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$20/hr
100%
Job Success
$300+ earned
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This is for founders and marketers who already have an offer and traffic
but conversions feel lower than they should be.
You don’t need more clicks.
You need people to decide faster.
⚠️ If you’re looking for cheap, fast, or “SEO-style” copy this won’t be a fit.
I’m a Direct Response Copywriter.
I help skeptical prospects move from
“This looks interesting” → “This makes sense” → “Let’s do it.”
Anyone can write copy. Very few can remove doubt.
No hype. No fluff. Just controlled persuasion.
Most copy fails at one hidden moment.
The reader understands the offer…
but can’t justify the decision.
They hesitate not because of price
but because they’re afraid of making the wrong choice again.
That hesitation is where sales die.
I use a Decision-Release Framework.
I identify the single doubt locking the buyer’s decision,
then remove it before the pitch even starts.
This works best for offers that already have proof, traction, or validation
because psychology amplifies what’s already real.
I help businesses with:
📌 Ads Copy
📌 Email Copywriting
📌 Sales Pages & Landing Pages
📌 eCommerce Copywriting
📌 Scripts for Ads, UGC & Video Sales Letters (VSLs)
📌 Website Copy
Every piece is written to reduce doubt and increase certainty not just fill space.
📩 Message me with:
Your offer
Where people hesitate or drop off
I’ll point out the exact line that’s killing your conversions
and how to fix it.
I only take a limited number of projects at a time.
$80/hr
100%
Job Success
$50K+ earned
Available now
Start of list.
End of list.
So, you’re ready to invest in the big guns for your creative strategy?
🗣️ "In the very first week, one of his ads quickly became a top spender in our account, generating over £30k in sales in the last 30 days alone. Since then, he’s consistently delivered, finding multiple winning creatives with around a 20% hit rate" - Oliver (Luxmend)
🗣️ "We tried so many other ad copywriters who gave us super generic & salesy scripts. Liam wrote ads that didn't feel like ads, exceptionally written for cold TOF audiences. Script quality is everything with Meta ads, and Liam has a deep understanding of exactly how to write ads that engage, retain, and convert. Highly recommend if you need ad scripting from someone who actually understands how Meta ads work." - Drew Neilson (Nexus Media)
🗣️ "16 sales in 1 day from one of your brand new ads, very impressed." - Jon Reyes (Shiny Smile Veneers)
🗣️ "You definitely want Liam on your team, he's a powerhouse copywriter and understands buyer psychology on a deep level. He has amazing communication and is never offline. I think he works 25 hours a day." - Ben Gulliver (Gymproluxe)
Hello, I'm Liam 👋 Creative Strategist and Direct Response Copywriter trusted by 7-9 figure DTC brands.
You might know a few of them:
• Resilia
• Seranova
• Shiny Smile Veneers
• Goat Funded Trader
• Lymphoria
• Bee Balm
• Luxmend
• 2PackBag
• Built With Science+ (Jeremy Ethier - 7M+ subscribers on YouTube)
I'm a part of Genesis, an invite-only mastermind run by the copywriters actively scaling the world's top 8 & 9 figure brands.
Which means you get the latest strategies, AI methods, and insider knowledge — applied directly to YOUR business.
Here's what that looks like:
✅ Produced winning creatives for an 8-Figure beauty brand contributing to $4M+ in revenue with three ads hitting $267k, $265k and $104k in individual ad spend
✅ Consistently averaged a 12.69 ROAS for an 8-Figure prop firm, generating $175k+ in tracked revenue from $13,825 in monthly ad spend across 39 live ads
✅ Generated $3M+ in tracked revenue for an 8-Figure skincare brand through Meta ads
✅ Scaled a 7-Figure accessories brand with one ad hitting $100k in spend and $600k+ in combined ad spend across multiple winning creatives
And so much more…
Here's what I can help you with:
📽️ Ad Scripts & VSLs → Stop the scroll, hook the viewer, make the sale
📃 Sales Pages, Landing Pages & PDPs → Turn traffic into customers at scale
📰 Advertorials, Listicles & Quiz Funnels → Pre-sell prospects before they reach your offer
So, what's the secret behind copy that converts?
