I add market value through design and communicate ideas and concepts visually. Hi, my name is Rana, and I am a Canadian-Jordanian Visual and UI/UX Designer. Well-versed and formally educated with expertise in graphic, illustration, UI/UX, and presentation design. My strengths are my ability to strategize, technical proficiency, and creativity.  I develop effective visual content tailored to meet the unique goals of my clients. Some of my accomplishments include designing winning reports, proposals, presentations, and advertising campaigns for established companies and startups from all around the world. And on a day-to-day basis, I build engaging, digital user experiences that convert and design brand identities from the ground up. List of services: -Web Design -Web & Mobile Application UI/UX -Graphic Design -Brand Identity and Design -Illustration -User Interaction & Prototyping -Print Design -Infographic Design -Presentation Design (PowerPoint, Google Slides, PDF, other) -Proposal, Report, White Paper and Sales Playbook Design -Visual Strategy -Design Consultation     -Game Concept Design Software I use the most: -Figma -Adobe Photoshop -Adobe Illustrator -Adobe InDesign -Adobe After Effects -Microsoft PowerPoint (and other MS software), PDF, Google Slides -Adobe XD Let's work together! Rana

STOP GUESSING. START SEEING. Most brands lose momentum and budget in the space between concept and execution. You have a vision, a moodboard, and a direction, but when development starts, clarity begins to slip. Decisions get delayed, sampling expands, and the collection loses focus. I help bridge that gap. With nearly 30 years of experience across fashion design, product development, and collection coordination, I’ve seen the full lifecycle of a garment from concept to production. Today, I combine that hands-on industry knowledge with AI and digital visualization to help brands test ideas, refine direction, and make stronger decisions earlier. HOW I HELP YOU WORK MORE CLEARLY: ■ COLLECTION DIRECTION: Turning references, ideas, and mixed inputs into a more cohesive and structured collection vision. ■ AI VISUAL DEVELOPMENT: Building strong editorial, catalogue, and concept visuals to explore and communicate ideas before sampling. ■ KNITWEAR & PRODUCT INSIGHT: Supporting knitwear-focused development with experienced eyes on silhouette, balance, and product direction. ■ SOURCING SUPPORT: Helping brands identify materials, suppliers, and manufacturers that align with the creative and commercial goals of the collection, while matching the right product to the right producer. I was recently named one of LinkedIn’s 12 AI Fashion Creators to Follow in 2026, but my real value isn’t just the tools I use. It’s understanding how fashion ideas evolve, where collections lose clarity, and how to bring direction back into the process. Before moving into AI-supported visual strategy, I spent decades at the heart of the industry, including a pivotal role coordinating the Anglomania collection by Vivienne Westwood. I understand the standards of luxury, the realities of development, and the importance of keeping creative vision aligned with execution. If you need experienced support in knitwear, sourcing, or AI-driven fashion visuals, I’d be glad to discuss your project.

