MY CREDO: Every brand deserves to be seen - with intention. I help brands build a strong, recognizable presence online through strategic content, cohesive visuals, and structured social media direction. I’m not just here to post - I build systems that make your brand look established, modern, and consistent. With 5+ years of experience in design and digital content creation, I combine: • Social media strategy • Visual identity development • AI-powered content production • Short-form video direction • High-quality graphic execution ⭐️ So you don’t need multiple freelancers managing different parts of your presence. What I Specialize In: ✔ Social media presence building ✔ Content structure & direction ✔ AI-enhanced visuals & digital models ✔ Reels / TikTok video editing ✔ Brand-aligned design systems ✔ Profile optimization & aesthetic refinement I’ve worked with brands across: eye care & medical institutions, real estate developers & builders, finance professionals, marketing agencies, apparel & beauty brands, hospitality, crypto, health networks, and publishing projects including writers and magazines.

Top Rated Plus brand and packaging designer with 50+ brands shipped, almost all of them product companies in CPG, beverage, beauty, wellness, and lifestyle. By the time a founder comes to me, the product is real, the money's spent, and there's a shelf to earn. The brand is the one thing standing between a great product and whether the market takes it seriously, and that's the part I'm good at: turning a serious product into a brand that looks like it belongs next to the category leaders, not below them. I'm Haider. I work hands-on with product founders to build brands that win on a crowded shelf or an Amazon search page in the first three seconds. A few I've built from zero to launch: Q Drinks: the world's first coffee-waste capsule. Full multi-SKU packaging system and Shopify store, now live across Europe. AltraHQ: premium men's skincare and wellness, 8+ SKUs, built end to end and live in Australia. Smoke & Spice Co.: gourmet FMCG seasoning with full production dielines, nutrition panels, and Australian food-labeling compliance. TIBA Wellness Water: multi-SKU functional beverage rebrand, print-ready and retail-ready. BePlantful: Amazon FBA skincare identity and packaging built to convert on the listing page. Where I focus: Brand identity: strategy, logo, color, typography, and guidelines built around how the brand actually sells. Packaging Design: boxes, pouches, bottles, cans, labels, structural dielines, and print-ready production files. Launch visuals: 3D product renders, packaging mockups, and ecommerce/Amazon visuals that make the product look real before it ships. When a brand needs more than design, I bring in my studio, Designify, to carry the same identity through to the Shopify store, the Amazon A+ content, and the launch campaign, so everything reads as one brand, not five different freelancers. How I work is simple: I learn the business and the market before I touch design. The goal isn't a logo you like, it's a brand that earns trust on the shelf, holds together across every touchpoint, and makes the price on the product feel justified. If you're launching something serious, or rebranding something that's outgrown its current look, send me a message. We'll set up a short Zoom call to talk through your product, your market, and what the brand needs to do.

Your logo is often the first impression people have of your business. The right brand identity doesn't just look professional-it builds trust, attracts the right audience, and helps your business stand out in a competitive market. I help startups, entrepreneurs, and established businesses create memorable visual identities through strategic logo design, brand identity systems, and motion graphics that strengthen brand recognition. My services include: ✓ Logo Design ✓ Brand Identity Design ✓ Brand Guidelines ✓ Marketing & Social Media Graphics ✓ Packaging & Print Design ✓ 2D Animation ✓ Motion Graphics ✓ Logo Animation ✓ Animated Brand Assets My approach goes beyond creating attractive visuals. Every project begins with understanding your business goals, target audience, and competitive landscape so the final design communicates the right message and supports long-term growth. Whether you need a new logo, a complete brand identity system, or animated content that brings your brand to life, my focus is delivering work that is professional, strategic, and built for real-world results. Clients typically work with me when they need: • A professional brand identity from scratch • A logo redesign that reflects business growth • Consistent visual branding across platforms • Motion graphics for marketing and social media • Animated logos and branded content If you're looking for a designer who combines creative thinking with business-focused design, I'd be happy to discuss your project. Send me a message and let's create a brand that people remember.

