Most brands have a creative problem right now: rising CPA, unstable results, creative fatigue, and scaling that stalls. The difference is that the fix is no longer “better targeting.” It is creative, diversity and conversion signals.
With Andromeda and other updates, Meta’s delivery system is increasingly AI led. It decides who to show your ads to based on creative, copy, and conversion signals, not the old “interest stack” playbook. That is why many businesses feel performance is unpredictable even when they are spending.
I help you build campaigns that work with the system, not against it, so you can grow profitably with a focus on MER, contribution margin, CAC payback, and scalable acquisition not just platform ROAS.
✅ What I do
Creative strategy that becomes your targeting: hooks, angles, offers, UGC scripts, briefs, creative testing plan, iterations
Meta Ads management: Facebook Ads and Instagram Ads, prospecting, retargeting, Advantage campaigns, scaling and optimisation
Tracking and measurement: Pixel, Conversions API, GA4, UTMs, reporting that ties spend to real business outcomes
✅ What you get
A clear creative roadmap and testing strategy
A simplified account structure you can trust
Decisions based on blended performance and MER, not vanity metrics
🎖️ Certifications
Meta Certified Media Buying Professional
Meta Certified Discovery Commerce Specialist
Meta Certified Creative Strategy Professional
Google Ads Certifications
If you share your website, AOV, margins, and current results, I will reply with the first 3 tests I would run to lift MER.
Business Consulting
Facebook Ads Manager
Google Ads
Marketing Strategy
B2C Marketing
Ecommerce Website
WordPress Website Design
Website & CMS Bug Fix
Social Media Ad Campaign
Social Media Advertising
Social Media Marketing
WordPress Website
WordPress
Lead Generation
Automation
Christopher A.
Charlotte, North Carolina
$80/hr
4.9
200 jobs
🚀 18+ years in advertising
🎬 Senior creative strategy behind every account I manage
🎯 Agency-level quality, no handoffs or juniors
I have helped build and manage campaigns for brands spending up to $10K/day on ads, across both ecommerce and lead generation. Whether you are trying to scale, improve efficiency, or fix an account that feels stuck, I focus on building a plan that is clear, custom, and grounded in what actually drives performance.
A lot of clients come to me after disappointing agency experiences - slow communication, generic strategy, too many handoffs, and more.
My past clients say that I deliver senior-level strategy and funnels, plus high-end creative, building creative strategically rather than churning out AI-heavy variations with no direction.
What I do best:
✅ Meta Ads / Facebook Ads management
✅ Instagram ads strategy
✅ Paid social creative strategy
✅ Ad production with award-winning editors and designers
✅ Conversion-focused copywriting
✅ Ecommerce growth and local lead gen
✅ Google Ads
How I work:
1) Creative-led testing
I build and test creative based on angles, hooks, offers, and formats that fit how Meta works today, so we can find what scales instead of guessing.
2) Full-funnel thinking
Ads do not work in isolation. Creative, audience, messaging, landing page, and offer all need to align.
3) Smart volume, not junk volume
I can support serious creative output when needed, but the goal is not to flood the account with mediocre assets. The goal is better testing, faster learning, and stronger performance.
4) Senior strategy, start to finish
No bloated process, no junior handoffs, no one-size-fits-all approach. Just experienced strategy, thoughtful execution, and clear communication.
If you want a freelancer with the strategic depth of an agency, but more care, more flexibility, and better creative focus, we should talk.
Paid Media
Facebook Ads Manager
Facebook Advertising
Social Media Advertising
Facebook
Social Media Marketing
Digital Marketing
Instagram Ad Campaign
Instagram Marketing
Facebook Ad Campaign
Facebook Marketing
Paid Social
Social Media Ad Campaign
Ryan T.
Boston, Massachusetts
$75/hr
5.0
24 jobs
We're Trace Media — a video spokesperson studio. If you need a video spokesperson who drives results, not just a face reading a script on camera, that's exactly what we do.
