, Adobe Illustrator, Photoshop, InDesign, PowerPoint, Google Slides, and Canva when needed.
You can expect clean files, clear communication, fast turnaround, and design decisions that are based on clarity, hierarchy, and business goals.
Rush delivery is available for select projects when the scope is clear ⚡.
If you need a designer who can support your brand across presentations, identity, and marketing visuals, feel free to reach out 📩.
Aizaan N.
has worked
.
United States
$20/hr
81%
Job Success
$8K+ earned
Available now
Offers consultations
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Hi i'm Kainat I help businesses create memorable brand identities, clear brand guidelines, and modern digital experiences that build trust and stand out in competitive markets.
I specialize in building memorable brand identities and modern websites that help businesses stand out, build trust, and attract customers.
𝗠𝘆 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲
✔ Logo/insignia/Mascot/ Wordmark Design
✔ Brand Identity Illustration and Design systems
✔ Brand Guidelines and Collateral
✔ UI/UX Design (Figma) based on band guidelines
✔ Branded Shopify Store Development
✔Branded Corporate Websites
✔ Branding for Webflow and Wix Websites
✔ Landing Page Development for Luxury and Corporate brands
✔ Website Branding Revamp
𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗖𝗮𝗻 𝗘𝘅𝗽𝗲𝗰𝘁
✔ Modern and professional designs
✔ User-focused website experiences
✔ Responsive and mobile-friendly layouts
✔ Clear communication throughout the project
✔ On-time delivery and reliable support
Whether you're launching a new brand, refreshing your identity, or building a website that converts visitors into customers, I can help bring your vision to life with a strategic and results-driven approach.
Let's discuss your project and create something that helps your business grow.
Keywords: Logo Designer, Brand Identity Designer, Branding Expert, UI/UX Designer, Figma Designer, Shopify Designer, WordPress Designer, Webflow Developer, Landing Page Designer, Website Designer, Website Redesign, E-commerce Designer.
Kainat M.
has worked
.
Associated with
Curate9 - Creative Design Agency
$1K+
earned
$75/hr
100%
Job Success
Available now
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🏆 TOP RATED PLUS ★★★★★ Recommended Freelancer on Upwork
Hi everyone,
I'm Susana Ríos, but you can call me "Su". I'm passionate about design and love exploring the interplay of shapes and colors to create delightful surprises with every stroke. With over 10 years of experience in graphic design, branding & illustration, I thrive on deeply understanding brands and uncovering their unique personalities.
Feel free to explore some of my work in my portfolio:
★ behance.net/yosoysuas
★ querubinstudio.com
★ dribbble.com/querubinstudio
As a proficient graphic designer and illustrator, I offer a range of services to elevate your projects, including:
► Unique logo concepts
► Original illustrations
► Brand guidelines
► Source files
► Quality service
► Effective communication
When you hire me, you're not just getting a design, but a commitment to excellence. I believe in diving deep into tasks to deliver results that exceed client expectations.
My work process revolves around mutual respect, openness, and honesty. Have a project in mind?
Let's discuss how we can collaborate for success.
Susana R.
has worked
.
$30/hr
87%
Job Success
Available now
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Your brand deserves more than a logo — it needs a story, a system, and a soul. I create cohesive visual identities and translate them into practical tools: websites, social templates, brand kits, and digital assets that keep your brand consistent and effortless to use.
With 10+ years of experience designing for brands like Alfa Romeo, Visa, Axios, and Four Seasons, I combine creative intuition with brand strategy to deliver design systems that feel both beautiful and purposeful.
Core Services:
• Brand Identity & Logo Design — bold, strategic, and timeless
• Brand Guidelines — clear rules for visual consistency
• Marketing & Digital Assets — unified visuals across all touchpoints
• Presentation & Pitch Decks — polished, on-brand storytelling tools
Why Clients Choose Me:
• Strategic Creativity — design that communicates, not just decorates
• Collaborative Process — I bring your vision to life with clarity
• Reliable Execution — deadlines met, expectations exceeded
Let’s craft a brand that speaks — not shouts.
If you share a few details about your project, I’ll quickly outline the best way to approach it — including timeline options and transparent pricing — so you know exactly what to expect before we begin.
Marianna A.
has worked
.