Hi, I’m Anjanette - a Social Media Manager and Marketing VA who helps small businesses create consistent, scroll-stopping content that attracts attention, builds trust, and brings in more enquiries. I can help with: ✅ Social media content creation ✅ Canva graphics and carousel posts ✅ Instagram/Facebook reels ✅ Caption writing with hooks and CTAs ✅ Pinterest pins and SEO captions ✅ Meta Business Suite scheduling ✅ Community engagement and DM replies ✅ Basic video editing for short-form content ✅ Content calendars and monthly planning I’ve worked with businesses in industries like real estate, smart home/security, stone benchtops, beauty, wellness, education, and local services. I’m comfortable creating content that looks professional, matches the brand, and speaks clearly to the target audience. My goal is simple: make your content easier to manage, more consistent, and more effective. Tools I use: Canva, Meta Business Suite, Instagram, Facebook, Pinterest, Houzz, YouTube Shorts, CapCut/Veed, ChatGPT, Google Workspace, and basic website platforms like Wix. I’m reliable, organised, detail-oriented, and easy to work with. I can follow brand guidelines, suggest ideas, and help keep your social media active without you having to think about it every day. Let’s make your content look better and work harder for your business.

𝗜 𝗵𝗲𝗹𝗽 𝗕𝟮𝗕 𝗮𝗻𝗱 𝗦𝗮𝗮𝗦 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝘁𝘂𝗿𝗻 𝗼𝗿𝗴𝗮𝗻𝗶𝗰 𝘀𝗲𝗮𝗿𝗰𝗵 𝗶𝗻𝘁𝗼 𝗮 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝗰𝗵𝗮𝗻𝗻𝗲𝗹. My work focuses on SEO strategy, conversion-led content, and visibility across AI search tools like Google AI Overviews, ChatGPT, and Perplexity. 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗜'𝘃𝗲 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱: (𝗡𝗼𝘁 𝘃𝗮𝗴𝘂𝗲 𝗰𝗹𝗮𝗶𝗺𝘀, 𝘄𝗶𝗹𝗹 𝘀𝗵𝗮𝗿𝗲 𝘄𝗵𝗲𝗻 𝘄𝗲 𝘁𝗮𝗹𝗸)   • 100% increase in traffic for multiple clients within 3-6 months of starting the project   • Developed content strategies and SOPs that let SaaS marketing teams scale output without losing quality or SEO performance   • Optimized content structure for AI Overviews and LLM-based answer engines, helping clients get cited. 𝗛𝗼𝘄 𝗜 𝘄𝗼𝗿𝗸: Most clients come to me when they have content, but it doesn't convert. I build a roadmap tied to actual business goals: signups, MQLs, pipeline - not just ranking signals to show off in a report. 𝗪𝗶𝘁𝗵 𝘄𝗵𝗼𝗺 𝗜 𝘄𝗼𝗿𝗸: I work best with SaaS founders, marketing leads, and agencies who want a strategic partner for organic search, not just a writer or a one-off auditor. 𝗜𝗳 𝘆𝗼𝘂𝗿 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗲𝗻𝗴𝗶𝗻𝗲 𝗻𝗲𝗲𝗱𝘀 𝗱𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻, 𝗼𝗿 𝘆𝗼𝘂𝗿 𝗦𝗘𝗢 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗻𝗲𝗲𝗱𝘀 𝘁𝗼 𝗰𝗼𝗻𝘃𝗲𝗿𝘁 - 𝗹𝗲𝘁'𝘀 𝘁𝗮𝗹𝗸.