A great video spokesperson doesn't just present — they make your audience trust you. Here's what actually moves numbers: when your audience keeps seeing the same video spokesperson, that familiarity quietly turns into trust, and trust is what gets people to buy. A rotating cast of actors can't build that. An AI-generated spokesperson definitely can't. One consistent, real human spokesperson can.
We're not a single freelancer — we're a full video spokesperson engine: a consistent on-camera presenter plus scriptwriters, editors, additional presenters, and buyer-intent keyword research. Hand us a topic and get back a finished video, scale a video spokesperson campaign across every platform, or just book our presenter to deliver a script you already have.
WHAT WE MAKE
- Video spokesperson ads for TikTok, Instagram, YouTube & Facebook
- Explainer videos, product demos & SaaS walkthroughs
- Training, sales videos & VSLs
- Spokesperson-led UGC ad creative
- On-camera presenting only — hand us your script, we deliver it
WHAT YOU CAN EXPECT
- Fixed price, quoted upfront — revisions included (Upwork shows an hourly rate, but we work fixed-price so you know the full cost)
- Most projects start around $750–$800 per finished video
- Your choice of background — branded set, custom backdrop, or shot on green screen or blue screen so you can drop in any background you need
- Wardrobe styled to match your brand
- Fast turnaround, pro camera, lighting & audio
- Free script review
- Distribution-ready HD files
- A real human spokesperson — never an AI avatar
NOT SURE WHERE TO START?
Book a paid strategy session and we'll map your highest-leverage videos and the funnel they feed — credited in full toward your first video, so it's risk-free.
OUR GUARANTEE
We'll keep refining your first video until it's right, at no extra cost. And if it flat-out misses and you'd rather walk away, we'll refund it. The risk is ours, not yours.
GETTING STARTED
Send us (1) your script or brief, (2) your budget and turnaround, (3) whether you need raw footage, editing, scriptwriting, or full end-to-end. Invite us to your job and let's hop on a free strategy call.
P.S. If we're not the right match, message us anyway — we're glad to point you in the right direction.
Acting
Video Ad
Spokesperson Video
Video Advertising
Content Creation
SEO Content
SEO Keyword Research
Scriptwriting
On-Camera Presentation
Video Editing & Production
UGC
Social Media Content Creation
Testimonial Video
Explainer Video
Dhruv R.
Passaic, New Jersey
$26/hr
4.9
41 jobs
Your ad has 3 seconds before they scroll past. If your AI videos aren't stopping them, you're burning budget on content that doesn't convert.
I create commercial-grade AI video ads that convert, built on cinematic quality, performance marketing, and AI precision.
Using tools like Veo3, Kling, Higgsfield, and HeyGen, I help brands produce high-performing short-form content and paid ad creatives at scale without sacrificing cinematic quality. The technology moves fast. My job is to make sure the work still feels intentional, strategic, and on-brand.
If you need scroll-stopping TikTok and Reels ads, AI-generated UGC-style product videos, realistic AI avatar and spokesperson videos, performance-driven creatives for Meta and TikTok Shop, or a consistent AI visual system your team can scale. I can help you build it in a way that's repeatable and sustainable.