If you'd like to work with someone who cofounded and scaled his ecommerce brand to $5M+ in annual sales, you should reach out to me Today I work with founders as a growth advisor, investor, and venture building partner, helping them scale profitably with clarity, disciplined execution, and lean operations 𝗪𝗵𝗮𝘁 𝗠𝗮𝗸𝗲𝘀 𝗠𝗲 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 I do not operate like a traditional consultant. I think like a founder because I have been one. That means balancing strategy with execution, optimizing unit economics, building repeatable systems, and focusing on the metrics that truly drive revenue and profitability rather than vanity numbers. My approach is practical, data driven, and outcome focused. 𝗪𝗵𝗮𝘁 𝗜 𝗛𝗲𝗹𝗽 𝗙𝗼𝘂𝗻𝗱𝗲𝗿𝘀 𝗔𝗰𝗵𝗶𝗲𝘃𝗲 Whether you are launching from zero to one, scaling from one to ten, or stuck at a growth ceiling, I help you Increase revenue profitably by improving CAC LTV and NTG Build high converting funnels and improve conversion rates Develop scalable content and advertising strategies Improve retention and reduce returns and cancellations Fix operational inefficiencies across fulfillment and last mile Create KPI clarity, governance structure, and strong execution plans The objective is simple. Sustainable and profitable growth. 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝑮𝒓𝒐𝒘𝒕𝒉 𝒂𝒏𝒅 𝑺𝒕𝒓𝒂𝒕𝒆𝒈𝒚 Brand positioning and go to market strategy Pricing and value proposition refinement Competitive research and growth roadmap development KPI frameworks and executive decision support 𝑷𝒆𝒓𝒇𝒐𝒓𝒎𝒂𝒏𝒄𝒆 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝑨𝒅𝒗𝒊𝒔𝒐𝒓𝒚 𝑴𝒆𝒕𝒂 𝒂𝒏𝒅 𝑮𝒐𝒐𝒈𝒍𝒆 Campaign structure and creative testing systems Retargeting strategy and analytics optimization CAC reduction plans and profitable scaling frameworks 𝑪𝒐𝒏𝒗𝒆𝒓𝒔𝒊𝒐𝒏 𝑹𝒂𝒕𝒆 𝑶𝒑𝒕𝒊𝒎𝒊𝒛𝒂𝒕𝒊𝒐𝒏 Website and UX audits Product page optimization Funnel improvements and structured A B testing strategy 𝑪𝒐𝒏𝒕𝒆𝒏𝒕 𝒂𝒏𝒅 𝑪𝒓𝒆𝒂𝒕𝒊𝒗𝒆 𝑫𝒊𝒓𝒆𝒄𝒕𝒊𝒐𝒏 Winning ad angles and hooks UGC strategy and content production systems Translating brand storytelling into measurable growth 𝑶𝒑𝒆𝒓𝒂𝒕𝒊𝒐𝒏𝒔 𝒂𝒏𝒅 𝑷𝒓𝒐𝒇𝒊𝒕𝒂𝒃𝒊𝒍𝒊𝒕𝒚 Margin audits and NTG improvement Returns and cancellation reduction Fulfillment optimization and last mile negotiations SOP development and accountability systems 𝑮𝒆𝒏𝒆𝒓𝒂𝒍 𝑨𝒅𝒗𝒊𝒔𝒐𝒓𝒚 Strategy intensives Monthly retainers Mentorship Fractional CMO support 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗖𝗮𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗲𝘀 1- 𝑽𝒊𝒕𝒂𝒍𝒊𝒔 𝑳𝒊𝒗𝒊𝒏𝒈 𝑫𝑻𝑪 𝒔𝒖𝒑𝒑𝒍𝒆𝒎𝒆𝒏𝒕𝒔 Improved NTG from below 50 percent to approximately 82 percent, reduced CAC, and helped shift the business to around 400K dollars per month in profit within three to four months. 2- 𝑫𝒂𝒓𝒊 𝑴𝒐𝒐𝒄𝒉 𝒎𝒆𝒏𝒔 𝒈𝒓𝒐𝒐𝒎𝒊𝒏𝒈 Built a scalable content production and performance tracking system that improved ad consistency, engagement, and ROI within two to three months. 3- 𝑬𝒙𝒑𝒐𝒓𝒕 𝑳𝒆𝒇𝒕𝒐𝒗𝒆𝒓𝒔 𝑬𝑳𝑶 𝒗𝒂𝒍𝒖𝒆 𝒇𝒂𝒔𝒉𝒊𝒐𝒏 Identified the core target segment and repositioned pricing and product focus, expanded omnichannel presence, reduced returns, and improved sustainable growth within four to five months. 4- 𝑺𝒆𝒐𝒖𝒍 𝑹𝒐𝒐𝒕 𝒑𝒓𝒆𝒎𝒊𝒖𝒎 𝒄𝒐𝒔𝒎𝒆𝒕𝒊𝒄𝒔 Connected vetted suppliers and formulators, refined positioning, finalized five core products, and accelerated launch readiness within three to four months. 5- 𝑺𝒌𝒊𝒏 𝑺𝒐𝒊𝒍 𝒑𝒓𝒆𝒎𝒊𝒖𝒎 𝒔𝒌𝒊𝒏𝒄𝒂𝒓𝒆 Improved profitability by optimizing costs and guiding premium repositioning and strategic price increases, enabling reinvestment and stronger growth. 𝗧𝗲𝗰𝗵 𝗦𝘁𝗮𝗰𝗸 Shopify, GA4, Meta Pixel, Meta Conversions API, TikTok Pixel, TikTok Events API, UTM. io, Microsoft Clarity, Klaviyo, Meta Ads Manager, TikTok Ads Manager, Google Ads, Motion, Figma, Canva, Loom, Slack, Notion, Trello, Asana, ClickUp, Cloudflare Let’s Connect If you share your store link, key metrics such as CAC, AOV, CVR, margins, and your growth goals, I will map the highest impact opportunities and the fastest path to profitable scaling. Message me to book a call.