18 years of experience in high-profile client acquisition, relationship management, communications, lead generation, and outreach, for Fortune 500 (Microsoft, Johnson & Johnson, Hewlett-Packard). MICROSOFT-recognized "Domain Expert." IMDb-credited Writer & Video Producer. TOP 1% Global talent - highest rank on Upwork (“TOP-RATED PLUS EXPERT-VETTED”). Written & Filmed 120 Films, YouTube Videos, TV Series for DISCOVERY CHANNEL, Science Channel, Japan TV. Women's Oscars, Hollywood nominee. Academic topper throughout: M.Sc., B.Ed., B.Sc. P a y P a l Women's Entrepreneurship Awards 2020 awardee. ---------------------PROVEN, DATA-BACKED TRACK RECORD----------- PACKT PUBLISHING, USA: Onboarded high-profile Fortune 500 CEOs and CTOs for newsletters, events, and podcasts. Grew newsletter subscribers from 0 to 50,000+ and NPS from 23 to 60% in a month with a high-impact newsletter content strategy. HEWLETT-PACKARD: 100+ SEO articles with Google FIRST PAGE RANKING. Increased sales across the US, Australia, Singapore, Hong Kong, India regions with a targeted multi-channel campaign: Social Media, YouTube videos, SEO Blogs, Web Content. PROCTER & GAMBLE: 200% increase in social media click-through rates with nursery rhyme-themed social media campaigns for Pampers and Swaddlers product ranges. MICROSOFT: -CLIPCHAMP: 10x increase in landing page traffic for Climpchamp with optimized content strategy. -OFFICE 365: 5x increase in online asset downloads with template and downloadables strategy. -BUSINESS PREMIUM CYBERSECURITY: 10% increase in new SaaS subscription engagements with video strategy & hypermedia asset creation. GLOBAL TALENT WAR/LUNDI USA: 2000% subscriber growth in 1 month for globally recognized talent management brand’s newsletter (200 to 4030 subscribers). TEMUS (Government of Singapore - UST JV): Created brand name and strategy for Temus, multi-billion dollar JV between UST Global and Singapore government. JOHNSON & JOHNSON: LinkedIn thought leadership strategy for C-Suite (CTO, CIO, CEO, CMO, SVPs). REMUS CORPORATION: Led successful funding on-brand content campaigns for Remus Corporation blockchain-based healthcare project. STANLEY BLACK & DECKER: Global brand strategy for multiple Stanley umbrella brands (3xLOGIC, SMS-NMS, SONITROL, PACOM). -----------------------EXPERTISE----------------------------------- CLIENT ACQUISITION: Lead generation, Personalized outreach, Dripify, LinkedIn Sales Navigator, High-profile relationship management THOUGHT LEADERSHIP: Whitepapers, Case Studies, eBook Writing. SEO WRITING: SEO Blogs, Articles, Email Newsletters, Landing Pages, Web Copy DIRECT RESPONSE COPYWRITING: Sales copy, Case Studies VIDEO PRODUCTION: Explainer Videos, Promo Videos, Product Videos, Video Scripts. BRAND STRATEGY: Brand Story, Brand Positioning, Brand Expression, Brand Vision & Mission, Brand Guidelines, Brand Tone of Voice. EMAIL COPYWRITING; Email Copy, Newsletters (grown subscriber bases from 0 to 50,000+ with high opening rates and NPS from 23% to 60%), Email Sequences. GRAPHIC DESIGN: Social Media Content, Instagram Stories, LinkedIn Carousel, Logos, Brand Identity. ---------------------------CLIENTS----------------------------------- JOHNSON & JOHNSON (J&J): 2018-present Communications Lead, Medical Writer, Brand Strategist for Janssen Pharmaceuticals, JNJ Medical Devices, Johnson's Baby, Neutrogena. LinkedIn posts and LinkedIn bios for CMOs, CEOs, CTOs. MICROSOFT: 2018-2024 Technical Writer, Video Producer for Microsoft Business Premium products, Office, Microsoft 365, Clipchamp. HEWLETT-PACKARD (HP): 2019-present SEO Blog Writer, Copyeditor, Video Producer, YouTube Scriptwriter for HP Official YouTube Channel and HP Tech Takes Blog. NASA: 2021 Technical design evaluator for the International Space Station and robotic arm system. UST GLOBAL: 2020-2022 Content Strategist, Technical Writer for DevSecOps/Cloud/AI, Account Based Marketing (ABM) Brand Strategist, & Video Producer. Created Brand Names for iconic products. PROCTER & GAMBLE (P&G): 2019-2020 Leadership Strategic Comms Writer for senior leadership and Social Media Strategist. TATA GROUP: 2018-2019 Brand Strategist (in-store, online) & Scriptwriter for TATA IoT, TATA Power, Tanishq, Raga, Sonata. STANLEY BLACK & DECKER: 2021-2022 Brand Strategist and Storyteller for 3XLOGIC, SONITROL, SMS-NMS, PACOM. KAPE TECHNOLOGIES (CyberGhost VPN): 2022-2023 Cybersecurity Writer for official CyberGhost cybersecurity Blog and News Articles. REDPOINT VENTURES US: 2023-present Newsletter Editor and Writer for Redpoint Substack newsletter. Thought leadership content for executive leaders. PACKT PUBLISHING: 2023-2024 Relationship Lead, Content Strategist, ML, Cloud, AI Newsletter Writer, Content Curator, and Researcher. BNP PARIBAS: 2019 Brand Strategist, Video Scriptwriter.