Before I write a single word, I conduct deep research to understand:
➡️ Where your prospects are in their buying journey
➡️ The specific struggles keeping them from their goals
➡️ What emotionally triggers them to purchase
➡️ Why existing solutions fail to deliver
➡️ The unique mechanism behind why your solution works when others don't
From this research, I develop a creative strategy and messaging position that sets you apart from every competitor in your market — powered by my Buyer Messaging Method™, copy that captures exactly how your customers think, speak, and buy.
Now, most copywriters on Upwork?
They hand over a Google Doc, collect their payment, and *poof!* — vanish into thin air.
But here's what I've learned working with 7-8 figure brands.
The copy that actually SCALES your business doesn't come from a one-off project.
It comes from someone who's IN THE TRENCHES with you, who understands your customer better than your competitors do, and who's obsessed with making your numbers go UP 🚀
That's what real partnership looks like.
Which is why I only work with a few brands at a time and I'm very selective about who I bring on.
We won't be a good fit if:
❌ You're working with a tight budget that doesn't match the level of work you need
❌ You think prompting AI is the same as hiring a copywriter who lives and breathes this stuff
❌ You take days to respond to messages or ghost mid-project
❌ You're an agency, I work directly with brand owners only
If that's you, please do not reach out.
But if you're serious about your brand and want someone who treats your business like their own, someone who's invested thousands in world-class mentorship to scale your brand? Let's talk.
Message me with the following:
1. Your brand details and website
2. What type of copy you need
3. Your current biggest challenge with conversions
Look forward to hearing from you.
– Liam
Liam M.
has worked
.
$52.5/hr
100%
Job Success
$4K+ earned
Start of list.
End of list.
If you're an E-commerce / DTC brand owner looking to quickly and predictably skyrocket your profits, I'm the man!
My name's Esteban and I specialize in creating winner ads as a Creative Strategist for DTC E-commerce brands.
That includes creative strategy, market research, and conversion-focused copywriting.
Unlike other creative strategists, I excel at high-converting creatives because I CARE about the trends and how they apply to DTC E-commerce.
Plenty of creative strategists on Upwork say they're good at TikTok and Meta ads, but they all make these fatal mistakes:
They fail to uncover what's trending...
And frankly they don't research their audience enough.
On the other hand, I make sure to pinpoint the most viral trends and plan an extensive creative strategy before I begin writing the first sentence.
And look...
When you're trying to grow your DTC E-commerce brand, your "niche" doesn't matter.
What matters is how your audience FEELS through ad creatives and copywriting.
Since humans are very emotional creatures... we want to take advantage of the primal circuits inside our brains.
If you apply that... your ads will scale like clockwork.
So far I'm one of the few Creative Strategists on Upwork who takes DEAD serious these factors — and actually uses them.
That's why as soon as you get to work with me, I'll take you through my research process and emotional creative framework for producing winning ad creatives.
But there's a catch. I genuinely don't work with anyone. To qualify to work with me, you must understand the importance of creative strategy, DTC advertising, and strong copywriting.
Otherwise we'll both waste our time.
So, if you want to start working on your growth with high-converting creatives, send me a DM and we'll get started!
Esteban L.
has worked
.
$60/hr
$7K+ earned
Start of list.
End of list.
Award-winning creative director, copywriter and brand strategist. Expertise in both brand design and advertising.
Expert vetted on Upwork, so in the top 1% of my field.
I help my clients find their 'why' with a deep dive strategic positioning process, rooted in finding an insightful idea to unify your brand or campaign. Then express this through compelling identities, ads and copy.
Please contact me directly for a link to my portfolio.
Rupert D.
has worked
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$100/hr
$3K+ earned
Start of list.
End of list.
You should NOT hire me 🚨
Seriously.
Alright... You look a bit confused so let me explain.
