Hire the Best Advertising Strategy Freelancers
in the United States

Clients rate our Advertising Strategy professionals
Rating is 4.9 out of 5.
4.9/5
Based on 202 client reviews
Michael F.

Largo, Florida

$35/hr
4.7
65 jobs

Most healthcare providers don’t need more marketing activity. They need more booked patients. For over 10 years, I’ve helped medical practices, specialists, and healthcare companies generate consistent patient inquiries through paid advertising. My focus is on building campaigns that turn search traffic and social media audiences into scheduled consultations and measurable revenue. Over the course of my career, I’ve managed tens of millions of dollars in advertising spend for medical providers, giving me deep insight into what actually works across different specialties, markets, and patient acquisition strategies. That experience means we’re not starting from scratch or going through a long “learning period.” I’m able to apply proven frameworks, tested campaign structures, and real performance data to help practices generate results much faster. Many providers come to me after spending thousands with agencies that deliver generic reports but not results. My approach is performance-focused and built on real metrics such as cost per lead, booked consultations, and return on ad spend. 💻 Paid Advertising for Healthcare Providers 💻 Paid advertising is often the fastest and most predictable way to grow a medical practice when campaigns are built correctly. I design and manage campaigns across: Google Ads - High-intent search campaigns targeting patients actively searching for treatment - Performance Max campaigns to capture additional demand - YouTube campaigns for awareness and retargeting - Conversion tracking and call tracking to measure real patient inquiries Meta Ads (Facebook & Instagram) - Lead generation campaigns for consultations and treatments - Retargeting campaigns that bring interested patients back to book - Creative strategy designed for healthcare services - Local targeting built to reach patients in your service area The focus is always qualified patient leads, not just traffic. 🏥 Healthcare Specialties I Frequently Work With 🏥 I’ve helped generate patient inquiries for a wide range of healthcare specialties, including: 🩺 Plastic Surgeons ✨ Med Spas & Aesthetic Clinics ⚖️ Weight Loss Clinics (including GLP-1 programs) 🦴 Orthopedic & Sports Medicine Practices 🧠 Psychiatry & Mental Health Clinics 👨‍⚕️ Direct Primary Care 💻 Telehealth Providers 🏃 Physical Therapy Clinics 🦷 Dental Practices 🎓 My Experience: 🎓 Healthcare marketing isn’t something I recently started doing. It’s what I’ve spent my entire career focused on. I’ve worked with 100+ medical practices, helping them design and implement patient acquisition systems that consistently generate new patient inquiries. Earlier in my career, I worked with PatientPop, where I helped develop and refine the patient acquisition systems used by thousands of medical practices before the company was later acquired by Tebra. The majority of my career has been spent working directly with private medical practices across multiple specialties and countries, helping them grow their patient base through paid advertising, SEO, and conversion-focused websites. Unlike some freelancers, I’ve actually worked inside medical offices. From the front desk, to filming surgeries, and working directly with patients and staff, I’ve spent years understanding how medical practices operate and what truly drives patient growth. Because of that experience, I’m not guessing about what works in healthcare marketing. Every day I’m inside the systems that drive practice growth, including: - Google Ads and Meta advertising accounts - Practice websites and landing pages - CRMs and patient communication systems - EHR workflows and patient intake processes This hands-on experience allows me to design marketing strategies that don’t just generate leads, but actually translate into booked patients and real revenue for practices. 📈 What Clients Typically Want Help With 📈 - Lower cost per lead from Google Ads and Meta campaigns - More booked consultations from paid traffic - Better conversion rates from landing pages - Accurate conversion tracking and reporting - A scalable advertising strategy that grows with the practice

  • Advertising Strategy
  • Advertising
  • Search Engine Marketing
  • Google Ad Manager
  • Search Engine Optimization
  • Social Media Advertising
  • SEO Audit
  • Account Management
  • Facebook Advertising
  • Pay Per Click Advertising
  • Search Engine Ranking
  • Google Search
  • Search Engine
  • SEO Strategy
  • Local SEO
Caleb R.

