Results-driven marketing leader with 8+ years driving growth for iGaming, sports betting and casino brands. I blend paid and organic acquisition (SEM, paid social, SEO, content and social media) with affiliate and influencer programs and data-driven analytics such as marketing mix modeling, uplift analysis and churn prediction to boost deposits, lower costs and improve retention. Key Highlights - Reduced cost per first-time depositor by 18% and raised first-time depositor conversion by 38% at DraftKings - Launched Betanysports affiliate network, generating 25% of new user deposits within three months Core Skills - Paid and organic acquisition: Google Ads, Microsoft Ads, Meta, TikTok, Snapchat, DV360, SEO audits and strategy, content marketing - Affiliate and influencer programs: program design, partner recruitment, performance tracking - Advanced analytics: marketing mix modeling, uplift analysis, churn prediction, geo-testing, A/B frameworks - Creative and CRO: ad copy and landing page optimization, conversion rate improvements - Regulatory compliance: gambling ad approvals, KYC documentation for Meta and other platforms Let’s connect to discuss how I can help scale your sportsbook or casino user acquisition, engagement and lifetime value.

I am an advanced quantitative data analyst with 14 years of experience in statistical modeling, marketing analytics, and data visualization. I hold a PhD in Marketing and a Postdoctoral Fellowship in Marketing & AI from the University of Western Australia, specializing in data-driven consumer behavior analysis and predictive modeling. My expertise lies in transforming complex data into actionable insights, optimizing business strategies, and enhancing decision-making through advanced analytics. Key Expertise & Skills: ✔ Marketing Mix Modeling (MMM): Measuring media effectiveness, optimizing ad spend, and ROI analysis ✔ Advanced Statistical Modeling: SPSS, AMOS, Smart-PLS, Structural Equation Modeling (SEM), ANN, Scale Development ✔ Data Analysis & Machine Learning: Python (Pandas, NumPy, SciPy, Statsmodels), R, MATLAB ✔ Data Visualization & Reporting: Tableau, Power BI, Seaborn, Matplotlib ✔ Predictive Analytics & Business Intelligence: Trend Analysis, Forecasting, Customer Segmentation ✔ Digital Marketing Strategy: Campaign Design, Consumer Targeting, Strategic Implementation While I am new to Meta Ads and campaign management, my strong foundation in Marketing Mix Modeling (MMM) and marketing analytics allows me to translate data-driven insights into effective digital strategies. I am passionate about leveraging AI-driven marketing insights and advanced statistical techniques to help businesses optimize their marketing spend and campaign performance. I look forward to collaborating on projects that require high-level statistical expertise, advanced data analysis, and impactful visualization solutions. Let’s connect!

Strategic thinker and tech-savvy, I work in HR, recruitment, information technology and Operations. Skills: - Technical Recruiter in various tech stacks and crypto (Tools: LinkedIn, LinkedIn Recruiter, Indeed, Team Tailor, Zoho Recruit, Greenhouse, Manatal) - Operations (Tools: ADP, Paylocity, BambooHR) - Project Management and Dashboards (Tools: Clickup, Asana, Notion, Jotform, Airtable) - Documentation/SOP/newsletters/branding material/copy (tools: Grammerly, Quillbot, Chatgpt, Lucid) - CV and profile builder (Tools: Office365, LinkedIn)