⚡ WHAT I CREATE
AI UGC Video Ads — creator-style, native-feeling, high-converting content for TikTok and Meta
TikTok Shop Product Videos — impulse-buy energy, bold text overlays, fast cuts, BOF-style ads
AI Avatar & Talking Head Videos — realistic AI spokespeople via HeyGen, Synthesia, and Arcads
AI Influencer & Digital Character Videos — consistent AI personas for brand campaigns
Short-Form Video Ads — Reels, Shorts, TikTok (9:16 vertical, 1:1 square, 16:9 landscape)
Cinematic AI Brand Videos — story-driven, premium-feel commercials and product launches
SaaS & App Demo Videos — clean walkthroughs that communicate value and drive sign-ups
Faceless YouTube Videos — scripted, narrated, retention-focused content
Multiple Hook Variations — A/B-ready creatives for continuous ad testing
⚡ WHY MY VIDEOS PERFORM
Most AI-generated videos fail because they look generic, miss strong hooks, ignore platform behavior, and focus on visuals instead of conversion. I combine AI video generation + direct-response marketing + cinematic storytelling to produce creatives that:
✔ Stop the scroll within the first 1–3 seconds
✔ Feel completely native to TikTok, Instagram Reels, and Meta Ads
✔ Drive engagement, clicks, conversions, and return on ad spend
✔ Maintain character consistency across all frames
✔ Deliver multiple A/B hook variants for continuous creative testing
⚡ RESULTS I DELIVER
🎯 2–3x engagement within 30 days on campaigns using my AI video creatives
⚡ 200+ AI video ads produced for eCommerce, SaaS, health, beauty, and lifestyle brands
✅ Fast turnaround — most projects delivered in 24 to 72 hours
⚡ MY TOOLS
AI Video: Veo3 · Kling AI · Higgsfield · Runway Gen-4 · Sora2 · Seedance 2.0 · Pika Labs · Hailuo
AI Avatars: HeyGen · Synthesia · Arcads · D-ID
Voice: ElevenLabs · AI Voice Cloning · Lip Sync
Images: Midjourney · Leonardo AI · FLUX · Nano Banana Pro
Editing: Adobe Premiere Pro · After Effects · CapCut Pro · DaVinci Resolve · Topaz Video AI
⚡ INDUSTRIES
eCommerce · TikTok Shop · DTC · SaaS · Beauty · Health & Wellness · Fashion · Real Estate · Coaches · Agencies
⚡ LET'S WORK
Send me your product or brand and I'll reply with a custom creative plan the same day.
AI video ads, AI UGC video creator, AI UGC ads, faceless UGC video, AI avatar video, AI talking head video, AI spokesperson video, AI influencer video, AI digital human, HeyGen video creator, Kling AI video, Veo3 video creator, Higgsfield AI, Seedance 2.0, Runway Gen-4, Sora2, Arcads, Synthesia, D-ID, TikTok Shop video ads, TikTok Shop affiliate video, TikTok ad creator, bottom of funnel video ads, impulse buy video ads, Meta ads video creator, Facebook video ads, Instagram Reels video, YouTube Shorts creator, short form video ads, vertical video ads, 9:16 video ads, eCommerce video ads, DTC video ads, Shopify video ads, Amazon product video, direct response video ads, high converting video ads, scroll stopping video ads, hook video creator, A/B testing video ads, ad variant creator, hook testing video, performance video ads, conversion focused video ads, UGC style video, creator style video ads, faceless video creator, AI faceless YouTube video, YouTube automation video, faceless YouTube channel, ElevenLabs voiceover, AI voice cloning, lip sync video, AI voiceover creator, CapCut Pro, Adobe Premiere Pro, After Effects, DaVinci Resolve, Topaz Video AI, Midjourney AI, Leonardo AI, Stable Diffusion, FLUX AI, Nano Banana Pro, prompt engineering, character consistency, scene consistency, text to video, image to video, script to video, AI product video, AI brand video, AI commercial video, AI explainer video, AI promo video, SaaS demo video, app walkthrough video, app demo video, cinematic AI video, AI cinematic ad, AI storytelling video, AI lifestyle video, AI beauty video, AI skincare video, AI supplement video, AI fashion video, AI real estate video, AI health video, AI startup video, AI corporate video, AI onboarding video, AI training video, AI course video, AI animation, motion graphics, visual effects, sound design, captions, subtitles, color grading, Pixar style video, animated AI ad
AI Video Generation
AI-Generated Video
Video Production
Video Editing & Production
Video Advertising
Social Media Video
UGC
Explainer Video
Motion Graphics
TikTok Video
Instagram Reels
AI Content Creation
Adobe Premiere Pro
Adobe After Effects
Short Video Ad
TikTok Ad
Promotional Video
Performance Marketing
Video Post-Editing
CapCut
Alex M.