⭐ Top Rated Plus on Upwork (top 3% of talent). 💰 Clients running 6 and 7-figure businesses. 🧠 AI-first marketing operator. Dozens of custom Claude agents and automations shipped. 📈 Marketing strategy, sales funnels, AI automation, email marketing, paid ads, organic growth. Most established brands leak money where it's hard to see. Funnels that don't convert, email lists going cold, AI tools sitting unused, and content getting made with nobody owning the strategy. I close that gap by running the whole marketing back office so the operation actually moves. What I run: marketing strategy and funnel design, landing pages, email and lifecycle flows (Klaviyo, ConvertKit, HubSpot, Zoho, GoHighLevel), custom Claude AI agents and automations (Zapier, Make, n8n), Meta ads, and full team direction. The video on my profile shows who I am and how I work. For full case studies, check the PDFs lower on my profile: a 530K-follower coach who hit 18.4M views in 90 days; a USA Today bestselling author and keynote speaker; a US-based YouTube personal brand whose monetized SaaS product I designed and built from scratch (potentially adding $30K to $50K MRR); and a keynote speaker running $450K to $1.2M a year. Typical retainers start at $2,900/month but the actual rates depend on the project. Book a call for a custom quote. I take on 3 to 4 clients at a time (Currently at capacity). If you run a 6 or 7-figure brand and want one operator to own your marketing back office, send me a quick note with your business details and problem you need solving and let's get on a quick 30-min call. Afaq

On a mission to help brands build and transform their online brand presence and strategically launch their products/services into the marketplace. Qualifications and Expertise: • Top-Rated Plus on Upwork: Recognized for exceptional client satisfaction and project success. • Master’s Degree in Corporate and Marketing Communications from IE Business School: Advanced academic background in marketing and branding. • Creative direction: Turning brand strategy into a scalable content system—message architecture, audience-led creative angles, narrative frameworks, and a cohesive visual identity that improves performance across awareness → trust → conversion. • Branding & Social Media Strategist: Expertise in building and transforming online brand presence, developing brand identities and creating content strategies for social platforms and managing them. • Content Creator and Graphic Design: Proficient in crafting engaging video and graphic content tailored to target audiences. Experienced in creating comprehensive branding guidelines and brand kits. Skilled at producing marketing and informational materials, including brochures, retractable banners, market research reports, and pitch deck presentations. • Creative Consultant & Creative Direction: Experienced in leading creative direction from concept to execution. I develop strategic creative briefs, translate brand goals into actionable ideas, and oversee the execution of cohesive, high-impact content campaigns across email, social, and web. • 7 Digital Marketing Certifications: Specialized in content marketing, copywriting, email marketing, customer acquisition, social and community management and digital strategy. • Leadership Experience: Former Head of Quality Control and Senior Copywriter at a digital marketing agency. Head of Marketing for VC Firm, led marketing strategies for 30 portfolio companies, including go-to-market strategies, content calendars, and design initiatives. Consulted for over a dozen clients and startups in the B2C space and managed content creation/marketing initiatives.