Delton, Michigan

$135/hr
4.9
124 jobs

Fractional CMO for CEOs done with disconnected marketing. Your ads, funnel, and strategy should work together — not against each other. I fix the system and scale what works. $100M+ revenue. 11:1 ROAS. Yeah, really. (Check the case study.) I'm ready when you are. If you want to take the jump to the next level for your business, keep reading... Strategy says one thing, ads say another, and your funnel leaks everywhere. You've hired specialists who optimize their piece but no one owns the whole picture. That's what a Fractional CMO solves. I step in as your marketing leader — owning strategy, execution, and results. 📈 What I've Delivered as a Fractional CMO: → $12.3M revenue added for a supplement brand (scaled from $500/day to $10K/day ad spend) → 11.1x ROAS for pet tech e-commerce — took them from negative ROAS to $100K/week in ad spend → $30M+ in ad spend managed across Meta, Google, and YouTube → $100M+ in total client revenue generated 🔧 My Fractional CMO Services: ✅ Marketing strategy & positioning — clarify your message, offer, and audience ✅ Full-funnel paid media — Meta Ads, Google Ads, YouTube ✅ Direct response copywriting — ads, landing pages, emails that convert ✅ Funnel & landing page optimization — fix the leaks, increase conversion ✅ Marketing audits & roadmaps — find what's broken, prioritize what matters ✅ Team leadership & vendor management — run your marketing like a real CMO 🎯 Best For: DTC / E-commerce brands ready to scale past $50K/month Local service businesses (solar, home services, contractors) Supplement & fitness companies Businesses ready for Fractional CMO leadership without the $250K+ full-time hire ⭐ What Clients Say: "He will make you a lot of money." — Facebook Advertising Client "He is worth every penny. I trust him with my money, with my business. He is a God-send." — Dr. Susan Swartz "As a Fractional CMO, he brought structure, clarity, and high-level strategic thinking." — Marketing Transition Consulting 🏆 I'm Expert Vetted (Top 1% on Upwork), Top Rated Plus, with a 100% Job Success Score across 99 projects. If you're ready for a Fractional CMO who owns the outcome — not just the strategy deck — message me. Let's see if we're a fit.

  • Advertising Strategy
  • Marketing Strategy
  • Marketing Consulting
  • Facebook Advertising
  • Facebook Ads Manager
  • Social Media Advertising
  • Google Ads
  • Digital Marketing
  • Lead Generation
  • Campaign Management
  • Conversion Rate Optimization
  • Ecommerce Marketing
  • Landing Page
  • PPC Campaign Setup & Management
  • Market Research
  • Pay Per Click Advertising
  • Retargeting
  • Growth Strategy
  • Marketing Management
  • Marketing Audit
Austin B.

Simpsonville, South Carolina

$77/hr
5.0
2 jobs

I help DTC and e-commerce brands develop high-converting ad creative for Meta, Facebook, TikTok, and other paid-social channels. My work combines customer research, consumer psychology, direct-response copywriting, creative concepts, UGC scripts, performance analysis, and structured testing to help brands lower acquisition costs and scale winning campaigns. My background includes more than a decade in e-commerce, paid social, media buying, and creative strategy. I have managed and influenced millions of dollars in advertising spend, including creative strategy work connected to approximately $3.6 million in paid media and $50 million in attributable revenue. I can help you with: • Meta and Facebook ad creative strategy • DTC and e-commerce campaign concepts • Customer and competitor research • Voice-of-customer analysis • Hooks, angles, offers, and messaging • UGC concepts and video scripts • Creative briefs and production direction • Static and short-form video ad concepts • Creative audits and performance analysis • A/B testing and creative testing roadmaps • Creative fatigue analysis and iteration planning • Organic-to-paid creative strategy • Landing-page and ad message alignment My approach begins with understanding why customers buy. I study the product, audience, market, objections, customer reviews, existing ads, and performance data. From there, I develop clear creative hypotheses and turn them into concepts, briefs, scripts, and testing plans designed to produce measurable learning—not simply more content. I also use AI-powered workflows to accelerate customer research, creative analysis, briefing, production, and reporting. AI helps me move faster and identify patterns, but the strategy, psychology, and final creative judgment remain human-led. Why clients work with me: • Deep DTC and e-commerce operating experience • Proven paid-social and performance-marketing background • Strong understanding of consumer psychology • Ability to connect creative decisions to business outcomes • Experience scaling campaigns from small tests to significant spend • Technical ability to build smarter creative workflows and systems Whether you need a complete creative strategy, fresh campaign concepts, UGC scripts, a performance creative audit, or a structured testing roadmap, I can help you identify what your audience will respond to and what your team should create next. Send me your product, current ads, and primary performance challenge, and I’ll help you determine where the greatest creative opportunity exists.

  • Advertising Strategy
  • Creative Strategy
  • Ad Creative
  • Paid Social
  • UGC
  • Facebook Advertising
  • Marketing Strategy
  • Media Buying
  • Social Media Advertising
  • Ecommerce Marketing
  • Creative Direction
  • Social Media Marketing
  • Social Media Marketing Automation
Kenneth J.