🚀 AI UGC Video Ads That Help Brands Sell More And Increase CTR; Without Actors, Filming, or Production Delays. Google Veo | Runway | Kling | Higgsfield | UGC & Cinematic Ads 🚀 100.00% SUCCESS RATE & TOP RATED [Five-Star Feedbacks] Most businesses don’t fail because of bad products... They fail because their videos don’t explain clearly, don’t build trust, don't drive clicks, or don’t convert. That’s exactly the problem I solve. I create commercial ready AI-generated UGC video ads and product videos for eCommerce, DTC and health brands that drive clicks, conversions, and sales on TikTok, Instagram, and Facebook. My work replaces traditional video shoots with clean, intentional, brand aligned AI video production that looks professional, not gimmicky. 🎯 What I Actually Do (Not Just “AI Video”) I specialize in AI video generation and AI video editing for real business use cases, including: 📱 AI UGC Style Ads for TikTok, Meta & YouTube 🛍️ AI Product & Promotional Videos 🎬 AI Avatar & Spokesperson Videos 🧠 AI Explainer & SaaS Demo Videos These videos are designed for: - Paid ads (TikTok, Meta, YouTube) - SaaS landing pages - Product demos & onboarding flows - Short‑form social content that feels native, not salesy 🧩Why Most AI Videos Don’t Work (And How I Fix It) Many clients come to me after trying AI tools themselves and running into the same issues: ❌ Videos look robotic or off‑brand ❌ Messaging is unclear or rushed ❌ Pacing feels wrong for ads or SaaS demos ❌ Content looks like a generic AI template ✅ My approach is different. I don’t start with tools, I start with: - The message - The viewer’s attention span - The platform - The desired action Only then do I apply AI. The result: AI videos that help viewers understand the product, trust the brand, and take action. 🛠️ Tools I Work With I use modern, production grade AI video tools, including: Runway • Seedance 2.0 • Kling AI • HeyGen • VEO 3 • Higgsfield • Synthesia • ElevenLabs • ChatGPT Image • Nano Banana • CapCut Pro • Premiere Pro • Topaz Each tool is selected based on what the project needs, not trends. ⚙️ How I Work I keep things simple, clear, and efficient: 1️⃣ You share the use case, platform, and goal 2️⃣ I suggest the most efficient video approach (before production) 3️⃣ AI video generation + professional editing 4️⃣ Clean delivery optimized for your platform If you already have a script → I turn it into a polished AI video If you don’t → I help structure one that fits your audience and platform No long intros. No filler. Just execution. 🤝 Experience & Standards I’ve been working with direct clients outside Upwork and am now bringing the same workflows, quality control, and communication standards here. My focus is not just visuals, it’s: ✔ Message clarity ✔ Pacing & retention ✔ Platform‑specific delivery ✔ Business results 📩 Let’s Get Started Send me a message with: - Your use case - Target platform - Desired video length I’ll tell you the most efficient approach before we start. #AIVideoGenerator #AIVideoCreation #AIPoweredVideoEditing #AIVideoEditor #AIExplainerVideo #AISpokespersonVideo #AIAvatarVideo #AITalkingHeadVideo #AIVoiceoverVideo #AIVideoProduction #Synthesia #Pictory #RunwayML #HeyGen #DeepBrainAI #Lumen5 #Descript #InVideoAI #ElaiIO #RephraseAI #Colossyan #DIDAI #ElaiIO #LovoAI #WellSaidLabs #RephraseAI #LumaAI #KaiberAI #LeonardoAI #DreamMachineAI #ComfyUI #OpenArt #GrokImagine #TopazLabs #AdobeFirefly #CanvaToVideo #ChatGPTVideoScript #SlideToVideo #AIYouTubeVideoCreator #AIMarketingVideo #AITrainingVideo #AICorporateVideo #AIProductDemo #AIVideoAds #AITikTokVideo #AIInstagramReels #AISocialMediaVideos #AIElearningVideos AIExplainerAds #MarketingVideoAI #AIProductAds #TextToVideo #ScriptToVideo #BlogToVideo #ArticleToVideo #PPTToVideo #AudioToVideo #SubtitledAIVideo #LipSyncVideoGenerator #AnimatedAIVideos #CartoonAIVideos #AIVoiceover #NaturalVoiceGenerator #AINarration #NeuralVoiceDubbing #AILipSyncVoice #RealisticVoiceGenerator #EnglishVoiceoverAI #RegionalAccentAIVideo #AITalkingAvatar #FaceSwapAI #AIHumanPresenter #AIAvatarPresenter #VirtualSpokesperson #RealisticAvatarVideo #AICharacterGenerator #AILipMovementMatching #CustomAvatarVideos #AITalkingHead #AIVideoEditing #AutoVideoEditing #AITranscription #AICaptioning #AISubtitling #AISceneDetection #AIColorGrading #AutoBRollInsert #BackgroundRemovalVideo #AIAudioSync #AIVideosForEducation #AIMedicalVideos #AIHRTrainingVideo #AIRealEstateVideos #AIPresentationBuilder #AIVideoAutomation #AutoGeneratedVideos #PersonalizedAIVideos #AIContentRepurposing #AIVideoFunnels #BulkAIVideoCreation #APIbasedVideoGeneration #AIVideosForEngagement #AIVideosThatConvert #AIConversionVideo #AISalesVideo #AIVideoSEO #HighRetentionContent #AIVideoAutomation #AutoGeneratedVideos #PersonalizedAIVideos #AIVideoFunnels #AIVideoShorts #AIAdCreatives #AIPromoVideos #AIBrandingVideo #AIVideoFunnels #AIBrandVideos #AIAdsVideo #AIVideoAutomation

Art Director/Designer with 14 years of experience, with strong performance in campaigns focused on retail and experience in creative retouch, AI, social media graphics, UI, motion, and OOH. Helped more than 70 brands with all types of projects, offline/online, to elevate their awareness and performance with unique designs.