Over the last 15 years, I have developed/architected wide range of applications in Microsoft technology stack using HMTL5/CSS3, Asp.net/MVC/Web API/JSON, knockout,bootstrap, responsive HTML ,C#, WCF,WPF, Silverlight/MVVM, MSSQL and MYSQL, Data Scraping. My core competency lies in complete end-end management of a new web application/ Sharepoint/Azure development project, and I am seeking opportunities to build Applications from the ground up for you or your business. Certification acquired: • PMP Certified • TOGAF 9.0 Certified Architect. • MCPD: Enterprise Application Development 3.5 • ITIL Foundation V 3.0 (EX0-101) • Microsoft Certified Enterprise Application Developer (MCPD) • Microsoft Certified Technology Specialist (MCTS, Windows App, Web and Distributed Apps) • Microsoft Certified Technology Specialist (WCF, WPF, Windows Azure) • Microsoft Certified Technology Specialist (MOSS Admin and Configuration, Application Development/Sharepoint 2013/2010 Development) • Microsoft Certified Solution Developer for .Net and Visual Studio 6.0(MCSD.Net/MCSD) • Microsoft Certified Application Developer in Dotnet(MCAD) • Sun certified Java Programmer (SCJP) • 15+ year overall experience and 15+ years experience in Analysis, Design, Development and Implementation of Applications using Microsoft Technologies – .Net, Visual Studio 2010/2008/2005, C# 4.5/3.5/2.0, VB.NET11/VB6.0, COM/COM+, SQL Server 2012/2008/2000/7.0/6.5, Windows NT/Win2000, MTS, IIS 8.0/7.5/6.0 Microsoft Solution Architectures, ASP.NET 4.5/3.5, jQuery 1.10, Dynamic Data, Ado.Net Data Service. • Good understanding of GOF design pattern, MVC, MVVM, Architectural pattern. • Exposure to Linq/Linq to SQL/Linq To XML, O-R Mapping • Exposure to SSAS, SSIS, SSRS, BIDS • Good hands on SharePoint 2013/2010 Development ,MOSS 2007, SharePoint Designer 2007, WSS 3.0, BDC, BCS, Performance Point Services • Good understanding .net Framework 4.5/3.5/2.0, Windows Vista, WCF, WPF, WWF, XAML, AJAX. • Proficiency in developing and delivering client/server /web based software solutions with Microsoft technologies using RUP/Agile development methodology. • Developed functional requirements with customers, requirements analysis, design, development, integration test of the solution profitably. • Exposure to CMM/PCMM processes. • Exposure to MSP 2013, Project planning and tracking, Cloud Computing, Windows Azure , Azure Table/Queue/Blob Storage, Azure Access Control, Service Bus, WIF,AWS Mobile Framework like Mango(MS), Windows Phone 8.0/7.1, Android (Google) and iOS(Apple) • Hardworking, enthusiastic and highly committed to the growth and success of the organization. • Participate in RFP, costing, hardware sizing and suggesting appropriate S/W solution against RFP, POC for suggested solution. • Possess good work ethic and high-level of integrity.

Talent Acquisition Manager | Recruitment Manager | 12+ Years | End-to-End Recruitment | LinkedIn Sourcing | IT & Non-IT Hiring. Results-driven Talent Acquisition and Recruitment Manager with over 12 years of extensive experience in end-to-end recruitment, talent sourcing, candidate screening, stakeholder management, and workforce planning across multiple industries. Proven expertise in hiring top talent for IT, Non-IT, Engineering, Sales, Healthcare, and Executive-level positions. Skilled in utilizing various sourcing channels, ATS platforms, LinkedIn Recruiter, job portals, and social media recruitment strategies to deliver quality hires within defined timelines. Committed to building strong talent pipelines, enhancing candidate experience, and supporting organizational growth through strategic hiring solutions.