Isn't beautiful design a direct improvement? In fact, sometimes beauty performs WORSE... Beautiful design looks nice; smart design converts. Over the last 4 years, I've developed an exciting process that harnesses the power of Oxytocin to help your audience fully trust your business, leading them to ACTION. This method has been developed and tested and provided my clients so far over 95% in positive results. Here is my experience: ➔ 11 years of experience in the industry ➔ Directed over 15M worth of Marketing projects ➔ Worked with over 350+ companies, including multiple Fortune 500s. Here are the services I focus on: ➔ Web Design (UI, UX, Illustration, Animation & Copywriting) ➔ Web Implementation (Shopify, Wordpress, Webflow, & more) ➔ Branding (Brand Identity, Guidelines, Logo Design & Brand Strategy) I am from Ottawa, Canada and I joined Upwork 4 years ago to reach more of the clients I enjoy working with. If you believe we think alike and might benefit from working together, I would love to connect and see what we can accomplish together. Let's make the brand/website your company deserves.☝

Since the beginning of my career, I’ve learned that brands don’t grow just by having good products, they grow when they create emotional connections, build strong positioning, and communicate with clarity and consistency. For over 13 years, I’ve worked in fashion marketing as a Social Media Strategist, Growth Marketing specialist, and Content & Brand Manager, helping brands turn visual identity and storytelling into measurable growth. I work across the full strategic and creative process, from brand positioning and content strategy to performance optimization and long-term audience development. I’ve collaborated with brands operating at multi-million and nine-figure revenue levels, where strategic content and brand positioning play a direct role in business expansion. 🔹 Social Media Strategy & Growth Marketing – I build data-driven content strategies designed to increase reach, engagement, and brand visibility. I plan editorial calendars, define content pillars, and continuously optimize based on performance metrics to ensure consistent and scalable growth. 🔹 Content & Brand Management – I develop cohesive brand narratives that translate a brand’s essence into strong visual and communication systems across social media, campaigns, and digital platforms, ensuring clarity, recognition, and authority. 🔹 Creative Direction & Campaign Development – I create collection concepts, seasonal campaigns, and visual storytelling frameworks that connect branding with audience psychology and market positioning. 🔹 Fashion Content Production – I lead and produce lookbooks, editorials, e-commerce assets, and digital content, managing the entire pipeline from concept and pre-production to final photo and video delivery. 🔹 Performance-Driven Marketing – I track metrics, analyze audience behavior, and apply strategic adjustments that transform content into a growth engine, not just engagement, but sustainable brand expansion. 🔹 UGC & Creator Management – I structure creator networks and UGC systems that generate authentic, ongoing content that builds trust, social proof, and conversion power. I believe every brand has a unique universe. My role is to translate it into a clear strategy, strong positioning, and content that not only looks good, but drives growth. When you work with me, you gain more than a freelancer. I act as a strategic partner, treating your brand as if it were my own. I combine creativity, brand vision, and performance thinking to help your business grow with direction, consistency, and impact.