Hi, I’m Ignacia. I specialize in brand identity, packaging design, and illustration for consumer brands. Over the past 9+ years, I’ve worked with startups, growing businesses, and established companies creating visual identities, packaging systems, label design, product graphics, and illustrated assets across food & beverage, wellness, beauty, lifestyle, retail, and home products. My background combines branding, packaging, illustration, and product development, allowing me to create visual systems that extend consistently across products, packaging, and brand communications. Services include: • Brand Identity Design • Logo Design • Packaging Design • Label Design • Brand Guidelines • Custom Illustration • Packaging Illustration • Product Graphics • Brand Presentations & Pitch Decks Tools: Adobe Illustrator, Photoshop, InDesign, Procreate, and PowerPoint. Fluent in English and Spanish. If you have a project in mind, feel free to send over some details. I’d be happy to learn more.

Expert-Vetted Brand Strategist, Fractional CMO for global leaders, & Market Consultant-400% Revenue Growth for Series B/C, & high-growth ventures who don't follow markets — they reimagine them. Whirlpool. Neil Patel Digital. Will You Be Next? Brands live or die in a single moment — the 8.25 seconds before your next best customer decides whether you're worth their attention. I engineer the Branding, Marketing, & Go-To-Market Strategies, transforming that moment into a continuous conversation between you and your audiences –converging strategy, psychology, and the right words to profoundly redefine markets and dominate categories. | Proven Impact | ⚫️ Brand-Driven Growth | Data-Backed Positioning, Psychology-Driven Messaging, & High-Conversion Marketing, increased Revenue Growth by 𝟒𝟎𝟎%+, Conversions by 𝟐𝟐%+, and Brand Authority by 𝟖𝟎%+. ⚫️ ROAS & LTV Optimization| Scaled business ROAA by 𝟓𝐱 and increased Customer Lifetime Value (CLTV) by 60–80%. ⚫️ Efficiency at Scale | Reduced Customer Acquisition Cost (CAC) by 𝟐𝟓% while increasing volume 100-fold through process automation. ⚫️Market Share Capture | Sustained AGR (Annual Growth Rate) of 𝟖𝟎%+ by aligning brand messaging with high-intent audience segments. ⚫️Strategic Authority | As an Expert-Vetted Fractional CMO & Brand Strategist, I represent the Top 1% in my field, partnering with Fortune 500 companies, multinational conglomerates, and internationally recognized agencies across virtually every industry and continent. 📍Portfolio Includes: Whirlpool, Neil Patel Digital, Distillerie Morand, Amnis Treasury, Louisiana Travel, Thinkific, Workforce Solutions, Kerala Ayurveda, What.Digital, Divio, Cerebrum DAO, & more. | What I Do | 📊 Brand & Market Intelligence | Gain absolute clarity on your market position, audience psychology, and competitive landscape — transforming complex data into the strategic certainty that drives decisive action and measurable growth. Marketing Audits · Brand Audits · Consumer Insights & Profiling · Target Market Research · Market Research · Competitive Differentiation & Analysis · Brand Research · Market & Competitor Strategy · SWOTs · Business Consulting · Strategic Planning 💻 Brand Positioning & Identity | Hone in on who you truly are, your why, and what you do — articulating it with actionable Positioning backed by data and built for CRO and Brand Authority. Brand Positioning · Messaging Frameworks · Unique Selling Propositions (USPs) · Corporate Brand Identity · Brand Voice & Tone Development & Guidelines · Brand & Content Guidelines · Compelling Storytelling & Narratives · Brand Consulting · Brand Workshops 🎯 Growth Strategy & GTM Execution | Engineers comprehensive, holistic strategies built for rapid momentum, scalable customer acquisition, category dominance, and high-velocity revenue growth — from Brand Positioning to Market Leadership. Marketing Strategy · Brand Strategy · Go-To-Market Strategy · Growth Strategy · Customer Acquisition Strategy · Content Strategy · Campaign Strategy · Brand-Led Growth · Experiential Brand Activations · Domestic & Global Product Launches · User Experience Strategy · AI Enhanced Research & Analytics 🗺️ User Experience & Strategic Planning | Interprets even the most complex communications challenges (from technically dense industries like Fintech & SaaS to ancient cultural traditions) making them legible and resonate. Brand Clarity and Revenue Performance aren’t parallel verticals. They’re symbiotic. UX Strategy · IXD Content Strategy · Wireframing · Website Transformation & Optimization · User Experience Strategy · Brand-Led Revenue Strategy · Conversion Rate Optimization · SEO & AEO Strategy · Brand Asset Direction, Creation, & Consulting 🖋️Fractional CMO & Executive Leadership | Delivers the strategic weight of a C-suite w/ the agility and ingenuity of a global CMO minus the enterprise friction. Fractional CMO Services · Executive Marketing Leadership · Cross-Functional Team Building & Management · Remote & On-Site Team Leadership · Marketing Department Development & Structure · C-Suite Partnership & Consulting · Brand-Led Organizational Strategy · Series B/C Growth Strategy · Enterprise Marketing Consulting If you’re ready to stop competing and start redefining your space entirely, you’ve found a collaborator as fearless and tenacious in my resolve to give your vision life as you are. We may be partnering on your business, but THIS is mine -and I take the greatest pride in producing nothing short of prolific. So, if your Brand is ready to make its mark - Message me now and we'll get to work! -Hannah WritingWit .com ➡ "Hannah is a 'for-lifer.' The impact her genius has had on our organization has had a domino effect for the entire community. We would not be where we are now if it weren't for her ability to show organizations the yellow brick road to branding." — Bianca, CMO | Largest Workforce Development Nonprofit in the US