Hi there! I’m a professional WordPress developer with 5+ years of experience building responsive, user-friendly websites. I specialise in custom theme development, plugin customisation, WooCommerce setups, and SEO optimisation. Whether you need a website from scratch, a redesign, or ongoing maintenance, I’m here to help. I’ve worked with clients across industries, delivering projects on time and within budget. My goal is to help you grow your business with a website that not only looks great but also performs exceptionally Here is the list of services that I provide to my clients all over the world. ✅ Figma/PSD/AI/XD to WordPress. ✅ Fully Responsive (Cross-browser) and Mobile-Friendly websites, including the Tablet view. ✅ WordPress Install and Setup. WordPress migration. ✅ WordPress Upgrade. ✅ WordPress Theme Installation. ✅ Long-term WordPress website maintenance, bug fixing, and ongoing WordPress website support. ✅ WordPress Domain and Hosting migration. ✅ WordPress website and Server Hosting Migration for Hosting providers like BlueHost, Hostinger, GoDaddy, Namecheap, Cloudways, HostGator, WP Engine, SiteGround, etc. ✅ Set up Payment Gateways including (Visa, Master, PayPal, Klarna, Square, and Stripe). ✅ WordPress Speed Optimisation, Performance Improvement, and SEO services. ✅ Higher Level of Security through SSL Certificates. ✅ Social Media Integration including (Facebook, Instagram, Pinterest, Twitter, YouTube). ✅ Google Maps Integration. ✅ CRM Integration. ✅ Chatbot Integration. ✅ Live Chat Integration. ✅ Code customisation. ✅ Email Marketing including (Mailchimp Integration). ✅ Booking, Appointment, Calendar, Event Integrations ✅ Facebook Pixel Integration. ✅ HTML5, CSS3, JavaScript, PHP, Bootstrap, JQuery, Laravel and Python. ✅ WooCommerce Website Development. ✅ WordPress Template Web Design (including Envato themes, Woo Themes, Themeforest, Elegant Themes, Genesis Framework, X Theme, Avada Theme, Brooklyn Theme, Enfold Theme, Thrive Theme, and Divi theme. ✅ Elementor/WPBakery, Gutenberg, Visual Composer, Avada, DIVI and all the Page Builders. ✅ LearnDash, WishList Member, MemberPress and Listify. ✅ Troubleshooting and Bug Fixing. ✅ WordPress Multi-Site, Membership websites, and Multilingual websites. ✅ API Integration. ✅ Custom Back-End Development (Python and Laravel) ✅ eCommerce Platform: WooCommerce Why Hire Me? ✅ Client-friendly ✅After work 24/7 support ✅100% customer satisfaction ✅Unlimited Revisions as long as the client is satisfied. You can have a 30-minute Consultation on a video call. Let’s discuss your project—feel free to message me, and I’ll get back to you as soon as possible!

Great Brands Don't Happen By Accident — They're Designed With Purpose! 12 Years of Industry Relevant Experience ➤ Primarily Served 🏥Healthcare & Medical︱🏠 Real Estate ︱💻Tech & Startups ︱⛽Oil & Gas︱ 🛒E-commerce & Retail ︱⚽Sports & Fitness 🙋Personal Branding ︱🤝NGO / Nonprofit With over 12 years of hands-on experience, I specialize in crafting powerful brand identities that speak directly to your industry, audience, and goals — whether you're a fast-moving tech startup, a healthcare provider building trust, a food brand seeking shelf presence, or a real estate firm making a lasting first impression. I have delivered complete branding solutions for 200+ clients across 13 plus industries — including Healthcare, Real Estate, Tech & Startups, Food & Beverage, Fashion & Lifestyle, Finance, and E-commerce. My clients include globally recognized names like Terminus Sports, Crewits, Yellowkeet Technology Group, Commercial Misr (Egypt), and Golden Trust Oil & Gas, among many others. ➤ What I deliver: — Logo design & full brand identity systems — Brand guidelines, stationery & packaging design — Brochures, flyers & marketing collateral — Website design & development — Embroidery digitizing & apparel branding ➤ Industries Served 🏥Healthcare & Medical— Building credible, trust-driven brand identities for clinics, hospitals, wellness brands, and healthcare startups that need to inspire patient confidence. 