There's only one reason why you're on my profile right now.
You're looking for a copywriter for whatever project you're working on.
You thought Upwork was the place to find one, so here you are.
Except... You didn't realize it would be THIS hard.
There's tens of thousands of so-called copywriters on this platform, all repeating the same thing:
“I write words that sell.”
“Helping businesses grow with compelling, engaging copy.”
“Conversion-focused copy that connects with your audience.”
But in the end, you've got no damn clue who to actually hire... who to trust with your business.
So I'll be the first one to tell you very honestly that you should NOT hire me. Here's why:
❌ I don't work with everyone. If I don't believe in whatever you're selling, I won't work with you
❌ I'm absolutely NOT cheap. 9 out of 10 clients on Upwork cannot afford to hire me. This isn't some cool psychology trick either... I'm just being honest with you. I don't do $50 or $100 cutesy little projects.
❌ I only work with clients in the U.S., Canada, and a select few countries in Europe. If that’s not you, we’re not a fit.
If any of the above 3 apply to you, please stop reading right here because I guarantee we're not a good fit.
Go on...
Still here?
Cool...
So Now the obvious question is, who exactly do I work with?
At least one (but preferably two) of these should apply to you. The first one is a non-negotiable:
✅ You're NOT frugal, cheap, or petrified of spending good money on good talent.
✅ You sell a digital product, online course, or run a coaching business
✅ You’ve got an email list with at least few hundred subscribers and actually want to monetize it
✅ You want someone who understands copy, email marketing, AND how to sell
At this point, you're probably thinking, "Who the **** does this self-aggrandizing pseudo Don Draper think he is?"
Great question. My name is Joseph and I'm one of the top direct response copywriters in the world when it comes to the info-product and coaching niche.
My clients include:
👉 Patrick Bet-David
👉 Brad Lea
👉 Andy Elliott
👉 Joi Marshall
👉 LightSpeed VT (world's #1 course creation platform)
👉 Course Incubator
...and a few others I can't legally name (thanks NDAs).
Here's what I can do for you (If I decide we're a good fit for each other):
🔥 Landing Pages That Sell. No fluff. No “welcome to our website” garbage. Just clean, persuasive copy that moves visitors from curious to converted. Fast.
🔥 Ad Copy That Stops Scrolls on Facebook, Instagram, whatever. I’ll craft ad copy that hooks attention in the first line, builds intrigue, and drives the click. Plus, I’ll give you creative ideas that actually make sense for your offer.
🔥 Emails That Print Money. This is where I shine. Daily story-based sales emails, onboarding sequences, abandoned cart flows, launch emails, newsletters… With my emails, you'll live in your prospects' inbox.
🔥 List Monetization Strategies that made $10M for my clients. Got a dead email list? I’ll wake it up. Got no list? I’ll help you build one. I help you turn your email list into one of your most profitable assets.
Look, I’m not just another 'writer' who strings together fancy words and hopes for the best.
I write to make sales. I mean, isn't that what you want?!
If you're sick and tired of 572,941 generic, boring, and terrifyingly repetitive copywriters you've come across... And if you have that tingling gut feeling after reading this... message me and I'll see if we can work together.
$35/hr
100%
Job Success
$10K+ earned
Start of list.
End of list.
Not Available.
Sum: Creative Strategist for eCommerce brands. I specialize in creating high-performing UGC ad creatives backed by deep consumer research and data-driven insights. I’m experienced with AI tools like Arcads, Heygen, ElevenLabs, VEO3, and more. In fact, I’ve recently been creating AI UGC ads for several high-growth eCommerce brands (scaling between $500K–$1M+ monthly, like GetCarTablet).
I’m always testing new tools, ideas, and frameworks to beat creative fatigue and keep brands scaling with fresh, conversion-focused video ads, whether UGC or other high-performing styles.
I’m Uzair, an eCommerce Creative Strategist & Direct Response Video Editor with 4+ years of experience helping DTC brands scale through high-performance video ad creatives.