Tampa | St. Pete | Clearwater | Orlando | Miami | Florida Videographer & Photographer | Brand Identity Expert As a top-rated freelancer on Upwork, I specialize in videography, video production, photography, podcasts, YouTube content, and brand identity on Upwork. Over the years, I've had the pleasure of collaborating with esteemed brands like PANDORA Jewelry, Microsoft, DRIHP, H20 Suites, BENTO, as well as numerous local businesses and events. My expertise revolves around helping businesses establish a strong brand identity through the power of compelling visuals and engaging content. I'm particularly known for my eye in videography, video production, and photography, where I create high-quality content that not only captivates audiences but also leaves a lasting impact. Whether it's product showcases, e-commerce visuals, lifestyle content, or capturing the essence of conferences and corporate events, I've got you covered. In addition, I'm well-versed in podcast production and YouTube content creation, enhancing your brand's reach and engagement across different mediums. If you have a project in mind that involves videography, video production, photography, podcasts, YouTube content, or brand identity enhancement, I'm here to listen. Let's discuss how we can bring your vision to life. Your journey to a stronger brand identity and engaging content across various platforms is just a message away – let's make it happen together! Feel free to send me a text or give me a call to discuss ideas for your next project! 352.282.2221

I'm a Creative Director and brand strategist with 15+ years of experience helping sustainable businesses tell their stories authentically and grow their impact. My unique background as both a founder-practitioner and creative professional means I understand both the creative vision and the practical business realities conscious brands face. I specialize in working with ethical and sustainable businesses that want to connect with conscious consumers through compelling visual identities, strategic content, and authentic messaging. My approach combines artistic creativity with data-informed strategy, ensuring your brand not only looks beautiful but drives real business results. What I do best: - Creative Design & Brand Strategy – I develop distinctive visual identities that capture your brand's values and resonate with your target audience. From logos and brand guidelines to marketing materials and packaging design, I create cohesive systems that tell your story across all touchpoints. - Marketing for Sustainable Businesses – Having founded and scaled a zero-waste fashion brand for 14 years, I understand the unique challenges and opportunities in the sustainability space. I create marketing strategies that authentically communicate your impact without greenwashing, building trust with conscious consumers. - Social Media Copywriting & Content Strategy – I craft compelling copy that engages your audience and drives action. Whether it's social media captions, email campaigns, or website content, I write from lived sustainability expertise and shape narratives that resonate emotionally while being grounded in facts. - Website Design – I design beautiful, functional websites that convert visitors into customers. My sites balance aesthetic appeal with user experience, ensuring your brand story shines through while making it easy for customers to take action. Why work with me? - I bring both creative excellence and deep sustainability expertise. But more importantly, I've been in your shoes—I know what it takes to build a purpose-driven brand that maintains integrity while achieving business objectives. - I'm passionate about partnering with brands that are creating positive change, and I'm skilled at translating complex sustainability concepts into clear, compelling messages that inspire action. Let's work together to build a brand that reflects your values and connects with the customers who share them.