Struggling to break $100K/month with your media buyer? Here's what happens when you work with someone who’s done it dozens of times. ➡️ Grew a Cosmetic Brand from $1.7M to $10.5M Annually, Slashed CPA by 15% ➡️ Scaled an Australian fashion store from $30K to $100K monthly in 90 days ➡️ Currently Managing $50 000/day (I can share my screen to prove it) ➡️ Certified by Meta & Google | Trusted by Top DTC Brands And unlike most, I’m not using pre-iOS14 case studies from 2020-2021. All of those case studies are recent, from 2024–2025. Now, If you run an e-commerce brand, you’ve probably hit one (or all) of these roadblocks: ✦ Rising CPA forcing you to cut ad spend ✦ Struggling to produce enough high-quality creatives to scale ✦ Unsure which lever to pull next, CRO, email marketing, affiliate ... ✦ Scaling without skyrocketing CPAs or risking bankruptcy ✦ Finding the right talent for your brand I’ve spent the last 8 years scaling 7- and 8-figure DTC brands into lean, profitable businesses in the U.S., Canada, Australia and Europe. My approach is both straightforward and powerful: bulletproof Facebook & Google ad structures, compelling creatives tailored to your scale, and laser-focused conversion optimization. Because ads never thrive in isolation, they rely on three key elements, a high-converting landing page, an irresistible offer, and great creatives. That’s why, when I run your ads, you’re not just hiring a media buyer, you're partnering up with a growth expert who has a proven strategy to scale your e-commerce brand well beyond the complexities of ad management. Why You Should Schedule A Free Call With Me: - I helped a U.S. cosmetic brand increase their daily Facebook ad spend from $3,000 to $30,000 while reducing their CPA from $110 to $94, a 14.5% drop. In just one year, their revenue skyrocketed from $1.7M to $10.5M, and they’re now on the verge of hitting eight figures. - For a niche Hawaiian shampoo brand, I restructured their ad account and scaled spend using Advantage+ campaigns with cost caps and winning creatives imported via post IDs, keeping CPA stable. - My testing framework quickly identified top creatives, cutting CPA by 20%. This boosted ROAS from 2.2 to 3 and grew revenue from $1.4M to $3M in one year. - For an athletic fashion brand (Australian Market), I ramped up monthly Facebook ad spend from $30K to $60K in six months, slashing CPA by 25% in the first 3 weeks. I have dozens more success stories like these. Ready to explore what this could mean for your brand? Schedule a free call, and let’s see how I can drive similar results for you.

I help entrepreneurs, founders, and creative professionals turn scattered ideas into structured, profitable, and purpose-driven brands. As the founder of Business Stylist Studio, I blend storytelling, strategy, and systems to create brands that not only look aligned — they operate with clarity and intention. Whether you’re launching a new business, refreshing your brand, or redefining your customer experience, I’ll help you design a strategy that connects meaning, message, and market. 🧭 What I Do Brand & Business Strategy Brand clarity and positioning systems Messaging frameworks and tone of voice guides Offer architecture and pricing strategy Brand audits, visual alignment, and tone refresh Marketing and content strategy blueprints Business plan development for founders and startups Creative Brand Deliverables Strategic copy outlines and messaging maps Business and marketing plans (investor-ready) Brand system documentation and visual guidelines Personas, client archetypes, and process diagrams Education & Curriculum (Legacy Expertise) Curriculum design and lesson development for K–12 and adult learning Instructional writing and eLearning module storyboarding AI literacy and technology integration for educators 💡 My Background With over 20 years in education, strategy, and creative business, I’ve guided both startups and established entrepreneurs through transformation — helping them organize, structure, and elevate their work into something cohesive and compelling. Master’s in Information Science (UNCG) Former educator and curriculum strategist Experienced UX thinker and instructional designer Creator of Business Stylist Studio and Herban Lore Press I combine analytical precision with creative intuition — the best of both business and design thinking. ⚙️ How I Work Strategic, high-touch, and collaborative Clear communication, beautiful deliverables Proven process drawn from Marie Forleo’s B-School and real-world brand strategy Tools: Canva, Figma, Notion, Google Workspace, Miro, and AI-enhanced systems 💬 Popular Projects ✅ Brand & Business Clarity Intensive — $1,500 ✅ Presence Blueprint (Brand Strategy + Visual Direction) — $3,200 ✅ Business Plan Development — $1,600 ✅ Marketing Blueprint — $950 ✅ Curriculum Design (Education Sector) — $100/hr ✉️ Let’s Collaborate If you’re ready to bring order, purpose, and polish to your brand — or need curriculum designed with clarity and intention — let’s talk. I specialize in turning chaos into strategy, and ideas into elegant structure.