From market research and concept development to scriptwriting and editing, I handle the entire creative process. I blend consumer psychology with creative storytelling to create video ads that grab attention, (educate like a trusted friend when needed), spark emotion, and ultimately drive conversions.
Whether collaborating with UGC creators or producing in-house edits, my focus is always on performance-driven results.
👉 If you’re ready to cut through creative fatigue and scale your eCommerce brand, let’s connect. (Note: I don’t work with new dropshippers. I love working with established eCommerce brands or serious new ecommerce businesses ready to grow.
💻 Services I Offer:
➡️ Full Creative Strategy & Execution
➡️ UGC Ad Scriptwriting & Briefs
➡️ Direct Response Video Editing (if you already have scripts)
DM me for the latest projects or hit that invite button.
Let’s test some fresh, killer ad creatives together!
Thank you,
Uzair
👤 Personal Facts
1️⃣ Research Junkie – Research fuels me like coffee fuels most people. I genuinely enjoy digging deep, finding insights others miss, and going that extra mile.
2️⃣ Introvert with a Fineliner – I’m the quiet observer in the room, catching the details others overlook. I may not chase the spotlight, but my work always speaks loud and clear.
3️⃣ Curiosity Machine – I can’t stop exploring new ideas, tools, and perspectives. That curiosity keeps me learning, experimenting, and staying creative.
If you made it this far, thank you 🙌. As a little bonus, I’d love to offer you a free 30-minute call. Just send me a message. I’ll share my thoughts on your current ads or what you should do next. I normally charge $50/hr for this
Uzair S.
has worked
.
United States
$65/hr
84%
Job Success
$100K+ earned
Available now
Start of list.
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"Steve's website content is truly amazing! I can’t thank him enough!"
Michelle P., Repeat Client
"Steve cares about your outcome and provides copy that produces the desired results."
Greg R., Repeat client
"He treated my job as his own, very professional, finished job before the deadline."
- Meran G., Repeat client
“5 Stars - Still in awe over the quality!! HIGHLY recommended - can't wait to work with him again!!”
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You're here because you want MORE than just pretty copy. You want CONVERSIONS. You want SALES. You want PROFITS. That's what makes me stand apart. I've been crafting high-converting copy for websites, landing pages, sales letters, email autoresponders and more for 22 years.
Beyond a copywriter. More than a marketer. I take on your priority project as if it were my own. Every word crafted to achieve the greatest engagement, most sales and highest profits imaginable.
Engagement. Action. Results. That’s what sets my copy apart. Whether it’s helping to bring in $5 Million in just 10 days, driving tens of thousands of new leads, or simply putting your company front and center in their minds, my style of copy will work for you.
For 2 decades now, my creative and compelling copywriting has exceeded client expectations. My emotion-laced, benefit-rich copy is written in a light-hearted tone that simply connects with your prospect. Before they know it, they are taking massive action.
Wondering if I have experience in your market or with your project request? With 22 years and 1,000s of successful copywriting projects under my belt, odds are that I have. My single mission: Your satisfaction.
Here's what I can promise you:
- I will be quick to return your email or phone call.
- I will deliver on time (if not before the deadline).
- I will not stop until you are satisfied with the content.
Steve R.
has worked
.
United States
$75/hr
100%
Job Success
Available now
Start of list.
End of list.
A Creative Director for Entertainment, Sports & Media who works as a trusted Creative Partner to help ambitious, audience-facing brands tell stories that matter.
Great ideas deserve to be seen, understood, and remembered.
As a Creative Director, I partner with brands, creators, and organizations to transform ideas into compelling presentations, media kits, websites, and promotional experiences that captivate audiences and inspire confidence—helping you attract audiences, investors, sponsors, and new opportunities.
My work spans film, television, sports, music, live events, and other audience-facing brands, with projects ranging from film and television pitch decks to investor presentations, media kits, sponsorship decks, and promotional websites. Combining strategic thinking, design, copywriting and AI-enhanced creative tools, I help clients shape stories that elevate brands, engage audiences, and stand out in competitive markets.