I’m a creative lead in art direction and strategy. Over the past 13 years, I’ve worked across China, Hong Kong, North America and Europe with brands like HSBC, Mastercard, Fidelity, Cartier, Marriot, Shangri-La, Huawei, Porsche, Ford, Starbucks, Hong Kong Land, Manulife and Disney. I enjoy overseeing projects from concept to execution—developing brand campaigns, designing immersive experiences, crafting digital and print content, and leading creative teams. ✅Expert in Adobe Photoshop, Illustrator, InDesign, XD, Figma, Wordpress, After effect, Premier Pro, Blender, PPT, Keynote and etc., with a proven delivery of creative and innovative design and development solutions. 𝐌𝐘 𝐒𝐊𝐈𝐋𝐋𝐒: ✔️ Web design (UX/UI); ✔️ Logo, Brand Identity Design ✔️ Poster | Brochure | Flyer | Roll-Up ✔️ Package design ✔️ WordPress | WIX ✔️ Mugs, t-shirts and more ✔️ User flow creation ✔️ Motion / Animations design What do I offer? ✔️ 100% Originality ✔️ High-quality Designs ✔️ Affordable Prices ✔️ Quick Turnaround Times Thanks for your time 🔑𝐊𝐄𝐘𝐖𝐎𝐑𝐃𝐒: Design, UX/UI, UX, UI, User Interface Design, Landing Page Design, Web & Mobile Design, Responsive Design, Graphics & UI Design, User Experience Design, Website, Wireframing, Google, Material Design, Export Assets from Sketch, UI Research, Web Design, Sketch, App, Adobe Photoshop, Adobe Illustrator, Landing Page, Graphic Design, UI/UX Design, Mobile UI/UX Design, Material Design, UX Design, User experience design, iOS App Design, Android Design, iPad Design, iPhone Design, User Experience, Landing, Design Thinking, Interaction Design, SAAS, Designer, Adaptive, Design Expert, Update, Application design, Desktop, Visual Design, Sketch, Mobile Design, Usability, Photoshop, Mock-up, Creative, iPhone, App Design, Wireframe, Design Guru, Web-design, Job, Application, Guidelines, iOS, Logotype, Adobe, platform design, Website Prototyping, Branding, Graphic Design, Hire, Graphics, Agency, Productive, Testing, Advertising, Solutions, Illustrator, A/B Testing, Long term, Responsive, Android, Effective, Experienced, Identity, Identity, Design Thinking, Management, Art Director, Head of Design, Search, Digital, Promo, Redesign, Creation, UI/UX, UI Design, STARTUP, CJM, iOS and Android guidelines, Adobe Photoshop, website design, UX design, wireframes design, prototype designI, Figma, Sketch, Android and iOS app design, Infographics design, Animation UI, User Interface, eCommerce web design, Graphic design, User Flow, Marvelapp, Android app design, NFT, iOS guidelines, FinTech, pitch deck presentation design, eCommerce web design, SaaS product, InVision, eCommerce app design, Landing Pages Design, Animations creation, Principle GUI design, Branding, logo design, Graphic design, icon design, Platforms, WordPress design, pitch deck presentation design, User Experience Design, prototype design, UI Research, Website Wireframing, Google Material Design, Webdesign, Webflow Design, web designer, Export Assets from Sketch, Animations creation, WordPress design, usability audit, UX Research, Consultation, User interface designs, Webdesign, Infographics design, crypto, Illustration creation, Graphic Design Creation, Logo Design, WordPress Development, Motion Design, SaaS Platform Design, GUI design, SaaS platform, Strategy consultation, Android guidelines, Webflow Development, sleek, Principle, Branding Design, Responsive Web Design, SaaS Project Design, Clickable prototype, Platform Creation, Tailwind, Shopify, Axure, MockUp design, moodboard design, commercial design, portfolio website, listing page, aws design, Web.

2026 Win: Increased a brand's monthly Meta spend by 30% in 30 days while lowering CPA. ✅ Currently managing $170K+/month in Meta ad spend ✅ 4+ years in performance creative ✅ Mentored by an operator who managed $1M+/mo on Meta 🗣️ What brands I've worked with say: "Working with Axel sharpened how we approach creative. Our scripts got tighter, ads are converting better, and we know what to do when something stops performing." ∼ Alex, Founder skincare brand "We've worked with Axel on our creatives across multiple projects. He asked all the right questions about our customer, always kept us in the loop, and turned everything around fast." ∼ Patrick, CMO beauty brand 🤝 Bonus: I have access to a private network of 400+ top media buyers, creative strategists, and copywriters. What's working across hundreds of top accounts gets folded into your strategy. 🚨 Capacity for 1 more brand in June. Send a quick message with your brand & let's get on a call.