🏠Real Estate—Creating premium, aspirational branding for property developers, agencies, and brokers — from logo systems to full marketing collateral. ⚽Sports & Fitness—Creating high-energy, dynamic brand identities for sports clubs, fitness brands, athletic apparel, and sports management companies that need to ignite passion and performance. ⛽Oil & Gas—Delivering strong, authoritative brand identities for oil & gas companies, energy firms, and industrial corporations that need to project power, reliability, and global credibility. 💻Tech & Startups —Designing bold, scalable brand identities for SaaS products, tech platforms, and early-stage startups ready to make their mark. 🍔Food & Beverage —Crafting appetite-driven branding for restaurants, cafés, packaged food brands, and F&B startups that need to stand out on shelf and screen. 🛒E-commerce & Retail—Building conversion-focused brand identities for online stores and retail businesses that need to attract, engage, and retain customers 👗Fashion & Lifestyle — Developing stylish, trend-aware visual identities for fashion labels, lifestyle brands, and apparel businesses seeking a distinctive voice. 💰Finance —Producing authoritative, professional branding for financial firms, investment companies, and fintech brands that demand trust and clarity. 🙋 Personal Branding—Helping entrepreneurs, coaches, consultants, and public figures build a compelling personal brand that communicates who they are, what they stand for, and why they're the go-to expert in their field. 🎓 Education & E-learning — Designing engaging, inspiring brand identities for online course creators, e-learning platforms, tutoring services, and educational institutions that want to build authority and attract the right learners. 🤝 NGO & Nonprofit — Creating purpose-driven visual identities for nonprofits, charities, and mission-led organizations that need to communicate impact, build donor trust, and rally communities around their cause. 🏨 Hospitality & Travel — Crafting memorable, experience-driven brand identities for hotels, resorts, restaurants, and travel agencies that need to evoke emotion and inspire bookings at every touchpoint. 🏗️ Construction & Engineering — Building strong, professional brand identities for construction firms, engineering companies, and industrial businesses that need to convey reliability, expertise, and scale to corporate clients. I don't just design — I build brands that grow with your business. Every project is approached with strategic thinking, pixel-perfect execution, and industry-specific insight. Ready to elevate your brand? Let's talk. ◆ Specializations ◆ Brand Identity Design | Logo Design | Visual Identity Systems | Healthcare Branding | Real Estate Marketing | Food & Beverage Packaging | Tech Startup Branding | Sports & Fitness Branding | Oil & Gas Corporate Identity | Fashion & Lifestyle Branding | Finance & Corporate Identity | E-commerce Branding | Personal Branding | Web Design & Development | Marketing Collateral | Embroidery Digitizing