I believe the best creative work happens through partnership. That's why many of my clients view me as a Creative Partner rather than a traditional freelancer—someone they trust to shape the story, elevate the brand, and guide the creative process from concept to completion.
My approach is simple: the 3D Creative Process—Discovery, Development, and Delivery.
1 • DISCOVERY
Understand your vision, audience, and goals.
2 • DEVELOPMENT
Shape the story, messaging, and visual experience.
3 • DELIVERY
Refine every detail and prepare materials that are ready to impress.
SELECTED HIGHLIGHTS:
• Created a feature film pitch deck that helped attract a Martin Scorsese attachment for a project now in post-production
• Developed a TV pitch deck that led to an in-person Netflix meeting
• Branded and built a survivor's online platform—creating the identity, website, and content strategy that transformed a deeply personal story into a movement, leading to a TEDx Talk, a feature in People Magazine, and a devoted community of followers sharing similar experiences.
• Developed a personal brand and media kit for a Major League Baseball All-Star pitcher that continues to support sponsorship opportunities and brand growth
• Experience includes projects for: National Hockey League, NFL, Sports Illustrated Kids, Nike, Hasbro, FAO Schwarz, Comedy Central, TNT, USA Networks, Hulu, Warner Bros., Google, American Express, and Coca-Cola.
SPECIALTIES
• Film & TV Pitch Decks • Investor Presentations • Media & Press Kits • Sponsorship Decks
• Promotional Websites • Branding • Brand Storytelling
SELECT TOOLS
• Adobe Creative Suite • Keynote • PowerPoint • WordPress/Divi • Midjourney • ChatGPT
Mark S.
has worked
.
$50/hr
100%
Job Success
$7K+ earned
Start of list.
End of list.
I'm an experienced generalist marketer who has previously worked within the tech, hotel and retail industry.
Im skilled in:
. Copywriting
. Social Media management
. Social media content creation
. Email Marketing
. AI content creation
. Copy editing
$55/hr
100%
Job Success
$30K+ earned
Available now
Start of list.
End of list.
I help e-commerce brands with a proven product scale profitably with certified Meta Ads and Google Ads management — plus the ad creative that keeps your cost per acquisition low.
If you're running an e-commerce brand (Shopify, WooCommerce, or similar) and you already know your product sells, you don't need another agency that just "manages your ad spend." You need a partner who can build, run, and optimize Meta Ads and Google Ads campaigns AND keep a steady stream of scroll-stopping ad creative in front of your audience — because stale creative is the #1 hidden cost killing most brands' ROAS.
What I Do
- Meta Ads management (Facebook & Instagram) — Advantage+ Shopping, prospecting, and retargeting funnels
- Google Ads management — Search, Shopping, and Performance Max campaigns built for conversions
- Ad creative & content production — static, video, and UGC-style ads (including founder/speaking video content)
- Conversion tracking & reporting — GA4, Meta Pixel, Conversions API, and monthly ROAS/CPA dashboards
Why Brands Work With Me
- Meta and Google Certified in media buying, backed by a paid media team with real e-commerce experience
- 8+ years as a content marketing expert before specializing in paid media — creative is built into every campaign, not outsourced or skipped
- Data shows why this matters: UGC-style ads can drive up to 4x higher click-through rates than studio-produced creative, and brands that refresh creative regularly maintain significantly lower customer acquisition costs
- A dedicated point of contact, a monthly strategy and analytics call, and a clear plan for scaling your ad spend as results come in
How We'll Work Together
- Strategy call — we look at your product, margins, and revenue to build a custom Meta + Google Ads plan
- Setup — account audits, tracking (GA4, Pixel, Conversions API), and creative kickoff
- Launch — campaigns go live across Meta and Google, backed by fresh ad creative from day one
- Optimize & scale — monthly strategy and analytics calls, ongoing creative refreshes, and data-driven budget scaling
Ready to scale your proven product with paid ads that actually convert? Send me a message and let's talk about your goals.