Los Angeles, California

$85/hr
5.0
3 jobs

I've built Amazon brands from scratch—and scaled established ones to 8 figures. For ten years, I co-founded and entirely operated an Amazon-native baby brand—nights and weekends while working full-time. That means I handled everything myself: PPC strategy and daily management, listing optimization, A+ content, inventory planning, profitability tracking, pricing strategy, influencer collaborations, Brand Store builds, and Prime Day execution. The brand reached $800K/year and $6M in lifetime revenue without outside capital, agencies, or a team. I know what it's like to watch every dollar of ad spend, make tough calls on inventory with your own money on the line, and optimize listings at 11pm because that's when you have time. I also spent three years as Digital Marketing Director at Jakks Pacific, a publicly traded toy company, where I led their Amazon advertising strategy and helped shape the broader channel approach — introducing advanced keyword research, A/B testing, listing optimization, and a complete overhaul of their image stack and infographic storytelling, none of which existed before I arrived. U.S. Amazon revenue grew from $33M to $54M, with $13M of that growth directly attributed to advertising I managed, while overseeing up to $875K in annual ad spend across licensed properties including Disney, Super Mario, and Harry Potter. I also ran PPC across their international Amazon marketplaces — UK, Germany, France, Italy, and Spain — bringing total Amazon revenue to $60M. Today my freelance clients include Pets + People, where I work as an Amazon copywriter and keyword researcher for some of the most recognized brands in American households — Arm & Hammer, Clorox, Burt's Bees for Pets, Glad, Milk-Bone, Jif, and Dole for Pets. Before digital marketing, I spent nearly a decade as a designer and art director. For larger brands with creative teams already in place, this means I speak that language fluently — I can give meaningful feedback on main images and A+ content, spot what's not converting and why, and work seamlessly alongside your creative team in a way most Amazon strategists can't. For smaller brands and startups, I can do it all myself: keyword research, listing copy, main images, A+ content, infographics, Brand Store builds, and PPC — everything you need to launch and grow without hiring multiple specialists. If you want someone who's done this work at every level — bootstrapped solo founder, corporate advertising director, enterprise CPG freelancer — and who will treat your brand like it matters because I've run one myself, let's talk.

  • Advertisement
  • Paid Media
  • Advertising
  • Amazon
  • Brand Identity
  • Brand Consulting
  • Branding
  • Amazon PPC
  • Amazon Advertising Console
  • Amazon Seller Central
  • Amazon Vendor Central
  • Helium 10
  • Digital Marketing
  • Data Analytics
  • Shopify Website Design
Caleb H.

St. Augustine, Florida

$100/hr
4.8
106 jobs

I am an industry expert for HVAC, plumbing, electrical, roofing, landscaping, dentistry, healthcare (doctor-owned practices), or legal, you’ve come to the right expert! With years of experience crafting winning strategies for these industries, I know exactly what it takes to drive results. Are you ready to generate high-quality leads and grow your business like never before? I’m not just any freelancer—I’m an Expert-Vetted & Top Rated Plus digital marketing specialist, placing me in the elite top 1% on Upwork. My perfect 100% success rate speaks volumes about my dedication to helping businesses succeed. Lead generation is my specialty. From setting up seamless form-based lead capture systems to optimizing ad campaigns that consistently deliver high-quality prospects, I’ve done it all. Whether your budget is a modest $1,000 or a robust $1.5M per month, I excel at creating Google Ads, Meta Ads, Bing Ads, and LinkedIn Ads that deliver measurable results. Over the past 8+ years, I’ve helped startups and enterprises alike boost conversions, skyrocket ROI, and build thriving customer pipelines. For industries that rely on forms to capture leads, my expertise ensures every click counts. I also fine-tune your marketing ecosystem with conversion tracking, high-performing landing pages, and persuasive ad copy that compels action. But my skills don’t stop at advertising! I can help optimize your overall digital marketing strategy, including SEO, email automation, social media planning, and content marketing—all tailored to drive growth in your specific industry. What sets me apart? Communication. I’ll keep you informed every step of the way, working as your partner to bring your vision to life. Your success is my priority, and I won't stop until we achieve your goals. Don’t settle for mediocre results—partner with a proven digital marketing expert and watch your business thrive. Let’s create a lead generation strategy that works for your business. Ready to start? Let’s talk!

  • Advertising Strategy
  • Google Ads
  • Social Media Marketing
  • SEO Strategy
  • PPC Campaign Setup & Management
  • Marketing Consulting
  • Digital Strategy
  • Landing Page
  • Text Ad
  • YouTube Ads
  • Bing Ads
  • Google Display Network
Christian Y.

Woodbury, Minnesota

$25/hr
5.0
7 jobs

I've spent 9+ years managing full-funnel paid social from media planning and budget allocation to creative strategy and execution. I don't just run ads. I build the system that makes your ad spend predictable and scalable. What I've driven for clients: $6M+ in total client revenue 20 → 400+ students for an training academy 10X+ ROAS for a local event center $90K+ in a single client's first month What clients say: "Generated 10,000+ leads at less than $3 each and helped us enroll over 400 students." – Dr. Pai Her, Chief Academic Officer · HAP Academy "In a very short period of time and with minimal spending, I've generated over 50 leads" – Meena Thao, Realtor "From strategy to social media ads, graphic design and videography, none of this would have been possible without them." – Amy Vang, CEO · Little Luxuries What I work with: Paid Social (Meta, Instagram, TikTok) • Paid Search & Google Ads • Lead Generation & CRO • Analytics & Reporting (GA4, Looker Studio) • Media Planning & Budget Management If you want ad spend that actually compounds, let's talk.

  • Paid Media
  • Digital Marketing Strategy
  • Digital Marketing
  • Facebook Advertising
  • Facebook Ads Manager
  • Social Media Advertising
  • Instagram
  • Lead Generation
  • Lead Nurturing
  • Claude
  • Artificial Intelligence
  • Paid Social
  • Google Ads
  • YouTube Ads
  • Ecommerce Marketing
  • Retargeting
  • Lookalike Audience
  • Real Estate Lead Generation
  • Real Estate Marketing
  • Google Local Business Optimization

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