Sandwich, Massachusetts
$45/hr
5.0
3 jobs
The text version...
Most brand owners are buried in Meta settings. Adjusting budgets, tweaking audiences, testing placements, convinced the algorithm is what's holding them back.
It usually isn't.
The real issue is almost always the creative. You can target the same demographic with five completely different angles, different styles, different concepts, and one of them will outperform the rest by a mile. That gap isn't something you find in the media buying dashboard. You find it in creative strategy.
I'm Alex, a DTC Creative Strategist and AI-powered ad producer. I build the full creative stack for ecom brands serious about scaling on Meta and TikTok, and everything I do starts before a single dollar gets spent.
Deep competitor research, customer voice analysis, angle mapping, hook testing. Every creative I produce has a hypothesis behind it and a real strategic reason to believe it can become a top performer. Nothing launches blindly.
That's the standard I hold everything to...
Results so far:
✔️ Creatives that ran on $60K+ in Meta ad spend
✔️ Contributed to $60K+ revenue days on Shopify
✔️ Individual campaigns scaled profitably to $3K-$4K in spend
What I build:
• Video ad scripts and UGC concepts built around buyer psychology and real VOC research
• AI UGC production using HeyGen and Higgsfield, fast turnaround, no creator sourcing needed
• Static image ads with direct response hooks built to convert cold traffic
• Full creative briefs with competitor analysis, angles, hooks, and testing frameworks ready to run
I stay in it from research all the way through final production. I use AI tools that cut timelines in half without cutting quality. I treat every creative like it has one job: to become a winning ad.
Who I work with:
• DTC ecom brands running or ready to scale paid ads on Meta or TikTok
• Brands that want volume and a real creative testing system behind it
• Founders who want someone genuinely bought into their brand, not just another freelancer pushing out content
Portfolio is below. If it resonates, message me & lets work!
Alex
Ad Creative
Creative Direction
Creative Strategy
Creative Writing
Creative Brief
Script Analysis
Ecommerce Performance Optimization
Ecommerce Marketing Consultation
Performance Marketing
Performance Video
Marketing Consulting
Marketing Strategy
Ad Campaign
Scriptwriting
Javeria A.
Arlington, Texas
$20/hr
5.0
2 jobs
🎯 I help brands turn ad spend into predictable, scalable revenue through
high-converting Meta & Google Ads campaigns and scroll-stopping creative.
If you're tired of agencies that overpromise and underdeliver, or freelancers
who only know "boosting posts" — you're in the right place.
Here's what I bring to your account:
✅ Meta Ads (Facebook & Instagram) — Full-funnel campaign setup, audience
research, creative testing, retargeting, and scaling strategies
✅ Google Ads — Search, Display, Performance Max, and YouTube campaigns
built around real keyword intent and conversion tracking
✅ Creative Strategy — I don't just run ads, I write the hooks, plan the
creative angles, and build content that stops the scroll and converts
✅ Data-Driven Optimization — Pixel/Conversions API setup, UTM tracking,
A/B testing, and weekly performance reporting so you always know your ROAS
WHO I WORK BEST WITH:
E-commerce brands, coaches/course creators, local service businesses, and
SaaS/startups who want a strategic partner — not just someone who clicks
"boost post."
HOW I WORK:
→ Free 15-min account audit before we start, so you know exactly what
needs fixing
→ Clear weekly reporting (spend, CPA, ROAS, key learnings)
→ Direct communication — no radio silence, no missed deadlines
→ I treat your ad budget like it's my own money
Let's talk about your goals — send me a message and I'll tell you honestly
whether I can move the needle for you.
Ad Creative
Facebook Ads Manager
Google Ads
Social Media Marketing
Social Media Advertising
Instagram Ad Campaign
Facebook Advertising
Ad Campaign
Campaign Management
Google Ads Account Management
PPC Campaign Setup & Management
Google Analytics
Conversion Rate Optimization
A/B Testing
Creative Strategy
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Emerald Tiger
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Kinetic Investments
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Summa Linguae
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