I turn product photos into premium, campaign-ready visuals — no photographer, no model, no videographer, no studio needed. With 9+ years in fashion, beauty and luxury brand design, I've created advertising content for brands including Calvin Klein, YSL and Jo Malone. Every image and video I produce is professionally art-directed and post-produced. Not generic AI. Exhibition quality. What I deliver : • AI product photography — editorial and ecommerce ready • AI fashion model visuals wearing your product • Cinematic AI product video ads for TikTok, Instagram & beyond • Full campaign visuals from a single product photo • Photo retouching and campaign graphics My process takes your product from a simple photo to a complete luxury campaign — saving you weeks of production time and thousands in costs. Perfect for: Fashion, Beauty, Luxury and eCommerce brands.

🔥 𝗦𝗲𝗻𝗶𝗼𝗿 𝗔𝗜/𝗠𝗟 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁 | 𝗗𝗮𝘁𝗮 𝗦𝗰𝗶𝗲𝗻𝘁𝗶𝘀𝘁 | 𝗔𝗴𝗲𝗻𝘁𝗶𝗰 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿 | 𝗚𝗼𝗼𝗴𝗹𝗲 𝗖𝗹𝗼𝘂𝗱 𝗣𝗿𝗲𝗺𝗶𝗲𝗿 𝗣𝗮𝗿𝘁𝗻𝗲𝗿 | 𝟭𝟬+ 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 🔥 A highly accomplished and results-driven AI/ML Architect with over 10 years of experience, specializing in architecting and deploying advanced AI/ML solutions for enterprise clients across diverse industries including airline, automotive, marketing analytics, political outreach, and fact-checking for publishers. My background spans the entire AI/ML lifecycle, from strategic solution design to hands-on implementation and operationalization of scalable, real-world systems. I'm currently leading the team at AI Arch Solutions to excel at translating complex business challenges into innovative, AI-driven solutions that deliver measurable ROI. 💪 𝐂𝐎𝐑𝐄 𝐂𝐎𝐌𝐏𝐄𝐓𝐄𝐍𝐂𝐈𝐄𝐒 💪 𝘼𝒈𝙚𝒏𝙩𝒊𝙘 𝘼𝑰 & 𝑨𝙪𝒕𝙤𝒏𝙤𝒎𝙤𝒖𝙨 𝙎𝒚𝙨𝒕𝙚𝒎𝙨 ● 𝗔𝗴𝗲𝗻𝘁 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁𝘂𝗿𝗲𝘀: ReAct (Reasoning and Acting), RAG (Retrieval-Augmented Generation), Multi-Agent Systems (MAS), Hierarchical Agent Architectures (e.g., Manager-Worker) ● 𝗖𝗼𝗿𝗲 𝗔𝗴𝗲𝗻𝘁 𝗔𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀: Tool Use & Function Calling, Complex Task Decomposition, Dynamic Planning & Reasoning, Self-Correction & Reflection Loops (e.g., Reflexion) ● 𝗠𝗲𝗺𝗼𝗿𝘆 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Designing and implementing agent memory systems, including short-term (context window), long-term (vector databases), and structured memory approaches ● 𝗣𝗿𝗼𝗺𝗽𝘁 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 & 𝗦𝘁𝗮𝘁𝗲 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Advanced prompt chaining, state tracking across multi-turn interactions, and managing conversational context for complex tasks 𝑫𝙖𝒕𝙖 𝙎𝒄𝙞𝒆𝙣𝒄𝙚 & 𝘿𝒂𝙩𝒂 𝑬𝙣𝒈𝙞𝒏𝙚𝒆𝙧𝒊𝙣𝒈 ● 𝗠𝗼𝗱𝗲𝗹 𝗣𝗿𝗲𝗽𝗮𝗿𝗮𝘁𝗶𝗼𝗻: Data cleaning, data imputation, feature engineering, feature space reduction (PCA) ● 𝗠𝗼𝗱𝗲𝗹 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲: LLMs, Neural Networks, NLP (BERT, ELMO, GPT Variants), K-Means / Hierarchical Clustering, Logistic Regression, Random Forest (XGBoost), K-Nearest Neighbor, Naïve Bayes, GridSearch, Causal Inference, Bayesian Marketing Mix Modeling ● 𝗗𝗮𝘁𝗮 𝗩𝗶𝘀𝘂𝗮𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻𝘀: Tableau, Seaborn, Matplotlib, Plotly, Dash ● 𝗖𝗼𝗱𝗶𝗻𝗴: Python (NumPy, pandas, scikit-learn, TensorFlow, Keras, NLTK, LangChain, Streamlit), SQL, Java, R ● 𝗗𝗮𝘁𝗮 𝗧𝗼𝗼𝗹𝘀: Google Cloud Platform (BigQuery, Vertex AI), AWS (SageMaker, Lambda, S3), Databricks, Airflow (DAGs), Pinecone, PostgreSQL ● 𝗘𝘅𝗽𝗲𝗿𝗶𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻: Regression Discontinuity Design, Interrupted Time Series, A / B Testing

Marketing expert with 15+ years of experience in data analytics, marketing strategy, e-commerce optimization and content production. Adept in advanced analytics tools and processes, such as predictive analytics, first-party attribution models, creative A/B testing methodologies, and multi-channel budget optimization. Proven track record improving marketing ROI, cost per acquisition and scaling revenue across industries and company sizes. Core competences: Data analytics & marketing ROI measurement (SQL, Google Analytics, first-party data, multi-touch attribution, MMM, DCR). E-commerce & marketplace management (Shopify, Magento, Amazon, Meta Shop, TikTok Shop, Walmart.com, Etsy). Reporting KPI Dashboards (SQl, Tableau, Power BI, LTV, ROAS, CAC, conversion rate, cost per lead). Media planning & campaign optimization (PPC campaigns, Meta ads, Google ads, Bing ads, TikTok ads, Amazon, Reddit ads, DSP). A/B Testing & conversion rate optimization.