Hire the Best Ad Creative Freelancers in New York

I help DTC brands and apps scale Meta & TikTok ads by building high-performing creative systems - hooks, UGC concepts, and ad angles designed for ROAS and longevity. Platforms: Meta, TikTok, Spark Deliverables: hooks, scripts, angles, audits Outcome language: scale, reduce fatigue, improve CPA

Most DTC brands running Meta ads have the same problem: random creative. Ads go up, some work, most don't, and nobody knows why. When a winner dies, you're starting from scratch again. I fix that. I've taken brands from $1,000/day to $4,500/day by rebuilding creative from the angle out - starting with what actually drives your customer to buy, then testing systematically so every round teaches you something the last one didn't. Recent results: Hook rate 12% to 31% (health & wellness supplement brand) CPA $54 to $34 - 37% drop in 6 weeks Spend scaled $1K to $4.5K/day without ROAS degradation Here's what I actually do: I audit what you've tested versus what you think you've tested. Then I script concepts tied to a real reason each one should convert - angle, awareness level, price sensitivity, identity, whatever's actually relevant to your buyer. When results come in, I read them against the angle, not just the surface metrics. A winning ad should tell you something about your customer, not just that one video did okay. If your ad account is full of random creative with no system behind it - that's exactly where I start. Top Rated. Fast turnaround. Available now.

I’m a senior Creative Strategist and Creative Director with 16+ years of experience building and scaling brands through message-led creative that converts. I specialize in turning customer psychology, market research, and performance data into clear creative angles, hooks, and systems that scale across paid ads, UGC, and brand campaigns. My background spans top-tier agency work at DDB, leading campaigns for global brands like Vodafone, Hyundai, Mazda, Red Bull, Pepsi, and many more, as well as performance-driven, belief-shifting storytelling for organizations like UN Women. What I do best is own the message. I dig deep into what customers have already tried, why it didn’t work, and what needs to be said now to move them. From there, I define creative direction, write and refine scripts, and brief editors and creators so ideas can be produced and iterated at speed without losing taste or brand integrity. Clients work with me when they need: • Clear creative strategy, not generic ideas • High-performing ad angles and hooks • Strong briefs for UGC creators and editors • Creative systems that scale, not one-off wins • Someone who understands both brand and performance I’m direct, collaborative, and results-focused. If something can’t be explained logically, I don’t ship it. Happy to jump on a call to see if there’s a fit.

Creative Director for DTC brands scaling paid social with AI-driven video, brand films, and UGC-style ads. I've shipped 100+ ad variations across Meta, TikTok, and YouTube, cutting creative production costs by 40–60% using AI pipelines (Kling, Veo 3, Sora) while maintaining high creative quality. As a Creative Director, I don't just use tools — I design the system around them. I build prompt frameworks (style, camera, pacing, character behavior), generate with hybrid AI + traditional workflows, and refine everything in After Effects, Premiere Pro, Cinema 4D, or TouchDesigner for a cohesive final cut. That means shots that would be costly or impossible to film become realistic options for your campaign. **Core Services:** - Paid social creative: Meta, TikTok, YouTube ad variations with strong hooks - Brand films, manifesto videos, and launch trailers - Product explainers and app walkthroughs (web, mobile, SaaS) - Social video for organic and paid performance - Motion graphics, titles, and editorial animation - AI-assisted video pipelines for faster iteration **Workflow:** - I read the brief properly, then clarify goals, audience, and constraints in plain language. - I propose a simple plan: narrative, visual direction, prompt strategy, shot list, and delivery formats. - We move through clear milestones with fast feedback loops. - All files are organized and labeled for easy handoff. **My Promise:** - Intentional motion, not template animation or random AI experiments - Clear communication and expectations from day one - Respect for your brand, your audience, and your timelines - AI used where it creates real leverage (more ideas, better shots, faster iteration) Hourly or fixed price depending on scope. If you want a creative partner who can own direction, prompting, and delivery—and ship video that actually serves your strategy—let's talk.

US-based, Top 1% Upwork designer and art director. I create high-impact paid ads, standout branding, and marketing collateral—blending taste with speed to deliver campaigns and brand systems that perform as beautifully as they look. 🏢 Experienced in-house, agency, DTC and B2B 📝 Full project management from concept to delivery 💬 Clear, proactive communication 📈 Strategic, data-driven approach for maximum impact 🤖 Diverse skillset: photo direction, video design, and generative AI 🚀 Thrive on creative problem-solving and pushing boundaries With over a decade of blending aesthetics with strategy, I deliver innovative visual solutions tailored to each client's unique needs. I consistently drive results by staying ahead of consumer trends and using the latest digital tools and technologies. My multidisciplinary expertise spans: ↳ Brand Design: brand refresh, logos, visual identity, color palettes, typography, brand guidelines, and asset libraries ↳ Advertising & Marketing: ideation, campaign development, social media design, advertising, pitch decks, email, and digital marketing creative ↳ Content Creation: branded photoshoots, product photography, moodboards, set design, art direction, motion graphics, and video production Whether leading creative teams, providing full-service art direction, or creating my own design, I consistently elevate brands by pushing creative boundaries and maximizing impact. My approach prioritizes: ✨ Collaborative partnerships with clear communication ✨ Data-driven strategies for measurable ROI ✨ Comprehensive project management from concept to execution If you want a creative partner who can embed with your team, protect your brand, and move work forward fast, let’s connect.

I focus on delivering high-quality work and getting things done on time. My goal is to exceed client expectations and make sure they’re so happy with the results that they want to work with me again.