Need consistent, engaging social media content without managing everything yourself? I help brands plan, create, schedule, and optimize content for Instagram, TikTok, Facebook, LinkedIn, Pinterest, and YouTube. With 2,500+ Upwork hours and 57 completed jobs, I provide reliable end-to-end social media management for e-commerce, beauty, wellness, real estate, local service, and personal brands. My social media services include: • Social media strategy and monthly content calendars • Instagram and TikTok Reels • YouTube Shorts and short-form video editing • Canva carousels, static posts, Stories, and Pinterest pins • Captions, hashtags, keywords, hooks, and CTAs • Content scheduling and publishing • Community engagement, comments, and DM management • Competitor and audience research • Monthly analytics and performance reports • Meta advertising creatives and campaign support Tools I use: Canva, Photoshop, CapCut, Metricool, Buffer, SocialBee, Loomly, ContentStudio, Meta Business Suite, Trello, Airtable, Slack, and ChatGPT. Why clients choose me: • Clear and responsive communication • Consistent, on-time content delivery • Human-looking, brand-focused creative design • Platform-specific content instead of generic reposting • Reliable long-term account management Send me an invitation with your website, social platforms, and monthly content requirements. I will recommend a practical content and management plan for your brand.

“Page 1 isn’t luck, it’s strategy” *wink But you don’t need a magic formula. You need content and structure that make Google fall in love with your site and your customers trust your brand. Let my tools and skills speak for me 👇 ⚡ SEO Blog Writing & Content Strategy (AEO | GEO | Semantic SEO | EEAT) ⚡ Shopify & WooCommerce SEO (Products, Collections, Metadata, Site Structure | GemPages) ⚡ WordPress SEO (Pages, Blogs, Metadata, Site Structure | Elementor) ⚡ Keyword Research & Optimization (Ahrefs | SEMrush | Surfer SEO) ⚡ On-Page SEO & Internal Linking Systems (WordPress | Elementor | Yoast SEO) ⚡ AI-Enhanced Optimization (ChatGPT | Claude | Perplexity) ⚡ Analytics & Performance Tracking (GA4 | Search Console | Tag Manager) Industries I’ve helped grow: Ecommerce | ABA Therapy | Healthcare & Wellness | Real Estate | SaaS | B2B 6+ years of experience | Bachelor’s in English Education | Ranked in Upwork’s Top 3% Let’s make your website something we’re both proud of, visible, valuable, and built to convert. Let’s MAKE IT HAPPEN 🙂

Over sixteen years, I've built and systematized a content marketing agency that operates seamlessly without daily oversight through the strategic processes and high-performing team I developed. This entrepreneurial foundation gives me unique insight into what organizations truly need: not just exceptional content, but the systems and leadership to scale effectively. I specialize in bridging the gap between strategic vision and tactical execution. My approach combines advanced project management methodologies with AI-enhanced content development, delivering measurable results while building sustainable operational frameworks. Whether coordinating cross-functional teams across complex campaigns or implementing cutting-edge content workflows, I bring both the big-picture perspective and hands-on expertise that growing organizations require. My clients benefit from my ability to see projects holistically - from initial strategy development through team coordination, process optimization, and performance measurement. I excel at translating business objectives into actionable content plans, managing timelines and resources efficiently, and creating documentation that enables teams to maintain quality and consistency at scale. The intersection of strategic thinking, operational excellence, and innovative technology use defines my approach. I help organizations not just produce great content, but build the capabilities to do so consistently and efficiently over time.

I'm a senior GTM and product marketing operator with 14+ years at companies like Shopify, Netlify, Jungle Scout, and Firework. I help B2B SaaS founders and growth teams with content strategy, positioning and messaging, pricing strategy, customer marketing, email marketing, social strategy and customer retention. What clients get working with me: • Positioning frameworks that gave sales teams language to close deals in weeks, not months • GTM strategies that helped early-stage SaaS products launch and hit pipeline targets • Website and messaging overhauls that measurably improved trial conversions • Pitch and investor narratives for pre-seed through Series B fundraises What I Actually Do (and where I create the most value) Market, Customer & Competitive Insight • Market and competitive research • ICP definition, segmentation, and buyer journeys • Category and positioning analysis Positioning, Messaging & Narrative • Product and company positioning • Messaging frameworks and value propositions • Category narratives and POV development Early-Stage & Pre-Launch GTM • Early-stage startup GTM strategy • Pre-launch positioning and launch planning • Founder and product narrative refinement Sales, Partner & Investor Enablement • Sales decks, pitch decks, and one-pagers • Partner messaging and enablement • Investor narratives and fundraising collateral Content That Drives Understanding & Trust • Case studies and customer stories • Long-form assets (guides, research papers, POVs) • Short-form assets (1-pagers, solution briefs, explainers) Website & Conversion (as a GTM surface) • Website and landing page strategy • Messaging-led CRO and funnel optimization • Homepage, product, and solution page structure How I Work • Senior, hands-on operator — not an agency or junior execution layer • Strategy-first, but execution-ready • Clear, direct communication • Comfortable owning ambiguous problems and turning them into clear outputs • Focused on outcomes: clarity, adoption, pipeline, and momentum Ideal Engagements ✓ B2B SaaS (early-stage to growth-stage) ✓ Founders or GTM leaders needing clarity, not more noise ✓ Teams preparing for launch, scale, or fundraising ✓ Products where positioning, messaging, and narrative matter ✓ Organizations that need a sustainable growth engine If you want a senior GTM partner who can connect market insight to real execution, let’s talk.

🚨 STOP!!! 🚨 With over 18 MILLION organic views 🌟 generated for clients using proven social media strategies, I can do the same for you! You’re tired of doing social media wrong or trying to figure it out on your own? 🤯 Let me help you unlock the massive potential of nearly 5 billion active users 🌍 waiting to discover your brand. Here’s what you get when you work with me: • Proven Success: 6+ years growing audiences, boosting engagement, and building strong online presences with high-impact organic strategies. • Guaranteed Satisfaction: I don’t just promise results—I guarantee them. Your success is my mission. • Tailored Strategy: A unique, customized plan designed specifically for your brand’s goals. My expertise includes: • Robust Social Media Strategy and Execution 🚀 • Seamless platform & content management 🛠️ • Consistent scheduling and posting 📅 • Community engagement 🤝 • Custom-branded content 🎨 that demands attention • Expert video editing 🎬 that captivates • Analytics & insights 📊 • Social media consulting 💡 If you want a social media manager who’s experienced, reliable, and fully committed to your growth — I’m your partner, not just another freelancer. Ready to elevate your brand and crush your goals? Send me a message and let’s see if we’re a good fit to work together.

🔥🔥 In a nutshell, I can support you with anything you need which is SMM related, and I am experienced in the whole process. ✅ About Me: I am Mst Rakha and I have 8+ years of experience in Admin Support and Social Media Marketing/Management . I really enjoy it and I dedicate myself to it . I can assist any business or individual who wants to create and manage accounts on popular social media platforms such as Facebook, Twitter, Instagram, TikTok, Google+, Linked In, YouTube, Pinterest, Discord, Reddit, and Snapchat . I am now available 24 hours a day, 7 days a week. I am a true all-around assistant with the ability to multitask & handle all aspects of the business while increasing overall productivity with efficient work. I have years of experience carrying out the full range of marketing activities across both digital and traditional marketing. 🔰I am fully expert in🔰 ================== ✅ Admin Support. ✅ Personal/Virtual Assistant. ✅ Social media account management. ✅ Social media post & content creation. ✅ Posting on social media. ✅ Pages and groups management ✅ Social media followers growth. ✅ Professional post designing ✅ Social media outreach ✅ Community management ✅ Social media profile creation and Business setup ✅ Social media ads ✅ Google ads ✅ Social media post scheduling ✅ Content calendar ✅ Engagement growth Guaranteed: * Quick response time. * Attention to detail. * Quality Assurance testing with the submission of error-free work. * On-time delivery. * Delivery of work precisely according to specifications. * Clear and excellent communication through chat or voice(if the client prefers). * Delivering the best quality of work. Whatever your company needs help with in terms of marketing, chances are I can help, as I'm a skilled all-rounder who will prove to be a real asset to your company. Don't hesitate to get in touch with me in case you're keen on my administration. I would be glad to work with you!!!

I write SEO-optimized content and deliver full SEO services for businesses that want real organic growth. With 7+ years in SEO, I've worked across 30+ niches including SaaS, AI, crypto, finance, legal, health, e-commerce, and education. Content services: -Original, research-based blog posts, guides, landing pages, and comparison articles -SurferSEO and Frase-optimized content built to rank -Full Content publishing from draft to live (formatting, images, internal links, meta tags) -Guest posts placed on high-authority sites with natural, contextual link integration SEO services: -Technical SEO audits with actionable fix priorities -Keyword research, content strategy, and topical authority planning -Site architecture, schema markup, and Core Web Vitals optimization -Link building, backlink gap analysis, and editorial outreach -GA4, Search Console, Ahrefs, and SEMrush tracking and reporting You get one freelancer covering the full pipeline from SEO strategy to published, optimized content. 100% Job Success Score. Top Rated. Consistent 5-star reviews. I hit deadlines and communicate clearly throughout. Happy to run a quick audit or write a test article so you can see the quality firsthand.